December 2014 / January 2015

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THE PHILADELPHIA REGIONAL BUSINESS/MARKETING NEWS

29 Bala Avenue, Suite 114, Bala Cynwyd, PA 19004 The longest established business-to-business newspaper for company owners and © 2014 Advertising/Communications Times $4.00 Founded July, 1976 Volume #41, Issue #4 executives in Philadelphia, Eastern Pennsylvania, New Jersey & Delaware ... on the 200th Anniversary December 2014/January 2015 Mailed direct to buyers of business services & products of the United States of America Main Line Times Bldg. Is Gone Forever But The Newspaper Lives On For almost 70 years, the It was completely demol- building at 311 E. Lancaster Ave., ished this autumn. Ardmore, was home to scores of The current staff has been working newspaper personnel. moved to 110 Ardmore Ave., Ar- This is a sample of the ad that ran elsewhere about Hamas, Al-Qaeda and ISIS terrorist’s organizations. They included professional dmore, PA, where the newspa- sales, news, art, circulation and per, and all its divisions, known other occupation men and wom- as Main Line Media, continues to Anti-Terrorist Advertising en necessary to produce the flourish. leading weekly newspaper cov- The former site will be de- ering the Main Line. veloped as an automobile deal- Rejected by SEPTA Officials Now, the former Main Line ership. Times building is gone forever. Slamming the Hamas, Al-Qa- “HAMAS IS ISIS” in New York and Washington, D.C. eda and Isis terror organizations “HAMAS IS AL-QAEDA” — but not here. via its bus and transit station adver- “HAMAS IS BOKO HARAM” According to published re- tising outlets is a no-no at SEPTA. “HAMAS IS CAIR IN AMERICA” ports, SEPTA’s officials rejected SEPTA rejected display post- “JIHAD IS JIHAD” the ads. And so, SEPTA is being ers that brought public attention to Submitted artwork showed sued. the message that “Jihad is Jihad.” a terrorist poised to behead an Litigation by the ad sponsor, The refused advertising copy American. the Southern Property Law Center, read: The advertising was permitted is pending in Federal Court. The SPL Center’s president also founded another group, “Stop Former Main Line Times building has been completely demolished. It was Islamization of America.” built in 1948. Over the years it had been the home of many publications. Phony Subscription Bills SEPTA, according to an area First Amendment expert, will prob- Sent to Inq. Readers ably lose in count based on the Snoopy Hockey Champions It’s bad enough that paid In full-page house ads, sponsoring group’s First Amend- subscriptions to most newspa- readers have been notified ment rights. pers is way, way down… that renewal and new order But now, here in Phila- subscription notices are being delphia, the Inquirer and Dai- mailed that are deceptive. ly News is not even receiving According to the multi-pub- Major some subscriber money — in- lished notices published, tended for them. “The fraudulent notices Afro-American A “Fraud Alert” has been arrive in the mail under differ- Radio Co. put out by both the leading dai- ent company names, such as: lies here. Continued on page 3 Changes Format & Philly’s “Metro” Newspaper Staff Here There were layoffs at Phila- delphia radio station HOT 107.9 Purchases “City Paper” recently. Both will Publish And their former program- Individually ming of contemporary urban mu- The Philadelphia five-day-a- sic has been changed to classic week free tabloid newspaper, Met- hip-hop jams. ro, 30 S. 15th St., (215-717-2695) Locally, nine people lost has purchased the area’s leading their jobs. “alternative weekly,” City Paper. They include the morning “City Paper” had been owned show hosts Laiya St. Clair and by the Rock family for 18 years. Shamara Lever, plus “Good Day Milton Rock is a local business Philadelphia’s” familiar face, owner and philanthropist. Quincy Harris. “Metro” is part of a conglom- The station is the Philadel- Jennifer Clark, associate publisher phia outlet for Radio One, the Jerry Klein, executive VP of Anne Klein Communications Group, Mt. erate which also publishes a of both Metro and City Paper. largest African-American owned Laurel, N.J., and president of the Broadcast Pioneers of Phila., 2013-14, “Metro” in New York, Boston and broadcasting company in the U.S. and wife Anne display their gold medals and the championship trophy “across the globe”. ciate publisher of both Metro and They have 55 stations in the from the 2014 Snoopy Senior World Hockey Tournament. This major There were some layoffs at City Paper. United States. annual tournament was started 39 years ago by cartoonist Charles City Paper, including Nancy San- Both publications will retain Corporate offices are in Sil- Schulz, creator of "Peanuts." The tournament hosted 68 teams in age dusky, the City Paper publisher. their identities and publish sepa- ver Springs, Md. brackets ranging from 40+ to 70+. Jerry was the winning goaltender. The sales director at Metro, rately, from the Metro offices. Jennifer Clark, was named asso- Continued on page 3

SPECIAL EVENTS SOURCES MEETINGS SEMINARS AVAILABLE FOR IDEAS * PRODUCTION ENTERTAINERS * MUSIC OPEN HOUSES PLANNING FULL COORDINATION PUBLICITY PROPS GRAND OPENINGS SPEAKERS OR PER-NEED HELP CONTACT CONTACT CONTACT CONTACT CONTACT Whims Whims Whims Whims Whims for Rent for Rent for Rent for Rent for Rent 29 Bala Avenue, Suite 114, Bala Cynwyd, PA 19004 29 Bala Avenue, Suite 114, Bala Cynwyd, PA 19004 29 Bala Avenue, Suite 114, Bala Cynwyd, PA 19004 29 Bala Avenue, Suite 114, Bala Cynwyd, PA 19004 29 Bala Avenue, Suite 114, Bala Cynwyd, PA 19004 484-562-0067 Fax: 484-562-0068 484-562-0067 Fax: 484-562-0068 484-562-0067 Fax: 484-562-0068 484-562-0067 Fax: 484-562-0068 484-562-0067 Fax: 484-562-0068 www.PhillyBizMedia.com www.PhillyBizMedia.com www.PhillyBizMedia.com www.PhillyBizMedia.com www.PhillyBizMedia.com email: [email protected] email: [email protected] email: [email protected] email: [email protected] email: [email protected] Page 2 Advertising/Communications Times December 2014/January 2015 Don’t Get Caught With Your Perks Down By Mike Mallowe My Soapbox employees working harder and can’t really pay them enough. more clear-headed. One of the best ways to at- Just so we are clear about Don’t get me started on em- Office fun days, at ball tract and keep the top talent is one thing: a “perk” is not a “ben- ployers who fail to provide bene- parks, concerts, amusement to place them in a work envi- efit”. A perk is something extra. fits. They will never get any sym- parks, museums, movies and ronment that becomes a sec- A perk is part of your compa- pathy from me. many, many other things can de- ond home; a place where they ny’s “culture”; a benefit is simply The same goes for an em- fine the character of your perks. choose to be, even when they part of your company’s business ployer who thinks that paying A perk can also be a catered don’t have to be here. plan. $10 an hour for back-breaking lunch that no one in the office was That’s synergy. The culture of your organiza- work is a wise and productive expecting; or it might be a Star- That’s how it works. tion reflects your deepest beliefs business decision. That is not bucks coffee machine/dispenser about people. Your business plan what it is; in fact, it is much clos- rather than the Wal-Mart model. just reflects your bank account. er to slave-labor wages. Mike Mallowe Pilfered office supplies are You have to decide which We have self-imposed blind one you are. not perks. Great looking North spots about all this in our coun- when you are encouraged – and Health coverage, along with Face parkas with your company try. And just because employers paid for doing it – to donate a dental and vision, are minimal logo discreetly attached are perks. can get away with doing it does day or part of a day to a charity benefits, or should be, with ev- Cars for key employees can not make it right. like Meals-on-Wheels, preparing ery job in the United States in my be perks. Coordinating a free With any luck, though, some them or delivering them. Other opinion. shuttle service or discount trans- of that – maybe even a lot of it – companies allow their employ- A 401K Plan, or something passes can be much better perks. is beginning to change. ees to work in local schools as like it with a different name, is al- More than anything else, the tutors. The list goes on... so a benefit. The Perk Economy right perks say – “I value you.” Paid for gym memberships, Paid sick time; paid family If that sounds hokey, just Let me give some examples and other forward-thinking leave and scheduled vacation ask yourself, “Do I value my oth- of perks – real perks -- that some health and exercise opportuni- days are also benefits. And there er, monetary assets?” very bright, talented and usually ties are the kinds of perks that should be plenty more where creative people get right now: will, in the long run, keep your Retention they came from. One or two days a month vs. Re-training Where is the future of your organization headed? If you have anything to do with advertising, marketing, public relations, media or communication the success or failure of that future will probably be de- fined by some application of IT and digital knowledge. Throw in a good, effective sales force and you could have a crystal ball sitting in front of you. If you have any hope of at- tracting and keeping the talent you need, think perks. The pay will always be comparable at good, successful businesses. The truly progressive organizations in Silicon Valley and elsewhere learned about the mobility Have available at your business or organization. of talent a generation ago. Their talent can always take a walk. As a free service to your visitors and personnel, Read what so many of will provide current issues Free. these visionaries have to say about their successes and their To accept, e-mail to: [email protected]. cultures and one over-riding im- pression comes through: I want Let us know number you will make available. and need people to work in- www.PhillyBizMedia.com credibly hard for me; we can’t succeed without that. And, we

