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Buletin Comercial Rolmania-Suedia Buletin de afaceri România-Suedia Business Bulletin Rumänien-Sverige Romania-Sweden business newsletter Nr. 02/Aprilie 2015 Nr. 02/April 2015 No. 02/April 2015 BPCE Stockholm, SUEDIA Handelskontor Rumäniens i Stockholm, Sverige Trade Office of Romania in Stockholm, Sweden 36, Ostermalmsgatan, 10041-Stockholm; tel: +46 8 102858; email: [email protected] Business Newsletter Romania-Sweden Business opportunities Table of contents A Romanian economic mission in Sweden in early May 2015 • Mr. Ioan Uţiu, State Secretary of the Ministry of Agriculture and Rural Development, headed a Romanian economic delegation in Sweden on 4 and 5 May 2015. • The Romanian economic mission was accompanied by HRH Prince Radu, from the Royal Business opportunities Family of Romania, and was composed by 7 Romanian companies from the agriculture and food processing sectors . • The visit aims to establish contacts and exchanges of knowledge with counterparts from the Economic & financial Swedish academic, agriculture and food processing sectors. News • The delegation members were producers or representatives of associations of producers (in the fields of: fruits and vegetables; meat-stuff; oil; natural juices; bio/eko-products - honey, tea, dietary supplements, etc.) and of a specific RD institute . International events • List of Romanian companies 1. Ostrovit (vegetables, fruits and wine) Facts about Romania 2. Abundia - Agro Natural producers (organic vegetables, fruits, cold pressed juices) 3. CIC agro BIO invest SRL BioTerra (BIO Producers) 4. SC SONIMPEX TOPOLOVENI SRL (confitures, jams) Useful contacts 5. Agricola Bacău (Sibiu Salami) 6. Luna Solai (cold pressed vegetables oil) 7. Delicon Prodimpex (natural juices) and ICDP (research institute on fruit-growing/trees’culture). • The Romanian delegation had very useful contacts with representatives from ICA and Axfood in order to start discussions about the possibility to export Romanian food products to the Swedish market. • Separately [further on in the business opportunities section], we present details about some of the Romanian companies part of the delegation, interested in establishing contacts with prospective business partners on the Swedish market. Pg. 2/18 Business Newsletter Romania-Sweden Business opportunities (cont.) BUSINESS SEMINAR Table of contents Romanian traditional food products – Opportunities on the Swedish market On 5 May, the Embassy of Romania in Stockholm organized a business seminar, attended by Business the Romanian companies from the food industry, purchasing managers from ICA and Axfood, opportunities a general director from the Swedish Ministry of Rural Development and a representative of Swedish Farmers Federation. Economic & financial Romanian companies presented their offer and provided samples and promotional materials, News and the executives from ICA and Axfood revealed the concrete ways how a foreign company can become an official supplier of these two big companies that dominate the Swedish food International events market. The Director General of the Ministry of Rural Development exposed the major Swedish legal Facts about Romania regulations in food and the Farmers Federation’s representative made a number of clarifications regarding the quality requirements on the Swedish food market. Useful contacts All these data and information are particularly useful for Romanian exporters to structure and implement the strategy to promote their products on the Swedish market. Representatives of the Romanian food companies: Guests: - Ioana Belu, Ostrovit Mr. Hans von Heijne, purchasing manager ICA - Camelia Sucu, Agro Natural producers Mr. Tomas Dahlman, DG – Ministry of Enterprises - Catalina Maria Dan, CIC agro BIO invest SRL and Innovation BioTerra Mr. Henrik Nilsson, purchasing manager Axfood - Diana Sonia Stanciulov, SC SONIMPEX Mr. Daniel Hallmer, Axfood TOPOLOVENI SRL Mr. Johan Anell, CSR and Sustainability Manager, - Carmen Gavrilescu, Agricola Bacău The Swedish Food Federation - Aurora Palade, Agricola Bacău Pg. 3/18 - Felicia Tulai, Luna Solai - Cristi Constantin, Delicon Prodimpex Business Newsletter Romania-Sweden Business opportunities (cont.) BUSINESS SEMINAR Table of contents Romanian traditional food products – Opportunities on the Swedish market Business opportunities Economic & financial News International events Facts about Romania Useful contacts Pg. 4/18 Business Newsletter Romania-Sweden Business opportunities - Companies part of the Romanian economic mission in Sweden in early May 2015 Table of contents ABUNDIA Contact: Camelia SUCU – owner ABUNDIA Catalina Maria DAN – CIC Agro Bd. Metalurgiei 134, sect.4, Bucharest www.abundia.ro; [email protected]; [email protected] Business opportunities Economic & financial News International events “AFINUL”- Fruit Processing Center Facts about Romania situated in North of Transilvania., with mostly plums, Since the beginning, Abundia involved apples, strawberries, bilberries and forest fruits harvested in that area. Useful contacts constantly in the agriculture process, The Center is processing the fruits from around the area, becoming a relying partner for farmers in a very modern factory, with automated production lines of fruits and vegetables. Encouraging and the latest technology meant for natural processing. The entire range of products is manufactured without individual farmers to associate, the sugars / sweeteners, without food colourings or group of producers of fruits and preservatives. The technological process excludes the use vegetables developed and become of chemical adjuvants. The water that is used in the production process is pure in important players in the local and terms of microbiological and mineral composition. external markets. Contact: [email protected] Agronatural, tel/fax: +40 260 650 506 Mobile: +40 722 451 38 Livada Transilvana, Muncostmar, CIC Agro are examples of Romanian group of Pg. 5/18 producers. Business Newsletter Romania-Sweden Business opportunities - Companies part of the Romanian economic mission in Sweden in early May 2015 Table of contents SONIMPEX TOPOLOVENI S.R.L. Contact details: Mrs.Diana Sonia STANCIULOV Aleea Baraj Cucuteni, nr. 4, bl. M5A; Bucharest - 032752 tel: +40 21.3402666; +40 722705950; fax: +40 2130460 66 www.magiun-sonimpex.ro ; [email protected] Business opportunities SHORT HISTORY & MILESTONES Topoloveni plum spread factory was Economic & financial established in 1914 and it was the first News Romanian factory of this type. Since 2001, the Topoloveni factory has been brought back in operation, they International events created improved technological conditions which complied with the international standards and law. Facts about Romania Because of the demand on the European market, between 2001-8, all Useful contacts of production (150 tons) has been dedicated to one product: “Magiun de prune Topoloveni “ (Topoloveni plum spread) that was exported 100%. *2010 – awarded the ITQI Superior Taste Award by the International Institute for Taste and Quality; *2010 – became Official Supplier of the Romanian Royal House; *2011 – The European Commission certified the product “Magiun de prune Topoloveni” with The Protected Geographical Indication; *2012 – received the ISO 9001:2008 and ISO 2200:2005 certifications; Pg. 6/18 *2012 and 2014 - received ”Superior Taste Award with 2 Golden Stars”… Business Newsletter Romania-Sweden Business opportunities - Companies part of the Romanian economic mission in Sweden in early May 2015 Table of contents AGRICOLA Bacău Contact details: Mrs. Carmen GAVRILESCU, Mrs. Aurora PALADE Calea Moldovei nr. 94, Bacău 600351, Romania Tel: +40.234577600; Fax: +40.234516573; www.agricola.ro Salbac - Calea Moinesti nr. 16, Bacău 600281, Romania Business opportunities Tel: +40.234571726; Fax: +40.234516416; [email protected] http://www.agricola.ro/despre-noi/grupul-salbac/ AGRICOLA – group consist of Economic & financial Agricola, Salbac, Europrod and News Avicola Lumina. Salbac made, for four decades, raw-dried salami /sausages. AGRICOLA is regulating the entire Leader is Sibiu salami AGRICOLA (over 53% of the market); International events production chain: from preparation other specialties are the salamis/ sausages made from fresh of feeding-stuffs for animals up to chicken, pork, mutton and beef meat, from AGRICOLA Facts about Romania the preparation and marketing of fresh meat, meat products, holdings. intermediate goods and eggs. Since 1976, Salbac is using raw-dried products technology Useful contacts with mold and long maturation time. Even though over the AGRICOLA’s products are recognized years the technology has changed (oak wood with stainless for decades, for their quality, on the internal and external market. steel), but the recipe and the taste of the authentic Sibiu Salami are untouched – kept as a treasure. Export: The raw-dried salamis of Salbac have increased the share of export in total production from 3% in 2013 to 10% in 2014, the main markets being Spain, Italy, United Kingdom, Germany. Pg. 7/18 Business Newsletter Romania-Sweden Business opportunities - Companies part of the Romanian economic mission in Sweden in early May 2015 Table of contents LUNA SOLAI Contact details: Business opportunities Economic & financial Luna Solai products are natural products www.lunasolai.com News made using cold pressing technology. The oils are produced ​​from carefully selected seeds that are not subjected to thermal or chemical treatments, thus acquiring a high LUNA SOLAI products: International
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