COMPANY SUMMARY

INTRODUCTION

Company Logo

Corporate Websites www.lotteshopping.com www.ir.lotteshopping.com

Financial Summary, US$ thousands

Year ended Year ended 31 December 2007 31 December 2006

Turnover 10,411.5 9,741.7

Operating income 806.5 806.1

Source: IGD estimates, Lotte Shopping at 31/12/07 Note: Figures are net as provided by Lotte in its 2007 and 2006 annual reports.

Ownership

The Lotte Group was established in 1967 with the founding of . Lotte Trading, established in 1974, is the commercial arm of the group. The Lotte Group is vertically-integrated and active in the , food and beverage, tourism and leisure sectors. Please see the bottom of this page for a diagram of the Lotte Group structure.

Lotte Shopping was founded as Hyeob-woo Industry Co. Ltd, with Kyeokho Shin as the largest shareholder (94% of the equity), in 1970. The name was changed to Lotte Shopping Co. Ltd. in 1979. It operates discount stores, supermarkets, department stores, cinemas and food businesses.

Lotte Shopping is a public company, having made its IPO in 2006. It is listed on the and Stock Exchanges.

Countries of Operation

Europe NAFTA South and Asia Middle Africa Australasia Central East America

Russia No No South No No No operations operations Korea operations operations operations

Source: IGD, Lotte Shopping at 31/12/07 Note: Lotte opened its first stores in in June 2008 and is set to enter in H2 2008.

Copyright IGD 2008 © 1 Store Portfolio

By Region

Region Stores

Asia 219

Europe 1

Total 220

Source: IGD, Lotte Shopping at 31/12/07

By Format

Format Stores

Supermarkets 76

Others 66

Discount Stores 51

Department Stores 27

Total 220

Source: IGD, Lotte Shopping at 31/12/07

Group Structure

Copyright IGD 2008 © 2

Source: Lotte Shopping

Copyright IGD 2008 © 3 MANAGEMENT STRUCTURE

Board of Directors

Lotte Shopping's board is composed of 11 directors, six of whom are external. The board operates two committees responsible for auditing duties and the appointment of external directors.

Shin Kyukho - Chairman, Lotte Group Shin Dongbin - Vice President, Lotte Group Lee Chulwoo - CEO, Lotte Shopping Lee Inwon - CEO, Corporate Headquarters, Lotte Shopping Shin Youngja - President, Lotte Shopping Park Mooik - CEO, Gallup Korea Research Institute Sohn Sungkyu - Professor, Yonsei University Yoon Sairee - Lawyer, Law firm Woo Yun Kang Jeong & Shan Jwah Sunghee - President, Gyeonggi Research Institute Kim Seho - Former Vice-Minister, Ministry of Construction and Transportation

Other management positions:

Yi Il-Min - Investor Relations and International Business Development Director

Copyright IGD 2008 © 4 COMPANY STRATEGY

Background

The first opened in in 1979. The group first entered the supermarket business in 2001. In August 2006, Lotte Shopping acquired a 53.03% controlling stake in Woori Home Shopping, 's fourth largest home shopping channel.

Lotte listed on the South Korean and London Stock Exchanges in 2006.

Group Strategy

Lotte Shopping's strategy is based on:

Strengthening the department store segment - Lotte Shopping claims a 43% share of the South Korean department store sector, and will expand in this sector by opening new stores in its domestic market and entering international markets with the format.

Differentiating itself with new retail models - The company opened Young Plaza, a shopping centre targeted exclusively at young people, in 2003. Similarly, it launched Avenuel, targeted at affluent customers, in 2005. Its focus areas are specific target markets, category killer stores and shopping malls to differentiate itself from the competition.

Private label - Lotte Shopping owns private brands such as Herbon, Laviat, Wiselect and Withone. It offers a range of private brands as a differentiation strategy.

