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Table of Content Page No.

ABOUT US Prin. L. N. Welingkar Institute of Management Development and Research (WeSchool) 03 From the Group Director's Desk 04 Bengaluru Dean’s Message 05 Welingkar Rankings 06 Mumbai Campus 07 Bengaluru Campus 08 ACADEMICS PGDM - 2 Year Full-Time, Recognized by AICTE 10 PGDM Rural Management (Emerging Economies) 14 PGDM Healthcare - 2 Year Full-Time, Recognized by AICTE 21 PGDM Retail Management - 2 Year Full-Time, Recognized by AICTE 30 PGDM Business Design - 2 Year Full-Time, Recognized by AICTE 37 PGDM E - Business - 2 Year Full-Time, Recognized by AICTE 44 PGDM Research & Business Analytics 55 PGDM Media and Entertainment 58 Global Citizen Leader (GCL) 62 Assessment Centre Process 63 Scholarships 64 BEYOND ACADEMICS Outbound Program 65 InnoWE - Mumbai & Bengaluru 66 WE EVENTS Events at Welingkar 67 We Café - Bengaluru 74 INDUSTRY INTERFACE Industry Round Tables 77 We Connect 80 Corporate Connect - Mumbai 81 Corporate Connect - Bengaluru 82 GLOBAL OUTREACH International Immersion 83 Student Exchange 84 International Partnerships 85 PLACEMENTS Career Management Center & Students Profile 86 Corporate Testimonials 88 List of Recruiters 89 ALUMNI Alumni 93 FEES Fees & Hostel Facilities 94

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Prin. L. N. Welingkar Institute of Management Development and Research (WeSchool)

Established in 1977, Prin. L. N. Welingkar Institute of Management Development & Research, now known as WeSchool is a part of the prestigious S. P. Mandali, Pune with two sprawling campuses in Mumbai and Bengaluru. WeSchool is amongst the multiple educational Institutes governed and run by S. P. Mandali, prominent amongst them being S. P. College in Pune as well as Ruia College and Poddar College in Mumbai. At WeSchool, we design transformative programs based on a guiding philosophy of AAA which offers the “Acquisition, Application and Assimilation of knowledge” with a deep focus on Global Citizen Leadership program, which ultimately leads to holistic student development. Every year, WeSchool draws students from diverse cultural, personal and professional backgrounds and has pioneered in programs like Media, Retail, Rural, Healthcare, legal to name a few, which are offered in Full-time, Part-time, Distance Learning and diploma formats. WeSchool has state-of-the-art facilities like complete Wi-Fi, innovation & Leadership Labs which forms an indispensable part of teaching methodology, along with other new-age learning tools. This makes WeSchool the B-School to be in, imparting education that lasts, and evolves over a lifetime. With cutting-edge pedagogy, multi-disciplinary, innovative programs, global exposure, robust industry interface and alumni networks coupled with mentoring from outstanding Faculty and Industry Experts at WeSchool’s thriving campus, YOU are poised to transform into competent future ready managers and Global Citizen Leaders with rewarding domestic and international placements.

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From the Group Director's Desk

Market volatility, rapid innovations, and geopolitical strife are fuelling a demand for business professionals who can think globally and compete strategically. The latest case in point being the demonetisation by the Government. The competitive realities of global competition and technological change have dramatically raised the bar on what takes to create and maintain a competitive advantage.

Navigating today's complex business world requires vision, confidence and strategies that give tangible business results. At WeSchool, our efforts have been towards nurturing our students not just as managers but as global citizen leaders; who look beyond themselves and contribute towards their organization & society as well. To this end, WeSchool has introduced the Global Citizen Leader program (GCL) in collaboration with Centre for Creative Leadership, USA. This has featured in the Stanford Social Innovation Review in February 2014 in the article titled “Educating a New Generation of Entrepreneurial Leaders”.

Leadership, Innovation & Design thinking are part of WeSchool's philosophical framework. Advisory Boards help us continually improve our curriculum and spawn new programs meeting specific needs of emerging markets and businesses. WeSchool's Innovation Board comprises of stalwarts like Dr. R. A. Mashelkar (Chairman, National Innovation Foundation), Mr. Harsh Mariwala (Chairman & Managing Director, Marico), Mr. Kishore Biyani (Group CEO, Future Group), Mr. Rana Kapoor (Founder, Managing Director & CEO, Yes Bank), Mr. Dan Buchner (VP, Peter Lougheed Leadership Institute, The Banff Centre, Canada), Mr. Srini Srinivasan (CEO of LUMIUM and member of prestigious Executive Board of ICSID), and Prof. Dr. Ramesh Raskar (Associate Professor, MIT Media Lab), to name a few.

Along with its partners, WeSchool has undertaken several path breaking initiatives like Med4Dev India-Israel Affordable Healthcare Hackathon with Pears Program for Global Innovation, MIT Media Lab-WeSchool Design Innovation Workshop, InterDesign Workshop with International Council of Societies of Industrial Design (ICSID), India Sweden Innovation Accelerator (ISIA) -a platform for Swedish companies to work with academia to develop business strategies relevant to Indian markets, ReDx 2015 - MIT Media Lab's Health Technology Camp took potential high impact ideas/solutions sourced from health researchers & doctors to address critical healthcare issues in India & Kumbhathon in Nashik with MIT and TCS which combines identification of challenges, discussions with stakeholders, prototyping and customer analysis for multiple corporate and entrepreneurial ventures.

As part of WeSchool's core value of 'We Link and Care' and keeping in mind our responsibility towards our nation and to give back to the local ecosystem; WeSchool along with partner institutes of Ruia & Podar College have adopted the ' Matunga' railway station.

Students' global & rural exposures and opportunity to engage in several projects and initiatives such as D-Magics, GRLI, SIFE, Udaan and Munijan have sensitized them to their role as an individual to make a difference to the organization they would be working for. WeSchool's association with several leading International Universities has ensured student & faculty exchange and internship programs.

Over the course of the program, your fellow students become trusted colleagues and in many cases, lifelong friends. I invite you to embark on your path to academic and professional excellence with us at our sprawling campuses in Mumbai and Bengaluru which will truly enhance your intellectual and personal growth. We promise to equip you with inventive techniques and tools which will transform you into Global Citizen Leaders in organizations of today and tomorrow.

Prof. Dr. Uday Salunkhe

Group Director, WeSchool I Eisenhower Fellow I Coordinator, Boards of Management, Mumbai University

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Bengaluru Dean's Message

I am delighted to announce that WeSchool, Bengaluru under the able leadership of our Group Director Prof. Dr. Uday Salunkhe, had a humble start nine years ago, established its presence in the Silicon Valley of India. Being located in the Garden City, each corner of our sprawling campus captures and emphasizes the green color of our brand identity, to provide an ideal serene environment conducive for learning and absorbing new knowledge. WeSchool, Bengaluru received the AICTE-CII 2016 Award for the ‘Best Industry Linked Emerging Management Institute’ and also got accredited with South Asian Quality System (SAQS).

The curricula of all our long term programs are industry-oriented and aligned with the best global corporate practices. Academic rigor is reflected in the course design and delivery of our flagship programs like PGDM, PGDM E-Business and PGDM Business Design. Various pedagogic tools help our students develop not only a holistic business perspective but an ability to seize opportunities in a competitive business environment.

Last year's introduction of Global Citizen Leader (GCL) Program has also enhanced student's ability to immerse into corporate and social projects, developing student to become more aware of self, work in teams and also be socially-aware.

As an Institute of Excellence, WeSchool, Bengaluru aims to provide high-quality management education as well as action-centric and value adding research. Our customized Management Development Programmes for few top corporates like Infosys, Robert Bosch, Dell, HP, Biocon, EY, Titan, SPAR, Continental Auto, Altimetrik and GE India are exclusively industry focused so as to equip the executives with latest management techniques in the ever-dynamic context of business environment. Faculty members are actively involved in their pursuit of creating and disseminating knowledge through teaching, research, training and consulting. Further adding on, our dynamic interactions with India Inc. has given us the impetus and encouragement to develop live case studies which have been published by Richard Ivey, Michigan University and Emerald Publications and many more in pipeline.

Our vision is to create and nurture future leaders who manage and create powerful organizations in the emerging corporate landscape. This is executed through the Industry Round Tables, Seminars, Conferences, We-Café and several other student driven initiatives which help in bridging the gap between Industry and Academia. WeSchool also has a student body which drives CSR Initiatives through the Rotaract Club of Welingkar and CII-YI. As Knowledge Partners with NHRDN, we have successfully organized “NHRDN HR Showcase”, now a Flagship program in the Bangalore Chapter.

We hope to engage you actively in this journey. For as we take the flight to an exciting future we have strong belief in one thing – we can achieve almost anything we set out to; with focused vision, mission and team work. Welcome to the “WOW- World of Welingkar'.

Prof. Dr. Anil Rao, Senior Dean – WeSchool, Bengaluru

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Welingkar ranked 18th Nationally and 'No.1' for Placements and ‘ No.9’ in 5th in the Western Region Top 25 Finance Specialists Source: National HRD Network and People Matters, 2016 Outlook Money ‘Best MBA Finance Rankings 2016’

WeSchool awarded 'Best Innovative Institute' at 9th ASSOCHAM Higher Education Summit

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Mumbai Campus

The B-School to be in

The WeSchool Campus is a thriving hot bed of new thoughts, ideas and enterprise and a place where cutting-edge global conversations begin. Unconventional forms an integral part of the WeSchool Campus DNA. No wonder, state-of-the-art facilities like Complete Wi-Fi and Innovation & Leadership Labs form an indispensable part of teaching methodology, along with numerous other new-age learning tools.

Every year, WeSchool draws students from diverse cultural, personal and professional backgrounds. The WeSchool's rigorous and innovative curriculum combines cutting-edge business research with active application-based course work and an emphasis on collaborative learning. This makes WeSchool the B-School to be in, imparting education that lasts, and evolves over a lifetime.

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Bengaluru Campus

Situated in Bengaluru, the Silicon Valley of India, WeSchool Bengaluru campus is designed to nurture Design Thinking and Innovation. The present campus is a demonstration of this intent which nurtures business pioneers of tomorrow who will collaborate and innovate to make their mark globally. It has the latest state-of–the-art facilities that facilitate the right environment for learning with the help of academically reputed faculty.

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academics 2 Year Full-time PGDM Programs (Recognised by AICTE)

At WeSchool, we design programs that ultimately lead to holistic student growth which enables our students to fit into any role in the corporate world with ease. Our programs provide students with cutting-edge global exposure, multi-disciplinary / innovative programs, robust industry interface and alumni network. WeSchool therefore offers students much more than simply Management education.

• PGDM

• PGDM - Rural Management (Emerging Economies)

• PGDM - Healthcare

• PGDM - Retail Management

• PGDM - Business Design

• PGDM - E Business

• PGDM - Research & Business Analytics

• PGDM - Media & Entertainment

Prof. Dr. Uday Salunkhe addressing 2 years full-time PGDM Program students at the WeSchool Campus

Advisory Board for Innovations The members of the board are from various sectors of the industry and their knowledge and vision add value to our programs. It is our constant endeavour to inculcate the spirit of Innovation and encourage this behaviour across all our programs.

Name Designation Dr. R. A. Mashelkar President, Global Alliance Research I Chairman, National Innovation Foundation Mr. Harsh Mariwala Chairman, Marico Limited I Founder, Marico Innovation Foundation Dr. Rana Kapoor Founder, CEO & MD, Yes Bank Limited I Past President, ASSOCHAM Mr Kishore Biyani Founder & Group CEO, Future Group Dr. Roberto Verganti Professor, Design & Innovation, Politecnico de Milano, Italy I Visiting Professor, Copenhagen Business School-Denmark Prof. Dr. Sten Ekman & Professor, Innovation Science & Management, Ekman Consulting Inc in partnership with Malardalen University, Sweden. Prof. Dr. Annalill Ekman Mr. Srini Srinivasan Chairman & CEO, LUMIUM I Member - Executive Board, ICSID Ms. Madhabi Puri Buch Director, Agora Partners Pte Ltd , Singapore I Ex - Head , Singapore Office, Greater Pacific Capital - London Ex - CEO, ICICI Securities Mr. Lyndon Rego Global Director, Leadership, Centre for Creative Leadership Prof Dr. Rene Ruttimann Professor for Strategic Management, Innovation and Emerging Markets, Zurich University of Applied Sciences Winterthur Switzerland Dr. Ramesh Raskar Associate Professor, MIT Media Lab, Massachusetts Institute of Technology

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PGDM - 2 Year Full-Time, Recognized by AICTE Present intake - Mumbai - 180 seats I Bengaluru - 60 seats

Creating Global Citizen Leaders Program Overview

Against the backdrop of 'India rising', growing number of organizations are shifting to newer approaches to reach consumers, accelerate their business volume, mitigate risks and sustain their market leadership. This has led to an increase in demand for professionals who understand diverse customer needs, market potential and can manage corporate affairs in a dynamic business environment from economic, social and environmental perspectives.

WeSchool's PGDM flagship program's multidisciplinary learning offers a fine blend of general management and functional specializations offered in Marketing, Finance, Human Resources and Operations. It aims to nurture you as a competent future manager with leadership abilities and an innovative mindset with an exposure to real-life business scenarios.

Program Pedagogy

The transformative pedagogy includes lectures, on-field industrial projects, simulation games promoting cross-functional leadership which is delivered by outstanding academicians and renowned Industry experts from leading companies such as Aditya Birla Group, Godrej Consumer Products Ltd., Future Brands, Mahindra & Mahindra and many more.

Program USP

The major distinguishing features of this 2 years Program are the unique AAA learning approach which emphasizes the “Acquisition, Application and Assimilation of knowledge” with a deep focus on the Global Citizen Leadership (GCL) program. To further enhance the industry readiness of students, Assessment Centre & Development Centre (ACDC) is conducted. The process provides holistic developmental feedback to candidates to improve their communication and other important relevant soft skills such as Leadership qualities, Innovative bent of mind, critical analytical integrative thinking approach, global perspective and an appreciation of individual role in organisation and society.

Program Outcome

On successful completion of the PGDM program, you will be a confident Manager with an innovative mindset, able to think out-of-the-box and identify resourceful solutions to the problems faced in the corporate world, rooted in a deep understanding of business and appreciation of their impact on the triple bottom line (people, planet and profits).

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Curriculum Structure

Trimester I & Financial Markets Capital Markets Fundamentals Perspective Management Selling & Negotiation Skills International Trade Quantitative Techniques Human Resource Management IT- Vertical Managerial Economics World Class Manufacturing Brand Management I Financial Accounting Consumer Buyer Behavior Advanced Analytics I Effective Business Communications Practical Applications of Corporate Human Resource Governance Individuals in Organizations Industrial Relations & Labour Laws Competency Management & PMS Essentials of Operations Management Trimester IV Marketing Principles Total Rewards (Compensation benefits) Core Management Subjects Electives International Business Trimester II Emotional Intelligence Integrative Manager – Theory & Cases Design Insights Talent Management Summer Project Global Citizen Leadership Recruitment & Selection Marketing Research Methodology & Market Learning Training & Development Research Product & Brand Management HRD including Employee Engagement Macro Economics International Marketing Advanced Analytics I Cost & Management Accounting Integrated Marketing Communications Operations Business Language (foreign language) Electives Productivity Techniques Managing Groups for Performance Services Marketing & Management Production Planning & Control Systems Operation Research B2B marketing Business process Reengineering & Fundamentals of Banking Marketing Applications & Strategy Improvements Brand Management I Basics of Corporate Governance Materials Management IT- Vertical Electives Trimester III Advanced Analytics I Services Marketing & Management Legal Aspects of Business Finance International Trade Business Design Advanced Financial Management B2B Marketing Global Citizen Leadership Fundamentals Of Banking IT- Vertical Business Analytics Mergers & Acquisitions Brand Management I Business Environment Electives Advanced Analytics I Business Taxation Financial Risk Management Fundamentals of Financial Management Wealth Management

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Trimester V HR Trimester VI Core Management Subject Human Resources Planning & Audit For All Specializations Integrative Manager Employer Branding Project Management Marketing Global Strategic HRM Total Quality Management Distribution & Supply Chain Organization Development & Change Capstone Course to address issues Management Electives of Cross Functional Management Marketing Finance Behavioral Dynamics & How to Create Effective Organizations Sales Management & Promotion Stress Management Ethics & Corporate Governance Direct Marketing & CRM TQM & HR Functional Specialization Projects Electives Process Facilitation Skills & Rural Marketing Managerial Counseling Rural Agriculture Marketing HR in Professional Services / Management Consulting Organizations & Book Review Retail Management Industrial Relations Brand Management II IT Vertical (contd) IT Vertical (Contd.) Brand Management II Advanced Analytics II Advanced Analytics II Finance Operations Corporate Law Excellence in Manufacturing Strategic Cost Management Logistics & Supply Chain Management Corporate tax Planning Design & New Product Development Security Analysis & Portfolio Industrial Relation Management Electives International Finance Quantitative Techniques for operations Electives Operations in services Capital Markets- II IT Vertical (contd) Fixed Income Security Brand Management II Advanced Banking Advanced Analytics II Financial Modeling & Econometrics for Finance IT Vertical (contd) Brand Management II Advanced Analytics II

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Alumni Success Story

Hometown: Pune, Maharashtra Undergraduate Education: Bachelors of Engineering (B.E.) in Electronics & Telecom, Mumbai University Previous Experience: Systems Engineer at Infosys, 2 years WeSchool Activities: Placement Secretary at WeSchool Priyanka Hadawale PGDM – Human Resources Campus Placement in: GE Shipping

"Across sectors in India, average voluntary attrition rate is double-digit and how can I make a difference in this equation?" Since her childhood, Priyanka always aspired to be an Engineer but towards the end of her B.E. in Electronics, she realised that her strengths are more inclined to working with people and their role in business, which is why she also opted for the PGDM-Human Resource Management program at WeSchool. Having worked in Infosys for around 2 years and apart from the cutting-edge pedagogy delivered in a transformative education approach, one of the best things Priyanka experienced was the grooming she received at the Assessment Centre and Development Centre (ACDC) last year, where she received rigorous coaching providing her a clear understanding of her strengths and weaknesses and how she could go about developing them one year down the line. “I could link the learning from this experience to my career goals by reflecting on how I can assist the employees of my organization to excel in terms of functional expertise and their holistic professional development”. WeSchool nurtures the concept of innovation and thought leadership amongst its students and to apply these management concepts in a corporate reality. The program has been developed based on a unique application and assimilation of knowledge on real-life HR issues, in order to meet “...the most demanding and challenging parameters of professional and academic rigour, through latest modules like Total Rewards (Compensation Benefits), Talent Management, Learning Training & Development and so on”. After the successful completion of these 2 years of PGDM-Human Resource Management program, she has recently secured a placement at GE Shipping with a CTC of 10.38 Lakhs. WeSchool has expanded her ambitions and Priyanka says, “I have realised that people are at the heart of any organisation, so the ability to manage and develop employees, ensure their welfare and understand cultural diversity is essential to business survival as it can enhance the financial bottom-line of the company while being sensitive to the diverse needs of employees and stakeholders at large.” This path-breaking course has truly motivated students like Priyanka to develop their identity as budding professionals who are also Global Citizen Leaders and has galvanized their commitment to excel in today's thriving people centric economies.

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PGDM-Rural Management (Emerging Economies) 2 Year Full-Time, Recognized by AICTE Present intake - Mumbai - 60 seats

'Creating corporate managers with rural insights'

Program Overview The outreach of education, rising income and aspiration levels enabled by advancement in Information and Communication Technology has developed Indian rural sector as a vibrant economic growth engine. In consonance with India's 'rural rising', most businesses are going rural for increasing their business volume and sustaining growth, thereby leading to an increase in demand for professionals who understand rural consumer needs, market potential and can manage corporate affairs in the rural sector. WeSchool's PGDM-Rural Management (Emerging Economies) program's transformational cross-disciplinary learning aims to nurture you into a competent future manager with leadership abilities, innovative mindset and a deep empathy to work effectively in the emerging rural economies.

