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Newsletter2009/10

Main Features

MAGSHIM CEREMONY

INTERNATIONAL CBI Wins Prestigious Ministry Of Education Tender > page 8 THE 2009 AZRIELI PRIZE AIEC/CBI Mission 2009 EDUCATION > pages 4-5

COMPETITIONS

ACTIVITIES 2009 Magshim Awards BRANCHES > page 3

NEW VENTURES

Top photo: Famous children's stories in sculptures ‏CBI Flagship Project ‏The CBI Green Ambulance see ”Azrieli Prize” article International Events > page 6 on page 7‏ > page 15 Executive Address

2009 will go down in history as a time of global financial crisis. Luckily, has not been affected as much as many other countries. However, NGOs and NPOs are definitely hurting. The Council for a Beautiful Israel is no exception, and we are experiencing cuts and/or delays in contributions and support. This threatens to affect our Center for Environmental Education, outreach programs throughout the periphery, and more. Our main resources from overseas have traditionally come from our American friends, who this year were able to raise only part of their ”traditional” yearly support. We appreciate the dedication of the members of the U.S. Mission who came in October and demonstrated true solidarity with us. They promised to expand activities and boost results on both sides of the ocean to benefit Israel and its citizens. CBI has rejuvenated its chapters in London, Paris and Geneva, with renewed enthusiasm by veteran supporters, and an increasing number of new members. A festive dinner in Paris at the Israeli ambassador’s residence in March was a great success. In London in November, a special event featured the Ambassador of Israel to the U.K. with an exciting address, and a Foreign Ministry executive, Mr. Ido Aharoni, delivered a motivating lecture. The 2009 events focused primarily on CBI's flagship project – the CBI Green Ambulance. The immediacy of this project is crucial in order to spread our environmental study programs nationwide. It is our core mission for 2010. In 2009 CBI won two prestigious tenders: The Ministry of Education tender for environmental education, which marks the third consecutive time CBI has been awarded this 4-year tender. The second important tender is for environmental education for all ranks of the IDF, from privates through the Chief of Staff. We are proud and excited to announce the great news, that out of dozens of Israeli organizations evaluated, CBI was chosen by Al Gore to become the leader of his TCP (The Climate Project) in Israel. It is a great honor and we are making the necessary preparations to handle this undertaking. We are especially pleased to report a substantial increase in the number of Israeli industrialists and business people coming to our aid with pledges and funding to help carry out our initiatives and projects. We thank you, dear friends, for your continued dedication, as it provides the backing we need to overcome the hurdles of current financial constraints.

Sincerely,

Avraham Katz Gideon Patt CBI Chairman CBI Chairman

2 Nissim Bakir, Mayor of Kfar Kama, receives the award from President . Magshim Awards Ceremony Since 1979 the President of Israel has been hosting CBI’s Magshim Awards Ceremony at his residence in . The prizes are presented annually to exceptional projects that the Council believes should serve as models to be emulated in areas related to our work. Winners are chosen each year by a specially appointed professional committee.

The Municipality Of Dimona Beit Uri

Beit Uri, a residential home for mentally challenged children and adults, received the 2009 Magshim Award In recent years, Dimona has undergone a transformation, for implementing methods of treatment for people and today is an exemplar of progressive urban with special needs. It serves mentally and physically development. Today Dimona is a modern city that handicapped people, both Jewish and Arab, in an carries on an ongoing dialogue with its citizens, thanks atmosphere of loyalty, generosity and humanity. The to Mayor Meir Cohen’s vision and courage, and his professional team includes personnel from Israel and belief in the city and its people. Under his leadership, abroad, all committed to the right of all people to a many cultivated green areas have been added, along place in society. with advanced recycling projects, including a state-of- the art waste purification plant. Ramon Crater A spectacular geological phenomenon in the Negev – Kfar Kama the Ramon Crater – received CBI’s Magshim Award The 2009 Magshim Award was also given to Kfar for 2009 for the unique preservation and development Kama for showing excellence in the preservation and carried out by its management. It is a window overlooking perpetuation of the Circassian heritage and tradition, a world that can only be seen in the deepest layers of and for educating its citizens to environmental values. planet Earth. The project serves as a model for realizing This picturesque Circassian village is situated on winding a dream of a quality and well-tended Negev. slopes descending to Lake Tiberias. It is renowned for its unique houses and tended green areas, in a tasteful blend of old and new. The inhabitants take part in joint efforts to safeguard their unique asset.