Operational efficiency - Lotte Shopping has opened purchasing offices in and Shenzen in China to enable global sourcing. It continues to invest in technology to upgrade its information systems. By 2008, Lotte plans to convert its three distribution centres into two comprehensive large-scale distribution centres.

Focusing on the customer - The group offers value-added services such as a loyalty card, events at its culture centres, individualised shopping spaces and 'most-valued-guest lounge' to its loyal customers.

2008 Strategic Focus

The following strategies will play a key role in guiding Lotte's growth and profitability over 2008.

Expansion

Lotte will continue to invest in its core businesses of department and discount stores. It aims to operate 29 department stores by 2010 and 100 discount stores by 2011. Lotte plans to open seven discount stores and 15 supermarkets in major metropolitan areas across Korea in 2008.

Expansion will also be a focus for other formats. Premium outlet malls will open in Gwangju and Gimhae and the first Zara stores will open in downtown Seoul. The first Toys R Us stores opened in December 2007 and Lotte believes this business has the potential to be a category killer. Around 10 new cinema multiplexes and four new Krispy Kreme doughnut shops will also open.

Speaking in the local press, Lotte's Investor Relations and International Business Development Director, Yi Il-Min, has said "We see business opportunities in China, Vietnam and most emerging markets in Asia, with greater opportunities for the discount mart business particularly in emerging markets. Once we enter a new market, we aim to operate multiple stores for better efficiency. We ultimately aim to generate 30% of revenue from overseas stores".

Lotte has also stated its intention to enter at some point. It is currently sourcing and networking in the country as the Indian grocery market remains closed to 100% Foreign Direct Investment in multi-brand retail.

Targeting emerging markets

Lotte's global retail strategy targets emerging markets in particular. It entered Russia in 2007, China in 2008 and also plans to enter India and Vietnam.

Private label and sourcing Copyright IGD 2008 © 5 Private label accounted for 10.6% of sales at discount stores in 2006 and rose to 12.2% in 2007. Key brands include Basic Icon, Withone, Wiselect and Wiselect Prime. Lotte also has private label brands in clothing.

In October, it opened an 85,000 sqm distribution centre in Osan, to serve the South Korean capital Seoul and its region. By the end of 2008, a 54,900 sqm DC will open in Gimhae which will serve the southern half of the peninsula. Lotte is also working on a lean management programme that will cover 23 stores by the end of 2008 and all outlets by the end of 2009.

In June 2008, Lotte announced the acquisition of NV. Guylian will benefit from Lotte's distribution network in Asian markets, as well as its NPD knowledge. The move will enable Lotte to diversify on a product, channel and geographic basis and also allow it access to the European market. Guylian also has a strong brand in premium boxed chocolates and successful position in duty free outlets worldwide.

Information systems

Lotte completed major projects on Enterprise Resource Planning (ERP) and Customer Relationship Management (CRM) in 2006. Going forward, the group continues to upgrade its ordering, inventory management and CRM systems to improve efficiency and lower costs.

Loyalty and merchandising

In July 2006, Lotte completed the group-wide integration of its Lotte Membership programme. All Lotte affiliates now share a common customer base and holders of the can accumulate and use points on purchases at any group affiliate, or donate them to charity.

At the end of 2007, Lotte Shopping held a 92.5% stake in Lotte Card (www.lottecard.co.kr). There were 7.7 million cardholders at the end of the year. The group's long-term aim is to exceed 10 million cardholders. Lotte's recently acquired home shopping business has a member base of nine million.

Lotte's merchandising strategy is geared towards meeting consumers' increasingly diverse tastes. It continues to upscale its department store format, to cater for the high-end market, as well as expanding its ranges. Lotte differentiates its discount stores by launching private label ranges and expanding the number of exclusive brands it offers.

Online

Following the acquisition of Woori Home Shopping in 2006, Lotte will begin to integrate operations going forward, for example with initiatives such as co-marketing. Woori Home Shopping was relaunched in May 2008 as Lotte Home Shopping.

