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AGENCY FAMILY TREE 2018 KEY HOLDING COMPANY AGENCY NETWORK FULL SERVICE DIRECT & DIGITAL PUBLIC RELATIONS MEDIA PLANNING & BUYING PROMO & ACTIVATION BRANDING & DESIGN HEALTHCARE & MEDICAL OTHER WPP J. Walter Thompson Hill+Knowlton Strategies Grey Canada Young & Rubicam Group National Public Relations GroupM TenthAvenue Kantar Ogilvy Ogilvy Canada Hill+Knowlton Strategies Axon Communications London J. Walter Thompson Canada Tank Taxi M/Six Canada Bookmark Kantar TNS Canada Canada Toronto Global Employees: Ogilvy 205,000 JWT Inside GCI Canada Taxi 2 National Equicom Wavemaker Shopper2Buyer Kantar Millward Brown Commonhealth Revenue by Region: North America 25% JWT Intelligence SJR Canada Blast Radius Mindshare Canada John St. U.K. 21.4% Mirum Canada Wunderman Excelerator Media Geometry Western Europe 17.9% Other 35.7% Wunderman Data Management Xaxis Canada The & Partnership Wunderman Health MediaCom Canada Cohn & Wolfe Canada Catalyst Canada Omnicom Group OMG Worldwide BBDO Worldwide DDB Group Canada TBWA Worldwide DAS Group of Companies Touché BBDO Canada DDB Canada Juniper Park\TBWA Critical Mass New York OMD Canada Proximity Canada DDB Public Relations Tam-Tam\TBWA Ketchum Global Employees: 78,500 PHD Toronto Tribal Daggerwing Group Revenue by Region: Hearts & Science Track DDB FleishmanHillard Canada Red Urban Toronto North America 59.5% Europe 25.3% Alternator Twice High Road Communications Interbrand Canada Asia Pacific 10.6% Latin America 2.7% Accuen Kid Think Porter Novelli Canada GMR Marketing Canada Middle East and Africa 1.8% Highway Entertainment TracyLocke Canada MarketStar Canada Annalect Anderson DDB Health & Lifestyle IMS Canada Resolution Media CDM Montreal Interpublic Group Of Companies Huge FCB CMG McCann Worldgroup IPG Mediabrands New York / Global Employees: 49,800 FCB Golin McCann UM Revenue by Region: North America 59.7% Fuel Content Weber Shandwick MRM//McCann Initiative Asia Pacific 11.8% // Continental Europe 8.9% // U.K. 8.9% Latin America 4.7% // Other 6% FCB/Six Octagon Momentum Worldwide Cadreon FCB Health Craft Orion McCann Pharmacy Initiative Media Experts McCann Complete Medical McCann Health Publicis Groupe Publicis Media Publicis Worldwide Leo Burnett Group Saatchi & Saatchi Worldwide Performics Canada Publicis Leo Burnett Canada Saatchi & Saatchi Canada In-sync Consumer Insight Corp. Paris / Global Employees: 80,000 Starcom Canada Publicis Hawkeye Leo Burnett Design TPM Communications Revenue by Region: Europe 28.4% SapientRazorfish Toronto North America 53.8% // Asia Pacific 11.1% Spark Foundry Nurun Martel et Cie Synergize Latin America 3.8% MSLGroup Canada Middle East and Africa 2.9% Blue 449 Publicis Diversité Zenith Canada Ove Brand Design Red Lion MDC Partners Union Gale Veritas Communications KBS Canada 6 Degrees Integrated Communications Bruce Mau Design New York / Global Employees: 6,100 Anomaly Northstar Research Partners Attention Real Interactive Revenue by Region: U.S. 79.6% // Canada 9% // Other 11.4% Kenna Kingsdale Shareholder Services The Media Kitchen Accumark Havas Media Vizeum Grip Limited Amnet Quebec City / Global Employees: 1,000 Plastic Mobile Havas Life Toronto Dentsu Media Revenue by Region: Canada 84% // U.S.13% // U.K. 2% Amplifi Isobar Asia < 1% Havas Creative Health 4 Brands Carat DentsuBos Data2Decisions Arnold Worldwide Canada MKTG 360i The Story Lab Antibody Healthcare Iprospect Communications Cardinal Path Vision7 International Cossette Havas Colony Project Dentsu Aegis Network V7 Media The Camps Collective London / Global Employees: 47,300 Cossette Media Revenue by Region: Europe 50.3% // North America 35.5% Aperture 1 APAC/Africa 8.1% // Latin America 6.1% Jungle Media London / Global Employees: 47,300 K72 Revenue by Region: N/A Magnet Intell Koo Creative Note: All employee and revenue figures obtained from holding companies or their most recent annual report. Citizen Relations Impact Research.

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