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North Coastal Zone Regional Cricket Manager 2010/11 Report

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North Coastal Zone Regional Cricket Manager 2010/11 Report North Coastal Zone Regional Cricket Manager 2010/11 Report Dave Szumowski, Regional Cricket Manager North Coast CRICKET NSW MISSION STATEMENT “NSW – LEADING AUSTRALIA’S FAVOURITE SPORT” CONTENTS 1.0 NORTH COASTAL ZONE REVIEW 2010/11 3 2.0 GAME DEVELOPMENT – Recruitment & Retention 4 2.1 MILO in2CRICKET School Visits 4 2.2 MILO in2CRICKET Centres 6 - in2CRICKET Census Data 7 - Summary & Challenges 9 2.3 MILO in2CRICKET Super 8 Gala Days 10 2.4 Inter-School Twenty20 Gala Days 12 2.5 Female Cricket Participation 13 2.6 Indigenous Cricket 15 2.7 Administrative Initiatives 16 3.0 GAME DEVELOPMENT – Education 17 3.1 Coach Education 17 - Snapshot of North Coast Coaches 18 3.2 School Ambassador Program 19 3.3 Extended Skills Program 20 3.4 Cricket Promotions & Events 20 3.5 Weet-Bix MyCricket 24 25 4.0 FACILITY DEVELOPMENT 5.0 COUNTRY CRICKET NSW ANNUAL CENSUS 26 5.1 Regional Census Summary 27 5.2 North Coastal Association Census Results 28 5.3 Senior Association 4-Year Comparison 29 5.4 Junior Association 4-Year Comparison 30 5.5 Total Participation Breakdown 31 6.0 HIGH PERFORMANCE 32 6.1 Zone Representative Cricket 34 6.2 NSW Country Representative Players 34 6.3 NSW Representative Players 35 7.0 SUMMARY & 2011/12 OUTLINE 36 7.1 In Appreciation 36 7.2 North Coastal Cricket Survey 2011 38 7.3 Looking Ahead 39 North Coast Zonal Report – Season 2010/11 2 1.0 NORTH COASTAL ZONE REVIEW 2010/11 The following report is presented to members of North Coastal Zone, affiliated Clubs and volunteers. It provides a summary of cricket projects, strategies implemented by Cricket NSW and subsequent outcomes during the 2010/11 season. Regional Cricket Managers perform a range of duties as part of the Country Cricket department. The North Coastal Zone encompasses thirteen Junior Cricket and thirteen Senior Cricket affiliates (Associations) from Gloucester to Tweed Heads. This combined area supports 157 clubs, 559 teams, 29 in2CRICKET Centres, 285 primary schools, 67 high schools, and 12,553 male and 1,592 female participants across club and school competitions along with thousands of volunteers. Following is an outline of activities undertaken on the North Coast during the 2010/11 season. North Coast Zonal Report – Season 2010/11 3 2.0 GAME DEVELOPMENT – Recruitment & Retention Recruitment and retention of junior players and volunteers remain the key elements of Game Development activities. Recruitment strategies on the North Coast centred on targeted school visits, media advertising, in2CRICKET.com.au website and pre-printed posters and flyers providing club registration and contact information. The majority of Clubs assisted by providing registration sign-on details and contacts for poster printing and updated their MyCricket website with relevant information. A key strategy in delivering a school visit program as far reaching as possible, required the appointment of Cricket Promotions Officers (CPO’s). The identification and skilling of CPO’s is a major undertaking and required the assistance of local key volunteers. As a result, a total of 7 CPO’s were identified to rollout school visit programs. The number of CPO’s was up from last season, resulting in at least two skilled personnel being identified in each of our three councils. Further efforts are required to identify CPO’s in the Manning and Clarence Valley, as well as retain current CPO’s for next season. Retention of players is a key pillar of the overall Game Development strategy. The ability to measure the levels of retention in junior cricket is a major challenge. If we can effectively measure retention we can then develop more efficient recruitment strategies and more favourable retention methods. 2.1 MILO in2CRICKET School Visits Targeting Years K-4 (5-10 year olds) A key recruitment objective in season 2010/11 was to deliver school visit programs to as many of the 13 Junior Cricket affiliates as practicable. On the North Coast 84 schools (an increase of 33%) and a total of 12,547 students were engaged in school visits that provided practical introductory sessions for students, lesson plans and informal in-service for teaching staff, as well as flyers and posters for students and the school newsletter to assist in providing the linkage to local clubs. In summary, all 13 Junior Cricket affiliates benefited from this program, however, despite all three councils engaging significantly more students than North Coast Zonal Report – Season 2010/11 4 the previous season, only the North Coast increased junior registrations and no regions recorded an increase of in2CRICKET Centres. Next season one hopes to maximize the benefits of this program and make effective use of the strategy’s key objective to link interested players to their local in2CRICKET Centre meaning clubs with existing or potential in2CRICKET