Program Pedagogy The transformative pedagogy includes lectures, on-field rural projects, industry visits and research experience through rural internships and provides premium knowledge of rural management along with the skills of general management which is delivered by highly acclaimed academicians and renowned Industry experts from top listed companies such as Mahindra & Mahindra, ICICI Bank, Tata Rallis, Reliance and the like.

Program USP The major distinguishing feature of this 2 years Program is an embedded rural internship of 4 months, which provides a dedicated practical exposure to the needs and aspirations, lifestyle, culture and beliefs of the people residing in the smaller towns and villages of India. The uniqueness of the program is its focus on value creation through development of sustainable business models in the rural space.

Extensive experiential learning

Exploring Exploring Summer Academic the the Internship Research Grassroots - Grassroots - in Rural Project in I II sector with Rural Sector companies 5 Days 10 Days 60 Days 45 Days

Program Outcome On successful completion of the PGDM- Rural Management (Emerging Economies) program, you will be a corporate manager with leadership qualities and innovative mindset, able to think out-of-the-box and find ingenious solutions to the problems faced by the rural sector, based on deep insights in rural emerging markets.

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Career opportunities for Rural Managers Opportunities in this sunrise sector, which paves way for bright and accelerated career prospects, lie in sectors growing in the Rural Space like Banking & Finance, Insurance, FMCG & consumer durables, IT & ITES, Telecom, Manufacturing, Agri-business, Healthcare, Energy, Retail, Infrastructure and many others. Some of the prominent recruiters of students of previous batches of PGDM-Rural Management (Emerging Economies) program:

AC Nielson DHL Ingram Micro Mahindra Farm Equipment Standard Chartered Bank Axis Bank Infosys I-PAC Mahindra Finance State Bank of India Bajaj Finserv Flourish Pure Foods Janalakshmi Financial Services Mercedez Benz Tata Capital Blue Star HCL Infosystem JLL MSA Logistics Tech Mahindra Damco HDFC Bank Kotak Mahindra Bank Nerolac Winjet Technology DBS Bank HDFC Ergo Kotak Securities Philips Wipro DCB Bank ICICI Bank LG Electronics Pidilite Industries

Companies in which our students completed their Summer internships:

Aditya Birla Insurance First Rand Bank Mobisy Technologies Aditya Birla Retail Frootle India MSM Multimedia Distribution Airtel Glenmark Pharmaceuticals NABARD Amul Godrej Agrovet Pidilite Industries Anugrah Madison Gokul Milk Reliance Jio Bajaj Finsev Good Times SIDBI Bayer CropScience Gowardhan (Parag Milk Foods) Su-Kam Power Systems Carrier Air Conditioning & GSK Sunjewels Group Refrigeration ICICI Prudential Tata Motors Dabur India ICICI Securities Tata Rallis Donear Industries ITC TCS Dow Chemical International Kotak Mahindra Bank ULJK Securities Educomp Solution Mahindra Finance YES Bank

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Curriculum Structure

Trimester I Trimester III Trimester V

Effective Business Communication GCLP Phase 2 Strategic Management

Managerial Economics Perspective Management Legal Aspects (Business + Rural)

Financial Accounting Designing a Business Plan Innovation for Rural Transformation

Principles of Marketing Agricultural Economics Advance Banking

Essentials of Operations Business Environment Fundamentals of Wealth Management, Mutual Fund & Insurance (Rural) Thinking tools for innovators Financial Inclusion & Priority Sector Lending Financial Modeling & Econometrics for Quantitative techniques Finance Distribution & Supply Chain Management Individual in Organization (OB I) Advance Distribution & Supply Chain Selling & Negotiation Skills Rural Development in India Management Business Analytics Rural Society & Polity Rural Maketing Finance Human Resource Management Exploring the Grassroots (Phase I) Production & Operation Management Agri Input Management Trimester II Food Processing Industries SUMMER PROJECT Managing Cooperatives GCLP Phase 1 Trimester IV Macro economics Trimester VI International Business Financial Mgmt & Financial Markets Project Management Taxation Rural Marketing Strategy Practical Application of Corporate Sustainable Practices & Climate Change Governance Rural Consumer Behaviour Issues Advance Business Analytics Operations Research International Marketing Academic Research Sector analysis Fundamentals of Banking Research Methodology & Market Micro Finance Research Advance Financial Management Basics of Corporate Governance Agri-Price Risk Management & Managing groups for organizational Commodities Market performance (OB II) Integrated Marketing Communication Exploring the Grassroots (Phase II) (Rural) Collective action & Cooperatives Product & Brand Management

Hi-Tech Agriculture

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Innovative approach towards learning

The Rural Management program uses an innovative approach to learning and experiencing the grassroots through rural field studies, study tours, industry visits, international exposure through guest faculty and site visits and extensive interaction with the industry. A rural immersion program that aims to make future managers and policy makers sensitized towards the rural milieu by understanding the consumer needs and market potential.

Workshop on Innovation by Learning about Rural realities through Prof. Hakan Mattson from Malardalen University, Sweden simulation game “Malgudi Express”

Extensive experiential learning through Students using debate as a learning tool “Exploring the Grassroots” program

Industry visit to Mahindra Farm Equipment's Factory Industry visit to Jain Irrigation at Jalgaon to have exposure to Quality Management Practices at Mahindra

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Corporate interface: Rural Roundtable Conference – 'Rural Inc.’

'AuRuM' - A rural theme based Roundtable conference in partnership with the industry is being organized every year by the core team of Rural management at WeSchool. The latest concept introduced by the Rural team was “Rural Inc.” which is a virtual organization connecting all stakeholders in the Rural space for mutual benefits. This was very well received by the industry and the discussions led to several challenge statements and projects which were aimed at enhancing the rural sector. These projects were then assigned to students of rural management to work upon, under the GCL program. Industry experts offered mentorship to them. Some of the projects have received attention for a long term mentorship from industries.

Research and innovation through GCL - Global Citizen Leadership programme

WeSchool has partnered with Leadership Beyond Boundaries (LBB), a global initiative by the Centre for Creative Leadership (CCL) based in Greensboro, North Carolina, for the GCL projects. By striking a balance between the creative problem- solving skills of an innovator and the soft skills of a leader, these students get well equipped to lead others in developing solutions to problems and issues which have significance to businesses and the society at large. Under the GCL program which is integrated in the curriculum, students are taken through an intensive research process grounded in Leadership and Innovation to work on projects that have impact on business and society. Most of the projects are based upon 'Challenge statements' sourced from the corporate. Some notable projects were – • Developing opportunities for hygiene engagement in Rural areas The Navbharat Times 24th April, 2015 • Developing a sustainable cold chain including aspects on Environment, Energy, Market and Finance • Developing opportunities for productivity enhancement of rural residents through year-round engagement • Identifying non-conventional ways of demand generation 'of' and 'from' Rural markets • Creating smart villages based on sustainable models of socio-economic development in rural areas • Expansion of market of FMCG products in personal hygiene in tier 2 & 3 markets • Developing a plan for bringing prosperity to Indian farmer through agribusiness, agri services and by creating a marketing strategy for fresh and packaged agri Design thinking and innovation process products in GCL • Generating solutions for sustainable agriculture by protecting farmers from vagaries of nature

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Alumni Success Story

Hometown: Akkalkot, Maharashtra Undergraduate Education: B.Sc. Agriculture, Konkan Krishi Vidyapeeth, Dapoli (Maharashtra) Neesha Rathod WeSchool Activities: Deputy General Secretary – Students' Council PGDM- Rural Management (Emerging Economies) Campus Placement in: Mahindra & Mahindra – Farm Equipment Sector

Neesha always had a soft spot for the humble natural world of rural India. Following her passion she pursued graduation in Agriculture. She developed a deep appreciation and understanding of practice of agriculture and horticulture finally leading to her decision to opt for PGDM - Rural Management at WeSchool to combine her technical knowledge with management skills. Weschool's Rural Management program gave her all-round exposure across all major management subjects with a focus on the rural sector and also gave her opportunities to work in a practical environment by taking up several projects. The first one was 'Exploring the Grassroots' – to understand the grassroot level working in rural and the socio-cultural aspects. Two months summer internship project with Mahindra Rural Housing Finance, was the next level wherein she did Market Research in Gulbarga area of Karnataka. She also completed an Academic Research Project on Financial Inclusion in India with First Rand Bank. Her dedication towards this field landed her with a great placement in sales & marketing profile with the market leader in tractor industry, Mahindra & Mahindra – Farm Equipment Sector, which is the top ranking employer in the manufacturing and production sector as per the 2016 listing of 'Great place to work'. As Territory Manager, Neesha travelled across interiors of Maharashtra from Konkan to Vidarbha. She feels proud that all the learning that she gathered from WeSchool projects helped her on the job. Neesha says, “These initial years spent in Rural markets gave me the RISE in my career (which echoes the Rise philosophy of Mahindra) and thus I got promoted as Deputy Manager to the President and Chief Executive's Office - Farm Equipment sector and Two wheelers. Here I get to learn and contribute to every function of the organisation and understand business at the strategic level. Every day is a fresh beginning, a new challenge and endless learning. The PGDM-Rural management program has nurtured me into a healthy tree by giving me every single micro-nutrient that is needed. It gave me strength to withstand harsh cyclones in my career path too. Rural management is creating bright minds for building our nation.”

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Alumni Success Story

Hometown: Kollam, Kerala Undergraduate Education: Bachelors of Business Management (BBM) from Amrita Vishwa Vidyapeetham, Kerala Previous Experience: Intern at Fertilizers And Chemicals Travancore Ltd. (FACT) WeSchool Activities: Member of E-Cell and Aravind B Member of Management Council of Rural Management PGDM- Rural Management (Emerging Economies) Campus Placement in: ICICI Bank

In a market crowded with the mundane and mediocre the one who discovers the blind spots and opportunity gaps will emerge as the ultimate winner. Rural markets present one such unexplored high potential market waiting to be tapped and the ones involved in this process will be the most rewarded and successful people in the coming decades. It is this farsighted thought process that motivated Aravind to join the Rural Management program at WeSchool which is exclusively designed to transform average individuals into high quality management professionals in a very unconventional way as compared to the programs by other B-Schools in the country. Quality academic inputs combined with excellent programs like 'Global Citizen Leadership program' and 'Exploring the Grassroots' helped Aravind to bag an admirable summer internship with Yes Bank and a final placement with ICICI Bank at a CTC of 9.01 lakhs per annum. Today Aravind handles trade finance and business development in new unexplored markets in southern India. He cherishes the transformational experience at WeSchool which built a strong platform to take off to bigger heights in life.

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PGDM Healthcare - 2 Year Full-Time, Recognized by AICTE Present intake - Mumbai - 60 seats

'Nurture Future Leaders & Entrepreneurs to Create Business and Social Impact at Glocal level though Inventive Education' Program Overview In consonance with 'Innovate, Converge to Collaborate, Co-creation' -across global economies, the healthcare industry is witnessing major reforms with structural transformations to converge towards one universal goal - 'HEALTH FOR ALL'. Against this international backdrop, India is also exploring opportunities for innovative, scalable and sustainable solutions in the health domain strongly, be it - manufacturing, value chain or the services domain. This has led to an increase in demand for Healthcare Management professionals who possess domain expertise of the healthcare industry combined with the administrative and management principles which will revolutionize the way healthcare is delivered to bring about a sustainable change in the healthcare sector. WeSchool's PGDM- Healthcare program's transformational cross-disciplinary learning aims to nurture you with virtues of culture, values & ethics, as well as modernism to be able to manage larger challenges through the latest updated industry-relevant curriculum on fundamental general management education, sectoral learning and domain specialization, whilst leveraging on the strengths of Innovation and Design Thinking - the Pillars of WeSchool. This program offers domain specialization and within these, students develop their portfolios in functional specializations / general mgmt. Whilst these are the domain specialization, we have a customised approach to mentor talent and explore organizations in the larger ecosystem of health. The ultimate goal of this uniquely-designed integrated program is to train and mould the young mind to become the future global leader with the professional acumen and modern outlook whilst respecting the traditional sensitivities of care and services with a humane touch. Our student diversity includes graduates from engg, IT, medicine, pharma, lifesciences, basic sciences, biotech, economics, commerce, arts, BMS and others from Pan India location with and without work experience.

Program Pedagogy The transformative pedagogy includes lectures, workshops, on-field projects & internships, case studies and interactions with industry specialists & Alumni offering premium knowledge of General Management, Hospital Administration and Pharmaceutical & LifeSciences Management along with sectoral knowledge related to the healthcare domain and all other verticals that form part of the value chain. This cutting edge program is delivered by highly acclaimed academicians and renowned Industry experts supported with an inspirational Advisory Board represented by senior leadership from top listed companies such as Novartis India Ltd.; Johnson & Johnson Medical India, GlaxoSmithKline India; IMS Health; OPPI; KEM Hospital; Tata Memorial Centre; Hinduja Hospital; AIIMS -Delhi, CitiusTech, ICICI Lombard, Hosmac India, TPG Growth Advisors - Bengaluru, IIPH - Gandhinagar.

Program USP The major distinguishing features of this 2 years Program is the unique T-Shaped learning approach which blends general management and healthcare management subjects with techno-functional domain knowledge, functional and analytical skill sets while sensitising students to understand-analyse-synthesize the changing needs of the healthcare industry through over 1500 hours of simulated experiential learning.

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Program Outcome On successful completion of the PGDM- Healthcare program, you will be a confident Manager with an innovative mindset, able to think out- of-the-box and a future global leader with the required professional acumen. Typical opportunities for engagement for the students from PGDM- Healthcare program are available with World Class Management & IT Consultancy Organizations; Pharmaceuticals sector; Medical Devices & Technology sector; Health Services sector, Govt. and International Organizations ; Banking, Financial Services and Insurance; Health Insurance &Wellness; Ecommerce, Retail & Digital sector; Design and Innovation, Entrepreneurship; Infrastructure Development Consultancy, Project Management; Biotech sector; Logistics sector; Medical Communications and Journalism; NGOs; Corporate Social Responsibility; Medical Tourism, Education and Skill Development and other business verticals that interlace with health across the value chain. The roles applicable for our student recruitment include management trainee – marketing, sales, operations, IT, business analyst, etc. across functions of marketing, market research, consumer insights and analytics, sales, product and brand management, operations, regulatory affairs, HR, SCM, IT, services management, and other management trainee profiles as applicable to the organization. Curriculum Structure This cutting-edge 2 year program begins with learning and skill development in general management areas across the first three trimesters of the first year. In the second year, the students are offered choice of specialization in the domains of - a) Hospital Administration b) Pharmaceutical & Life Sciences Management The program structure is mapped in the table provided below-

PGDM HEALTHCARE (HC) - FIRST YEAR

Trimester – I Trimester – II Trimester – III

Cost & Financial Accounting Global Citizen Leaders (GCL) Global Citizen Leaders (GCL) Marketing Principles Project Project HRM I (Organisational Behavior + Management Accounting & Taxation Financial Management & Financial Organisational Design) HRM II (Personnel Management) Markets Business Laws Basics of Corporate Governance Business Analytics Effective Business Communication Basics of Project Management Practical Application of Corporate Business Environment Medical Devices and Technology Governance Health-Centric Economics Management Perspectives Management Health Insurance & Managed Care Business Research Fundamentals of Retail Research Methodology Quantitative Techniques Management Healthcare Systems Hospital Operations Consumer Behaviour Introduction to Healthcare Planning & Designing of Healthcare Quality Management Business Design (Design culture & Facilities IT for Healthcare II (includes HMIS) Tools of Design Thinking) IT for Healthcare I (includes MIS) Fundamentals of User-centered Public Health Administration Design (An understanding) How Business Works – IT project management tools (An (An understanding) understanding)

Industry visit & Concurrent Projects - Hospital / Doctors / Chemist / Market Research

*Program details and structure, syllabus content and pedagogical approaches subject to change for program update and improvement 22 20 32 26 32 as per industry trends.

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Curriculum Structure

SECOND YEAR

Trimester IV Trimester V Trimester VI

Core Modules

International Business DDDM & CRM Integrative Manager Product and Brand Management Strategic Management Employability Skills Advanced Excel and Visual Marketing Analytics Analytics Internship project presentations

SPECIALIZATION - Hospital Administration (HAM) (*/$)

Qlty Assurance & Accreditation of Healthcare Informatics Industry Immersion - Master HealthCare Organizations Dissertation Project Digital Marketing & Social Media Legal Framework & Ethics in Marketing Healthcare

SPECIALIZATION - Pharmaceutical & Lifesciences Management (HPM) (*/$)

Strategic Pharma Lifecycle Global Markets Management Management Digital Marketing & Social Media Sales and Distribution Management Marketing

ELECTIVE SPECIALIZATION (E) (*/#)

HCM Elective 1 (2 courses) HCM Elective 1 (2 courses)

HCM Elective 2 (2 courses) HCM Elective 2 (2 courses)

*Program details and structure, syllabus content and pedagogical approaches subject to change for program update and improvement as per industry trends.

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Curriculum Structure

Second year – ELECTIVE SPECIALIZATIONS Any 2 Elective options and any 2 courses per elective (*/#)

Operations - Any two courses

Sales & Operations Planning Logistics & Supply Chain Management

Production and Materials Management Clinical Research and Regulatory Affairs

Capital Equipment Management Insurance Operations and Product Design

Human Resource Management - Any two courses

Organization Development & HR Planning, Analytics & Audit Succession Planning

Competency Assessment & HR Laws & IR – Trade Unions, Performance Management Systems (T & D) Employee Welfare, Health & Wellness

Compensation & Benefits Management Emotional Quotient - Employee Engagement

Marketing - Any two courses

Integrated Marketing Communications Strategic Cost Management (Communication Design) (including Marketing Finance)

Advanced Pharmaceuticals Marketing Services Marketing & Management (Including OTC)

Ecommerce and Retail Marketing Emerging Markets - Public Policy & Access

Finance & Consultancy Practice - Any two courses

Financial Institutions & Markets Tax planning & Wealth Management

Healthcare Financing & Insurance Business of Financing Innovation

Investment Analysis & Portfolio Management Mergers and Acquisition

Design, Innovation & Entrepreneurship - Any two courses

Exploring the grassroots Business of Financing Innovation

Entrepreneurship – Programs, Partnerships Innovative methods for Storytelling & Impact Assessment

Understanding of Technology platforms (self-awareness)

Note: 1. (*), (*/$), (*/#) Program details and structure, syllabus content and pedagogical approaches subject to change for program update and improvement as per industry trends. 2. (*/$) Specialization in second year – Choice of any one domain specialization as per institutional guidelines i.e. either Hospital Administration or Pharmaceutical & Lifesciences Management 3. (*/#) Elective specialization in second year - Options and courses will be offered as per institutional guidelines. 24 20 32 26 32

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Industry Experience Academic learning is strongly reinforced with industry learning through projects undertaken in the dedicated five months of experiential learning. Industry Interaction duration: 1. Summer Internship: Two month full time at end of first year. 2. Industry Immersion project: Two to three month full time in trimester VI during second year of academic curriculum. The choice of project work is as per the student's area of interest across the sector to include hospitals, public health organizations, consultancy organizations, NGO, insurance companies, IT, pharmaceutical organizations, medical devices and technology, healthcare FMCG, media and creative organizations, startup and entrepreneurship, etc. In addition to this, there is a simulation learning program called as the Global Citizen Leader program. Here the student works on pain points from the industry or social sector. Students are mentored through this applied learning, including market research, project mgmt, feasibility, marketing plan, budgeting and business plans, with project dossier creation along with the strong HR principles about knowing self, contribution to organization and self, leadership development, diversity mgmt, communications, etc. This is spread over a period of 4-5 months during the first year of the learning cycle. This program is an institutional program run in collaboration with North Carolina based Leadership Development Organization "Centre for Creative Leadership" as part of their Leadership Beyond Boundaries program.

