TECHNICAL SPECIFICATIONS

DIGITAL ADVERTISING FORMATS

November 2020

INDEX

1. INTRODUCTION ...... 5 2. WEB FORMATS ...... 8 2.1 ADVERTORIAL ...... 8 2.2 ADVERTORIAL DEEJAY ...... 9 2.3 BIG RECTANGLE (OR BANNER 300X250) ...... 10 2.4 BIG RECTANGLE RICH MEDIA ...... 11 2.5 BIG RECTANGLE 2° SCROLL ...... 11 2.6 HALF PAGE ...... 12 2.7 HALF PAGE RICH MEDIA ...... 12 2.8 HOME FEED PREMIUM ...... 13 2.9 INREAD ...... 13 2.10 INTRO FULL SCREEN ...... 14 2.11 INTRO FULL SCREEN VIDEO ...... 15 2.12 LEADERBOARD ...... 16 2.13 MANCHETTE ...... 16 2.14 MASTHEAD...... 17 2.15 MASTHEAD RICH MEDIA ...... 17 2.16 MASTHEAD VIDEO ...... 18 2.17 MEDIUM RECTANGLE ...... 19 2.18 OVERLAY ...... 20 2.19 OVERLAY VIDEO ...... 21 2.20 PODCAST ...... 21 2.21 PRODOTTI MULTIMEDIALI– SPECIALI (MULTIMEDIAL PRODUCT AND SPECIALS) ...... 22 2.22 SKIN D – RESPONSIVE - ...... 23 2.23 SKIN STANDARD ...... 24 2.24 SKIN RICH MEDIA ...... 25 2.25 STRIP STANDARD ...... 26 2.26 SUPERSTRIP ...... 27 2.27 SUPERBANNER ...... 27 2.28 TABOOLA ...... 28 2.29 TABOOLA INFEED ...... 29 2.30 TABOOLA VIDEO ...... 29 2.31 VIDEO NATIVE – VIDEO BRANDED CONTENT ...... 30 2.32 VIDEO SPOT ...... 31 3. MOBILE FORMATS ...... 32 3.1 AMP PAGES – BIG RECTANGLE (ACCELERATE MOBILE PAGES – BIG RECTANGLE) ...... 32 3.2 AMP PAGES – MASTHEAD (ACCELERATE MOBILE PAGES – MASTHEAD) ...... 32 3.3 APP ILMETEO – CUSTOM BACKGROUND (APP IPHONE, ANDROID) ...... 33 3.4 APP IL METEO – FLOOR (IPHONE,IPAD,ANDROID) ...... 34 3.5 APP IL METEO – BIG RECTANGLE (IPHONE,IPAD,ANDROID) ...... 34 3.6 APP IL METEO – GHOSTOVER (APP IPHONE, ANDROID) ...... 35 3.7 APP IL METEO – INTERSTITIAL (IPHONE,IPAD,ANDROID) ...... 36 3.8 APP ILMETEO – INTERSTITIAL VIDEO (APP IPHONE, ANDROID) ...... 36 3.9 INSTANT ARTICLE – BIG RECTANGLE (INSTANT ARTICLE FACEBOOK – BIG RECTANGLE) ...... 36 3.10 NETWORK SMARTPHONE PREROLL ...... 37 3.11 MOBILE SITE - ABBINATA STANDARD ...... 38 3.12 MOBILE SITE – BIG RECTANGLE ...... 38 3.13 MOBILE SITE - BIG RECTANGLE RICH MEDIA ...... 38 3.14 MOBILE SITE – INTRO-INTERSTITIAL...... 39 3.15 MOBILE SITE - MASTHEAD ...... 40 3.16 MOBILE SITE - MUSICARADIOTV ON AIR MOBILE DOMINATION ...... 40 3.17 MUSICA, RADIO&TV – MSITE + APP SMARTPHONE (ANDROID E IPHONE) – BIG RECTANGLE ...... 41

- 2 -

3.18 MUSICA, RADIO&TV – MSITE + APP SMARTPHONE (ANDROID E IPHONE) - INTRO ...... 41 3.19 MUSICA, RADIO&TV – MSITE + APP SMARTPHONE (ANDROID E IPHONE) - MASTHEAD ...... 43 3.20 REPUBBLICA – MSITE + APP SMARTPHONE (IPHONE E ANDROID) - BIG RECTANGLE ...... 43 3.21 REPUBBLICA – MSITE + APP SMARTPHONE (IPHONE E ANDROID) - INTERSTITIAL ...... 44 3.22 REPUBBLICA – MSITE + APP SMARTPHONE (IPHONE E ANDROID) - MASTHEAD ...... 45 4. TABLET FORMATS ...... 46 4.1 BROWSING THROUGH SITE WITH TABLET ...... 46 4.1.1 D TABLET DOMINATION ...... 46 4.1.2 REPUBBLICA.IT TABLET DOMINATION- ...... 46 4.1.3 LOCAL REPUBBLICA TABLET SPONSORSHIP - ...... 47 4.2 TABLET APPLICATION ...... 48 4.2.1 GNN SFOGLIO PDF iPad and Android – Sponsorship ...... 48 4.2.2 R+ SFOGLIO PDF iPad and Android - Arricchimento (Enrichment) ...... 49 4.2.3 R+ and LaStampa – PREMIUM NEWS SFOGLIO PDF SPONSORSHIP - iPad e Android ...... 50 4.2.4 R+ PREMIUM NEWS SFOGLIO PDF RICH MEDIA SPONSORSHIP - iPad e Android ...... 51 4.2.5 R+ SFOGLIO PDF iPad e Android – SUPPLEMENTI – Sponsorship ...... 52 5. CROSS DEVICE FORMATS ...... 53 5.1 ABBINATA TESTATA - PREMIUM NEWS HOMEPAGE – REPUBBLICA, HUFFINGTON POST ...... 53 5.2 ABBINATA - PREMIUM NEWS HOMEPAGE – REPUBBLICA, HUFFINGTON POST ...... 54 5.3 ABBINATA PRIME TIME - PREMIUM NEWS HOMEPAGE (REPUBBLICA, HUFFINGTON) ...... 55 5.4 ABBINATA PRIME TIME - LA STAMPA HOMEPAGE ...... 56 5.5 ABBINATA VERTICAL SITES ...... 57 5.5.1 ABBINATA ALVOLANTE and ABBINATA INSELLA ...... 57 5.5.2 ABBINATA BUSINESSINSIDER ...... 58 5.5.3 ABBINATA CLIOMAKEUP ...... 59 5.5.4 ABBINATA HUFFINGTON POST ...... 60 5.5.5 ABBINATA ILMETEO HOME PAGE and ABBINATA ILMETEO PREVISIONI...... 61 5.5.6 ABBINATA LA STAMPA – HOMEPAGE ...... 62 5.5.7 ABBINATA LA STAMPA - SECTIONS ...... 63 5.5.8 ABBINATA LOCAL SITES – HOME PAGE (LaStampa, IlSecoloXIX, Local Repubblica, GNN Sites) ...... 64 5.5.9 ABBINATA MYMOVIES ...... 65 5.5.10 ABBINATA MYMOVIES – COMPETITIVE-TV-HOME VIDEO ...... 66 5.5.11 ABBINATA NETWORK DEABYDAY ...... 67 5.6 ABBINATA TEMATICHE – D – (MODA, LFESTYLE, BEAUTY, FOOD) ...... 68 5.7 ABBINATA TEMATICHE - REPUBBLICA ...... 69 5.8 DOMINATION LOCAL SITES ...... 70 5.8.1 GNN SITES HOME PAGE DOMINATION...... 70 5.8.2 ILSECOLOXIX LOCAL HOME PAGE DOMINATION ...... 71 5.8.3 LASTAMPA LOCAL HOME PAGE DOMINATION ...... 72 5.8.4 LOCAL REPUBBLICA HOME PAGE DOMINATION ...... 73 5.9 DOMINATION VERTICAL SITES ...... 74 5.9.1 ALVOLANTE.IT DOMINATION and INSELLA DOMINATION ...... 74 5.9.2 ALVOLANTE.IT ‘NEW’ PRICE LIST DOMINATION – Listini Nuovo - ...... 75 5.9.3 ALVOLANTE.IT ‘USED’ PRICE LIST DOMINATION – Listini Usato - ...... 76 5.9.4 BUSINESSINSIDER DOMINATION ...... 77 5.9.5 CLIOMAKEUP DOMINATION ...... 78 5.9.6 D.IT DOMINATION ...... 79 5.9.7 DEEJAY DOMINATION...... 80 5.9.8 ESPRESSO DOMINATION ...... 81 5.9.9 ILMETEO HOME PAGE DOMINATION ...... 82 5.9.10 ILMETEO PREVISIONI DOMINATION ...... 83 5.9.11 INSELLA.IT PRICE LIST DOMINATION – Listini - ...... 84 5.9.12 LASTAMPA HOME PAGE DOMINATION ...... 85 5.9.13 MYMOVIES.IT HOME PAGE DOMINATION ...... 86 5.9.14 MYMOVIES.IT DOMINATION ...... 87 5.9.15 NETWORK DAYBYDAY DOMINATION ...... 88 5.10 DOMINATION TEMATICHE ...... 89 5.10.1 DOMINATION BEAUTY, MODA, LIFESTYLE ...... 89 5.10.2 DOMINATION ECONOMIA,MOTORI,SPETTACOLI,SPORT,SALUTE,TECNOLOGIA,VIAGGI ...... 90 5.10.3 FOOD DOMINATION ...... 91

- 3 -

5.10.4 RADIO ON AIR DOMINATION ...... 92 5.11 DOMINATION PREMIUM NEWS HOMEPAGE – REPUBBLICA, HUFFINGTON ...... 93 5.12 INTRO CROSS DEVICE ...... 95 5.13 INTRO CROSS DEVICE VIDEO ...... 97 5.14 SINGLE PRODUCTS CROSS DEVICE – ALVOLANTE AND INSELLA ...... 99 5.15 SINGLE PRODUCTS CROSS DEVICE - BUSINESSINSIDER ...... 100 5.16 SINGLE PRODUCTS CROSS DEVICE - CLIOMAKUP ...... 101 5.17 SINGLE PRODUCTS CROSS DEVICE – HUFFINGTON POST ...... 102 5.18 SINGLE PRODUCTS CROSS DEVICE – ILMETEO ...... 103 5.19 SINGLE PRODUCTS CROSS DEVICE – LA STAMPA ...... 104 5.20 SINGLE PRODUCTS CROSS DEVICE - MYMOVIES ...... 105 5.21 SINGLE PRODUCTS CROSS DEVICE – NETWORK DEABYDAY ...... 106 5.22 SINGLE PRODUCTS CROSS DEVICE – PREMIUM NEWS HOMEPAGE ...... 107 5.23 SINGLE PRODUCTS CROSS DEVICE - TEMATICHE ...... 108 5.24 SINGLE PRODUCTS CROSS DEVICE – LOCAL SITES ...... 109 5.25 PREROLL CROSS DEVICE ...... 110 5.26 PREROLL LONG FORMAT CROSS DEVICE ...... 111 5.27 PREROLL REPUBBLICA YOUTUBE, NETWORK YOUTUBE - SKIPPABLE ...... 112 5.28 PREROLL REPUBBLICA YOUTUBE, NETWORK YOUTUBE – NOT SKIPPABLE ...... 113 5.29 PROGRESSIVE WEBAPP REPUBBLICA – SPONSORSHIP REP: ...... 114 6. E-MAIL MARKETING ...... 115 6.1 DEM (DIRECT MAIL MARKETING) ...... 115 6.2 SMS ...... 116

- 4 -

1. INTRODUCTION

The purpose of the document is to define the guidelines for the production of advertising materials for media campaigns, Internet (web, tablet app, smartphone app, e-mail marketing). These guidelines allow to find the weight, size and characteristics of the different types of creativity. Every size, both simple and complex, it is accompanied by a data sheet that shows all the features to keep in mind when sending materials. The list of formats is in alphabetical order.

General Informations:

➢ Where it is not expressly stated sending materials means at least 3 working days before the publishing date.

➢ For all the creatives must be provided the target URL, ie the Internet address to which the browser should be redirected when you click on the image. In general, the URL must match with a site page; it is not admitted pointing directly to the download file, executable or not, and is not allowed pointing type "mailto" for sending email to click on the banner .

➢ For each format described is indicated if it’s allowed the delivery with full redirect or if it’s allowed the inclusion of tracking pixel and click command.

➢ Where it is not expressly stated we accept a maximum of 4 subjects in rotation for creatives weekly campaigns and a maximum of 2 subjects for daily and weekend campaigns.

➢ Type of redirects accepted: standard img tag - javascript tag - iframe tag

➢ Any request that is outside this document should be examined by the technical and mktg Manzoni with a notice, in order to conduct a comprehensive assessment through a process of certification with appropriate functional test.

Rich Media and Providers

We define rich media creatives that, to meet specific communication needs and impact are carried out outside the limits of the standard creatives. If the weight is very high, creative must be made using a light component that is downloaded during the loading process of the host site and the page and that invokes the effective creative only after loading (polite banners). They are alwaysdelivery madeviaa certified provider redirect.

Within the document, for some rich media may be present indications, references and templatesrelated to a specificprovider.This is not necessarily a constraint to having to rely on the provider indicated. The choice of the provider of rich media remains at the discretion ofthe client/media agency

IF REDIRECT HAS BEEN MANAGED BY MANZONI IT MUST BE CONSIDERED ALSO RICH MEDIA COST

- 5 -

HTML5

The provision of formats in HTML5 is guaranteed if handled with redirect. It is however also accepted formats directly provided in HTML5, but they must be tested to certify the correct delivery. Are present on the market the most varied Tools that allow the generation of html5 files; but these files should be checked on AdServer Manzoni.

The basic specifications for HTML5 formats directly provided are:

✓ Any SCRIPT or STYLE must be contained directly in the HTML page and should not be included as a separate file.

✓ The images must be no more than 6 and should not be contained in folders but must be at the same level as the HTML page that uses them.

✓ The images allowed are type PNG, GIF, JPG. Not allowed file type SVG

✓ The maximum weight of HTML and images should not exceed 150 Kb.

✓ Remember that HTML5 does not work on versions older than Internet Explorer 8 and the versions 9 and 10 is not fully functional. It should be always provided a backup image.

Banner Dimension guidelines

Set creative dimensions in your HTML file with the size meta tag. It's the best way to be sure your creative renders at the right dimensions.

Example for 300x250 in html5.

Linee guida per l’inserimento del clickTag

Make sure your creative uses the click tag variable as the click destination. In header html page you must declare your clickTag with destination url.

Your creative must use the click tag variable as the click-through URL:. For Example:

- 6 -

FLASH

Flash swf format is deprecated. It is not allowed.

HTTPS

Given the rise of sites to https licensed to Manzoni, all materials in redirect, full redirect or only tracking pixels, must be supplied in https. This is recommended but not mandatory for the click command. This also applies to the vast preroll. If you will be provided a non-https redirect script should be excluded from delivery the sites licensed to Manzoni that support this protocol.

- 7 -

2. WEB FORMATS

The chapter lists the advertising formats on network sites Manzoni.

2.1 ADVERTORIAL M2O

It's a product formed by a box on the home page of m2o.it (image + text) and a co-branded page developed by the publisher with the materials of the customer.

TECHNICAL SPECIFICATIONS Image 300x250 pixel Max weight 80 kb Accepted formats GIF STATIC / JPEG Title Max 18 charactersspaces included Text Max 90 charactersspaces included Box Clickable Yes – it points to Page Image 1000x620 pixel Weight img Max 150 KB Accepted formats GIF STATIC / JPEG Clickable Yes – provide target URL Alternatively you can provide an html page or html5 page Page Body – 1000x620 pixel - that publisher include with an iframe Header Leaderboard 728x90 pixel on Desktop/Tablet and Page (optional) Masthead Mobile 300x100 on Smartphone Redirect https Yes only for optional Header Leaderbord All texts are to be provided in a word document

Regarding the images required for the Page, these specifications are indicative. It is possible that the publisher may require different materials Additional Notes to create the page. Delivery creatives 5 working days before the publishing date

- 8 -

2.2 ADVERTORIAL DEEJAY

It's a product formed by a box on sitedeejay.it (image + text) and a co-branded page developed by the publisher with the materials of the customer.

There are two types of advertorial on the new Deejay site, based on the size of the visibility boxes on home and inside pages.

TECHNICAL SPECIFICATIONS BOX ADVERTORIAL PREMIUM Home Page image 800x418 pixel – Max weight 40 kb Inside Pages image 320x167 pixel – Max weight 25 kb Accepted formats STATIC GIF / JPEG Title and Text To be agreed with publisher Box premium Clickable Yes – it points to Page

CARATTERISTICHE TECNICHE BOX ADVERTORIAL STANDARD Immagine per Home Page 320x167 pixel – Max weight 25 kb Immagine per Pagine Interne 160x160 pixel – Max weight 15 kb Formati accettati STATIC GIF / JPEG Titolo e Testo To be agreed with publisher Box standard Cliccabile Yes – it points to Page

COMMON TECHNICAL SPECIFICATIONS Image 1000x620 pixel Weight img Max 150 KB Accepted formats GIF STATIC / JPEG Clickable Yes – provide target URL Alternatively you can provide an html page or html5 page Page Body – 1000x620 pixel - that publisher include with an iframe Header Leaderboard 728x90 pixel on Desktop/Tablet and Page (optional) Masthead Mobile 300x100 on Smartphone Redirect https Yes only for optional Header Leaderbord

Regarding the images required for the Page, these specifications are indicative. It is possible that the publisher may require different materials Additional Notes to create the page. Delivery creatives 5 working days before the publishing date

- 9 -

2.3 BIG RECTANGLE (or Banner 300x250)

It’s a product of the column, usually placed in the first scroll, on the sites of the network Manzoni.

TECHNICAL SPECIFICATIONS Dimensions 300x250 pixel Accepted formats HTML5, GIF ANIMATED or STATIC, JPG Max Weight 80 kb Animation Yes Frame per second Max 18 fps Clickable Yes – provide target URL Backup image Yes – provide Static GIF or JPG Full Javascript or iframe Yes Redirect https Pixel Tracking and ClickCommand Yes • F version (if required)is delivered with frequency cap Additional Notes • G version (if required) is delivered in geotarget (region or state) Delivery creatives 3 working days before the publishing date

- 10 -

2.4 BIG RECTANGLE RICH MEDIA

It's a product placed in the right hand column on network sites Manzoni first scroll; usually placed in the first scroll.

TECHNICAL SPECIFICATIONS Dimensions Standard 300x250 pixel Accepted Formats Redirect Full javascript or iframe https Max Weight 1,2 MB Animation Yes Frame per second Max 18 fps Clickable Yes Yes – starting always OFF – Audio It can only be activated/deactivated On Mouse Over/Mouse Out Abmitted 2 subject rotation for week products. Abmitted only 1 subject for day/weekend products. Abmitted more than 2 subject if this rotation is provided with only one Additional Notes “redirect”. Delivery creatives 3 Working days before the publishing date

(*) The specifications of the materials to be supplied may vary based on the chosen provider.

2.5 BIG RECTANGLE 2° SCROLL

It's a product placed on the network sites Manzoni, in the right column; it is located in the 2nd scroll.

