3Rd Annual Israel Festival Shelby Farms Memphis, Tennessee May 16, 2010 10Am - 5Pm

Memphis Friends of Israel 3rd Annual Israel Festival Shelby Farms Memphis, Tennessee May 16, 2010 10am - 5pm

4th May 22, 2011

Sunday, July 25, 2010 1 Memphis Friends of Israel

• Who are we? • Mission • Vision

Sunday, July 25, 2010 2 Non denominational, Non Religious group mission to educate the public- the entire public about Israel focusing on the positive aspects of Israeli society

Festival; lectures at churches, schools and synagogues Vision is for all people to be more educated about Israel so as to make a more informed decision about the country and Jewish people We would like to have an Israel festival in every major city in the US Canada and Europe in 10 years Why an Israel festival?

• At a PUBLIC Venue • Run by Christians and Jews • EDUCATION- Local, National, International

Sunday, July 25, 2010 3 Login/Register Contact Us Help 1 About Us 2 Jewish Federation Assistance Center 3 Women's Philanthropy 1 Women's Voices 2010 2 Business & Professional Women 3 Dor v'Dor 4 Lion of Judah 5 Mitzvah Mavens 6 Pomegranates 7 Reading Partners 8 Trendsetters 4 Solomon Society 1 Meet The Founders 5 Rose Project 1 About The Rose 6 Professional Connections 1 Real Estate Council 2 Cardozo Legal Society 3 Business & Professional Women (B&P) 7 YLD: Young Leadership 1 YLD Clusters 2 YLD Events 3 YLD's JewGlue 4 Ben-Gurion Society 5 National Young Leadership Cabinet 8 Shalom Baby 9 Family Philanthropy Venture Fund 10 Laguna Woods Region 11 Israel & Global Jewry 1 Israel Expo 2010 2 SafeSchools: Protecting Children in Israel 3 Israel Center 4 Taglit-Birthright Israel 12 Missions 13 Connect 2 Leadership 1 Connect 2 Leadership: SKILLSETnpo 14 Persian Committee 15 Donations 16 Community Calendar 17 Community Directory 1 Congregations 2 Jewish Day Schools 3 Jewish Organizations 18 Jewish Historical Society 19 Orange County Jewish Life Magazine 20 Community Foundation 21 Volunteering / Social Action 22 E-Cards

Home > Directions - Israel Expo 2010

Directions & Parking Israel Expo 2010 Samueli Jewish Campus 1 Federation Way Irvine, CA 92603 Find your way to the Israel Expo with ease!

Driving Directions

From Los Angeles or Long Beach South on the 405 ( San Diego Freeway) to the 73 South. Exit on MacArthur Blvd. Turn left on Bonita Canyon. Turn right on Turtle Ridge. Turn left on Federation Way.

South on the 405 ( San Diego Freeway) to Culver Blvd. Turn right and continue on Culver (which becomes Bonita Canyon) to Turtle Ridge. Turn left on Turtle Ridge. Turn left on Federation Way.

From Riverside or North Orange County 91 to the 55 South (towards Newport Beach) to the 73 South. Exit on MacArthur. Turn left on Bonita Canyon. Turn right on Turtle Ridge. Turn left on Federation Way. Sunday, July 25, 2010 4 FromHere Sanis the Diego typical (Option1) venue for an Israel festival [Portion is Toll Road; a very scenic ride] Take the 805 North, which becomes the 5 North. Merge onto CA-73 North to the Newport Coast Drive exit. Turn right onto Newport Coast Drive, then right onto Turtle Ridge and right onto Federation Way.

From San Diego (Option 2) or Southern Orange County Take the 405 North. Exit at University/Jeffrey and turn left. Turn left at Culver Drive, which becomes Bonita Canyon. Turn left on Turtle Ridge. Turn left on Federation Way.

From 5 ( Santa Ana Freeway) or 22 ( Garden Grove Freeway) Take the 5 or the 22 to the 55 South (towards Newport Beach) to the 73 South. Exit on MacArthur. Turn left on Bonita Canyon. Turn right on Turtle Ridge. Turn left on Federation Way.