Advertising Communications Times

Volume 41, #4 December 2014/January 2015 29 Bala Avenue, Suite 114 Bala Cynwyd, PA 19004 Phone: (484) 562-0067 Fax: (484) 562-0068 Email: [email protected] Website: www.PhillyBizMedia.com

Advertising/CommunicationsTimes is an independent newspaper published by Advertising/Communications Times, Inc., Joseph H. Ball, President. © Copyright 2014-2015 by Advertising/Communications Times, Inc. All rights reserved. The contents of this publication may not be reproduced in whole or in part without written consent of the copyright owner. Periodicals postage paid at Philadelphia, PA SUBMISSIONS – Unsolicited submissions are welcome and invited. However, they will not be returned unless accompanied by a self-addressed stamped envelope. ADVERTISING – For display and classified advertising rates and information call (484) 562-0063. SUBSCRIPTIONS cost $39 per year. Send check or money order to Advertising/Communications Times, 29 Bala Avenue, Suite 114, Bala Cynwyd, PA 19004. Digital Pre-Press Production ...... John Paone Office Manager ...... Kathleen Newmiller Executive Assistant...... Elena Cruz Publisher/Executive Editor...... Joseph H. Ball Vice President ...... Yelane Rosenbaum Contributing Writers ...... Bonnie Squires, Mike Mallowe

THE PHILADELPHIA REGIONAL BUSINESS/MARKETING MONTHLY December 2014/January 2015 Advertising/Communications Times Page 3 Metro Continued from page 1

Metro reports it publishes 117,000 cop- Pennsylvania newspaper with a circulation ies a day. About 86,000 are distributed in under 10,000. Philadelphia County, they say. Advertising information for either pub- City Paper has been published in Phil- lication is available via associate publish- adelphia for almost 33 years. This year it er Clark at 215-717-2695, or adsphilly@ won a Keystone Press Award for best major metro.us. Inquirer Continued from page 1

Readers Payment Service, Associated Law Enforcement Publishers Network, Publisherpayment. The fraudulent activity has been re- com, Unitedpubex.com, Orbital Publishing ported to the PA Attorney General and oth- Group, Publishers Billing Exchange, Unit- er law enforcement authorities. ed Publisher Service, and Magazine Bill- Anyone receiving “suspicious” renewal ing Network, among others.“ notices is to contact the paper’s Customer Philadelphia Media Network, owners Service Dept. at 1-800-222-2765 or E-Mail of the two local papers, in bold types report: to [email protected]. “We have no relationship with any of these companies.”

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Bonnie Squires Joe Ball Moderator Executive Producer SPECIAL EVENTS IDEAS PRODUCTION PUBLICITY CONTACT On * * WWDB-860AM Whims for Rent To be a guest interviewee, at no charge, 29 Bala Avenue, Suite 114, Bala Cynwyd, PA 19004 E-Mail: [email protected] or 484-562-0067 Fax: 484-562-0068 Fax to 484-562-0068 www.PhillyBizMedia.com ~ email: [email protected]

THE PHILADELPHIA REGIONAL BUSINESS/MARKETING MONTHLY Page 4 Advertising/Communications Times December 2014/January 2015 “Lifestyle” Interview Radio Show Be a guest interviewee. No cost!  Be a sponsor!  Be a listener!

e radio show, “Lifestyle” airs up to four times in the same week. Reach Listeners Interested in… “Lifestyle” radio program airs 52 weeks a year. · Apparel & Fashion e station is the highly recognized & respected · Beauty & Skin Care Philadelphia market WWDB · Career Planning (860-AM), owned by Beasley Broadcasting Co., a · Diet publicly-owned corp. · Family e 60-second commercials are $295/per week, · Financial Planning including all weekly, multiple rebroadcasts. · Health & Fitness irty-second spots are $195/per week, including all · Hobbies weekly, multiple rebroadcasts. · Home Décor/Improvements Spots must be bought across the board for 13, 26 or 52 · Jewelry weeks, non-cancellable. · Medical ere are bonuses… Lots of add-on value bonuses. ey · Personal Finance include: · Self Help · Travel Additional Benefits:

1) Advertisers are welcome to be interviewed on the program. Be on the air for the full half hour – at no charge. And be on the rebroadcasts, again- -at no charge. 2) Being on the show is an opportunity to gain news-publicity as an authority on your role in a variety of newspapers, trade, & business publication. Plus, internet exposure. is can include a photo taken in front of the radio microphone while you are on air. 3) Additional no cost outlets include YouTube...WWDB-860AM web page. 4) Sponsors gain recognition in the business newspaper, ACT, through ads & news stories - at no charge. 5) Payment terms can be made over a period of time. 6) Commercial will be written… Free 7) Voiceover talent… Free 8) Minimum Recording & Production at a one-time cost.

Accepted, as per above:

Name: ______Radio division of Advertising/Communications Times Company: ______29 Bala Ave., Ste. 114 Address: ______Bala Cynwyd, PA l9004 Tel: ______Fax: ______Ph (484) 562-0063 - Fax (484) 562-0068 Email: [email protected] ~ www.PhillyBizMedia.com

THE PHILADELPHIA REGIONAL BUSINESS/MARKETING MONTHLY December 2014/January 2015 Advertising/Communications Times Page 5 Huge Turnout at ACT’s Ocean Prime Card Exchange

As one of the original, major producers of Executive Networking Events for Philadel- phia-region business decision makers, ACT invites venue proprietors to offer their facilities to host up to 150 area executives at networking events during 2015. Past venues have included new and elaborate restaurants, such as Ocean Prime Restaurant; unusual facilities, such as “The Spirit of Philadelphia” the Delaware River cruise ship; Walnut Street Theater (with facility tour); NBC-10 studios, plus established and suburban hotels, including the prestigious Radnor Hotel, on the Main Line. The events typically are up to three hours, from about 4:30PM to 7:30PM. Inquiries from venues, or business groups wishing to attend or sponsor are welcome. Contact ACT Event Planning at [email protected], or by mail at 29 Bala Ave., Ste. 114, Bala Cynwyd, PA 19004; www.phillybizmedia.com. Queries will be answered, with full information.

PICTURED with ACT, Inc. staff are (Front row, Center) Khari Siegfried, Miss Pennsylvania USA 2014, and (Front row, Right) Amber-Joi Watkins, Miss Pennsylvania USA 2011; (top l to r) radio host Brittney O’Rourke; Joe Ball, ACT Publisher; Elena Cruz, Executive Assistant; Yelane Rosenbaum; Kiara Jones; and Kiana Waters. You can reach ACT staffers at 484-562-0063, E- mail: [email protected], www.phillybizmedia.com.

Facility Locations Invited To Host 2015 Major PICTURED are (l to r) Devin Hawthorne, Agent; Ellen Wasser-Hrin, Owner; Khari Sieg- fried, Miss Pennsylvania USA 2014; and Sarah G. Howell, Assistant Director of Model Exec Card Exchange Management Agency (MMA), 106 S. Bellevue Ave., Ste. 212, Langhorne, PA 19047, Tel.: 215-752-8603, www.mmaagency.com.

OCEAN PRIME staff that helped to coordinate ACT’s re- IN ATTENDANCE were (l to r) Amy Achey, Sales Execu- NETWORKING were Lisa LeLeu, President of Lisa Le- cent Executive Networking & Card Exchange (l to r) Mark tive, and Rebecca Griswold, Internet Marketing Consul- Leu Studios, 187 East Court St., Doylestown, PA 18901, Weiss, Regional Manager; Roland Pointdexter, Supervi- tant, both representing ReachLocal, 111 N. Presidential, Tel: 215-345-1233 Ext. 101, E-mail: Lisa.Leleu@LisaLe- sor; Sherri Boone, Private Dining Coordinator; James Ca- Ste. 215, Bala Cynwyd, PA 19004, Tel.: 610-667-4595, LeuStudios.com; and D’Mont Reese, owner of D’Mont brales, Sales Associate/Supervisor; Lindsey Bigler, Dining Ext. 108 (Amy) and Ext. 128 (Rebecca), E-mail: amy. Reese Photography & Video, Tel.: 215-540-9700, E-mail: Room Manager; and Cara Reaves, Bar Chef. [email protected]; [email protected]. [email protected].

