ASPCA®Mission:Orange

ActionSpring 2007 ASPCA®Mission: Orange™ The ASPCA reaches out to communities nationwide to build a more humane future coast to coast >> PRESIDENT’S NOTE If there were ever any doubt that Americans love their pets, the facts Board of Directors speak for themselves. A recent Officers of the Board American Pet Products Hoyle C. Jones, Chairman, Linda Lloyd Lambert, Manufacturers Association National Vice Chairman, Sally Spooner, Secretary, Pet Owners’ Survey found that James W. Gerard, Treasurer 63% of U.S. households have a pet, Members of the Board Photo by Kristy Leibowitz which equates to 69.1 million Penelope Ayers, Alexandra G. Bishop, J. Elizabeth homes. Of these, 43 million homes have more than one Bradham, Reenie Brown, Patricia J. Crawford, pet. But sadly, for every pet that finds a caring home, Jonathan D. Farkas, Joan C. Hendricks, V.M.D., Ph.D., millions of other animals’ life stories end prematurely in Franklin Maisano, Elizabeth L. Mathieu, Esq., shelters across America. William Morrison Matthews, Majella Matyas, As we enter our 141st year, it gives me great pleasure to Sean McCarthy, Gurdon H. Metz, Leslie Anne Miller, Michael F.X. Murdoch, James L. Nederlander, Jr., let you know that the ASPCA is doing more than ever to Marsha Reines Perelman, George Stuart Perry, help build a more humane future for America’s animals. Helen S.C. Pilkington, Gail Sanger, William Secord, The ASPCA is proud to partner with target animal Frederick Tanne, Richard C. Thompson, welfare organizations across the country to launch Cathy Wallach “ASPCA® Mission: Orange™”—a focused effort to create Directors Emeriti a country of humane communities, one community at a Steven M. Elkman, George Gowen, Alastair B. time, where animals receive the compassion and respect Martin, Thomas N. McCarter 3rd, Marvin Schiller, due to them as sentient beings, and where there is no James F. Stebbins, Esq. more unnecessary euthanasia of adoptable animals simply because of a lack of resources or awareness. The ASPCA 424 East 92nd Street Our goals are to end animal cruelty and provide for New York, NY 10128-6804 the welfare of animals through education and the (212) 876-7700 www.aspca.org dissemination of knowledge and resources, thus E-mail: [email protected] elevating the status of animals in our society. I look Volume 3, Number 1 forward to keeping you abreast of all of our lifesaving ASPCA Action efforts and sincerely thank you for your loyalty to the is published four times a year by ASPCA and the animals we serve. The American Society for the Prevention of Cruelty to Animals 424 East 92nd Street New York, NY 10128-6804 Edwin Sayres Postmaster— Send address changes and undeliverable copies to: ASPCA President & CEO ASPCA Action Returns P.O. Box 97288 Washington, DC 20090-7288 Copyright © 2007 ASPCA. All rights reserved. The American Society for the ASPCA Action Prevention of Cruelty to Animals and ASPCA are registered trademarks. Editorial created by Rebus LLC, 632 Broadway, 11th Floor, New York, NY 10012. www.rebus.com For permission to reprint material from ASPCA Action, please direct requests to: Send subscription inquiries to: ASPCA Action, 424 East 92nd Street, ASPCA Action New York, NY 10128-6804. 110 Fifth Avenue Second Floor This newsletter is not intended to provide advice on individual pet health New York, NY 10011 matters or to substitute for consultation with a veterinary doctor. E-mail for ASPCA Action: [email protected] 2 ASPCA Action www.aspca.org >> COVER STORY ASPCA® Mission: Orange™ The ASPCA targets communities nationwide to make all America humane Imagine a world where every adoptable pet finds a loving home, and all animals are treated with compassion and respect. That’s the vision of the ASPCA, which since its founding in 1866 has led efforts to provide effective means for the prevention of cruelty to animals throughout the United States. Now, with ASPCA® Mission: Orange™, the ASPCA moves one bold step closer to realizing that dream. Under the mantle of the ASPCA’s flagship Tischman Photography Geoffrey Animal welfare leaders gather in NY to celebrate the kickoff of ASPCA Mission: Orange. lifesaving color, ASPCA Mission: Orange targets specific cities across the Humane Communities country where it will focus intensive efforts on Innovative programs to boost adoptions of shelter humane care and protection. In each community, the pets and expand anti-cruelty training and low-cost ASPCA has teamed with local animal welfare spay and neuter services typify the wealth of services groups, committing funds (up to $600,000 in each the ASPCA is helping to introduce and expand city over three years), staff, extensive training, and a upon in communities nationwide. “With the wealth of expertise. First stops for ASPCA Mission: intensive focus and collaborative approach of Orange in 2007: Austin, TX; Philadelphia, PA; Tampa, ASPCA Mission: Orange, many more animals