TECHNICAL SPECIFICATIONS Dimensions 300x250 pixel Accepted Formats HTML5, GIF ANIMATED OR STATIC, JPG Max Weight 80 kb Animation Yes Frame per second Max 18 fps Clickable Yes – provide target URL Backup Image Yes – provide Static GIF or JPG Full javascript or iframe Yes Redirect https Pixel Tracking and ClickCommand Yes Additional Notes Delivery creatives 3 Working days before the publishing date

- 11 -

2.6 HALF PAGE

It' s a product placed in the right hand column on network sites Manzoni first scroll; usually placed in the first scroll. TECHNICAL SPECIFICATIONS Dimensions 300x600 pixel Accepted Formats HTML5, GIF ANIMATED OR STATIC, JPG Max Weight 100 KB Animation Yes Frame per second Max 18 fps Clickable Yes – provide target URL Backup Image Yes – provide Static GIF or JPG Full javascript or iframe Yes Redirect https Pixel Tracking and ClickCommand Yes Abmitted more than 2 subject if this rotation is provided with only one Additional Notes “redirect”. Delivery creatives 3 Working days before the publishing date

2.7 HALF PAGE RICH MEDIA

It 's a product of column, usually placed in the first scroll, fixed in page.

TECHNICAL SPECIFICATIONS Dimensions Standard 300x600 pixel Accepted Formats Redirect Full javascript https Max Weight 1,2 MB Video Duration 15 seconds Animation Yes Frame per second Max 18 fps Clickable Yes Yes – starting always OFF – It is accepted only in the expanded version and can only be Audio activated/deactivated On Mouse Over/Mouse Out Abmitted 2 subject rotation for week products. Abmitted only 1 subject for day/weekend products. Abmitted more than 2 subject if this rotation is provided with only one Additional Notes “redirect”. Delivery creatives 3 Working days before the publishing date

(*) The specifications of the materials to be supplied may vary based on the chosen provider.

- 12 -

2.8 HOME FEED PREMIUM

It’s a PC-Desktop product only on the Repubblica home page (no automatic page refresh) or La Stampa Home Page. It consists of a multiple masthead on page

TECHNICAL SPECIFICATIONS Dimensions 970x250 pixel Accepted Formats HTML5, GIF ANIMATED OR STATIC, JPG Max Weight 100 KB Animation Yes Frame per second Max 18 fps Clickable Yes – provide target URL Backup Image Yes – provide Static GIF or JPG Full javascript or iframe Yes Pixel Tracking and Redirect https ClickCommand Yes Additional Notes Delivery creatives 3 Working days before the publishing date

2.9 INREAD

It's a product consisting of a video in the article body. Its main features are: the video starts only when the user arrives, shaking his page, the video itself; if the user continues in the scroll of the page, the video will stop and restart only if the user returns the portion of the page relative to the video. After his display cycle the position is closed collapsing. Through a Close button the user can stop the cycle before viewing.

TECHNICAL SPECIFICATIONS Video Format .MOV, .MP4, .AVI, .MOV, etc Video Resolution Min 640x360 pixel – Max 1920x1080 pixel Video Max Weight 2,5 MB Duration 15 seconds - longer lengths must be approved in advance Audio Yes Aspect Ratio 16:9 – (4:3 not supported) Clickable Yes – provide target URL Codec: any Video Codecs format, excepted: ProRes 4444, HDV 720p60, Go2 Codec Meeting 3&4, ER AAC LD, REDCODE accepted click command and tracking pixel Redirect https accepted full redirect XML Vast2/3 compliant It’s delivered with a mandatory Close Button Additional Notes No subject rotation Delivery creatives 5 Working days before the publishing date

- 13 -

2.10 INTRO FULL SCREEN

It's a product that consists in an overlay over the website content in full screen mode.

TECHNICAL SPECIFICATIONS Dimensions img 16:9 - 1366x768 pixel Dimensions on line Adaptive to the screen resolution Accepted Formats GIF /JPG or full redirect Max Weight 200 KB Animation Yes Duration 15 seconds • AUTOMATIC after the scheduled Duration Closure • MANDATORY "Close" button on TOP RIGHT Yes – starting always OFF – Audio It can only be activated/deactivated by user click on specific button Frame per second Max 18 fps Clickable Yes – provide target URL Full javascript Yes (*) Redirect https Pixel Tracking and ClickCommand Yes • Transparencies are not allowed • It’ delivered with frequency cap 1 / Daily or 5 / Weekly • Abmitted 2 subject rotation for week products. Abmitted only 1 subject for day/weekend products. Abmitted more than 2 subject if this rotation is provided with only one “redirect”.

Additional Notes ** For HTML5 only redirect Delivery creatives 3 Working days before the publishing date

(*) THE FUNCTIONALITY EXPLAINED – FITNESS OF THE BROWSER WINDOW – IS MUST BE PROVIDED BY REDIRECT. IF YOU DO NOT GET TO, YOU ARE ADVISED TO FOCUS THE DETAILS OF THE ADVERTISING MESSAGE TO THE PIXEL 500 HEIGHT (OF 1000X620 AVAILABLE) TO ENABLE THE USERS TO READ EVEN WITH LESS THAN SCREEN RESOLUTION 1024X768

- 14 -

2.11 INTRO FULL SCREEN VIDEO

It's a product that consists in an overlay over the website content in full screen mode. .

TECHNICAL SPECIFICATIONS Background Image 1000x620 pixel – PNG format – max weight 100 KB Poster Image 640x360 pixel – PNG format – max weight 100 KB Dimensions video 640x360 pixel Dimensions on line Adaptive to the screen resolution Accepted Formats video versions .mp4 and .webm are both required Weight | Duration 1,5 MB Video 15 seconds 1,8 MB Video 20 seconds (NB) 2,2 MB Video 30 seconds Animation Yes • AUTOMATIC after the scheduled Duration Closure • MANDATORY "Close" button on TOP RIGHT Yes – starting always OFF – Audio It can only be activated/deactivated by user click on specific button Frame per second Max 18 fps Clickable Yes – provide target URL Full javascript Yes Pixel Tracking and ClickCommand Yes Redirect https Rich Media Yes • Transparencies are not allowed • It’ delivered with frequency cap 1 / Daily or 5 / Weekly • Abmitted 2 subject rotation for week products. Abmitted only 1 subject for day/weekend products. Abmitted more than 2 subject if this rotation is provided with only one Additional Notes redirect”.

(NB) VERSION WITH 30 seconds VIDEO MUST BE APPROVED BY PUBLISHER AND MARRKETING MANZONI BEFORE PUT ON LINE

IT MUST BE CONSIDERED ALSO RICH MEDIA COST Delivery creatives 3 Working days before the publishing date

- 15 -

2.12 LEADERBOARD

Product placed in the header usually above or next to the logo of the host site.

TECHNICAL SPECIFICATIONS Dimensions 728x90 pixel Accepted Formats HTML5, GIF ANIMATED OR STATIC, JPG Max Weight 80 KB Animation Yes Frame per second Max 18 fps Clickable Yes – provide target URL Backup Image Yes – provide Static GIF or JPG Full javascript or iframe Yes Redirect https Pixel Tracking and ClickCommand Yes • F version (if required) is delivered with frequency cap Additional Notes • G version (if required) is delivered in geotarget (region or state) Delivery creatives 3 Working days before the publishing date

2.13 MANCHETTE

It's a product formed from 2 positions by 160x90 pixel on the sides of the head of the host site, delivered in combination.

TECHNICAL SPECIFICATIONS Dimensions 160x90 pixel Accepted Formats HTML5, GIF ANIMATED OR STATIC, JPG Max Weight 12 KB Animation Yes Frame per second Max 18 fps Clickable Yes – provide target URL Backup Image Yes – provide Static GIF or JPG Full javascript or iframe Yes Pixel Tracking and Redirect https ClickCommand Yes • If no indications are given as to which is the creative to use as left and right as such, the two creatives will alternate on the two positions. • In the case of rotation it is not guaranteed in matching the output of the same subject. This means that manchette left subject "A" may be dispensed with manchette right subject "B" and vice versa. For this is allowed only one subject per day. Rotation can be diversified eve on Additional Notes the days of the schedule. Delivery creatives 3 Working days before the publishing date

- 16 -

2.14 MASTHEAD

It's a header product, fixed in the page. This format is admitted on all Manzoni Network.

TECHNICAL SPECIFICATIONS Dimensions 970x250 pixel Accepted Formats HTML5, GIF ANIMATED OR STATIC, JPG Max Weight 70 KB Animation Yes Frame per second Max 18 fps Clickable Yes – provide target URL Backup Image Yes – provide Static GIF or JPG Full javascript or iframe Yes Pixel Tracking and Redirect https ClickCommand Yes Additional Notes Delivery creatives 3 Working days before the publishing date

2.15 MASTHEAD RICH MEDIA

It's a header product, fixed in the page with strong impact.

TECHNICAL SPECIFICATIONS Dimensions 970x250 pixel Accepted Formats Full redirect in javascript – https Max Weight 100 KB Animation Yes Frame per second Max 18 fps Clickable Yes – provide target URL Replay Yes Yes – starting always OFF – Audio It can only be activated/deactivated On click Backup Image Yes – provide Static GIF or JPGwith dimensions 990x90 pixel Abmitted 2 subject rotation for week products. Abmitted only 1 subject for day/weekend products. Abmitted more than 2 subject if this rotation is provided with only one redirect”. IT CAN ALSO INCLUDE A VIDEO Additional Notes redirect must deliver html5 code Delivery creatives 3 Working days before the publishing date

- 17 -

2.16 MASTHEAD VIDEO

It's a header product, fixed in the page. When the page loads it lowers the site to create the necessary space. It closes only on user request on "Close" button. At the close remains small and can replay button for the expansion. It contains a video.

Note: The video masthead can be likened to the rich media format of the previous paragraph.

TECHNICAL SPECIFICATIONS Dimensions 970x250 pixel Background Image 970x250 pixel – PNG format –max weight 100 KB Poster Image 640x360 pixel – PNG format –max weight 100 KB Video Dimensions 640x360 pixel Accepted Formats video versions .mp4 and .webm are both required

In according to the backround image you can indicate whether the video should be provided on the left, center or right (to provide an area where the video will be placed)

Without additional material, this format can also be delivered on smartphones 1,5 MB Video 15 seconds 1,8 MB Video 20 seconds Weight | Duration 2,2 MB Video 30 seconds Animation Yes Replay Yes Yes – starting always OFF – Audio It can only be activated/deactivated On Click Redirect https Yes - Redirect Full javascript Frame per second Max 18 fps Clickable Yes – provide destination url Abmitted 2 subject rotation for week products. Abmitted only 1 subject for day/weekend products. Abmitted more than 2 subject if this rotation is provided with only one redirect”.

IT MUST BE CONSIDERED ALSO RICH MEDIA COST Additional Notes Delivery creatives 3 Working days before the publishing date

- 18 -

2.17 MEDIUM RECTANGLE

It's a product of the column, usually placed in the second/third scroll, on the sites of the network Manzoni.

TECHNICAL SPECIFICATIONS Dimensions 300x100 pixel Accepted Formats HTML5, GIF ANIMATED OR STATIC, JPG Max Weight 50 KB Animation Yes Frame per second Max 18 fps Clickable Yes – provide target URL Backup Image Yes – provide Static GIF or JPG Full javascript or iframe Yes Redirect https Pixel Tracking and ClickCommand Yes TOP, A, B, Cversions (available only on Repubbliche Locali and Local Sites) are Additional Notes products that are delivered on different positions depending on the type. Delivery creatives 3 Working days before the publishing date

- 19 -

2.18 OVERLAY

It'sa product that consistsin an overlay over the website content.

TECHNICAL SPECIFICATIONS Dimensions Max 600x600 pixel Accepted Formats GIF/JPEG or full redirect https Max Weight 80 KB Animation Yes Duration 15 seconds • AUTOMATIC after the scheduled Duration Closure • MANDATORY "Close" button on TOP RIGHT Yes – starting always OFF – Audio It can only be activated/deactivated by user click on specific button Frame per second Max 18 fps Clickable Yes – provide target URL Full javascript Yes Redirect https Pixel Tracking and ClickCommand Yes • Transparencies are not allowed • It’ delivered with frequency cap 1 / Daily or 5 / Weekly • Abmitted 2 subject rotation for week products. Abmitted only 1 subject for day/weekend products. Abmitted more than 2 subject if this rotation is provided with only one Additional Notes “redirect”. Delivery creatives 3 Working days before the publishing date

- 20 -

2.19 OVERLAY VIDEO

It'sa product that consistsin an overlay over the website content. It contains a video.

TECHNICAL SPECIFICATIONS Dimensions Max 728x600 pixel Accepted Formats Redirect Full javascript (*) https 1,5 MB Video 15 seconds 1,8 MB Video 20 seconds Weight | Duration 2,2 MB Video 30 seconds(NB) Animation Yes • AUTOMATIC after the scheduled Duration Closure • MANDATORY "Close" button on TOP RIGHT Yes – starting always OFF – Audio It can only be activated/deactivated by user click on specific button Frame per second Max 18 fps • Transparencies are not allowed • It’ delivered with frequency cap 1 / Daily or 5 / Weekly • Abmitted only 1 subject for day/weekend products. Abmitted more than 2 subject if this rotation is provided with only one Additional Notes “redirect”.

(NB) VERSION WITH 30 seconds VIDEO MUST BE APPROVED BY PUBLISHER AND MARRKETING MANZONI BEFORE PUT ON LINE Delivery creatives 3 Working days before the publishing date

(*) The specifications of the materials to be supplied may vary based on the chosen provider.

2.20 PODCAST

The format is composed by a billboard audio at the beginning and at the end of the publisher podcast audio.

TECHNICAL SPECIFICATIONS Formato Audio .MP3 Traccia Audio 128 kbps stereo 44100kHz codec mp3/aac Duration 10 seconds Clickable YES - provide target URL – admitted ClickCommand Redirect No Additional Notes No subject rotation Delivery creatives 8 Working days before the publishing date

- 21 -

2.21 PRODOTTI MULTIMEDIALI– SPECIALI (multimedial product and specials)

Included in these products all those who entered in the catalog are sold in matched Print - Internet. For all these products, the online publisher pours the contents of the paper matched and the customer can sponsor a special microsite exclusively obtained, with the banners of sponsorship and provided visibility for everyone and which can be summarized in the table.

Product Page Sponsor visibilty (by editor) Speciale Motori Skin o Ldb 728x90 px + Big 300x250 px provide only LOGO in vector format See relative data sheets (by editor) Speciale Economia Skin o Ldb 728x90 px + Big 300x250 px provide only LOGO in vector format See relative data sheets (by editor) Speciale Salute Skin o Ldb 728x90 px + Big 300x250 px provide only LOGO in vector format See relative data sheets (by editor) Speciale Viaggi Skin o Ldb 728x90 px + Big 300x250 px provide only LOGO in vector format See relative data sheets (by editor) Rapporti di AF Skin o Ldb 728x90 px + Big 300x250 px provide only LOGO in vector format Base See relative data sheets (by editor) Rapporti di AF Skin o Ldb 728x90 px + Big 300x250 px provide only LOGO in vector format Standard See relative data sheets (by editor) Le Guide di Repubblica Skin o Ldb 728x90 px + Big 300x250 px provide only LOGO in vector format Base See relative data sheets (by editor) Le Guide di Repubblica Skin o Ldb 728x90 px + Big 300x250 px provide only LOGO in vector format Premium See relative data sheets (by editor) Webnotte Skin o Ldb 728x90 px + Big 300x250 px provide only LOGO in vector format + preroll See relative data sheets

Any change multimedia products should be agreed with our Marketing Department.

- 22 -

2.22 SKIN D – RESPONSIVE -

It’s a product that consists of the customization of the background of the pages d.repubblica.it and issues involved. 2 different materials are required because the site has pages with different dimensions.

TECHNICAL SPECIFICATIONS Material 1 Dimensions 1920x1080 pixel – editorial body 1140 pixel Accepted Formats GIF STATIC / JPG Max Weight 250 KB Additional Technical Notes for material 1: • descriptive header height 115 pixel for 1920x1080 image. • the background must take account of 1140 pixels dedicated central body editorial, therefore it must be considered to have only pixels on the left and pixels on the right side for particular graphic. Consider the example in the attached psd to define the creativity for all user resolutions. • The image must be comprehensive and without a hole for the editorial space. • The lower part of the image should fade to a single color which will be supplied as color code in hexadecimal format to allow the color for any users with high-resolution screens.

.PSD material example to download: http://adstatic.kataweb.it/doc/Manzoni-Template-Skin_2020_1920-1080_v1-D.zip

Dimensions 1920x1080 pixel – editorial body 1020 pixel Accepted Formats GIF STATIC / JPG Material 2 Max Weight 250 KB Additional Technical Notes for material 2: • descriptive header height 115 pixel for 1920x1080 image. • the background must take account of 1020 pixels dedicated central body editorial, therefore it must be considered to have only pixels on the left and pixels on the right side for particular graphic. Consider the example in the attached psd to define the creativity for all user resolutions. • The image must be comprehensive and without a hole for the editorial space. • The lower part of the image should fade to a single color which will be supplied as color code in hexadecimal format to allow the color for any users with high-resolution screens.

.PSD material example to download: http://adstatic.kataweb.it/doc/Manzoni-Template-Skin_2020_1920-1080_v1-1.zip

Clickable Yes – provide target URL (only one for both images) Redirect https Yes only Pixel Tracking and ClickCommand (only one for both imagesi)

Delivery creatives 3 Working days before the publishing date

- 23 -

2.23 SKIN STANDARD

It's a product that consists in customization of the background of the pages of the host site.

TECHNICAL SPECIFICATIONS

Dimensions 1920x1080 pixel Accepted Formats GIF STATIC / JPG Max Weight 250 KB

Clickable Yes – provide target URL Redirect https Yeso only Pixel Tracking and ClickCommand Additional Technical Notes for image:

• descriptive header height 115 pixel for 1920x1080 image. • the background must take account of 1020 pixels dedicated central body editorial, therefore it must be considered to have only pixels on the left and pixels on the right side for particular graphic. Consider the example in the attached psd to define the creativity for all user resolutions. • The image must be comprehensive and without a hole for the editorial space. • The lower part of the image should fade to a single color which will be supplied as color code in hexadecimal format to allow the color for any users with high-resolution screens.

.PSD material example to download: http://adstatic.kataweb.it/doc/Manzoni-Template-Skin_2020_1920-1080_v1-1.zip

Delivery creatives 3 Working days before the publishing date

- 24 -

2.24 SKIN RICH MEDIA

The Skin Rich Media is a dynamic skin through user interaction (click) can create displacement effects of the host site to allow the display of a video or other content advertising complexes. The possible effects that are standard (the site navigation on the left) or what is known as kick back take over (move inwards site - depth effect)

TECHNICAL SPECIFICATIONS

Dimensions 1920x1080 pixel with site size 1020 px max 250 KB FULL REDIRECT in HTML5 (redirect in https) with certified providers. MANDATORY THE COMPATIBILITY CHECK ON ALL BROWSERS Accepted Formats With any information of which versions are not supported Additional Technical Notes:

• When the page loads is presented as a standard skin. The dynamic interaction always starts to click on the skin by the user.

• In skin rich media the first click is the one that determines the start of the effect rich, the second click, during the interaction, is what brings to site customer (target URL).

• You may want to fade the lower parts of the images to a single color which will be supplied as color code in hexadecimal format to allow the color for any users with high-resolution screens. Duration Interation 15 seconds Video Full hd 1920x1080 pixel - 1,2 MB

Audio Yes - only active in the expanded Version / interactive(must be present to key off) Clickable Yes – provide target URL • AUTOMATIC after the scheduled Duration Closure • MANDATORY "Close" button on TOP RIGHT

Only with certified providers: Adform – Sizmek – Weborama

Technical specification can vary depending on the provider used.