3 INTERNATIONAL

2009 AIEC MISSION She explained how even at times of relative quiet on the The 2009 AIEC Mission arrived in October for a week northern front, people in Kiryat Shmona live in fear of of events and visits. Donald Smith, AIEC/CBI’s newly- the unknown threats to their existence, suffering from elected president, headed the mission. The Smith almost the same level of stress as during the wars. family included Donald’s wife Judy, daughter Betty, In Jerusalem, they visited the site of the Robert Price and brother Larry Smith and his wife Gloria. Other – CBI Educational Center, located in Kiryat Haleom mission members were Doris and Mel Atlas, Sue and (the National Complex) opposite the Supreme Alan Silberstein, Dinah Evan, Marcia Flanzig and Mike Court and the Prime Minister’s new residence (under Sponder and Linda Lese. construction). The project's plan was displayed and To quote some of the members: ”From the moment explained by the architect in charge, and created much we boarded a van in Tel Aviv to the projects we enthusiasm. The group also visited the unique historical have supported through the festive banquet with sites near the Western Wall. Aura Herzog, and the Farewell Dinner that concluded In Be'er Sheva, the group visited the site of the future the visit, we were perpetually amazed by what this Judy and Donald Smith Park, which is part of a large organization has accomplished. Our happy group quarry complex project in the city. This prime location bonded in excitement at the realization of our efforts. - right in the city center - has the potential of becoming Our work sites came alive for us!” a major attraction in the southern part of the country. A festive dinner concluded the Mission visit. In their addresses, both CBI and AIEC leaders emphasized the fruitful collaboration they foresee, and the perpetuation of the Council’s achievements through mutual support. The Dinah Evan Olive Tree At CBI A 400-year-old olive tree was donated by U.S. friends and family of Dinah Evan on the occasion of her 70th birthday. The dedication ceremony took place upon the Mission's arrival, and Dinah was radiant when she Mission members and CBI management upon arrival. cut the ribbon. Donald Smith unveiled the dedication ”It was most gratifying to visit the CBI headquarters in plaque. A festive cocktail followed, with Mission Tel Aviv. Hearing about the programs and the potential participants mingling with CBI management and friends. of this organization was most inspiring.” Thank you, Dinah, for having your tree at CBI’s Mandel ”It was a memorable experience.” Teaching Garden. The objectives of the visit were discussed with CBI management, with special emphasis on the urgent need to generate increased funding to support CBI's educational ventures. The Israel Park in Kiryat Shmona was inaugurated by Deputy Mayor Dr. Yifat Shasha-Biton, who thanked CBI and the donors in the name of the residents of her city. Dr. Shasha-Biton emphasized the importance and benefits of the park to citizens as well as to soldiers who use it as a rest area en route to the northern border. The park and its specially designed playgrounds for children and adults with special needs provide a

much-needed leisure and recreation area. Dinah Evan and the group near the olive tree.

