KSL-TV--First in the US with Teletext
DOCUMENT RESUME , ED 229 808 CS 504 188 AUTHOR Acker, Stephen R.; Larson, TimothyL. TITLE KSL-TV--First in fir U.S. with Te1etext. , PUB DATE Nov 82 , NOTE 19p.; Paper presented at the AnnualMeeting/ . of the . Speech Communication Association (68th,'Louipille, A KY, November 4=7, t9821t. PUB TYPE Rep9rts - Evaluative/Feasibility (142) Speeches/Conference Papers (150) EDRS PRICE MF01/PC01 Plus Postage. DESCRIPTOkS *Information Services; *Telephone Coimiunications/ Systems; *Television; Video Equipme; ;,*Videotex IDENTIFIERS *Station Kgr.. TV UT; *Two Way Televi ion ABSTRACT Under an experimental license issu din 1978, KSL-TV in Salt Lake City, Utah, provided 126pages of tel text information to its viewers. In choosing thissystem, the stati n had to decide between it and a videotext system. Althoughvideotext systems permit two-way communication, usuallyover telephone UT, teletext broadcast technology is much cheaper.The Cost fo a decoder, a critical factor in the consumer's'accoptance of e ther system, is ,expected to decline for both technologies.In tel text, access cost is zero, while in videotext theinformation provi er has the option of charging users. It'is possiblethat videotext' interactive capability and superior graphics willincrease rt penetration into paying households. Although teletextand videotext provide similar mass market services, videotext has substantiallymore flexibility and speed. Since systems currently beingused in different countries are incompatible, establishing,technical standards inthe areas of data format, transmission,a d display is of key importance. Current trends and the growing home co1iptermarket favor the growth of videotext, but KSL-TV's experiment howed the value of teletextas an interim information system.
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