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W O R L D CRUISE D E S T I N AT I O N S Spring 2008 VISIONARIES OF THE CARIBBEAN: Hylton talks to fishermen ARISON: Impact of global deployment MITROPOULOS: IMO’s message to European Commission NAYLOR: Cold ironing - solution or red herring? COSTA AT 60: A remarkable transformation EUROPE: Economic impact accelerates by a quarter DICKINSON: 35 years of fun AWARDS: Barcelona hits six Untitled-1 1 9/2/074/3/08 10:59:0810:07:43 Foreword WORLD CRUISE DESTINATT IONS FOREWORD Spring 2008 VISIONARIES OF THE CARIBBEAN: Hylton talks to fishermen ARISON: Impact of global deployment he good news is that the industry is at last widening the scope of MITROPOULOS: IMO’s message to European Commission NAYLOR: Cold ironing - solution or red herring? its analysis. As a consequence we are beginning to have a better COSTA AT 60: A remarkable transformation EUROPE: Economic impact accelerates by a quarter DICKINSON: 35 years of fun understanding of the numbers that hide behind the images of cruise AWARDS: Barcelona hits six Tships sailing the oceans and delivering tourists to their favoured destinations. The second economic impact report for Europe was recently released in Brussels which together with the fi rst editions for Canada and Mexico add another layer of understanding to the global picture, which previously relied solely on the US and Caribbean studies. Impressive though the statistics are for Europe and elsewhere, the impact of growth on the environment is the issue that seems to have lodged itself fi rmly in the mind. There aren’t any industry sectors immune from the legislative Cover image: Gaudio’s La Casa Mila, Barcelona and regulatory momentum that currently exists. And the theme David The publishers of Dream World Cruise Dingle, CEO Carnival UK and Chairman, European Cruise Council, carried Destinations, Ashcroft & Associates Ltd, would into the second cruise industry conference held in Brussels on 26 February, like to express their sincere thanks and gratitude which we organised, was: Europe – the new centre of gravity of the cruise to the many organisations that have helped in industry. One part of the theme refers to the increasing infl uence of Europe the production of the magazine by supplying articles, reports, facts and fi gures, information, as a regulatory centre. pictures or provided help in other ways. We have made every effort to ensure the In this edition it has not been possible to carry a full report on the event but I accuracy of the information but changes have been able to publish a shortened version of the economic impact report occur incessantly. Readers are advised to and the message, read out on fi lm, of Efthimios Mitropoulos, Secretary- check that any material facts are still current with the responsible authorities. General, International Maritime Organisation, in which he stresses the need For information about future issues of Dream for global solutions to the challenges of the shipping industry. Cold ironing World Cruise Destinations please email: was another topic discussed at the conference but in this edition it is Philip email: [email protected] Naylor, General Manger, Fleet Operations at Carnival UK who has answered or tel:+44 20 8994 4123 my question on cold ironing: Emissions solution or red herring? Dream World Cruise Destinations is available annually for £35 (inc. postage). The contents There are a number of Visionaries in the Caribbean and this is the subject of this publication are protected by copyright. of a new regular feature. Noel Hylton, president of the Port Authority of All rights reserved. ISSN 1351-640X. Jamaica, is the fi rst to describe how he delivers major projects on time and under budget, in an article I have titled ‘Talking to Fishermen’. Published by Ashcroft & Associates Ltd PO Box 57940, London W4 5RD, United Kingdom On the occasion of Costa Crociere’s diamond anniversary I visited their PUBLISHER & EDITOR Chris Ashcroft Genoa headquarters to report on the company’s fascinating journey. CONTRIBUTORS Tony Peisley Micky Arison warns the Caribbean of the implications of a developing global Maria Harding industry and Bob Dickinson looks back at his career at Carnival Cruise Lines Gilly Ashcroft now that he has retired. DESIGN & PRODUCTION RayHeathDesign.com OFFICE MANAGER Lucy Leach Enjoy the read, PRINTED BY Wyndham Grange Dream World Cruise Destinations is published by Ashcroft & Associates Ltd, and distributed in the USA by DSW, 75 Aberdeen Rd, Emigsville, PA 17318-0437. Periodicals postage paid at Manchester, PA and additional mailing offi ces. Postmaster send address changes to Dream World Cruise Chris Ashcroft, Destinations, c/o PO Box 437, Emigsville, Publisher & Editor PA 17318-0437. Spring 2008 Dream World Cruise Destinations 1 Foreword.indd 1 4/3/08 07:43:42 Untitled-8Untitled-1 1 5/3/074/3/08 23:31:4109:51:19 Contents 31 61 85 Quintessential ingredients Costa: Celebrating 60 years Awards: Barcelona triumphant 1 Foreword 51 The expanding