ELECTRIC VEHICLES MAGAZINE CHARGEDEVS.COM

2014 MEDIA KIT

v1402 ISENTROPIC MEDIA ELECTRIC VEHICLES MAGAZINE EVs are here. Try to keep up.

Industry activity and public interest in electric vehicles are at an all-time high, and we are dedicated to help bring EVs to prime time. Charged is a mirror for the EV industry, shining a light on the good ideas and innovators where we can find them, in our best effort to help connect the dots.

Editorial Overview: Charged splits industry coverage into three categories: The Vehicles - In-depth features highlighting auto maker electrification strategies, fleet options, well-suited EV niches, racing, and other marketing efforts. The Tech - A closer look at pushing the limits of EVs through the beauty of well-engineered products - batteries, power electronics, and other EV-optimized automotive systems. The Infrastructure - Charging at home, at work, in public, and the implications for the utilities. Frequency: 6x

Distribution: Charged is distributed to over 12,000 qualified subscribers. Hard copies are mailed direct to subscribers in North America and distributed at all of the leading industry events. International readers receive the popular digital edition, averaging over 78,000 views per issue. (All the digital issues, with current view counts, can be found at issuu.com/chargedevs/docs)

Readership: Charged qualified subscribers are key decision makers throughout the industry, from small start-ups to the biggest automakers, independent design firms to Tier One suppliers, government officials and fleet managers.

• OEM Engineers and Directors • Corporate/Utility/Municipality Fleet managers • Battery Manufacturers and R&D Firms • Government Policy Makers and City Planners • Power Electronics and Drivetrain Developers • Clean City Coalitions Members • Testing, Measurement, and Software Engineers • Electric Auto Association Members • EVSE Manufacturers and Installers • Dealerships and Distributors

Engineers, Corporate Officials and Management from: Audi, BMW, , , Coda, Daimler Trucks, Fisker, Ford, , Honda, , Jaguar Land Rover, Lotus, Mahindra, Mercedes-Benz, Mitsubishi, , , Renault, Smith, , Tata Motors, Tesla, Toyota, Via Motors, VW, Volvo, Wheego, and many more industry leaders

Fleet Managers, Government Officials and Directors from: 300+ Worldwide Government/Environmental Agencies, 85+ Clean City Coalition Chapters, 60+ Fleet Services Companies and 65+ Electric Utility/Distributors 82% of our readers recommend, authorize, or purchase products and/or services related to electric and/or hybrid vehicles.

2 ELECTRIC VEHICLES MAGAZINE BONUS DISTRIBUTION 2014 Editorial AABC FEB 3 - 7 Calendar Atlanta, GA SAE World INSIDE Congress APR 8 - 10 Detroit, MI Issue 12 - JAN 14 • The future of charging networks Next Generation Batteries • Next generation cell testing APR 29 - 30 • Cell balancing techniques San Diego, CA Issue 13 - MAR 14 ACT EXPO • EV/PHEV power ratings MAY 5 - 9 Long Beach, CA • Ultracapacitors • State of the US charging grid EDTA Conference MAY 19 - 21 Issue 14 - MAY 14 Indianapolis, IN • Battery life modeling Intersolar • Workplace charging leaders North America • VC funding & energy storage JUL 8 - 10 San Francisco, CA Issue 15 - JUL 14 The • Developing battery standards Battery Show SEP 16 - 18 The Expo for Advanced Batteries • Power management techniques Novi, MI • DCFC billing models

Plug-in 2014 Issue 16 - SEP 14 2 0 1 4 • Phase-change cooling systems 2014: TBA • Vehicle to grid economics • EVs and fuel cells EV 2014 VÉ 2014: TBA Canada Issue 17 - NOV 14 • 2015 vehicle preview EVS 28 • Retailer charging options May 3 - 6 2015 • Beyond lithium ion Goyang, South Korea Editorial calendar subject to change.