Emerging Worlds 2016, Nashik Solve real-world issues Address challenges identified by citizens, local government & academia

Poulami Chatterjee Shraddha M Bagwe Imagine Innovate Inspire Enabling informed decisions about soil Challenge: Ensuring 100% health to increase productivity, soil Institutional Delivery fertility and optimize use of fertilizers

Industry Support

IT & Innovation; Hospital, Consultancy, Insurance, Medical Devices Pharmaceuticals Retail (Healthcare)

Hinduja Hospital, KDAH, Fortis Hospitals, Saifee OPPI, Abbott Healthcare Pvt. Ltd, MIT Media Lab – Camera Hospital, Berkeley Education. GSK, MSD, Merck Soreno, Sanofi Culture Lab, TCS DISQ, India, Roche Pharma, Piramal Godrej Innovation. PwC Global, IMS Health, KPMG, AIOCD AWACS, Healthcare, IPCA, Alembic, Medley, Capgemini, Wipro, Infosys, HealthBridge Advisors, Akumentis, Ferring, USV, Bayer, CitiusTech. Wockhardt Pharmaceuticals, RPG ICICI Prudential, ICICI Lombard, Birla Sun Life Lifesciences, Astellas. Insurance Co. Ltd. CR BARD, Johnson & Johnson Medical India, Siemens Healthcare, Philips Medical, Halma, Terumo, Godrej & Boyce, Eureka Forbes.

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Industry Experience

NATURE OF INTERNSHIP PROJECTS

Pharma and Medical Devices Hospital, Consultancy & Insurance Pharma Marketing - Healthcare Finance Mobile Wallet, App Creation, Market Potential Study, New Market Market Mapping, Research & Strategy for Adult Vaccination Entry Strategy, Service Design Innovation & Excellence, Feasibility Marketing - Market Research/ Design Thinking & Consumer Study Insights/ Prescription Studies Excellence model for IVF services Market Research for a new entrant Process improvement study Sales Force Effectiveness Operational efficiency in hospital Consumer Perception Mapping Investor Roadmap and Facility Planning – Diabetes Centre (UAE) Market Research Studies - Antihypertensive, Antidiabetics, Feasibility study for new Ophthalmology Services Urology, Multiple Sclerosis, Neonatology Segment, Prescription Analysis etc. Designing new product for bancassurance clientele Brand Management, Advertising Campaigns, OTX Brand Management Insurance Analytics & MIS Pharma Portfolio Analysis - Brand Management Consulting Business impact of IRDA guidelines Impact of H1 schedule on drugs CRM HNI – Life Insurance Healthcare Social Media Analytics- Chronic Diseases HR Training Needs Digitization of Health Insurance HR recruitment process in a hospital Marketing - Portfolio Development in Nephrology product Technology for CSR Segment/ Dermatology Product - Market Research Market scanning Nutrition - Market Research & Marketing Market Research - Potential for Newer service delivery models for Marketing - Medical Refrigerators hemodialysis services (PPP) International business – IPR – European markets B2B mapping for Corporate wellness programs Market Mapping for Patented Molecules - Injectables Indian Branded Market Assessment for Chronic Diseases Product Medical Devices - Market Research, Brand Management, Forecasting & Buying behaviour for Ophthalmic Devices Segments Marketing Strategy for New Product Launch

IT& Innovation; Retail (Healthcare) Innovative Health Service Delivery Model – eHealth and Cloud Technology Innovations in Pharma Marketing - Role of IT and Digital Media. IT & Telecom – Market Strategy for New Products and Value add Services Strategic Marketing in Modern Retail & Healthcare FMCG products Renewable Energy Solutions, Healthcare Technology and Agriculture

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HEALTHCARE MANAGEMENT PROGRAMS - ADVISORY BOARD MEMBERS

1 Dr. Mrs. Snehalata Deshmukh Ex Vice Chancellor & Surgeon University of Mumbai Award winning Pedriatic surgeon

2 Dr. Mrs. Nilima Kshirsagar National Chair Clinical Pharmacology, ICMR Government of India Dean ESI-PGIMSR Government of India MGM Hospital, Parel, Mumbai. 3 Dr. Rajendra. A. Badwe Director Tata Memorial Cancer Hospital Mumbai Padma Shri 2013 Award Winner 4 Dr. Shakti Gupta Medical Superintendent All India Institute of Medical Sciences (AIIMS), Delhi 5 Mr. Pramod Lele Advisor Nanavati Hospital

6 Mr. Vishal Bali Asia Head, Healthcare TPG Advisors, Bengaluru 7 Mr. Ranjit Shahani Vice Chairman & MD, President ( OPPI ) Novartis India Limited Organisation of Pharmaceutical Producers of India 8 Dr. Pradeep Rane Regional Med Director Sanofi Aventis, Asia Pacific

9 Mr. Anil Kamath Founder Chairman Esemcee Advisors (Strategy & Advisory)

10 Mr. A. Vaidheesh Managing Director GlaxoSmithKline Pharmaceuticals ltd.

11 Dr. Sanjay Oak CEO Agha Khan Health Services

12 Mr. Amit Mookim Managing Director, South Asia IMS Health Inc.

13 Mr. Sushobhan Dasgupta Managing Director Johnson & Johnson Medical India Vice President, Diabetes Care Johson & Johnson Asia Pacific Member J & J Diabetes Care Global Board

HEALTHCARE MANAGEMENT PROGRAMS - ACADEMIC BOARD MEMBERS

1 Dr. Adheet Gogate Vice President CitiusTech

2 Dr. Dileep Mavalankar Dean Indian Institute of Public Health, Ex-Associate Professor Gandhinagar; IIM Ahmedabad - Healthcare Management Program.

3 Prof. Mohammad Masood Director General Vishwa Vishwani Institute of Systems Ahmed & Management, Hyderabad

4 Mr. Vivek Padgaonkar Director, Project & Policy Organisation of Pharmaceutical Producers of India (OPPI)

5 Mr. Joy Chakraborty Chief Operating Officer P D Hinduja Hospital, Mumbai

6 Dr. Vivek Desai Managing Director HOSMAC India Private Limited

7 Dr. Urmila Thatte Professor & Head Clinical Pharmacology G S Medical College & KEM Hospital

8 Mr. Sanjay Datta Chief Underwriting & Claims ICICI Lombard General Insurance Co. Ltd. 9 Dr. Rajendra Patankar Chief Operating Officer Nanavati Super Speciality Hospital 20 32 26 32

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Batch Profile (2015-17)

Student Diversity w.r.t. work experience

Experienced 49% 51% Fresh Graduates

Student Diversity w.r.t. educational background

20%

BPharm Bsc Biotech, Bio Analytics, BSc 49% BBA, BMS, BCom 22% BE (Bio Medical, EnC, Mechanical, Bio Tech)

9%

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Alumni Success Story

Undergraduate Education: B.E. Electrical and Electronics, Sir M. Visvesvaraya Institute of Technology, Bengaluru Previous Experience: Cognizant Technology Solutions, 3 years WeSchool Activities: Placement Secretary Participant MIT Media Lab Workshop, WeSchool, Student Delegate – USA Study Tour Payal Sharma PGDM- Healthcare Campus Placement in: Ugam Solutions

Payal was looking for an MBA program that could provide her with the right set of skills and tools for a leap into top management career. PGDM Healthcare with its focus on experiential learning and case based pedagogy was the right choice for her. Payal secured a job as an Assistant Manager in the online Retail and e-commerce sector at Ugam Solutions. Her role involves end-to-end project management working on big data analytics, providing business insights and value creation to the clients. According to Payal, WeSchool assures learning with dynamism and rigour through its uniquely designed academic and non- academic initiatives emphasizing on directed innovation, applied research & management practices, as well as facilitation of prestigious National and International management workshops, events, inter college competitions, and Internships. The comprehensive and enriching GCL (Global Citizen Leadership) programme was most useful to Payal in her corporate experience post PGDM. This course is well designed to acquaint students with business and social challenges, enhanced analytical ability, working with diversity by deep diving into the problem and the contributory reasons before jumping to conclusions, thereby emphasizing a lot on innovative thinking. She got an opportunity to work on a project with MIT Engineers, Mentors, TEDx Speakers and world renowned Doctors. By virtue of this project she could be a part of a student delegation for a study tour to the United States of America and visit the MIT Media Lab and Harvard Business School, Cambridge to enhance her direct international business exposure with global study experiences. The study tour was not only restricted to these educational institute but also had an opportunity to visit corporate offices of Google, Ideo and IHI (Institute for Healthcare Improvement). A part of the WeSchool family, pursuing PGDM Healthcare program provided Payal an unparalleled platform to learn new skills and to move out of her comfort zones to experience new possibilities, helping in her holistic development. She feels she could not have asked for a more rewarding and enjoyable process of sharpening her intellect. The 2 years at WeSchool was a life changing experience to collaborate with the diverse batch under the guidance of world class professors and visiting faculties who helped in refining her thoughts. Payal says "WeSchool will never disappoint those who are really keen on learning new things. It gives immense opportunities to its students. It’s up to the students to grab these opportunities and make a mark."

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PGDM Retail Management - 2 Year Full-Time, Recognized by AICTE Present intake - Mumbai - 60 seats To create professionals who can empathize, contribute & excel in the fast changing world of retail Program Overview The PGDM Retail Management program at Weschool has been designed to cater to the glocal retail environment. The program's transformational cross-disciplinary learning aims to nurture you into a global competent future manager with leadership abilities and an innovative mindset. The program equips you to understand the contemporary retail environment and examine core retail aspects like Buying and Merchandising, Supply Chain Management, Franchising, Multi-Channel Retail and Store Operations & Profitability to name a few. Program Pedagogy The PGDM Retail management program pedagogy is a unique blend of classroom and industry interfaces. It includes lectures, global citizen leadership projects, events, workshops, live industry projects, mock shops, industry training and case studies delivered by highly acclaimed academicians and renowned Industry experts. Our industry experts come from companies such as Shoppers Stop Limited, Future Group, Lifestyle, Croma, Hyper CITY Retail India Ltd, Trent Ltd, Aditya Birla Retail and many more.

Program USP

The key distinguishing feature of this 2 years program is the unique blend of general management and retail management subjects and the flexibility to choose a specialization in Marketing, Operations, Finance and HR. Students get a chance to learn about the elements of retail pertinent to their chosen field of specialization, and are sensitized to aspects of both the domestic and international markets.

To enable the student to excel in work life, the Assessment and Development Centre exercise is conducted wherein the faculty helps student build on the areas in which the student lacks. Field visits and live projects enhance subject assimilation. Weyapaar - the retail Club at WeSchool plays a key role in shaping the students learning experience. Students work in groups and create Moodboards on the most recent theme. Industry guest sessions and roundtables add to the learning experience.

Topic Speaker Designation Organaisation

Online v/s Offline Branding – A case of Mr. Prabhakar CMO PayU Payments Ltd. Balanced Approach Tiwari

Things you need to know to become Mr. Michael CEO Markedu hugely successful in Marketing & Leander Business

The Roadmap to Success Mr. Yogesh Somani Head Training (Brand Arvind Lifestyle Brands Business)

Industry Practices in Buying & Ms. Pooja Business Head – Guess & AP Group India Pvt. Ltd. Merchandising Mulchandani GC Watches

Role of Analytics in Retail Merchandising Ms. Benazir Miller GM – IT Shoppers Stop Ltd.

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Program Outcome

On successful completion of the PGDM- Retail Management program, you will be a confident Manager with an innovative mindset, able to think out-of-the-box and identify resourceful solutions to the problems faced in the retail space. Through your deep understanding of business concepts and appreciation of the underlying principles of retail management, you will be ably equipped to taken on the corporate world.

Key Recruiters

Retail Financial Institutions Aditya Birla - Pantaloons ICICI Bank Madura Garments Tata Assets Landmark Group Development Bank of Singapore Shoppers Stop Ltd. State Bank of India Reliance Retail Ltd. JM Financial Arvind Brands Ltd. Axis Bank Infiniti Retail India Ltd (Croma) ICICI Prodential Inorbit Malls HDFC Bank TESCO Six Capital Globus Standard Chartered Bank Bombay Dyeing RPG Group E Commerce Zomato FMCG/ FMCD Makemytrip LG India Magicbricks Kansai Nerolac Paints Ltd. JK Tyres & Industries Ltd. Others Bajaj Electricals IMS Health (Healthcare) Philips India Delhivery (Logistics) Mahindra & Mahindra Ltd. Magnum Cargo (Logistics) Brandscapes Worldwide (Consuting Company) IT/ITES/ Telecom Dun & Bradstreet (Research) Infosys Draft FCB Ulka (Ad agency) Capgemini Oberoi Reality Syntel CBRE (Reality) HCL Infosystem Lodha Group (Reality) Tech Mahindra Dish TV (Home Service Provider) Accenture Services Ltd. Zee Entertainment (Media) Vodafone Idea Cellular

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Student Diversity w.r.t. Student Diversity w.r.t. qualification work experience Batch of 2016-18 Batch of 2016-18

B Com B.E. / B. Tech Freshers BBA/BMS Others Work Experience

Student Diversity w.r.t. Student Diversity w.r.t. qualification work experience Batch of 2015-17 Batch of 2015-17 2% 14% 13% 7% 32%

21% 48% 25% 22% 16%

BBA & BMS BSc Freshers 25 to 36 months BE & BTech Others Upto 12 months Above 36 months BCom & BAF 13 to 24 months

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Curriculum Structure

Trimester I Major Electives: Marketing (any 2 Credits) Marketing Principles Retail Buying & Merchandising Sales Management & Promotion Financial Accounting Store Design, Layout & Visual Marketing Finance Merchandising Individuals In Organsiations Rural Marketing Multichannel Retailing Essentials Of Operations Brand Management II CRM In Retail Principles Of Retail Digital Marketing Business Communication For Retail Electives: Marketing (any 2 Credits) Electives: Finance (any 2 Credits) Economics For The Retail Business - 1 Product & Brand Management Security Analysis & Portfolio Quantitative Techniques In Retail Integrated Marketing Communication Management Brand Management International Finance Trimester II International Marketing Advanced Banking Research Methodolgy And Market Electives: Finance (any 2 Credits) Strategic Cost Management Research Fundamentals Of Banking Corporate Law Cost And Management Accounting Mergers & Acquisitions Corporate Tax Planning Marketing Applications & Strategy International Trade Electives: Human Resources Managing Groups For Performance Advanced Financial Management (any 2 Credits ) Design Insights Electives: Human Resources Human Resource Planning & Audit Economics For The Retail Business – 2 (any 2 Credits) HRM In Professional Service Consulting Retail Business Environment Competency Management & PMS Firms Global Citizen Leader Employee Engagement Ii Global & Strategic HRM Trimester III Advanced Learning Training & Organsiational Development & Change Perspective Managment Development Ii Stress Management Fundamentals Of Financial Management Talent Management Behavioural Dynamics & Financial Markets Recruitment & Selection Electives: Operations (any 2 Credits) Business Taxation Electives: Operations (any 2 Credits) Total Quality Management & World Class Busines Analytics Productivity Techniques Manufacturing Legal Aspects Of Business & Retail Production Planning & Control Quantitative Techniques In Operations Understanding Consumers In Retail Business Process Re Engineering Design & New Product Development Human Resource Management In Retail Materials Management Industrial Relations Retail Store Operations & Profitability Trimester V Operations In Services Retail Selling Skills Trimester VI Global Citizen Leader Core Integrative Manager Core Trimester IV Major Ethics & Corporate Governance Core Retail Supply Chain, Distribution & Cross Functional Management International Business Logistics Retail Specialisation Project Integrative Manager Location Planning & Mall Management International Retail & Strategy Summer Project Category Management Franchise Management

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Advisory Board The PGDM Retail Management program is supported by an advisory board that comprises of stalwarts of the Retail Industry. The advisory board is an industry mentor body that meets annually. The board discusses the future requirements of the industry and the role of WeSchool in meeting those expectations. The advisory board consists of the following members:

Name of the Board Member Designation Organisation

Mr. Krish Iyer President & CEO Walmart India Pvt. Ltd.

Mr. R. Sriram Co-Founder Next Practice Retail

Mr. Ajit Joshi CEO BKC, Reliance Industries Ltd.

Mr. Kumar Rajagopalan CEO Retailers Association of India

Mr. Bijou Kurien Board Member L Capital Asia

Mr. Jamshed Daboo MD Trent Hypermarket Pvt. Ltd.

Mr. Kishore Biyani Founder & Group CEO Future Group India

Mr. Govind Shrikande MD & Customer Care Associate Shoppers Stop Ltd.

Prof. Dr. Jagdish Sheth Professor of Marketing Emory University, USA

Mr. Amit Jatia Vice Chairman Westlife Development Limited

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Academic Board

PGDM Retail Management program also has an academic board that consists of senior level industry experts. These experts meet every year to improvise the syllabus and shape the curriculum of the program. The academic board enforces that the retail program is industry focused and that the students are skilled and most employable. The members of the academic board are:

Name of the Board Member Designation Organisation

Mr. Ritesh Ghoshal Chief of Marketing & Insights Infiniti Retail Ltd.-Croma

Mr. Rajat Wahi Partner & Head, Consumer, Retail KPMG -India / Agri Sector

Mr. Devadas Nair Head-Supply Chain & Mission Control Shoppers Stop Limited

Mr. Asim Dalal Director Elephant Company Retail Pvt. Ltd.

Mr. Hari Menon Co-Founder & CEO BigBasket.com

Mr. Sanjay Nadkarni Co-Founder & Ex- Director Babyoye.com

Mr. Madhusudan Desai Chief Operating Officer Lakewood Malls Private Ltd.

Mr. Rajagopalan Purushothamam VP & Director Reliance Retail Academy

Mr. Narresh Mehtta Founder The Blouse Factory

Prof. Dr. Piyush Kumar Sinha Professor, Centre for Retailing IIM, Ahmedabad

Mr. Suresh Lakshminarayanan Director, Finance & Accounts and IT Hardcastle Restaurants Pvt. Ltd.