In 2007, Lotte.com's strategy included stepping up co-operation with Lotte Department Stores, making processes more efficient and customer-centric and expanding the fashion ranges. The website will also be branching out into new areas such as hybrid online-offline shopping malls and overseas buying agent services. Lotte launched shopping by mobile phone in 2006 and by television in 2007.

In September 2007, a partnership with Japanese department store operator Marui Co was announced, in which Marui will launch an online store in South Korea. The site will offer about 20,000 branded and private label SKUs, including women's and men's clothing, bags and shoes and will be operated by Lotte.com.

Copyright IGD 2008 © 6

Source: Lotte.com

The Lotte online site can be found at www.lotte.com

Copyright IGD 2008 © 7 COMPANY HISTORY

2008

October, Lotte announces plans to launch Krispy Kreme franchise in China. June, Lotte opens first stores in China.

2007

September, Lotte opens first department store in Russia. Lotte forms a holding company in China: Lotte (China) Investment Co. The first department store - Le Tian Yin Tai - will open in Wangfuzing, downtown Beijing in summer 2008. The seven-floor complex will have a sales area of 36,860 sqm and stock groceries as well as luxury goods. Lotte announces that it will expand to Vietnam (Ho Chi Minh City) in 2008 and to India over time. Lotte announces that it is entering Russia, opening first department store in Moscow in August. April, launches first t-commerce service - shopping via interactive features supported by digital cable TV. February, first Lotte Young Plaza fashion store, targeting teens and 20-somethings, opens in Department Store.

2006

December, signs licence agreement with Toys 'R' Us. Lotte will open full size Toys 'R' Us outlets next to its discount stores, or smaller ones inside. September - October, opens offices in Ho Chi Minh City (Vietnam) and New Delhi (India) in preparation for market entry. July, launches m-commerce service - shopping by mobile phone. June, launches RFID demonstration area at its Seoul Station store. June, signs agreement to build the Sky Park shopping mall on a 195,000 sqm site at Seoul's Gimpo International Airport. The mall is due to open in 2010. February, lists 1,714,286 shares of common stock on the Korea Stock Exchange and 6,857,143 shares of common stock in the form of Global Depository Shares on the London Stock Exchange. The capital increases to US$154.9 million. Adds Zara clothing and Furla leather goods to its international brand portfolio.

2005

Opens Avenuel, a speciality store targeted at affluent customers.

2003

November, opens Lotte Young Plaza.

2001

Opens first Lotte Super.

1998

Opens its first discount store, , in Seoul.

1996

Launches LotteShopping.com

Copyright IGD 2008 © 8

1995

Increases capital to US$31.23 million.

1994

Dongjoo Shin and Dongbin Shin become the largest shareholders with 23.8% shareholding each.

1991

Opens Yeoungdeungpo department store branch under a management contract with Lotte Station Building, a separate corporation.

1982

Registers with the Financial Supervisory Service.

1979

Moves to 1 Sogong-dong, Jung-gu, Seoul. Name changes from Hyeob-woo Industry Co. Ltd. to Lotte Shopping Co. Ltd. Hanil Seasoning (42.5%) and Jeongbon Industry (40.0%) become the largest shareholders in the company. Opens the first Lotte department store branch in Seoul.

1970

Kyeokhto Shin, with a shareholding of 94% of the equity, establishes the company as Hyeob-woo Industry Co. Ltd.

Copyright IGD 2008 © 9 PORTFOLIO STATISTICS

As at 31st December 2007, Lotte Shopping operated 220 stores. The group opened its first stores in China in June 2008 and is set to enter Vietnam in H2 2008.

Market Format Fascia Store Nos.