Centres will receive priority when booking school visits and delivering resources. Timing of school visits will also be planned later in Term 3 to coincide with club sign on promotions. Student Visits & Junior Registration (2 Year Comparison) 6000 5000 4000 3000 2000 1000 0 FNC 10/11 FNC 09/10 NC 10/11 NC 09/10 MNC 10/11 MNC 09/10 Students visited Junior registrations School Visits & in2CRICKET Centres (2 Year Comparison) 40 35 30 25 20 15 10 5 0 FNC 10/11 FNC 09/10 NC 10/11 NC 09/10 MNC 10/11 MNC 09/10 Schools visited in2CRICKET centres North Coast Zonal Report – Season 2010/11 5 2.2 MILO in2CRICKET Centres Targeting Years K-4 (5-10 year olds) MILO in2CRICKET is a Cricket Australia “pre-competition” program designed to introduce 5-10 year old boys and girls to the game. The main aims of the program are: • To provide a non-competitive environment where youngsters can develop their cricket skills and have fun. • To link young cricketers to their local cricket club/association. • To get more parents actively involved in the game. MILO in2CRICKET is promoted as the first step in a child’s long term involvement in the game of cricket and centres will be linked to a junior cricket club, association or school to lead into Under Age competitions. It is widely recognized that recruitment programs targeting this age group is an important tool to assist clubs/associations achieve targeted participation objectives in Under Age competitions. A strong emphasis is placed on recruitment for this program in our region; however, last season the North Coast was the only Zone to have a decline in in2CRICKET Centres. All Zones experienced a loss of in2CRICKET participants (-15%) which suggests a great deal of effort is required next season to turn this trend around. There are currently 29 in2CRICKET Centre’s with a total of 569 participants across the region. This represents an alarming decrease of 6 centres and 269 participants from season 2009/10. North Coast Zonal Report – Season 2010/11 6 in2CRICKET Census Data Regional in2CRICKET Centres 2-Year Comparison 40 35 30 25 20 15 10 5 0 Central North Coast Riverina Western Illawarra Southern Newcastle Central North Coast in2CRICKET Centres 10/11 in2CRICKET Centres 09/10 Regional in2CRICKET Participants 2-Year Comparison 1200 1000 800 600 400 200 0 Central North Coast Riverina Western Illawarra Southern Newcastle Central North Coast in2CRICKET Participants 10/11 in2CRICKET Participants 09/10 North Coast Zonal Report – Season 2010/11 7 North Coast Zonal Report – Season 2010/11 2010/11 Season – Report Zonal North Coast 100 120 10 20 30 40 50 60 70 10 20 30 40 50 60 0 20 40 60 80 0 0 Bellingen Beechwood Alstonville Bowraville Bonny Hills Brothers Ballina Bears Camden Haven Clarence River JCA Bangalow Chatham/Cundle Coffs Colts Byron Bay Chatham/Taree … Coffs Harbour JCA MNC in2CRICKET 3-Year Comparison 3-Year in2CRICKET MNC Coffs Tigers Casino Comparison 3-Year in2CRICKET FNC Frederickton Comparison 3-Year in2CRICKET NC Coutts Crossing Gloucester JCA Clunes Diggers Ex Services Great Lakes Dorrigo Cudgen Hallidays Point GDSC Easts Eastern Districts Kempsey Heights Harwood Evans Head Macleay Valley JCA Iluka Nulla Lawrence Goonellabah Macksville Old Bar Kyogle Maclean Port Macquarie Nambucca Heads Lennox Head Rovers Nana Glen Lismore Workers South West Rocks Northern Districts Stuarts Point … Sawtell -Toormina Marist Brothers Taree West Souths Mullumbimby … Tucabia -… Tinonee Murwillumbah Urunga United All Blacks Wanderers Northern Districts Wauchope Westlawn Southern Districts Wherrol Flat Woodford Island Wingham Yamba Tintenbar East … 2008/09 2009/10 2010/11 2008/09 2009/10 2010/11 2008/09 2009/10 2010/11 8 Moving Forward The success of in2CRICKET Centre’s is very much dependant on the identification and skilling of the program coordinator and coaches. This year saw an alarming 17% decrease in centres and a 32% decrease in player numbers. This drop in participation emphasizes the importance of continual servicing of centres and next season the program will continue its targeted approach to recruitment (prioritising schools that have a link with existing or potential in2CRICKET Centres) with a state wide focus on this entry level age group (Years 1-4). Without active support from Cricket Promotion Officers and commitment from clubs (only 44% of junior clubs have an in2CRICKET Centre!) to create in2CRICKET Centres and form links with their local schools this downward trend will unfortunately continue in our region. For further information please visit www.cricketnsw.com.au/in2cricket . Summary and Challenges The challenge for the Regional Cricket Manager is to meet the expectations of the local volunteer and be resourced to the required level to meet these expectations. Again, the key to the resource issue is the identification of enough Cricket Promotions Officers to provide a school visit program and the challenge will be to provide coverage across all affiliates within one’s resources.
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