Scandinavia's Leading Sustainable Living Event
Total Page:16
File Type:pdf, Size:1020Kb
13-14 November 2019 Scandinavia’s leading sustainable CO-LOCATED living event WITH NOW INCLUDING Online at www.nordicorganicfoodfair.com INTRODUCTION Dedicated to organic... Generate new Who visits the show: business in 2019 Key trade buyers from leading: Supermarkets | Online retailers | Department stores | and showcase Wholesalers & distributors | Importers & exporters | Health stores | Foodservice – public & private In 2018 we had buyers visit from: 7-Eleven | Aarstiderne | Aduki Oy | Apotekernes Amba | ARKET your products to (H&M) | Arla Foods | Axfood | BC Catering | Bergendahls Food AB | Biofood AB | Chefs Culinar AB | thousands of key Cloetta Sverige AB | Coop Danmark A/S | Coop Sverige AB | DagliBrugsen | Dasmeja | DermaPharm A/S | Ecolink Oy | Electrolux Professional | Fazer Kvarn AB | Findus Foodservices | Flying Tiger organic buyers Copenhagen | GoBamboo AS | Goodtrade Scandinavia AB | greenskin.dk | Gron Fokus | Helsam A/S | Hemmakvall AB | HKC Egenård AB | Holland and Barrett | ICA Sverige AB | IKEA Food Services AB | The Nordic Organic Food Fair Irma | Kesko | Lantmannen Cerealia AB | Lidl Danmark K/S | Life | Magasin Du Nord | Matas A/S | was launched back in 2013 and MatHem | Menigo Group Sweden | Midsona | nemlig.com | NETTO | Nordic Vet Shop | Norganic AS | was an instant success due to the Orkla Foods | Renee Voltaire AB | Ruohonjuuri Oy | Salling Group | Scandic hotels | Softskin.Se | high demand from the Nordic Spendrups Bryggeri AB | Stena Line | Sunkost Kjede AS | Svensk Cater | Talman Luomu Oy | region for organic food and drink. Tetra Pak Sverige AB | Total Produce Nordic A/S | WeMake With increasing demand for organic products from the Nordic region and the rest of Europe, the HoReCa 11% Top business types: show continues to grow in 2019. • Cafe/Coffee/Sandwich Shop • Contract Caterers PRIVATE LABEL 15% Co-located with Eco Life • Restaurants Scandinavia, visitors are given • Hotels access to both shows and the RETAIL 21% open plan layout allows visitors to OTHER 7% move freely between the two • Beauty Retailers • Media events. • Independent/ In 2018, there were 500 • Education Specialist Retailers exhibitors from 48 countries and • Public Sector/ • Food Retailers Government Body 4488 attendees from 66 • Health Food Stores • Healthcare countries. • Online Retailers • Supermarkets We are expecting over 50 0 • Department Stores exhibitors and 5000 attendees • Convenience Stores in 2019. • Deli/Gourmet Stores DISTRIBUTION 37% BUSINESS SERVICES • Distributors 9% (Food, Health & Beauty) • Association • Importers & Exporters • Business Services (Food, Health & Beauty) • Consultant • Wholesalers #NOFF19 www.nordicorganicfoodfair.com Join the conversation • Packaging (Food, Health & Beauty) WHY EXHIBIT Denmark Why Nordic Organic Food Fair? Nordic organic market overview • Organic products were sold for €1.5 billion in 2017 in ExhIbITOr CaSE STuDy GINGER DIAMONDS The Nordic region is known throughout the world retail (Danmarks Statistik) for its commitment to clean living, natural health I chose to participate at the event as I • Public kitchens purchased find it the best way to get in contact and organic food, making it one of fastest organic food for €1.1 million with new leads from across the growing and most exciting markets to be part of! in 2017 (Danmarks Statistik) world. It’s a great opportunity to • Copenhagen has a 90% meet new people, get new organic share in the public ideas and follow new trends. The organic market share in 2017 reached: sector (Organic Denmark) Our main goal for exhibiting at the show was to generate new Denmark 13.3% (Økologisk Landsforening) business opportunities which Sweden was achieved! We went into 9.1% (EkoWeb) • Swedish organic sales further conversation with Holland & Sweden increased by 2.6 billion in Barrett Sweden and after the fair I have 2.3% (Pro Luomu) 2017 been bombarded with requests from many Finland • 1539 eateries are certified companies around the world wanting to do business with us. 2% (First half of 2018, Landbruksdirektoratet) organic (KRAV) The results have been phenomenal! Norway Martin Chab, founder of Ginger Diamonds Sweden ab Finland Organic food sales in Sweden, Denmark, Norway and Finland reached • 86% or organic purchases are €5.2 billion in 2017* made in retail (TNS Truly the most Gallup/Organic barometer) important Fair, Sweden €2.7 billion • Between 2012-2017 organic and so many sales grew by over 50% (Pro Denmark €1.9 billion Luomu) ‘‘interesting organic products! I really Finland €309 million (Based on conservative Norway love that projections) everything is Norway €288 million • Organic food sales increased sourced from by 9% in retail during the first *EkoWeb, Økologisk Landsforening, Pro Luomu, Landbruksdirektoratet half of 2017-first half of 2018 organic raw • The governments have set targets for the amount of organic food that material. • Organic products were sold has to be served in the public sector – Finland 20% by 2020, 60% in for €144 million in the first Wonderful fair Sweden by 2030 and 60% in Denmark by 2020. half of 2018 (total sales in with helpful • There are currently over 4205 certified organic eateries across 2017 was €268 million) - All people.” Scandinavia (KRAV, Okologisk-spisemaerke & Debio) a 4% increase stats above from: EXHIBITOR, 2018 from 2017. Landbruksdirektoratet Creative Exhibiting Ideas: Stand Make your stand eye catching and have Dressed for Success! your wooden walls painted from as little as how you present your stand and engage with potential customers €35 per panel – 1m x 2.5m. during the show, are all crucial elements of maximising your You can hire out some great furniture and investment and getting the best out of your exhibition. Packages shelves from our onsite contractors – they Along with various options on packages, we provide a whole host of have a catalogue full of ideas! additional FREE marketing and PR services that will help you create a real buzz and make you stand out. In addition to this look out for Want to add some nature to your stand? – some fantastic sponsorship opportunities available! Stand package includes: Walls, you can also hire out plants and flowers. name board, carpet, lighting, You can bring your own banners, stickers electricity and table & 2 chairs. and posters to brighten up the walls. You can change the colour of the carpet or WeRates offer two mainand stand choices:Packages have different flooring for an additional charge, starting from €10 per square metre. Full Stand Package: A hassle-free package including the stand With a bit of creativity you can easily make your shell 1 build, walls, name board, electricity, lighting, table and chairs scheme look great. Get some stickers, backdrops, a different Need local contacts for prints, stickers, carpet colour or get your walls painted – spend a bit extra and etc.? Let us know! Space Only Package: Gives you the opportunity to design and stand out from the rest. 2 build your stand yourself (minimum size is 12sqm) Stand Option Cost per square metre: Full stand package €390 Space only package (Available to companies taking €360 12sqm or more) Corner Stands + 10% Innovation from Scandinavia This is a dedicated area for Scandinavian enterprises looking to expand their business on the Nordic market. Designed to promote and encourage new product ideas with a special stand package, this area is aimed for small and new business ventures. A place costs just €999 and includes a 1.5m x 1.5m space with a branded back wall, podium, carpet, electricity, spotlight, standard showguide entry, insurance, data capture app and daily cleaning. Criteria for entry: business must be registered in Sweden, Denmark, Norway, Finland or Iceland. If you want to apply for one of these places, please contact the sales team. ShOW FEaTurES What’s happening in 2019? The Organic Theatre will once again host a world class education programme and will bring together high profile industry speakers who will Successfully Holland & Barrett LIVE Pitch cover a wide range of topics including innovation and product run for the development, organic in the foodservice sector, market overviews and first time in 2018, understanding the retail industry in the Nordic region. the Innovation Pitch will return in 2019. Six companies will have the exclusive opportunity to pitch their product in front of a live audience and the senior buying team at H&B Sweden. The Organic Theatre After such a boom worldwide in vegan products, Vegan Scandinavia will be a NEW feature in 2019 to showcase the very best vegan friendly products for retailers to source. Enterprise Europe Network Naked Drinks Innovation Zone & Natural & Organic Awards Enterprise Europe Network will be joining us again to facilitate and organise buyer- We are launching a NEW area dedicated The Natural & Organic producer, face to face meetings. The to bringing the very best ethical alcohol Awards Showcase is where exhibitors matchmaking event was first hosted in from across the world to the Nordic region. will be showcasing their latest products and where 2018 and after such a success will be Following growing interest from consumers the voting takes place for The Natural & Organic assisting exhibitors again in 2019 to find to buy ethical alcohol we will be showcasing Awards Scandinavia. These products will also feature international business partners through an array of organic, biodynamic, natural, free in a separate booklet handed out to visitors at the pre-booked B2B meetings. from and vegan wines, beers and spirits. show and promoted on social media. Vegan Scandinavia Top tips for exhibiting success Excellent industry feedback What we can do for you... We have a dedicated marketing team who will help you with the following and much more: Nordic Organic Food Fair is a great place to explore retail buyers Guide – We design and print a brochure with the latest and most trends, meet colleagues in 1 innovative products at the show. We send this to VIPs and senior retailers. Send us your product details and we will do the rest.