PICTURED with Amber-Joi Watkins, Miss Pennsylvania USA 2011 (2nd from right) are (l to r) Tom Jordan from NETWORKING were (l to r) Michael Rostin, Marketing Di- TERMAC Corp., 7330 Tulip St., Philadelphia, PA 19136, NETWORKING were (l to r)Terrence J. Foley, President & rector of Alpha-Centurion Security, Inc., 200 West Chester Tel.: 215-332-2100, E-mail: [email protected]; and Fi- CEO, and April Bielinski, Marketing Coordinator for City- Pike, Havertown, PA 19083, Tel.: 610-449-7840, E-mail: nancial Services Representatives, Andrew B. Vu, and Mi- Ave Special Services District, One Belmont Ave., Ste. [email protected]; and David Orr, Associate General chael J. Hartsough Jr., at First Financial Group, 2 Bala 425, Bala Cynwyd, PA 19004, Tel.: 610-747-0311, E-mail: Manager for Temple Athletics, IMG Learfield Ticket Solu- Plaza, Ste. 901, Bala Cynwyd, PA 19004, Tel.: 610-766- [email protected], [email protected]; with Thom- tions, 1700 N. Broad St., Floor 4, Philadelphia, PA 19122, 3031/3058, E-mail: [email protected], mhart- as Comarda, CEO/ Founder of The Ultimate Networking Tel.: 215-204-7290, E-mail: [email protected]. [email protected]. Group, E-mail: [email protected].

Visit our blog at www.PhillyBizMedia.com

THE PHILADELPHIA REGIONAL BUSINESS/MARKETING MONTHLY Page 6 Advertising/Communications Times December 2014/January 2015 Meeting & Gaining at Phila. Adv. &

It was a full-house of exhibitors, as usu- al, at the 2014 Phila. Adv. & Business Show. The event filled the main ballroom of the Crowne Plaza Hotel, City Ave., at the Rte. 76 City Ave. exit. (06) THE INQUIRER/DAILY NEWS/ It brought together buyers and sellers of PHILLY.COM: Michael Gagliardi, Adver- tising Sales Manager, 801 Market St., a wide variety of marketing business ser- Ste. 300, Phila., PA 19107, Tel.: 215-854- vices and products. 5122, E-Mail: [email protected].

Among Exhibitors Greeting 2014 Adv./ Biz Show Attendees

(058) THE PROMOTER TV TALK SHOW: Damon Feldman, Tel.: 484-318-6133, E-Mail: thepromoter@ aol.com; and Anne Gutos, CEO/President, Next Cen- tury Global, 1790 Rte. 70, Cherry Hill, NJ 08003, Tel.: 856-874-4444, E-Mail: [email protected].

(026) CITY AVE SPECIAL SERVICES DISTRICT: April Bielinski, Marketing Co- ordinator, One Belmont Ave., Ste. 425, Bala Cynwyd, PA 19004, Tel.: 610-747- 0311, E-Mail: [email protected]. (040) METRO/CITY PAPER: Sha- (035) THE SHERMAN GROUP: ron MacWilliams, Senior Account Sherman Hillelson, President, 323 th th Manager, 30 S. 15 St., 14 Fl., Winding Way, Merion, PA 19066 Tel.: Ste. B, Phila., PA 19102, Tel.: 610-667-6648, E-Mail: sherman@ 215-825-2482, E-Mail: Sharon@ (05) COMCAST BUSINESS SERVICES: Marc B shermangroup.net. citypaper.net. Rosenberg, Senior Business Account Exec., 1700 N. 49th St., Phila., PA 19131; Tel.: 267-858-5060; E- Mail: [email protected] and Sal- ly Herndon, Business Account Exec., 1 Apollo Rd., Plymouth Meeting, PA 19462, Tel.: 267-683-0127, E=Mail: [email protected].

(031) NBC 10/TELEMUNDO 62: Carol Dooling, Marketing Manager, 10 Monument Rd., Bala Cynwyd, PA 19004; Tel.: 610-668-5632; E-mail: carol. [email protected]; and Kate Ritinski, Marketing Coordinator, Tel.: 610- 668-5559; E-Mail: [email protected]. (047) HARD ROCK: Pictured are Khari Siegfried, Miss Pennsylvania USA 2014, E-Mail: [email protected]; and Rita Farrare, Model, E-Mail: medalstr@ outlook.com. For info./group reservations, call Dawn Bundick, Senior Sales & Market- ing Manager, 1131 Market St., Phila., PA 19107, Tel.: 215-238-1000, E-Mail: Dawn_ [email protected].

(043) DELAWARE COUNTY NEWS NETWORK: Rich- ard Crowe, Advertising Manager, 1914 Parker Ave., Holmes, PA 19043, Tel.: 610-356-6664 ext. 108, E- (046) THE EPOCH TIMES: Michelle Yu and Lily Sun, Manager, P.O. Box Mail: [email protected]. 5231, Wilmington, DE 19808, Tel.: 215-906-2017, E-Mail: lily.sun@epoch- times.com.

THE PHILADELPHIA REGIONAL BUSINESS/MARKETING MONTHLY December 2014/January 2015 Advertising/Communications Times Page 7 New Opportunities Business Show

For information on the 2015 show, which will be about the 45th consecutive year, contact ACT, Show Producing Division, 29 Bala Av., Ste. 114, Bala Cynwyd, PA 19004; Tel.: 484-562-0063; E-Mail: adcomtimes@aol. com; www.PhillyBizMedia.com.

(027) SMART COSMETIC STUDIO: (Standing) Robin Saler- no, Permanent Makeup Specialist/Owner/Creative Director, 275 S. Main St., Ste. 6, Doylestown, PA 18901, Tel.: 215- 340-3669, E-Mail: [email protected]; (sitting l to r) Kate Brennan and Becca Brennan, Studio Coordinator & Licensed Cosmetologist.

(045) EVERYONE WINS: Bernie Eisen- feld, Owner, 340 Glen Harvey Dr., Haver- (014) BRUCE KRAVETZ PHOTOGRAPHY: Bruce Kravetz, town, PA 19083, Tel.: 610-853-0888, E- 123 Leverington Ave., Phila., PA 19127; Tel.: 215-483-4342, Mail: [email protected]. E-Mail: [email protected], www.kravetzcamera.com. (028) LIME SPORTSWEAR: Larry Greenwich Jr., 160 E. Plumstead Ave., Lansdowne, PA 19050, Tel.: 484-461- 1700, E-Mail: [email protected]; and Nicole Bil- larose, Sales Exec.

(04) WMCN TV-44: Andrea Eisen- berg, Sales Manager, 100 Dobbs Lane, Ste. 112, Cherry Hill, NJ (018) THE LEGAL INTELLIGENCER: Alexcia L. Mikell, (030) LISA LELEU STUDIOS: Lisa LeLeu, 187 East Court St., 08034, Tel.: 609-277-3759, E-Mail: Sales Associate, 1617 JFK Blvd., Ste. 1750, Phila., PA Doylestown, PA 18901 USA, Tel.: 215-345-1233 ext. 101, E-Mail: [email protected]. 19103, Tel.: 215-557-2492, E-Mail: [email protected]. Lisa. [email protected].

(037) TEMPLE ATHLETICS: Rob Mansis, General Manager of Sales & Service, IMG Learfield Ticket So- lutions, 1700 North Broad St., 4th Fl., Phila., PA 19122, Tel.: 215-204-8499, E-Mail: [email protected].

(038) SPIKES TROPHIES: Keith (054) WOMEN’S YELLOW PAGES (011) SHAW STRINGS: Virginia Schawacker, Baldwin, Chief Relationship Manag- OF GREATER PHILA.: Ellen Fisher, Owner, 502 Pomona Hill Dr., West Chester, er, 2701 Grant Ave., Phila., PA 19114, Publisher, P.O. Box 1002, Havertown, PA 19382, Tel.: 610-696-3018, E-Mail: shaw- Tel.: 215-574-8100 ext. 133, E-Mail: PA 19083, Tel.: 610-446-4747, E-Mail: [email protected]; www.shawstrings.com. [email protected]. [email protected].

THE PHILADELPHIA REGIONAL BUSINESS/MARKETING MONTHLY Page 8 Advertising/Communications Times December 2014/January 2015