IF REDIRECT HAS BEEN MANAGED BY MANZONI IT MUST BE CONSIDERED ALSO RICH MEDIA COST

Delivery creatives 5 Working days before the publishing date

- 25 -

2.25 STRIP STANDARD

It’s a product placeced under the navigation menu in Manzoni network site.

TECHNICAL SPECIFICATIONS Dimensions 990x30 pixel Accepted Formats GIF ANIMATED OR STATIC, JPG,HTML5 Max Weight 40 kb Animation Yes Frame per second Max 18 fps Clickable Yes – provide target URL Backup Image Yes – provide Static GIF or JPG Full javascript or iframe Yes Redirect https Pixel Tracking and ClickCommand Yes Additional Notes Delivery creatives 3 Working days before the publishing date

- 26 -

2.26 SUPERSTRIP It’s a product placeced under the navigation menu in Manzoni network site.

TECHNICAL SPECIFICATIONS Dimensions 990x60 pixel Accepted Formats GIF ANIMATED OR STATIC, JPG,HTML5 Max Weight 50 KB Animation Yes Frame per second Max 18 fps Clickable Yes – provide target URL Backup Image Yes – provide Static GIF or JPG Full javascript or iframe Yes Redirect https Pixel Tracking and ClickCommand Yes Additional Notes Delivery creatives 3 Working days before the publishing date

2.27 SUPERBANNER Product placed in the header usually above or next to the logo of the host site.

TECHNICAL SPECIFICATIONS Dimensions 990x120 pixel Accepted Formats GIF ANIMATED OR STATIC, JPG,HTML5 Max Weight 100 KB Animation Yes Frame per second Max 18 fps Clickable Yes – provide target URL Backup Image Yes – provide Static GIF or JPG Full javascript or iframe Yes Redirect https Pixel Tracking and ClickCommand Yes • F version (if required) is delivered with frequency cap Additional Notes • G version (if required) is delivered in geotarget (region or state) Delivery creatives 3 Working days before the publishing date

- 27 -

2.28 TABOOLA

Taboola is a widget in Manzoni network sites.

TECHNICAL SPECIFICATIONS 1200x600 pixel – JPG or PNG Image Dimensions 1280x720 pixel - GIF Text Max 60 characters – spaces included Description It’s possible to add a description for your adv Clickable Yes – provide target URL (landing page) PNG / JPG Max Weight 1 MB Animation NO Accepted formats ANIMATED GIFNEW Max Weight 3 MB Animation SI Creative Tips for PNG / JPG • Use of text and buttons inside the image is not recommended. If text must necessarily be present, enter it in the center of the image • The ideal image ratio is 6:5. If nost possible, try to stay within ratios that are standard: 3:2, 16:9, 8:5, 7:4, etc. • Try to keep the primary subject off of the edge of the frame (especially when multiple people are in frame).

Creative Tips for ANIMATED GIFNEW • Use high quality images for animations. • Use short animations, up to 10 seconds. • Animated GIF ads will be played in up to 10 FPS (Frame per Second) • Animated GIF ads will be player in loop. • Flashing/Blinking or extreme GIFs are not admitted. It’s admitted only click command – no full redirect - no pixel tracking It’s possible to use third-party tags to track impressions , clicks and viewabiliy . The tracking is at the campaign level and not for single image. Redirect Such use will be reserved only for campaigns with performance targets. *It’s added a branding text with “sponsored by CLIENT NAME” * materials via RSS FEED admitted *Widget on sites are different so a specific image couldn’t respect the original. We Additional Notes recommend to leave 75pixel minimum between image and edge Delivery creatives 3 Working days before the publishing date

- 28 -

2.29 TABOOLA INFEED

Taboola is a widget in Manzoni network site.

TECHNICAL SPECIFICATIONS Image Dimensions 1200x600 pixel Desktop Text Max 60 characters – spaces included Mobile Text Max 30 characters – spaces included Accepted formats PNG / JPEG Max Weight 1 MB for each format Animation No Clickable Yes – provide target URL (landing page) It’s admitted only click command – no full redirect - no pixel tracking It’s possible to use third-party tags to track impressions , clicks and viewabiliy . The tracking is at the campaign level and not for single image. Redirect Such use will be reserved only for campaigns with performance targets. *It’s added a branding text with “sponsored by CLIENT NAME” * materials via RSS FEED admitted *Widget on sites are different so a specific image couldn’t respect the original. Additional Notes We recommend to leave 75pixel minimum between image and edge Delivery creatives 3 Working days before the publishing date

2.30 TABOOLA VIDEO

TECHNICAL SPECIFICATIONS Media Type Accepted MP4 06 seconds, Video Length Best 15 seconds, Practices 30 seconds Video Size Limitations: 25 MB max Aspect Ratio 16:9 Clickable Yes – send us destination url • VAST 2.0 • VAST 2.0 with VPAID 2.0 JS 3rd Party Tag • VAST 3.0 Specification Dead line fro materials 3 days before the beginning of the campaign

- 29 -

2.31 VIDEO NATIVE – VIDEO BRANDED CONTENT

Video advertising “Native”.

TECHNICAL SPECIFICATIONS File Video Format .mp4 Format AVC Format Profile [email protected] Format settings, CABAC SI Format settings, ReFrames 1 frame Bitrate 4500 Kbps bitrate Mode Costant Video Compression Scan type Progressive Format AAC Format Profile LC bitrate Mode Costant Bitrate 128 Kbps Channels 2 channels Audio Compression Sampling rate 44,1 KHz Width 1280 pixel Height 720 pixel Aspect Ratio 16 : 9 Frame Rate 25.000 fps Standard HD Ready Video Dimensions Duration max 10 minutes

• Any deviations from these specifications will lead to a mandatory conversion that allows the publication. In these cases may be a loss of resolution. Given the dimensions of the video is recommended not to send it by mail, but to send it to an ftp address indicating where the technical department will be able to download it. Video Title MAX 60 characters - including spaces in word document Summary/Text MAX 360 characters - including spaces in word document • No subject rotation • Video Duration greater than the maximum permitted only upon approval of the Manzoni marketing

Additional Notes LOGO IN VECTORIAL FORMAT IS REQUESTED Delivery creatives 5 Working days before the publishing date

- 30 -

2.32 VIDEO SPOT

It's a product of the column, usually placed in the first scroll, on the sites of the network Manzoni. It contain a video.

TECHNICAL SPECIFICATIONS Final Format Dimensions 300x250 pixel Accepted Formats video versions .mp4 and .webm are both required Max Weight 1,2 MB Animation Yes Duration Min 15 seconds – Max 30 seconds Frame per second Max 18 fps Yes – starting always OFF – Audio It can only be activated/deactivated by user click on specific button Clickable Yes – provide target URL Poster Image Yes – provide Static GIF or JPG - 300x250 pixel – 50 KB Backup Image Yes – provide Static GIF or JPG - 300x250 pixel – 50 KB Full javascript or iframe Yes Pixel Tracking and ClickCommand Yes Redirect https Rich Media Yes Abmitted 2 subject rotation for week products. Abmitted only 1 subject for day/weekend products. Abmitted more than 2 subject if this rotation is provided with only one “redirect”.

Additional Notes IT MUST BE CONSIDERED ALSO RICH MEDIA COST Delivery creatives 5 Working days before the publishing date

- 31 -

3. MOBILE FORMATS

The chapter lists the advertising formats mobile delivered on type devices (iPhone/Android) within mobile sites or on specific applications.

3.1 AMP PAGES – BIG RECTANGLE (Accelerate Mobile Pages – Big Rectangle)

TECHNICAL SPECIFICATIONS Required Creatives 300x250 pixel Accetpted Formats .PNG/JPEG statica o GIF ANIMATA Max Weigth 80 KB Clickable Yes – provide target URL optimized for Mobile - ONLY HTTPS • Full Redirect IS ADMITTED - ONLY HTTPS Additional Notes • Click Command and Tracking Pixel ARE ADMITTED - ONLY HTTPS Delivery creatives 3 Working days before the publishing date

3.2 AMP PAGES – MASTHEAD (Accelerate Mobile Pages – Masthead)

TECHNICAL SPECIFICATIONS Required Creatives 300x100 pixel Accetpted Formats .PNG/JPEG statica o GIF ANIMATA Max Weigth 50 KB Clickable Yes – provide target URL optimized for Mobile - ONLY HTTPS • Full Redirect IS ADMITTED - ONLY HTTPS Additional Notes • Click Command and Tracking Pixel ARE ADMITTED - ONLY HTTPS Delivery creatives 3 Working days before the publishing date

- 32 -

3.3 APP ILMETEO – CUSTOM BACKGROUND (App iPhone, Android)

TECHNICAL SPECIFICATIONS 828x1792 pixel - .PNG/JPEG – max weight 300 KB

It’s recommended for this image to provide only a shaded color Background Image without content. 640x280 pixel - .PNG/JPEG – max weight 150 KB

Transparent background is recommended for this image in order to use the background image; it’s displayed in the space usually occupied by the editorial news carousel. At the bottom right must be indicate Main Image “Advertising”. 640x100 pixel - .PNG/JPEG – max weight 30 KB

Floor Image It appears at the bottom, instead of adv floor position The two images (Main and Floor) are clickable. It’s possible to provide 2 different destination URLs (optimized for Clickable Mobile), however only 1 URL is allowed. • Full Redirect IS NOT ADMITTED • Pixel Tracking IS ADMITTED (only 1) Redirect • Click Command IS ADMITTED Additional Notes

It’s possible to download an example here: http://adstatic.kataweb.it/doc/ManzoniCustomBG.zip

CAUTION. Creatives could be subjected to editorial approval so it’s recommended to Delivery creatives deliver the materials at least 7 working days befor the online

- 33 -

3.4 APP IL METEO – FLOOR (iPhone,iPad,Android)

TECHNICAL SPECIFICATIONS Required Creatives for iPhone-Android 320x50 pixel Required Creatives for iPad 728x90 pixel Accetpted Formats .PNG/JPEG statica o GIF ANIMATA Max Weigth 80 KB Clickable Yes – provide target URL optimized for Mobile • Full Redirect IS ADMITTED Additional Notes • Click Command and Tracking Pixel ARE ADMITTED Delivery creatives 3 Working days before the publishing date

3.5 APP IL METEO – BIG RECTANGLE (iPhone,iPad,Android)

TECHNICAL SPECIFICATIONS Required Creatives 300x250 pixel Accetpted Formats .PNG/JPEG statica o GIF ANIMATA Max Weigth 80 KB Clickable Yes – provide target URL optimized for Mobile • Full Redirect IS ADMITTED Additional Notes • Click Command and Tracking Pixel ARE ADMITTED Delivery creatives 3 Working days before the publishing date

- 34 -

3.6 APP IL METEO – GHOSTOVER (App iPhone, Android)

TECHNICAL SPECIFICATIONS Required Video .mov ** Peso massimo video 50 MB Recommended Resolution 360x780 pixel Max Weigth Max 4 seconds Clickable Yes – provide target URL optimized for Mobile • Full Redirect IS NOT ADMITTED • Pixel Tracking IS ADMITTED Redirect • Click Command IS ADMITTED

RICH MEDIA DELIVERY AND REALIZATION COSTS ARE EXPECTED

** IT IS RECOMMENDED TO FOLLOW THE SPECIFICATIONS CONTAINED IN THIS DOCUMENT FOR THE .MOV VIDEO http://adstatic.kataweb.it/doc/Specifiche_Creative_GhostOver.pdf

❖ to ensure the usability of the app, animation must occupy at most 2/3 of the screen; the advice is to shrink and move everything to the bottom of the screen, thus leaving a part of the screen free for the use Additional Notes of the app.

❖ it is important, however, to keep the Call To Action at least 200pixel

from the bottom of the video.

❖ in order not to have the effect of sudden appearance and disappearance of creativity we recommend the presence of an entry and an exit animation.

Examples https://www.youtube.com/watch?v=nxE7Oqa6Vx0 https://www.youtube.com/watch?v=GaePvKrGbzs https://www.youtube.com/watch?v=w6nw8KmY3T4

3 Working days before the publishing date Delivery creatives

- 35 -

3.7 APP IL METEO – INTERSTITIAL (iPhone,iPad,Android)

TECHNICAL SPECIFICATIONS Required Creatives for iPhone-Android 320x480 pixel portrait – 480x320 pixel landscape Required Creatives for iPad 768x1024 pixel portrait – 1024x768 pixel landscape Accetpted Formats .PNG/JPEG statica o GIF ANIMATA Max Weigth for iPhone-Android 80 KB for each image Max Weigth for iPad 150 KB for each image Clickable Yes – provide target URL optimized for Mobile • Full Redirect IS NOT ADMITTED Additional Notes • Click Command and Tracking Pixel ARE ADMITTED Delivery creatives 3 Working days before the publishing date

3.8 APP ILMETEO – INTERSTITIAL VIDEO (App iPhone, Android) TECHNICAL SPECIFICATIONS Portrait Image backup 320x480 px format .PNG/JPEG/ GIF – max weight 80 KB Landscape Image backup 480x320 px format .PNG/JPEG/ GIF – max weight 80 KB Video Format .mp4 Video Max Weight 1,2 MB Frame per second Max 18 fps Video Duration Min 15 seconds – Max 30 seconds Clickable Yes - provide target URL optimized for Mobile • Full Redirect IS NOT ADMITTED • Tracking Pixel IS NOT ADMITTED Redirect • Click Command is Admitted Additional Notes

➢ If the connection does not allow uploading the video, the backup image is displayed, which is also used at the beginning of the video waiting.

➢ IT MUST BE CONSIDERED ALSO RICH MEDIA COST

Delivery creatives 3 Working days before the publishing date

3.9 INSTANT ARTICLE – BIG RECTANGLE (Instant Article Facebook – Big Rectangle) TECHNICAL SPECIFICATIONS Required Creatives 300x250 pixel Accetpted Formats .PNG/JPEG statica o GIF ANIMATA Max Weigth 80 KB Clickable Yes – provide target URL optimized for Mobile • Full Redirect IS ADMITTED Additional Notes • Click Command and Tracking Pixel ARE ADMITTED Delivery creatives 3 Working days before the publishing date

- 36 -

3.10 NETWORK SMARTPHONE PREROLL

The format consists of a pre-roll video of 15-20 seconds delivered into the player publishing.

TECHNICAL SPECIFICATIONS Dimensions video 640x360 pixel or superior with the same ratio - 1280x720 pixel Recommended .mp4- Codec Windows Media Video 9 – MPEG, H264 –even accepted files .flv,.mov, .wmv, .avi, - but they will be compressed and Accepted Formats converted into a .mp4 format file in order to allow the correct delivery Max Weight 1,5 MB Duration Max 20 seconds Bit Rate >= 1500 kbps Frame Rate Max 25 fps Aspect Ratio 16:9 Clickable Yes – provide target URL – IT’S NOT CLICKABLE on iPhone with IOS < 10 Yes - XML VAST2/3 Compliant with these constraints: ▪ only Linear node - .mp4 and .webm ▪ Sequence number valued Full in XML ▪ No Companion Pixel Tracking and Redirect https ClickCommand Yes • Companion is not admitted • Subject rotation abmitted if it is managed with one redirect • SKIP inserted by Manzoni on direct preroll • In case of redirects preroll is MANDATORY that the vast redirect has the indication on the Linear node of skipoffset=”00:00:15”

Not Admitted VPAID - EVENTUAL REQUEST OF VPAID or WRAPPER MUST Additional Notes BE AUTHORIZED BY MKTG MANZONI

- 37 -

3.11 MOBILE SITE - ABBINATA STANDARD

It consists of the combined presence of formats Masthead and Big Rectangle

TECHNICAL SPECIFICATIONS 300x250 pixel Accepted Formats HTML5 ,GIF/JPEG/PNG Max Weight 80 kb Big Rectangle Clickable Yes – provide target URL optimized for Mobile 300x100 pixel Accepted Formats HTML5,GIF/JPEG/PNG Max Weight 50 KB Masthead Clickable Yes – provide target URL optimized for Mobile • Full Redirect and Tracking Pixel ARE ADMITTED with delivery image or html5 Additional Notes • Click Command IS ADMITTED Delivery creatives 3 Working days before the publishing date

3.12 MOBILE SITE – BIG RECTANGLE

TECHNICAL SPECIFICATIONS Required Creatives 300x250 pixel Accepted Formats HTML5, GIF/JPEG/PNG Max Weight 80 kb Clickable Yes – provide target URL optimized for Mobile • Full Redirect and Tracking Pixel ARE ADMITTED with delivery image or html5 Additional Notes • Click Command IS ADMITTED Delivery creatives 3 Working days before the publishing date

3.13 MOBILE SITE - BIG RECTANGLE RICH MEDIA

TECHNICAL SPECIFICATIONS Required Creatives 300x250 pixel Accepted Formats FULL REDIRECT Max Weight 1,2 MB Clickable Yes – provide target URL optimized for Mobile Additional Notes • Format must be certified for mobile delivery Delivery creatives 3 Working days before the publishing date

- 38 -

3.14 MOBILE SITE – INTRO-INTERSTITIAL

The site is "covered" by a full screen output. As interstitial (image only), or as an intro (also rich media video)

ON MOBILE SITE IT IS EXCLUDED FROM BROWSER CHROME

INTERSTITIAL TECHNICAL SPECIFICATIONS Portrait Dimensions 420x740 pixel Landscape Dimensions 740x360 pixel Accepted Formats .PNG/JPEG STATIC Max Weight 50 KB for each image Clickable Yes – provide target URL optimized for Mobile

• Full Redirect HTTPS IS ADMITTED • Click Command and Tracking Pixel ARE ADMITTED • It’s delivered with frequency cap 1 /day per user Additional Notes • Display duration - max 15 seconds Delivery creatives 3 Working days before the publishing date

INTRO TECHNICAL SPECIFICATIONS Display Full Screen Accepted Formats Redirect Full javascript (*) Duration 15 seconds Clickable Yes – provide target URL optimized for Mobile/Iphone • AUTOMATIC after the scheduled Duration Closure • MANDATORY "Close" button on TOP RIGHT The format can contain video; it can be activated at the tap; in this case the creative does not close in the expected time, to allow the display, and the Video closure is at the user's discretion • it’s delivered with frequency cap 1 / day for user Additional Notes • format can contain social buttons Delivery creatives 5 Working days before the publishing date

(*) The specifications of the materials to be supplied can vary based on the chosen provider.

In particular, if the provider is Weborama, templates to download can be found at this link

Version with Video: http://guide.weboramaitalia.it/?template=38356

IF REDIRECT HAS BEEN MANAGED BY MANZONI IT MUST BE CONSIDERED ALSO RICH MEDIA COST

- 39 -

3.15 MOBILE SITE - MASTHEAD

The format is located in the header at the top of the page of the mobile site.

