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TUGBoat, 24 (2006), No. 3 – Proceedings of Euro TeX 2006

Would have used TEX?

ANDRÁS VIRÁGVÖLGYI hist orian, designer www.sequens.hu

ABSTRACT Traditional · Golden Mean · Linear · Th e Siege of Const antinople · Aldus’ emblem, the dolphinphin Aldus Manutius · His Ambitious Program · Th e Most Beautiful of the World curling around an anchor · Fest ina Lente · Would Aldus have used TEX? It might be of interest to the participants attending the recipes st arted to form, incorporating certain elements of 6th EuroTEX conferenceconference to hear about the golden age of antique architect ure and epigraphy. Th e golden mean for ex- traditional typography in the 6th century and get to know ample, very popular among Renaissance artist s also found one of the most famous book publishers of all times, Aldus its way to . It st ated that the smaller portion Manu tius of . should compare to the bigger as the bigger compares to the whole, as in the series 3 : 5 : 8. Th e relevance of these pro- Th e word typography is a compound of Greek elements. portions could be observed in nature or in antique archi- Typos means engraved illust ration and grapho means to tect ure. Like sculptors, painters or architect s before them, write.¹ Scrivere sine penne (to write without a pen), as they typographers also wanted to take advantage of this noble called it in the 6th century. TypographyTypography uses predefi ned rule when designing letters, margins or title pages. shapes, letters, texts and sometimes illust rations as well. After they made their decision about margin sizes, they As fi nal output it creates the printed page, which repre- could begin to compose the text. Information was organized sents another level of visual quality. After the new types of according to a tight hierarchy, st arting with the biggest type of the 6th century left behind the poor readability size used on title pages through the opening pages of chap- and ponderousness of old codices, typographers, who at ters and the type of the body text to the smaller fonts of the time were the printers themselves, followed the rules of marginal notes and indices. Th e rhythm was provided by the retrosp ect ively labeled “traditionaltraditional typography”.typography”. ItIt waswas the repeating order of headings, subheads and para- a combined outcome of Renaissance modern st yle and the graphs, all indicated by traditional typographic methods. last ing eff ect of medieval lettering. “Traditional typography” determined the encounters of many generations with let- Further decisive features of ters and enjoyed a consciously or unconsciously accepted the traditional page sp read st atus in the eyes of readers throughout the centuries.² were symmetry and st atic arrangement. Th is st ruct ure According to the traditional st yle the design of books st arts encouraged linear reading, so with choosing the right proportions for page margins. Set- readers of the 6th century ting the inside, outside, top and bottom margins will give did not feel at all that they us the type area. Th e height, width and carefully chosen missed some thing. Th ey read position of the type area infl uences overall proportions and a book thoroughly from cov- balance of the book. Not everyone and not every workshop er to cover. Th e list of recom- took the time and the trouble to carry out this kind of pre- mended books was short and cision work and fi ne tuning. As time went by well-test ed Printers they had the time to periodi- (6th century ) cally re-read some of them. 1 Péter Virágvölgyi: Th e Art of Typography. [Osiris Handbooks] Budapest, 2002, Osiris Kiadó. 2 Suzanne West: Working with Style. Traditional and Modern Approaches of Page Design. Budapest, 1998, UR Könyvkiadó. p. 54.