Guide to Executive Living Presents D I N I N G O U T Barrels Restaurant In Margate Celebrates 20TH Year ~ Open All Year ~ according to one of the owners, as the side dish. Chris Gualtieri, is open seven Another guest of mine, San- By Bonnie Squires days a week, all year round. dy had her eye on the flounder Barrels Restaurant in Mar- We were there recently on a francaise ($19.90) with a side gate, 9TH South Granville Ave., busy Saturday night, and the food, of spinach. And her companion should be considered a major as always (we have been there started with scallops ($11) which “survivor.” If you know anything before), was delicious and fresh. he shared with two others in our about the restaurant scene on The red snapper spe- party, as well as the cup of chick- Absecon Island, from Brigantine cial ($19.90) which I ordered en soup with egg squares. It was to Longport, and including North- seemed to have just jumped out practically enough for a full meal. field, Somers Point, and other of the ocean. The skinny aspar- He also ordered lobster fran- inland communities, you realize agus side dish was tender and caise ($29) and had enough to Barrels is one of the most popular restaurants at the Jersey shore, that for a restaurant to have sur- delicious as well. take home for the next day. located in Margate. Seen here on a busy Saturday night were diners vived and thrived for twenty years My guest, Lillian, wanted The Italian bread is crisp on Amy and Ed Krell of Cherry Hill, with owner Chris Gualtieri (609-823- shows the excellent consistency breaded veal cutlet ($19.90) the the outside and soft and fresh on 4400). Photo by Bonnie Squires of their servings and staff. way she prefers it, with only mar- the inside. And the salad choic- The family-owned Barrels, inara sauce. Our waitress, Ka- es come with the main dish. which boasts four generations of tryn, obliged, and she even filled Even the small orders of family members working there, the order for “skinny spaghetti” Caesar salad were huge, and one of our party took half of hers home for the next day. It was tough to decide on dessert choices, as everything looked so wonderful. The straw- berry shortcake ($4.90 per slice) was light and fluffy. The peanut butter pie (also $4.90 per slice), with its rich chocolate icing and thin layer of chocolate graham cracker crust underneath the peanut-filled center was the star dessert for us. During the Holidays Barrels caters parties and events, either in their restaurant Visit the New (which seats 75) or at homes and apartment buildings along the shore line. Roxborough Seafood House They also deliver meals. Their hot pink menus are left at “A Restaurant & Bar to Enjoy” various condos and apartment • Large selection of Spirits & Craft Beers buildings in the area. Chris told us that even the • Large selection of fresh seafood threat of casinos closing does • Pricing to please you not have him down. He said he • Super friendly staff is very optimistic about the future of the region. • All major credit cards The only days Barrels is closed during the year are Eas- Takeout Orders Gift Certificates ter and Christmas. As you leave, ask for an ex- For Lunch or Dinner, or Later Available Homes/Offices tra handful of the free chocolate Call 267-437-2524 “Make others Happy, too” candies sitting in a basket at the bar (Know, however, the restau- Roxborough Seafood House rant is a B.Y.O.B.) 601 Jamestown Street (at Henry Ave.) Parking is free next to the restaurant, or on street. Tel.: 267-437-2524 For reservations, call 609- 823-4400. Emergency Call Response Systems SAVE LIVES For 24/7 Medical Alert Contact

800-435-7628 E-Mail: [email protected] Web: Centrol-Inc.com

THE PHILADELPHIA REGIONAL BUSINESS/MARKETING MONTHLY December 2014/January 2015 Advertising/Communications Times Page 9

by Joe Ball MENTORS

Providers of “Degrees” For Living Joe Ball Recently I read that those applying for jobs in fields Harry Dozer including marketing are often asked: founder and president of a “Do you have a Master’s Degree?” Philadelphia, publicly-owned, I have a question: major insurance company “Is a Master’s Degree, possibly even a lesser degree, At a meeting on a Sunday morning, in the kitchen necessarily beneficial?” of his Lower Merion home, he explained to me what he For college students, there is a many-years payback wanted my ad agency, American Advertising Services, to of huge student loans, plus a minimum of four years of no write for his Wall Street Journal full pages. real on-the-job experience. He showed me competitor’s ads. Is it worth it for everyone? In my opinion, not necessarily. “Read them,” he said, “They work.” A degree is not an automatic guarantee of success. “Don’t try to be so creative, that to be original you There are many, many plumbers, carpenters, sales- make a square wheel” men, mechanics, even bartenders and barbers that make He then said: “The round wheel works!” excellent livings — without a college degree. I never forgot that. In older generations, my generation as an exam- ple, success came by having an early start working from W. Clement Stone ground up and learning a lifetime skill — by doing. president, Combined Insurance Co. of America In March, 1972, Jack Kelly, brother to Princess Grace Have a mentor of Monaco, and I originated and produced the “American To be personal, mentors were my “college profes- Football and Basketball Conference” the largest event of its sors”. They gave me a masters in ethics and life. kind ever held in the U.S. It was at Notre Dame University. When I visited W. Clement Stone president of a ma- They were not academics. jor insurance co., at his Chicago office to invite him to be They were working, successful entrepreneurs and a member of the Awards Committee, I saw on his desk a professionals — willing to pass on their knowledge to an sign. It read: ambitious teenager, then a young man and on to the early “Do It Now.” owner of a small start-up firm: Joe Ball, editor , at work in the Home Edition office, Phila. Inquirer, about 1949. I took the advice, following it to this day. Me! In fact, I often say to people: “I’m a do-it-now guy.” I remember those mentors, with gratitude. And I do I am. as I can, to pass on to others my continuing experiences Frank Brookhouser gained from “doing”. a daily columnist for The Philadelphia Inquirer, Laigh M. Cohan Mentor Memories host of one of the earliest Phila. television news He was my wife’s dad. My father-in-law. shows, and author of several books A brilliant, self-made, highly-successful entrepreneur, Some of my mentors were: I was 17-years-old when I met Mr. Brookhouser. I was he manufactured lamp shades, and was a wise real estate a copyboy in the newsroom of The Inquirer. investor and developer. He taught me newspaper journalism. Shortly after our marriage, knowing I had been in my I still remember him saying: own business only two years, among the advice he gave “Write to communicate. Short sentences me re: business transactions were: are fine. Single word sentences are fine.” “Let the other fellow live.” (My interpretation was to be fair, with the other party also benefiting.) Merrill Panett I’ve tried to always do this. first editor of TV Guide Magazine He also said to me: At 19 years of age, I was editor of The In- “To have a happy marriage, have a happy wife.” quirer’s employee magazine, “Home Edition.” I’ve now been married 56 years — and have a happy I wrote the entire 48-page, pocket-size wife…I hope! magazine. I had my own small office, a typewriter, Milton H. Ball (“Mickey”) desk and a chair. my dad Mr. Panett’s office was across the hall. When I went into business, he said, “Here are three I worked on the magazine, “Home Edi- words to remember.” tion” on my days off from my job at the City They are: Desk. (I was on two payrolls. News and Pro- “Persevere. Persevere. Persevere.” motion Departments.) I have done so. Mr. Panett taught me how to lay out a And this coming year will mark my 59th year enjoying small-size magazine. TV Guide and Home the advertising and marketing firm I originated in 1956. Edition were close in size. I have…Persevered.

George Neil Education Gained General Manager, Phila. Inquirer All of the aforementioned mentors are now deceased. As editor of “Home Edition”, I had access Their success and my success possibly have been to almost all personnel at 400 N. Broad St., attained by remembering and following their lessons. to interview them, to write about them, their I did not go to college. (I went to night classes at Tem- functions, and how things would come to- ple University. No degree.) gether at a major newspaper. But, having the opportunity to be led by profession- In those days, there were five editions als I met through my workplaces I, received an education. per day, Bulldog, Late Bulldog, City Edition, I thank them… Late City, and Final City. ~ ~ ~ I recall Mr. Neil, in his office getting on the Postscript: My wife, Sandy, also taught me two im- floor, on his knees, spreading out a section portant words. of The Inquirer to explain to me “forms”; how They are: 4-pages, 8-pages came together for press. “Thank you.” He was the general manager — and a So, to my wife (especially!) and to others, past and teacher. future…”Thank you.” # # # Gene Vassil former Sales Manager at WFIL radio Joe Ball founded his businesses in 1956 — over 58 (about 25 years ago) Gene taught me a saying, that I’ve used years ago. He is still first one in the office & last to — and passed on to others. leave. He can be reached at Email: adcomtimes@aol. It is: “Find a way to do business.” com, 29 Bala Ave., Ste. 114, Bala Cynwyd, PA l9004. I’ve changed it, when trying to help oth- See www.PhillyBizMedia.com ers. My instruction is: “Do not hear the first no… just give another idea…”

THE PHILADELPHIA REGIONAL BUSINESS/MARKETING MONTHLY Page 10 Advertising/Communications Times December 2014/January 2015 Area Business Leaders Appear on MCDONALD’s major franchise owner Tanya Hill-Holliday is pictured at WWDB-860AM radio where she was a guest on “Food Talk”, the 30-minute program produced by the Radio Di- vision of ACT, Inc. (484-562-0063). She can be reached at 610-649-9705. ACT’s Radio Shows

ALLIANCE BANK President and CEO Dennis Cirucci (r ) and Wil- BLACK GOSPEL PROMO, INC., founder and CEO Ve- HISPANIC CHOICE AWARDS Executive Producer Javier liam McGrath, Senior VP and Chief Lending Officer (l) reported da Brown (r ) is pictured with “Lifestyles” host Brittney Suarez pre introduced this year’s honor recipients, and in- on the recent celebration of the banks 75th anniversary. Also pic- O’Rourke. Black Gospel Promo, Inc. is in almost daily vited community attendance. He was interviewed by Saul tured is Bonnie Squires, long-time moderator of “The Marketing contact with over 200,000 gospel industry individuals. Segan, Esquire. He can be reached at 267-979-3297. of Business” radio show. Corporate offices of Alliance Bank are Contact her at 215-883-1000. at 541 Lawrence Rd., Broomall, PA 19008; Tel.: 610-359-6978.