4 2009 AIEC MISSION

From left: Alan Silberstein, Mel Atlas Farewell dinner at Neve Tzedek's Nana Restaurant and Donald Smith at Kiryat Shmona Park

Memorable Moments

Dinah Evan cutting the ribbon at the ceremony of the olive tree The Beautiful Israel Park, Kiryat Shmona

Reception dinner at CBI Architect explaining the plan of the CBI center in Jerusalem

From left: Mel Atlas, Gideon Patt, Judy Smith, Donald Smith, Near the Kotel Betty Smith near the Be'er Sheva quarry site

5 INTERNATIONAL (Continued)

PARIS GALA DINNER NEW YORK Longtime members of the American Friends and guests gathered in November at the residence of Israel’s Ambassador to the UN, Professor , who is Ambassador Colette Avital well familiar with CBI. She emphasized the importance Elizabeth Stagel of CBI's ventures in environmental education. On March 31, 2009 Israel’s Ambassador to France, Ambassador Colette Avital, former General Consul Mr. Daniel Shek, hosted CBI’s event at his residence to of Israel in New York. who came from Israel celebrate the reopening of CBI Paris Chapter. The dinner especially for the event, enthralled the audience was planned by Hugette Elhadad, who is the driving force when she elaborated on the uniqueness of CBI and behind this chapter’s activities. Numerous CBI functions explained CBI's flagship educational project - the Green are planned for 2010, coordinated by the new leadership Ambulance. of CBI-France: Elizabeth Stagel, President; Debora Marciano, Secretary, Gaelle Toledano, Treasurer. PHILADELPHIA LONDON Israel’s Consul General in Philadelphia, Mr. Daniel Kutner, hosted CBI’s first event in that city, at his residence on The British Friends/CBI chapter in November 12, 2009. An important door thus opened London, together with distinguished up to introduce CBI in the area. Keynote speaker was guests of the Council, filled the Mr. Ido Aharoni, a Ministry of Foreign Affairs Director. home of Debbie and Norman His invigorating address showed the correlation between Primost, who hosted a successful Israel’s new intended image and CBI’s activities over 40 event on November 15. The From left: years. We hope the enthusiastic crowd that heard his Mr. and Mrs. H. Martyn evening, which was coordinated talk will also join CBI's circle of friends. and Shoshi Saltoun by CBI's U.K. representative, Mrs. Shoshana Saltoun, marked the start of an effort by Gideon Patt with Robert Price & Family at CBI management and The British Friends to reactivate the site of the R. Price Center in Jerusalem the U.K. chapter. Attending dignitaries included Israel's Ambassador to the U.K., Mr. Ron Prosor, who spoke highly of CBI, Mr. and Mrs. Martin Paisner, CBE, and Miriam and Herman Martyn - CBI's most honored longtime benefactors. Ido Aharoni of Israel's Foreign Ministry in Jerusalem came especially to lecture on the correlation between Israel's new image and CBI's vision and accomplishments.

From left: Mr. Norman Primost, Amb. Ron Prosor, Shoshi Saltoun, Prof. Jack Silver, Mr. Kelly Saltoun.

6 The 2009 Azrieli Prize For Urban Planning The Gardens of Children's Stories (Ganei Sipur) in Holon received the Azrieli Prize for 2009. The project is comprised of dozens of popular Israeli children's stories expressed in sculptures by well known artists, in parks throughout the city.

The unique project was initiated by Deputy Mayor Mrs. Hanna Herzman. The gardens are spread throughout the city neighborhoods and are frequented by children who come from all parts of Israel. The monumental, colorful story-telling sculptures were constructed with utmost adherence to safety rules, using special materials and paints. Mayor Motti Sisso delivered a short speech, and Architect Bruce Levin received enthusiastic applause for an outstanding project that is a perfect blend of fun and knowledge for children and adults alike. Professor Arza Churchman, who chaired the judges committee, said that vision and original thinking have given Holon a new image. The project is still continuing, and additional gardens are always being added. Holon, now nicknamed “The Children’s City”, is dedicated to childhood education and welfare. The guest lecturer at the ceremony, who was invited by CBI especially for the event, was Architect Professor Robert Adam, one of the founders of Robert Adam Architects. Known for his extensions of historic buildings and public and commercial structures, his contribution to the classical tradition is internationally acknowledged. Prof. Adam’s lectures have brought him fame in the U.S. and Russia and his work has won international acclaim and prestigious awards. 7 EDUCATION

CBI Is Three-Time Winner of the Ministry’s Tender for Environmental Studies

For the third consecutive time, CBI won the Ministry of The Ministry’s support is vital to sustain The Center Education's tender for environmental studies, which is issued for Environmental Studies, which teaches 35,000 every four years. Among the various green organizations pupils yearly. Unfortunately, government cutbacks competing for this important tender, only CBI has the have affected the financial support this tender proven capability of providing study programs that include provides. Hopefully, this amount will increase in the most environmental issues, i.e., Geography and Archaeology, not too distant future, to enable CBI to implement its Promoting a Green Environment, Waste Management and programs as planned. Recycling Systems, and more.

