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JANUARY/FEBRUARY 2017 The Official Publication of the American Society of 01 Journalists and Authors THE BUSINESS OF FREELANCE EMBRACING YOUR INNER ENTREPRENEUR 5 Ways Every Writer Is Now an Entrepreneur PAGE 20 ALSO INSIDE Q&A With Author Wil Haygood Online Training for Writers CONTENTS JANUARY / FEBRUARY 2017 Features Q&A WITH WIL HAYGOOD 6 TIPS FOR Wil Haygood discusses process SUCCESSFUL COACHING How to work with coaching and telling stories that address clients around the world 24 'black and white' America 36 by Sherry Beck Paprocki by Tania Casselle POINT/COUNTERPOINT GET THE MOST OUT OF Should you specialize? Two YOUR ASJA MEMBERSHIP writers share their perspectives How to make your membership 30 by Laura Laing / Mary Mihaly 38 investment pay off by Jennifer Fink ONLINE TRAINING 5 PEOPLE YOU NEED IN FOR WRITERS YOUR FREELANCE BUSINESS How to keep skills current to Other professionals who can help 34 increase your marketability 40 run your business efficiently by Suzanne Bopp by Marijke Vroomen During Cover story EMBRACING YOUR INNER ENTREPRENEUR How every writer is now an entrepreneur by Damon Brown 20 www.asja.org Vol 67 / No. 1 Follow ASJA! The Official Publication of the American Society of Journalists and Authors 16 24 36 40 DEPARTMENTS COLUMNS MARKET 8 Member News 14 Shop Talk 5 From the President REPORT 42 Alumni Magazines 9 Chapter Announcement: 16 Volunteer Spotlight: 6 From the Editor Atlanta W. Terry Whalin 8 In Memoriam: Ruth Gruber 10 Paycheck 18 ASJA Writers Conference Preview January / February 2017 / Vol 67, No 1 3 WWW.ASJA.ORG Publications Chair ASJA MISSION AND ADMINISTRATION Laura Laing Founded in 1948, the American Society of Journalists and Authors is the nation’s professional Editor association of independent and entrepreneurial nonfiction writers. ASJA is a primary voice in Aleigh Acerni representing freelancers’ interests, serving as spokesperson for their right to control and profit from Creative Director the uses of their work in online media and elsewhere. ASJA and the ASJA Charitable Trust bring Christina Ullman, Ullman Design leadership in establishing professional and ethical standards, as well as in recognizing and encouraging www.ullmandesign.com the pursuit of excellence in nonfiction writing. Since 2010, the ASJA Educational Foundation has been offering programming that covers all aspects of professional independent writing for both established Contributors and aspiring writers. ASJA headquarters is in New York City. Suzanne Bopp, Damon Brown, Tania Casselle, Lisa Collier Cool, Marijke Vroomen Durning, Board of Directors Standing Committees and Chairs Estelle Erasmus, Rae Padilla Francoeur, PRESIDENT Sherry Beck Paprocki ADVOCACY Salley Shannon Jennifer Fink, Mickey Goodman, Laura Laing, VICE PRESIDENT Milt Toby AWARDS Salley Shannon and Janine Latus Mary Mihaly, Sally Wendkos Olds, TREASURER Neil A. O’Hara CONTRACTS AND CONFLICTS Kim Kavin Sherry Beck Paprocki SECRETARY Brooke Stoddard EXECUTIVE Sherry Beck Paprocki IMMEDIATE PAST PRESIDENT Randy Dotinga FIRST AMENDMENT Sally Olds Proofreaders PAST PRESIDENT Minda Zetlin MARKETING/COMMUNICATIONS Joan Detz Theresa Sullivan Barger, At-Large Members CLIENT NETWORKING Wendy Helfenbaum Christina Lyons, Mark Ray VIRTUAL CLIENT CONNECTIONS TERMS ENDING 2017: Patchen Barss, Jennifer Goforth Gregory Postmaster Jennifer Goforth Gregory, Laura Laing FREELANCE WRITER SEARCH Chair TBA Send address changes to: TERMS ENDING 2018: Jennifer L.W. Fink, MEMBER NETWORKING Tania Casselle The ASJA Magazine Beverly Gray, Nancy Kriplen FORUM Mark Obbie American Society of Journalists and Authors TERMS ENDING 2019: Wendy Helfenbaum, PEER-TO-PEER Lori Ferguson 355 Lexington Avenue, 15th Floor Emily Paulsen SIGS Kate Silver New York, NY 10017 Chapter Presidents MEMBERSHIP GROWTH & RETENTION ARIZONA Jackie Dishner Phone: (212) 997-0947 Jennifer Goforth Gregory BOSTON Sally Abrahms, Johanna Knapschaefer RECRUITING Megy Karydes www.asja.org CHICAGO AREA Joanne Y. Cleaver Email: [email protected] EASTERN GREAT LAKES Sallie G. Randolph MEMBERSHIP RETENTION Jennifer Fink FLORIDA Merlisa Lawrence Corbett HOSPITALITY – Karen Kroll Magazine Editor: [email protected] NEW YORK CITY TRISTATE Ellen Count MEMBER DISCOUNTS – Chair TBA The ASJA Magazine (ISSN 1541-8928) is published NEW YORK DOWNSTATE Lisa Iannucci VOLUNTEER RECRUITMENT & APPRECIATION bi-monthly by the American Society of Journalists NORTHERN CALIFORNIA Donna Albrecht Emily Paulsen and Authors, Inc., 355 Lexington Avenue, 15th Floor, ROCKY MOUNTAIN Sandra E. Lamb New York, NY 10017. Subscriptions: $120 per year MEMBERSHIP APPLICATION REVIEW SAN DIEGO Gina McGalliard as a benefit of membership. Periodicals postage paid Terry Whalin SOUTHEAST Mickey Goodman at New York, NY, and additional mailing office. NOMINATING Russell Wild SOUTHERN CALIFORNIA Vanessa McGrady The articles and opinions on these pages are those of PUBLICATIONS Laura Laing TEXAS Susan Johnston Taylor, Debbie Blumberg the individual writers and do not necessarily