EXECUTIVE PRODUCER of the hit entertainment show, “Old Jews Telling Jokes”, GTI TRAVEL CEO Michael Kabo (r ) is pictured with his associate, ATRIUM EXECUTIVE CENTER’s Executive Director Laura Hart (r and a native Philadelphian, Philip Roy Richard Stern, Director of Business Development, with radio host Tif- ) is photo’d with long-time “The Marketing of Business” radio com- passed on to listeners examples of the hilar- fany Wilson. The firm has over 40 years’ experience in coordinating all mentator Bonnie Squires. Ms. Hart heads the firm’s executive of- ious humor the show offered during its stay aspects of major corporate and group travel meetings. They can be fice suites in Bala Cynwyd, PA, and Mt. Laurel, NJ. They offer fur- in Philadelphia. He produces other shows reached at 111 Township Line Rd., Jenkintown, PA 19046; Tel.: 215- nished, virtual offices. She can be reached at 856-273-6900. coming to the area, and can be reached at 379-6800. 215-925-3769.

Special eventS SourceS MeetingS eMinarS S Use our certificates CONTACT for Holiday Gifts! Whims for Rent 29 Bala Avenue, Suite 114, Bala Cynwyd, PA 19004 484-562-0067 Fax: 484-562-0068 www.PhillyBizMedia.com Visit our blog at email: [email protected] www.PhillyBizMedia.com

THE PHILADELPHIA REGIONAL BUSINESS/MARKETING MONTHLY December 2014/January 2015 Advertising/Communications Times Page 11

LUV SUPERFOODS principals Frederic (l) and Lisa LeLeu (r ) fea- BARREL’S, the famous family restaurant in Margate, NJ, ROXBOROUGH SEAFOOD House’s Gener- tured their new cookie product packaging. The duo in addition to own- which is open all-year, General Manager Christopher al Manager Joe Thompson (l) was a guest on ing LUV SuperFoods, also own a major art service that provides pack- Gualtieri told “Food Talk” radio show host Audra Neff of the the “Food Talk” radio show. He announced aging presentation for others. In center is Audra Neff, “Food Talk” establishments catering services, with specials for in-office the restaurants special promotions for New moderator. Contact Ms. Leleu at 215-346-6030. and at-home events. He can be reached at 609-287-6555. Year’s Eve and football playoff dates. He can be reached at 267-437-2524.

FOUR CHAPLAINS MEMORIAL FOUNDA- ROYAL BANK AMERICA President and CEO Kevin Tylus (l) and TION’s Executive Director Christine Beady Lars Eller, Executive VP (r ) spoke of the banks opening a new THE RESIDENCES AT RITZ-CARLTON VP of Sales and Market- gave a report on the non-profit, patriotic or- branch in Northern Liberties, and in Blackwood, N.J. The bank al- ing Gary W. Greenip did an oral walk-through of the luxury apart- ganizations major Veterans Day activities. st so recently marked its 50th anniversary. They can be reached at 1 ments at the facility, 1414 S. Penn Square, 31 Fl., Philadelphia, Captain Louis A. Cavaliere, USN Ret., is Bala Plaza, Ste. 522, Bala Cynwyd, PA 19004; Tel.: 610-668-4700. PA 19102. He is with radio show host Brittney O’Rourke. He can Chairman of the group’s Board of Direc- be reached at 215-851-8000. tors. She can be reached at 215-218-1943.

CERTA PRO PAINTERS area franchise owner Chris Drucquer is pic- THE FIRST introduction of Be Balanced Hormone Weight Loss Center was announced tured with one of the firms marketing associates. The company is not- by the firm’s officers David M. Cutillo, Director of Franchising and Dawn Cutillo, founded for its exterior and interior painting for both business and residential er (r ). Centered is Cynthia DeLeonardo, moderator of the “Lifestyles” radio show, pro- structures. He can be reached at 610-525-8484. duced weekly by ACT, Inc. David Cutillo can be reached at 800-361-8060.

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THE PHILADELPHIA REGIONAL BUSINESS/MARKETING MONTHLY Page 12 Advertising/Communications Times December 2014/January 2015

THE PHILADELPHIA REGIONAL BUSINESS/MARKETING MONTHLY December 2014/January 2015 Advertising/Communications Times Page 13

Blank Ink Publications, Anchormark LLC, 500 Oxford 1632 Constitution Ave., Valley Rd., Fairless Hills 19030, Woodlyn 19094, publishing New Marketing-Related marketing Spectrum Industries, 641 Lava Marketing LLC, 129 Belgrade St, Flr. 2, Phila., Businesses Thames Dr., North Wales 19454, 19125, graphic design services. advertising / marketing consultant New Hope Free Press Co., 60 Client Care Consulting Group Sugar Maple Communications Results Consulting Group, Mar Consulting LLC, 261 W. Mechanic St., New Hope Inc., 675 E. Street Rd., No. LLC, 424 Hallman Court, Inc., 2512 W. Main St. Norriton Park Ave., Harleysville 19438, 18938, on-line news source 1402, Warminster 18974, Downingtown 19335, marketing 19403, direct marketing services marketing consulting service APSP LLC, 501 Cambria Ave. marketing services / communications Christine Haas Consulting Norris Creative LLC, 715 Jade No. 348, Bensalem 19020, Ryse Consulting LLC, 1 Tinu Publishig LLC, 201 N. LLC, 1108 E. Eyre St., d., Yardley 19067, marketing/ printing services Cannon Hill Ln., Phoenixville Line St., Lansdale, 19446, book Phila. 19125, marketing/ advertising using mailers to CR Publishing LLC, 120 Gay 19460, business networking publishing communications services obtain business St., Phoenixville 19460 services Jackson Creative Services, Black Helicopter LLC, 172 Soigne Marketing LLC, 2000 Izon Global Media, 1315 Walnut Steven E. Yarrow LLC, 1451 LLC, 904 Moyers Rd., Lansdale Stoneybrook Rd., Newtown Lewis Rd., Rydal 19046, 19446 graphic design 18940, advertising Services. Hamilton St., No. 684, Phila., St., Ste. 1006, Phila. 19107, 19130, marketing services outdoor media advertising consulting / advertising L. A. McDonough Integrated DKF Marketing LLC, 5159 Pembroke Advertising LLC, ZK Consulting Inc., 1603 Lantanabloom Consulting Marketing, LLC, 1018 E. Barness Court, Doylestown, 312 Cambridge Ln., Newtown Winchester Dr., Blue Bell 19422, LLC, 371 Highgate Dr., Ambler Abington Ave., Wyndmoor l8902, marketing consulting th 18940, advertising agency marketing/consulting 19002, consulting / marketing 19038, marketing consulting Talktome.Com, 106 S. 7 St. Langendorfer LLC, 6712 Zimra L. Chorney Advertising, Phila. 19106, marketing , 98 CPM Center Point Marketing, Wingnut Geminos LLC Lincoln Dr., Phila., 19119, LLC, 111 Beverly Rd,. Redwood Dr., Richboro 18954, LLC, 1805 Green Briar Dr., Hibernia Sales Corp., 120 S. consulting/marketing / project Wynnewood, 19096 Eagleville 19403, Warner Rd., Ste. 200, King of consulting/sales/marketing management Kennedy Digital Media LLC, 217 Prussia 19406, marketing June Day Press, 215 Redman Digital Marketing Solutions Bucks County Business Haverford Ave., Apt. 1,Narberth, Ave., Haddonfield 08033, print MM & Associates, 923 W. LLC, 600 Washington St., Ste. Connections, 35 Stoopville 19072, video production/web publishing County Line Rd., Hatboro A, Bristol 19007 Rd., Newtown 18940, business design/creative consulting 19040, advertising Original Product Concepts TSG Media Partners LLC, 1710 publication / expo events Bona Fide Press LLC, 7810 LLC, 1239 Ward Dr., Yardley, GBD Marketing Consulting, E. Lancaster Ave., No. 305, Met Core Media, 3057 Jolly Algon Ave., Apt. A-106, Phila. 19067, marketing 344 Girard Ave., Glenside 19038 Paoli 19301, advertising sales Rd., Plymouth Meeting 19462, 19111, publishing marketing/consulting agency Kosoul LLC, 600 St. Andres advertising Rd., Phila 19118, marketing Legal Marketing Group, 1518 KR Studio, 122 Penn Dr., Walnut Dr., 15th Flr., Phila., Coatesville 19320, radio 19102, legal marketing services advertising Noble Printing LLC, 416 I Fathom LLC, 5777 Hunter Western Ave., Bristol 19007, St., Phila. 19131, digital online graphic design / printing magazine publishing P51 Holding Inc., 35 Livermint Media LLC, 1657 The Wyndemere Lake Dr., Chester Fairway, Ste. 192, Jenkintown, Springs l9425, management 19046, advertising agency marketing / sales Uptown Ideas LLC, 111 Incite Performance Group LLC, Presidential Blvd., Ste. 632 E. Broad St., Souderton 249, Bala Cynwyd, 19004, 18964, consulting/marketing advertising/marketing/ Three Brothers Publishing promotions LLC, 579 Lafayette St., Mark E. Hoffman – Strategic Norristown 19401 Marketing, 522 Manor Rd., YR2 Creative LLC, 5301 Wynnewood 19096, marketing Tacony St., Unit 5, Phila., consulting 19137, marketing service Jayne’s Advertising, 2932 Oxford Press, 1224 General Dotterer Rd., Gilbertsville Mercer Ave., Washington 19525, advertising / marketing- Crossing 18977, publisher promotion products Local Media Promotions, Endless Press, 15 S. Church 33 Northrup Court, Newtown, St., Spring City, 19475, 18940, sales of advertising space publishing Ad Einstein, 209 Canterbury Hispanic Referral Network Court, Blue Bell, 19422, advertising LLC, 255 N. Main St., Apt. Pastuban LLC, 3430 Progress C,Telford 18969, marketing Dr., Ste. H, Phila. 19020, sales / solutions for business marketing Aweber Communications, PSP of Philadelphia, 555 N. 1100 Manor Dr., Chalfont Lane, Ste. 601, Conshohocken 18914, email marketing 19428, advertising sales Braided Worlds Publishing, Dreamsicle Works, 261 Hughes 1810 S. Rittenhouse Square Rd.,King of Prussia 19406, 1002, Phila. 19103, publishing communications consulting Simplistay LLC, 1231 W. Spring Mill Consulting, Allegheny Ave., Floor 1, 816 Spring Miill Ave., Phila 19133, public relations/ Conshohocken, 19428, sales/ advertising/promotion marketing consulting Posner Consulting Inc., 71 Wyvern Marketing, 828 Widner Wartman Rd., Collegeville Rd., Elkins Park 19027, web 19426, marketing/consulting/ marketing management Goat Advertising, 720 N. 24th Ready Aim Flier LLC, 243 St., Phila. 19130, advertising Martins Corner Rd., Coatesville Gailforce Marketing LLC, 732 19320, printing/direct mail Hillview Rd., Malvern 19355, advertising marketing