Mr. Varkey Joseph Head Tailoring Circle (CSR) Raymond Limited

Ms. Deepshikha Surendran Head Communications Tata Trusts

Mr. G. R. Venkatesh Vice President HR Reliance Retail Limited

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Alumni Success Story

Hometown: Mumbai, Maharashtra Undergraduate Education: Bachelors of Science (B.Sc) in Information Technology, UPG College of Management, Mumbai University Previous Experience: iGate, Ness Technologies and Ernst & Young, 3.5 years WeSchool Activities: Deputy Placement Secretary Co-Head of Weyapaar (Retail Club) at WeSchool Hiren Shah Campus Placement in: Croma PGDM- Retail Management

"Currently, organized retail constitutes around 8% of the total Indian retail market and is expected to grow significantly to 20% by 2020 and with the immense potential in this burgeoning industry, how can I make a difference in this equation?" Since his childhood, Hiren was always an inquisitive learner and a student who was result-oriented. His subsequent pursuit of B.Sc. IT coupled with his interest for electronics retailing and a popular title of “tech guru” led him to pursue the PGDM Retail Management program at WeSchool. Having worked for around 3.5 years in the industry and apart from the cutting-edge pedagogy delivered in a transformative education approach, one of the best things Hiren has experienced in these two years was Co-Heading the Retail Club - Weyapaar, which enabled knowledge sharing, idea creation and executions, based on structured activities dedicated to monthly retail sector themes. The hands-on experience of organizing, a roundtable with the overriding theme “Omni Channel Retail: Transcending Boundaries” by leading a team of 4 to 5 members of the club, led him to understand that, “…it was not just the retail theory concepts but the actual soft skills in handling people and the realization of succession planning, by mentoring our juniors to shoulder this responsibility after us, which I think has been invaluable to my professional and personal development”. WeSchool nurtures the concept of innovation and thought leadership amongst its students and to apply these management concepts in a retail reality, one needs to have premium knowledge of the concepts and processes such as retail marketing, merchandising, store operations and management, buying and retail logistics management along with the skills of general management. “One of my favourite subjects was “Retail Store Operations & Profitability” which has truly assisted me in understanding the need for lean store operations along with practical learning about store financials, licenses and compliances needed in running a store and ratios for analysing profitability through simulated experiential learning via case studies and live industry projects”. After the successful completion of these 2 years of PGDM-Retail Management program, he has recently secured a placement at Croma with a CTC of 7 Lakhs. WeSchool has expanded his ambitions and Hiren says, “I have realised that “retail is in detail” and this 2 year program at WeSchool has given me the right lenses to view these details. Also, retail being the second largest employer in the country I think it deserves an elevated station where stakeholders participate by choice and not as an alternative. I would like to be the catalyst for this change leading the retail industry to not just trigger business profitability but also to empower consumers in the retail marketplace.” This path-breaking course has truly motivated students like Hiren to develop their identity as budding professionals who are also Global Citizen Leaders and has galvanized their commitment to excel in the corporate world while being sensitive to the changing face of retail, which is dynamic, challenging, and provides diverse and stimulating growth opportunities in today's thriving commercial economies. 36 20 32 26 32

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PGDM Business Design - 2 Year Full-Time, Recognized by AICTE Present intake - Mumbai - 60 seats | Bengaluru – 60 seats

‘Creating Corporate Managers with Design Thinking Insights' Program Overview

In consonance with the slogan “Innovate or Perish” which can lead corporations to survive and thrive in global competition, and saturated markets with demanding customers, rising number of organizations are shifting to newer approaches by maximising innovation, assimilating stakeholder value creation insights and creating prototypes to reach consumers, accelerate business volume and sustain market leadership. This has led to an increase in demand for management professionals who have a holistic understanding of the economic, social and technological context of business and possess a research and analytical orientation along with leadership skills. Designers with their scientific approach to exploration and problem solving provide a holistic approach termed as Design thinking.

WeSchool's PGDM-Business Design program's transformational cross-disciplinary learning aims to nurture you with this holistic approach into business thinking so that you are well-prepared for the VUCA aspect of unfolding business scenarios and develop an innovative mindset to leverage design thinking to improve the overall organisation effectiveness.

Program Pedagogy

The transformative pedagogy includes lectures, workshops, hands-on field-based industry projects & internships and case studies which provide premium knowledge of business design thinking through a combination of right brain courses such as Aesthetics in Business, Thinking tools for Innovators etc along with the skills of general management which is delivered by highly acclaimed academicians and renowned Industry experts from top listed companies such as Marico Ltd., YES Bank Ltd., Future Group as well as Global Alliance Research and Centre for Creative Leadership, North Carolina, US.

Program USP

Multi-disciplinary thinking is the core of this program. Every Friday, students organize a seminar that includes talks from eminent experts from various fields such as new materials in Production, Neuroscience, Sensing and Tracking Technologies, Ergonomics, Animation & Gaming, Intellectual Property Rights. This exposes the students to contemporary knowledge from a wide spectrum of domains making them better decision makers in business situations.

Program Outcome

On successful completion of the PGDM- Business Design program, you will be a confident Manager with an innovative mindset, able to think out-of-the-box who is adept at Need Identification, Concept Development & testing, Business Model creation and execution while being rooted in a deep understanding of business concepts and an appreciation of design thinking and innovation. Typical roles that a PGDM- Business Design program graduate would play in an organization are: Solution architect; New Product Development Manager; Executives in the Innovation cells of organization; Analyst in Investment Banks &Business Development Executive.

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InnoWe Innowe - The Center for Innovation & Memetics is the Innovation Lab on campus that encourages students to work on their ideas and test them out practically. To encourage prototyping of concepts we have a 3D printer in the lab and a dedicated MakerSpace where new ideas and designs are allowed to germinate into real products and services. MIT and WeSchool recently held an Innovation Workshop where 84 working Prototypes, using 3D Printers, Sensors etc were used. With prototypes such as spoons for arthritis patients, gas leakage detectors and vibrating bands for the speech and sound impaired (as shown in the pic) being created, Maker Space has already set the benchmark for innovation at WeSchool. This practical experience prepares the students before they enter the industry or for their own entrepreneurial ventures. Recruiters & Internship Partners Due to its uniqueness and intrinsic value, Business Design Students get absorbed in all sectors of the industry some of which are the reputed companies listed below.

AGRO CONSULTING INFRASTRUCTURE& REAL ESTATE Desta Global Cerebrus, Sewells Group, Aon Hewitt, HIL Ltd., CICC Automation Technology, Kanzen Institute Asia Pacific Pvt. Ltd., Neumec Group ANALYTICS Brandscape Worldwide, Deloitte Aranca LOGISTICS Consultancy, Mott MacDonald's, Tata DTDC AUTOMOBILES Consultancy Services, Capgemini Mercedes Benz, TATA Motors, Mahindra & MEDIA & ENTERTAINMENT DESIGN &ENGINEERING Mahindra, Castrol, Fiat India, Kirloskar Oil Zee Entertainment, Marcus Evans, Tata Elxsi, LG Electronics, Whirlpool Idiom Engines, SKF Concept P.R., Primetime Media, IDG Design, L & T, Samsung Electronics India Media, Milward Brown, Star TV, Sony, BANKING, FINANCE AND INSURANCE Pvt. Ltd., Godrej Industries, Lokus Design, Viacom India ICICI Prudential, Citicorp Services India Johnson Controls, Bosch India Ltd,Axis Bank, DBS, HDFC Bank, RESEARCH FMCG/ FMCD Prudential UK, Axis Risk Consulting, AC Nielsen, CMIE A.C. Nielsen, CRISIL Marico, Kansai Nerolac, Colgate Palmolive, Reliance Capital, Citi Bank, ICICI Bank, Cadbury India, HUL, Amul, Marico RETAIL Deutsche Bank, IDBI Bank,Prudential UK, Industries Ltd., Videocon, Nestle, Mattel Future Group, Landmark Godrej Nature's Yes Bank ,HDFC Standard Life Insurance, (China), Mattel Inc. Malaysia Basket, Monginis, Jumbo Electronics Siemens Financial Services, Aditya Birla (Dubai) Finance, Bank of Baroda, Edelwise HEALTH & PHARMA IMS Health, Glenmark Pharmaceuticals, TEXTILES CHEMICALS/OIL Practo Dr Reddy's Ltd., Nicolas Piramal Arvind Ltd, Welspun Group Madura Pidilite Industries, Dow Chemicals, BIDCO Garments, Trident Group (Kenya), BPCL, BASF RCF Ltd. Exxon INFORMATION TECHNOLOGY mobile - USA Accenture Accelya Kale Solutions, TELCOM Klouddata, Infosys, Dell, Google, TCS, Sterlite Technologies, Vodafone, Reliance GEMS & JEWELLERY Hurix, Cognizant, Infosys Technologies, Jio, Tata Teleservices Sambhav Jewels, SunJewels Wipro Technologies, Housing.com, 38 20 32 26 32

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Academic projects enable Professional Projects Undertaken

the student to innovate in • Smart mobility project, undertaken for TATA motors • Banking and finance sector • Data visualisation • Study and improvement of process of caste validation certificate, • Manufacturing sector • HR management undertaken for government of Maharashtra • Marketing strategies

Roundtable Conference on "Design Thinking@Your Workplace"

The primary focus was on the applications of principles and practices of design to help organizations create new value and new forms of competitive advantage in terms of Design Thinking @ your workplace - a methodology used by designers to solve complex problems, and find desirable solutions for clients.

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Innovation in Business Exploring the grassroots Business developed with Design & Innovation Focus

The main objective is to make students sensitized to the grassroot issues in India and make them aware of the various schemes of government working at grassroots thereby understanding the ecosystem at the village. They become aware of the current state of An Exhibition Walkthrough wherein students explore affairs with respect to energy and industry verticals like Banking, different sectors by immersive research and analysis using Retail, Agribusiness, IT, Healthcare, Innovation & Entrepreneurship. the Design thinking frameworks thereby identifying the They also learn few tools and techniques of doing ethnographic latent needs, redefining the problem and arrive upon research by applying it to grassroots research. innovative solutions that solve the problem.

Global Exposure Creativity & Innovation Management Course – Mälardalen University, Sweden

Mälardalen University, Sweden, School of Innovation, Design and Engineering offers Creativity and Innovation Management. The purpose of this course is to provide students with knowledge and practical abilities in creative, innovative and entrepreneurial processes. This is achieved by introducing our students to the theoretical or scientific understanding of practical methods or tools that can be used to enhance their capacity in this field.

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Academic Board

Name of the Board Member Designation Organisation

Mr. Damodar Mall CEO Reliance Retail

Mr. Anand Bajaj President & Chief Innovation Officer Yes Bank

Prof. Kishore Munshi Founder Director Ctech Labs Retd. Professor IDC

Dr. Lakshmi Lingam Deputy Director TISS Hyderabad

Ms. Aparna Piramal Raje Columnist & Writer on Business, Design, MINT Urbanisation, & Workplaces

Mr. Pankaj Jhunja Studio Head Tata Engineering & Research Centre Ex- General Manager - Design Tata Motors

Mr. Josy Paul Chairman & Chief Creative Officer BBDO

Mr. Adesh Gokhale Director, Delivery Excellence IBM India

Mr. Satish Gokhale Head, Product Design Design Directions

Mr. Sunil Punjabi Business Head Tata Elxsi

Students Batch Profile

Student Diversity w.r.t. qualification Batch of 2016-18

15% 2% 4%

55% 14% BE BSc

6% B Com BMS 4% BBM BMM BBA

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Curriculum Structure

Trimester I Trimester III Trimester V

Orientation to Design thinking and Design thinking and Innovation in Strategy Innovation Service industries Legal Aspects Of Business Managerial Economics Perspective Management Sales Management Design In Business Financial Management Supply Chain Management Tools For Innovators Human Resource Management Business Simulation How Business Works Business Analytics Strategic Management Quantitative Techniques Operations Research Project Management Design In Business Digital Marketing & Integrated Marketing Verticals Communication Design Thinking Project Production Management Trimester VI Trimester II Information Design, Interaction Design Capstone Research Project Design thinking and Innovation in Business Design And Innovation Project Academic Research Project Product based industries (Service Businesses) Management/Cost Accounting GCL (Global Citizen Leader Program) Business Research Trimester IV Product & Brand Management Design thinking and Innovation w.r.t. Design (Material + Processes + Emerging Business Models and User Experience Technologies + Ergonomics + Usability) Summer Internship Organizational Behaviour Corporate Finance Business Design & Innovation Project (Product Business) Direct & Indirect Taxes Foreign Languages International Business GCL (Global Citizen Leader Program) UX Design Business Creation (Dmagics) Exploring The Grassroots Verticals

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Alumni Success Story

Hometown: Mumbai, Maharashtra Undergraduate Education: Bachelor of Engineering in Information Technology Previous Experience: Infosys Limited (2.5 Years) WeSchool Activities: Placement Committee member, Research team member with MIT REDx workshop, WeSchool Makerspace team member, core member of eCell team and winner of various competitions Dheeraj Lamkhade PGDM- Business Design Campus Placement in: ICICI Prudential Life Insurance

"Welingkar will give you enough opportunities, it's up to you on which one to hit and which to miss." For business problem solving, Design Thinking was the buzz word and Welingkar Institute was amongst the few institutes to provide this general management course based on Innovation, Blue Ocean Strategy, Out-of-the-box Thinking and Customer Focused Service/product Development. Owing to major focus on hands on projects, all the students including Dheeraj received industry specific experience from the start of the course. With a strong industry network WeSchool, helped students in directly reaching out to companies with their academic problems and understanding how these huge corporates handled such challenges. Prior to WeSchool, Dheeraj was working with Infosys Ltd. for 2.3 years as a senior system engineer. Currently, he is working as Business Intelligence and Analytics Project Manager at ICICI Prudential Life Insurance which was a campus placement at WeSchool. During his internship at WeSchool, Dheeraj worked at Mattel, China on a 3 months assignment under the mentorship of Prof. Dr. Srinivas Gondhalekar. The assignment was a great success and Dheeraj secured a Pre Placement Offer from Mattel to work at their global manufacturing plant in China. Benefit from studying PGDM - Business Design - Practical Learning, Industry specific course and Corporate interactions. IT engineer by profession, Dheeraj was an introvert since his engineering days. He was great at execution but avoided taking lead roles in projects. At WeSchool, working with senior faculties and industry interactions on a near weekly basis helped him gain confidence and leadership behavior. Implementation without the fear of failure - PGDM Business Design taught him that it is important to go out and implement ideas and conclude them whether it is feasible or not. Interaction with industry mentors helped him to built a strong professional network. Even today, Dheeraj takes advice from WeSchool Mentors for problems he faces at his workplace and they are happy enough to help him out on the same. Currently Dheeraj is managing all the Big Data Hadoop and Artificial Intelligence projects at ICICI Prudential Life Insurance helping the company find out insights and predict customer behavior in real-time on daily basis with a CTC of 9 Lakhs. CMC at WeSchool has a strong industry connect, which helps in getting the right recruiters as per student profiles. For Dheeraj, it was the ICICI group, who are amongst industry leaders in offering him a futuristic manager role.

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PGDM E-Business - 2 Year Full-Time, Recognized by AICTE Present intake -Mumbai - 60 seats | Bengaluru – 120 seats

‘Nurturing Leaders for the world of Digital Convergence'

Program Overview Digital Transformation is very visible in every field including business domains, government, social sector and even in our personal life. This has led to an increase in demand for E-Business professionals who can understand and lead Digital Transformation in various fields including brick and mortar organisations as well as pure play e-commerce companies WeSchool's PGDM- E-Business program's primarily aims at nurturing a breed of managers and leaders who have a strong foundation in business along with a knowledge and experience of a wide range of Digital technologies. This is tempered with WeSchool's core DNA of design thinking, human centered approach, and UI/UX which makes them formidable and versatile in solving any type of business problem while at the same leveraging the power of digital technology. Program Pedagogy The transformative pedagogy includes lectures, on-field industrial projects and research experience through industry internships and provides a premium knowledge of e-business along with the skills of general management which is delivered by highly acclaimed academicians and renowned Industry experts from top listed companies such as Rediffmail.com, Shopify, IBM, DBS Bank, Aditya Birla, Shaadi.com, FlipKart, KPMG, RemitGuru.com, NSEIT Ltd. and Accenture. Program USP The major distinguishing features of this 2 years Program is the unique pioneering program curriculum which provides insights into digital convergence. It encourages students to explore how various digital technologies and platforms could be leveraged in an innovative manner to help drive business results through better engagement with customers, innovative products and services, innovative customer experiences (UX/UI) and innovative business models.

Domain Knowledge – through Industry Vertical courses BFSI, FMCG/Retail, e-commerce, Media, Consulting, Telecom

Breadth of Technology and e-Business Courses

Finance Marketing Operations HR Specialization Specialization Specialization Specialization

Core Business Curriculum

WeSchool DNA Design Thinking & Innovation, UX/UI, Business Analytics

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The program has a unique architecture as shown above which allows a student to learn both Technology and Management in adequate measure but also allows them to specialize in one of the functional areas such as Finance, Marketing, Operations and HR as well as provides a domain knowledge in one of chosen Industry verticals such as BFSI, FMCG/Retail, Media, e-commerce, Consulting, Business Analytics to name a few.

Program Outcome On successful completion of the PGDM- E-Business program, you will be a confident Manager with an innovative mindset, able to think out- of-the-box and identify resourceful solutions to the problems faced in the virtual space, rooted in a deep understanding of business concepts and appreciation of the underlying technology. Typical roles that a PGDM- E-Business program graduate would play in an organization are:

Large Corporates: Digital Transformation Leaders/CIOs B2B Product Companies: Pre-sales, client Servicing, Sales and Pure e-Commerce: Leaders in Product/Category Management, Marketing in any B2B company including in IT, Telecom, Technology or in Operations and Supply Chain management for e- Engineering and other industries tail or pure play e-commerce companies Consulting Companies: in IT/Information Security/ Business Digital Media: Digital Marketing Professionals Analytics/ Management Consultants IT Product/Service Companies: Business Analysts/Functional Startups consultants for any technology based product; Enterprise Conventional Functional Roles such as HR, Finance & Architects; Transition managers, Project Managers Marketing

The Advisory Board

Advisor Designation Company Prof. Dr. Uday Salunkhe Director WeSchool Mr. Deepak Ghaisas Chairman & Chief Mentor GENCOVAL Group Mr. Paul Moulton Executive Vice President, CIO COSTCO Wholesale, USA Mr. Shrikant Palkar Director & Enterprise Architect COSTCO Wholesale, USA Mr. Sudeesh Nair VP International Business Alibaba.com Mr. Kishor Chitale CEO Local Business Service India & Middle East Capgemini, India Dr. Subho Ray President Internet & Mobile Association of India Mr. Avinash Kadam Advisor ISACA India Mr. Rathin Lahiri CMO Meru Cabs Prof. Dr. Pradeep Pendse Dean IT/e-Business & Business Design

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e-Business Knowledge Areas

• Core MBA curriculum Unique Technology courses • Specialisations – Marketing, Finance, • Business Analysis • How Business Works Operations, HR • Enterprise Architecture • Integrative Manager • Focus on Industry verticals • Technology Platforms • HCI and User Experience Design • Big Data and Analytics • Telecom /m-Commerce • Cloud and IT infrastructure • Enterprise Applications • Security and IT compliance • Project Management • Digital Business and Strategy • Pre-Sales and Technology • Digital Marketing B2B Marketing Global Linkages and Standards

• Business Analysis. IIBA , BaBok • ISACA (Model Curriculum and COBIT 5) • Project Management - PMI (PmBok) • Enterprise Architecture - Association of Architects, Seattle , Open Group (TOGAF 2.0) • NASSCOM • e-commerce and Digital Marketing – Internet and Mobile Association of India

Key Recruiters E - Business

Pure Play e-Biz Bharati Telesoft Kale State Bank of India Google Virgin Hexaware Yes Bank Shaadi.com Lowe (Lintas) Zycus Citigroup FlipKart O&M Interactive Bristlecone DCB Amazon Zee TV IBM Crisil Bigbasket Software/IT L&TITL J P Morgan Chase Uber TCS IgatePatni Morgan Stanley M2All.com Infosys Consulting Benchmark Funds ShopClues CapGemini KPMG, Mahindra Manufacturing VAS/Digital Media Accenture SSG, E&Y,Deloitte Asian Paints Airtel Datamatics Business Analytics Hindustan Pencils Siemens Mastek Ugam Solutions Semco BPL Mobile HCL Banking, Finance Kores India VSNL Wipro and Insurance Albright & Wilson Vodafone Iflex Kotak Group Mobile 2 Win TechMahindra, ICICI Cognizant Interactive Mphasis HDFC Bank

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Consulting Projects

Company Name Innovation Challenge

A BSE Incubated Online Art Portal - Strategy for Generating positive network bringing various forms of art to middle effects & ideas for Engagement of artists class households. & Art Buyers.

The transformer Division of this Reputed Innovative solution for reducing order Electrical Manufacturer. execution time, driving down costs & improving quality.

