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:A"' Some of our friends • Ca:: n the service (le$k • Win a chancrtu «in a une JUNE ISSUE 1994 \ ••'•mSik vJ SAINSBURY Savacentre HmvilElllXSIE Sft/'JSa-/4^^/S FRONTLINE Just a call away Ever wondered who the faces are behind the service desk voices? Turn to page 12 to meet some of the people who solve your computer problems, and find out what they have in store to improve their service. NOT LEAST AMONC OUR DISCERNING Have you a four-legged friend at CUSTOMERS ARE MANV OF THE COUNTRY'S MILLIONS OF CATS AND DOCS. home? Half the households in Britain FULL TAIL ON PAGES 14/15. have a dog or cat, or both. On page 15 we introduce the pets of three Group directors...Is it true that pets look like their owners? H Morton's Reading Room has proved extremely popular. Congratulations to H Cowan of Hoddesdon depot - winner of the latest Book department opens WRITELINES quarterly SSA draw for £1,000. new chapter for Savacentre BRANCH OPENINGS: A new department at Merton Savacentre is devoted to books, EAST KILBRIDE and bargain books in CHINGFORD particular. Explains Chris TAPLOW Stevens, senior buyer and KIDDERMINSTER merchandise manager, SABRE UPDATE 'Previously we only sold books near the stationery, THE DAY WE WELCOMED OUR DAUGHTERS including the top 15 novels and the JS book SERVING THE SERVERS - range. Now we have WHAT'S NEW ON THE SERVICE DESK i around ten times the space and number of titles in the WIN A CHANCE TO Reading Room with its WIN THE POOLS 1 own upmarket library EXPLAINING CATS image. We have learnt AND DOGS ] from the success of CHECK THIS OUT - discount book sellers in NEWS FROM AROUND 1shoppin g centres so there THE COMPANY 1 is a high presence of SSA OFFERS I bargain books and children's books.' NEW LINES : The chairman poses for the press in Cromwell Road's new delicatessen. City welcomes subsidiaries' success LIFELINES Sainsbury's announced a six per cent rise in ARCHIVES underlying profits to £777 million on May 11. APPOINTMENTS The results were greeted with a mixed reaction from the City analysts, though they were management appointments In produce and fresh meat impressed by the excellent performances of buying. Savacentre, Homebase and Shaw's. Stuart will t>e directly Group profits were £369 million before tax and responsible for Improving the after the accounting changes (announced in the effectiveness of buying most ASSISTANT EDITOR goods and services not for ANDY SZEBENI post-Christmas trading statement). Richard resale. ADMIN ASSISTANT Mallet, deputy treasurer comments, 'It has been In announcing the new CLAIRE NETTLEY the toughest year in UK food retailing in 15 years position, chairman David and stock market opinion of the indjustry has not Sainsbury said: 'The EDITED BY been so varied for many years.' company spends over £550 YVONNE BURKE The results were released to the Stock million per annum on Stuart Mitchell. DESIGN Exchange at 7.45 am, and even before 9.00am the equipment, consumable HELEN JONES materials and services of ail chairman David Sainsbury had given interviews PRINTING A new departmental director kinds to support the GREENSHIRES PRINT LTD to the London Evening Standard, Investors' position Of procurement operation of the business. Chronicle, Independent Radio News and the director has been created, Recent studies have BBC Economics Unit. He then made separate reporting to Bob Cooper. Identified the considerable potential for better buying JS JOURNAL presentations to journalists and analysts ready for STUART MITCHELL, J SAINSBURY PLC the evening news and next day's papers. currently on secondment to and saving costs by STAMFORD HOUSE concentrating the purch STAMFORD STREET Shaw's, has been promoted LONDON SEl 9LL Into the position. He asing Into one department previously held senior led by a strong buying team TEL: 071-921 7033 OASIS I.D.: 'JS. JOURNAL' ^ l!HTWnB School for selling Departmental instructor Kay Roberts and personnel's Sushma Bagdai. Savacentre's Selling Skills course, first set up in the training room at London Colney and featuring fake pizzas and rubber chick ens, hit the road at the end of May, northward-bound. 