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Makeup Innovation, and Versatility

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YOUR BUSINESSPARTNERFORDOMESTIC&DUTYFREEMARKETSWORLDWIDE INTERNET N. 6/2021 - bimestrale - mte Edizioni s.r.l. - Via R. Gessi 28 - 20146 Milano - Tariffa R.O.C.: Poste Italiane s.p.a. Spedizione in abbonamento Postale - D.L. 353/2003 (conv. in L. 27/02/2004 n. 46) art. 1, comma 1, DCB - Modena - € 7 THEexportmagazine.net INTERNET GUIDE TO THE BEAUTY INDUSTRY WORLDWIDE [email protected] In caso di mancato recapito inviare al CPO MODENA per la restituzione previo pagamento resi. Discover the complete range on guudcure.com THE ITALIAN CLEAN BEAUTY SANITIZING LINE CRUELTY FREE The line for moisturizing, sanitizing, and rebalancing the scalp, hair and skin. Inspired by scientific studies on the antibacterial efficacy of Italian honey, of balsamic essential oils such as cinnamon, eucalyptus andCRUELTY tea tree, coupled SLES&SLS with FREE FREE the detoxifying power of charcoal, it amazes for its “black” textures, for its sensory pleasantness, and for its “clean” formulation approach. CRUELTY SLES&SLS 100% LOCAL FREE FREE ITALIAN HONEY CRUELTY SLES&SLS 100% LOCAL FRAGRANCE FREE FREE ITALIAN HONEY FREE GUUDCURE is a brand of H.S.A. S.p.A. // www.hsacosmetics.com // made in Italy SLES&SLS 100% LOCAL FRAGRANCE FREE ITALIAN HONEY FREE 100% LOCAL FRAGRANCE ITALIAN HONEY FREE FRAGRANCE FREE Discover the complete range on guudcure.com THE ITALIAN CLEAN BEAUTY SANITIZING LINE CRUELTY FREE The line for moisturizing, sanitizing, and rebalancing the scalp, hair and skin. Inspired by scientific studies on the antibacterial efficacy of Italian honey, of balsamic essential oils such as cinnamon, eucalyptus andCRUELTY tea tree, coupled SLES&SLS with FREE FREE the detoxifying power of charcoal, it amazes for its “black” textures, for its sensory pleasantness, and for its “clean” formulation approach. CRUELTY SLES&SLS 100% LOCAL FREE FREE ITALIAN HONEY CRUELTY SLES&SLS 100% LOCAL FRAGRANCE FREE FREE ITALIAN HONEY FREE GUUDCURE is a brand of H.S.A. S.p.A. // www.hsacosmetics.com // made in Italy SLES&SLS 100% LOCAL FRAGRANCE FREE ITALIAN HONEY FREE 100% LOCAL FRAGRANCE ITALIAN HONEY FREE FRAGRANCE FREE XXXXXX COMPANY 4 Nouba 6 Transvital 24 Grioni-MYC 40 SurgicTouch EVENTS 20 We Cosmoprof 34-35 TFWA Cannes 47 BeautyIstanbul On the cover: Happy Me Mood Collection, signed by Nouba FLASH/NEWS 18, 22 N. 6 ANNO XLI AUGUST-SEPTEMBER 2021 2021 BIMONTHLY AGOSTO SETTEMBRE 2021 INTERVIEW DIRETTORE RESPONSABILE 14/17 Astra: S. Settimi GIUSEPPE TIRABASSO Autorizzazione del Tribunale di Milano 28/30 Red of View: C. Bondioli, L. Pecis n. 85 del 16/02/1991 Spedizione in abbonamento postale 45% art. 2 comma 20/B Legge 662/96 Poste Italiane Filiale di Modena - Italy - Tassa riscossa LAUNCH Taxe Perçue - aut. fil. E.P.I. Modena 8 Luciano Soprani 10 Lumson Printing: 12 Arômélia Formagrafica s.r.l. - Carpi (MO) Art Director Teresa Tibaldi report Published by M.T.E. EDIZIONI srl 36/38 Farm to face – Valérie Kaminov 42/45 The Beauty of bacteria – Valérie Kaminov Via Romolo Gessi, 28 20146 MILANO Italy Tel. 02/48.95.23.05 Telefax 02/41.23.405 ADVERTISERS’ LIST E-mail: [email protected] 13 Arômélia Managing Editor 17-19-IV Astra Giuseppe Tirabasso 3 Baralan III BeautyIstanbul Editor-in-chief 26-27 Confalonieri Cosmetics Claudia Stagno 46 Cosmobeauté E-mail: [email protected] 21 Cosmoprof Bologna Worldwide 23 Grioni-MYC Correspondent for France: Catherine du Villard II-1 HSA 31 Induplast Consultants 9 Luciano Soprani Annalisa Aita - Judy Bloom - Francesca Bonelli - 11 Lumson Roberto Cimarosa - Valerie Kaminov - 33 Mane Rebecca Lazzari - Joan Rundo - Simona Verga - Catherine Wrenn 39 Make-up in…Paris Cover Nouba P.R. Promotion 41 Packaging Première Italy: 7 Transvital M.T.E. Edizioni 2 DEA Airless Packaging in Glass Marrying quality through functionality and sustainability, the new DEA series is the first airless system where the product is directly in contact with the glass. www.baralan.com COMPANY NOUBA VERSATILE MAKE-UP Not only color in the inspirational moodboard but also THAT BELIEVES chameleonic formulas created using exclusive Vegan Approved ingredients. The creamy textures caresse, care and color the skin in a true ritual of happiness: IN FREE EXPRESSION Nouba, who since its origins has supported and encouraged women to dare, once again breaks the stereotypes of boring makeup, giving any makeup Convinced that make-up is a way to give freedom lover the opportunity to express themselves and of expression to the personality, Nouba presents its bright! HAPPY ME mood collection 2021. This fresh summer We believe that the boundaries of beauty no longer palette celebrates the positivity and happiness of exist: color, performance and activity are essential natural colours. The colour range embraces a reversed characteristics for a tailor-made result. order with eye-catching chromatic harmonies, through The hot product in collection is PINKELISIR – lip tint, a mix and match of lines, shapes and colours. From a lip stain with an immediate colour