South Korea S Lotte Super 76

D Lotte Mart 51

O 40

O Krispy Kreme 26

DS Lotte Department 26 Store

Total 219

Russia DS Lotte Plaza 1

Total 1

Source: IGD, Lotte at 31/12/07

Key to abbreviations: S: Supermarket D: Discount DS: Department Store O: Other

Lotte Shopping store locations in South Korea at year-end 2007

Copyright IGD 2008 © 10

Source: Lotte Shopping

Copyright IGD 2008 © 11 ACQUISITIONS & DIVESTMENTS

2008

October, Lotte Shopping announces plans to acquire a 75% stake in discounter PT Makro . In a separate deal, Lotte's Singaporean affiliate will acquire the remaining 25% stake, subject to approval from the Indonesian government. PT Makro operates 19 stores in Indonesia. June, Lotte Confectionery Co. announces partnership with maker Chocolaterie Guylian NV. Lotte will acquire 100% of the shares of Guylian and its subsidiaries for an undisclosed sum. June, Lotte completes acquisition of CTA Makro. CTA Makro operates six supermarkets in Beijing and two in Tianjin which will be rebranded to Lotte Mart. January, Lotte acquires non-life insurer Daehan Fire & Marine Insurance Co. for KRW352.6bn (US$372.3m). It will allow Lotte a gateway for its plans to sell non-life insurance products through its retail networks. The transaction remains subject to regulatory approval. January, Lotte announces acquisition of confectionery retailer Ginza Cozy Corner in a transaction valued at Yen20bn (around US$182m). Ginza operates 347 shops in eastern Japan.

2007

December, Lotte announces acquisition of controlling 49% stake in China Trade Association Makro Commercial (CTA Makro). October, Lotte Confectionery reaches agreement with Bien Hoa Confectionery Corporation (Bibica) of Vietnam to acquire a 30% stake in the Vietnamese group. October, establishes Zara Retail Korea, with Inditex of Spain, to manage and distribute the Zara fashion brand. March, acquires regional supermarket operator Big-Mart. Based in the South-western province of Cholla, Big- Mart operates 14 medium-sized stores.

2006

October, signs 50:50 joint-venture agreement with Zhejiang Intime Department Store, the retail arm of real estate developer China Yintai Holdings. The group will open a Lotte Intime Department Store in Beijing's Wangfujing district. August, acquires majority stake in home shopping channel Woori Home Shopping. Acquisition is approved in December. Woori also has joint-ventures in China and Taiwan. April, signs agreement to acquire Cheongju Department Store. March, finalises joint-venture agreement with Spanish fashion distributor Inditex, to bring the Zara brand to South Korea. Lotte will open both standalone and shop-in-shop Zara outlets. February, Lotte Shopping lists 1,714,286 shares of common stock on the Korea Stock Exchange and 6,857,143 shares of common stock in the form of Global Depository Shares on the London Stock Exchange. The capital increases to US$154.9 million.

2004

March, acquires 25 supermarkets and one distribution centre from Hanhwa Stores Co. Ltd.

2003

December, spins off its credit card business to subsidiary Lotte Card Co. Ltd.

2002

Transfers packaging division to Lotte Aluminum Co. Ltd. Acquires department store operator Midopa Co., and changes its name to Lotte Midopa Co. It operates a branch in Nowon and leases Young plaza in Seoul to Lotte Shopping.

Copyright IGD 2008 © 12 2000

Spins off LotteShopping.com to create Lotte.com

1998

Increases capital to US$72 million.

1997

Acquires Songgok Industry Co. Ltd. along with the operations of its department store in Seoul.

1995

Increases capital to US$31.23 million.

1994

Dongjoo Shin and Dongbin Shin become the largest shareholders with a 23.8% shareholding each.

1982

Registers with the Financial Supervisory Service.

1979

Hanil Seasoning (42.5%) and Jeongbon Industry (40.0%) become the largest shareholders in the company.

1970

Kyeokhto Shin, with a shareholding of 94% of the equity, establishes the company as Hyeob-woo Industry Co. Ltd.