world of Seabourn FCCA CONFERENCE, COZUMEL MAKING A SPLASH By Pamela C. Conover, President & 98 Cozumel: The land of the swallows 4 Cruise, port and destination news Chief Executive Offi cer, Seabourn Cruise By Gilly Ashcroft VISIONARIES OF THE CARIBBEAN Line 101 Arison warns of globalisation 16 Talking to fi shermen 53 After an eight year absence Thomson By Micky Arison, chairman and chief Noel Hylton, President, Port Authority is returning to the Caribbean executive offi cer Carnival Corporation & of Jamaica By David Selby, Managing Director, plc and chairman FCCA Thomson Cruises EUROPEAN CRUISE INDUSTRY 102 Micky Arison, Michele Paige and CONFERENCE, BRUSSELS 57 Looking back on 35 years of fun Rick Sasso meet the exhibitors 18 Contribution of Cruise Tourism to By Bob Dickinson, Retired President, 104 Bartlett voices great ambitions for the economies of Europe Carnival Cruise Lines Jamaica An abbreviated summary by Peter COSTA AT 60 106 St. Thomas set to join the 2 million Wild, Managing director, G. P. Wild 61 Costa celebrates 60 Years Club states Edward Thomas, (International) Limited and Andrew 62 The remarkable transformation of a President & CEO, The West Indian Moody, president, Business Research and Economic Advisors family company into a global cruise Company brand carrying over one million 107 Puerto Rico 20 Address by Efthimios E. Mitropoulos, passengers a year Terestella Gonzalez Denton, Director, Secretary-General, International As Costa marks its diamond anniversary Maritime Organization to the European Puerto Rico Tourism Company Chris Ashcroft visits their Genoa Cruise Industry, Brussels, 26 February 108 Richard Skerritt explains to Chris headquarters to catch up with six 2008 Ashcroft the background to the executives, with 200 years service between development of cruise tourism to St. PORT ISSUE them, to fi nd their enthusiasm and Kitts and how the latest project will 24 Cold ironing: Emissions solution or passion undiminished red herring impact on the visitor experience 65 As Costa celebrates its 60 years in Carnival UK’s General Manager Fleet 109 An oasis of calm passenger shipping, Pier Luigi Foschi Operations, Philip Naylor casts some By Gilly Ashcroft much needed light on the increasingly looks back on his ten years at the opaque issue of shore power for ships helm CARIBBEAN DESTINATIONS 66 Mario Martini, Senior Vice President 96 Guadeloupe ITINERARY DEVELOPMENT Sales and Marketing, Europe and Rest 110 Grenada: The ‘Spice Isle’ of the 31 Quintessential ingredients of the World Caribbean By Simon Douwes and Timothy Littley, 68 Antonio De Rosa, Vice President 112 St. Vincent and the Grenadines: The Holland America Line Cruise Operations Caribbean’s most diverse destination PORTS 70 Walter German, Product Director REGIONAL REPORTS By Tony Peisley 36 Opportunity for new ports? 73 Mario Minuto, Director Hotel 114 The Baltic: The world’s fastest By Tony Peisley Operations growing cruise destination 75 Paolo Parodi, Technical Operations TRAVEL AGENTS 115 Norway Director 40 Cruise training for travel agents 116 North America 77 Victor Fordred, Vice President Fleet By Maria Harding 120 Mediterranean Deployment and Itineraries 122 Continental Europe and the North EXECUTIVE COMMENTARY 80 Gianni Onorato, President 45 Luxury goes exploring As Costa Crociere continues to introduce Atlantic By Mark Conroy, President, Regent its style of cruising to global markets 123 UK and Ireland Seven Seas Cruises Gianni Onorato is far from complacent NEW SHIP REVIEW 47 Holland America Line continues to 124 Queen Victoria DREAM WORLD CRUISE DESTINATIONS evolve in 2008 By Tony Peisley By Stein Kruse, President and Chief 2007 AWARDS Executive Offi cer, Holland America Line 85 2007 Awards Introduction LAST WORD 86 Winners and Commendations 49 The renaissance of the Golden Age of 128 New brands: Germany and France ocean liner travel continues... CARIBBEAN PORTS Susan Hooper discusses with Chris By Carol Marlow, President and 94 Regional Reports Caribbean Ports Ashcroft the development of new brands Managing Director, Cunard Line By Tony Peisley for RCCL in Europe Spring 2008 Dream World Cruise Destinations 3 Contents.indd 1 4/3/08 08:07:08 Making a splash Making a Cruise, port and destination news SAS launch Cruise Coordination Group erje Thoresen, Director, Incoming that “Copenhagen and Stockholm and products. TSales & Promotion at Scandinavian are important turnaround ports for One good example is dedicated Airlines, confi rmed the company’s Northern European cruises and the cruise terminals with airline check- continued commitment to the cruise most important gateways for SAS. in facilities. This will secure smooth market with the launch of The SAS That’s why it’s natural for us to be and effi cient passenger and baggage Cruise Coordination Group with an active member in the Copenhagen handling, something that defi nitely has representatives from all relevant and Stockholm Cruise Networks as high priority in SAS. We are pleased departments within the company.