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THE PHILADELPHIA REGIONAL BUSINESS/MARKETING MONTHLY Page 14 Advertising/Communications Times December 2014/January 2015 LAWSUITS

The plaintiffs name appears first PHILADELPHIA Corp. $56,124, plaintiff, case #14- Star Printing vs. Northstar Direct, debt col- $17,060, (revenue), case #2014-62682, in capital letters, followed by the Federal Tax Liens 0201282, 06/11/14 lection, case #2014-08053-CT 08/19/14 09/29/14 name of the defendant, the nature Martingale Paper Co., 4700 City Aev. De Lage Landen Financial Services Inc. Lukeoil North America LLc dba Getty MONTGOMERY COUNTY of the suit, the number and the Apt. 9305, Phila. 19131, $12,423, vs. Reach Communications Special- Petroleum Marketing Inc. vs. Narula & State Tax Liens date. Accuracy of the entries is not ists Inc., $43,107, plaintiff, case #14- Narula Inc./Paul Narula, debt collection, case#14-0920025, 09/05/14 Entercom Communications Corp., guaranteed. 0700728, 07/09/14 case #2014-04382- CT, 05/08/14 PHILADELPHIA 401 City Ave., Ste. 809, Bala Cyn- PHILADELPHIA Release of Federal Tax Liens City of Philadelphia vs. Ray Communi- Diamond Graphics Inc. vs/ Allen Sokol- wyd, 19004, $17,060, (revenue), case Lawsuits Filed cations, $151,375, plaintiff, case #09- off/Graphics Forms Inc., debt collection, #2014-62682, 08/18/14 Affordable Signs Inc./Allstate Signs, 1251 Peirce-Phelp0s Inc. vs. Jared Zito/Com- 0501375, 05/12/14 case #2014-08786-CT, 09/03/14 Byberry Rd Rear Unit D-2, Phila. 19116, Interdigital Communications Inc, 781 Third fort Specialists LLC, contracts, case $16,4444, case #10-0520069, 07/11/14 Comcast Cable Communications Man- MONTGOMERY COUNTY Ave., King of Prussia 19406, (unemploy- #14-0803142, 08/26/14 agement LLC vs. restoration Multi-Me- mend), case #2014-62554, 08/11/14 Sterling Paper Co., 2155 E. Castor Ave., Federal Tax Liens Greater Philadelphia Radio Inc. t/a dia Network Inc., $51, 125, plaintiff, Phila. 19134, $177,808, case #13- Strategic Communications Consul- Digitalspeed Communications Inc., WMMR vs. Frank Foy/Dambly’s Inc. Inc. case #14-0400624, 05/29/14 06200036, 07/21/14 tants Inc., $14,366, case #2014-70414, Ste. 200, 100 Front St., Consohock- t/a Dambly’s Garden Center, contracts, Citizens Bank of PA vs. Insight Promo- 05/20/14 en 19428, $57,564, (revenue), case PHILADELPHIA case #14-0603093, 06/23/14 tional Marketing Inc., $36,596, plaintiff, #2014-63054, 09/29/14 Court Judgments MONTGOMERY COUNTY case #14-0903299, 09/23/14. Duc Tran/Philadelphia Newspapers Covington Office Products Inc., 210 AFL Quality Inc. vs. Germantown Release of Federal Tax Liens LLC vs. Pham and Hoang Thao/Thanh CHESTER COUNTY New St., Phila. l9l06, $98,382, (sales & Binh Cargo Inc., business tort, case Newspapers Inc., $18,232. plaintiff, Snellbaker Printing Inc., 128 S. Kewsick Lawsuits Filed use),case #14-0801412, 08/12/14 #14-0801049, 08/08/14 case #14-0702016, 07/18/14 Ave., Glenside 19038, $33,089, case Tabloid Graphic Services Inc. vs. Adlife #2007-15923, 05/20/14 Y Impax Marketing Communications Inc. MONTGOMERY COUNT Pyramid Graphics Inc. vs. Afleet Graph- Marketing/Communications Co. Inc. book vs. Airware Holdings Inc./Airware Labs Entercom Communications Corp., 401 E. Lawsuits Filed ics /Thomas McGovern/McGovern account, case #L-2702-14, 07/03/14 Printing Inc./Print & Mail Communica- City Ave., Ste. 809, Bala Cynwyd 19005, Hibu Inc./Yellowbook Inc. et al. vs. Ameri- tions/Steven Sticco/Joseph Lerro, book account, case #L3150-14, 08/08/14 Internet Data Services Inc. vs Gtt Com- munications Inc., contracts, case #14- 0801003, 08/07/14 United Industries Corp. vs. Leveraged Marketing Corp. of America, equity-no real estate, case #14-0601107, 06/09/14. Dina Bovo vs. Xfinity Live!/PBR Bar & Grill/PL Phase One LP/Comcast Corp./ Comcast Spectator/IPC Security IPC In- ternational Corp., personal injury, case #14-0601182, 06/09/14. The Practical Solutinos Group LLC vs. Numoda Corp. Inc. , contracts, case #14-0600631, 06/04/14 Jennifer Carbone vs. Bergen Von/Wil- liam Marimow/Philadelphia Media Net- work LLC/Interstate General Media Holdings LLC/Interstate General Media LLC, libel/slander/misrepresent, case #14-0700041, 07/06/14 Brad Bartkowski vs. Verizon Communi- cations Inc., aka Verizon Fios/Verizon, libel/slander/misrepresent, case #14- 0604436, 06/30/14 Anthony Cerone/Mia Marketing Inc. vs. Dominick Basso/Trinity Staffing Servic- es Inc., contracts, case #14-0603497, 06/25/14 Andrea Straub vs. Solomon Leach/Inter- state General Media LLC/CBS Broad- casting Inc. et al.,libel/slander/misrepresent, case #14-0603724, 06/26/14 The FN Media Group LLC vs. Keith Co- zart/Idris Wahid Global Touring LLC/ Glory Boyz Entertainment/Uncle Ro Management, contracts, case #14- 0901185, 09/08/14 Greater Philadelphia Radio Inc., t/a 97.5 The Fana vs. Lawyers Funding Group LLC, contracts, case #14-0502910, 05/22/14 Capfunding Inc. vs. Universal Market- ing Group Inc., contracts, case #14- 0903235, 09/24/14 Graphic Paper New York Inc. vs Pearl Pressman Liberty Communica- tions Group Inc., contracts, case #14- 0903979, 09/29/14 PHILADELPHIA State Tax Liens Liberty Resources Inc., 714 market St., Ste. 100 Phila l9l06, $78,742 (labor & industry), case #14-0702017, 07/18/14 Community Marketing Concepts Inc., 7300 City Line Ave. , Ste. 330, Phila. 19151, $33,984, (labor & Industry), case #14-0703876, 07/31/14