TECHNICAL SPECIFICATIONS Required Creatives 300x100 pixel Accepted Formats GIF/JPEG/PNG Max Weight 50 KB Clickable Yes – provide target URL optimized for Mobile • Full Redirect and Tracking Pixel ARE ADMITTED with delivery image or html5 • Click Command IS ADMITTED Additional Notes • https required Delivery creatives 3 Working days before the publishing date

3.16 MOBILE SITE - MUSICARADIOTV ON AIR MOBILE DOMINATION

The format includes the sponsorship of deejay on air msite pages with formats Masthead and Big Rectangle

TECHNICAL SPECIFICATIONS 300x250 pixel Accepted Formats GIF/JPEG/PNG Max Weight 80 kb Big Rectangle Clickable Yes – provide target URL optimized for Mobile 300x100 pixel Accepted Formats GIF/JPEG/PNG Max Weight 50 KB Masthead Clickable Yes – provide target URL optimized for Mobile • Full Redirect and Tracking Pixel ARE ADMITTED with delivery image or html5 • Click Command IS ADMITTED Additional Notes • https required Delivery creatives 3 Working days before the publishing date

- 40 -

3.17 MUSICA, RADIO&TV – MSITE + APP SMARTPHONE (Android e iPhone) – BIG RECTANGLE

The format is in the body of the mobile radio sites page (deejay, capital, itala radio) and Radio Android smartphone applications and iphone (deejay, capital, m2o)

TECHNICAL SPECIFICATIONS Required Creatives 300x250 pixel Accepted formats HTML5 GIF/JPEG/PNG MAX weight 80 kb Clickable Yes – provide target URL for each format (site optimized for Samrtphone) • Full Redirect accepted only in https • Click Command and pixel tracking ARE ADMITTED Additional Notes • RICH MEDIA By certified provider ARE ADMITTED (ONLY ON MSITE – NO APP) Delivery creatives 3 Working days before the publishing date

3.18 MUSICA, RADIO&TV – MSITE + APP SMARTPHONE (Android e iPhone) - INTRO

The format is delivered with frequency cap in full screen on the mobile radio sites (deejay, capital, itala radio) and Radio Android smartphone applications and iphone (deejay, capital, m2o). Different materials are required for msite and app

MSITE

On msite is accepted both the interstitial version (single image) or the intro version (even rich media video)

ON MOBILE SITE IT IS EXCLUDED FROM BROWSER CHROME

TECHNICAL SPECIFICATIONS INTERSTITIAL MSITE Portrait Dimensions 420x740 pixel Landscape Dimensions 740x360 pixel Accepted Formats .PNG/JPEG static Max Weight 50 KB for each image Clickable Yes – provide target URL for each format (site optimized for Samrtphone)

• Full Redirect accepted only in https • Click Command and pixel tracking ARE ADMITTED • Format is delivered with frequency cap – 1 daily Additional Notes • Duration max 15 seconds

- 41 -

TECHNICAL SPECIFICATIONS INTRO MSITE Display Full Screen Accepted Formats Redirect Full javascript (*) Duration 15 seconds Clickable Yes – provide target URL optimized for Mobile/Iphone • AUTOMATIC after the scheduled Duration Closure • MANDATORY "Close" button on TOP RIGHT The format can contain video; it can be activated at the tap; in this case the creative does not close in the expected time, to allow the display, and the Video closure is at the user's discretion • it’s delivered with frequency cap 1 / day for user Additional Notes • format can contain social buttons Delivery creatives 5 Working days before the publishing date

(*) The specifications of the materials to be supplied can vary based on the chosen provider.

In particular, if the provider is Weborama, templates to download can be found at this link

Versionwith Video: https://adrime.box.com/s/a57057afe86d8278d08f Preview http://clients.adrime.com/files/campaigns/7828676700/28074/IT_repubblica.it_mobile_index.html

Versionwithout Video: https://adrime.box.com/s/8dplnvfwahl8cbctfq5q Preview http://clients.adrime.com/files/campaigns2/1210586180/43552/IT_repubblica.it_mobile_index.html

IF REDIRECT HAS BEEN MANAGED BY MANZONI IT MUST BE CONSIDERED ALSO RICH MEDIA COST

APP

TECHNICAL SPECIFICATIONS IN APP Portrait Dimensions 320x480 pixel Landscape Dimensions 480x320 pixel Accepted Formats .PNG/JPEG statica Max Weight 80 KB for each imaage Clickable Yes – provide target URL for each format (site optimized for Samrtphone)

• Full Redirect IS NOT ADMITTED • Click Command and Pixel tracker ARE ADMITTED • Required https Additional Notes • BUTTON CLOSE IS MANDATORY (it’s inserted by Manzoni)

Delivery creatives 5 Working days before the publishing date

- 42 -

3.19 MUSICA, RADIO&TV – MSITE + APP SMARTPHONE (Android e iPhone) - MASTHEAD

Il formato si trova in testata nella parte alta della pagina dei siti radio mobile (deejay, capital, radio itala) e nelle applicazioni radio smartphone android e iphone (deejay, capital, m2o)

TECHNICAL SPECIFICATIONS Required Creatives 300x100 pixel Accepted formats HTML5 GIF/JPEG/PNG MAX weight 50 KB Clickable Yes – provide target URL for each format (site optimized for Samrtphone) • Full Redirect accepted only in https Additional Notes • Click Command and pixel tracking ARE ADMITTED Delivery creatives 3 Working days before the publishing date

3.20 REPUBBLICA – MSITE + APP SMARTPHONE (iPhone e Android) - BIG RECTANGLE

TECHNICAL SPECIFICATIONS Dimensions 300x250 pixel Accepted Formats HTML5 GIF/JPEG/PNG Max Weight 80 kb Clickable Yes – provide target URL for each format (site optimized for Samrtphone) • Full Redirect accepted only in https • Click Command and pixel tracking ARE ADMITTED Additional Notes • RICH MEDIA By certified provider ARE ADMITTED (ONLY ON MSITE – NO APP)

Delivery creatives 3 Working days before the publishing date

- 43 -

3.21 REPUBBLICA – MSITE + APP SMARTPHONE (iPhone e Android) - INTERSTITIAL

The format is delivered with frequency cap. Different materials are required for msite and app

MSITE

On msite is accepted both the interstitial version (single image) or the intro version (even rich media video)

ON MOBILE SITE IT IS EXCLUDED FROM BROWSER CHROME

TECHNICAL SPECIFICATIONS INTERSTITIAL MSITE Portrait Dimensions 420x740 pixel Landscape Dimensions 740x360 pixel Accepted Formats .PNG/JPEG Max Weight 50 KB for each image Clickable Yes – provide target URL for each format (site optimized for Samrtphone) • Full Redirect accepted only in https • Click Command and pixel tracking ARE ADMITTED • Format is delivered with frequency cap – 1 daily Additional Notes • Duration max 15 seconds

TECHNICAL SPECIFICATIONS INTRO MSITE Display Full Screen Accepted Formats Redirect Full javascript (*) Duration 15 seconds Clickable Yes – provide target URL optimized for Mobile/Iphone • AUTOMATIC after the scheduled Duration Closure • MANDATORY "Close" button on TOP RIGHT The format can contain video; it can be activated at the tap; in this case the creative does not close in the expected time, to allow the display, and the Video closure is at the user's discretion • it’s delivered with frequency cap 1 / day for user Additional Notes • format can contain social buttons Delivery creatives 5 Working days before the publishing date

(*) The specifications of the materials to be supplied can vary based on the chosen provider.

In particular, if the provider is Weborama, templates to download can be found at this link

Versionwith Video: https://adrime.box.com/s/a57057afe86d8278d08f Preview http://clients.adrime.com/files/campaigns/7828676700/28074/IT_repubblica.it_mobile_index.html

Versionwithout Video: https://adrime.box.com/s/8dplnvfwahl8cbctfq5q Preview http://clients.adrime.com/files/campaigns2/1210586180/43552/IT_repubblica.it_mobile_index.html

IF REDIRECT HAS BEEN MANAGED BY MANZONI IT MUST BE CONSIDERED ALSO RICH MEDIA COST

- 44 -

APP

TECHNICAL SPECIFICATIONS IN APP Portrait Dimensions 320x480 pixel Landscape Dimensions 480x320 pixel Accepted Formats .PNG/JPEG statica Max Weight 80 KB for each imaage Clickable Yes – provide target URL for each format (site optimized for Samrtphone)

• Full Redirect IS NOT ADMITTED • Click Command and Pixel tracker ARE ADMITTED • Required https Additional Notes • BUTTON CLOSE IS MANDATORY (it’s inserted by Manzoni)

Delivery creatives 5 Working days before the publishing date

3.22 REPUBBLICA – MSITE + APP SMARTPHONE (iPhone e Android) - MASTHEAD

TECHNICAL SPECIFICATIONS Dimensions 300x100 pixel Accepted Formats HTML5 GIF/JPEG/PNG Max Weight 50 KB Clickable Yes – provide target URL for each format (site optimized for Samrtphone) • Full Redirect accepted only in https Additional Notes • Click Command and pixel tracking ARE ADMITTED

Delivery creatives 3 Working days before the publishing date

- 45 -

4. TABLET FORMATS

The chapter lists the advertising formats tablet delivered on type devices (iPad/Android) within sites navigated or on specific applications.

4.1 BROWSING THROUGH SITE WITH TABLET It consists of exclusive presence on the site, only if it is browsed through with tablet iPad/Android.

4.1.1 D TABLET DOMINATION

The formats are:Strip, Big Rectangle (or alternatively Half Page), Leaderbord, Medium Rectangle,

TECHNICAL SPECIFICATIONS Big Rectangle o 300x250 pixel – Weight 80 KB - GIF ANIMATED OR STATIC, JPG oppure Half Page 300x600 pixel – Weight 100 KB - GIF ANIMATED OR STATIC, JPG Leaderboard 728x90 pixel – Weight 80 KB- GIF ANIMATED OR STATIC, JPG Medium Rectangle 300x100 pixel – weight 50 KB - GIF ANIMATED OR STATIC, JPG Clickable Yes – provide target URL for each format (site optimized for Tablet) YES for each format Full javascript The redirect must deliver images or html5 Redirect https Pixel Tracking and ClickCommand YES for each format • More subjects in rotation are admitted BUT ONLY if the rotation is managed Additional Notes by one redirect. Delivery creatives 3 Working days before the publishing date

4.1.2 REPUBBLICA.IT TABLET DOMINATION-

TECHNICAL SPECIFICATIONS Big Rectangle or Half 300x250 pixel – Weight 80 KB - GIF ANIMATED OR STATIC, JPG or Page 300x600 pixel – Weight 100 KB - GIF ANIMATED OR STATIC, JPG Leaderboard or 728x90 pixel – Weight 80 KB- GIF ANIMATED OR STATIC, JPG Masthead 970x250 pixel - Weight 100 KB- GIF ANIMATED OR STATIC, JPG Medium Rectangle 300x100 pixel – weight 50 KB - GIF ANIMATED OR STATIC, JPG Clickable Yes – provide target URL for each format (site optimized for Tablet) YES for each format Full javascript The redirect must deliver images or html5 Redirect https Pixel Tracking and ClickCommand YES for each format • More subjects in rotation are admitted BUT ONLY if the rotation is Additional Notes managed by one redirect. Delivery creatives 3 Working days before the publishing date

- 46 -

4.1.3 LOCAL REPUBBLICA TABLET SPONSORSHIP -

TECHNICAL SPECIFICATIONS Strip 990x30 pixel – Weight 40 kb - GIF ANIMATED OR STATIC, JPG Big Rectangle or Half 300x250 pixel – Weight 80 KB - GIF ANIMATED OR STATIC, JPG or Page 300x600 pixel – Weight 100 KB - GIF ANIMATED OR STATIC, JPG Leaderboard 728x90 pixel – Weight 80 KB- GIF ANIMATED OR STATIC, JPG Medium Rectangle 300x100 pixel – weight 50 KB - GIF ANIMATED OR STATIC, JPG Clickable Yes – provide target URL for each format (site optimized for Tablet) YES for each format Full javascript The redirect must deliver images or html5 Redirect https Pixel Tracking and ClickCommand YES for each format • More subjects in rotation are admitted BUT ONLY if the rotation is Additional Notes managed by one redirect. Delivery creatives 3 Working days before the publishing date

- 47 -

4.2 TABLET APPLICATION

This chapter describes the advertising formats delivered on tablet devices, particularly Android and iPad applications.

4.2.1 GNN SFOGLIO PDF iPad and Android – Sponsorship

Applicable to each of the applications of the iPad Newspapers Local GNN – SecoloXIX included.

TECHNICAL SPECIFICATIONS Dimensions 100x100 pixel Accepted Formats .JPG STATIC Logo Apertura Max Weight 30 KB (Opening) Clickable NO Dimensions 320x50 pixel Accepted Formats .PNG/JPG STATIC Max Weight 50 KB Yes – provide target URL Logo Sponsor Clickable (site optimized for iPad – also inside a webview app) Dimensions 700x700 pixel Accepted Formats .PNG/JPG STATIC Max Weight 100 KB Yes – provide target URL Intro Clickable (site optimized for iPad – also inside a webview app) Dimensions 728x90 pixel Accepted Formats .PNG/JPG STATIC Max Weight 80 KB Yes – provide target URL Strip Edicola Clickable (site optimized for iPad – also inside a webview app) For all formats: Additional Notes Redirect, Tracking Pixel or Click Comand ARE NOT ADMITTED Delivery creatives 5 Working days before the publishing date

Sponsorship is also visible on smartphones with opening logo and sponsor logo.

- 48 -

4.2.2 R+ SFOGLIO PDF iPad and Android - Arricchimento (Enrichment)

It consists consists in making clickable a format printing advertising content in some particular pages of the electronic sheet (the same ad which appears on the newspaper) so that it will lead to a website optimized for tablet.

Available on:

R+ SFOGLIO PDF – arricchimento on Repubblica Edizione Nazionale R+ SFOGLIO PDF – arricchimento on Repubblica Edizioni Locali e Supplementi

TECHNICAL SPECIFICATIONS Enrichment To click on the advertising format, it points to the customer site With URL Clickable Yes – provide target URL (site optimized for iPad) For all formats: Additional Notes Redirect, Tracking Pixel or Click Comand ARE NOT ADMITTED Delivery creatives 5 Working days before the publishing date

- 49 -

4.2.3 R+ and LaStampa – PREMIUM NEWS SFOGLIO PDF SPONSORSHIP - iPad e Android

TECHNICAL SPECIFICATIONS Dimensions 100x100 pixel Logo Apertura Accepted Formats .PNG STATIC displayed when the Max Weight 30 KB application start Clickable NO Dimensions 216x36 pixel Accepted Formats .PNG/JPG STATIC Max Weight 50 KB Clickable Yes – it leads to expanded version Dimensions 768x200 pixel Accepted Formats .PNG/JPG STATIC - Vertical Max Weight 80 KB Espansion Yes – provide target URL (portrait) Clickable (site optimized for iPad) Dimensions 1024x200 pixel Accepted Formats .PNG/JPG STATIC Logo Sponsor - Horizontal Max Weight 80 KB Expandable Espansion Yes – provide target URL (landscape) Clickable (site optimized for iPad) present in the frame of the Creatives with vertical or horizontal expansion must have a close button (Chiudi) application, the first click loads expansion, second at the top right which will be almost 90x40px. In that area there must not be any click loads to target URL writing nor relevant images. Close button is inserted by publisher. Intro/Flip Interstitial Dimensions 700x700 pixel (*) Accepted Formats .PNG/JPG STATIC displayed when loading Max Weight 100 KB Edition (Intro) and during leaf through the pages Yes – provide target URL (Flip) Clickable (site optimized for iPad) Dimensions 768x74 px Accepted Formats .PNG/JPG STATIC Strip Edicola Max Weight 50 KB displayed on the page Yes – provide target URL newsstand Clickable (site optimized for iPad) ▪ Redirect, Tracking Pixel or Click Comand ARE NOT ADMITTED ▪ Target URL that lead to downloading files, installing applications, etc.. ARE Additional Notes NOT ADMITTED Delivery creatives 5 Working days before the publishing date

(*) R+ Smartphone versions (iPhone and Android) host adv. For Intro / Flip Interstitial iPhone delivery, you must also provide a 300x250 pixel .PNG /JPG static image format, maxi weight 80 KB.

- 50 -

4.2.4 R+ PREMIUM NEWS SFOGLIO PDF RICH MEDIA SPONSORSHIP - iPad e Android

TECHNICAL SPECIFICATIONS Dimensions 100x100 pixel Logo Apertura Accepted Formats .PNG STATIC displayed when the Max Weight 30 KB application start Clickable NO Dimensions 216x36 pixel Accepted Formats .PNG/JPG STATIC Max Weight 50 KB Clickable Yes – it leads to expanded version Dimensions 768x200 pixel - Vertical Accepted Formats .PNG/JPG STATIC Espansion Max Weight 80 KB (portrait) Clickable Yes – provide target URL (site optimized for iPad) Dimensions 1024x200 pixel Logo Sponsor - Horizontal Accepted Formats .PNG/JPG STATIC Expandable Espansion Max Weight 80 KB (landscape) Clickable Yes – provide target URL (site optimized for iPad) present in the frame of the Creatives with vertical or horizontal expansion must have a close button (Chiudi) application, the first click loads expansion, second at the top right which will be almost 90x40px. In that area there must not be any click loads to target URL writing nor relevant images. Close button is inserted by publisher. Background Image 700x700 pixel (*) - Formats GIF/PNG Max Weight 100 KB Poster Image 640x360 pixel - Formats GIF – Max Weight 100 KB - Background image covers the entire area and it must be reserved video area - Poster image is displayed in the video player up that does not "play" Dimensions video 640x360 pixel Accepted Formats .mp4 - Codec Windows Media Video 9 – MPEG, H264 Max Weight 1,8 MB Duration Max 30 seconds Bit Rate 1500 kbps or greater Intro/Flip Interstitial Frame Rate Max 25 fps VIDEO Aspect Ratio 16:9 displayed when loading Edition (Intro) and during Clickable No leaf through the pages Example: (it is in html5 and when viewed from a PC use Chrome) (Flip) http://adstatic.kataweb.it/ipad/demo_interstitial_video_html5/PREVIEW_repipad_intervideo.html Dimensions 768x74 px Strip Edicola Accepted Formats .PNG/JPG STATIC displayed on the page Max Weight 50 KB newsstand Clickable Yes – provide target URL (site optimized for iPad) ▪ Redirect, Tracking Pixel or Click Comand ARE NOT ADMITTED ▪ Target URL that lead to downloading files, installing applications, etc.. ARE Additional Notes NOT ADMITTED Delivery creatives 5 Working days before the publishing date

(*) R+ Smartphone versions (iPhone and Android) host adv. For Intro / Flip Interstitial iPhone delivery, you must also provide a 300x250 pixel .PNG /JPG static image format, maxi weight 80 KB.

- 51 -

4.2.5 R+ SFOGLIO PDF iPad e Android – SUPPLEMENTI – Sponsorship

Applicable to:

R+ SFOGLIO PDF – AFFARI E FINANZA R+ SFOGLIO PDF – IL VENERDI R+ SFOGLIO PDF - D

TECHNICAL SPECIFICATIONS Dimensions 216x36 pixel Accepted Formats .PNG/JPG STATIC Max Weight 50 KB Clickable Yes – it leads to expanded version Dimensions 768x200 pixel Accepted Formats .PNG/JPG STATIC - Vertical Max Weight 80 KB Espansion Yes – provide target URL (portrait) Clickable (site optimized for iPad) Dimensions 1024x200 pixel Accepted Formats .PNG/JPG STATIC - Horizontal Max Weight 80 KB Logo Sponsor Espansion Yes – provide target URL Expandable (landscape) Clickable (site optimized for iPad) Creatives with vertical or horizontal expansion must have a close button (Chiudi) present in the frame of the at the top right which will be almost 90x40px. In that area there must not be any application, the first click loads expansion, second writing nor relevant images. click loads to target URL Close button is inserted by publisher. Intro/Flip Interstitial Dimensions 700x700 pixel Accepted Formats .PNG/JPG STATIC displayed when loading Max Weight 100 KB Edition (Intro) and during leaf through the pages (Flip) Clickable Yes – provide target URL (site optimized for iPad) ▪ Redirect, Tracking Pixel or Click Comand ARE NOT ADMITTED ▪ Target URL that lead to downloading files, installing applications, etc.. ARE Additional Notes NOT ADMITTED Delivery creatives 5 Working days before the publishing date

(*) R+ Smartphone versions (iPhone and Android) host adv. For Intro / Flip Interstitial iPhone delivery, you must also provide a 300x250 pixel .PNG /JPG static image format, maxi weight 80 KB.