represent ASJA MAGAZINE Aleigh Acerni UPPER MIDWEST John Rosengren the philosophy of ASJA. Please obtain permission ASJA CONFIDENTIAL Sandra Gurvis WASHINGTON DC Pat McNees, Emily Paulsen from ASJA and individual writers before reproducing THE WORD Bobbi Dempsey any part of this newsletter. ASJA Charitable Trust ASJA WEEKLY Staff © 2017 American Society of BOARD OF TRUSTEES Sherry Beck Paprocki (chair), Past Presidents Council Journalists and Authors, Inc. Neil A. O’Hara, Milt Toby Thomas Bedell, Lisa Collier Cool, Eleanor Foa Dienstag, Randy Dotinga, Jack El-Hai, Katharine Davis Fishman, ASJA Educational Foundation Mark Fuerst, Samuel Greengard, Florence Isaacs, Evelyn PROGRAM CHAIRS Minda Zetlin Kaye, Jim Morrison, Sally Wendkos Olds, Salley Shannon, ASJA Staff and Joanne Cleaver Janice Hopkins Tanne, Russell Wild, Ruth Winter INTERIM EXECUTIVE DIRECTOR Holly Koenig ANNUAL CONFERENCE Estelle Erasmus GENERAL MANAGER Meredith Taylor PERSONAL MENTORING Greg Breining STAFF ASSOCIATES Nora Keller, Theresa Tolan TELESEMINARS Sandra Beckwith DEVELOPMENT CHAIR Joanne Cleaver ASJA MAGAZINE ONLINE Spacious Mind Creative Solutions Writers Emergency Assistance Fund Currently being reorganized 4 ASJA Magazine / A Members-Only Publication From the President’s Desk SHERRY BECK PAPROCKI Freelance Writer and ASJA President LITERARY NURTURING Finding ways to cultivate your creative talents he long dark nights and the many important stories. He’s agreed to be featured authors I’ve talked with in recent in this issue of the magazine. months have, together, given me an We writers continually have an urge to tell urge to write a darn good book. important stories, don’t we? Recent events TAs most of you know, that’s not an easy have proven that. But, if you’re like me, you task. In ASJA, most members are usually continue to feel that there is so much more busy juggling projects, looking for the next you can do with your writing. great writing gig, and keeping the revenue The evening after the Atlanta conference, line positive. So, that darn good book is I gathered with writer friends to ponder the going to wait. I need to find the time to fact that ASJA needs to nurture our writer participate in a workshop that will help souls a little bit better than we have done me solidify some basic ideas and then I’ll in recent years. The week prior to the Atlanta need a lot of guidance to get through writing conference, I was proud to be an ASJA the final pages. This is one of my many member, when one of our own asked writer/ back-burner projects, but for now I’m just editors on one panel at the Berkeley narra- thinking on it for a while. tive conference if any of them were making My bags were heavy as I left the Atlanta any money. I can’t, honestly, endorse the Want to write for your peers? Dream Bold conference. I purchased all of idea that a writer works for top journalistic [email protected] Robert Hicks’ signed books and then went markets, or an editor starts his own imprint, back to the bookstore after hearing author if that means the writer/editor ends up in Karen Branan talk about the heart-wrench- poverty while doing so. ing story she’s written in The Family Tree, I love the fact that ASJA focuses on the in the heart of Silicon Valley spent a lot of which explored her family’s wretched business end of writing, but I also crave the time focusing on new ways to tell important southern history on the wrong side of right. literary nurturing that was the reason that stories. But it also informed me that you In Atlanta, it was good to be amidst great I became a writer in the first place. So, over probably need start-up capital to write for researchers and writers who take their work dumplings and noodles and tofu-with-peas some of the editors in attendance. Yet, as as seriously as they take their lives. salad in Decatur, Ga., these writers and I you know, a byline in The New Yorker goes a To top it off, over that same weekend I concocted the idea of a book-writing work- long way to establishing your place among received a quick email from Wil Haygood, shop in ASJA’s future. We hope it will force good writers. Writing for that magazine is a author of The Butler and now Showdown, a us to take precious time to focus on the art noble goal, for certain. book about Thurgood Marshall. Wil is from of telling a story. I want to share more about As we suffer through the long dark nights Columbus, a city I know well, and he’s most what could be a really exciting event, but at of January and all that entails, I hope you’re recently won the Dayton Literary Peace this time it’s a skeletal plan that we hope to finding some time to nurture your creative Prize. A few weeks earlier I had had been in- have worked out fairly soon. talents. ASJA has so many good things vited to a small reception for Wil, as a group The Dream Bold Atlanta conference coming in 2017, we are hoping that you have of Columbus supporters helped him launch inspired many, as we networked and renewed your dues by now so that you’ll be paperback sales for Showdown.