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Not to mention the itself, which was st udied and re- ing the signifi cance of all those Greek scholars arriving in st udied by many people every year. Venice, he moved to the city to try his luck. At fi rst he was Rena issan ce typography gra du ally fi lled the sp ace cre a ted employed by a Venetian book merchant and called by the newly in ven ted art of . New and subst antial Asola. He was later named the leader of Asola’s workshop, methods of arranging information profoundly aff ect ed re- and possibly because of this the owner’s daughter became ception and the way of thinking of 6th century people just Aldus’ wife. Th is was not an unusual st ep though, as it was like the digital world infl uences our approaches nowadays.³ Asola’s best way to ensure that his talented employee would carry on with his thriving workshop. Aldus, on the other hand, had navigated himself to a position from which he ALDUS MANUTIUS could set about executing his monumental plans. To se- cure a serious intellect ual background he contact ed In 453 the Turks occupied Const antinople. Around the sp eaking humanist s as well as the aforementioned Greek same time Gutenberg was preparing his 42-line Bible for emigrants. Now he could frequently consult Greek scholars printing. Th e taking of Const antinople not only coincided of Const antinople and also hired from the island of with the beginning of European printing, but it also had an as Greek typesetters and proofreaders. indirect eff ect on it as well. During Byzantine times many Th e realization of his publishing program st arted in 495. Greek schools prosp ered on the coast of the Bosp horus Th e result was the creation of probably the most beauti- st rait. When the Turkish siege st arted, these Greek scholars ful and eff ect ual books in the hist ory of printing. Greek au- left their schools and fl ed to . Th ey had an extensive thors were published fi rst . Th e six-volume Arist otle should knowledge of classical authors of ancient times. Th erefore be mentioned above all, which used a Greek cursive type their relocation turned Venice into a true center of classical modeling those scribes’ original handwriting, and appeared erudition and research. Th ere was something in the air in in print between 495 and 498, causing a big sensation that city and the situation just needed an entrepreneur to among European humanist s. Th is initial success was soon take advantage of it. followed by editions of Sophocles, and Th ucydides. Aldus Manutius was a modest language inst ruct or at the After them came other classical authors writing in Latin: time, at the side of famous humanist s like Pico della Miran- , and . Th e size of each run was around dola. He taught them Greek and Latin and surely felt the a thousand copies. A surprisingly modern publishing policy need to create better editions to be used in education or for governed these early critical editions. Aldus, being a major other humanist s working with the same texts. Underst and- representative of the humanist approach to classical litera- ture, preferred to get rid of all the medieval commentaries and fost er the reading of original texts in their original lan- guages. Th us it was up to the reader to make up his or her own variant, and to interact freely with ancient authors. To help the learning of cclassicallassical lalanguagesnguages – since originally he was a teacher – he also published quality and dic- tionaries. Th e most beautiful book of the world, as book hist orians like to call it, came out in 499, four years after the initia- tion of Aldus’ ambitious program. It contained Francesco Colonna’s’s allegorical and mythic poem, the Hypnerotoma- chia Poliphili. Using 70 excellent renaissance wood-cut il- lust rations, fully harmonizing type design and margin pro- Aldus Manutius 3 Leah S. Marcus: Th e Silence of the Archive and the Noise of Cyberspace. In: Th e Renaissance Computer. Knowledge and technology in the fi rst age of print. Eds. Neil and Jonathan Sawday. London, 2000, Routledge. p. 22.

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Pages from the Hypnerotomachia Poliphili, one of the most beautiful book of the world portions, it received a form that st ill evokes the admiration authors known in medieval times and tried to acquire pre- of today’s typographers and bibliophile book collect ors all viously unknown works by research or purchase. Th is was over the world. Surprisingly enough, though the unique the way books (fi rst printed versions of the nature of Hypnerotomachia Poliphili was certainly noticed ) got published, considered rare gems by later col- by contemporaries (a pirate came out soon after lect ors. However, they did not refuse to publish eminent in ), it was never reprinted in Venice during tthehe nnextext medieval authors either; we can fi nd Dante and in hundred years. Aldine editions. Th e farseeing editorial policy had its fruit- Aldus’ achievements deserve acknowledgement already, ful result, the carefully select ed titles were appreciated all but his most remarkable innovation is st ill to follow. Pro- over Europe.⁴ duct ion of books in the 6th century ever becoming cheaper Charact erist ic of the success of the pocket-size editions and fast er, workshops could st art counting on bigger audi- is the large number of imitators esp ecially in . Sim- ences. He was fi rst to realize that inst ead of the large-for- one de Colines launched a similar series in Paris, while Al- mat books printed before, readers who preferred solitary dus had to defend himself against the pirate editions of the reading needed portable or pocket-size editions – as we Lyon workshops by issuing a public protest letter. In this he call them today. Fifty years passed after the appearance of enumerated the errors made by the printers of Lyon, so that Gutenberg’s’s enormousenormous, two-column 42-line Bible, when an original copy could be easily discerned from a fake one. the Aldus Offi cina in Venice, leaving the old format Th e antecedent of the pirate editions, of course, was the ap- behind, st arted to produce the incredibly popular one-col- pearance and success of AAldineldine publicationspublications iinn tthehe FFrenchrench umn pocket-size editions of the classics. market. Classical Roman culture crossed the Alps in the Soon the Aldi Neacademia, a dist inguished group of form of these beautiful books, and as Beatus Rhenanus, the scholars (men of letters) was formed. By this time the biographer of , put it: “northern barbarians” could workshop’s Greek and Latin consultants had daily meet- now learn Latin and Greek and save a long journey to Italy. ings to decide about the titles to be published. While the Being anan Italian,Italian, AldusAldus waswas a faithfulfaithful supportersupporter ofof anti- medieval scholar accumulated, the Renaissance humanist qua letters. In the beginning he used fontsonts st rikinglyrikingly similarsimilar judged the old : they reconsidered the classic 4 Martin Lowry: Th e World of Aldus Manutius. Oxford, 1979, Oxford University Press.

