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and — content producers with a design that was meant to Youtube.com came in to being on like CBS, BBC, MGM, increase time spent on the site THE STORY IN NUMBERS February 14, 2005. In April, 2005 the and Lions Gate while making the whole first video entitled ‘’ Entertainment who experience on the website simpler „ 30.2 million online users in Indiawatched was uploaded by Jawed Karim and added videos as well and easier online video in January 2011, representing 72 per cent of the total online population, the site eventually opened to public as full-length TV „ Following the success of partnering according to a report by comScore. in November, 2005 programme onto with various producers, in March „ An industry survey conducted in July the website 2010 YouTube began broadcasting „ More than 23.5 million viewers watched 2006 estimated that over 100 „ does not offer live sporting events, available a total of 785 million videos on Google million video clips were being specific numbers for globally. Indian Premier League Sites, with viewers averaging 1.7 viewing YOUTUBE’S JOURNEY viewed on YouTube every day, and YouTube but cricket season was live-streamed in hours during the month. Viewership at more than 65,000 new videos were financial analysts April, 2010 Google Sites was mainly driven by YouTube.com which accounted for 780.7 being uploaded. With YouTube's covering the „ YouTube exceeds 2 billion views a „ Conceptualised by three former popularity growing, rumours of a company say that million videos, representing 44.5% of all revenue models such as creating day in 2010 PayPal employees — , buyout began to circulate. YouTube's revenue grew from videos viewed in India in January. branded channels and charging „ By 2011, YouTube claimed 94 of somewhere between $100 million „ .com ranked second with 6.6 „ Google acquired YouTube for $1.65 advertisers only when viewers the top 100 brand advertisers and $250 million in 2008 to just million viewers and 30.1 million videos billion in 2006, less than 20 actually watch an ad; nurtured were running campaigns on the about$1 billionin 2010-11 viewed, followed by Metacafe in third months after site’s founders a new generation of content video platform registered the domain „ Despite having a a fuzzy business producers across the globe who place with 3.9 million viewers. „ Today, the site has more than a www..com model and issues with copyright could draw audiences based on „ India-based properties Network 18 million advertisersusing Google ad infringement, the video site their original videos and Rediff.com India Ltd. Both ranked „ In 2008, Google took YouTube to the platforms, the majority of which are relentlessly experimented with new among the top 10 largest video properties next level when it partnered with „ The website underwent a new look small businesses reaching 1.2 million and 861,000 viewersrespectively.

Above: (from left) Steve Chen, Jawed Karim and Chad Hurley SOURCE: comScore