- 52 -

5. CROSS DEVICE FORMATS

The chapter lists the advertising formats delivered both web and all device (tablet, smartphone, app). For full specifications please refer to the data sheets for the individual components involved.

5.1 ABBINATA TESTATA - PREMIUM NEWS HOMEPAGE – Repubblica, Huffington Post

For full specifications please refer to the data sheets for the individual components involved. It’s delivered on Repubblica Home Page and Huffington Post Home Page.

Below is a summary sheet

ABBINATA – Desktop ABBINATA – Tablet ABBINATA – Smartphone Repubblica – Huffington Post Repubblica – Huffington Post Repubblica • Skin • Leaderboard • Masthead Mobile • Masthead • Big rectangle • Big Rectangle

TECHNICAL SPECIFICATIONS Masthead Mobile 300x100 pixel - weight 50 KB - HTML5, GIF ANIMATED or STATIC, JPG Big Rectangle 300x250 pixel – Weight 80 KB HTML5, GIF ANIMATED or STATIC, JPG Clickable Yes – provide target URL for each format Full Javascript or iframe Yes for each format Redirect https Pixel Tracking and ClickCommand Yes for each format Dimensions 1920x1080 pixel Accepted Formats GIF STATIC / JPG Max weight 250 KB Clickable Yes – provide target URL Redirect https Yes only Pixel Tracking and ClickCommand descriptive header height 115 pixel for 1920x1080 image. The background must take account of 1020 pixels dedicated central body editorial, therefore it must be considered to have only pixels on the left and pixels on the right side for particular graphic. Consider the example in the attached psd to define the creativity for all user resolutions.

.PSD material example to download: http://adstatic.kataweb.it/doc/Manzoni-Template-Skin_2020_1920-1080_v1-1.zip Skin Standard Additional Notes Subject rotation is not admitted Delivery creatives 3 Working days before the publishing date

- 53 -

5.2 ABBINATA - PREMIUM NEWS HOMEPAGE – Repubblica, Huffington Post

For full specifications please refer to the data sheets for the individual components involved. It’s delivered on Repubblica Home Page and Huffington Post Home Page.

The specifications are also valid for Abbinata Day Time

Below is a summary sheet

ABBINATA – Desktop ABBINATA – Tablet ABBINATA – Smartphone Repubblica – Huffington Post Repubblica – Huffington Post Repubblica • Skin • Leaderboard • Masthead Mobile • Big Rectangle • Big rectangle • Big Rectangle

TECHNICAL SPECIFICATIONS Masthead Mobile 300x100 pixel - weight 50 KB - HTML5, GIF ANIMATED or STATIC, JPG Leaderboard Tablet 728x90 pixel - weight 80 KB , HTML5, GIF ANIMATED or STATIC, JPG, PNG Big Rectangle 300x250 pixel – Weight 80 KB HTML5, GIF ANIMATED or STATIC, JPG Clickable Yes – provide target URL for each format Full Javascript or iframe Yes for each format Redirect https Pixel Tracking and ClickCommand Yes for each format Dimensions 1920x1080 pixel Accepted Formats GIF STATIC / JPG Max weight 250 KB Clickable Yes – provide target URL Redirect https Yes only Pixel Tracking and ClickCommand descriptive header height 115 pixel for 1920x1080 image. The background must take account of 1020 pixels dedicated central body editorial, therefore it must be considered to have only pixels on the left and pixels on the right side for particular graphic. Consider the example in the attached psd to define the creativity for all user resolutions.

.PSD material example to download: http://adstatic.kataweb.it/doc/Manzoni-Template-Skin_2020_1920-1080_v1-1.zip Skin Standard Additional Notes Subject rotation is not admitted Delivery creatives 3 Working days before the publishing date

- 54 -

5.3 ABBINATA PRIME TIME - PREMIUM NEWS HOMEPAGE (Repubblica, Huffington)

For full specifications please refer to the data sheets for the individual components involved. Here only a summary.

ABBINATA – Desktop ABBINATA – Tablet ABBINATA – Smartphone Repubblica – Huffington Post Repubblica – Huffington Post Repubblica 12:00 - 15:00 8:00 – 10:00 e 21:00 – 23:00 8:00–10:00 e 13:00-14:00 e 21:00–23:00 • Skin • Leaderboard • Masthead Mobile • Big Rectangle • Big rectangle • Big Rectangle

TECHNICAL SPECIFICATIONS Masthead Mobile 300x100 pixel - weight 50 KB - HTML5, GIF ANIMATED or STATIC, JPG Leaderboard Tablet 728x90 pixel - weight 80 KB , HTML5, GIF ANIMATED or STATIC, JPG, PNG Big Rectangle 300x250 pixel – Weight 80 KB HTML5, GIF ANIMATED or STATIC, JPG Clickable Yes – provide target URL for each format Full Javascript or iframe Yes for each format Redirect https Pixel Tracking and ClickCommand Yes for each format Dimensions 1920x1080 pixel Accepted Formats GIF STATIC / JPG Max weight 250 KB Clickable Yes – provide target URL Redirect https Yes only Pixel Tracking and ClickCommand descriptive header height 115 pixel for 1920x1080 image. The background must take account of 1020 pixels dedicated central body editorial, therefore it must be considered to have only pixels on the left and pixels on the right side for particular graphic. Consider the example in the attached psd to define the creativity for all user resolutions.

.PSD material example to download: http://adstatic.kataweb.it/doc/Manzoni-Template-Skin_2020_1920-1080_v1-1.zip Skin Standard Additional Notes Subject rotation is not admitted Delivery creatives 3 Working days before the publishing date

- 55 -

5.4 ABBINATA PRIME TIME - LA STAMPA HOMEPAGE

For full specifications please refer to the data sheets for the individual components involved. Here only a summary.

ABBINATA – Desktop ABBINATA – Tablet ABBINATA – Smartphone 12:00 - 15:00 8:00 – 10:00 e 21:00 – 23:00 8:00–10:00 e 13:00-14:00 e 21:00–23:00 • Skin • Leaderboard • Masthead Mobile • Big Rectangle • Big Rectangle • Big Rectangle

TECHNICAL SPECIFICATIONS Big Rectangle 300x250 pixel – Weight 80 KB , HTML5, GIF ANIMATED or STATIC, JPG Leaderboard Tablet 728x90 pixel - weight 80 KB , HTML5, GIF ANIMATED or STATIC, JPG, PNG Masthead Mobile 300x100 pixel - weight 50 KB , HTML5, GIF ANIMATED or STATIC, JPG, PNG Clickable Yes – provide target URL for each format Full Javascript or iframe Yes for each format Redirect https Pixel Tracking and ClickCommand Yes for each format Dimensions 1920x1080 pixel Accepted Formats GIF STATIC / JPG Max weight 250 KB Clickable Yes – provide target URL Redirect https Yes only Pixel Tracking and ClickCommand descriptive header height 115 pixel for 1920x1080 image. The background must take account of 1020 pixels dedicated central body editorial, therefore it must be considered to have only pixels on the left and pixels on the right side for particular graphic. Consider the example in the attached psd to define the creativity for all user resolutions.

.PSD material example to download: http://adstatic.kataweb.it/doc/Manzoni-Template-Skin_2020_1920-1080_v1-1.zip Skin Standard Additional Notes Subject rotation is not admitted Delivery creatives 3 Working days before the publishing date

- 56 -

5.5 ABBINATA VERTICAL SITES

It consists of the combined presence of formats Skin and Big Rectangle on section For full specifications please refer to the data sheets for the individual components involeved. Below is a summary sheet

5.5.1 ABBINATA ALVOLANTE and ABBINATA INSELLA

ABBINATA – Desktop ABBINATA – Tablet ABBINATA – Smartphone • Skin • Leaderboard • Masthead Mobile • Big Rectangle • Big Rectangle • Big Rectangle

TECHNICAL SPECIFICATIONS Big Rectangle 300x250 pixel – Weight 80 KB , HTML5, GIF ANIMATED or STATIC, JPG Leaderboard Tablet 728x90 pixel - weight 80 KB , HTML5, GIF ANIMATED or STATIC, JPG, PNG Masthead Mobile 300x100 pixel - weight 50 KB , HTML5, GIF ANIMATED or STATIC, JPG, PNG Clickable Yes – provide target URL for each format Full Javascript or iframe Yes Redirect https Pixel Tracking and ClickCommand Yes Dimensions 1920x1080 pixel Accepted Formats GIF STATIC / JPG Max weight 250 KB Clickable Yes – provide target URL Redirect https Yes only Pixel Tracking and ClickCommand descriptive header height 115 pixel for 1920x1080 image. The background must take account of 1020 pixels dedicated central body editorial, therefore it must be considered to have only pixels on the left and pixels on the right side for particular graphic. Consider the example in the attached psd to define the creativity for all user resolutions.

.PSD material example to download: http://adstatic.kataweb.it/doc/Manzoni-Template-Skin_2020_1920-1080_v1-1.zip Skin Standard Additional Notes Subject rotation is not admitted Delivery creatives 3 working days before the publishing date

- 57 -

5.5.2 ABBINATA BUSINESSINSIDER

ABBINATA – Desktop ABBINATA – Tablet ABBINATA – Smartphone • Skin • Leaderboard • Masthead Mobile • Big Rectangle • Big Rectangle • Big Rectangle

TECHNICAL SPECIFICATIONS Big Rectangle 300x250 pixel – Weight 80 KB , HTML5, GIF ANIMATED or STATIC, JPG Leaderboard Tablet 728x90 pixel - weight 80 KB , HTML5, GIF ANIMATED or STATIC, JPG, PNG Masthead Mobile 300x100 pixel - weight 50 KB , HTML5, GIF ANIMATED or STATIC, JPG, PNG Clickable Yes – provide target URL for each format Full Javascript or iframe Yes Redirect https Pixel Tracking and ClickCommand Yes Dimensions 1920x1080 pixel Accepted Formats GIF STATIC / JPG Max weight 250 KB Clickable Yes – provide target URL Redirect https Yes only Pixel Tracking and ClickCommand descriptive header height 115 pixel for 1920x1080 image. The background must take account of 1020 pixels dedicated central body editorial, therefore it must be considered to have only pixels on the left and pixels on the right side for particular graphic. Consider the example in the attached psd to define the creativity for all user resolutions.

.PSD material example to download: http://adstatic.kataweb.it/doc/Manzoni-Template-Skin_2020_1920-1080_v1-1.zip Skin Standard Additional Notes Subject rotation is not admitted Delivery creatives 3 working days before the publishing date

- 58 -

5.5.3 ABBINATA CLIOMAKEUP

ABBINATA – Desktop ABBINATA – Tablet ABBINATA – Smartphone • Skin • Leaderboard • Masthead Mobile • Big Rectangle • Big Rectangle • Big Rectangle

TECHNICAL SPECIFICATIONS Big Rectangle 300x250 pixel – Weight 80 KB , HTML5, GIF ANIMATED or STATIC, JPG Leaderboard Tablet 728x90 pixel - weight 80 KB , HTML5, GIF ANIMATED or STATIC, JPG, PNG Masthead Mobile 300x100 pixel - weight 50 KB , HTML5, GIF ANIMATED or STATIC, JPG, PNG Clickable Yes – provide target URL for each format Full Javascript or iframe Yes Redirect https Pixel Tracking and ClickCommand Yes Dimensions 1920x1080 pixel Accepted Formats GIF STATIC / JPG Max weight 250 KB Clickable Yes – provide target URL Redirect https Yes only Pixel Tracking and ClickCommand descriptive header height 115 pixel for 1920x1080 image. The background must take account of 1020 pixels dedicated central body editorial, therefore it must be considered to have only pixels on the left and pixels on the right side for particular graphic. Consider the example in the attached psd to define the creativity for all user resolutions.

.PSD material example to download: http://adstatic.kataweb.it/doc/Manzoni-Template-Skin_2020_1920-1080_v1-1.zip Skin Standard Additional Notes Subject rotation is not admitted Delivery creatives 3 working days before the publishing date

- 59 -

5.5.4 ABBINATA HUFFINGTON POST

ABBINATA – Desktop ABBINATA – Tablet ABBINATA – Smartphone • Skin • Leaderboard • Masthead Mobile • Big Rectangle • Big Rectangle • Big Rectangle

TECHNICAL SPECIFICATIONS

Big Rectangle Desktop 300x250 pixel – Weight 80 KB HTML5, GIF ANIMATED or STATIC, JPG, PNG Big Rectangle Tablet 300x250 pixel – Weight 80 KB - HTML5, GIF ANIMATED or STATIC, JPG, PNG Big Rectangle Mobile 300x250 pixel – Weight 80 KB - HTML5, GIF ANIMATED or STATIC, JPG, PNG Leaderboard Tablet 728x90 pixel - weight 80 KB , HTML5, GIF ANIMATED or STATIC, JPG, PNG Masthead Mobile 300x100 pixel – weight 50 KB – HTML5, GIF, JPG, PNG Clickable Yes – provide target URL for each format Full Javascript or iframe Yes Pixel Tracking and Redirect https ClickCommand Yes Dimensions 1920x1080 pixel Accepted Formats GIF STATIC / JPG Max weight 250 KB Clickable Yes – provide target URL Redirect https Yes only Pixel Tracking and ClickCommand descriptive header height 115 pixel for 1920x1080 image. The background must take account of 1020 pixels dedicated central body editorial, therefore it must be considered to have only pixels on the left and pixels on the right side for particular graphic. Consider the example in the attached psd to define the creativity for all user resolutions.

.PSD material example to download: http://adstatic.kataweb.it/doc/Manzoni-Template-Skin_2020_1920-1080_v1-1.zip Skin Standard Additional Notes Subject rotation is not admitted Delivery creatives 3 working days before the publishing date

- 60 -

5.5.5 ABBINATA ILMETEO HOME PAGE and ABBINATA ILMETEO PREVISIONI

ABBINATA – Desktop ABBINATA – Tablet • Skin • Leaderboard • Big Rectangle • Big Rectangle

TECHNICAL SPECIFICATIONS Big Rectangle 300x250 pixel – Weight 80 KB , HTML5, GIF ANIMATED or STATIC, JPG Leaderboard Tablet 728x90 pixel - weight 80 KB , HTML5, GIF ANIMATED or STATIC, JPG, PNG Clickable Yes – provide target URL for each format Full Javascript or iframe Yes Redirect https Pixel Tracking and ClickCommand Yes Dimensions 1920x1080 pixel Accepted Formats GIF STATIC / JPG Max weight 250 KB Clickable Yes – provide target URL Redirect https Yes only Pixel Tracking and ClickCommand descriptive header height 115 pixel for 1920x1080 image. The background must take account of 1020 pixels dedicated central body editorial, therefore it must be considered to have only pixels on the left and pixels on the right side for particular graphic. Consider the example in the attached psd to define the creativity for all user resolutions.

.PSD material example to download: http://adstatic.kataweb.it/doc/Manzoni-Template-Skin_2020_1920-1080_v1-1.zip Skin Standard Additional Notes Subject rotation is not admitted Delivery creatives 3 working days before the publishing date

- 61 -

5.5.6 ABBINATA LA STAMPA – HOMEPAGE

For full specifications please refer to the data sheets for the individual components involved. The specifications are also valid for Abbinata Day Time

Below is a summary sheet

ABBINATA – Desktop ABBINATA – Tablet ABBINATA – Smartphone • Skin • Leaderboard • Masthead Mobile • Big Rectangle • Big Rectangle • Big Rectangle

TECHNICAL SPECIFICATIONS Big Rectangle 300x250 pixel – Weight 80 KB , HTML5, GIF ANIMATED or STATIC, JPG Leaderboard Tablet 728x90 pixel - weight 80 KB , HTML5, GIF ANIMATED or STATIC, JPG, PNG Masthead Mobile 300x100 pixel - weight 50 KB , HTML5, GIF ANIMATED or STATIC, JPG, PNG Clickable Yes – provide target URL for each format Full Javascript or iframe Yes for each format Redirect https Pixel Tracking and ClickCommand Yes for each format Dimensions 1920x1080 pixel Accepted Formats GIF STATIC / JPG Max weight 250 kb Clickable Yes – provide target URL Redirect https Yes only Pixel Tracking and ClickCommand descriptive header height 115 pixel for 1920x1080 image. The background must take account of 1020 pixels dedicated central body editorial, therefore it must be considered to have only pixels on the left and pixels on the right side for particular graphic. Consider the example in the attached psd to define the creativity for all user resolutions.

.PSD material example to download: http://adstatic.kataweb.it/doc/Manzoni-Template-Skin_2020_1920-1080_v1-1.zip Skin Standard Additional Notes Subject rotation is not admitted Delivery creatives 3 Working days before the publishing date

- 62 -

5.5.7 ABBINATA LA STAMPA - SECTIONS

ABBINATA – Desktop ABBINATA – Tablet ABBINATA – Smartphone • Skin • Leaderboard • Masthead Mobile • Big Rectangle • Big Rectangle • Big Rectangle

TECHNICAL SPECIFICATIONS

Big Rectangle Desktop 300x250 pixel – Weight 80 KB HTML5, GIF ANIMATED or STATIC, JPG, PNG Big Rectangle Tablet 300x250 pixel – Weight 80 KB - HTML5, GIF ANIMATED or STATIC, JPG, PNG Big Rectangle Mobile 300x250 pixel – Weight 80 KB - HTML5, GIF ANIMATED or STATIC, JPG, PNG Leaderboard Tablet 728x90 pixel - weight 80 KB , HTML5, GIF ANIMATED or STATIC, JPG, PNG Masthead Mobile 300x100 pixel – weight 50 KB – HTML5, GIF, JPG, PNG Clickable Yes – provide target URL for each format Full Javascript or iframe Yes Pixel Tracking and Redirect https ClickCommand Yes Dimensions 1920x1080 pixel Accepted Formats GIF STATIC / JPG Max weight 250 kb Clickable Yes – provide target URL Redirect https Yes only Pixel Tracking and ClickCommand descriptive header height 115 pixel for 1920x1080 image. The background must take account of 1020 pixels dedicated central body editorial, therefore it must be considered to have only pixels on the left and pixels on the right side for particular graphic. Consider the example in the attached psd to define the creativity for all user resolutions.