UMI COMPETITION APPLIED MATERIALS INCREASES SUPPORT IN ENVIRONMENTAL RESEARCH The Israeli branch of the U.S. About 15 years ago, the State of Minnesota, semiconductor manufacturer jointly with CBI, initiated a competition in Applied Materials has been supporting CBI's educational urban research and development to honor programs in the school system in Israel's central region. Senator Hubert Humphrey. United Motors Industry The year 2009 saw the launch of an innovative program of Israel, a longtime supporter and benefactor of the to train students as leaders of urban sustainability. The Council, has been sponsoring this competition all these program includes five training sessions a year at our years, and awards prizes to the winners. Center for Environmental Studies in Tel-Aviv and four In 2009 close to 3,000 pupils participated, demonstrating sessions in the participating schools. The goal of this great talent and original thinking. initiative is to train these pupils to bring about the We thank UMI for its continuous support, which enables desired environmental behavioral changes in their cities. CBI to instill environmental awareness in dozens of The program is in cooperation with municipalities and schools across the country. the Ministry of Education. Already taking part in the program are 120 sixth grade pupils from Rehovot and 100 from Nes Ziona.

8 CBI WINS SHAFDAN WATER TENDER RAFAEL ADVANCED DEFENSE SYSTEMS AND CBI HOLD JOINT CLEAN UP EVENT

One of Israel’s most sophisticated defense companies, Rafael, has become involved in CBI’s activities, with a beach clean-up project in which company employees took part, along with pupils from schools. CBI In 2009 CBI won the Shafdan Tender for conducting conducted training sessions at Rafael, exemplifying how lectures on water issues. CBI professional counselors CBI provides not only theoretical knowledge, but actual are already offering study/lecture sessions to the tools to get citizens involved in activities to safeguard Center’s visitors, based on know-how accumulated the country's environment. The program aroused from international experts. Youths, adults and soldiers interest in other industrial plants. alike frequent the center year round. During vacations, there are family activity days organized by CBI. TEL AVIV UNIVERSITY AND CBI Shafdan, a one of a kind plant in the Middle East, OFFER JOINT ENVIRONMENTAL COURSE is located in Rishon Lezion, treats waste water and CBI and the Geography Department at Tel Aviv sewage and supplies purified water for agriculture in University have jointly launched a course of the Negev. Shafdan serves a population of 2 million environmental studies - The City and the Environment citizens in the 7 cities and adjacent areas of the region. - an interdisciplinary approach. The curriculum includes lectures by CBI and Tel Aviv University pedagogical staff

NEW PROGRAM FOR IDF OFFICERS and practice sessions to complement the theoretical lectures. Students who complete the course will receive a special diploma, allowing them to conduct professional subject-related training.

PSAGOT AND SANOFI AVENTIS COLLABORATE WITH CBI An exciting conference took place at CBI with the Psagot Organization, an NGO grooming gifted pupils for excellence in academic subjects and social awareness. The goal here is to encourage these pupils to ultimately join academe and become leaders of Israeli society. Sanofi Aventis, the largest pharmaceutical An expanded program designed for high-ranking IDF company in Europe, collaborated with CBI to hold this officers was launched and 20,000 soldiers took part in extraordinary activity designed for a select group of the first program during 2009. highly gifted pupils from Netanya. CBI's specially designed program for the IDF aims Psagot’s interest is in helping these gifted pupils reach to reduce contamination caused by troops in the their maximum potential in CBI’s program in urban field during training, including oil spills from tanks, planning. Sanofi Aventis offers these pupils professional equipment left behind, etc. CBI has been accepted counseling throughout the year. The pupils were elated with enthusiasm by officers of all ranks, and continues at the end of that special day of environmental studies, to excite participants with its updated information and and the collaborating organizations say they plan to new methods of implementation. continue with this cooperation.