Copyright IGD 2008 © 13 ADDRESSES

SOUTH KOREA

Lotte Shopping Co. Sogong-dong, Jung-gu, Seoul South Korea Tel: +822-771-2500

Copyright IGD 2008 © 14 FINANCIAL PERFORMANCE

LATEST RESULTS

Lotte Q3 2008 performance

Currency Q1 2008 Q1 2007 % Change

Gross sales KRW 2,630 billion 2,468 billion +6.6

US$ 2,922 million 2,741 million +6.6

Operating KRW 149 billion 168 billion -11.4 profit

US$ 166 million 187 million -11.3

Net profit KRW 123 billion 151 billion -19.3

US$ 136 million 168 million -19.0

Source: IGD estimates, Lotte Shopping at 30/09/08 Note: Small differences in percentage changes for US$ are due to currency conversions and rounding.

Key points:

Growth in sales contribution from the supermarket business. The group opened 12 new stores in the third quarter, reaching 102 to date in 2008. Lotte acquired the Indonesian chain Macro, penetrating into South-East Asia. Despite economic conditions, luxury brands have been driving growth in department stores. Lotte attributed the fall in operating profit to new store openings in department stores. A number of stores are also under refurbishment. Continuous growth for the Lotte Card, both in revenue and transaction volume, driven by its increasing brand power. There are now 8.3 million cardholders, with 100,000 added during Q3.

Expansion plans:

Star City department store will open in October 2008. Five new discount stores will open in the fourth quarter as well as a new distribution centre at Gimhae. Lotte is launching in the Outlet Mall sector in Q4, in Gwangju and Gimhae.

Lotte Q2 and H1 2008 performance

Q2 Q2 % H1 H1 % 2008 2007 Change 2008 2007 Change

Turnover KRW 2.6 2.4 +8.3 5.3 4.8 +10.4 trillion trillion trillion trillion

US$ 2,382.7 2,384.0 +8.3 5,264.7 4,768.1 +10.4 million million million million

Operating KRW 202 192 +5.2 407 375 +8.5 profit billion billion billion billion

US$ 200.7 191.0 +5.2 402.5 370.9 +8.5 million million million million

Net profit KRW 168 180 -6.7 395 352 +12.2 billion billion billion billion

Copyright IGD 2008 © 15 US$ 167.0 178.9 -6.7 362.2 349.5 +12.2 million million million million

Source: IGD, Lotte Shopping at 30/06/08 Note: 2007 figures differ slightly from those previously released by Lotte.

Copyright IGD 2008 © 16 LAST FULL YEAR

Full year 2007

Currency KRW millions, US$ thousands

Currency FY FY % 2007 2006 Change

Gross sales KRW 9,768,132 9,055,880 +7.8

US$ 10,411,567 9,741,695 +6.9

Operating KRW 756,671 749,372 +1.0 income

US$ 806,513 806,123 +0.04

Source: IGD estimates, Lotte Shopping at 31/12/07 Note: Figures in both KRW and US$ are net and are as provided by Lotte in its 2007 and 2006 annual reports.

Copyright IGD 2008 © 17 SWOT ANALYSIS

STRENGTHS

Leading player in the South Korean department store sector, claiming a market share of over 40%.

Lotte Shopping is part of a large business group with a diversified business portfolio and sound financial management.

Lotte Shopping is a public company with listings on the London and Korean Stock Exchanges.

The group has a clear entry strategy for the high potential emerging retail markets of China, Russia, India and Vietnam. It opened its first stores in China in June 2008 and will open in Vietnam in H2 of the same year. The first department store opened in Russia in 2007 and India is on the cards, although Lotte has not given a definite date due to the Foreign Direct Investment regulations in the country.

Copyright IGD 2008 © 18 WEAKNESSES

Lotte Shopping's strategy so far has been focused on the stagnant South Korean market with a higher exposure to the slowing department store sector.

