Warrumbungle Shire Economic Development & Tourism Strategy 2019 - 2023 1 CONTENTS 1. INTRODUCTION 1 2. WARRUMBUNGLE SHIRE 4 3. STRATEGIC CONTEXT 20 4. DRIVERS OF CHANGE 28 5. BUILDING OUR ECONOMY 32 6. PRIORITIES, STRATEGIES & ACTIONS 49 7. MONITORING PROGRESS 63 REFERENCES 64 PHOTOGRAPHS 65 WARRUMBUNGLE SHIRE ECONOMIC DEVELOPMENT & TOURISM STRATEGY Prepared by: JENNY RAND & ASSOCIATES www.jennyrand.com.au WARRUMBUNGLE SHIRE COUNCIL Coonabarabran Office PO Box 191 Coolah Office 14-22 John Street 59 Binnia Street Coonabarabran 2357 Coolah 2843 Website: www.warrumbungle.nsw.gov.au Email:
[email protected] Telephone: 02 6849 2000 or 02 6378 5000 Disclaimer: ACKNOWLEDGEMENTS Any representation, statement, opinion or advice, expressed or implied, in this document is made in good faith, on the basis that Jenny Rand and Associates, Warrumbungle Shire Council or its employees are not liable (whether Warrumbungle Shire Council wishes to thank all residents, by reason of negligence, lack of care or otherwise) to any person or organisation for any damage or loss businesses and organisations that attended our consultative whatsoever, which has occurred or may occur in relation to that person or organisation taking action in respect forums, met with our staff and consultant and provided information to any representation, statement or advice referred to in the Warrumbungle Shire Economic Development & for our Shire’s Economic Development & Tourism Strategy. Tourism Strategy. Photographs: Front Cover – Canola Fields, David Kirkland Above: Macha Tor, Warrumbungle National Park, David Kirkland 2 1. INTRODUCTION 1.1 Background Located in the central west of NSW, Warrumbungle Shire is a large rural Shire. The Shire’s economy is driven primarily by the agricultural sector, with tourism also a significant contributor.