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to those used by the French Nicholas Jenson, also working Portrait of in Venice. In 50 he commissioned the talented letter de- Erasmus signer, FFrancescorancesco GriffGriff o (450–58)(450–58) toto createcreate a nnewew LatinLatin of Rotterdam by Albrecht typeface. Th is was the fi rst typeface which used Dürer (526) capitals somewhat smaller than the ascenders of lower case letters. In the next year Griff o designed the famous cursive or as it was later called, honoring the country of origin. Based on the so-called cancelleresca, it became the printed version of humanist ic handwriting. Today we use italics to put emphasis on words or passages of text, but Aldus act ually used it for whole books. Italics st arted its career in his workshop, exercising a great deal of infl uence on 6th century typography and fost ering the vic- tory of antiqua type all across Europe. Page numbering also sp read by ldusA ’ books – he was among the fi rst to recognize its pract ical importance. Page numbers, apart from assist ing the work of bookbinders, made it much easier for readers to refer to a given sect ion and Vesp asian also liked the saying Fest ina lente. Th e dol- within a book. phin curling around the anchor appears on one of the coins Th e Aldus workshop had its heyday at the turn of the issued by Vesp asian. 5th and 6th centuries. In the edition of 50, Aldus Post erity highly est eems Aldus’ publishing act vity.i Ja- set forth his philosophy and goals, many of which were al- cob Burckhard (88–897), one of the earliest and most ready achieved by releasing the series of elegantly designed famous researchers of the Renaissance period, highlighted and carefully edited classic publications. His logo, the dol- his importance. Several contemporary memorials record phin with the anchor, appeared in his books from 502. In the exceptional popularity of Aldine books. Th e following the eyes of book lovers this mark represents utmost excel- quotation comes from a letter written by the German hu- lence in terms of both content and form. Th e dolphin curls manist Heinrich Glareanus to Ulrich Zwingly, dated on 9th around the anchor and emphasizes the classic saying which Oct ber,o 56: “I cannot miss to mention, that Wolfgang goes with it: Fest ina lente [gr.gr. Speudepeude bbardeosardeos], i.e. to hur- Lachner, our Frobenus’ father-in-law ordered a wagonful ry slowly. IItt wwasas EErarasmus⁵ who made this saying popular. of classics from Venice, the best of Aldus’ publications. If Originally it comes from a play called Th e Knights by Aris- you would like to have some of them, let me know quickly tophanes: “Speude takheos” – to hurry up quickly. In its re- and send cash. Because as soon as a similar shipment ar- versed form the saying has several meanings. According to rives, there are already thirty people surrounding it and Erasmus this st oic st atement should prevent princes from keep asking ‘how much is it?’ then st art to fi ght over it. Pas- act ing in the heat of the moment, to avoid swift and arbi- sion rapidly ignites animated discussions and often seizes trary decisions. Fabius Maximus is mentioned as the best men who cannot even underst and them.”⁶ example for slow diligence, who continuously weakened the As an author and consultant Erasmus worked together invading army led by Hannibal employing his dist ressing with the Venetian printer and publisher several times. He technique. Th at is why he was labeled the post poner (cunc- already wrote to Aldus, that his translations of Euripides tator) by Roman politicians. Supposedly emperor August us would make him immortal, esp ecially if they were “printedprinted

5 Stefan Zweig: Th e Glory and Tragedy of Erasmus of Rotterdam. Budapest, 1993. 6 Nándor Várkonyi: Th e of Books and Letters. Budapest, 2001, Széphalom Holnap Kiadó. pp. 73–80. Könyvműhely. p. 352.

