Corporate Presentation Tamedia We help you make sense of an increasingly complex world with a wide range of perspectives and by offering structure and choices to our customers – since 125 years. October 2018 The history of Tamedia The Tages-Anzeiger was founded in 1893 The first newspapers – from today’s perspective – published at the beginning of the 17th century. In 1893, Wilhelm Girardet, a publisher, sets up the Tages-Anzeiger together with editor Fritz Walz. On 2 March, the first issue is published, then widely distributed free of charge for one month. In 1902, due to its huge success, the company moves to its present location on Zurich Werdstrasse. The history of Tamedia Growth in the 20th century and stock market flotation The company continues to grow through takeovers and in-house developments. The printing facility in Zurich opens in 1984, the one in Lausanne in 1989, and Berne in 2005. On 2 October 2000, the company goes public with a new name, Tamedia AG. As of 2003, Tamedia progressively increases its involvement in the media brand 20 Minuten. The history of Tamedia Mergers and takeovers in the new millennium In 2007, Tamedia merges with Espace Media Groupe, Berne. In April 2010, Tamedia takes over Zürichsee-Zeitung and Zürcher Unterländer from the NZZ group. In 2011, Edipresse Suisse and Tamedia merge their businesses as previously announced in 2009. In 2014, Der Landbote joins the family of Tamedia’s newspapers, Basler Zeitung follows in 2018. The history of Tamedia Investments and reorganisation of the advertising market Sustained decline in print advertising with simultaneous growth of online advertising. Tamedia's advertising market organisation has operated under the name of Tamedia Advertising since 2016. Outdoor advertising was added in 2017 when a majority interest in Neo Advertising was acquired. Tamedia acquired Goldbach in 2018, further consolidating its position on the Swiss advertising market. The history of Tamedia New digital business segments since the mid-90s As of 1996, newspapers start to launch their news platforms, the classifieds platforms follow in 1997. Holdings in digital platforms, with Homegate being the first in 2008. In 2014, Tages-Anzeiger and Der Bund introduce the first payment model, others follow gradually. Further takeovers follow, such as all Ricardo platforms in autumn 2015. The Tamedia group at a glance Regional publications in Greater Zurich, and weekend Tages-Anzeiger SonntagsZeitung Der Landbote Zürichsee-Zeitung Zürcher Unterländer Page 8 * participations The Tamedia group at a glance Regional publications in Greater Basel and Greater Berne Basler Zeitung BZ Berner Zeitung Der Bund * * Page 9 * participations The Tamedia group at a glance Regional titles in French speaking Switzerland, and weekend Tribune de Genève 24 heures Le Matin (Online) Le Matin Dimanche Page 10 The Tamedia group at a glance Commuter titles in Switzerland and abroad 20 Minuten / 20 minutes / 20 minuti * L’essentiel (LU) * BT/MetroXpress (DK)* Heute (AT) * Page 11 * participations The Tamedia group at a glance Special investors’ interest and magazines Finanz und Wirtschaft Bilan Schweizer FamilieDas Magazin TV magazines * Page 12 * participations The Tamedia group at a glance Titles and platforms for women, lifestyle, fashion and art Annabelle Fémina Tribune des Arts Encore Page 13 The Tamedia group at a glance Classifieds and market places in Switzerland and abroad Homegate & Immostreet Ricardo Autoricardo * JobCloud, mit Karriere (AT) * Tutti Tradono & Trendsales (DK) Page 14 * participations The Tamedia group at a glance Online participations in all parts of Switzerland Olmero & Renovero Doodle Starticket Helpling * Zattoo * Local Search * Page 15 * participations The Tamedia group at a glance Three print centres in three major economic areas 3 printing machines with 3 printing machines from 4 printing machines with a total of 72 pages different manufacturers a total of 96 pages Nightly print run of about Nightly print run of about Nightly print run of about 500,000 newspapers 400,000 newspapers 1 million newspapers Page 16 The Tamedia group at a glance 3’700 employees in Switzerland and across Europe Tamedia employs a staff of 3’700 with some Most Tamedia employees work in Basel, Berne, 3’600 full-time posts in more than 260 functions. Geneva, Lausanne, Winterthur, Zug, and Zurich. About 1’500 women and some 2’200 men make However, we also have staff members at sites in up the total workforce, whose members come Austria, Denmark, France, Germany, Israel, from over 50 countries. Luxemburg, and Serbia. Page 17 The Tamedia group at a glance Tamedia in Switzerland Basel Bülach Glattbrugg Winterthur St. Gallen Schlieren Zurich Küsnacht Langenthal Wädenswil Editorial offices and online platforms