Make Every Drop Count Saving Water Starts with Me
Total Page:16
File Type:pdf, Size:1020Kb
Make every drop count Saving water starts with me. Pledge to save water at Singapore World Water Day 2018 Singapore, 1 March 2018: Households and individuals continue to be PUB’s focus at this year’s Singapore’s World Water Day (SWWD), as we encourage one and all to adopt water- saving habits and make water conservation a way of life. The annual month-long campaign, dedicated to celebrate water, appreciate water and raise awareness on water conservation kicks off this Saturday, 3 March at the Marina Barrage. President Halimah Yacob will join more than 4,000 participants from more than 30 organisations and educational institutions in taking the “I Save” pledge – declaring to save water and fight climate action today. Five Water-Saving Tips Saving water is easy and can start small – from our daily habits at home. PUB’s household water consumption study, conducted from 2016-2017, showed that the top water usage areas are Shower, Flushing, Kitchen and Laundry. This accounts for about three quarters of a household’s total water use. If individuals make small changes in their daily habits, they can reduce the overall water consumption in the household. Besides using more water-efficient fittings and appliances, they can practise these five water-saving tips, namely: Take shorter showers Use half-flush when possible Wash vegetables and dishes in a container Wash clothes on a full load Use a mug when brushing teeth “Singapore World Water Day is a key public outreach campaign by PUB in the month of March. Over the years, we are encouraged to see partners, old and new, coming forward to support us in the water cause and influencing their friends and families to save water. Every effort counts. Let’s make water conservation a way of life in Singapore,” Mr Ng Joo Hee, Chief Executive, PUB. “I Save” Pledge Programme Gaining awareness on saving water is only one part of the equation, pledging to do so is the next step forward. Community partners as SWWD’s Water Conservation Ambassadors will reach out to residents either door-to-door or at Singapore World Water Day roadshows to encourage the community to take up the “I Save” Pledge, adopt the five water-saving tips and reduce their water consumption. Outreach by the Community for the Community Public Roadshows More than 45 Singapore World Water Day roadshows will take place island-wide throughout the month of March to encourage the community to pledge to save water. These roadshows venues are provided by community partners including Singapore Sports Hub, AsiaMalls Management Pte Ltd and Our Tampines Hub. They will also be manned by community volunteers, which include Team Nila volunteers, a national movement that promotes the culture of giving back, citizen participation, capacity building and social cohesion and integration through sport volunteerism. More than 100 volunteers will be sharing the 5 Water Saving Tips with the community. Starting from young Nurture Education Group, which carries three preschool brands: Little Footprints Preschool, Kiddiwinkie Schoolhouse and Pibo's Garden Playschool, has 25 centres that will participate and embark on the ‘I Save’ pledge. In addition to this, the ‘Little Footprints’ chain of preschools will also conduct a project titled ‘Be A Bucket Filler’. Over a period of 4 months (March to June), every child in Kindergarten 1 and Kindergarten 2, together with their families, will take turns to contribute their entries, photographs and drawings to the `Be A Bucket Filler' journal, sponsored by Henkel Singapore Pte Ltd. Parents are encouraged to engage their children in discussions and share their weekend conservation efforts. As Little Footprints’ curriculum team says, “We want to raise Sustainability advocates who exhibit our core values- 'caring' and `reflective' with regards to the earth and environment. We want children to know that their voices, ideas and thoughts are important and can make a vast difference in conserving water, natural resources and energy!” From the Ground Up Another water conservation ambassador is the Geylang Serai GROs, who is targeting to visit 1,000 households and three hawker centres in their ward to spread the water conservation message. A community carnival will also be held on 11 March. 