THE PHILADELPHIA REGIONAL BUSINESS/MARKETING MONTHLY December 2014/January 2015 Advertising/Communications Times Page 15 LAWSUITS can Best Locksmith Inc./ Michael Novak et al., case Haven Media & Marketing LLC vs. Associates In #2014-16809, 06/03/14 Preventive Medicine LLC dba Cherry Hill Clinic, Hibu Inc./Yellowbook Inc. et al vs. J.w. Contractors Book account, case #L-2520-14, 06/24/14 Inc./Jaroslaw Werel et al. case #2014-25604, 09/11/14 hibu fka Yellowbook fka Yellow Book Sales and ELPHIA FO Hibu Inc./Yellow Book Sales and Distribution Co. Distribution Co. Inc. vs. Law Offices of Lee D. AD UN Gottesman/Lee D. Gottesman, contract, case #L- L D Inc. vs. Galerman & Tabakin LLP/Alan Galerman HI meet the A et al. case #2014-25606, 09/11/14 3505-14, 09/10/14 future’s greatest needs T P I Omnipress Inc. vs. Ricoh USA Inc., case #2014- Mary Louise Ervin vs. The Princeton Packet Inc./ E pay for a student’s college tuition O N 11710, 05/23/14 Packet Media Group Inc., discrimination, case #L- H give teens a safe haven 2272-14, 06/09/14 T Key Business solutions Inc. vs. Print Management So- lutions/Mark Gaston, case #2014, 10766, 05/13/14 Cynthia DeLeonardo vs. Lenfest Broadcasting/ Jon remember a loved one fund medical research hibu Inc./Yellow Book Sales and Distribution Co. Gorchow/Chase Lenfest, discrimination, case #L- feed the hungry 2386-14, 06/13/14 help the homeless Inc. et al. vs. Joseph Fisher & Sons Inc./Joseph helpassist to conserve seniors a natural in area needwarm up a chilly home Fisher et al. case #2014-26717, 09/25/14 hibu fka Yellowbook fka Yellow BookSales and Distri- CAMDEN COUNTY bution Co. Inc. vs.Audubon Used Appliances/Steve Mustaro, contract, case #L-3471-14, 09/08/14 support what matters most Release of Federal Tax Liens teach literacy provide music lessons Doms International Sales & Service Inc. P.O. Box BUCKS COUNTY 2270, Cherry Hill 08034, $59,144, (941), Book/ Bankruptcies generosity well spent Page 10055/982, 08-15/14 Dennis J. McQuillan, dba Headline Promotions, sponsor a health symposium honor a teacher CAMDEN COUNTY Inc., 8 St. James Place, Yardley, PA Chapter 7, no provide emergency response schedules available sponsor an exhibit Lawsuits Filed Sprint Communications Co. LP vs. Verizon New build a playground give back Jersey Inc., complex commercial, case #L-2526- assisthelp to protect the women future and children generation from abuse 14, 06/19/14. aid those who are in need promote healthy lifestyles for everyone

ATTN: LAW WHAT YOU CAN DO THROUGH A FUND WITH US THE PHILADELPHIA FOUNDATION: 215-563-6417 | WWW.PHILAFOUND.ORG FIRMS SERVING SOUTHEASTERN PENNSYLVANIA SINCE 1918 This Page Is Read By Businesses Requesting Attorneys. List Your Services And Legal Notices Here! Have THAT BENEFITS AREA BUSINESSES? Call: (484) 562-0063 An Idea E-Mail us @ [email protected]

THE PHILADELPHIA REGIONAL BUSINESS/MARKETING MONTHLY Page 16 Advertising/Communications Times December 2014/January 2015 Obits Don Cannon Joseph Callan Jon Weir Thomas McClure Willie Leon Pope Well-Known Park Events Mgr. D. News Editor Direct Marketing Pioneering Radio Voice Co. Founder Journalist

Joseph Callan, special Jon Weir, a retired Daily events manager at Fairmount News copy editor of 30 years, Don Cannon, legendary radio Park, died. He was 60. has died. He was 72. Thomas McClure, found- Willie Leon Pope, of the At- voice on Philadelphia morning ra- Mr. Callan attended St. Mr. Weir attended Delbarton er of the McClure Group direct lantic City Press newspaper, re- dio, recently died. He was 74. John Neumann High School and High School and graduated from marketing firm recently died. He cently died. He was 71. Mr. Cannon’s radio career graduated from Marquette Uni- St. Joseph’s University. was 75. In 1963, Mr. Pope began began in 1969, starting at WIBG. versity. He began his career at He began his career at the Mr. McClure started his ca- his career at The Inquirer as a He also played himself in the St. Joseph’s University and then Newark Evening News as a co- reer as a copywriter for National copy boy. Later, he spent three original Rocky movie. He retired moved to the city’s Recreation py editor, later moved to the Bul- Liberty Marketing Inc. He began decades of his life covering po- from WOGL-FM (98.1), after 14 Department. letin, and finished out his career his own firm, The McClure Group lice, courts, politics, minority af- years there. Mr. Callan organized countless with the Daily News where he re- in 1983. fairs, and the casino industry at The March of Dimes recog- events from festivals, to parades, to tired in 2012. Mr. McClure’s TV produc- the Press of Atlantic City Press. nized Mr. Cannon with a lifetime Fourth of July celebrations. He is survived by his sons, tion team was noted for its TV He was one of the leading achievement award. He was honored during the Donald, Joseph, and Christo- commercial featuring an elder- early organizers of the Philadel- Mr. Cannon also was the Philadelphia Eagles 75th anni- pher; daughter, Jennifer; broth- ly woman who had fallen and phia Association of Black Jour- host of Comcast SportsNet “In- versary season as one of the “75 er, Jeremy; sister Lucia; and six couldn’t get up. nalists. side Golf” program. Greatest Living Philadelphians.” grandchildren. His firm developed a series Mr. Pope mastered his com- He is survived by his wife, Mr. Callan is survived by his of direct marketing campaigns munication skills by driving a cab Terri; two sons, Russell and Chris- companion Karen Walls; sisters, Louise T. that used catchy tag lines and and selling fish on a Philadelphia topher; and three granddaughters. Eileen, Margaret, Colleen, Bridg- celebrity spokesmen. street corner. et, Patricia, and Kathleen; and Brennan The company also created He was born in 1943 in direct mail materials and radio Washington, Ga., and was the Louise C. Guthrie brothers, Mickey, James, Fran- PR Director cis, and Charles. spots for Colonial Penn insur- oldest of three sons. He attend- PR Pro ance, Advanta, and MCI tele- ed both Philadelphia parochial communications. and public schools graduating in Beryl J. Wolk Mr. McClure is survived 1961 from Bartram High. Ad Innovator by his wife, Cynthia; two sons, Mr. Pope is survived by his Christopher and Matthew; two wife of 40 years; a niece and daughters, Jacqueline and nephew; a sister and brother; Amanda; and two grandchildren. and numerous other relatives. CASTING

Louise Brennan, public re- The Right Talent Louise C. Guthrie, a long- lations director of American Ole- time public relations profession- an Tile Company, recently died. At The Right Price al, has died. She was 97. She was 96. Mrs. Guthrie retired from Beryl J Wolk, an advertising Mrs. Brennan started as a the Upper Merion School District executive and avid entrepreneur, sales representative for a Phil- where she was the director of recently died. He was 85. adelphia medical book publish- school and community relations Mr. Wolk was a graduate of er. She joined the Red Cross of to open her own PR firm. Central High School and the Uni- Lansdale in 1963. She was VP of the PA Com- versity of Pennsylvania’s Whar- She was recruited two years munity Education Association ton School. later to lead the American Red and served as a charter mem- He began his career in 1953 Cross in Norristown. ber and vice president of the PA with The Goodway Group, his Mrs. Brennan also served School PR Association. family’s business. as president of the North Penn She received a bachelor of Mr. Wolk was an innova- League of Women voters, and arts in journalism from the Univer- tor in the marketing and cable was the first woman appointed Purvi Vyas sity of Kentucky. She began as industry. Clients included Ford, to the Montgomery County Plan- a reporter for the Louisville Cou- Chrysler, General Motors, Mc- ning Commission. rier-Journal and then head of the Donald’s, and Burger King. She retired from Olean’s in • PRINT ADVERTISING news and advertising bureau for He was one of the first to 1986. The company produced • BUSINESS EVENTS • VIDEO PRESENTATIONS the Lexington Herald-Leader. use newspaper inserts, the Cable a special edition newsletter titled • COMMERCIALS • MOVIES & THEATRICAL In 1941, she married Mar- Guide custom programming direc- “American Olean’s First Lady to • TRADE SHOWS • OFFICIAL GREETINGS shall B. Guthrie who was a der- tory, free standing carts in malls, Retire.” She was credited with matologist and clinical pharma- and he helped launch Discovery making the firm a “household ALSO cologist. He later developed the Channel, QVC, BET, and HSN. word” in the flooring and tile world. SITE SELECTIONS... PROPS... CREWS formula for Contac cold medicine. Mr. Wolk is survived by his Mrs. Brennan is survived by Mrs. Guthrie is survived wife of 63 years, Janet; daugh- her daughter, longtime companion, EASTERN U.S. by her daughter, two sons, six ters, Sandy and Linda; son, Frank Clark, and five nephews. Public Shows/Trade Expositions grandchildren, and three great David; brother, Donald; five SHOWCentennials/Promotions grandchildren. grandchildren; and three great- grandchildren. PRODUCTIONS, Inc. 29 Bala Ave., Suite 114, Bala Cynwyd, PA 19004 Phone: (484) 562-0067 Fax: (484) 562-0068 e-mail: [email protected] Visit our blog at www.PhillyBizMedia.com www.PhillyBizMedia.com

