SPECIAL|2020 PP, A-1010 VIENNA www.across-magazine.com VN: 08Z037864M EVERYTHINGEVERYTHING ISIS UPSIDEUPSIDE DOWN HOW COVID-19 IS CHANGING THE RETAIL REAL ESTATE INDUSTRY HOW COVID-19 IS CHANGING THE REAL ESTATE INDUSTRY DEAR READER, Covid-19 remains the dominating topic in the retail real estate and placemaking industry. Even though individual European countries announced that they will gradually ease restrictions, the economic damage is already done. Everything is in flux in this industry right now. Life, however, still has to go on. More and more owners, investors, and operators of retail properties are currently looking desperately for looking restart and positioning strategies. This is certainly not an easy task. The actual impact and further development of the pandemic are not foreseeable at all. Moreover, the specter of a “second wave” causes much uncertainty among all players. Consumers are just as worried about the future and ACROSS IMAGE: this uncertainty is naturally reflected in frequencies and revenues. In short, Covid-19 will substantially change retail and the placemaking industry, at least temporarily. How these changes will actually manifest themselves, is what we asked selected representatives of the industry. Reinhard Winiwarter Publisher of ACROSS Magazine
[email protected] www.across-magazine.com Facebook.com/across.magazine.europe Twitter.com/@across_magazine Linkedin.com/in/reinhardwiniwarter Xing.com/profile/Reinhard_Winiwarter 2 ACROSS SPECIAL| 2020 STRENGTHENED BUSINESS STRATEGY BY RÜDIGER DANY, IMAGE: MULTI Managing retail properties across 14 countries in Europe and Turkey, Multi has witnessed a wide range of scenarios and responses to Covid-19 by national and local govern- ments.