2 NSMen and families save water SAFRA, with 6 clubs islandwide and over 600,000 members, is supporting the water cause again this year. NSmen and families can pledge to save water and practise the five water- saving tips in exchange for a token at the roving Singapore World Water Day roadshows, which will be held at all SAFRA clubs from 5 March to 1 April. Other Key SWWD Highlights Partners continue to take the lead to drive SWWD, coming up with innovative programmes and initiatives to encourage water-saving habits among the community. This year’s campaign features a myriad of events and activities spread out across all parts of the island, including roadshows at malls, libraries and community touch points, and grassroots events. Water Rationing Exercises Since 2016, PUB has conducted water rationing exercises at schools as part of SWWD celebrations, to reinforce the value of water among our young. During this exercise, students get a first-hand experience of the inconvenience faced when water is not readily available at a turn of the tap, and in turn, better understand the value of water and learn to save water. This year, a bumper crop of schools such as NUS Ridge View Residential College, Jurong Junior College, Temasek Polytechnic, Juying Secondary School, Kuo Chuan Presbyterian Primary School and preschools under Crestar Education Group will be conducting water rationing exercises. "In Juying Secondary School, we place a lot of emphasis on cultivating a sense of gratitude and being thankful for all the things that we have, big or small. In this instance, having clean water running from the tap each time we turn it on is not something to be taken for granted, and this is what we hope to see in every JYian - 饮水思源," Mdm Soh Beng Mui, Principal of Juying Secondary School. Save through promo codes In conjunction with SWWD, Deliveroo, Foodpanda, Redmart, Mobike and oBike are for the first time, running promotions that rewards customers with rebates when they quote the respective promo codes in their orders/bookings. All the promo codes feature simple water tips or messages related to water conservation. Organisation Promo Code No. of Promotion Period Conditions redemptions Redmart WASHVEGINCONTAINER 1,000 1st – 31st March $10 OFF YOUR FIRST ORDER with a minimum spending of $100 Redmart WASHONAFULLLOAD 1,000 1st – 31st March $5 OFF with a minimum spending of $100 3 Deliveroo SHORTSHOWER 5,000 1st March – 30 April $4 off for the first three orders Foodpanda PSUSEAMUG 5,000 1st March – 30 April $10 off for first time users with a minimum spending of $25 Mobike WORLDWATERDAY 5000 1ST – 31ST March $10 off with promo code (equivalent to 10 hours of free ride) Fifty bikes will also be deployed at MB where user can use the promo code at launch event oBike SAVEWATER 8,000 3rd – 31st March $5 off (5 X $1 voucher) with promo code F&B Outlets jump on the bandwagon McDonald’s, the world’s largest fast-food chain, with over 130 restaurants in Singapore, will be partnering PUB to distribute 70,000 copies of “A Water Wally Adventure: The Surprise Visitor” book to those who purchase their Happy Meal during weekends in the month of March. “We recognise the importance of water conservation in Singapore and are happy to play a role. As a book distribution partner of “A Water Wally Adventure: The Surprise Visitor”, we can help spread the message of prudent water usage to families with young children through the books giveaway initiative in our restaurants,” Ms Linda Ming, Director, Brand Communications & Customer Care, McDonald’s Singapore. Ben & Jerry’s is holding an in-store promotion from 22 to 25 March 2018 at three of their outlets (VivoCity , 313@Somerset and Dempsey) where patrons can redeem 1 free scoop of ice cream1 and a PUB token if they present their latest water bill showing a reduction in water usage. 1 Limited to first 50 redemptions per store. 4 SWWD-theme merchandise NETS FlashPay card To get commuters to carry the Water Conservation message on the go, PUB has collaborated with NETS to produce a specially- designed NETS FlashPay card that can be used for transactions on public transport, retail and F&B, and motoring-related charges. SMRT will be selling these cards at their ticket offices from 3 March 2018. SWWD-theme trains In collaboration with LTA and SBS Transit, commuters travelling on the North East Line and Downtown Line can journey with two SWWD-themed trains in the month of March. Each train cabin will resemble a “home” with simple tips that residents can adopt to use less water and make saving water a way of life. The co-creation of themed trains, together with community partners and public agencies, is part of LTA’s efforts to improve commuting experience and foster a positive commuter culture. Beyond themed trains, SBS Transit is also supporting SWWD with SWWD bus hangers in 200 buses in March. These hangers serve as pledge-cards which the public can bring along to any Singapore World Water Day roadshows to take part in the “I Save” Pledge, adopt the five water-saving tips and reduce their water consumption. City turns Blue As a commitment towards water sustainability and support for water conservation, iconic landmarks in the city will light up in blue as night sky falls on World Water Day (22 Mar) from 7pm. Visitors to Esplanade, Theatres on the Bay, Singapore Flyer, Gardens by the Bay, Orchard Gateway, Republic Plaza, Resorts World Sentosa and Millenia Tower will revel in a spectacular visual experience, while taking home a more important message to cherish and conserve water.