will FL; and Gulfport-Biloxi, MS. be saved, and fewer will ever get into a shelter in “I am excited that so many wonderful local the first place,” says Senior VP Julie Morris of agencies are joining with us to make their city a true ASPCA National Outreach. humane community, where no animal is at risk Just a sampling of the myriad ways ASPCA Mission: simply because it lacks a home,” said ASPCA Orange will make a difference include: President & CEO Ed Sayres, as community leaders In Austin: The ASPCA has pledged $300,000 as a gathered on January 10 at ASPCA headquarters in lead gift to Animal Trustees of Austin to build a Manhattan. “This is the driving force behind ASPCA roomy new Spay/Neuter and Wellness Clinic to Mission: Orange—the desire to bring about replace their cramped, outmoded facility. Advanced immediate, measurable, and sustainable change for anti-cruelty training for police and others on such the animals we are honor-bound to protect and topics as animal hoarding and blood sports will provide for.” provide further protection for animals. And a new Spring 2007 3 >> COVER STORY spay and neuter program for feral for new pet parents, low-cost spay end needless euthanasia of cats at the Austin Humane Society and neuter services for some companion animals throughout the will “allow us to address the 15,000 pets a year, and expansion United States,” says the ASPCA’s prevention part of our mission in a of The Love Train, which last year Sayres. “With the launch of way that we’ve never done transported more than 1,200 ASPCA Mission: Orange, we are before,” says AHS Executive animals to areas of the country moving closer to creating an entire Director Frances Jonon. where they can more easily be country of humane communities, In Philadelphia: Senior adopted. Expanded anti-cruelty one community at a time.”■ veterinary students at the training for three regional police University of Pennsylvania will departments will further aid sterilize an additional 1,200 dogs animals in need. Meet Your Match™ and cats ready to go out for Meet Your adoption each year, thanks to a ASPCA Mission: Possible Match, a new operating room at the city’s Much of the inspiration for signature ASPCA animal shelter funded largely by a ASPCA Mission: Orange grew program that $150,000 ASPCA gift. Humane out of ongoing efforts in New color-codes education will get a big boost York, where the ASPCA served as pets and from a $30,000 ASPCA grant to a founding member and provided potential the Pennsylvania SPCA to create a $5 million lead grant to the adopters an informational Web site targeted Mayor’s Alliance for NYC’s based on personality and lifestyle traits to at teachers and schoolchildren Animals. This public-private make the perfect match, is just throughout the state. partnership, involving dozens of one of the ways the ASPCA is In Tampa: ASPCA Mission: animal welfare groups, is working helping to boost adoptions Orange efforts will include to build a humane community in nationwide. It is now used in behavior assessment training to which none of the city’s dogs and hundreds of shelters across the complement shelter adoption cats of reasonable health and country, including the Austin Humane Society, an ASPCA programs and efforts aimed at temperament is killed merely Mission: Orange partner. curbing the problem of pet because he or she lacks a home. “Since we kicked off Meet Your overpopulation, a key reason so The collaborative efforts are Match last May, our adoptions many animals end up in shelters in starting to pay off. “In 2006, more have skyrocketed,” says AHS the first place. “It takes a than 20,000 animals were adopted Executive Director Frances Jonon. community to solve the problem,” into great new homes, and for the “Before, folks would walk into our shelter and become overwhelmed says Frank Hamilton of Animal first time, fewer than 50% of by barking, homeless dogs. Now Coalition of Tampa, an ASPCA animals entering Animal Care and they come in with their colored Mission: Orange partner that Control were euthanized,” says ‘guest pass’ and have a sense of offers low-cost spay and neuter Jane Hoffman, President of the purpose and focus.” clinics throughout Hillsborough Mayor’s Alliance. Austin resident David Beer was County. “We’re expecting great The ASPCA is also working just one of thousands of animal- loving Texans to benefit from the things having the ASPCA closely with the Richmond program. After his family’s beloved behind us.” SPCA of Richmond, VA, which rescue greyhound died last fall at In Gulfport-Biloxi: The new will serve as a “learning age 14, he found the perfect state-of-the-art Humane Society laboratory” for ASPCA Mission: match in Breezy, a 5-month-old of South Mississippi, funded in Orange communities, sharing Dachshund mix born at the part with a $1 million gift from resources and expertise through shelter.

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