9 COMPETITIONS

In 2009, we saw an impressive 20% increase in the number of participants in CBI’s national competitions: Hospitals, Cities and Towns, Industry and Senior Citizens Residences. This year’s competitions emphasized adherence to sustainability procedures, in line with CBI's doctrine of safeguarding the quality of the environment. There was a particular focus on energy conservation, water recycling, and material recycling. In 2009, CBI judges noted substantial improvement in all categories.

NEW COMPETITION A new competition was launched - boarding schools and agricultural schools in the periphery, in cooperation with The Ministry of Education. Forty schools took part in this competition, with many more already registered for next year.

Stas Meseznikov, Minister of Tourism, delivers the award to Herzel Levi, General Manager of Crowne Plaza Haifa.

Eshel Hanassi youth village representative receives an award.

BEAUTIFUL HOTEL The 2009 competition marks its fourth year of exceptional success. Under the auspices of The Ministry of Tourism and the Manufacturers Association of Israel, this year the ceremony was a co-production with CBI and was held at the beautiful Tel Aviv Dan Panorama Hotel banquet hall. The timing at Rosh Hashanah was special, so the event opened with a toast to the New Year. Minister of Tourism Stas Meseznikov delivered an address for the new year and congratulated the competition project. CBI’s volunteers judged this year’s hotels for their sustainability codes, in addition to the traditional categories.

10 SENIOR CITIZENS RESIDENCES This was the 6th year of the competition, encompassing hundreds of senior citizens residences, old age homes and centers for the elderly population throughout Israel. Minister of Welfare, Mr. , praised this competition, which has had a tremendous impact on the conditions and ambiance of all participating institutes, to the benefit of their residents. Mr. Adir Ben Gera, Mayor of Meitar receives the award from Minister . BEAUTIFUL INDUSTRY

Beit Reuven Kligler representative receives the award from Minister of Welfare, Isaac Herzog.

Nissim Haddass, General Manager of ELTA Systems, and Mrs. Galia Oren, wife of recently deceased Deputy GM receive the award from Minister Binyamin Ben Eliezer. Minister of Industry Binyamin Ben Eliezer was the keynote speaker at this prestigious awards ceremony, attended by over 700 people. Many plants have been taking part in this competition for over 15 years, winning beauty flags and 5-star recognition awards for 10 consecutive years. CBI Chairman, former Minister Avraham Katz Oz, congratulated the winners and thanked all longtime

Beautiful Facade of a Senior Citizens Residence and new participants for supporting this important CBI national project. BEAUTIFUL CITY Close to 150 municipalities (cities, towns, villages, regional councils) participated in 2009 – celebrating this competition’s 16th year at the CBI Headquarters main hall. Guest of honor was Deputy Prime Minister and Minister of the Interior Eli Yishai. Competition chairman was Yermy Olmert. CBI’s sought-after beauty flags were awarded to the city of Nes Ziona and the municipality of Meitar, while the 10-year excellence award was given to Modiin- Maccabim-Reut. A special award was given to Pardessiya local council for its contributions to the community.