Focus Retail chain now part of the Aditya Birla Exploring Innovative real time mobile sensor Group + a BSE Incubated tech startup based analytics in retail Analytics Focus Analytics

Online Intercity bus ticketing & travel Innovative concepts for Increasing Online services portal Bus ticketing & enhancing Customers Travel experience

Leading White Goods Mfgr Innovating concepts to improve post Sales service & customer loyalty

Leading international lock specialists brands Innovative ways to increase market such as YALE etc penetration & new segments in the Indian market for locks /locking system

Largest manufacturer in Indian automotive Identifying Usecases for Smart Solutions in the industry context of smart mobility for BKC

Fiticket is a subscription-based managed Creating engagement with consumers and marketplace model, aiming to provide on- trigger positive network effects demand fitness services

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Consulting Projects

Company Name Innovation Challenge

A national and global leader in Oleo Creating Conceptual Design and prototype chemicals and personal care product learning architecture for behavior and segment. leadership skills

Grofers is a local e-commerce mobile “With increasing competition in the Hyper platform that is transforming the shopping Local Delivery Service model, identifying experience of consumers by connecting innovative and newer ways to gain customers them to local stores. through BTL mode of marketing."

Maxwell Industries Ltd. is leading Indian Identifying innovative strategies to compete company engaged in manufacturing and with International Brand marketing of innerwear.

Made to measure as per your specifications, Innovative ways to increase market tailored to perfection, we are Crisp Clothing: penetration and grow their customer base An online clothing company for men and women.

M2ALL.com is an e-MarketPlace initiative Creating the brand awareness amongst from the Mahindra group. where you can Online Community (243 Mn Internet Users in buy Mahindra Products & Services and India) and to increase the market penetration. complementary products related to automobile

Mahindra & Mahindra Financial Services Technology research and advisory for CIOs of Limited (MMFSL) is one of India's leading Mahindra finance/ Corporate Rural NBFC

Datey hold expertise in advisory & sale of Creating brand awareness and online land, N.A. plot, old farm houses, bungalows, presence. Also identifying new business flats by registering the property in the models for Datey group records/data of the firm

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Consulting Projects

Company Name Innovation Challenge

A well known management consulting firm - - Correlating company success with TOC metrics specialises in the Theory of Constraints - Study of success of Leadership initiatives using TOC metrics

Mobile based App service which This app recommends specific dishes and Recommends food/restaurant restaurants on the basis of location and user preference

a NASSCOM top 10 startup in the space of Developing business model digital payments

A social venture of Dr. Vishal Marwah Conceptualising a portal for gathering which focuses on Healthcare solutions patient-disease information help monitor in the Community and corporate trends

A mobile app company - developing fashion developing a strategy to drive positive stylist ecosystem network effect for this fashion stylist - user - retail ecosystem

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Curriculum Structure

Trimester I Trimester IV Trim V Perspective Management Core Management Subjects Core Management Subjects Business Economics Integrative Manager Integrative Manager Business Communications International Business Supply Chain Management Quantitative Techniques Services Management Managing It Projects e-Business Technology Digital Business Strategy & Solutions Governance Risk & Compliance e-Business Foundation Managing IT Infrastructure & Marketing Resources How Business Works Direct Marketing & CRM Summer Project Trimester II Sales Management & Sales Promotion Marketing Business Environment Finance Product & Brand Management Marketing Application and Strategy Strategic Cost Management B2B Technology Marketing Cost and Management Accounting Corporate Tax Planning Finance Business Research Security analysis & Portfolio Advance Financial Management Management Operations Research Mergers & Acquisitions Operations Organisational Behaviour HR Design & New Product Development Intro to Telecom IR & Labour Law Excellence in Manufacturing Enterprise Applications Total Rewards Industrial Relations Global Citizen Leadership Operations HR Trimester III Production, Planning & Control Human Resource Planning & Audit Business Analytics Materials Management Organisational Development & Change Fundamentals of Financial Verticals Employer Branding Management & Financial Markets Capital Markets Industry Vertical Business Taxation Brand Management Capital Markets Production Management Advance Business Analytics - I Brand Management Human Resource Management Consulting Advance Business Analytics - I IT Security E-Commerce Consulting Business Analysis Telecom E-Commerce Digital Marketing Entrepreneurship Telecom Retail & FMCG Entrepreneurship Media Retail & FMCG Basics of Banking Media Basics of Banking

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Summer Internship 2015 and 2016

Recruitment Portal

To study and understand ways to improve logistic functions of last mile delivery for 'I have space' project of Amazon

SellarOnboarding, JIT Financial Planning

To develop pilot launch plan for Mahindra products. Estimating potential and value proposition for Mahindra products on upcoming portal M2All.com

"Business analysis and Streamlining the business processes and Vehicle Solutions at Uber" - Worked on building model and suggested KPIs for Big Data integration with Salesforce for Vehicle Solutions - Conducted competition analysis and worked on setting up a process for conversions.

How To provide actionable reminders of bills and payments to customers. To prepare a patent draft and a business case for it.

Integration of Big Data and MS Dynamics CRM, Business Use Case for this integration

Data Analysis & Dashboard creation, Consulting projects for clients and Quality control for projects.

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PGDM e-Business Alumni Achievers

Name Designation Company

Avishek Purkayasta Director Sales Ariba Abhinav Kumar Singh Director Intelenet Global Tanvi Thakur Sondhi, Head of Talent Aditya Birla Group Payal Wadhwa Kaipunjal, Executive Director Goldman Sachs Ashutosh Khare Head - Marketing Sogeti, USA Viral Shah VP (Technology) Fractral Analytics Ameya Samant Director- Research IMRB Vijesh Kishore Director Marketing Quality Kiosk Ltd Diana Gandhi VP (BPM) Kotak Securities Ajay Kamat Key account Director E&Y Consulting Mihir Shah VP Media Partners Asia Sameer Gupta Managing Consultant IBM India Avinash Mishra Sr AS Director- France HCL Amit Parthsarathy AVP -Financial Deal Review Nomura Anuj Jain Director Global Soft Ltd Jamuna Badsha Group Head CRISIL Mayur Raut AVP Change Delivery HSBC Sahir Ranjan Division Head Barrick Group, UAE Vikram Kulkarni Supply Chain Specialist Nestle GLOBE center, Australia Dinesh Rane Partner D&M Legal Binay Tiwari Founder AppJoy Kurush Pavri Lead Category DMART Online Pramod Patil Global SAP /SCM Lead Honeywell Information Systems Pavan Pandey Group Product Manager Dabur India Shantanu Garg Head Consumer Insights Aditya Birla Retail Aarti Kalera Head Marketing & Communication Experian Abhishek Ghoshal Enterprise Account Director Saleforce.com Anand Raman VP Astera and Aster (Logistics) Bhavin Shah AVP Development bank of Singapore Jitendra Parmani Capital Markets CITI Bank Kunal Mehta Venture Mentor Early Stage Startups Sumit Deshande Associate Director IDFC Bank Jalay Pandya Director Faber Infinite Devang Panchal GM Corporate Planning and Transformation, Essar Group Hariharan Ramakrishnan AVP Business Development Tech Mahindra

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Alumni Success Story

Start-up

Tito Aby Idicula PGDM- E-Business

Hometown: Navi Mumbai, Maharashtra Undergraduate Education: Bachelors of Science (Information Technology), Mumbai University Previous Experience: SAP Technical Consultant, Mobility Solutions Architect at L&T, 2.5 year Co-founder, Programming Hub

Tito Aby Idicula, Co-founder, Programming Hub™ is the fastest growing mobile edu-tec initiative which is a one-stop solution for learning a variety of popular Programming languages. Within a short span of 7 months, Programming hub has become the most widely used learning app in the US and Indian market and rated high on Google play store with over 2.3 Million downloads and now expanding its reach to iOS, web and other platforms such as wearable devices. Programming hub already spans across 210+ countries, and caters to over 600,000+ active monthly users. It was chosen by Google for its Launchpad Accelerator initiative.

Information Technology

Zain Warekar PGDM- E-Business

Hometown: Mumbai, Maharashtra Undergraduate Education: Bachelors of Engineering (B.E.) in Mechanical Engineering, Mumbai University Previous Experience: Sales Executive, Lloyd Insulations India Ltd, 1 years WeSchool Activities: General Secretary, PGDM – Ebiz (Weschool). Campus Placement in: IBM India Pvt. Ltd.

Zain always saw a calling towards a business oriented role in the field of technology. The E-Business course at Welingkar offered Zain an option to develop skills relevant to the industry and also to get up to date with not only the business practices but also the technological advancements in a business environment. Throughout his two years at Welingkar, he has actively participated in many events and also served as General Secretary for PGDM- EBiz which helped him in developing management skills, analytical skills and understanding the importance of these skills in business applications. All of these skills developed not just helped him to pursue his current job as a Business Transformation Consultant at IBM India Pvt. Ltd. Understanding aspects such as Internet of Things, The Role of BA's in IT, IT Infrastructure Management, E-Biz technology and many more are being implemented by him in his work at IBM where he is currently handling project changes and operations for 6 different Business Enhancement Tools which are implemented and regularly updated for client Idea Cellular for their Business Processes across the country.

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Alumni Success Story

Consulting

Samruddhi Shrivastava PGDM- E-Business

Hometown: Indore , Madhya Pradesh Undergraduate Education: Bachelors of Engineering (B.E.) in Electronics Engineering, Devi Ahilya Vishwavidyalaya Previous Experience: Fresher Campus Placement in: Aon Plc. Having an engineering background E-biz course actually added value to her Traditional Consultant role in IT rich environment. Currently she is working with AON, Vashi, Navi Mumbai, as IT Process Specialist When it comes to learning, PGDM- E-biz was always advantageous as we were getting flavour of technology as well as managerial skills too. Being a fresher She was always worried but the project and activities/exercises helped her to understand the professional life and how to deal with it. The rich experience of the classroom and guest sessions have helped her in broadening her knowledge which is a pre-requisite for a consultant.

Analytics

Aneree Ajmera PGDM- E-Business

Hometown: Mumbai, Maharashtra Undergraduate Education: Bachelors of Science (Statistics), Mumbai University Previous Experience: Administrative Coordinator, ARA Pictures & Frames Pvt Ltd, 1.9 years Campus Placement in: Prudential UK

Aneree has a B.Sc Statistics background with 2 years of work experience before she joined PGDM- EBiz program to understand the role of technology in management. The wide range of courses in PGDM–Ebiz related to technology and management such as Project Management, Business Analysis, Digital Marketing, IT Security and Compliances helping her in current job of Social Media Analytics at Prudential UK. The varied experiences shared by industry leaders as a part of Digital business and Strategy course helped her to learn about various aspects of digital strategy including digital marketing, delivery, Customer experience to name a few. These courses along with the opportunity to work on real life challenges such as a Consulting project for UpComiz (a solution for the Indian Comic Industry) and for ArtZolo – an Online Art business prepared her for the role of a consultant in the Digital & Analytics space at Prudential UK.

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PGDM Research & Business Analytics 2 Year Full-Time, Recognized by AICTE Present intake - Mumbai - 60 seats 'To Nurture leaders who are versatile analysts, sense makers and design thinkers for the emerging and dynamic data driven world' Program Overview MBA like programs over the years have brought in a scientific temper to the field of management which once was conducted purely from a gut feel. With the proliferation of ubiquitous technology we now have enormous amount of data about every customer, supplier , product and partners of a company. With fierce competition, disruptive innovations and changing business models it has become imperative to be able to understand the possible scenarios at any given time, predict future events, design some of them and respond in real time to survive. It has therefore become imperative to learn how to make sense of the huge and dynamic data, information and knowledge and take bold decisions about the future. The PGDM Business Analytics program has therefore been designed to be a program which helps a student to become a versatile analyst and sense maker, a design thinker and innovator and a risk taker and leader. Program Pedagogy Consistent with the purpose of the program the pedagogy for the PGDM Business Analytics Program is one which seeks to inculcate/nurture • his/her ability to learn, and make him/her versatile in terms of the business situations and analytical tools and techniques • ability to make sense of the real environment through immersive study as well through intense analysis of available facts and data • hands on approach • challenge his/her ability to think creatively The pedagogy will therefore include a combination of practical work, learning and using a wide variety of tools and techniques, case studies and real life problem solving Program USP The USP of the program is that it provides the student with a unique opportunity to develop himself/herself in the following areas : • Quantitative techniques from basics to advanced • A wide variety of Analytics technologies ranging from SPSS to SAS and open source technologies including statistical programing languages • Qualitative research techniques and Design thinking approaches which help in identifying unique opportunity spaces and breakthrough solutions • An emphasis on Information design which helps transform data into very intuitive infographics and visual analytics solutions • A strong Business foundation – this offered in the form of core courses similar to other PGDM programs giving understanding of all functional areas of a Business as well as a range of elective courses and verticals which provide deeper insights into specific horizontal and industry specific issues – all of which is so important for interpretation of data • Industry engagement – WeSchool is known for its industry engagement – this is through guest speakers, visiting faculty and real life project challenges

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Program Outcome The outcome of this program is seen in the form of a student who is • Strong in his/her business foundation and functional specialization/ industry knowledge and focus • Well grounded in quantitative and qualitative methods • Comfortable in dealing with data and an ability to gain insight and present it effectively • Versatile in use of a wide variety of technology tools and platforms • A hands on person who is also a Design thinker who can provide creative and strategic solutions to business problems In the current context, such a person would be a great asset as a part of Business Analytics teams which are prevalent in large organisations such as in BFSI, E-commerce, Retail, Telecom Companies and Agencies in the areas of Digital Marketing, Market Research/consumer insight and specialized consulting firms in the Big Data Analytics space apart from large IT services companies. While these students have been trained in various statistical techniques and technology tools for analysis, the real contribution from a student passing out of this program will come from his ability to understand business problems and articulate them in a manner which can then be investigated through a process of research or by leveraging the power of available data. Equally, such a student would help interpret the data analysis done by a data scientist and interpret it in the business context and provide strategic consulting suggestions on the same.

Curriculum Structure

Trimester I Trimester II Trimester III Perspective Management Global Citizen Leadership Legal Aspects of Business Thinking Tools for Innovators Advanced Statistics Information Design Basic Statistics Cost & Management Accounting Global Citizen Leadership Managerial Economics Business Language (foreign language) Business Environment Financial Accounting Organization Behaviour Tax Laws Business Communication Operations Management Fundamentals of Financial Management & Financial Markets How Business Works Business Research Human Resources Management Marketing Principles Business Analytics Tools – I (Visual Analytics) Operations Research Understanding the Consumer Business Analytics Tools - II Digital Marketing

The Global Citizen Leadership project is a 6 month co-curricular project – based on real life company challenges and aims to help students learn how to solve real life business or social challenges using the Design thinking and innovation.

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Summer Internship

All students undertake a 2 month Summer Internship. Students are encouraged to take internships in the areas where they can apply Analytics. Second year – Curriculum The Second year curriculum involve : • Core General Management courses such as Strategic Management • Research and Business Analytics courses such as Predictive Analytics, Data Management etc • Courses related to Functional Specialization such as Finance, Marketing, Operations and HR • Blended courses which help in learning application of Analytics to the respective functional area eg Marketing Analytics or HR Analytics etc • Industry Vertical courses – which enable understanding industries of interest – such as BFSI, Retail, Telecom, Technology, Healthcare The Final trimester would largely consist of a capstone Research project which could be a live company project. Infrastructure for the Analytics program: WeSchool has invested in the industry leading SAS suite of Enterprise Analytics solutions consisting of the Base SAS, SAS Visual Analytics, SAS Enterprise Miner and SAS Studio. Students would have access to these software's over and above more conventional tools such as SPSS. Students are also encouraged to learn opensource software such as R. Roles for PGDM R&BA Students Since Analytics is increasingly becoming a necessity in every industry , the PGDM R&BA students have a wide opportunity for pursuing careers in industries and domains of their interest. Some of the industries and roles in these industries could be as follows : • Market Research Companies: Business Development/Servicing, Research Operations, Analytics • BFSI Sector: Analytics/functional teams in portfolio, Risk, Retail customer • Manufacturing and product companies: Insight Sales, Brand Analytics, Operations/Supply Chain analytics, Strategy & Planning teams • Media Agencies including Digital Media : Media Planning, Brand Analytics, Client Servicing • E-Commerce companies: Category Management, Operations, Supply Chain Analytics, Sales • Telecom /Mobile and related: Customer Segmentation, Risk/Fraud, Operations • Modern Retail / FMCG: Marketing/Category/Brand, Supply chain, Customer engagement etc. • IT Industry: Business Analysts for BI/Analytics , Analytics in any other domain such as Information Security • Etc. Track record Like most programs started at Weschool, the R&BA program was an outcome of a consolidation of experience gained from several core courses in Research and elective courses such as the Advanced Business Analytics, Big Data and Analytics run by various individual courses earlier. Students who have opted for these special elective courses have already found opportunities in the Analytics space. Some of the recent WeSchool Alumni who have benefited from these programs and electives and are now part of the Analytics domain include the following : • Charmi Doshi – Consultant - Colgate Global Services • Jay Joshi - Consultant - Ugam Solutions • Nehal Ukani – Sr Consultant – Fractral Analytics • Aditya Krishnan – Digital Analytics Consultant – Cognizant • Aneree Ajmera – Consultant (BI/Analytics) – Prudential UK • Niriksha Parikh – Asst Manager - HR Process and Analytics – Aranca • Nikhil Kumar – Management Trainee – Ugam Solutions 20 32 26 32

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PGDM - Media and Entertainment - 2 Year Full-Time, Recognized by AICTE Present intake - Mumbai - 60 seats 'Creating creative thinkers on path to be successful media & entertainment professions'

Program Overview

The Indian media and entertainment (M&E) industry is one of the fastest growing industries in the country. Its various segments—film, television, advertising, prints media, music and digital among others—has witnessed tremendous growth in the last few years. As per a FICCI–KPMG report, The Media and Entertainment industry in India is poised to grow at a CAGR of 13.9 per cent, to grow from INR 1026 billion in 2014 to reach INR 1964 billion by 2019. In an industry synonymous with creativity and innovation, the bar for business excellence is set high. The Media Industry has gone through a sea of changes since the turn of the century. Be it any work spheres, none of them have been left unaffected. Welingkar education has leveraged these changes in the past years to train the mind and sharpen the soul of all its management graduates toward creating meaning in the time they have chosen to invest. The Post Graduate Diploma in Media and Entertainment at the Welingkar Institute of Management & Research has been set part from the fact that curriculum taught to the students has all the required aspects to sustain and thrive as a successful professional in the Dynamic world of Media and Entertainment. The course has been designed and also delivered with the help of industry stalwarts to provide the students a deeper understanding of the industry eventually providing them their own first hand experiences. The program is aimed at moulding aspiring media and entertainment buffs into media professionals ready to take up any challenge which the industry poses! Program Pedagogy

The transformative pedagogy includes lectures, workshops, live industry projects, mock shops and case studies delivered by highly acclaimed academicians and renowned media experts. Program USP

The Unique Course which offers the students a Post Graduate Diploma in the world of Entertainment, bridges the gap between the training and the industry requirements through offering them a balanced combination of theoretical learning, which have been testified through time, and also on field learning, which represents the changing tide of the industry. The On Field learning could be listed as below: 1. Learnings on the sets of a television show with a shoot in progress 2. Understanding the formation of a film marketing plan through a discussion with the masters of the business 3. Executing Events of a magnanimous scale which help them understanding the functioning of the industry, in real time Hence through these varied forms of learnings, the students get a practical know how of the working of this industry which is a skill considered highly valuable by the recruiters from this industry.

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Program Outcome

The Students who enrol into the course of Post Graduate Diploma in Media & Entertainment can benefit from the course through a myriad of opportunities, which will knock at their doorstep once they complete their 2 year course form the Institute. Some of which can be listed as below:

The Students can be a part of marketing the most awaited films of the year through the marketing and communication skills, which they have acquired from the course.

They can productively contribute to creating content for General Entertainment as well as niche channels as they will be well adept with the viewing patterns and behavior of the Indian Audience

The Students will also be able to construct an entire media plan for any of the brands in any industry by their vivid understanding of the workings of the media industry.