release and an the warmest and imaginative, to the freshest and most ultra-comfortable naked-lip feel. Its tattoo-like matte delicate ones, no matter whether it’s circles, squares colour dries instantly and stays fresh and perfect for or abstract designs. The leitmotiv for this collection will eight hours of wear. The formula kissproof reboot the be “layer with care and feel positive. Wear happiness natural color of the lips. For eyes, the fluid eyeshadow every day and let color glow up your life”. QUI comes in a flaconette with a soft applicator to 4 COMPANY Nouba is a young and dynamic Italian brand that creates versatile make-up ensure perfect blendability. It is a delicate eyeshadow TURN ME RED, a cream to powder blush that gives a cream with a luminous finish that can also be used natural and sheer tint on cheeks, eyes and lips. For as a base on the cheeks or the eyes. Once again the a sheer second skin effect, NOUBAMORE is an ultra- versatile soul of Nouba finds expression in the multi- fluid foundation. Its oil-free formula reduces the shiny functionality of its products that can smartly adapt appearance of the T zone for a mesmerizing matte to multiple simultaneous uses: eyes, face, lips. For a look. It dries quickly, leaving a velvety and ultra-light natural flushing effect on the cheek Nouba launch finish on the skin with a no-transfer film. In 2020 NOUBA celebrated the anniversary of its most iconic product, MILLEBACI liquid lipstick, with the launch of a “pocket mini-size” in a limited edition. Millebaci was designed for breathtaking kisses, as it was the first kissproof lipstick that left only emotions and no traces. The FIVE KISSES EXPERIENCE pocket contains 5 mini The sumptuous formula is enriched with pure millebaci lipsticks for lips that are always perfect. pigments for a single shot colour release, leaving an Its saturated, trendy and vibrant colours are infused ultra-matte finish. Its texture is kissproof and does with Italian passion. not transfer. 5 COMPANY TRANSVITAL ROUND-THE-CLOCK HYDRATION Research activities at Transvital’s laboratories follow the latest and most important discoveries in dermatology, cosmetology, and plastic surgery. Here’s a real innovation: protecting and stimulating the skin’s metabolism, by activating its own vital substances. Hydra All Around Treatments Formulas are based on Microspheres The Hydra All around Line is composed by cream, and Chronocosmetology serum, eye contour and mask to have a deep Microspheres enhance skin hydration, bioavailability, hydration, thanks to the exclusive, gradual-release stability and controlled occlusion. They are composed deep hydration program. of a very small sphere able to increase its own The technology is a latest-generation delivery system surface by absorbing the active ingredient. The active rich in stimulating, anti-oxidant active ingredients. ingredient is released over a long period of time. 6 LAUNCH LUCIANO SOPRANITHE PURE ESSENCE OF A WOMAN At the heart, an original blend of flowers and fruit, glorious femininity is expressed in noble Sambac jasmine, Florentine iris, plum and an explosion of floral notes, enriched by soft rose petals and sensuous impalpable peony. Luciano Soprani Donna, the fragrance for the woman who makes her choice based on her instinct The generous and opulent base notes of sandalwood, vanilla and a richer second skin of musks, are warm and captivating, leaving an unforgettable sillage. This exclusive fragrance has an exclusive bottle, crafted in linear shapes and softly luminous The Luciano Soprani woman moves delicately, volumes, the opulent base notes and lively character concealing strong character and a sophisticated of the fragrance harmonize perfectly with the simple image that reveals spontaneous elegance and but sophisticated personality that characterizes regal beauty, and she enchants and surprises with the Soprani world. The communication for this seductive and harmonious gestures. She is self- exceptional new fragrance features a woman who confident and trusting of her appeal, expressing her is the symbol of the unmistakeable Luciano Soprani personality in all her choices, from dress to fragrance, style, who pays the same attention to choose her with instinctive taste and spontaneity. fragrance as her clothes and whose personality is as Luciano Soprani Donna, the new fragrance for intense as her gaze. The atmosphere is refined and women, starts with fresh and luminous top notes of exquisite, created from intimate expectations and tangerine and bergamot, harmoniously enveloped details of good taste: the pure essence of the Luciano by peach and green cassis. Soprani world. 8 LAUNCH LUMSON THE MOST-LOVED LIPSTICK? CREAMY AND LONG-LASTING What’s a woman’s best The world of cosmetics packaging offers different friend? A long-lasting solutions, especially when it comes to stylos, but lipstick of course! A lipstick few are available in the 12.7mm diameter of classic that lasts but maintains lipsticks, and for a premium positioning A-TX2 can be its color throughout the metallized without losing its airtight qualities.