11 ACTIVITIES

CBI's CAMPAIGN FOR 80% LESS CBI HOSTS THE TEL AVIV SEGMENT OF ELECTRICITY FOR LIGHTING 2009 ECOLNOA (ECOFILM) FESTIVAL A joint project by CBI and Semicom-Lexis began under the auspices of the Tel Aviv Municipality and with the support of the Israel Electric Corporation. During November and December of 2009, CBI conducted a new national environmental campaign geared toward decreasing lighting energy. With a simple switch from ”normal” bulbs to the newly introduced economical bulbs, the result can be substantial cutbacks of up to 80% in electricity consumption, while providing the same amount of light. The campaign took place at an especially timely period - during the Copenhagen Conference. CBI has committed to guiding the public step-by-step on making this change to the new bulbs. Old bulbs will be collected by special units, and accumulated at Rabin Square. The goal is to collect one million bulbs, The annual ECOLNOA (ECOFILM) FESTIVAL takes and a special prize will be awarded to the top place in several venues simultaneously throughout collector. Israel. The opening night is traditionally hosted by the Jerusalem Cinematheque. CBI has been collaborating ECOCALYPSE TECHNO-ECOLOGICAL with the festival’s management since 2007. In 2009 CBI ART EXHIBITION AT CBI hosted the Tel Aviv ”happening” at CBI's headquarters. Dafna Margolin, a renowned Israeli painter who is A marathon of film screenings took place, including “The considered one of the pioneering ecological artists, has Age of Stupid” showing the world in the year 2055, decided to have an unusual ecological art exhibit at totally ruined by devastating weather effects, except CBI. The paintings point at the sensitive border line for a storage compound at the north pole, no longer between technology and the environment. Margolin's covered by snow, where all of mankind’s achievements works have been exhibited in prestigious venues like The are stored for safekeeping. Only one person survives, Grande Palais in Paris, 1882 Gallery in Frankfurt, Fusion in order to ask the crucial question: “Why did we Arts Museum in New York and The Venice Biennale. not stop the climate changes before it was too late?” Professor Alon Tal, of the Desert Ecology Department The Tel Aviv Festival also incorporated CBI’s big green in Ben Gurion University, a lawyer who is an expert in happening of ecological workshops, a students’ film environmental law, lectured on Ms. Margolin's works. competition and green food stands using biodegradable, It is CBI's belief that once reflected in art, ecological vegetable-source disposable dishes and bags - a issues stand a better chance of being understood continuation of last year’s major campaign “One Plastic and getting closer to our hearts, thus advancing more Bag Less.” quickly toward solutions.

Dafna Margolin and exhibit at CBI

12 During Hanukkah, CBI held magnificent displays at city malls of fashionable attire made out of recycled materials. Mannequins dressed in recycled plastic, wood chips, paper, etc., created by the Academy of Fashion Design attracted mall visitors in major cities. Visitors also enjoyed workshops by CBI counselors, using recycled rubber, plastic bags, plastic discs, newspapers, and other waste materials.

CBI Hanukkah Celebrations in Major Malls

”Broadway, Corner of Frishman” was shown in the annual theater evening coordinated by the Events Committee this year. As always, Beit Lessin, one of Israel’s foremost theater companies, and the Haaretz Museum cooperated with CBI and enabled this beautiful evening to become an annual success. Ilana As (in photo), Chairman of the Events Committee and the committee members are doing a great job, and their efforts resulted in a full house. All proceeds go toward establishing a new horticultural therapy unit at Keren Or - Jerusalem Center for Multi-handicapped Blind Children.

2009 Theater Evening

13 BRANCHES

A NEW BEDOUIN BRANCH IN THE NEGEV A new CBI branch opened in Hura, a Bedouin village of 12,000 citizens located south of Be'er Sheva. Branch Manager Basher al'Asibi will coordinate all environmental activities in the Bedouin sector in the entire southern Negev. We wish Basher success in his important role.

KFAR SAVA This active branch conducted numerous activities throughout the year. In early February, hundreds of CBI volunteers gathered at The Student's House, in the presence of Mayor Yehuda Ben Hamo. This was the kickoff of CBI's national competitions held throughout the country, involving hundreds of thousands of people in major sectors.