.PSD material example to download: http://adstatic.kataweb.it/doc/Manzoni-Template-Skin_2020_1920-1080_v1-1.zip Skin Standard Additional Notes Subject rotation is not admitted Delivery creatives 3 working days before the publishing date

- 63 -

5.5.8 ABBINATA LOCAL SITES – HOME PAGE (LaStampa, IlSecoloXIX, Local Repubblica, GNN Sites)

ABBINATA – Desktop ABBINATA – Tablet ABBINATA – Smartphone • Skin • Leaderboard • Masthead Mobile • Big Rectangle • Big Rectangle • Big Rectangle

TECHNICAL SPECIFICATIONS

Big Rectangle Desktop 300x250 pixel – Weight 80 KB HTML5, GIF ANIMATED or STATIC, JPG, PNG Big Rectangle Tablet 300x250 pixel – Weight 80 KB - HTML5, GIF ANIMATED or STATIC, JPG, PNG Big Rectangle Mobile 300x250 pixel – Weight 80 KB - HTML5, GIF ANIMATED or STATIC, JPG, PNG Leaderboard Tablet 728x90 pixel – weight 30 KB – HTML5, GIF , JPG, PNG Masthead Mobile 300x100 pixel – weight 50 KB – HTML5, GIF, JPG, PNG Clickable Yes – provide target URL for each format Full Javascript or iframe Yes Pixel Tracking and Redirect https ClickCommand Yes Dimensions 1920x1080 pixel Accepted Formats GIF STATIC / JPG Max weight 250 kb Clickable Yes – provide target URL Redirect https Yes only Pixel Tracking and ClickCommand descriptive header height 115 pixel for 1920x1080 image. The background must take account of 1020 pixels dedicated central body editorial, therefore it must be considered to have only pixels on the left and pixels on the right side for particular graphic. Consider the example in the attached psd to define the creativity for all user resolutions.

.PSD material example to download: http://adstatic.kataweb.it/doc/Manzoni-Template-Skin_2020_1920-1080_v1-1.zip Skin Standard Additional Notes Subject rotation is not admitted Delivery creatives 3 working days before the publishing date

- 64 -

5.5.9 ABBINATA MYMOVIES

It consists of the combined presence of two formats on MyMovies. For full specifications please refer to the data sheets for the individual components involved. Below is a summary sheet

Desktop • Masthead (or alternatively Leaderboard, Superbanner or Skin) • Big Rectangle (oralternatively Video Spot) Tablet • Leaderboard • Big Rectangle (oralternatively Video Spot) Smartphone • Masthead Mobile • Big Rectangle (oralternatively Video Spot)

TECHNICAL SPECIFICATIONS Masthead 970x250 pixel – weight 100 KB - HTML5, GIF ANIMATED or STATIC, JPG Dimensions 1920x1080 pixel Accepted Formats GIF STATIC / JPG Max weight 250 kb Clickable Yes – provide target URL Redirect https Yes only Pixel Tracking and ClickCommand descriptive header height 115 pixel for 1920x1080 image. The background must take account of 1020 pixels dedicated central body editorial, therefore it must be considered to have only pixels on the left and pixels on the right side for particular graphic. Consider the example in the attached psd to define the creativity for all user resolutions.

Skin (as an .PSD material example to download: alternative to the http://adstatic.kataweb.it/doc/Manzoni-Template-Skin_2020_1920-1080_v1-1.zip masthead) 300x250 pixel – Weight 80 KB – HTML5, GIF ANIMATED orSTATIC, JPG – Clickable Yes – provide target URL Full javascript or iframe Yes Big Rectangle Pixel Tracking and (all device) Redirect https ClickCommand Yes Masthead (smartphone) 300x100 pixel – weight 50 KB – HTML5, GIF , JPG, PNG Leaderboard (tablet) 728x90 pixel – Weight 80 KB – HTML5, GIF , JPG, PNG

Additional Notes Subject rotation is not admitted Delivery creatives 5 working days before the publishing date

- 65 -

5.5.10 ABBINATA MYMOVIES – COMPETITIVE-TV-HOME VIDEO

Technical specifications are the same for all combined tipology.

COMBINED COMPETITIVE-In the database section are sponsored the movies to be released in theaters (a movieremains coming out for 8 weeks whereas 4 weeks before and 4 weeks after the theatrical release) COMBINED TV–In the database section are sponsored the movies in television programming (a movie remains in television programming for 5 days whereas 4 days before and 1 day after programming) COMBINED HOME VIDEO– In the database section are sponsored the movies for release on home video sales circuit (a movie remains in movies home video for 6 weeks whereas 4 weeks before and 2 weeks after the release of the home video market)

It consists of the combined presence of two formats on MOVIE SHEETS.For full specifications please refer to the data sheets for the individual components involved. Below is a summary sheet

Desktop • Masthead (oralternatively Leaderboard, Superbanner or Skin) • Big Rectangle (oralternatively Video Spot) Tablet • Leaderboard • Big Rectangle (oralternatively Video Spot) Smartphone • Masthead Mobile • Big Rectangle (oralternatively Video Spot)

TECHNICAL SPECIFICATIONS Masthead 970x250 pixel – weight 100 KB - HTML5, GIF ANIMATED or STATIC, JPG Dimensions 1920x1080 pixel Accepted Formats GIF STATIC / JPG Max weight 250 kb Clickable Yes – provide target URL Redirect https Yes only Pixel Tracking and ClickCommand descriptive header height 115 pixel for 1920x1080 image. The background must take account of 1020 pixels dedicated central body editorial, therefore it must be considered to have only pixels on the left and pixels on the right side for particular graphic. Consider the example in the attached psd to define the Skin (as an creativity for all user resolutions. alternative to the .PSD material example to download: masthead) http://adstatic.kataweb.it/doc/Manzoni-Template-Skin_2020_1920-1080_v1-1.zip 300x250 pixel – Weight 80 KB – HTML5, GIF ANIMATED orSTATIC, JPG – Clickable Yes – provide target URL Full javascript or iframe Yes Big Rectangle Pixel Tracking and (all device) Redirect https ClickCommand Yes Masthead (smartphone) 300x100 pixel – weight 50 KB – HTML5, GIF , JPG, PNG Leaderboard (tablet) 728x90 pixel – Weight 80 KB – HTML5, GIF , JPG, PNG

Additional Notes Subject rotation is not admitted Delivery creatives 5 working days before the publishing date

- 66 -

5.5.11 ABBINATA NETWORK DEABYDAY

ABBINATA – Desktop ABBINATA – Tablet ABBINATA – Smartphone • Skin • Leaderboard • Masthead Mobile • Big Rectangle • Big Rectangle • Big Rectangle

TECHNICAL SPECIFICATIONS Big Rectangle 300x250 pixel – Weight 80 KB , HTML5, GIF ANIMATED or STATIC, JPG Leaderboard Tablet 728x90 pixel - weight 80 KB , HTML5, GIF ANIMATED or STATIC, JPG, PNG Masthead Mobile 300x100 pixel - weight 50 KB , HTML5, GIF ANIMATED or STATIC, JPG, PNG Clickable Yes – provide target URL for each format Full Javascript or iframe Yes Redirect https Pixel Tracking and ClickCommand Yes Dimensions 1920x1080 pixel Accepted Formats GIF STATIC / JPG Max weight 250 kb Clickable Yes – provide target URL Redirect https Yes only Pixel Tracking and ClickCommand descriptive header height 115 pixel for 1920x1080 image. The background must take account of 1020 pixels dedicated central body editorial, therefore it must be considered to have only pixels on the left and pixels on the right side for particular graphic. Consider the example in the attached psd to define the creativity for all user resolutions.

.PSD material example to download: http://adstatic.kataweb.it/doc/Manzoni-Template-Skin_2020_1920-1080_v1-1.zip Skin Standard Additional Notes Subject rotation is not admitted Delivery creatives 3 working days before the publishing date

- 67 -

5.6 ABBINATA TEMATICHE – D – (Moda, LfeStyle, Beauty, Food)

It consists of the combined presence of formats Skin and Big Rectangle. For full specifications please refer to the data sheets for the individual components involved. Below is a summary sheet

ABBINATA – Desktop ABBINATA – Tablet ABBINATA – Smartphone • Skin Responsive • Leaderboard • Masthead Mobile • Big Rectangle • Big Rectangle • Big Rectangle

TECHNICAL SPECIFICATIONS

Big Rectangle Desktop 300x250 pixel – Weight 80 KB HTML5, GIF ANIMATED or STATIC, JPG, PNG Big Rectangle Tablet 300x250 pixel – Weight 80 KB - HTML5, GIF ANIMATED or STATIC, JPG, PNG Big Rectangle Mobile 300x250 pixel – Weight 80 KB - HTML5, GIF ANIMATED or STATIC, JPG, PNG Leaderboard Tablet 728x90 pixel – Weight 80 KB – HTML5, GIF , JPG, PNG Masthead Mobile 300x100 pixel – weight 50 KB – HTML5, GIF, JPG, PNG Clickable Yes – provide target URL for each format Full Javascript or iframe Yes Pixel Tracking and Redirect https ClickCommand Yes 1920x1080 pixel - max weight 250 kb - GIF STATIC/JPG – editorial body 1140 pixel 1920x1080 pixel - max weight 250 kb - GIF STATIC/JPG – editorial body 1020 pixel Clickable Yes – provide target URL Redirect Yes only Pixel Tracking and ClickCommand descriptive header height 115 pixel for 1920x1080 image. the background must take account of the pixels dedicated central body editorial, therefore it must be considered to have only pixels on the left and pixels on the right side for particular graphic. Consider the examples in the attached psd to define the creativity for all user resolutions. Both versions are mandatory.

.PSD material example to download (editorial body 1140 pixel) : http://adstatic.kataweb.it/doc/Manzoni-Template-Skin_2020_1920-1080_v1-D.zip

.PSD material example to download (editorial body 1020 pixel) : http://adstatic.kataweb.it/doc/Manzoni-Template-Skin_2020_1920-1080_v1-1.zip Skin Responsive

Additional Notes Subject rotation is not admitted Delivery creatives 3 working days before the publishing date

- 68 -

5.7 ABBINATA TEMATICHE - Repubblica

Tematiche: Premium News, CentoCitta, Economia, Motori, Salute, Spettacoli, Sport&Style, Tecnologia, Viaggi, MusicaRadioTV.

For full specifications please refer to the data sheets for the individual components involved. Here only a summary.

ABBINATA – Desktop ABBINATA – Tablet ABBINATA - Smartphone • Skin • Leaderboard • Masthead Mobile • Big Rectangle (or Half Page) • Big Rectangle or Half Page • Big Rectangle

TECHNICAL SPECIFICATIONS Big Rectangle Desktop 300x250 pixel – Weight 80 KB HTML5, GIF ANIMATED or STATIC, JPG, PNG Big Rectangle Tablet 300x250 pixel – Weight 80 KB - HTML5, GIF ANIMATED or STATIC, JPG, PNG Big Rectangle Mobile 300x250 pixel – Weight 80 KB - HTML5, GIF ANIMATED or STATIC, JPG, PNG Leaderboard Tablet 728x90 pixel – Weight 80 KB- HTML5, GIF, JPG, PNG Masthead Mobile 300x100 pixel – weight 50 KB – HTML5, GIF, JPG, PNG Clickable Yes – provide target URL for each format Full Javascript or iframe Yes Redirect in https Pixel Tracking and ClickCommand Yes Dimensions 1920x1080 pixel Accepted Formats GIF STATIC / JPG Max weight 250 kb Clickable Yes – provide target URL Redirect https Yes only Pixel Tracking and ClickCommand descriptive header height 115 pixel for 1920x1080 image. The background must take account of 1020 pixels dedicated central body editorial, therefore it must be considered to have only pixels on the left and pixels on the right side for particular graphic. Consider the example in the attached psd to define the creativity for all user resolutions.

.PSD material example to download: http://adstatic.kataweb.it/doc/Manzoni-Template-Skin_2020_1920-1080_v1-1.zip Skin PC

Non sono ammessi soggetti in rotazione a meno che la rotazione non venga Additional Notes gestita dalla redirect

Delivery creatives: 3 Working days before the publishing date

- 69 -

5.8 DOMINATION LOCAL SITES

5.8.1 GNN SITES HOME PAGE DOMINATION

It consists in the presence on the home page of the local sections of the GEDI News Network sites (CorriereAlpi, , Gazzetta di Modena, , , , , La Nuova Ferrara, , , La Sentinella del Canavese, , Il Messaggero Veneto) with all formats at the same time. For the complete technical specifications, refer to the data sheets relating to the individual components involved. Below is a summary sheet of the formats that make up the domination. Formats expected on all devices:

Desktop Tablet Smartphone • Skin Standard • Strip (or SuperStrip) • Leaderboard • Big Rectangle • Big Rectangle • Big Rectangle 2° Scroll • Big Rectangle 2° Scroll • Masthead Mobile • Medium Rectangle • Medium Rectangle • Big Rectangle

TECHNICAL SPECIFICATIONS Strip 990x30 px – 40 kb - HTML5, GIF ANIMATED OR STATIC, JPG – Big Rectangle 300x250 px – 80 kb - HTML5, GIF ANIMATED OR STATIC, JPG – Big Rectangle 2° scroll 300x250 px – 80 kb - HTML5, GIF ANIMATED OR STATIC, JPG – Medium Rectangle 300x100 px – 50 KB - PNG, HTML5, GIF ANIMATED OR STATIC, JPG – Leaderboard 728x90 – 80 KB - PNG, HTML5, GIF ANIMATED OR STATIC, JPG Masthead Mobile 300x100 px – 50 KB - PNG, HTML5, GIF ANIMATED OR STATIC, JPG – Big Rectangle Mobile 300x250 px – 80 kb - PNG, HTML5, GIF ANIMATED OR STATIC, JPG – Clickable Yes – provide target URL for each format Full javascript or iframe Yes for each format Redirect https Pixel Tracking and ClickCommand Yes for each format Dimensions 1920x1080 pixel Accepted Formats GIF STATIC / JPG Max weight 250 kb Clickable Yes – provide target URL Redirect https Yes only Pixel Tracking and ClickCommand descriptive header height 115 pixel for 1920x1080 image. The background must take account of 1020 pixels dedicated central body editorial, therefore it must be considered to have only pixels on the left and pixels on the right side for particular graphic. Consider the example in the attached psd to define the creativity for all user resolutions.

.PSD material example to download: http://adstatic.kataweb.it/doc/Manzoni-Template-Skin_2020_1920-1080_v1-1.zip Skin Standard

It’s allowed subjects in rotation only if the rotation is managed by the redirect Additional Notes Delivery creatives 5 Working days before the publishing date

- 70 -

5.8.2 ILSECOLOXIX LOCAL HOME PAGE DOMINATION

It consists in the presence on the home page of the local sections of IlSecoloXIX (Levante, LaSpezia, Savona, Imperia, Genoa) with all the formats provided at the same time. For the complete technical specifications, refer to the data sheets relating to the individual components involved. Below is a summary sheet of the formats that make up the domination. Formats expected on all devices:

Desktop Tablet Smartphone • Skin Standard • Strip (or SuperStrip) • Leaderboard • Big Rectangle • Big Rectangle • Big Rectangle 2° Scroll • Big Rectangle 2° Scroll • Masthead Mobile • Medium Rectangle • Medium Rectangle • Big Rectangle

TECHNICAL SPECIFICATIONS Strip 990x30 px – 40 kb - HTML5, GIF ANIMATED OR STATIC, JPG – Big Rectangle 300x250 px – 80 kb - HTML5, GIF ANIMATED OR STATIC, JPG – Big Rectangle 2° scroll 300x250 px – 80 kb - HTML5, GIF ANIMATED OR STATIC, JPG – Medium Rectangle 300x100 px – 50 KB - PNG, HTML5, GIF ANIMATED OR STATIC, JPG – Leaderboard 728x90 – 80 KB - PNG, HTML5, GIF ANIMATED OR STATIC, JPG Masthead Mobile 300x100 px – 50 KB - PNG, HTML5, GIF ANIMATED OR STATIC, JPG – Big Rectangle Mobile 300x250 px – 80 kb - PNG, HTML5, GIF ANIMATED OR STATIC, JPG – Clickable Yes – provide target URL for each format Full javascript or iframe Yes for each format Redirect https Pixel Tracking and ClickCommand Yes for each format Dimensions 1920x1080 pixel Accepted Formats GIF STATIC / JPG Max weight 250 kb Clickable Yes – provide target URL Redirect https Yes only Pixel Tracking and ClickCommand descriptive header height 115 pixel for 1920x1080 image. The background must take account of 1020 pixels dedicated central body editorial, therefore it must be considered to have only pixels on the left and pixels on the right side for particular graphic. Consider the example in the attached psd to define the creativity for all user resolutions.

.PSD material example to download: http://adstatic.kataweb.it/doc/Manzoni-Template-Skin_2020_1920-1080_v1-1.zip Skin Standard

It’s allowed subjects in rotation only if the rotation is managed by the redirect Additional Notes

Delivery creatives 5 Working days before the publishing date

- 71 -

5.8.3 LASTAMPA LOCAL HOME PAGE DOMINATION

It consists in the presence on the home page of the local sections of LaStampa (Alessandria, Aosta, Asti, Biella, Cuneo, Imperia Sanremo, Novara, Savona, Turin, Verbania-Cusio-Ossola, Vercelli) with all formats provided at the same time. For the complete technical specifications, refer to the data sheets relating to the individual components involved. Below is a summary sheet of the formats that make up the domination. Formats expected on all devices:

Desktop Tablet Smartphone • Skin Standard • Strip (or SuperStrip) • Leaderboard • Big Rectangle • Big Rectangle • Big Rectangle 2° Scroll • Big Rectangle 2° Scroll • Masthead Mobile • Medium Rectangle • Medium Rectangle • Big Rectangle

TECHNICAL SPECIFICATIONS Strip 990x30 px – 40 kb - HTML5, GIF ANIMATED OR STATIC, JPG – Big Rectangle 300x250 px – 80 kb - HTML5, GIF ANIMATED OR STATIC, JPG – Big Rectangle 2° scroll 300x250 px – 80 kb - HTML5, GIF ANIMATED OR STATIC, JPG – Medium Rectangle 300x100 px – 50 KB - PNG, HTML5, GIF ANIMATED OR STATIC, JPG – Leaderboard 728x90 – 80 KB - PNG, HTML5, GIF ANIMATED OR STATIC, JPG Masthead Mobile 300x100 px – 50 KB - PNG, HTML5, GIF ANIMATED OR STATIC, JPG – Big Rectangle Mobile 300x250 px – 80 kb - PNG, HTML5, GIF ANIMATED OR STATIC, JPG – Clickable Yes – provide target URL for each format Full javascript or iframe Yes for each format Redirect https Pixel Tracking and ClickCommand Yes for each format Dimensions 1920x1080 pixel Accepted Formats GIF STATIC / JPG Max weight 250 kb Clickable Yes – provide target URL Redirect https Yes only Pixel Tracking and ClickCommand descriptive header height 115 pixel for 1920x1080 image. The background must take account of 1020 pixels dedicated central body editorial, therefore it must be considered to have only pixels on the left and pixels on the right side for particular graphic. Consider the example in the attached psd to define the creativity for all user resolutions.