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Copyright © 2010 The Jewish Federations of North America, Inc. All Rights Reserved Privacy Policy | Terms of Use Sunday, July 25, 2010 5 Sunday, July 25, 2010 6 This is what got me interested in Israel STORY about Sister in Israel First intifada ISRAELI APARTHEID WEEK 2010

IAW Links

1 About

2 Iaw History

3 Media

4 Past Iaw

5 Resources

6 Outreach Materials

7 Contact

Cities

1 Al Quds

2 Amsterdam

3 Bard (Ny)

4 Beirut

5 Berkeley

6 Bethlehem

7 Bil'in

8 Bogota

9 Bologna

10 Boston

11 Cape Town

12 Caracas

13 Chicago

14 Connecticut

15 Duluth

16 Dundee

17 Durban

18 Eastern Cape

19 Edinburgh

20 Edmonton

21 Gaza

22 Glasgow

23 Guelph

24 Hamilton

25 Houston

26 Ireland

27 Jenin

28 JohannesburgISRAELI APARTHEID WEEK 2010 29 Kingston

30 London (On)

31 London (Uk)

32 Madrid

33 Melbourne

34 Minneapolis/St.Paul

35 Montréal

36 Nablus

37 New York City

38 Nil'in

39 Ottawa

40 Oxford

Sunday,41 Peterborough July 25, 2010 7

42 Pisa

43 Pretoria

44 Providence

45 Puebla

46 Roma

47 San Francisco

48 Seattle

49 Sudbury

50 Tilburg

51 Toronto

52 Truro (Ca)

53 Utrecht

54 Vancouver

55 Waterloo

56 Winnipeg The Sixth Annual Israeli Apartheid Week 2010

Solidarity in Action: Boycott, Divestment, Sanctions March 2010

Mark your calendars - the 6th International Israeli Apartheid Week (IAW) will take place across the globe from from the 1st to the 14th of March 2010!

Since it was first launched in 2005, IAW has grown to become one of the most important global events in the Palestine solidarity calendar. Last year, more than 40 cities around the world participated in the week's activities, which took place in the wake of Israel's brutal assault against Palestinians in the Gaza Strip. IAW continues to grow with new cities joining this year.

IAW 2010 takes place following a year of incredible successes for the Boycott, Divestment, and Sanctions (BDS) movement on the global level. Lectures, films, and actions will highlight some of theses successes along with the many injustices that continue to make BDS so crucial in the battle to end Israeli Apartheid. Speakers and full programme for each city will be available soon.

BNC Statement in support of Israeli Apartheid Week

If you are planning to organize IAW in your city in 2010, please contact: [email protected]

Congratulations to Nidal El Khairy for winning the first international Israeli Apartheid Week poster competition.

See the IAW 2010 trailer on youtube

Are you a filmmaker? Submit a video to this year's Israeli Apartheid Video competitition!

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Why should I start an Israel Festival in my hometown? • Israel is a great country • The world needs Israel - Technology; Medical devices; Biblically; MORALLY • Israel Apartheid Week- Delegitimization • Jewish college kids- embarrassed • non-Jewish college kids (and Adults)- need to hear the TRUTH- EDUCATION- These are our future leaders

Sunday, July 25, 2010 8 Moral compass- all required for evil to triumph is for good people to remain silent.

IF WE DO NOT EDUCATE THEM COLLEGE PROFESSORS WILL! 2009 Annual Survey of American Jewish Opinion

21. How close do you feel to Israel? Very close 28

Fairly close 41

Fairly distant 22

Very distant 8

Not sure 1

Sunday, July 25, 2010 9 Memphis Commercial Appeal May 15, 2010 Israel Fest at Shelby Farms finds traction, growing group of supporters in its third year

Sunday, July 25, 2010 10 Picture that went with very positive article prior to 3rd festival May 16, 2010 Comments » 13

1 Hide

1 May 15, 2010 2 1:47 a.m.

3 Suggest removal

4 Reply to this post 38111 writes: Ummmmm I think I'm going to choose what Glenn Beck wants me to choose, thank you very much

1 May 15, 2010 2 2:10 a.m.

3 Suggest removal

4 Reply to this post victrola writes: i will be boycotting all of the mentioned sponsors.israel is an apartheid state.

1 May 15, 2010 2 2:40 a.m.

3 Suggest removal

4 Reply to this post itsakram writes: The fact that a country has to have "love my country" campaigns (propaganda) speaks volumes. This country has become a disgrace to all those who lost their loves over 70 years ago in germany. Men and women of the Jewish faith need to go back to their religion and stop promoting such vitriolic acts by a country which pretends to be Jewish.

1 May 15, 2010 2 3:47 a.m.

3 Suggest removal

4 Reply to this post carjo writes: It's always interesting to read ignorant comments to learn how really ignorant rednecks are. Thanks to the three of you for sharing. Now it's time for each of you to go brush your tooth. OptimusPrime writes: in response to victrola:

i will be boycotting all of the mentioned sponsors.israel is an apartheid state.

