An Invaluable Experience Card-Based Solutions for The
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The Offi cial Publication of the International Card Manufacturers Association DECEMBER 2017 Volume 27 • No. 6 Advances in Card Printing CardTREX Europe: An Invaluable Experience Card-Based Solutions for the Health Care Industry Schedule a Group ACE Exam executive director is published by Creative Marketing Alliance for ICMA. Please submit all articles, news releases and Élan Awards Translate advertising to: into Industry Distinction, Acclaim CARD MANUFACTURING™ C/O: CMA | By Jeffrey E. Barnhart 191 Clarksville Road Princeton Junction, New Jersey 08550 USA If you foresee your company’s innovations guiding the card industry into the future, you are a suitable candidate for ICMA’s Élan Awards of Excellence. Founder/Executive Director ICMA manufacturer, supplier and personalization/fulfilment members invested in Jeffrey E. Barnhart [email protected] perpetuating card production momentum are encouraged to submit entries for the next Association Manager award competition, which will take place during ICMA’s 2018 EXPO. Lynn McCullough [email protected] The Élan Awards celebrate world-class achievements in design quality and technical Managing Editor innovation in card production. Entries are being sought for the following award categories: Jennifer Kohlhepp Secure Payment Cards; Loyalty, Promotional, Gift Cards; ID and Access Control Cards; [email protected] Unique Innovation; Personalization and Fulfilment Product, Service or Project; Best Communications Manager Anna Lopez-Cifelli Supplier/Vendor New Product, Service or Innovation and People’s Choice. [email protected] An independent panel of card industry experts will judge entries and recognize one Marketing Manager Kelsey Brooks winner and two finalists in each award category. EXPO attendees will select the most innovative card or personalization and fulfi lment product or service from all of the entries Membership Coordinator Michele Giovine received for the People’s Choice award. [email protected] Prestige, distinction and acclaim all come with winning an Élan Award. ICMA honors Project/Advertising Sales Manager Diane Webster-Sweeney winners at the ICMA EXPO Élan Awards of Excellence Dinner and promotes them in a [email protected] press release and social media, on the website and in the pages of this magazine. Public Relations Director Ken Hitchner The entry form is located at icma.com. Show us your best! Public Relations Manager Greta Cuyler [email protected] Creative Director from the ICMA staff Dave Sherwood Founder/Industry Advisor Albert J. Vrancart [email protected] Exhibition, Sponsorship Opportunities Now Available for ICMA’s 2018 EXPO TELEPHONE | By Diane Webster-Sweeney 1-609-799-4900 Strengthen your business by taking advantage of the exhibition WEBSITE ICMA.com and sponsorship opportunities available at the ICMA 2018 Card E-MAIL Manufacturing & Personalization EXPO. [email protected] The EXPO has been the premiere educational and networking event for the global card industry for nearly 30 years. Once again this year, the EXPO will be co-located with the Secure Technology Alliance Payments Summit, and for the fi rst time with the U.S. Payments Forum All Members Meeting. Co-locating these events provides exhibitors and sponsors with an even greater audience for their products and services. Card Manufacturing™ publishes information for the benefit of its Submit an exhibitor contract as soon as possible to ensure a premium location on the members and readers. The sponsor, International Card Manufacturers exhibit fl oor. Booth spaces are chosen in the order contracts are received. Sponsorships Association (ICMA), the publisher and the editors of Card Manufacturing™ are available for a wide range of budgets including full program, meals, breaks, track cannot be held liable for changes, sessions, receptions, EXPO bags and more. revisions or inaccuracies contained in the material published.For more Join us March 26-29, 2018 at the Omni Orlando Resort at ChampionsGate in Florida. For detailed information on the product, programs, services or policies registration, exhibition and sponsorship information, email [email protected] or visit ™ covered in Card Manufacturing , icmaEXPO.com. it is recommended readers contact the appropriate person, company, agency or industry group. ICMA.com 3 contents VOLUME 27 • NUMBER 6 DECEMBER 2017 ICMA.com 6 10 12 RECURRING SECTIONS FEATURES Card-Based Solutions CardTREX Europe: 3 Executive Director’s 6 12 An Invaluable Experience Message for the Health Care Industry It’s every card manufacturer’s dream ICMA’s CardTREX Europe event to help create the estimated 52.8 provided card industry profession- 18 Association News million badges necessary each year als working in and around Europe