.PSD material example to download: http://adstatic.kataweb.it/doc/Manzoni-Template-Skin_2020_1920-1080_v1-1.zip Skin Standard

It’s allowed subjects in rotation only if the rotation is managed by the redirect Additional Notes

Delivery creatives 5 Working days before the publishing date

- 72 -

5.8.4 LOCAL REPUBBLICA HOME PAGE DOMINATION

It consists in the presence on the home page of the local sections of LaRepubblica (Bari, Bologna, Genoa, Florence, Milan, Naples, Palermo, Parma, Rome, Turin) with all the formats provided at the same time. For the complete technical specifications, refer to the data sheets relating to the individual components involved. Below is a summary sheet of the formats that make up the domination. Formats expected on all devices:

Desktop Tablet Smartphone • Skin Standard • Strip (or SuperStrip) • Leaderboard • Big Rectangle • Big Rectangle • Big Rectangle 2° Scroll • Big Rectangle 2° Scroll • Masthead Mobile • Medium Rectangle • Medium Rectangle • Big Rectangle

TECHNICAL SPECIFICATIONS Strip 990x30 px – 40 kb - HTML5, GIF ANIMATED OR STATIC, JPG – Big Rectangle 300x250 px – 80 kb - HTML5, GIF ANIMATED OR STATIC, JPG – Big Rectangle 2° scroll 300x250 px – 80 kb - HTML5, GIF ANIMATED OR STATIC, JPG – Medium Rectangle 300x100 px – 50 KB - PNG, HTML5, GIF ANIMATED OR STATIC, JPG – Leaderboard 728x90 – 80 KB - PNG, HTML5, GIF ANIMATED OR STATIC, JPG Masthead Mobile 300x100 px – 50 KB - PNG, HTML5, GIF ANIMATED OR STATIC, JPG – Big Rectangle Mobile 300x250 px – 80 kb - PNG, HTML5, GIF ANIMATED OR STATIC, JPG – Clickable Yes – provide target URL for each format Full javascript or iframe Yes for each format Redirect https Pixel Tracking and ClickCommand Yes for each format Dimensions 1920x1080 pixel Accepted Formats GIF STATIC / JPG Max weight 250 kb Clickable Yes – provide target URL Redirect https Yes only Pixel Tracking and ClickCommand descriptive header height 115 pixel for 1920x1080 image. The background must take account of 1020 pixels dedicated central body editorial, therefore it must be considered to have only pixels on the left and pixels on the right side for particular graphic. Consider the example in the attached psd to define the creativity for all user resolutions.

.PSD material example to download: http://adstatic.kataweb.it/doc/Manzoni-Template-Skin_2020_1920-1080_v1-1.zip Skin Standard

It’s allowed subjects in rotation only if the rotation is managed by the redirect Additional Notes

Delivery creatives 5 Working days before the publishing date

- 73 -

5.9 DOMINATION VERTICAL SITES

5.9.1 ALVOLANTE.IT DOMINATION and INSELLA DOMINATION

For full specifications please refer to the data sheets for the individual components involved. Below is a summary sheet sizes that make up the domination. Formats provided:

Desktop Tablet Smartphone • Skin Standard • Leaderboard • Strip (or SuperStrip) • Strip (or SuperStrip) • Big Rectangle (or VideoSpot • Big Rectangle (or VideoSpot or Half Page or Expandable) or Half Page or Expandable) • Big Rectangle 2° Scroll • Big Rectangle 2° Scroll • Masthead Mobile • Medium Rectangle • Medium Rectangle • Big Rectangle

TECHNICAL SPECIFICATIONS Strip 990x30 pixel – Weight 40 kb - HTML5, GIF ANIMATED OR STATIC, JPG – Big Rectangle 300x250 pixel – Weight 80 KB - HTML5, GIF ANIMATED OR STATIC, JPG – Medium Rectangle 300x100 pixel – weight 50 KB - HTML5, GIF ANIMATED OR STATIC, JPG – Leaderboard Tablet 728x90 pixel – Weight 80 KB- HTML5, GIF, JPG, PNG Masthead Mobile 300x100 pixel – weight 50 KB – HTML5, GIF, JPG, PNG Clickable Yes – provide target URL for each format Full javascript or iframe Yesfor each format Redirect https Pixel Tracking and ClickCommand Yesfor each format Dimensions 1920x1080 pixel Accepted Formats GIF STATIC / JPG Max weight 250 kb Clickable Yes – provide target URL Redirect https Yes only Pixel Tracking and ClickCommand descriptive header height 115 pixel for 1920x1080 image. The background must take account of 1020 pixels dedicated central body editorial, therefore it must be considered to have only pixels on the left and pixels on the right side for particular graphic. Consider the example in the attached psd to define the creativity for all user resolutions.

.PSD material example to download: http://adstatic.kataweb.it/doc/Manzoni-Template-Skin_2020_1920-1080_v1-1.zip Skin Standard Additional Notes It’s allowed subjects in rotation only if the rotation is managed by the redirect Delivery creatives 5 Working days before the publishing date

- 74 -

5.9.2 ALVOLANTE.IT ‘NEW’ PRICE LIST DOMINATION – Listini Nuovo -

It consists in the exclusive presence on the section “New Price List” of the site AlVolante.it. You can choose the pages that offer individual brands and models (quantitative impressions available by request to marketing) which be in Domination.

Formats provided:

Desktop Tablet Smartphone • Skin Standard • Leaderboard • Strip (or SuperStrip) • Strip (or SuperStrip) • Masthead Mobile • Big Rectangle • Big Rectangle • Big Rectangle

For full specifications please refer to the data sheets for the individual components involved. Below is a summary sheet sizes that make up the domination.

TECHNICAL SPECIFICATIONS Strip 990x30 pixel – Weight 40 kb - HTML5, GIF ANIMATED OR STATIC, JPG – Big Rectangle 300x250 pixel – Weight 80 KB - HTML5, GIF ANIMATED OR STATIC, JPG – Leaderboard Tablet 728x90 pixel – Weight 80 KB- HTML5, GIF, JPG, PNG Masthead Mobile 300x100 pixel – weight 50 KB – HTML5, GIF, JPG, PNG Clickable Yes – provide target URL for each format Full javascript or iframe Yesfor each format Redirect https Pixel Tracking and ClickCommand Yesfor each format Dimensions 1920x1080 pixel Accepted Formats GIF STATIC / JPG Max weight 250 kb Clickable Yes – provide target URL Redirect https Yes only Pixel Tracking and ClickCommand descriptive header height 115 pixel for 1920x1080 image. The background must take account of 1020 pixels dedicated central body editorial, therefore it must be considered to have only pixels on the left and pixels on the right side for particular graphic. Consider the example in the attached psd to define the creativity for all user resolutions.

.PSD material example to download: http://adstatic.kataweb.it/doc/Manzoni-Template-Skin_2020_1920-1080_v1-1.zip Skin Standard The intro is delivered with frequency 1 per user per day Additional Notes It’s allowed subjects in rotation only if the rotation is managed by the redirect Delivery creatives 5 Working days before the publishing date

- 75 -

5.9.3 ALVOLANTE.IT ‘USED’ PRICE LIST DOMINATION – Listini Usato -

It consists in the exclusive presence on the section “Used Price List” of the site AlVolante.it. You can choose the pages that offer individual brands (quantitative impressions available by request to marketing) which be in Domination.

Formats provided:

Desktop Tablet Smartphone • Skin Standard • Leaderboard • Strip (or SuperStrip) • Strip (or SuperStrip) • Masthead Mobile • Big Rectangle • Big Rectangle • Big Rectangle

For full specifications please refer to the data sheets for the individual components involved. Below is a summary sheet sizes that make up the domination.

TECHNICAL SPECIFICATIONS Strip 990x30 pixel – Weight 40 kb - HTML5, GIF ANIMATED OR STATIC, JPG – Big Rectangle 300x250 pixel – Weight 80 KB - HTML5, GIF ANIMATED OR STATIC, JPG – Leaderboard Tablet 728x90 pixel – Weight 80 KB- HTML5, GIF, JPG, PNG Masthead Mobile 300x100 pixel – weight 50 KB – HTML5, GIF, JPG, PNG Clickable Yes – provide target URL for each format Full javascript or iframe Yesfor each format Redirect https Pixel Tracking and ClickCommand Yesfor each format Dimensions 1920x1080 pixel Accepted Formats GIF STATIC / JPG Max weight 250 kb Clickable Yes – provide target URL Redirect https Yes only Pixel Tracking and ClickCommand descriptive header height 115 pixel for 1920x1080 image. The background must take account of 1020 pixels dedicated central body editorial, therefore it must be considered to have only pixels on the left and pixels on the right side for particular graphic. Consider the example in the attached psd to define the creativity for all user resolutions.

.PSD material example to download: http://adstatic.kataweb.it/doc/Manzoni-Template-Skin_2020_1920-1080_v1-1.zip Skin Standard

Additional Notes It’s allowed subjects in rotation only if the rotation is managed by the redirect Delivery creatives 5 Working days before the publishing date

- 76 -

5.9.4 BUSINESSINSIDER DOMINATION

BusinessInsider BusinessInsider BusinessInsider Desktop Tablet Smartphone • Leaderboard • Skin • Big Rectangle 1° scroll • Masthead Mobile • Big Rectangle 1° scroll • Big Rectangle 2° scroll • Big Rectangle • Big Rectangle 2° scroll

For full specifications please refer to the data sheets for the individual components involved. Here only a summary.

TECHNICAL SPECIFICATIONS Big Rectangle 1° scroll 300x250 pixel – Weight 80 KB HTML5, GIF ANIMATED or STATIC, JPG, PNG Big Rectangle 2* scroll 300x250 pixel – Weight 80 KB - HTML5, GIF ANIMATED or STATIC, JPG, PNG Leaderboard Tablet 728x90 pixel – Weight 80 KB- HTML5, GIF, JPG, PNG Masthead Mobile 300x100 pixel – weight 50 KB – HTML5, GIF, JPG, PNG Clickable Yes – provide target URL for each format Full Javascript or iframe Yes Redirect in https Pixel Tracking and ClickCommand Yes Dimensions 1920x1080 pixel Accepted Formats GIF STATIC / JPG Max weight 250 kb Clickable Yes – provide target URL Redirect https Yes only Pixel Tracking and ClickCommand descriptive header height 115 pixel for 1920x1080 image. The background must take account of 1020 pixels dedicated central body editorial, therefore it must be considered to have only pixels on the left and pixels on the right side for particular graphic. Consider the example in the attached psd to define the creativity for all user resolutions.

.PSD material example to download: http://adstatic.kataweb.it/doc/Manzoni-Template-Skin_2020_1920-1080_v1-1.zip Skin PC

Non sono ammessi soggetti in rotazione a meno che la rotazione non venga Additional Notes gestita dalla redirect

Delivery creatives: 5 Working days before the publishing date

- 77 -

5.9.5 CLIOMAKEUP DOMINATION

Desktop Tablet Smartphone • Leaderboard • Skin • Big Rectangle • Masthead Mobile • Big Rectangle • Medium Rectangle • Big Rectangle • Medium Rectangle

For full specifications please refer to the data sheets for the individual components involved. Here only a summary.

TECHNICAL SPECIFICATIONS Big Rectangle 300x250 pixel – Weight 80 KB HTML5, GIF ANIMATED or STATIC, JPG, PNG Medium Rectangle 300x100 pixel – weight 50 KB - HTML5, GIF ANIMATED or STATIC, JPG, PNG Leaderboard Tablet 728x90 pixel – Weight 80 KB- HTML5, GIF, JPG, PNG Masthead Mobile 300x100 pixel – weight 50 KB – HTML5, GIF, JPG, PNG Clickable Yes – provide target URL for each format Full Javascript or iframe Yes Redirect in https Pixel Tracking and ClickCommand Yes Dimensions 1920x1080 pixel Accepted Formats GIF STATIC / JPG Max weight 250 kb Clickable Yes – provide target URL Redirect https Yes only Pixel Tracking and ClickCommand descriptive header height 115 pixel for 1920x1080 image. The background must take account of 1020 pixels dedicated central body editorial, therefore it must be considered to have only pixels on the left and pixels on the right side for particular graphic. Consider the example in the attached psd to define the creativity for all user resolutions.

.PSD material example to download: http://adstatic.kataweb.it/doc/Manzoni-Template-Skin_2020_1920-1080_v1-1.zip Skin PC

Non sono ammessi soggetti in rotazione a meno che la rotazione non venga Additional Notes gestita dalla redirect

Delivery creatives: 5 Working days before the publishing date

- 78 -

5.9.6 D.IT DOMINATION

It consists in the exclusive presence on D site. For full specifications please refer to the data sheets for the individual components involved. Below is a summary sheet sizes that make up the domination.

Formats provided:

Desktop Tablet Smartphone • Skin Responsive D • Leaderboard • Big Rectangle • Big Rectangle (or VideoSpot or Half Page) (or VideoSpot or Half Page) • Masthead Mobile • Medium Rectangle • Medium Rectangle • Big Rectangle

TECHNICAL SPECIFICATIONS

Big Rectangle 300x250 pixel – Weight 80 KB HTML5, GIF ANIMATED or STATIC, JPG, PNG Medium Rectangle 300x100 pixel – weight 50 KB - HTML5, GIF ANIMATED or STATIC, JPG, PNG Leaderboard Tablet 728x90 pixel – Weight 80 KB- HTML5, GIF, JPG, PNG Masthead Mobile 300x100 pixel – weight 50 KB – HTML5, GIF, JPG, PNG Clickable Yes – provide target URLfor each format Full javascript or iframe Yesfor each format Redirect https Pixel Tracking and ClickCommand Yesfor each format 1920x1080 pixel - max weight 250 kb - GIF STATIC/JPG – editorial body 1140 pixel 1920x1080 pixel - max weight 250 kb - GIF STATIC/JPG – editorial body 1020 pixel Clickable Yes – provide target URL Redirect Yes solo Pixel Tracking and ClickCommand descriptive header height 115 pixel for 1920x1080 image. the background must take account of the pixels dedicated central body editorial, therefore it must be considered to have only pixels on the left and pixels on the right side for particular graphic. Consider the examples in the attached psd to define the creativity for all user resolutions. Both versions are mandatory.

.PSD material example to download (editorial body 1140 pixel) : http://adstatic.kataweb.it/doc/Manzoni-Template-Skin_2020_1920-1080_v1-D.zip

.PSD material example to download (editorial body 1020 pixel) : http://adstatic.kataweb.it/doc/Manzoni-Template-Skin_2020_1920-1080_v1-1.zip Skin Responsive

It’s allowed subjects in rotation only if the rotation is managed by the redirect Additional Notes Delivery creatives 5 Working days before the publishing date

- 79 -

5.9.7 DEEJAY DOMINATION

Desktop Tablet Smartphone

Leaderboard (header) Masthead Mobile Skin Standard Leaderboard Big Rectangle Superbanner -body sup (hp and news pages) -body sup (hp and news pages) Big Rectangle 2° Scroll Leaderboard Superbanner -body inf (hp and news pages) –body inf (hp and news pages) Big Rectangle Big Rectangle (or VideoSpot or Half Page) (or VideoSpot or Half Page) Big Rectangle 2° Scroll Big Rectangle 2° Scroll

TECHNICAL SPECIFICATIONS Superbanner 990x120 px – 100 KB - HTML5, GIF ANIMATED OR STATIC, JPG – Big Rectangle 300x250 px – 80 kb - HTML5, GIF ANIMATED OR STATIC, JPG – Big Rectangle 2° scroll 300x250 px – 80 kb - HTML5, GIF ANIMATED OR STATIC, JPG – Leaderboard Tablet 728x90 px – 80 KB - PNG, HTML5, GIF ANIMATED OR STATIC, JPG Masthead Mobile 300x100 px – 50 KB - PNG, HTML5, GIF ANIMATED OR STATIC, JPG – Big Rectangle Mobile 300x250 px – 80 kb - PNG, HTML5, GIF ANIMATED OR STATIC, JPG – Clickable Yes – provide target URL for each format Full javascript or iframe Yes for each format Redirect https Pixel Tracking and ClickCommand Yes for each format Dimensions 1920x1080 pixel Accepted Formats GIF STATIC / JPG Max weight 250 kb Clickable Yes – provide target URL Redirect https Yes only Pixel Tracking and ClickCommand descriptive header height 115 pixel for 1920x1080 image. The background must take account of 1020 pixels dedicated central body editorial, therefore it must be considered to have only pixels on the left and pixels on the right side for particular graphic. Consider the example in the attached psd to define the creativity for all user resolutions.

.PSD material example to download: http://adstatic.kataweb.it/doc/Manzoni-Template-Skin_2020_1920-1080_v1-1.zip Skin Standard

It’s allowed subjects in rotation only if the rotation is managed by the redirect Additional Notes Delivery creatives 5 Working days before the publishing date

- 80 -

5.9.8 ESPRESSO DOMINATION

It consists of the combined presence of formats on the site Espresso. For full specifications please refer to the data sheets for the individual components involved. Below is a summary sheet sizes that make up the domination. Formats provided:

Desktop Tablet Smartphone • Skin Standard • Strip (or SuperStrip) • Leaderboard • Big Rectangle • Big Rectangle (or VideoSpot or Half Page) (or VideoSpot or Half Page) • Big Rectangle 2° Scroll • Big Rectangle 2° Scroll • Masthead Mobile • Medium Rectangle • Medium Rectangle • Big Rectangle

TECHNICAL SPECIFICATIONS Strip 990x30 pixel – Weight 40 kb - HTML5, GIF ANIMATED OR STATIC, JPG – Big Rectangle 300x250 pixel – Weight 80 KB - HTML5, GIF ANIMATED OR STATIC, JPG – Medium Rectangle 300x100 pixel – weight 50 KB - HTML5, GIF ANIMATED OR STATIC, JPG – Leaderboard Tablet 728x90 pixel – Weight 80 KB- HTML5, GIF, JPG, PNG Masthead Mobile 300x100 pixel – weight 50 KB – HTML5, GIF, JPG, PNG Clickable Yes – provide target URL for each format Full javascript or iframe Yesfor each format Redirect https Pixel Tracking and ClickCommand Yesfor each format Dimensions 1920x1080 pixel Accepted Formats GIF STATIC / JPG Max weight 250 kb Clickable Yes – provide target URL Redirect https Yes only Pixel Tracking and ClickCommand descriptive header height 115 pixel for 1920x1080 image. The background must take account of 1020 pixels dedicated central body editorial, therefore it must be considered to have only pixels on the left and pixels on the right side for particular graphic. Consider the example in the attached psd to define the creativity for all user resolutions.

.PSD material example to download: http://adstatic.kataweb.it/doc/Manzoni-Template-Skin_2020_1920-1080_v1-1.zip Skin Standard Additional Notes It’s allowed subjects in rotation only if the rotation is managed by the redirect Delivery creatives 5 Working days before the publishing date

- 81 -

5.9.9 ILMETEO HOME PAGE DOMINATION

It consists of the combined presence of formats on the home page on the site ilMeteo.it. For full specifications please refer to the data sheets for the individual components involved. Below is a summary sheet sizes that make up the domination. Formats provided:

Desktop Tablet • Skin Standard • Strip (or SuperStrip) • Leaderboard • Big Rectangle • Big Rectangle (or VideoSpot or Half Page) (or VideoSpot or Half Page) • Big Rectangle 2° Scroll • Big Rectangle 2° Scroll • Medium Rectangle • Medium Rectangle

TECHNICAL SPECIFICATIONS Strip 990x30 pixel – Weight 40 kb - HTML5, GIF ANIMATED OR STATIC, JPG – Big Rectangle 300x250 pixel – Weight 80 KB - HTML5, GIF ANIMATED OR STATIC, JPG – Medium Rectangle 300x100 pixel – weight 50 KB - HTML5, GIF ANIMATED OR STATIC, JPG – Leaderboard Tablet 728x90 pixel – Weight 80 KB- HTML5, GIF, JPG, PNG Clickable Yes – provide target URL for each format Full javascript or iframe Yesfor each format Redirect https Pixel Tracking and ClickCommand Yesfor each format Dimensions 1920x1080 pixel Accepted Formats GIF STATIC / JPG Max weight 250 kb Clickable Yes – provide target URL Redirect https Yes only Pixel Tracking and ClickCommand descriptive header height 115 pixel for 1920x1080 image. The background must take account of 1020 pixels dedicated central body editorial, therefore it must be considered to have only pixels on the left and pixels on the right side for particular graphic. Consider the example in the attached psd to define the creativity for all user resolutions.