Zug Online platforms Regional editorial offices Burgdorf Luzern Advertising market / Goldbach Berne Printing facility Payerne Yverdon Thun Interlaken Bussigny Lausanne Vevey Nyon Aigle Geneva Lugano Page 18 The Tamedia group at a glance Tamedia abroad Kopenhagen Berlin Düsseldorf Luxemburg Unterföhring (Munich) Editorial offices Salzburg Vienna Online platforms Constance Engineering centres Advertising market / Goldbach Belgrad Valbonne (Antibes) Page 19 Tel Aviv The Tamedia group at a glance Board of Directors and Management Board of Tamedia Christoph Brand Marina Classifieds & de Planta Marketplaces Pietro Supino Christoph Tonini Editor CEO und President Samuel Hügli Technology & Martin Ventures Andreas Schaffner Sverre Coninx Publishing Services Munck Michi Frank Goldbach Martin Kall Konstantin Richter Sandro Macciacchini Finance & Human resources Pierre Lamunière Marcel Kohler Advertising & Serge Reymond Commuter Media Page 20 Paid Media & User Market The strategy of Tamedia What drives us ahead – and where we want to go Our Mission Our Identity Our Vision We help you make sense of We are proud of our heritage We want to become one of an increasingly complex and keep our eyes on the Europe’s leading digital world with a wide range of world. As Switzerland’s media enterprises by 2020, perspectives and by offering leading private media providing strong journalism, structure and choices to our group, we see digitalisation attractive advertising customers. as the foremost opportunity options and services. to reach new customers and markets. Page 21 The strategy of Tamedia The leading digital media company in Switzerland Tamedia is the 66 percent of the Our classifieds and The digital business is largest private people in marketplaces and already generating media enterprise in Switzerland are our other online 39.3 percent of our Switzerland. reading one of interests act sales and 82.3 Tamedia’s papers independently, percent of our EBIT. or magazines and although they 80 percent are complement each using one of its other. online platforms. The strategy of Tamedia IAS 19 and payment default affect half year result 2018 2017-6 2018-6 -28 -9 0% 24 55 19.9% 11.0% 45 478 478 2017-6 2018-6 -4 Pension costs pursuant EBIT margin Normalised result to IAS 19 in CHF millions -33% -45% 127 -48% 95 85 77 53 40 Revenue EBITDA EBIT Net income Revenue and net income in 2018-6 in CHF millions The strategy of Tamedia Our origins lie in printed newspapers … 1′899 534 477 380 373 325 292 278 239 229 20 Minuten Blick am Blick Tages- az BZ/Bund GES Luzerner St. Galler Neue Zürcher ZRZ Zürcher National GES Abend Anzeiger Nordwestschweiz Zeitung GES Tagblatt GES Zeitung Regionalzeitungen National GES GES N GES N Readership figures for leading dailies in Switzerland, in thousands Source: MACH Basic 2017-2 CH (including replica if available) The strategy of Tamedia … with a good position in the commuter papers market 1′321 171 534 496 477 130 43 162 103 92 90 Blick Blick 24 Corriere La Luxem- Tageblatt am Heures Regione burger Abend Wort Readers, Luxembourg in thousands*** Readers, Switzerland in thousands* 425 2′173 237 171 938 784 Poli-Jyllands- Kronen Kleine tiken Posten Zeitung Zeitung Readers, Denmark in thousands** Readers, Austria in thousands**** *Source: MACH Basic 2017-2 CH; **Source: Kantar Gallup, 1. halvår 2017; ***Source: TNS ILRES Plurimedia Luxembourg 2017.II (including replica); **** Source: VMA (Verein Arbeitsgemeinschaft Media-Analysen, Media Analysis Working Group Association) 2016/2017 The strategy of Tamedia Each editorial office has its own editor-in-chief Paid media Zürcher Tages- Sonntags- Berner Tribune de Le Matin Der Bund Regional 24 heures Title Anzeiger Zeitung Zeitung Genève Dimanche Zeitungen Tamedia Editorial Office, German-speaking Switzerland Tamedia Editorial Office, French-speaking Switzerland Domestic, foreign, business, panorama, sports, Magazine: culture, knowledge, society, service, digital innovation, Domestic, foreign, business, Tamedia research desk sports, research desk Editorial Office Editorial Editorial Services, German-speaking Switzerland Editorial Services, French-speaking Switzerland Layout, text production, Layout, text production, Services Editorial picture editing, photographers, proofreading picture editing, photographers, proofreading The strategy of Tamedia Harmonised editorial system and layout for daily titles Tamedia Editorial Office & Tamedia Editorial Services • Automation thanks to new editorial system • News platforms (desktop, mobile and apps) will go online in Q4, boasting state-of-the-art usability based on user feedback and extensive user tests • New print layout to be introduced by January 2019 The strategy of Tamedia High capacity printing utilisation due to third-party