to support health care facilities in with indispensable industry insights 22 Member & Product the United States. specifi c to their region. News | By Jennifer Kohlhepp, ICMA, Managing | By Jennifer Kohlhepp, ICMA, Managing Editor Editor 26 Industry News 10 Advances in Card Printing 27 New Members This article reviews some of the present advantages of digital printing and its potential benefi ts 28 ACE News going forward. | By David Tushie, Magellen Consulting, 29 Members on the Move ICMA Standards and Technical Representative THE SPOTLIGHT IS ON ICMA’S DIAMOND, PLATINUM AND GOLD MEMBERS These suppliers have committed the highest level of support to ICMA activities in 2017. Diamond Level Platinum Level COVER STORY 14 Demystifying the Magic Gold Level of Lamination Printing is most likely the best understood process within the plastic card industry and most likely the greatest contributor to scrap and rework, but lamination is also a contributor and often misunderstood. | By Richard Crowe and David Howard, Bürkle North America Inc. 4 CARD MANUFACTURING | DECEMBER 2017 contents feature story CARD-BASED SOLUTIONS FOR THE HEALTH CARE INDUSTRY Jennifer Kohlhepp – ICMA, Managing Editor The health care industry is one of the fastest growing industries. There are 5,723 hospitals, 2 million practitioners, 14.3 million staff members and 36.5 million patient admissions annually in the United States alone, according to Sheila Loy, director of health care strategies at HID Global. Loy said it’s every card manufacturer’s dream to help create the estimated 52.8 million badges necessary each year to support health care facilities in the United States. And that badge total doesn’t take into account breakage and replacement rates, she added. 6 CARD MANUFACTURING | DECEMBER 2017 “We will see more cards before we see less,” Loy said. practitioners remain in compliance with hospital and “There is a place for mobile in the health care space— regulatory policies and patient rights. parking, executive suites, back-up plans—but it will not “There are a lot of internal stakeholders at the table when it eclipse the ID badge any time soon.” comes to dissecting challenges and exploring new solutions,” How and why will more cards be used around health care Loy said. “There are a lot of legacy applications in a clinic or campuses? The trends Loy sees card-based solutions for hospital. Bar code scanners are still hugely prevalent. That include Health Insurance Portability and Accountability Act is great for tracking, but not great for security or monitoring. (HIPAA) compliance, security audits, workflow efficiency Writing narcotic prescriptions online has specific require- and converged credentials. ments. All these are vetted come audit time.” “HIPAA compliance and meaningful use are driving elevated Security audits can result in fines, a negative reputation credentialing and tighter monitoring of digital, medical and loss of revenue and patients. Contactless smart cards record access,” Loy said. “HIPAA compliance is divided into can enhance security and address privacy concerns, as the technical safeguards, physical safeguards and administrative biometric template is stored on the secure card, rather than safeguards. Health care organizations are now (after 17 passed over a hackable network. Also, using a smart card short years) being audited by federal bodies. An age-old for logical access applications can advance security, improve regulation, which is really generally a state regulation, is the convenience for the end user and minimize help-desk calls notion of identification worn visibly below the neck, above for forgotten passwords for single sign-on cases. the waist for all patients and patient families to view.” Cards can also be used to improve workflow efficiencies, Health care facilities are implementing more security such as with the implementation of a tap-in/tap-out solu- measures to reduce exposure to state and national regula- tion leveraging the ID badge in-hand, desktop readers or tory fines. These fines could cost health care organizations embedded readers and NFC options for one-time password $100 per failure to comply for civil incidents up to $25,000 generation for cloud authentication. per year for multiple violations of the HIPAA under the Loy said health care facilities should also start thinking Privacy Rule provision. about converging credentials into a single trusted card that Drug Enforcement Agency compliance for electronic has multiple uses. For years, health care facilities have used prescriptions for controlled substances is another area of a variety of methods to provide individuals with convenient the health care industry where Loy can see card-based yet secure access to facilities, the PC and the network. solutions employed. Because building access and IT systems have