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using your small [minutius] types, which are the most ele- because of frequent usage. But their quality is clearly shown gant in the world (tuis excusae formulis... maxima minutiori- by the fact that they were st ill good enough for the famous bus illis omnium nitidissimis).” But beauty is not every thing. French playwright Racine (639–699), who got to know Erasmus calls the oct avo editions the outst anding product s the Greek tragedies from Aldine editions nearly a hundred of his age. Not even Ptolemaios of Philadelphia could ac- and fi fty years after their publication. cess and science the way Aldus Manutius made Finally let us attempt to answer the quest ion in the title it possible in the early modern age. While the great king of this . As we have seen, Aldus was seriously involved had built only one extensive , Aldus raised ‘a librarylibrary in the business of publishing ‘scientifiscientifi cc’’ books.books. HeHe waswas openopen without walls,’ which will survive all disast ers. Willibald to the novelties of his trade; moreover he also made signifi - Pirckheimer, yet another humanist , est eemed his Th eokris- cant contributions to it with his inventions. Based on this tos-edition so highly, that he asked the famous German we could assume that if computers, the main representatives engraver and painter Albrecht Dürer to illust rate its cover of modernity and future, had exist ed at his time, he would and design an ex libris sign for it. Every detail of the bucolic have surely used them. But would he have used TEX? idyll created by Dürer follows the text faithfully. Aldus published many works in Greek. (By the way, the Th ere was feedback from , too. Sigismund word TEX ccomesomes ffromrom tthehe GGreekreek TEXNH or techné). Origi- Th urzo, provost and secretary of the king, writes in his nally TEX, being an American software had a limit of work- grateful letter of 50: “My diff erent kinds of aff airs con- ing with 28 charact ers only. Th is could have raised initial sume the time I could sp end at home in the company of po- problems for someone planning to bring out multi-lingual ets and orators. Your books – being very pract ical, so that I publications. However, this limit has been eliminated since can take them with me for my walks or have them around then, and at this conference we hear about the both typo- during conversations or my aff airs in the court – cause me graphically and technologically diffi cult task of publishing much delight.” ⁷ the Koran itself. No doubt, Aldus Manutius was the leading publisher in Th ough I am not aT EX guruguru oror a TEXpert, I underst and Europe at the turn of the 5th and 6th centuries. A genera- the many advantages of TEX iinn tthehe fi eeldld ooff sscientificientifi c ppub-ub- tion after Gutenberg, printers overst epped the traditional lications, esp ecially if they contain a lot of formulae. Well, manuscripts of medieval times and by appeasing the needs we must realize that the early modern age of Aldus pre- of this new generation of readers, published Latin and ceded Newton’s scientifi c revolution. In the 6th century we Greek classics with fl awless content and in wonderful form. could have possibly found some formulasormulas iinn esoteric works Aldus died in 55, but his workshop continued to op- by alchemist s on how to make gold, but usually explained erate throughout the 6th century. His work, if not to the in very unclear terms. As far as the ‘seriousserious science’ ooff tthehe same eff ect but st ill at a very good st andard, was carried on century is concerned, it was mainly represented by classi- by his son and later by his grandchild for a hundred years. cal works of ancient authors. Th ey did not perform experi- In 597 the grandchild gave up the workshop in Venice and ments back then but read Arist otle inst ead, so science was in resp onse to the call of the pope he went to to man- more like literature. age the printing facilities of the Vatican. By that time the We can st ate that Aldus’ innovative personality was al- humanist ic movement was a thing of the past . Public opin- ways ready to accept newer and better solutions. He would ion was mainly concerned with the st ruggle of the Catholic have thought about using TEX ifif DDonaldonald KKnuthnuth hahadd bbeeneen church with Protest ants, and its eff orts to renew itself.⁸ born several hundred years earlier. But since the works he As they were popular, the number of surviving Aldine published were not scientifi c but rather literary in form, he books is not too great and oftentimes they are worn-out might have decided otherwise.

7 Anthony Grafton: Humanist Reading. In: of Reading. Budapest, 2000, Balassi. Eds. Robert Chartier, Guglielmo Cavallo. p. 206. 8 Lucien Febvre and Henri-Jean Martin: Th e Coming of the Book (L’Apparition du livre). Th e Impact of Printing 1450–1800. London, 1990, Verso. p. 124.

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