THE PHILADELPHIA REGIONAL BUSINESS/MARKETING MONTHLY December 2014/January 2015 Advertising/Communications Times Page 17 Obits Marriages & Tony Auth David Baldwin Engagements Pulitzer Artist Former Inq. Ad Director Mkt. Mgr. NBC10 Reporter Premium Co. VP Engaged to Married Engaged to VP Photographer

Tony Auth, a Pulitzer Prize-winning cartoonist, died. He was 72. He was born William Antho- David Baldwin, a former lo- Shaina Lee Flynn, an email ny Auth Jr., in Akron, Ohio, and cal advertising director at The In- marketing manager at Essent Monique Braxton, an NBC- Madeline Corcoran McCau- raised in Los Angeles. At the age quirer, has died. He was 50. Guaranty, recently became en- 10 reporter, has married Dr. ley, VP of J.M. McCauley &Co., of five, he was bedridden for eight Mr. Baldwin worked at The gaged to Nathaniel Peter Hamil- Reginald Royster, owner of the a promotional products firm, has months — and began drawing. Inquirer for 33 years. He started ton Jr., a freelance photographer Haverford Animal Hospital. become engaged to Eric Scott Mr. Auth graduated from in the mail room. for a local branch of WHYY. Braxton and Royster initially Bennung, VP at the Media firm UCLA with a bachelor’s degree Mr. Baldwin is survived by Miss Flynn graduated from met on a blind date several years Acrymax Technologies, Inc. in biological illustration. He his wife, Joanne; and three chil- the Agnes Irwin School, Dickinson ago. Madeline graduated from worked on the Daily Bruin, the dren, Jamie, Joey, and Danielle. College and received a Master of Saint Joseph’s University in college newspaper. Science from Temple University. 2011 with an art history degree. He was considered a face Carl A. Breitinger Adv. VP To Marry Mr. Hamilton is a graduate of Scott graduated from the Uni- of The Inquirer for 41 years. At News Photographer The University of the Arts, with a versity of Delaware in 2009 with a 34, he won the paper’s first Pulit- fine arts degree in Photography. degree in chemical engineering. zer Prize for cartoons published The couple is planning a De- in 1975. He was also a Pulitzer cember wedding in Cape May. finalist in 2010 for his 2009 work. Brand Director Mr. Auth earned the Thom- as Nast Prize in 2002, the Her- To Marry QVC Inc. Assoc. block Prize in 2005, five Over- seas Press Club Awards, and the Producer Engaged Madeleine Duey, QVC Inc. Sigma Delta Chi Award for Distin- associate category producer, has guished Service in Journalism. become engaged to TJ Casio. In 2012, Mr. Auth joined Casio works as law enforce- WHYY’s NewsWorks.org. ment in Pottstown. He illustrated 11 children’s The couple has set a wed- books and published two col- ding date for May 23, 2015. lections of his political cartoons. Matthew Brian Sklar, re- With a $5 iPad application, he gional Vice President at brand- learned to make movies. Carl A. Breitinger, a leading firm, Dynamic Advertising Mr. Auth was married to Solutions, recently got engaged MEETINGS Eliza Drake Auth, a realist land- ing photojournalist, has died. He was 71. to Hali Felice Bernstein. OPEN HOUSES scape and portrait painter. They Matthew is a graduate of GRAND OPENINGS had two daughters and settled in Mr. Breitinger graduated CONTACT from the Antonelli School of Pho- George Washington University Wynnewood. where he earned a Bachelor of Surviving Mr. Auth is his wife tography in the early 1970s and Meredith Waldman, director Whims went on to become a Courier- of brand strategy for the Brown- Science degree in marketing and Eliza, daughters Katie and Emily. business administration. for Rent Post photographer. stein Group, will marry Jeff Rut- 29 Bala Avenue, Suite 114, Bala Cynwyd, PA 19004 He became New Jersey tenberg, owner of Elite Control Hali is a graduate of the Uni- Robert Cohen versity of Pittsburgh where she 484-562-0067 Fax: 484-562-0068 photographer for the Bulletin and Design. www.PhillyBizMedia.com Premium Co. from 1977 until it closed in 1982 Miss Waldman graduated earned a Bachelor of Arts degree email: [email protected] and a New Jersey contract pho- from Germantown Academy and in communication. She also holds Founder tographer for The Inquirer from has a Bachelor of Arts degree a Master’s of Science in speech- Robert Cohen, owner of an 1982 until he retired in 1994. from the University of Vermont. language hearing sciences from advertising specialties business Mr. Breitinger is survived by Mr. Ruttenberg graduated LaSalle University. Hali current- SOURCES in Northeast Philadelphia, re- his wife of 40 years, Carol; and from the Haverford School and ly is employed as a speech-lan- ENTERTAINERS cently died. He was 65. a brother. has a Bachelor of Arts degree guage pathologist working in the MUSIC ~ PROPS Mr. Cohen is survived by a and a master’s degree from the Delaware school system. CONTACT brother, Howard. His sister, Diane, Randy Bodoff College of William & Mary. The couple is planning an Whims predeceased him. He was an un- The couple is planning a October 2015 wedding. cle to Marc, Robin, Steven, Ni- PR Co. Owner 2015 wedding. for Rent cole, Brad and Michelle. He was Randy Bodoff, of Ventnor, 29 Bala Avenue, Suite 114, Bala Cynwyd, PA 19004 a great uncle to Seth, Cammi, co-owner of Bodoff and Compa- 484-562-0067 Fax: 484-562-0068 Jake, Max, Nathan, and Daniel. www.PhillyBizMedia.com ny Design Communications, re- email: [email protected] cently died. He was 58. Mr. Bodoff was a Marketing Retirements and Public Relations executive with RCA, Catalytic Engineering, Veteran Broadcaster and the Philadelphia Board of SEMINARS KYW-1060AM’s veteran morning anchor, Education. He later joined with PLANNING Harry Donahue, has retired. SPEAKERS his wife, Janet, to begin their He had been with the station almost 40 CONTACT own communications company. years. Survived by Mr. Bodoff is his Whims His reports included news of the MOVE wife, Janet; three children, Lisa, bombings, the 9/11 tragedy and two Super for Rent Marc, and David; mother, Ena; Bowl participations by the Eagles. 29 Bala Avenue, Suite 114, Bala Cynwyd, PA 19004 and granddaughter, Sofia. His voice will still be heard, however, in 484-562-0067 Fax: 484-562-0068 this area, as he will be doing the play-by-play www.PhillyBizMedia.com email: [email protected] for Temple University’s basketball games.

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THE PHILADELPHIA REGIONAL BUSINESS/MARKETING MONTHLY Page 18 Advertising/Communications Times December 2014/January 2015

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THE PHILADELPHIA REGIONAL BUSINESS/MARKETING MONTHLY Page 20 Advertising/Communications Times December 2014/January 2015 “The Marketing of Business” Interview-Talk Radio Show For Regional Business Owners & Executives  Be a guest interviewee. No cost.  Be a sponsor  Be a listener

e radio show, “ e Marketing of Business”, is being produced for the 14th year. e same show airs up to ve times in the same week. e show is broadcast ursdays at noon and repeated Fridays at 3PM, and Saturdays at 5PM. Additional repeat broadcasts of the show are also aired at various times on other days. e audience is primarily business men & women. Buyers, Decision Makers! “ e Marketing of Business” program is on the air 52 weeks a year. e station is the highly recognized & respected WWDB (860-AM). e 60-second commercials are $95 each. Since the three airings each week are repeat broadcasts they must be purchased as one unit, totaling $285/week. Bonus shows are broadcast on other days- -at no additional cost. irty-second spots are $65/each, and must be purchased as one unit (3 airings per week), for a total of $195/week. Spots must be bought across the board for 13, 26 or 52 weeks, non-cancellable. ere are bonuses. Lots of add-on value bonuses. ey include: Additional Benefits: 1) Advertisers are welcome to be interviewed on one of the programs. Be on the air for the full show – at no charge. And be on the two rebroadcasts, again- - at no charge. ree shows. Free! 2) Being on the show is an opportunity to gain news-publicity as an authority on your products or services in a variety of newspapers, trade & business publications. is can include a photo taken in front of the radio microphone while you are on air. 3) Sponsors gain recognition in the business newspaper, ACT, through ads & news stories - - at no charge 4) Payment can be made over a period of 3-4 months. 5) Commercials will be written…Free 6) Voiceover talent…Free 7) Recording & Production…Free 8) Reach an audience of buyers, business men & women decision makers. Times subject to WWDB changes.

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THE PHILADELPHIA REGIONAL BUSINESS/MARKETING MONTHLY