And yet you were one of the ones who was outraged that the DMV won't be giving English-only tests.

Hypocrite, much? OptimusPrime writes: in response to itsakram:

The fact that a country has to have "love my country" campaigns (propaganda) speaks volumes. This country has become a disgrace to all those who lost their loves over 70 years ago in germany. Men and women of the Jewish faith need to go back to their religion and stop promoting such vitriolic acts by a country which pretends to be Jewish.

Yeah, you're right, the U.S. has NEVER used propaganda.

Oh...wait... http://en.wikipedia.org/wiki/Propagan... TOPT writes: Bless Israel! As a word of faith Christian, my family and I stands with Israel and prays that peace and prosperity be in her borders. Have a great time at the festival and even though I live in another state, maybe I will get the opportunity to attend next year with my Jewish friends. victrola writes: in response to OptimusPrime:

And yet you were one of the ones who was outraged that the DMV won't be giving English-only tests.

Hypocrite, much? please explain, america is not an apartheid state.please tell us how you think it is. victrola writes: i cant believe they would parade a falasha out in front for all the christians to see,they treat them like crap and only use them for this type of propaganda.i was part of the airlift that took them from ethipia to israel, thats when i realized these are the people the land was probably promised to in the first place.instead of the criminal zionists that occupy palestine today. SpecOps writes: TOPT, stop believing everything you're told. Read your Bible. It's about Christ - not a nation.

Many evangelicals today worship and adore Israel. It is idolatry plain and simple. In fact, in many churches, you hear more about Israel than you do Christ. It shouldn't even be close. God will not share His glory with anyone.

I feel really sorry for the 5,000 Israeli's who lost their homes in Gaza. We used to call people like that interlopers and squatters. Let me see, how many MILLIONS of Palestinians have been uprooted and continue to have their home bulldozed?

5 Reply to this post woodendoor writes: in response to SpecOps: Sunday, July 25, 2010 11 TOPT, stop believing everything you're told. Read your Bible. It's about Christ - not a nation. Responses to positive article about festival- Most responses were negative towards Israel. Many evangelicals today worship and adore Israel. It is idolatry plain and simple. In fact, in many churches, you hear more about Israel than you do Christ. It shouldn't even be close. God Onewill noteven share His threatened glory with anyone. boycott of our sponsors

Not enough houses, in my opinion, because almost all Palestinians are muslim terrorists who want to see America destroyed. They consider it the great Satan.

Palestinians should be relocated to a country outside Israel.

1 May 15, 2010 2 8:58 a.m.

3 Suggest removal

4 Reply to this post victrola writes: palestinians, terrorists? i dont even know why israel is considered an ally? it wasnt the palestinians that bombed the u.s.s liberty,it wasnt a palestinian spy that sold our nuclear secrets to china,i believe that was jonathan pollard who worked for israel.

1 May 15, 2010 2 9:05 a.m.

3 Suggest removal

4 Reply to this post victrola writes: and for all of the fundamentalists and born agains'believe it or not there are a LOT of christian palestinians.Some of the people walking around Palestine, Gaza, and the West Bank are blood relatives of Jesus. Distant blood relatives, but still blood relatives. Given 2000 years, it is possible that the vast majority of present day Palestinians are remote relatives of Jesus.

Israel is killing them.

And YOU are paying for it, which means you share the guilt. YOU are paying for the weapons used to kill the modern day family of Jesus. The moment you sign that 1040 form, you sign a confession, admitting before all the world that you are an accessory in the murder.

Think you are going to get into heaven after an insult like that? Festival Components

• 5k Run / Walk- Gets people there early • Live Israeli Music • Food- Israeli, Kosher, Non-Kosher • Kid Friendly Activities-Fun and Educational • EDUCATION TENT; Speakers tent • Israel Rally-@ 30 minutes Speakers-Brief

Sunday, July 25, 2010 12 Sunday, July 25, 2010 13 Sunday, July 25, 2010 14 Local Musicians Sunday, July 25, 2010 15 Sunday, July 25, 2010 16 Sunday, July 25, 2010 17 Sunday, July 25, 2010 18 Sunday, July 25, 2010 19 Sunday, July 25, 2010 20 Sunday, July 25, 2010 21 Sunday, July 25, 2010 22 Sunday, July 25, 2010 23 Shep Alster - Operation Lifeshield Sunday, July 25, 2010 24 Sunday, July 25, 2010 25 Sunday, July 25, 2010 26 Sunday, July 25, 2010 27 Committees