Compared to competition, Lotte Shopping is a late entrant in the growing Chinese market and will have to work hard to develop a significant presence. The first three Lotte Mart stores opened in June 2008 and the first department store was open in time for the Olympic Games.

Copyright IGD 2008 © 19 OPPORTUNITIES

New market entry is planned in H2 2008 for Vietnam, using Lotte Mart discount stores. The group also plans to enter India but has not yet set a date. Further development of the fledgling operations in Russia and China will be a priority, particularly in China.

Following the acquisition of a controlling stake in South Korea's fourth largest home-shopping channel, Woori Home Shopping, Lotte will be able to gain share in this sector. The group will begin to integrate operations going forward, for example implementing joint initiatives with its own online site Lotte.com. It has already renamed the site under the Lotte banner.

As the South Korean department store sector consolidates, Lotte Shopping is well placed to make substantial investment to strengthen its position.

Copyright IGD 2008 © 20 THREATS

As the Asian retail markets continue to offer attractive opportunities, and the large multi-national retailers expand their coverage, Lotte Shopping will come under pressure to maintain its competitive position.

Following domestic retailer 's acquisition of Wal-Mart stores in 2006, Lotte Shopping is under increasing pressure to improve its position in the South Korean discount sector. The group has plans to aggressively drive growth via both existing and new businesses.

Copyright IGD 2008 © 21 COUNTRY

CHINA

Year of Entry Number of Stores

2008 8

Source: IGD, Lotte Shopping at 19/06/08

Background

In December 2007, Lotte announced the acquisition of a controlling 49% stake in China Trade Association Makro Commercial (CTA Makro) for KRW78bn (US$84m). It took full control in early 2008.

In June 2008, the first three Lotte Mart discount stores opened in Beijing. They are part of the portfolio of eight acquired from CTA Makro. The first department store opened in Beijing on 1st August, in time for the Olympic Games.

Expansion

Lotte plans to revamp the remaining five stores by the first half of 2009. It is also looking to open an additional store in Tsingtao, Shandong Province, by the end of this year. Lotte has ambitious expansion plans and targets 100 stores in China by 2012 and 300 by 2018. The group will also launch private label products in China under the Beverage brand.

In October 2008 Lotte revealed plans to introduce the Krispy Kreme brand, in which it owns the franchising licence, to China. Around 35 stores will open in cities including Shanghai, Beijing and Tianjin.

For more about Lotte Shopping's operations, please click here.

Copyright IGD 2008 © 22 RUSSIA

Year of Entry Number of Stores

2007 1

Source: IGD, Lotte Shopping at 31/12/07

Background

Lotte opened its first department store in Russia in September 2007. The store, Lotte's first outside its home market, is situated in the centre of Moscow and occupies eight stories of the 21-storey Lotte Plaza building (pictured below). The basement and first floor house a selection of food and household goods, contributing to a total sales area of 23,130 sqm.

Lotte is certain that it can do well in the Russian market, having carried out extensive research and planning for the new venture. Lotte targets KRW140bn (US$149m) turnover for the store in 2008.

Lotte said that, as well as carrying global and South Korean brands, the store caters to local tastes. Around 22% of the total 121 brands are Korean, while 21% are international luxury brands such as Gucci and Prada.

The complex is situated in the Novy Arbat area of Moscow. Lotte plans to open further shopping centres in Russia in 2010, 2011 and 2013. St Petersburg is one of the target cities.

For more about Lotte Shopping's operations, please click here.

Copyright IGD 2008 © 23 SOUTH KOREA

Year of Entry Number of Stores

1979 219

Source: IGD, Lotte Shopping at 31/12/07

Background

The first Lotte Department Store opened in Seoul in 1979. The group first entered the supermarket business in 2001. In August 2006, Lotte Shopping acquired a 53.03% controlling stake in Woori Homeshopping, South Korea's fourth largest home-shopping channel, since renamed Lotte Homeshopping.