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    CONCEPT OF FASHION BFA(F)- 101 CC1 Directorate of Distance Education SWAMI VIVEKANAND SUBHARTI UNIVERSITY MEERUT 250005 UTTAR PRADESH SIM MOUDLE DEVELOPED BY: Reviewed by the study Material Assessment Committed Comprising: 1. Dr. N.K.Ahuja, Vice Chancellor Copyright © Publishers Grid No part of this publication which is material protected by this copyright notice may be reproduce or transmitted or utilized or store in any form or by any means now know or here in after invented, electronic, digital or mechanical. Including, photocopying, scanning, recording or by any informa- tion storage or retrieval system, without prior permission from the publisher. Information contained in this book has been published by Publishers Grid and Publishers. and has been obtained by its author from sources believed to be reliable and are correct to the best of their knowledge. However, the publisher and author shall in no event be liable for any errors, omission or damages arising out of this information and specially disclaim and implied warranties or merchantability or fitness for any particular use. Published by: Publishers Grid 4857/24, Ansari Road, Darya ganj, New Delhi-110002. Tel: 9899459633, 7982859204 E-mail: [email protected], [email protected] Printed by: A3 Digital Press Edition : 2021 CONTENTS 1. Introduction to Fashion 5-47 2. Fashion Forecasting 48-69 3. Theories of Fashion, Factors Affecting Fashion 70-96 4. Components of Fashion 97-112 5. Principle of Fashion and Fashion Cycle 113-128 6. Fashion Centres in the World 129-154 7. Study of the Renowned Fashion Designers 155-191 8. Careers in Fashion and Apparel Industry 192-217 9.
  • Machine Learning (Ml) for Tracking the Geo-Temporality of a Trend: Documenting the Frequency of the Baseball-Trucker Hat on Social Media and the Runway

    Machine Learning (Ml) for Tracking the Geo-Temporality of a Trend: Documenting the Frequency of the Baseball-Trucker Hat on Social Media and the Runway

    MACHINE LEARNING (ML) FOR TRACKING THE GEO-TEMPORALITY OF A TREND: DOCUMENTING THE FREQUENCY OF THE BASEBALL-TRUCKER HAT ON SOCIAL MEDIA AND THE RUNWAY A Thesis Presented to the Faculty of the Graduate School of Cornell University In Partial Fulfillment of the Requirements for the Degree of Master of Arts by Rachel Rose Getman May 2019 © 2019 Rachel Rose Getman ABSTRACT This study applied fine-grained Machine Learning (ML) to document the frequency of baseball-trucker hats on social media with images populated from the Matzen et al. (2017) StreetStyle-27k Instagram dataset (2013-2016) and as produced in runway shows for the luxury market with images populated from the Vogue Runway database (2000-2018). The results show a low frequency of baseball-trucker hats on social media from 2013-2016 with little annual fluctuation. The Vogue Runway plots showed that baseball-hats appeared on the runway before 2008 with a slow but steady annual increase from 2008 through 2018 with a spike in 2016 to 2017. The trend is discussed within the context of social, cultural, and economic factors. Although ML requires refinement, its use as a tool to document and analyze increasingly complex trends is promising for scholars. The study shows one implementation of high-level concept recognition to map the geo-temporality of a fashion trend. BIOGRAPHICAL SKETCH Rachel R. Getman holds a bachelor’s degree in Anthropology from the University of California at Los Angeles (UCLA). Her interests lie in the intersection of arts and sciences through interdisciplinary collaboration. The diversification of her professional experience from the service industry, education, wardrobe styling, apparel production, commercial vocals, and organic agriculture influence her advocacy for holistic thinking and non-linear problem solving.