ISENTROPIC MEDIA 3 READERSHIP

Engineering Breakdown Engineering Management 43% Product Design 16% Reader R&D Engineer 10% Engineering Systems Design 10% 30% Corporate Executive/ Primary R&D Management 8% Management Software Design 5% 30% Manufacturing/Production 3% Job CAD/CAM/CAE Engineer 2% Engineering Consulting 2% Function

Government Official Information Technology 14% 2% Purchasing 4% Sales 5% Other Business 6% Development 9%

Reader’s Vehicle Battery/ Manufacturer Company Component/ 18% Powertrain Description Manufacturer 26% Government/ Environmental University/R&D Agency 2% 17% Software Development Fleet Management, 4% Outreach, & Planning EVSE on Federal, State, and Fleet Services Manufacturer/ Local Level 5% Installation 12% Other 5%

Buying Electric Utility/ Power Infrastructure 82% 9%

82% of Charged readers recommend, authorize, or purchase products and/or services related to electric and/or hybrid vehicles.

4 ELECTRIC VEHICLES MAGAZINE Vehicles Tech Infrastructure

ISENTROPIC MEDIA 5 2014 AD SPECS

Magazine Specifications AD SIZES Trim Size: 7.875” x 10.5” Non-Bleed Bleed Bleed Size: 8.375” x 11” Two Page Spread 15” x 9.685” 16.25” x 11” Binding: Perfect Bound Full Page 7” x 9.685” 8.375” x 11” Supplied Ads • Please supply PDF files properly prepared to 2/3 Page 4.625” x 9.685” 5.25” x 11” PDF/X-1a standards. 1/2 Page Horizontal 7” x 4.685” 8.375” x 5.5” • To guarantee color, a client-supplied contract proof is required. 1/2 Page Island 4.625” x 7.3125” 5.25” x 8.125” • Include any fonts used to create ad or logos. 1/3 Page 2.25” x 9.685” 2.875” x 11” • Avoid flattening or rasterizing Photoshop files. 1/4 Page 3.4325” x 4.685” Live Matter 1/6 Page Vertical 2.25” x 4.685” • Place all live matter within 0.25”of trim size including text, logos, and marks. Bookend Spread - Full Page & 1/3 Page Combined • For spreads allow 0.125” safety from gutter. Color • All supplied ads must be in CMYK, no RGB. Two Page Spread Full Page Images • All images must be 300 dpi. Logos • Vector .eps or .ai files are preferred. Type should converted to outlines. Delivery Bookend 2/3 Spread • Ad files may be delivered via CD-ROM, Page DVD, or a digital file transfer service. To coordinate delivery contact us at: 1/3 Page [email protected]

1/4 1/6 Advertising Director Page Vert Laurel 1/2 727.258.7867 - Office Page 1/2 Page 720.220.9455 - Cell Island Horiz 888.908.1044 - Fax [email protected]

ISSUE Ad Space Close Materials Due Ship Date Issue 12 - J/F 2014 2/14/2014 2/19/2014 2/24/2014 Issue 13 - M/A 2014 3/21/2014 3/24/2014 4/4/2014 Issue 14 - M/J 2014 5/9/2014 5/16/2014 5/23/2014 Issue 15 - J/A 2014 7/11/2014 7/16/2014 7/23/2014 Issue 16 - S/O 2014 8/29/2014 9/3/2014 9/10/2014 Issue 17 - N/D 2014 11/14/2014 11/19/2014 11/26/2014

6 ELECTRIC VEHICLES MAGAZINE 2014 RATES

Print Advertising Rates AD SIZES 1x 3x 6x 2 Page Spread $6,397 $5,863 $5,330 Bookend Spread $4,252 $3,897 $3,544 Full Page $3,763 $3,448 $3,136 2/3 Page $2,822 $2,588 $2,352 1/2 Page $2,258 $2,069 $1,881 1/3 Page $1,505 $1,380 $1,255 1/4 Page $1,317 $1,208 $1,097 1/6 Page $941 $863 $784 Premium Positions - Full Page Rates Back Cover $5,456 $5,002 $4,547 Inside Covers $4,891 $4,484 $4,077 Opposite TOC $4,139 $3,794 $3,448 Marketplace Positions 1/4 Page $856 1/6 Page $640 First consideration for premium position upgrade with a 6-insertion agreement. Rates include a complimentary listing on ChargedEVs.com/resources.

W Contact Us

EDITORIAL ADVERTISING

Christian Ruoff Laurel Zimmer Publisher Associate Publisher 727.522.0039 - Office Advertising Director 717.368.2829 - Phone 727.258.7867 - Office 888.908.1044 - Fax 727.543.7227 - Cell [email protected] 888.908.1044 - Fax [email protected]

ISENTROPIC MEDIA 7