Tu Bishvat (Jewish Arbor Day) was celebrated early this year by the Kfar Sava branch. Thousands of school children participated in planting trees and organic gardens throughout the city. This was made possible through the generosity of the city's Danziger nursery. An unusual way of celebrating this beautiful festival was the creation of colorful plastic flowers from scraps of plastic bags. This demonstrated to the children the meaning of recycling plastic and helped instill the idea that consumption of plastic should be reduced. Environmental Activities at the City Mall involved thousands of children and adults. There were energy conservation work sheets and information that surprised the audience, along with talks by CBI counselors on waste and water management. SHOHAM An exciting recycling project was carried out by CBI's Shoham Branch, involving pupils belonging to the ”Green Committees.” These pupils were totally surprised to learn, during a visit to Bareket (a village near Shoham) dumping sites, that even whole buildings can be recycled. CBI counselors explained how the rubble and debris from demolished buildings can be used, for instance, as a platform material underneath newly constructed roads.

Tu Bishvat Planting Project With JNF Shoham branch conducted a traditional planting project with the cooperation of the JNF. Children, teachers and parents alike participated in this year's event, under the auspices of the Shoham Municipality.

14 NEW VENTURES

THE CBI GREEN AMBULANCE PROJECT CBI is now intensively promoting the project of CBI Green Ambulances - mobile units to extend environmental education nationwide and thus overcome the financial cutbacks dictated by the global economical crisis. In addition to some 35,000 pupils educated each year at our Center for Environmental Studies in Tel Aviv, through the Green Ambulances CBI can spread its programs to every corner of Israel - to schools in all cities including the periphery, to community centers and to industry. Trained professional counselors will be conducting these programs, with specially designed hands-on rolling equipment and computers - for the benefit of us all. We hereby call on our chapters to stand behind this high priority project and support this vehicle for spreading CBI’s education nationwide.

15 International Album 2009 The Israeli House – CBI’s International Album for 2009, is a beautiful photographic testimonial to the Council’s initial mission - beautiful, aesthetic housing for Israel’s citizens. The album takes readers on a fascinating tour through time, exemplifying the multifaceted, complex mosaic of large cities, towns, suburbs, and rural villages, portraying what the founders of the Council for a Beautiful Israel envisioned back in the 1960s. At that time, haphazard construction to house the enormous influx of immigrants, much beyond the country’s capabilities, resulted in buildings that soon became eyesores, and whole neighborhoods turned into slums. The Album clearly shows the success of CBI’s doctrine of introducing beautification and aesthetics as a new code of life. The 2009 Album was created with the good counsel of top professionals. We hereby extend our gratitude to all our committed Album sponsors, whose longtime dedication to this project enables CBI to perpetuate important educational ventures.

Nobel Prize laureate Al Gore has chosen the Council for a TCP-Israel Beautiful Israel to lead the Israeli segment of The Climate Project, which he initiated. He made his choice after having Underway examined all the other environmental organizations in Israel. With The Climate Project is an international mission with a social- environmental responsibility to impart knowledge and Al Gore's increase awareness of climate changes that affect our globe Blessings as a direct result of human actions. The essence of the project is action to decrease global warming and climate change resulting from the devastating emissions of greenhouse gases.

CBI Israel Headquarters 80 Rokach Blvd., Hayarkon Park POBox 53250, Tel Aviv Israel Tel: 972-3-6420416 / 6423111 Fax: 972-3-6438554/6422839 Email: [email protected],il Website: www.israel-yafa.org.il

U.S.A. U.K. FRANCE American-Israel The British Friends Beautiful Israel France Environmental Council/CBI of Beautiful Israel c/o Elizabeth Stagel c/o Linda Lese c/o Shoshana Saltoun 86, Avenue Henri Martin 136 East 57th Street, Suite 1205 29 The Ridgeway Paris 75116 New York, NY 10022, USA London NW118QP, U.K. FRANCE Tel: 1-212-935-1840 Tel: +44-208-8455-5990 Tel: +33(0) 603 701818 Fax: 1-212-421-1530 Fax:+44-208-731-9865 Cel: +33(0) 147554995 Tax Exempt: Cel: +44-7876748821 Federal ID No. 23-7379946 eMail: [email protected] eMail: [email protected]