The number of opportunities, which the course opens up for the students are a plenty and the student can make the best of each of them depending on their forte and skill sets.

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Curriculum Structure*

Trimester I Trimester III Trimester V Marketing Principles (Full Course) Service Marketing ( Full Course) Media Planning & Buying (Full Course) Business Economic (Full Course) Creative Writing (Half Course) Brand Integrations & Product Business Statistics (Full Course) Business Ethics and Corporate Placements (Half Course) Business Communication in Media Governance (Full Course) Basics of Media Post Production (Full Course) Media Economics (Full Course) (VFX, Editing) (Half Course) Perspective Management (Full Course) Social Sciences and Communication Media Budgeting & Finance (Full Course) Financial Accounting (Full Course) (Full Course) Celebrity management (Half Course) PHOTOSHOP & Presentation Skill Rural Media, Markets & Consumer (Full Course) Behaviour (Full Course) Lifestyle Marketing (Half Course) Thinking Tools for Innovation Digital, Social Media Marketing Campaign Planning (Full Course) (Full Course) Yoga Impact of Technology in Media Brand Management (full Course) (Full Course) Trimester II Trimester IV Media Selling and Negotiation Cost and Management Accounting (Full Course) (Full Course) Public Relations and CSR (Full Course) Business and Data Analytics Event Management (Half Course) Orgnisation Behaviour (Full Course) (Full Course) Communication Theories (Full Course) Movie Marketing (Full Course) Trimester VI Media Laws (Full Course) Semiotics (Half Course) Academic Research Project Advertising Management (Full Course) CRM (Half Course) Introduction to Media and Society Copywriting & Visualization (Full Course) (Full Course) Business Research (Full Course) Print Media (Half Course) Understanding the Consumer Content (TV, Radio & Journalism) (Full Course) (Full Course) GCL (Full Course) Basics of Production (Full Course) Sports management (Half Course) Television Distribution & Broadcast (Half Course) *Subject to change

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Advisory Board

Name of the Board Member Designation Organization Specialization

Mr. Kandaswamy Bharathan Member Kavithalayaa Productions Academia formerly EVP & EBO, Private Ltd, IIM Ahmedabad Visiting Faculty

Ms. Monisha Singh Katial VP Content at Book my Show Book My Show Media Production Bigtree Entertainment

Mr. Ashu Jindal COO IMG - Reliance Business Development and Strategic Planning

Wing Co. Ramesh Pulapaka CEO Amitabh Bachchan Film Production Corporation Ltd

Ms. Bhavana Roy Assistant Vice President at Times Group Marketing and Advertising Bennett Coleman and Co. Ltd. (Times Group)

Mr. Puneet Kinra Managing Partner Kin Advisors Management Consulting

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Global Citizen Leadership Program (GCL)

Over the last 3 years, close to 400 WeSchool students from the 2 year full-time PGDM programs namely, Business Design, Retail Management, Healthcare and Rural Management (Emerging Economies) underwent the Global Citizen Leadership program (GCL). This credit program is conducted in collaboration with world renowned Centre for Creative Leadership (CCL). This program is delivered through a combination of theoretical class room sessions, supported by practical immersion into creating some product / service / or solution that addresses a real life issue, or need. Weekly interventions by faculty mentors guide them through the journey of self awareness, bonding in teams and gathering insightful observations which are later combined to form themes that can be used to develop solutions. During the first three months the students create a project plan, find inspiration, search and define opportunity spaces. In the next three months the students develop solutions, do prototyping and prepare funding pitches. The top projects were then showcased in front of an esteemed panel of jury members. This cutting-edge transformative program provides our students with leadership and innovation knowledge along with an opportunity to learn and practice skills in a real-life context. Our students worked towards developing sustainable solutions to issues were related to Rural, Healthcare, Innovation, Social issues, Human Resources, Urban issues, Infrastructure, Process and Systems & IT and energy. Some of the unique GCL projects of our students which have impacted not only areas of commerce but also larger social issues are : 1. Opportunities for improved access to financial services for underprivileged citizens in Mumbai 2. Opportunities for developing high end product positioning for any agricultural product 3. Opportunities for developing appropriate patient routing system in a public hospital environment. 4. Opportunities for creating improved rural health services. 5. How to inculcate fiscal discipline among customers of rural financial products 6. Identifying a scalable business model for incubating Women Entrepreneurship in Rural areas. GCL has received a tremendous response from our senior students who have appreciated the immense value addition this program has contributed to their overall skill development.

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Assessment Centre Process

An Assessment Centre (AC) Process is a method for assessing aptitude and performance; applied to a group of participants by trained assessors using various aptitude diagnostic processes in order to obtain information about applicants' abilities or development potential. The assessment centre focuses on a set of varied exercises, which are designed to simulate different aspects of the work environment. The AC exercises assess how closely the demonstrated behaviors, match with the ones required for a particular role. WeSchool is one of the few B-schools in the country that conducts an AC for its students. Typically, an AC is conducted in organizations to identify & groom the most competent employees to take on bigger roles. However, the purpose of conducting an AC for first year students at WeSchool is two-fold: • To help students identify their key strengths & key areas of development • To groom students to match industry needs The AC process was conducted for batch 2015-17 in the month of March 2016. The students were assessed on six intrinsic competencies (leadership, innovation, critical & analytical & integrative thinking, communication skills, and global perspective). A few more competencies, specific to students of HR and E-business courses, were added in this year's process. These competencies were assessed using four interventions namely, Group Discussion Exercise using case study, Role Play, In-basket Exercise, and Behavioral Event Interview. The purpose of the AC is to facilitate holistic development of each student in a way that matches industry needs. In order to achieve this, the assessors, through their feedback and introspection, were required to identify two competencies for each student that had to be worked upon by the particular student. Subsequently, each student was asked to prepare a Development Action Plan that comprises details of the actions he/she would take to improve on their respective 'gap areas' in order to get industry employable ready on completion of their PGDM program.

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Scholarships

WeSchool awards the merit based Protsahan - Scholarships, designed to reward the crème de la crème of students applying to WeSchool's 2 year full-time PGDM programs from all over the country. These scholarships select the best minds ranked through WeSchool's profile based selection process.

Rank Sponsorship*

1st, 2nd, 3rd (3 students) 1 semester tuition fee waiver

4th to 8th (5 students) Sponsored foreign internship (expenses covered to the maximum extent of ` 1,00,000)

9th to 20th (12 students) Sponsored laptop (upto maximum of ` 40,000)

*Conditions apply

Prof. Dr. Uday Salunkhe congratulating Protsahan Winners

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beyond academics Outbound Program Mumbai & Bengaluru

Students learn not only technical skills demanded by travel in the wilderness, but also develop long lasting attitudes that are the hallmark of our program, such as adaptability, responsibility, confidence, integrity, persistence, the ability to work with others. The activities bring out the importance of planning coupled with timely action. Knowledge is important but knowing how to apply it, is critical.

The outbound programs focus on -

< Self Knowledge

< Tenacity

< The ability to go beyond self imposed limitations

< Acceptance of responsibility

< Physical fitness

< Leadership

< Team dynamics

< Time management

< Stress management

< Creativity and problem solving

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innoWE - Mumbai

Mumbai's first innovation Lab and center for Memetics initiated by the Welingkar Institute of Management is a hub of business ideas for the future. At “innoWE” students and faculty may undertake various aspects of study viz. study on Social Innovation, Innovations in Finance, Business model innovation, product design innovation among others. InnoWe addresses different topics & issues which are not considered or otherwise neglected by local bodies or public authority services so far in its pursuit to find interesting, workable and completely different solutions. innoWE is beginning on the journey Welingkar has taken to imbibe design principles into Business Thinking.

It is a space where thinking is stimulated, ideas germinate and are nurtured along to become paradigm-defining businesses. It is a place where, students are encouraged to voice the weirdest of their ideas. innoWe is a hub of ideas for business concepts ofthe future. innoWE, Bengaluru

Innovate and Incubate; the base-line for management learning in Business Design. Business leaders of tomorrow need to be innovative.

WeSchool inculcates learning in future business leaders to be innovative business creators by integrating Design Thinking and the Innovation process into mainstream management subjects, more particularly for the Business Design & Innovation program.

The Business Design program follows a hands-on pedagogy to drive theoretical learning through projects, within the class-room and beyond. The InnoWe lab is a facility to encourage, enable, and explore ideas and innovations.

InnoWe at WeSchool is an initiative for incubating innovative ideas through activities such as expert talks with innovators, innovation evangelists, venture managers, etc., as well as, co-creation workshops, idea competitions, concept displays and so on to nurture the ecosystem of innovation.

InnoWe Manthan talk series is an event where invited professionals, from the fields of design, innovation, and start-ups, share with the students their journey from ideas to business. Manthan means to churn on to discover innovative insights, through observation, ideation, and research.

Design Thinking and Innovation workshops for corporates is another activity that is part of the InnoWe agenda. Workshops were conducted with companies like Infosys, Robert Bosch, and GE to explore new ideas for business as well as to ingrain an innovative corporate culture.

A Proto Lab is an extension facility to the InnoWe lab, where students can experiment with their ideas and concepts, by building, testing, and validating them before they can be incubated for market-worthiness. Through this facility WeSchool encourages, facilitates & promotes innovative entrepreneurship on campus. Through the InnoWe Lab and the Proto Lab, an ecosystem for next-gen business models is generated, finally culminating into innovative businesses.

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events Design for Dignity, an exhibition of Swedish design solutions for the differently abled Exhibition celebrates the spirit of the disabled from India and Sweden and shows the wayto creating equal opportunities for the disabled for inclusive growth.

The Consulate General of Sweden along with the Swedish Institute hosted the preview of the Swedish design exhibition titled Design for Dignity along with a photo exhibition titled AccessAbilty at WeSchool.

Design for Dignity, curated by Ace designer Ms. Margarita Bergfeldt Matiz, showcased 22 diverse innovative Swedish products that included foldable ramps, first generation of prisma pedestrian signals for those with impaired hearing or vision, easy-to-carry shower and toilet chair , a listening system that used digital signal processing technology to filter out background noise and enhance speech, a hassle-free Braille printer for high volumes of braille production,the super-light wheel chair , tetra packs for those with reduced hand functions, cutlery for easy eating, comforters to remain calm and many more.

While Design for Dignity highlighted the importance and benefits of being inclusive when developing products for the future, AccessAbilty showcased everyday stories of Swedish and Indian individuals with disability, their hopes, dreams and aspirations. The preview was attended by stakeholders from Sweden and India, researchers, manufacturers, doctors, academia, and representatives from NGOs along with students and faculty from WeSchool.

The expert curator of the exhibition, Ms. Margarita Bergfeldt Matiz spoke about the history of Swedish design and the importance of the right for an equal and dignified life for all while introducing a different perspective on the concept of disability. “In Sweden we haven’t yet fully won the battle for equality for disabled people, and the participants’ stories say a lot about the Swedish disability policy. Giving everyone a chance to be seen and heard is a step along the way to not seeing people with disabilities as a homogeneous group but as individuals with different needs. The personal stories of this exhibit and the design products on show can hopefully initiate discussions and strengthen cooperation internationally on accessibility, dignity and disability policies.”

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Med4Dev India Israel Innovation in Affordable Healthcare concludes at WeSchool The Mumbai leg of Med4Dev India-Israel Innovation in Affordable Healthcare, a Hackathon jointly hosted by Pears Program for Global Innovation, University of Tel Aviv and WeSchool concluded in a simple, yet graceful prize distribution ceremony at WeSchool . The Hackathon, saw around 100 bright innovators coming together to get into an action mode to work intensely for 36 hours towards finding solutions to some of the most pertinent health related issues faced by Indian diaspora. This first of its kind event, was held parallel across four cities; Tel Aviv, Bangalore, Hyderabad and Mumbai in order to develop low cost, accessible innovative ideas and prototype solutions (hardware and software) to address healthcare challenges of low and lower-middle income communities in India. Vishal Gondal, Founder & CEO, GOQii Technologies Pvt. Ltd. was the guest of honor along with Nimrod Assouline – Deputy Chief of Mission, Consulate General of Israel in Mumbai. The cash prize of Rs. One Lakh for the best promising idea was won by a team from Mumbai consisting of Dr. Varun Kommalapti and Rahul Bisht for designing a system for monitoring the patients adherence to treatment thru Smart Code Remote Monitoring system (SCRMS) for IMS Health. The other two top winning teams from Mumbai were the one that designed a paperless tracking system of children's immunization using biometrics for Doctors For You. Another young team received maximum applause for their innovative website with a spiritual touch for crowd funding for improving access to funding for cancer treatments for Manipal hospitals. The winning teams from all the four locations will be able to continue to develop their ventures with a package of several weeks of mentoring, the possibility of joining either the Pears Challenge accelerator in Israel or a parallel program in India, and opportunities for pitching their business ideas to venture capitalists. The Hackathon was supported by a conglomerate of prestigious bodies like : Start-up Nation Centre (Tel Aviv ),The Indus Entrepreneurs (TiE, Mumbai) ,T-HuB (Hyderabad),10,000 start-ups(A NASSCOM Initiative, Hyderabad) , Creators (Tel Aviv) and a number of others from the NGO, Healthcare and Corporate space.

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“It's time we understood the debt of the society. Do not wait for someone to come and change the world. Just see yourself in a mirror and you will find the individual who can change the world.”

With words coming straight from his heart, Sudhir Mungantiwar, Minister for Finance, Planning and Forests, Government of Maharashtra began his dialogue with the entrants of WeSchool during the Foundation Fortnight. Prof. Dr. Uday Salunkhe, Group Director, faculty and students of WeSchool listened to every word spoken by the Hon’ble Minister in rapt attention.

As he congratulated the fresh joinees from the various MBA programs like Business Design, E-Biz, Retail, Healthcare, Rural Management of the 2016-18 batch at WeSchool, Shri. Mungantiwar said, “You are indeed very fortunate to have got this opportunity to study in one of leading B schools in the country. Knowledge is the key for betterment of not only oneself but also of the society but the truly knowledgeable one is the one who combines knowledge with imagination. In this era of innovation, that individual will be instrumental in bringing the change in the world. Look within yourself, search within yourself and you will find the change maker. Let us become those change makers that will make this world a better place for everyone to live in. “

“Dedicate yourself to realize the dreams of your parents. Choose the career path as per your capacities and inclinations. Everyone has qualities and limitations but the one that overcomes his limitations and converts them into strengths is the real winner. Be prepared to learn everything but always remember that the knowledge earned is to be used for societal benefit. When you change yourselves, you will step towards changing the nation. Be grateful to all the factors in the society for the advantages that you have got and learn to contribute your might for the upliftment of others.” He said.

He informed the students,”Water and forest cover and other environmental resources are mutually related. In Gadchiroli district, 77% of total geographic area is under forest cover. The same reduces to 58% in Sindhudurg. But in the drought affected Latur, where drinking water had to be supplied by trains, this coverage is only 0.07%. The total forest cover in the State is 20%, ideally, it should be up to 33%. If this increase in forest cover is to be achieved, then there is a need to plant 400 crore trees. The Government has committed to the target of planting 50 crore trees in coming three years.

On 1 July, 2016, 2crore trees will be planted all over Maharashtra and this will be just a beginning. For completing this great task of tree plantation, public participation is also required on large scale along with the efforts of the Government.”

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Dr. Vikas Amte, noted Social Worker, Secretary and Chief Functionary of the Maharogi Sewa Samiti, addresses Convocation 2016

WeSchool was abuzz on a Sunday morning with the graduating class of 2013-15 at the Convocation ceremony organized by the Institute. What made the convocation special and refreshingly unique was the presence of persons of high repute, Chief Guest Dr. Vikas Amte and Guest of Honour Consul General Mr. David Akov at the Consulate General of Israel in Mumbai. Both dignitaries along with Group Director Prof. Dr. Uday Salunkhe presented the Convocation Certificate to the graduating batch.

Prof. Dr. Uday Salunkhe, Group Director WeSchool welcoming the dignitaries, parents and students at the occasion shared “WeSchool education is about bringing in consciousness towards Society apart from Organization and Self. Be it the Global Citizen Leader program, initiatives to work with North-East, partnering with international Universities such as the recent one with Israeli Universities, the goal is to bring about excellence and inclusiveness together. And hence today we have with us an epitome of dedication to humanity Dr. Vikas Amte and the representative of a nation hailed for its entrepreneurial innovations Mr. David Akov”.

Dr. Vikas Amte is the elder son of social worker and Magsaysay Award winner, Baba Amte (1914 – 2008), Amte heads the organization ‘Maharogi Sewa Samiti’, and is the administrator of Anandwan, the community set up by Baba Amte in 1948 for leprosypatients on the outskirts of Warora in Chandrapur district in Maharashtra. In his address to the graduating batch of students, he shared “I too represent a University, but unlike you my University comprises of people who are rejected, dejected and ejected by society. And what we aim to do is bring in dignity in the lives of these people. We work to reach out to the loneliest, lowliest and last person and hope to change the way their live their lives. Chance and not Charity is our philosophy. So we focus on building skills and get them to participate in building their lives. Today as I address young students who will play a pivotal role in how society shapes in the future I recall what Dr. Baba Amte always said, “If you want to see change, Do it Today and Do it Yourself”. So as you go out in the world as corporate citizens, remember your role and need to contribute as citizens and humans towards other humans.”

Mr. David Akov, in his address emphasized the need for collaboration between students of both countries especially for innovation in areas of agribusiness, healthcare and entrepreneurship. He inspired the students to have a collaborative and creative outlook in their new journey.

The convocation ceremony ended with a spirit of hope, happiness and thought as the young batch now participate fully in the world of work.

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WeSchool hosts Global Peace Initiative

As Mumbai bows to pay respect to the martyrs and victims of 26/11 attacks on Mumbai on its 6th anniversary, Welingkar Institute of Management Development & Research (WeSchool) facilitated a panel discussion based on a research paper titled, ‘Our World Unified for PEACE’ prepared by its students. The event was held at WeSchool campus in Mumbai. ‘Global Peace Initiative’ was conceptualized by Ms. Kia Scherr, co-founder, One Life Alliance, an NGO, jointly with WeSchool as its knowledge and project partner.

Padmabhushan Smt Rajashree Birla, Chairperson of the Aditya Birla Centre for Community Initiatives and Rural Development was the Chief Guest at the panel discussion. The panel discussion saw eminent personalities like Shailesh Haribhakti, Chairman, BDO Consulting, Shaina NC, Ace designer, Dolly Thakore, veteran theater personality, Brig. (Retd). Kuldeep Singh Chandpuri, MVC, VSM, and Sadanand Date, Joint Police Commissioner, which was moderated by Sarosh Bana, Executive Editor, Business India.

The panelists expressed their solidarity with the Global Peace Initiative and discussed how youth is stopping violence in conflict areas worldwide. The Global Peace Initiative journey started three years ago at WeSchool and has pledged its commitment to continue its efforts in spreading the message of peace and communal harmony not only in Mumbai but the world over. The panel discussion was followed by a cultural event - ‘We Wish You Peace’ – that witnessed eminent personalities from media, Bollywood, television, education, sports and corporate who walked the ramp with children from NGOs for the cause of global peace.

Prof. Dr. Uday Salunkhe, Group Director, WeSchool said, “As the environment at WeSchool empowers our students to collaborate with communities to prevent social conflicts, strengthen ethnic relations and develop a culture of empathy, Global Peace Initiative is one such of our endeavours to make them understand their role and responsibility in building a better world.”

Smt Rajashree Birla, while delivering the keynote address, appreciated WeSchool’s initiative and said, “It is heartwarming to see educational institutions like WeSchool and its students commemorate the martyrs of the 26/11 tragedy, and discuss important issues like global peace. I believe to achieve global peace; we first need to achieve inner peace by sticking to our roots and values, and not forsaking them under any circumstances.”