'Students of selling' practise the rediscovered skills of the traditional The store in Coventry, shaped canopy stretching counter assistant. designed by architects the length of the store and Lifschutz Davidson, won constructed from semi- The aim is to give most the commercial section of transparent material. This is staff a chance to join the the Building of the Year lit from below to give a course which has proved Award sponsored by the sculptural effect. The wing extremely successful in Royal Fine Arts Comm design was inspired by the increasing trade at loca ission and The Sunday biplanes which used to be tions such as the deli Times. constructed on the site at counter. The building is faced in the beginning of the Project manager Ken Sinclair (right) receives tlie Buiiding glass, protected by a wing- century. of the Year Award from Kenneth Ciarl(e QC IMP. Neighbourly Personnel director John scheme for elderly Training schemes an ^eye opener' Adshead accepted the award and a £1,000 training voucher at the Adult Learning In The Workplace Conference on May 11. JS was singled out for GOOD NEIGHBOUR SCHEME its 'thorough guidance for the training of staff, the All nominations are now extent of sponsorship and in from stores for groups range of courses.' John to benefit from the Good Adshead said, on Neighbour Scheme, which receiving the award, 'We this year is concentrating did not anticipate what an on elderly people. eye-opener schemes such Each store has the as Choices would be for opportunity to donate up our management. They to £250 to a local group - have learnt a lot about the and sometimes two - to personal development of use the money on a their staff through Choices special project. and the opportunities for Last year, the Good engaging people more Neighbour Scheme don thoroughly in improving ated thousands of pounds John Adshead (left) receives the award from Ann Widdecombe MP (parliamentary under the business.' to playgroups local to our secretary for employment) and Roger iWerritt, assistant director of the National Extension stores. College, which supports the awards. How far would you go? So about 17 times a year she fills up her Metro and travels four hours to Edinburgh to stock up on her favourite products. Her amazing shopping list includes ten loaves of bread, 12 family sized bottles of cola, dozens of tins of cat food, 12 jars of coffee, pounds of cheese and packets of pasta by the dozen. With the Metro jam-packed - including front and back seats - she drives the 200 miles back to Dores. Needless to say, her neighbours have cottoned on to the idea and Hilda now brings goodies back for them as well. Store director Hill Irvine says that Mrs King has now been featured in The Group's most northerly customer, Hilda King from When Hilda King of Hilda and her husband the local Sunday Post and Dores, Inverness-shire, with just a few of the trollies she Dores, Inverness-shire, Bob moved to the peace has become quite a fills every time she visits Savacentre at Edinburgh. wrote to Sainsbury's The and quiet of Dores in the celebrity. 'She's been Magazine to enquire if she Highlands - population 128 making her long distance was the company's - from Edinburgh. But trips for so long, and she Homebase-grown course a northern-most customer, Hilda found she missed the fills up so many trolleys, winner nobody challenged her choice she had taken for that most of the staff unofficial title. granted in the city. recognise her instantly.' Ferguson raises funds for boys back home Deborah, second from left, receives the award from representatives of the licensees of the Phoenix authoring system, on which the program was written. A computer based training package designed by Hoihebase has won an international competition. Alex Ferguson may be the Row Boys' Club - has Local footballers Paul McStay Deborah Fleming of The package, which toast of Manchester but his received a boost of of Celtic (far left) and Ally Homebase systems train assesses candidates' appr heart is still in Glasgow. £30,000 from Braehead McCoist of Rangers (far right) ing, who put together the aisal skills before going on He is spearheading the Park Limited - the joint with (I to r) Glasgow man and Manchester United manager course, received the award a course, beat entrants venture company formed drive to raise funds for a Alex Ferguson; M&S chairman in the Best Creative Use in from Canada, France and club which provides an by Sainsbury's and Marks Sir Richard Greenbury, and Training category of the Australia at the judging in essential opportunity for & Spencer to develop the JS development director Ian International Phoebe Ohio. young people in the city. 200 acre site at Braehead, Coull at the fundraising Award Scheme. Now the club - Harmony Glasgow. extravaganza in Glasgow. News in brie A Classic case of media fascination The value of Classic Cola's media exposure over the two months J 5AINSBURY MARKETING following its launch has been conservatively estimated at £1 million. Yet Sainsbury's did not spend a single penny on national advertising in that time. Homebase has sponsored a Awards compdre Valerie DIY Week Award for best Singleton with Sinclair Spitting Image portrayed a new garden chemicals and Horticulture's marketing latex Jill Goolden - BBC's fertiliser products. The director IVIilte Daw (centre) drinks expert - sampling award was won by Once receiving his award from Ross IMcLaren.