• Festival Coordinator 2-4 Decision Makers, Board of Directors • Advertising Banners, Radio, TV, Interviews • Education photos, videos, speakers, displays, handouts, books, stafﬁng • Labor Setup/Tear Down, Lifting, Gofers, Parking • Food Vendors (Kosher and non) Israeli foods, Contracts, Prices, Menu, electrical, water • Music Bands ? Travel ? Hotel, Sound man, Electrical, Microphones • Non Food Vendors Kids activities, Insurance, Medical Personnel, • Security Professional and Volunteer • Sanitation labor, disposal • 5k signup, t shirts, trophies, water, fruit for after race, volunteers • Volunteers Sell shirts, drinks, MFOI Signup, Watch Money, Parking

Sunday, July 25, 2010 28 Financials

• DONORS • Corporate- 54% • Individual- 41% • Religious Institutions- 5%

Sunday, July 25, 2010 29 Donations Total

• 2008 $30,000 • 2009 $40,390 Festival revenues $5,000 • 2010 $56,000 - Projected festival Revenues @ $15,000

Sunday, July 25, 2010 30 Festival Expenditures

• 2008 $25,000 • 2009 $35,000 • 2010 $65,000 • Have mirrored Donations

Sunday, July 25, 2010 31 Expenses

• Increased Advertising- Banners- Investment Professional help- 5k Race; Laborers; better entertainment; better artwork • Savings Would be nice! Get Multiple bids

Sunday, July 25, 2010 32 Increased spending - advertising and professional help is worth it Sunday, July 25, 2010 33 Sunday, July 25, 2010 34 Panorama Jazz Band brought in from New Orleans Sunday, July 25, 2010 35 Sunday, July 25, 2010 36 What we have learned

• Plan ahead and be organized “Build it and they will come” • Budget, Marketing, Advertising • MEDIA exposure! it gets easier • Fundraising- it gets easier • Expenses- They get bigger • Grow festival like a business

Sunday, July 25, 2010 37 budgeting is part of organization have to do it Must ADVERTISE Media and Fundraising easier if you do a good job Have to put money back into the festival for it to ﬂourish Sunday, July 25, 2010 38 Festival setup ﬁrst year 2008 Sunday, July 25, 2010 39 Before 2nd Festival May 2009 Sunday, July 25, 2010 40 2nd Festival May 16, 2009 Sunday, July 25, 2010 41 2nd Festival May 16, 2009 Sunday, July 25, 2010 42 2nd Festival May 16, 2009 Sunday, July 25, 2010 43 2nd Festival May 16, 2009 Sunday, July 25, 2010 44 2nd Festival May 16, 2009 Sunday, July 25, 2010 45 2nd Festival May 16, 2009 Sunday, July 25, 2010 46 Sunday, July 25, 2010 47 Sunday, July 25, 2010 48 Festival Revenues

• How will we increase revenues? • T shirt sales- better artwork • Drinks • Vendor site fees and % of proceeds

Sunday, July 25, 2010 49 Examples of increased revenues Sunday, July 25, 2010 50 How Do We start an Israel festival our city? • Core group- Labor of Love- WORK • Get community involved- Jewish federation; Synagogues; Churches; Youth groups; Corporate and Individual Sponsors • Bring in quality speakers and entertainment

Sunday, July 25, 2010 51 Sunday, July 25, 2010 52 LABOR of LOVE- After ﬁrst festival May 2008. We only a handful of volunteers for 5k race, setup, sanitation, tear down Sunday, July 25, 2010 53 Sunday, July 25, 2010 54 Sunday, July 25, 2010 55 Mayor of Tsfat, Israel Ilan Shohat and wife Silvan Sunday, July 25, 2010 56 Left Ben Kinchloe, Formally from the TV show the 700 Club, Middle Shep Alster- Operation Lifeshoeld (portable bomb shelters for Israelis) Right Earl Cox Christian Broadcaster- Israel Always. May 2009 Sunday, July 25, 2010 57 May 16,2010 3rd Festival Rally Speakers L to R Daniel Seaman- Director of Israel Governmental Press Ofce, Josh Pastner- U of M Head Basketball Coach, Earl Cox- Christian Broadcaster Israel Always, AC Wharton Mayor City of Memphis, Steve Cohen- US Congressman 9th District Tennessee, Not Pictured-Mark Luttrell Shelby County Sherif Future ideas

• Concert or formal event for donors Saturday night • Work with other cities- economy of scale • Israel festival in every major city in North America and Europe

Sunday, July 25, 2010 58 Memphis Friends of Israel

4th Annual Israel Festival Shelby Farms Memphis, Tennessee May 22, 2011 10am - 5pm

Sunday, July 25, 2010 59