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Growth Area: Auto Maintenance & Repairs www.spotsndots.com PDF/TXT newsletter Subscription: $325 per year Call toll free: 888-884-2630 This publication cannot be distributed beyond the office of its named subscriber. Send sales-related job listing The Daily News of TV Sales Tuesday, October 11, 2016 to: [email protected] Copyright 2016. GROWTH AREA: AUTO MAINTENANCE & REPAIRS STUDY FINDS FEWER DO-IT-YOURSELFERS ADVERTISER NEWS We’ve reported before that vehicle service is an We’ve seen some slowing trends in the furniture increasingly important business for new car dealers—and business recently, but Havertys, with 122 stores in the one that’s seldom advertised. New research from The South and Midwest, was able to stay on the plus side NPD Group verifies that Americans have shifted more of with a 1.2% same-store sales increase for Q3 and a 3.0% their vehicle maintenance and repairs to a professional. increase in comp stores’ sales written. The company reports Convenience is the leading reason for the transition, strong business around major holidays pulled down by followed by having the right tools for the job. “ebbing during the remaining periods.” Year-to-date comps Consumer preference is highest for car dealerships are now up 1.9%......Automotive News notes that Jeep’s when it comes to simple jobs such as changing oil, fluids, or year-to-year decline in September was the first minus wiper blades, and advanced jobs such for that brand since September 2013. as replacing starters, brake pads, or And the drop came despite aggressive spark plugs; but consideration steadily incentives, going as high as $7,000 on declines as the vehicle ages. NPD some Cherokee models……A study found that quick lubes have the highest done by BestBlackFriday.com finds consideration for simple jobs during 40% of people are most interested the post-warranty period beginning in seeing deals for tech products this after three years, while independent/ holiday season, followed by clothing/ local repair shops lead for advanced apparel (23%), toys/video games maintenance among vehicles eight (12%), appliances (4%) and jewelry years and older. For complex jobs (3%). 54% of respondents said if given such as full engine, transmission, or driveshaft repairs, only a single option, they’d prefer to shop online over going dealerships maintain the highest consideration until the to physical stores……Which quick-serve restaurant does vehicle is 16 years and older. best in the late night (10PM-4AM) daypart? Analysis from So the challenge for dealerships is to keep customers Foursquare finds thatWhite Castle is most reliant on that coming back for service even after the vehicle is out of daypart, with 21.5% of the full day’s business done in those warranty. “Achieving customer loyalty takes effort in this six hours. Jack in the Box was second with 17%, followed competitive service environment, but it all boils down to a by McDonald’s (11.1%), Wendy’s (10.5%), Burger matter of trust. Trust is critical, as it is the most important King (7.7%), KFC (6.5%), Arby’s (5.1%) and Qdoba factor for consumers when determining where to take their (3.5%)……A Wall Street analyst projects we’ll be well into vehicle for service,” said NPD analyst Nathan Shipley. 2018 before Chipotle average unit volumes return to the Many consumers trade between these different service levels that had been attained before its food safety scare outlets—whether it is a dealership, quick lube, or repair last year. The analysis found that while the number of shop—during the life of their vehicle. For example, among people who say they’re concerned about the safety of the consumers whose vehicle is still under warranty, 16% will food has diminished, the number of respondents who say consider transitioning to a new outlet in the near future, they eat there less frequently has stayed at about 45% for while more than one-quarter are unsure about how they several months…… is the latest chain to will handle their future service needs. Dealerships start out Ruby Tuesday report quarterly negatives: same-store sales for the quarter with an advantage because the consumer has to come back for any warranty service, but it appears to us that that ended on 8/30 were down 2.7%. As we reported, the many aren’t building strong relationships and aren’t using roster was cut by 95 locations during the summer, but there advertising to convince the public that they want to have are still 615 locations in operation……Amazon is cutting the them as service customers—that it’s not just a sideline. price of its AmazonFresh online grocery delivery service “Service providers should focus on inspiring trust and from $299 annually to $14.99 monthly. Currently available communicating their knowledgeable staff, fair pricing, in a handful of major markets, orders