In an emotional speech, Kia Scherr of One Life Alliance, expressed her painful loss. She thanked the members of the panel for discussing global peace and highly appreciated the efforts taken by WeSchool to engage students and spread awareness about unity and peace. She said, “The key element that drives people to work towards achieving world peace is love, for their people, their country, and the commitment to protect them.”

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International Conference on Social Media Marketing in Emerging Markets @WeSchool, Bengaluru

In only half a decade, social media has altered consumer behaviour to the extent that one third of consumer spending today may be driven by social inputs like reviews and comments. And it is estimated that, by 2022, four out of every five transactions will be driven by social media. As consumers become more empowered, it's crucial to use social media to engage and connect with the customers. Thus, it is has become imperative to develop models and methods to augment the effectiveness of social media marketing in emerging markets like India.

Keeping in view such developments, WeSchool, Bengaluru in association with Academy of Indian Marketing (AIM) and IDG Media Group, organized the two day 'International Conference on Social Media Marketing in Emerging Markets' at ITC Gardenia, Bengaluru.

The conference was a two day summit of marketing professionals from industry, distinguished academics and researchers and political strategists to share their experiences, debate on various facets of social media and study in depth its impact on the community. This conference enhanced the participants' understanding of social media and developed models and methods to enhance effectiveness of marketing in emerging markets. The conference was inaugurated by Prof. Dr. Uday Salunkhe, with the keynote address by Mr. Nishanth Rao, Country Head, LinkedIn. Leading academic researchers from B-schools as well as those from corporate firms from across the country and marketing experts presented sessions as well as papers discussing the best practices adapted by them.

This two day conference was designed to provide an understanding from industry experts on the fundamentals of how to strategize the social media marketing initiatives and network with ease; develop contemporary ways of acquiring new customers and increasing the impact that one makes on potential customers. The various discussion themes of the conference ranged from how social media can be utilized in the B2B space, spiritual space, governance and policy-making and political campaign.

With participation from countries like USA, Canada, Saudi Arabia, Abu Dhabi, Sweden, South Africa, Turkey. The conference had around 50 shortlisted research and conceptual papers being presented over 2 days by academicians, MBA students and corporate scholars from Dell, Cognizant, IBM, Genpact, Infosys and many others.

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Imagination Needs to be Fed, WeSchool Bengaluru

WeSchool South India Level Idea Contest 2015-16

the B Schools have been stuck in the rut of old paradigms and pedagogy recycling obsolete thought with monotonous regularity. At We School we perceive knowledge as application of mind. Constant Innovation and design thinking are the instruments which has pushed our students to achieve great success. It has been our endeavour to induce other institutions to see education in this new light. The We School Idea Contest was an exercise in this direction.

Taking a cue from the Prime Minister’s clarion call, “Think India, Transform India” We School conducted the idea contest in 100 different Graduate colleges in five states of South India. The thought behind hold this contest was to sway the Institutions and students towards Innovation and design thinking which has been the hallmark of We School.

The contest drew participation from over 100 colleges spread across Karnataka, Seemandhra, Telangana, Kerala and Tamil Nadu. The ideas were on the sub themes relating to Smart city, Swachh Bharat, Digital India, Make in India, Skill India, Start up India Stand up India and Incredible India. The contest commemorated late Dr. APJ Kalam’s vision of India 2020. Starting in September 2015, the contest progressed through two phases. The first phase witnessed the Welingkar faculty visiting over the colleges across the five states, conducting the first rounds of the contest, shortlisting two students from each. Two students got in by wild card entry held for Bengaluru colleges.

Students participating in the contest Mr. Dattatreya Gaur, VP and Head of BU at Robert Bosch Engg and Business Solutions Pvt Ltd. addressing students

Mr. Satyanarayanan – Bagged first prize for the idea on Mr. Francis S. Mondal – Won the Second prize for the Idea on “walking stick for visually challenged people with voice assistance” “Solar cell with a Brain” at the Idea Contest

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We Café - Bengaluru

WE-Café is an industry – student community meet, where expert guests from leading companies of different verticals are invited for a rendezvous with the students and faculty of WeSchool, Bengaluru. This event originated on the lines of popular TV shows like 'Jeena Isika Naam Hai' and 'Koffee with Karan', has eminent corporate celebrities who share their thoughts and opinions on a set of questions asked by a student host.

The show begins with a brief introduction of the guest and the student host then rolls out the agenda of the day. The guest then takes the stage to speak on any management topic as per his/ her discretion. The guests are requested to keep the session as interactive as possible. This session is then followed by a discussion with the student host. Video footage of a few colleagues of the guest (speaking on how the guest actually goes about executing his daily work, his style of leadership etc.), is also presented. There is also a fun filled one minute rapid-fire round, showcasing the lighter Ms.Priyanka Ghei, PGDM Batch 2014-16 in conversation with Kirthiga Reddy, MD, Facebook India side of the guest. The event ends with the felicitation and feedback time on the guest-book. Finally a video feedback of the guest and a small photo session ends the show formally. Constructive feedback and suggestions from the audience are collected for improving the show with each episode. Some of our distinguished guests were: • Ms. Kirthiga Reddy, MD, Facebook India • Mr. Mohan Kumar K G, Joint Managing Director, Toyota Kirloskar Auto Parts Pvt. Ltd. • Mr. A. M Muralidharan, Vice President & Head- Commercial Management and Dealer Development, Volvo Construction Equipment (Asia Pacific) • Mr. Amit Laroya, MD, 3M- India & Sri Lanka • Mr. S. Vaitheeswaran, MD and CEO, Manipal Global Education Services Mr. Mohan Kumar K G, Joint Managing Director, Toyota Kirloskar Auto Parts Pvt. Ltd. at WeCafe, Bengaluru • Mr. Sameer Malhotra, MD, J. P. Morgan • Mr. Rajeev Mehta, CEO at Arvind SportLifestyle Ltd. • Mr. Gerd Hoefner, MD & CEO, Siemens Technology India • Mr. Bhaskar Bhat, MD, Titan Company Limited • Mr. Shivakumar, Chairman & CEO, Pepsico India • Dr. Gopichand Katragadda, Chief Technology Officer, Tata Group • Mr. Vijay Ratnaparkhe, President & MD - Robert Bosch - India • Mr. Shailesh Chatuvedi, CEO, Tommy Hilfiger • Ms. Apala Lahri Chavan, CEO, Human Factors • Mr. Pallab Talukdar, CEO, Fujitsu India Mr. Sameer Mehrothra, MD, J P Morgan 74 at WeCafe, Bengaluru

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industry interface

Shri. M. Damodaran, Advisor and Chief Representative in India for the ING Group of Netherlands, Former Chairman of the Securities and Exchange Board of India (SEBI)

Mr. R Mukundan, Dr. Narendra Jadhav Managing Director at Tata Chemicals Ltd. Hon’ble Member of Rajya Sabha

Mr. D. Shivakumar Chairman and CEO, Pepsico Padma Vibhushan Dr. Raghunath Anant Mashelkar, Mr. Vijay Gangal, VP - Capgemini President of Global Research Alliance

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Dr. Santrupt Misra - CEO, Carbon Black Business and Director Mr. Sreekanth Arimanithaya-Mr. Anurag Chief Madan Human Resources Officer Mr. B Renganathan, Executive Vice President & Group Human Resources, Aditya Birla Group Director& VP Edelweiss at Britannia Asset Industries Management Limited Ltd. Group Company Secretary, Edelweiss Financial Services Ltd.

Dr. DeviPrasad Shetty - Chariman Mr. D. Shivakumar Mr. Ridham Desai Mr. Thomas L. Vajda, Narayana Hrudayalaya Chairman and CEO, Pepsico Managing Director at Morgan Stanley India U.S. Consul General – Mumbai

Shri. P. K. Dash- Principal Director General, Mr. Raamdeo Agrawal - Co-Founder & Joint MD Prof. Dr. Aniruddha Bhalchandra Deshpande - National Academy of Customs, Excise & Narcotics Mr. Raghu Raman, President, Risk Security Motilal Oswal Financial Services Chairman of Rambhau Mhalgi Prabodhini (NACEN) - Mumbai and New Ventures Reliance Industries Ltd

Mr. Vinay Nadkarni, Mr. K. Ramkumar, Justice N. Santosh Hegde, Mr. Prakash Wakankar, MD & CEO at Globus Stores Private Limited Executive Director, ICICI Bank Limited former Lokayukta, State of Karnataka CEO, Mahindra Retail 76

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Industry Round Tables

At WeSchool, our endeavor has always been to provide cutting edge business education. However, the word education always has two sides to it - theory and practice. Strangely though, they seem mutually exclusive. As Albert Einstein has said, “In theory, theory and practice are the same. In practice, they are not”. This is often the classic disparity any MBA student faces after graduating from the B- School. We understand that today it is very essential to create employable people and that is why we actively facilitate a dialogue with the corporate world to know better what is expected from B-Schools and its graduates today.

To engage in 'immersive techniques' and interact with 'people in the thick of action' is integral to the transformative learning pedagogy at WeSchool. Towards achieving this goal, WeSchool has taken some decisive strides and one such initiative being "Confluence: A Constructive Collision Of The Greatest Business Minds - a series of Industry roundtables". These roundtables also provided our students with opportunities ranging in the form of projects, internships and even employment.

During this past year, WeSchool organised series of roundtables across diverse industry verticals. Through these roundtables WeSchool brought together over 1000 renowned industry professionals, who shared real-time challenges and some of these are live projects that students are working on at WeSchool.

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Mumbai

Sr. No. Sector Theme Prominent Company Participation

1 FMCG, Consumer Bottom of the Pyramid - How to Muller & Phipp, Eureka Forbes, VVF, GSK Pharma, Novartis, Durables, Pharmaceuticals, Make the Best of the Opportunity ABBOTT, Unilever, Godr ej & Boyce, Raymonds, Camlin Healthcare and Chemicals

2 IT & Telecom Empowering India - the IT & CISCO, IBM India, Samsung Mobile, Tech Mahindra, SISL, Telecom way WNS Global Services, Kale Consultants, Cognizant Technology Solutions, MTNL Mumbai, Mastek, Netmagic Solutions, Reliance ADA, L&T Infotech, Keane India Limited, Tata Communications

3 Retail Retail Bonsai - From metros to The Mobile Store, Pantaloon Retail India Ltd., Croma, villages Shoppers Stop, Spencers Retail Ltd., Future Knowledge Services Ltd., Hinduja Group India, Domino's Pizza India Ltd., AMP Retail Services Pvt. Ltd.

Finance Is the present equity bull run or RBI, Motilal Oswal Securities Ltd, Morgan Stanley, Barclay's 4 sustainable Bank, Deutsche Bank, Provogue, FICCI,Goldman Sach, J.P.Morgan, CRISIL, J.M.Finance Mutual Funds, KPMG

Sanofi, Vodafone,Durian Furniture, Durian Furniture,Gold Gym 5 Marketing Gen Next Market - ”OPPORTUNITIES & India, Dominos, Mahindra SSG, Godrej & Boyce, Lintas Media CHALLENGES" has been chosen Group, Ultratech Cement ,Tech Mahindra,Bank of America this year.

6 Rural Lab to Life – Technologies for AFC India, Anugrah Madison, Bayer CropScience, Carrier Air Rural transformation conditioning & Refrigeration, Cipla, HSBC, HUL, IDOBRO Impact solutions, ILFS, Ion Exchange, Lafarge India, Mahindra Farm Equipments, NABARD, Pidilite, Standard Chartered Bank, Swades Foundation, Vista Foods

7 Retail Retailing in an age of disruption Reliance Retail Ltd, Tata Industries Ltd, Crayon Data, Land Mark Group's, Metro Shoes Ltd, Itz Cash Card Ltd, Hypercity, Tata Trent, Aditya Birla Retail, La Senza, Future Market Networks, Arvind Ltd.

6 IT & Telecom Empowerment the Digital Way Syntel F5, E &Y, SAP, Reliance Jio, Accelya Kale, Morgan Stanley

7 Business Analytics WAC 2015 Accenture, HDFC Bank, ICICI Prudential Life, L & T, ITL, TimesofMoney, TeraData, Capgemini, Aureus Analytics, Ugam Solutions

This event provided an opportunity for our colleagues in the corporate world to interact with each other as well as our students. It provided them a platform to brainstorm theories, discuss what's being practiced to bring out a result-oriented synthesis of the two which can benefit all stakeholders. Several offers were made to students from organizations, in the form of projects, internships and even employment. Organizational inputs have also been accepted gladly by our academicians in the form of updating curriculum and teaching pedagogy to truly offer a transformative educational experience at WeSchool.

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Bengaluru

Sr. No. Sector Theme Prominent Companies

1 Operations Making Businesses of Merry-Go-Learn, Giftxoxo, Simplotel, Idea Culture, 'Start-ups' a success Evibe, Flipcarbon, Pikkol, etc.

2 Finance Round Table on 'Valuation CSC, Unitus Seed Fund, PWC, S Mergers, RNP & Associates etc.

3 Operations Make in India Volvo Constructions Pvt Ltd, SAP and Praxair, KGK Engineering Ltd, etc.

4 Business Design & Quest for the Best Pranavam People Solutions, Strategic Initiatives, Innovation Verse Innovation, OnMobile Global, GE India Technology Centre, Cardiac Design Labs, Exide Life Insurance, Wipro Ltd, TVS Motor Company, Entrepreneur Astuix, Enventure, Exprsy & Froype, The Hub hasya Technologies, etc.

5 Human Resource HR-Confluence on People IBM, WIPRO, 3M, Hewlett Packard, Accenture, Analytics Happiest Minds, Infosys, Agora Analytics Employee Experts, Motorola Mobility,Genpact, Tower Watson and Jigsaw Academy etc.

6 CECD CII - Indian Women Network , Axcend, BFW, HP, MeritTrac Solutions, Mind Tree, WeSchool - A Case Methodology Ministry of communications & IT, Govt of India, TCS, Workshop on Winning Strategies Using Vee Technologies Pvt Ltd, Yuken India Limited Design Thinking Tools

7 Academic Partnership WeSchool Bengaluru in association Principal Secretary to Government Education with Bengaluru Chamber of Industry Department (Higher Education) Government of and Commerce hosted a conference Karnataka, Vice-Chancellor, CMR University, Bengaluru, on the theme – Industry-Academia Partnerships: Challenges & Chariman Task Force on Industry- Institute Interface (3i), Opportunities' at Hotel Chancery BCIC and MD & CEO, Manipal Global Education Pavilion, Bengaluru. Services Ltd, BEML, Planet Ganges, Strides Shasun Ltd., University Of Texas, University Of Georgia, Coffee Day Global Ltd., Mashreqbank Mindscape IT, Dean & Director, WeSchool, Bangalore, and People Officer, Happiest Mind Technologies Pvt. Ltd. HomeLane, LAQSH, IISc, & Venture Partner, Unitus Seed Fund and HomeLane, Amazon, Juniper Ltd., 5E Serpraise, Terex India Pvt. Ltd.

8 Marketing Transition from E-Commerce to Treebo, Giftxoxo, Quick Silver, Geek Consulting, M-Commerce Momoe, Inmobi, etc.

9 WeSchool, Bengaluru in A Case Study Workshop on – Blue The session was attended by student and faculty of association with CII-YI Ocean Strategy – Finding Untapped WeSchool and by members of CII-Yi. Markets'

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Rendezvous with leading Media & Entertainment Personalities

WeSchool strongly believes in integrating the philosophy of “Leadership” & “Innovation” with a design-thinking approach into management education. To enhance the learning in the classroom, a blend of case-studies, scenario planning, role-plays, audio-visual material and experiential learning methods are used in addition to the conventional classroom lecture method. Teaching through theatre, literature, poems, films, and book reviews have been a popular medium to connect with students to teach several management & leadership principles which makes learning more experiential and fun as well. B-schools and companies have realized how theatre-kind of training can develop various attributes among individuals and can determine group dynamics.

At WeSchool we are going one step further by integrating theatre and literature and helping our students to not just learn from the unique pedagogy but by interacting with leading Media & Entertainment personalities who teach many lessons on decision-making.

Recently leading media personalities captivated WeSchool's new 2 years Full-time PGDM Program 2016-18 batch in their signature style. While students engage with these non-conventional leaders, they also are guided to delve on the learnings from their experiences which further enhances their professional approach.

Pankhuri Gidwani, Shusruthi Krishna, Mohit Raina Rohit Khandelwal Urvashi Rautela, Lopamudra Raut Chakravartin Ashoka Mr. World 2016

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Armaan Malik Sajid & Farhad Samji Prahlad Kakkar Singer & Music Director Writer & Director Ad Guru

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Corporate Connect, Mumbai “Speak for Smiles” - Dignitaries enlightening WeSchool students

"Speak for Smiles” is a 10 part series wherein eminent business leaders and personalities from different walks of life are invited as guest speakers like Dr. Nitin Nohria, Dr. Subhir Gokarn, Mr. Kumar Mangalam Birla, Mrs. Indra Nooyi, Mr. K. V. Kamath, Mr. Paul Polman, Mr. Harish Manwani and Dr. Ashok S. Ganguly.

Students from various management institutes were also given an opportunity to attend these talk events which explore subjects on leadership and the role that business leaders play in giving back to society. Towards the end of these events, our WeSchool students get an opportunity to have an enriching interaction with these esteemed guest speakers to learn, interact and upgrade their knowledge to meet the challenges of the corporate world.

“Speak for Smiles” Series is jointly presented by Toofles and ICICI Foundation in partnership with CNBC-TV18 wherein WeSchool is the academic partner for this initiative and NHRDN Network, Mumbai Chapter is associated as the HR Partner. The series was also aired on CNBC TV 18 and the proceeds generated from each of these events are given to the charity of the speaker's choice.

Dr. Nitin Nohria, Dean, Dr. Subhir Gokarn, Deputy Governor, Mr. K. Mangalam Birla Mrs. Indira Nooyi Harvard Business School, USA Reserve Bank of India Chairman Aditya Birla Group CEO, PepsiCo.

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Mr. K. V. Kamath Mr. Paul Polman Mr. Harish Manwani Dr. Ashok S. Ganguly Group Chairman, ICICI Bank CEO, Unilever - Global President, Unilever - APAC Member of Parliament, Rajya Sabha & Chairman - ABP

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Corporate Connect - Bengaluru Human Resource Confluence on People Analytics Ethnos - WeSchool | NHRD

The human resource confluence on 'People Analytics' was organized by 'Ethnos' the HR Club at WeSchool, Bangalore in collaboration with National Human Resource Development (NHRD), Bangalore Chapter. The aim of the confluence was to help and engage the audience to understand the concept of Human Resource Analytics in India, opportunities in the future for a HR professional and deliberate on trends and its significance for HR industry.

Mr. Anil Jalali, Executive Director – HR, India Domestic and Area South, IBM was the Chief Guest for the event. Before commencing with his address, Mr. Jalali, expressed delight at the huge representation of student community and expressed the importance of industry and academia platforms for the benefit of the community

In his address titled 'People analytics as a Strategic Partner in the Organization' Mr. Anil Jalali, expressed that analytics is imperative for HR professionals. He cited example where IBM had used analytics to solve the problem at client's end and enable them to assess the workforce planning, reduce attrition and hire the right people. He briefly touched upon on three types of people analytics used in the industry – operational, predictive and cognitive. He mentioned how analytics helps companies to predict people's propensity to leave a company and which business segments are impacted.

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Mr. Anil Jalali, Executive Director - HR, India Domestic and Area South, IBM.