Grocery formats

Lotte

Lotte believes that there is still room for growth in this format, although the sector is relatively mature. In 2006, the group opened its first new department store for two years and opened the Centum City store in in 2007. In 2008 the Star City store, the ninth location in Seoul, will open and Lotte plans to add a store per year up to 2010.

As well as 'Lotte only' brands, stores include third-party concessions such as restaurants, hairdressers, medical clinics and jewellery shops. Lotte has diversified this format to target specific markets such as the affluent (Avenuel) and teens/20-somethings (Lotte Young Plaza). In downtown Seoul, the proximity of these new formats to Lotte's other outlets has created a shopping district known at 'Lotte Town'. Two more Young Plazas opened in 2007 and Lotte also used the format to enter Russia. The second overseas department store, in Beijing, opened in summer 2008 in time for the Olympic Games.

Lotte Mart

The Lotte Mart discount format offers a one-stop shopping experience. The ranges include groceries, clothing and household appliances, at low prices which are also found at www.lottemart.com

Six new stores opened in 2007. Private label made solid progress, rising two percentage points to 12.2% of total sales as Lotte moves towards its 20% mid-term target. It aims to pass the 70-store milestone in 2009. Lotte Mart will be working on enhancing and expanding the one-stop shop concept, adding convenience facilities such as dry cleaners, banking and travel agencies.

Source: Lotte Mart

Lotte Super

Lotte gained a foothold in southwestern Korea in 2007, via the acquisition of 14 Big-Mart stores in March, while expanding into the southeast via its core formats. It targets over 100 Lotte Supers by the end of 2009. Initiatives to improve profitability, reduce costs and deliver more value are underway. Lotte exceeded its target of more than 75 supermarkets by the end of the year (79) which was up from 52 at the end of 2006. Copyright IGD 2008 © 24 The group is also accelerating the roll out of its new 'mySuper' mini-supermarket format.

In 2006, Lotte Super revised its store development strategy to tackle challenges such as mergers and acquisitions in the discount sector and expansion by supermarket competitors. The revision covered:

a region-by-region review of its expansion plans improving product management by setting up a special SKU taskforce and improving standard product displays stepping up marketing

Other formats

Lotte Cinema

In 2006, the cinema business added 13 new multiplexes to its portfolio, taking the total to 36. At the end of the year, 13 of Lotte's cinemas were in close proximity to its department or discount stores. Lotte added eight cinemas in 2007, reaching its own target and is formulating plans to take its cinema chain and film distribution outside South Korea. It plans to add 10 multiplexes in 2008. Visit www.lottecinema.co.kr for more information.

Krispy Kreme Doughnuts

The number of Krispy Kreme outlets reached 40 in 1007 and four new shops are scheduled to open during 2008. The group is addressing healthy eating by adding more organic products such as coffees, whole-wheat mixes and frozen fresh fruit blends.

Food Manufacturing

This division produces a wide range of products, including food additives, flavourings and seasonings. Products are sold via the group's own retail channels as well as third-party wholesalers and distributors. In 2008, as in the previous year, Lotte will concentrate on improving quality and productivity with a focus on healthy foods. The group is also setting up a subsidiary in China to better serve the needs of affiliates there.

Shopping Malls

In 2007, work began on a shopping mall on a 195,000 sqm site at Gimpo International Airport in Seoul. It is set to open in spring 2011 and will host a variety of Lotte's businesses including a department store, discount store, multiplexes and specialty outlets. Lotte will open its first premium outlet malls in 2008 in Gwangju and Gimhae.

For more about Lotte Shopping's operations, please click here.

Copyright IGD 2008 © 25 VIETNAM

Market entry anticipated H2 2008

Lotte will open its first discount store in downtown Ho Chi Minh City in the second half of 2008. It says it aims to become a local discount leader in the coming years and is also looking at sites for department stores in the country.

For more about Lotte Shopping's operations, please click here.

Copyright IGD 2008 © 26