placed before promotions, and availability of services to build a returning 10AM will be delivered before 6PM the same day……We customer base,” said Shipley. That advice applies to quick reported last week about Hy-Vee supers installing clothing lubes and independent repair shops as well, since they are boutiques; now Safeway is teaming with Lindora Clinic out to compete with the dealerships. “Encouraging satisfied to open weight-loss clinics in some stores. The clinics are customers to review their service experience online is also said to be the first inside supermarkets in California…… important, seeing as many consumers conduct research via Southeastern Grocers is introducing its first private-label search engine reviews and consumer feedback websites line of pet products (Whiskers & Tails) throughout its three prior to selecting a service provider,” the analyst noted. banners, Bi-Lo, Harveys and Winn-Dixie. PAGE 1 www.SpotsnDots.com NETWORK NEWS AVAILS Carson Daly will be hosting the 9 AM (ET) hour of The KHON2, the FOX & CW affiliate inHonolulu, is seeking Today Show for the immediate future as NBCUniversal a talented, dynamic, driven leader to inspire and coach a top continues to ponder the future of personality Billy Bush. performing sales team. The Local Sales Manager must be Bush is under indefinite suspension for his role in the recently on the streets with AEs and participate in the development surfaced videotape of Donald Trump’s crude conversation of non-traditional revenue and digital revenue opportunities. about women. NBC in a statement said Bush will remain 2+ years of successful sales management experience, a suspended “pending further review of the matter”…… positive attitude, admirable work ethic and a proven ability to Hispanic broadcaster Univision will present a new series work in a fast paced environment required. CLICK HERE to from the musical group, Boyce Avenue. The program apply, requisition # 16-01213. No phone calls please. EOE. will be called Stereotype, and will tackle typical Latino ABC7 is seeking an Account Executive to represent culture stereotypes though a comedic all of its broadcast, digital and social lens. Boyce Avenue is made up of three properties to the Los Angeles brothers, Alejandro, Fabian and Daniel advertising community. The AE will Manzano, whose YouTube channel Shortest answer of the grow an established account list and now has over 8.5 million subscribers. night: ‘What do you like develop new business across all ABC Stereotype will air on Univision Trends, sales platforms. The ideal candidate to a channel that focuses on culture, about each other?’.... join our team of relentless, passionate fashion and food……Producers of the people should have 3-5 years local new FOX drama, 24: Legacy have and/or multiple-market television sales revealed that Carlos Bernard will revive Bobby Bones experience. Knowledge of Wide Orbit his 24 character, Tony Almeida. Fans of traffic system is a plus. If you are the franchise will remember that Almeida focused on success during this time of was a turncoat CTU agent in the 2009 season. 24: Legacy an ever-changing media landscape, please apply online at will premiere after the Super Bowl on February 5th…… www.ABC7jobs.com. EOE/M/F/D/V NBC’s Saturday Night Live continues to ride the wave Multi-Platform AE: 6abc, the Disney owned market of the election to bigger ratings. This past Saturday’s HH leader in Philadelphia has an ratings from metered markets showed a 5.2 Live +SD outstanding opportunity for an rating, down slightly from the previous week’s season ambitious multi-platform seller to premiere that delivered a 5.8 HH rating. SNL’s second week join our local team. Candidates must scored in A18-49 as well. Nielsen’s LPM markets show have a proven track record as a the program posted a 2.4 rating in the demo. The averages developmental seller with success in exclude markets airing storm coverage……NBC has a generating new revenue for broadcast put pilot commitment for a new legal procedural drama and digital platforms. Candidate called Infamous. The project is from the same team that should have 5 years of media sales produces the break out hit This is Us for the network. The experience. If you have a track record drama revolves around an attorney jailed for a murder he of meeting and exceeding aggressive revenue goals apply does not remember committing. Then, six years later he’s on-line at www.disneycareers.com, look for job 400364BR. released on a technicality and takes up the investigation to EEO/F/M/V/D/SO/GI find out what really happened……Criminal Minds writers/ Here is an opportunity to work with the number one producers, Dan Dworkin and Jay Beattie have teamed television station in Eastern Iowa! KCRG TV seeks an with Chris Brancato to produce a new U.S.
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