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global outreach International Immersion Learning by transcending boundaries WeSchool Education provides large numerous opportunities for students to learn through international exposure, gained from understanding internships and projects in countries such as USA, Japan, Ghana, Denmark, Germany, Kenya, Dubai, Malaysia, Tanzania, Sweden, Singapore and Romania among others. The students also participate in the Study Tours conducted to leading organizations in Japan and Sweden. A select list of companies where they have interned include:

Germany UAE Other Countries Daimler AG Eros Electricals Mattel, Malaysia Comtessa Jumbo Electroncis Co. Ltd. Spin Knit Ltd. Siemens Medical Solutions AG Apparel LLC Kentainers, Kenya Publicis Kommunikations Agentur Abu Dhabi Fertilizer Industries Co. WLL HSBC, Qatar CDP Bharat Forge GmbH Sharaf Group Malaysia Transformer Manufacturing Bearing Point GMBH (MTM), Malaysia Sweden Maier Vidorno Group Contor Zenner/BegaElectro Motor Ericsson Eurex Frankfurt AG Corporation, Romania ABB Robotics BIDCO Oil Refineries Ltd., Kenya USA Eskilstuna Energi Electricity Company of Ghana Ltd., DNL Global Miljö AB Ghana TEOCO Japan Gratis Foundation, Ghana American Express Uchida Yoko AT&T Toyota Exxon Mobil Asahi Breweries Singapore Asahi Shimbun Freudenberg IT

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Students Exchange Program

Apart from connecting with organizations, WeSchool also encourages students to learn about working in international groups through Universities it partners via student exchange programs.

The Copenhagen Business School offered one such opportunity where one of the WeSchool students with a Biotechnology background selected a course in Marketing Communications where he worked on a project with group members from Italy, Turkey and Lithuania. This global exposure has also provided him an opportunity to learn from social interactions with fellow students from various continents such as Asia, America and Europe. The perspectives they brought to the table has broadened the student’s approach to learning and addressing challenges in a dynamic corporate world. Duration Student internships are generally defined for a period of 2 months in May and June, is more convenient to carry out internships during the student's summer break at the institute.

Benefits

Undoubtedly, the internships offer a unique significant learning opportunities for our students as it helps them garner global experiences. The company too benefits in several ways; as an outsider and being younger in age, students are able to bring in fresh perspectives to any existing problem and give valuable recommendations for the benefit of the company. The company 57 also assesses the holistic performance of the student, to whom they could then potentially choose to make an employment offer to, in the near future.

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International Partnerships

WeSchool has partnered with the following International Universities to develop academic growth through student and faculty exchange, internships and research initiatives.

< Curtin Business School, Curtin University of Technology, Western Australia

< Unitec Institute of Technology, Auckland, New Zealand

< Otto Fredrich Universitat, Bamberg, Germany

< University of Hull, UK

< LUMS, Lancaster University, UK

< Audencia Nantes, France

< Jonkoping International Business School, Sweden

< Marladalen University, Sweden

< IESEG School of Management, Paris

< Grand MacEwan College, Canada

< Copenhagen Business School, Denmark

< Stuggart Media University, Germany

< Kedge Business School, France & China

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placements Placements Career Management Center (CMC) The Career Management Center (CMC) plays an important role in shaping the careers of students from their induction & orientation, summer internships, mid-term projects, right to their final placements and even beyond.

Management of Corporate interface is an important responsibility of this Centre and it is also involved in brand building activities for WeSchool. The CMC conducts several sector-based Industry Roundtables to engage senior members from leading Corporate and invites them for sectoral discussions at WeSchool, where our students can also present their learnings and projects. Besides its core function of providing placements and internships for the students, the CMC is also engaged in a host of support functions, meant to bring about continuous improvement in student activities.

CMC undertakes various academic and non-academic initiatives so that students are well equipped to meet varied industry requirements. The center collaborates with leading industry bodies like the National HRD Network (NHRDN), Federation of Indian Chambers of Commerce and Industry (FICCI), The Indus Entrepreneurs (TIE), The Advertising Club Mumbai, various Foreign Consulates and International Trade Bodies throughout the year to create events and sessions where students participate and learn from Industry experts to ensure a smooth transition to the corporate arena.

The CMC also networks with the Institute's alumni for creating more career opportunities for our students and also aims to support alumni by creating more career opportunities and switches for them, through its vast network of industry contacts.

Students Profile 2015 - 2017 (Mumbai)

Batch profile of PGDM, PGDM Business Design, PGDM E-business, PGDM Retail Management and MMS Students.

1% Education Background 1% 5% 17% 5% 14% BA 13% Work Experience Commerce 0-1 yr 13% BE 23% 1-2 yrs BPharm 19% 62% 2-3 yrs 9% 39% Bsc 3-4 yrs Btech 4-5 yrs Management Others 2% 57

3% 7% 11% 7% MBA Specialisation 22% BD Marketing Finance Operation 37% 5% Hospital Pharma 8% Human Resource Rural

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Students Profile 2015 - 2017 (Bengaluru) Batch profile of PGDM, PGDM Business Design, PGDM E-business, PGDM Retail Management and MMS Students.

Gender Diversity Educational Background

8% 5% 10% 39% Commerce Engineering 25% Management 61% Males Science Females 52% Others

Work Experience

5% 9% 30% 0-1 Years 1-2 Years 34% 2-3 Years 22% 3-4 Years > 4 Years

Placement Highlights - 2014 - 2016

Over 197 companies on campus & 88 new companies DOMESTIC INTERNATIONAL Highest package / per annum ` 21 Lacs ` 20 Lacs Average package / per annum ` 8 Lacs ` 16.57 Lacs

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Corporate Testimonials

The WeSchool student has been a keen observer within the organization. He has shown curiosity in knowing how various teams within the organization function. He was quick to identify target segments as well as prospective bankable companies within the industry. Ms .Vinitha Turakhia Chief People Officer, Deloitte Consulting, Mumbai, India

The WeSchool student worked diligently to understand the organization and its needs and then modeled the project accordingly. He did a good comparison of prevailing financial models in other developing countries and also looked at the Indian context. Mr. Anand B. Surange Deputy Vice President, Tata Capital

The intern from WeSchool took active interest in understanding the Organizational roles and responsibilities. He was open in his learning, hardworking and a sincere candidate. He was also an excellent team member. Mr. Nagarajan Kulkarni Global Brand Manager - Oral Care, HUL

The WeSchool student is very innovative & keeps pouring in ideas as & when discussed. He takes initiatives from the front. He has analysed the data and has come up with some great ideas & tracking mechanism for his project. Mr. Ravi Sharma Vodafone

The WeSchool intern was very observant and took active participation in regular affairs of the department. He has an inquisitive mind and was keen on understanding market dynamics. He assisted in various small projects which included data interpretation, trend analysis, quantitative modelling and secondary research. Mr. Lalit Oswal Senior Vice President, Reliance Industries

Bijou Kurien- Board Member, L Capital Lakshmi Nadkarni Ramesh Iyer 88 32 32 26 32 40 (Retail Veteran- Ex Reliance & Ex Titan COO) Director HR, BASF South Asia Vice-Chairman and MD, Mahindra Finance

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List of Recruiters

Agri Business CMIE FEDAI Advance Overseas Private Limited (AOPL) Credit Analysis & Research Ltd. GMO Amul CBRE HDFC AMC Godrej Agrovet Ltd. Decimal Point HDFC Ergo Mapro Delloite HDFC Ltd Monsanto Dhhanish Advisors Pvt Ltd ICICI Lombard RA Organic Foods Pvt Ltd (Doctor Moo) EY ICICI Prudential Rallis India Ltd. GFK MODE ICICI Securities Ltd Syngenta Great Place To Work IDBI Capital ICRA Management Consulting IDFC Banking Services IL&FS Financial Services Axis Bank India Ratings and Research India Bulls Bank of America Insight Research Pvt Ltd India Bulls Housing finance Bank of Baroda JWT (J.Walter Thompson) India Infoline Bank of India KPMG International Trading Corporation Central Bank of India Mahindra & Mahindra SSG Janalakshmi Financial Services DBS Milward Broun JM Financial DCB Bank Pragmatix Karvy Pvt Wealth Dena Bank Prudential UK Kotak Insurance First Rand Bank Randstad Kotak Securities HDFC Bank Sathguru Consultants L &T Finance ICICI Bank SREI Magnum Equity Brokers IDBI Bank TNS Global Mahindra Rural Housing Finance Ltd. Indian Overseas Bank Waves Research Majista Capital Kotak Mahindra Bank Waves Strategy Advisors Marsh India Insurance Brokers Ltd. Nabard Xanadu Realty Metro Cash & Carry RBI XL Dynamics Money Bee Standard Chartered Bank Morgan Stanley State Bank of India Financial Services Motilal Oswal Union Bank of India Aditya Birla Finance Nirmal Bang Yes Bank Alankit Assignments Ltd Prabhudas Liladhar Pvt Ltd Chemicals Ameriprise Finance India Pvt Ltd Prudential UK BASF Amit Financial Services Reliance Capital Asset Deepak Nitrite Angel Broking Management Ltd Galaxy Surfactants Axis Securities Reliance Money HIL Ltd Bajaj Financial Services Reliance Mutual Funds Rashtriya Chemicals & Fertilizers Ltd. Birla sun life wealth management SBI Capital Markets Ltd RPG Raychem Birla Sunlife Insurance SBI Life Insurance Sudarshan Chemicals Cooperative Ltd Siemens Financial Services Choice International Ltd Consulting & Research Star Union Dai Ichi Insurance CIMB AC Neilsen Systematics Shares and Stocks Credit Suisse Allanasons Ltd TATA Asset Management Darashaw Aranca Tata Investment Essel Finance Axis Risk Consulting Tresvista Everstone Capital Advisors Pvt. Ltd Brandscape Worldwide Xion Multiventures Pvt Ltd.

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FMCG, FMCD, Manufacturing Hindustan Field Services FMB & Hotels Aequs Private Limited (formerly HUL Air India QuEST Global Manufacturing) Jay Enterprises Holiday Studio ATG Tire JK tyre ITC CBC Corporation India Pvt Ltd Kansai Nerolac ITC Hotels Godrej Consumer Products Limited Kokuyo Camlin Kandhari Beverages Pvt Ltd Colgate Palmolive L&T Ltd Monginis Food Pvt Ltd Emami Logitech Electronic India Pvt Ltd Palidium Hotels Flourish Pure Foods Mahindra & Mahindra Auto TajSATS Mahindra & Mahindra Ltd Kellogg Retail Mahindra & Mahindra Spare Wrigley India Pvt Ltd Aditya Birla More Business Unit Zydus Welness Aditya Birla Retail Mahindra CIA ACC Limited Croma Mattel Inc (Int) Aditya Birla Group Decathlon Mehta Group Arcelor Mittal JUMBO - Dubai Mercedes Benz Arvind Limited K.Raheja-Inorbit Metal Toys Bajaj Electrical Ltd Landmark Retail - Dubai Moser Baer Bidco (Intl) Reliance Retail Bisleri International Pvt. Ltd. Nerolac Commodities & Trading Bluestar Limited Nuts And Bolts Inc. Nirmal Bang Camlin Oris Watches Phoenix Comodities Carrier Paper Products TATA International Ltd. Cera Sanitary Wear Parekhplast India Ltd. Trafigura Coco cola Portescap Dabar Philips Healthcare & Pharma Daimler (Intl) Plywood Emporium Abbott Donear Group Portescap India Pvt Ltd Apco Draeger Reliance Industries Ltd Aramuc India Elgi Equipments Limited Sandvik Asia Pvt Ltd Astellas Pharma Essar Projects Pvt Ltd Sharp Enterprises Care24 Essel Propack Ltd Siemens Ltd Cemast Estée Lauder Sulzer India Du Point Ford Tata Elxsi Full Life Health Care Pvt Ltd Gala Springs TATA Motors GlaxoSmithKline Consumer Godrej & Boyce Tata Steel Glenmark Pharma Godrej Agrovat TE Connectivity Pvt Ltd Healthcare Ltd. Godrej Industries Tech Fab Sourcing (Textile) Himalaya Grasim Industries Thermax IKS Health Halma India TML Driveline (TATA Enterprise ) IMS Health Analytics Havells India Ltd Tulsi Extrusions Limited IMS Health Consulting Hazel Merchantile Usha Martin Jainam Wellness HeatherGrey Vedanta KDA Hospital Heinz India Videocon Kokilaben Dirubhai Ambani Hindalco Industries Ltd Voltas Ltd Hospital Hinduja Group Volvo Lupin Pharma Hindustan Coca-Cola Beverages Pvt Welspun Medtronics Ltd Wipro Consumer Durables Ottobock Healthcare India MSD Merck

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Physicians Interactive TCS Indian Oil Corporation Quality Pets TCS BPS Adani Power RPG Lifesciences Tech Mahendra Coal India Limited Ranbaxy Labs Times Internet Ltd NTPC SRS Pharmaceuticals Pvt. Ltd Transovative Owens Cornings UCB Pharma Vodafone TATA Power Vacation Labs Winjit Technologies Worldwide Oilfield Machine Pvt. Ltd (WOM) Wockhardt Wipro Real Estate & Infrastructure Worldline Atos IT/ITES & Telecom Cushman & Wakefield Yuj Design Accelya Kale Solutions DTS Zycus Infotech Accenture Dudhwala Builders Aditya Birla IT Logistics Fortune Builder Alepo Technologies Bretling Logistics JLL American Tower Corporation Devkrupa Shipping Agency Kalpataru Constructions Amura Marketing Techologies Great Eastern Shipping Neumec Group Airtel Ingram India Omkar Realty & Developers Aasan Jobs.com KMTC (India) Pvt. Ltd. Pioneer Property Briston Technomach Pvt Ltd MSA Logistics Pvt. Ltd. Puranik Builders Cap Gemini The Shipping Corporation of India Rustomjee Cognizant Media & Entertainment Sarthi Group Datamatics Tata Housing Balaji Telefilms Dell Tattva Mittal Business of Ideas DE Shaw Cineplay Retail Egen Solutions Cinepolis A M & C Saatchi Flexiventures Desi Drama Productions Amazon GEP Digifury Media Solutions Arvind brands Google FCB ULKA Bagadiya Brothers HP Good Time Incorporated Being Human IBM IDG Media Benjamin West Idea Cellular Ketto Biguine Spa & Salon Immobi Hungama Bombay Stores Incredible Technologies Ltd Leo Burnett Croma India Circus Dot Com Percept D'décor Infibeam Dot Com Primetime Media ETP Infosys Red Chilli Entertainment Flemingo Inscripts Saaibaba Telefilms Future Group KPIT Shortformats Globus Magicbricks.com Star Sports (Own) Inorbit Mall My Check Times Zone Landmark (KSA) New Gen UFO Movies Lawrance & Mayo Persistent Systems Viacom 18 London & Partners Quality Kiosk Zee Entertainment Madura Garments Reliance Communication Pantaloons Servpro Sports Management PretMode Smartcube Professional Management Group Provogue Sterlite Technologies Oil, Power & Energy Ranjit Motors Syntel BPCL Raymond India

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Reliance Brands Ltd. Reliance Digital Ltd. Reliance Trends Shoppers Stop Sports Gurukul P Ltd Spykar VYTS Whitenife Others Amura MarketingTechnologies Aasaanjobs.com Aramex Awacs India Dr. Oetkar India Pvt. Ltd. EYTL Idea Finitiatives Learning India Pvt. Ltd. (FLIP) Fintellix Solutions Gamble Gaming IPAC Indeity Justbuylive.com K Education KGK Group Hongkong (International) Lokus Design Mahindra Holidays Paytonics PrepHungry Ranstand Regenesys India Sambhav Jewels Smaaash Sutherland Global Services Tata ClassEdge TCY Online ULJK Vaibhav Global Limited

And many many more...

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alumni Alumni Meet 2016

With the proliferation of social media platforms like WhatsApp, Facebook and Twitter have collectively debunked the "six-degrees of separation" theory, not only to connect with one another socially but also provides the means for networking, marketing and advertising activities. But because of this social media over- connectivity we have somewhere become disillusioned to meet our peers personally. This trend was observed over the past couple of years, when the attendance for the Alumni Day was falling year on year.

Precisely to overcome this barrier and to share the happiness over WeSchool's unswerving growth and success as a bigger family, this year WeSchool had organized 2 alumni meets for its full time as well as its part time master's alumni. To revisit the MELA A L U M N I R E U N I O N 2 0 1 6 Nostalgia Lane, this year the theme for the alumni meets was “We Mela”.

We welcomed over 850 Alumni dating back from first batch to the recently passed out alumni. This year we commenced the alumni meets with a different format including different fun-filled engaging activities for our Alumni revisiting campus since their graduation. These diverse activities ranged from a Cricket Match to a stand-up comedy act by India's top 6 stand- up comedian Mr. Sorab Pant. It also included a stunning performance by WeSchool's own Band and Dance performance as well as a special flash mob Dance by our Students .

Both the meets were well attended and participated by our alumni. We at WeSchool also enjoyed the events and interacted with many enthusiastic alumni which has encouraged us to host many such events in the future as well.

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Fees PGDM PGDM - Business Design PGDM - Rural Management (Emerging Economies) PGDM - E Business PGDM - Healthcare PGDM - Research & Business Analytics PGDM - Retail Management PGDM - Media & Entertainment

` 4,30,000 / p.a.* (Tuition fee only) *Fees are subject to change without prior intimation Eligibility

Candidates with minimum 50% in degree exams from a recognised university. Final year students awaiting results may also apply. Tests accepted Students may submit any one of CAT / MHCET / CMAT / XAT / ATMA / GMAT scores Hostel Facilities

For all students admitted to programs at the WeSchool Bengaluru campus, accommodation in hostel is mandatory. Two separate blocks are earmarked for boys and girls in same hostel.

All hostel rooms are allotted on twin sharing basis and rooms are provided with attached bathroom.

The Hostel Fees at Bengaluru for 2017-2018 will be in the range of ` 1,38,500/- per annum which includes Wi-Fi facility, Bus facility and monthly recharge card will be issued for food and other services like laundry, gymnasium, games, movies, restaurants etc. In addition, an amount of ` 5,000/- as security deposit which is refundable after the completion of the course.

The hostel fees in Mumbai Campus depends upon the types of room i.e. AC/NAC, Double/Triple occupancy. Presently the hostel fee ranges from ` 90,000/- to ` 1,50,000/- per annum (plus ` 5,000 deposit which is refundable after the completion of the course) Allocation of hostel will be on the basis of availability.

#Hostel Fees are subject to change.

No donation or capitation fees is charged for admission to any of our Programs. Nor is anyone else authorised to collect any donation or capitation fees on our behalf. Purchase of application form does not guarantee short-listing for GA & PI process or final admission to the program

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We create programs for future leaders who will wear many hats.

GO GETTER INNOVATOR STRATEGIST ACHIEVER

Our other Premium Programs • PGP Entrepreneurship Management - Designed for Business community • Management Development Programs designed and customized as per company requirements • One year & Six months Diploma Program • Two year Distance Learning Programs • Eleven months Media & Entertainment Program for Graduates

To know more call on Ph.: 022 – 24198400, 24198700, 24198300. Extn: 8149 / 8822 or email us at [email protected]

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Prin. L. N. Welingkar Institute of Management Development & Research Mumbai Campus: L. Napoo Road, Matunga (C. Rly.), Mumbai - 400 019. Ph.: 022 – 24198400, 24198700, 24198300. Extn: 8149 / 8822. Bengaluru Campus: 102 / 103, Electronic City Phase 1, Next to BSNL Telephone Exchange, Hosur Rd., Bengaluru - 560 100. Ph.: 080-42678300. Bengaluru City Office: 080 – 41303781/82. Delhi Office: House No 1, Ring Road, Lajpat Nagar-4, New Delhi -110027. Ph: 09810775668 / 09212171051.

Email: [email protected]

*Imp: The change to WeSchool is only change in the brand identity, to reflect the philosophy of change and represent the multiple campuses that Welingkar has. The legal entity of the institute remains unchanged as Prin. L. N. Welingkar Institute of Management Development & Research. www.welingkar.org/pgdm

Connect with us on

Facebook: www.facebook.com/welingkar Twitter: @welingkarinst Blog: welingkarblogs.org 32 32 26 32 40

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