.PSD material example to download: http://adstatic.kataweb.it/doc/Manzoni-Template-Skin_2020_1920-1080_v1-1.zip Skin Standard Additional Notes It’s allowed subjects in rotation only if the rotation is managed by the redirect Delivery creatives 5 Working days before the publishing date

- 82 -

5.9.10 ILMETEO PREVISIONI DOMINATION

It consists of the combined presence of formats on the weather forecasts pages on the site ilMeteo.it. For full specifications please refer to the data sheets for the individual components involved. Below is a summary sheet sizes that make up the domination. Formats provided:

Desktop Tablet • Skin Standard • Strip (or SuperStrip) • Leaderboard • Big Rectangle • Big Rectangle (or VideoSpot or Half Page) (or VideoSpot or Half Page) • Big Rectangle 2° Scroll • Big Rectangle 2° Scroll • Medium Rectangle • Medium Rectangle

TECHNICAL SPECIFICATIONS Strip 990x30 pixel – Weight 40 kb - HTML5, GIF ANIMATED OR STATIC, JPG – Big Rectangle 300x250 pixel – Weight 80 KB - HTML5, GIF ANIMATED OR STATIC, JPG – Medium Rectangle 300x100 pixel – weight 50 KB - HTML5, GIF ANIMATED OR STATIC, JPG – Leaderboard Tablet 728x90 pixel – Weight 80 KB- HTML5, GIF, JPG, PNG Clickable Yes – provide target URL for each format Full javascript or iframe Yesfor each format Redirect https Pixel Tracking and ClickCommand Yesfor each format Dimensions 1920x1080 pixel Accepted Formats GIF STATIC / JPG Max weight 250 kb Clickable Yes – provide target URL Redirect https Yes only Pixel Tracking and ClickCommand descriptive header height 115 pixel for 1920x1080 image. The background must take account of 1020 pixels dedicated central body editorial, therefore it must be considered to have only pixels on the left and pixels on the right side for particular graphic. Consider the example in the attached psd to define the creativity for all user resolutions.

.PSD material example to download: http://adstatic.kataweb.it/doc/Manzoni-Template-Skin_2020_1920-1080_v1-1.zip Skin Standard Additional Notes It’s allowed subjects in rotation only if the rotation is managed by the redirect Delivery creatives 5 Working days before the publishing date

- 83 -

5.9.11 INSELLA.IT PRICE LIST DOMINATION – Listini -

It consists in the exclusive presence on the section “New Price List” of the site InSella.it. You can choose the pages that offer individual brands (quantitative impressions available by request to marketing) which be in Domination.

Formats provided:

Desktop Tablet Smartphone • Skin Standard • Leaderboard • Strip (or SuperStrip) • Strip (or SuperStrip) • Masthead Mobile • Big Rectangle • Big Rectangle • Big Rectangle

For full specifications please refer to the data sheets for the individual components involved. Below is a summary sheet sizes that make up the domination.

TECHNICAL SPECIFICATIONS Strip 990x30 pixel – Weight 40 kb - HTML5, GIF ANIMATED OR STATIC, JPG – Big Rectangle 300x250 pixel – Weight 80 KB - HTML5, GIF ANIMATED OR STATIC, JPG – Leaderboard Tablet 728x90 pixel – Weight 80 KB- HTML5, GIF, JPG, PNG Masthead Mobile 300x100 pixel – weight 50 KB – HTML5, GIF, JPG, PNG Clickable Yes – provide target URL for each format Full javascript or iframe Yesfor each format Redirect https Pixel Tracking and ClickCommand Yesfor each format Dimensions 1920x1080 pixel Accepted Formats GIF STATIC / JPG Max weight 250 kb Clickable Yes – provide target URL Redirect https Yes only Pixel Tracking and ClickCommand descriptive header height 115 pixel for 1920x1080 image. The background must take account of 1020 pixels dedicated central body editorial, therefore it must be considered to have only pixels on the left and pixels on the right side for particular graphic. Consider the example in the attached psd to define the creativity for all user resolutions.

.PSD material example to download: http://adstatic.kataweb.it/doc/Manzoni-Template-Skin_2020_1920-1080_v1-1.zip Skin Standard The intro is delivered with frequency 1 per user per day Additional Notes It’s allowed subjects in rotation only if the rotation is managed by the redirect Delivery creatives 5 Working days before the publishing date

- 84 -

5.9.12 LASTAMPA HOME PAGE DOMINATION

For full specifications please refer to the data sheets for the individual components involved. Below is a summary sheet sizes that make up the domination. Formats provided:

Desktop Tablet Smartphone • Skin Standard • Leaderboard (header) • Masthead Mobile • Superbanner – body sup • Leaderboard (body sup) • Big Rectangle • Superbanner – body inf • Leaderboard (body inf) • Strip (or SuperStrip) • Big Rectangle • Big Rectangle (or VideoSpot or Half Page) (or VideoSpot or Half Page) • Big Rectangle 2° Scroll • Big Rectangle 2° Scroll

TECHNICAL SPECIFICATIONS Superbanner 990x120 px – 100 KB - HTML5, GIF ANIMATED OR STATIC, JPG – Strip 990x30 px – 40 kb - HTML5, GIF ANIMATED OR STATIC, JPG – Big Rectangle 300x250 px – 80 kb - HTML5, GIF ANIMATED OR STATIC, JPG – Big Rectangle 2° scroll 300x250 px – 80 kb - HTML5, GIF ANIMATED OR STATIC, JPG – Leaderboard Tablet 728x90 px – 80 KB - PNG, HTML5, GIF ANIMATED OR STATIC, JPG Masthead Mobile 300x100 px – 50 KB - PNG, HTML5, GIF ANIMATED OR STATIC, JPG – Big Rectangle Mobile 300x250 px – 80 kb - PNG, HTML5, GIF ANIMATED OR STATIC, JPG – Clickable Yes – provide target URL for each format Full javascript or iframe Yes for each format Redirect https Pixel Tracking and ClickCommand Yes for each format Dimensions 1920x1080 pixel Accepted Formats GIF STATIC / JPG Max weight 250 kb Clickable Yes – provide target URL Redirect https Yes only Pixel Tracking and ClickCommand descriptive header height 115 pixel for 1920x1080 image. The background must take account of 1020 pixels dedicated central body editorial, therefore it must be considered to have only pixels on the left and pixels on the right side for particular graphic. Consider the example in the attached psd to define the creativity for all user resolutions.

.PSD material example to download: http://adstatic.kataweb.it/doc/Manzoni-Template-Skin_2020_1920-1080_v1-1.zip Skin Standard

It’s allowed subjects in rotation only if the rotation is managed by the redirect Additional Notes

Delivery creatives 5 Working days before the publishing date

- 85 -

5.9.13 MYMOVIES.IT HOME PAGE DOMINATION It consists of the exclusive presence of all formats on the home page of the MyMovies website. For full specifications please refer to the data sheets for the individual components involved. Below is a summary sheet. Formats provided:

MYMovies – Desktop MYMovies – TABLET MYMovies - Smartphone

• Intro CrossDevice – freq 1/day • Intro CrossDevice – freq 1/day • Intro CrossDevice – freq 1/day • Skin or Masthead • Leaderboard • Masthead Mobile • Strip (o SuperStrip) • Strip (o SuperStrip) • Big Rectangle Mobile • Big Rectangle • Big Rectangle

TECHNICAL SPECIFICATIONS

Strip 990x30 pixel – Weight 40 kb - HTML5, GIF ANIMATED OR STATIC, JPG – Big Rectangle 300x250 pixel – Weight 80 KB - HTML5, GIF ANIMATED OR STATIC, JPG – Leaderboard Tablet 728x90 pixel – Weight 80 KB- HTML5, GIF, JPG, PNG Masthead Mobile 300x100 pixel – weight 50 KB – HTML5, GIF, JPG, PNG Clickable Yes – provide target URLfor each format Yes- it’s accepted full javascript or iframe or pixel tracking and click command both Redirect https for strip than big rectangle Dimensions 1920x1080 pixel Accepted Formats GIF STATIC / JPG Max weight 250 kb Clickable Yes – provide target URL Redirect https Yes only Pixel Tracking and ClickCommand descriptive header height 115 pixel for 1920x1080 image. The background must take account of 1020 pixels dedicated central body editorial, therefore it must be considered to have only pixels on the left and pixels on the right side for particular graphic. Consider the example in the attached psd to define the creativity for all user resolutions. .PSD material example to download: Skin Standard http://adstatic.kataweb.it/doc/Manzoni-Template-Skin_2020_1920-1080_v1-1.zip 1366x768 pixel – Max Weight 250 kb – GIF/JPG - MANDATORY Desktop 1366x1024 pixel – Max Weight 250 kb – GIF/JPG - OPTIONAL Tablet 600x600 pixel – Max Weight 80 kb - GIF/JPG - MANDATORY Smartphone 420x740 pixel – Max Weight 50 Kb – GIF/JPG - OBBLIGATORIA 740x360 pixel – Max Weight 50 Kb – GIF/JPG - OBBLIGATORIA Clickable Yes – provide target URL Duration 15 seconds Redirect https Yes - Full javascript and/or Pixel Tracking and ClickCommand • AUTOMATIC after the scheduled Duration Closure • MANDATORY "Close" button on TOP RIGHT Yes – starting always OFF –activated/deactivated by user click on Intro Cross Device Audio specific button The intro is delivered with frequency 1 per user per day Additional Notes It’s allowed subjects in rotation only if the rotation is managed by the redirect Delivery creatives 5 Working days before the publishing date

- 86 -

5.9.14 MYMOVIES.IT DOMINATION

MYMovies – Desktop MYMovies – TABLET MYMovies - MSITE

Masthead or Leadeaboard Leaderboard Masthead Mobile Strip (or SuperStrip) Strip (or SuperStrip) Big Rectangle Mobile Big Rectangle Big Rectangle Medium Rectangle Medium Rectangle

CARATTERISTICHE TECNICHE Masthead Desktop 970x250 pixel – weight 100 KB – HTML5, GIF, JPG, PNG Big Rectangle Desktop 300x250 pixel – Weight 80 KB – HTML5, GIF, JPG, PNG Strip Desktop 990x30 pixel – weight 40 kb - HTML5, GIF, JPG, PNG Medium Rectangle Desktop 300x100 pixel – weight 50 KB - HTML5, GIF, JPG, PNG Strip tablet 990x30 pixel – weight 40 kb – HTML5, GIF ANIMATED or STATIC, JPG, PNG Big Rectangle tablet 300x250 pixel – Weight 80 KB - HTML5, GIF ANIMATED or STATIC, JPG, PNG Leaderboard tablet 728x90 pixel – Weight 80 KB- HTML5, GIF ANIMATED or STATIC, JPG, PNG Medium Rectangle tablet 300x100 pixel – weight 50 KB - HTML5, GIF ANIMATED or STATIC, JPG, PNG Big Rectangle mobile 300x250 pixel – Weight 80 KB - HTML5, GIF ANIMATED or STATIC, JPG, PNG Masthead mobile 300x100 pixel – weight 50 KB - HTML5, GIF ANIMATED or STATIC, JPG, PNG Clickable Yes – provide target URL for each format Full Javascript or iframe Yes Pixel Tracking and Redirect https ClickCommand Yes

Additional Notes Subject rotation is not admitted

Delivery creatives: 5 Working days before the publishing date

- 87 -

5.9.15 NETWORK DAYBYDAY DOMINATION

It consists of the exclusive presence of all formats on DeAByDay Network. For full specifications please refer to the data sheets for the individual components involved. Below is a summary sheet

Formats provided:

Desktop Tablet Smartphone

• Skin • Leaderboard • Strip (or SuperStrip) • Big Rectangle 1° scroll • Big Rectangle 1° scroll (or Video Spot or Half Page) (or Video Spot or Half Page) • Big Rectangle 2° scroll • Masthead Mobile • Big Rectangle 2° scroll • Medium Rectangle • Big Rectangle • Medium Rectangle

TECHNICAL SPECIFICATIONS Strip 990x30 pixel – Weight 40 kb - HTML5, GIF ANIMATED OR STATIC, JPG – Big Rectangle 1° scroll 300x250 pixel – Weight 80 KB - HTML5, GIF ANIMATED OR STATIC, JPG – Big Rectangle 2° scroll 300x250 pixel – Weight 80 KB - HTML5, GIF ANIMATED OR STATIC, JPG – Medium Rectangle 300x100 pixel – weight 50 KB - HTML5, GIF ANIMATED OR STATIC, JPG Leaderboard Tablet 728x90 pixel – Weight 80 KB- HTML5, GIF, JPG, PNG Masthead Mobile 300x100 pixel – weight 50 KB – HTML5, GIF, JPG, PNG Clickable Yes – provide target URL for each format Full javascript or iframe Yesfor each format Pixel Tracking and Redirect https ClickCommand Yesfor each format Dimensions 1920x1080 pixel Accepted Formats GIF STATIC / JPG Max weight 250 kb Clickable Yes – provide target URL Redirect https Yes only Pixel Tracking and ClickCommand descriptive header height 115 pixel for 1920x1080 image. The background must take account of 1020 pixels dedicated central body editorial, therefore it must be considered to have only pixels on the left and pixels on the right side for particular graphic. Consider the example in the attached psd to define the creativity for all user resolutions.

.PSD material example to download: http://adstatic.kataweb.it/doc/Manzoni-Template-Skin_2020_1920-1080_v1-1.zip Skin Standard

It’s allowed subjects in rotation only if the rotation is managed by the redirect Additional Notes Delivery creatives 5 Working days before the publishing date

- 88 -

5.10 DOMINATION TEMATICHE

5.10.1 DOMINATION BEAUTY, MODA, LIFESTYLE

For full specifications please refer to the data sheets for the individual components involved. Below is a summary sheet sizes that make up the domination.

Formats provided:

Desktop Tablet Smartphone • Skin Responsive D • Leaderboard • Big Rectangle • Big Rectangle (or VideoSpot or Half Page) (or VideoSpot or Half Page) • Masthead Mobile • Medium Rectangle • Medium Rectangle • Big Rectangle

TECHNICAL SPECIFICATIONS

Big Rectangle 300x250 pixel – Weight 80 KB HTML5, GIF ANIMATED or STATIC, JPG, PNG Medium Rectangle 300x100 pixel – weight 50 KB - HTML5, GIF ANIMATED or STATIC, JPG, PNG Leaderboard Tablet 728x90 pixel – Weight 80 KB- HTML5, GIF, JPG, PNG Masthead Mobile 300x100 pixel – weight 50 KB – HTML5, GIF, JPG, PNG Clickable Yes – provide target URLfor each format Full javascript or iframe Yesfor each format Redirect https Pixel Tracking and ClickCommand Yesfor each format 1920x1080 pixel - max weight 250 kb - GIF STATIC/JPG – editorial body 1140 pixel 1920x1080 pixel - max weight 250 kb - GIF STATIC/JPG – editorial body 1020 pixel Clickable Yes – provide target URL Redirect Yes solo Pixel Tracking and ClickCommand descriptive header height 115 pixel for 1920x1080 image. the background must take account of the pixels dedicated central body editorial, therefore it must be considered to have only pixels on the left and pixels on the right side for particular graphic. Consider the examples in the attached psd to define the creativity for all user resolutions. Both versions are mandatory.

.PSD material example to download (editorial body 1140 pixel) : http://adstatic.kataweb.it/doc/Manzoni-Template-Skin_2020_1920-1080_v1-D.zip

.PSD material example to download (editorial body 1020 pixel) : http://adstatic.kataweb.it/doc/Manzoni-Template-Skin_2020_1920-1080_v1-1.zip Skin Responsive

Additional Notes It’s allowed subjects in rotation only if the rotation is managed by the redirect Delivery creatives 5 Working days before the publishing date

- 89 -

5.10.2 DOMINATION ECONOMIA,MOTORI,SPETTACOLI,SPORT,SALUTE,TECNOLOGIA,VIAGGI

Below is a summary sheet sizes that make up the domination. Formats provided:

Desktop Tablet Smartphone

• Skin • Leaderboard • Strip (or SuperStrip) • Big Rectangle 1° scroll • Big Rectangle 1° scroll (or Video Spot or Half Page) (or Video Spot or Half Page) • Big Rectangle 2° scroll • Masthead Mobile • Big Rectangle 2° scroll • Medium Rectangle • Big Rectangle • Medium Rectangle

TECHNICAL SPECIFICATIONS Strip 990x30 pixel – Weight 40 kb - HTML5, GIF ANIMATED OR STATIC, JPG – Big Rectangle 1° scroll 300x250 pixel – Weight 80 KB - HTML5, GIF ANIMATED OR STATIC, JPG – Big Rectangle 2° scroll 300x250 pixel – Weight 80 KB - HTML5, GIF ANIMATED OR STATIC, JPG – Medium Rectangle 300x100 pixel – weight 50 KB - HTML5, GIF ANIMATED OR STATIC, JPG Leaderboard Tablet 728x90 pixel – Weight 80 KB- HTML5, GIF, JPG, PNG Masthead Mobile 300x100 pixel – weight 50 KB – HTML5, GIF, JPG, PNG Clickable Yes – provide target URL for each format Full javascript or iframe Yesfor each format Redirect https Pixel Tracking and ClickCommand Yesfor each format Dimensions 1920x1080 pixel Accepted Formats GIF STATIC / JPG Max weight 250 kb Clickable Yes – provide target URL Redirect https Yes only Pixel Tracking and ClickCommand descriptive header height 115 pixel for 1920x1080 image. The background must take account of 1020 pixels dedicated central body editorial, therefore it must be considered to have only pixels on the left and pixels on the right side for particular graphic. Consider the example in the attached psd to define the creativity for all user resolutions.

.PSD material example to download: http://adstatic.kataweb.it/doc/Manzoni-Template-Skin_2020_1920-1080_v1-1.zip Skin Standard

It’ s allowed subjects in rotation only if the rotation is managed by the redirect Additional Notes Delivery creatives 5 Working days before the publishing date

- 90 -

5.10.3 FOOD DOMINATION

It consists of the combined presence of formats on the cooking recipes pages of the D site and Repubblica Sapori. For full specifications please refer to the data sheets for the individual components involved. Below is a summary sheet sizes that make up the domination.

Formats provided:

Desktop Tablet Smartphone

• Skin Responsive D • Leaderboard • Strip (or SuperStrip) • Big Rectangle 1° scroll • Big Rectangle 1° scroll (or Video Spot or Half Page) (or Video Spot or Half Page) • Big Rectangle 2° scroll • Masthead Mobile • Big Rectangle 2° scroll • Medium Rectangle • Big Rectangle • Medium Rectangle

TECHNICAL SPECIFICATIONS

Big Rectangle 300x250 pixel – Weight 80 KB HTML5, GIF ANIMATED or STATIC, JPG, PNG Medium Rectangle 300x100 pixel – weight 50 KB - HTML5, GIF ANIMATED or STATIC, JPG, PNG Leaderboard Tablet 728x90 pixel – Weight 80 KB- HTML5, GIF, JPG, PNG Masthead Mobile 300x100 pixel – weight 50 KB – HTML5, GIF, JPG, PNG Clickable Yes – provide target URLfor each format Full javascript or iframe Yes for each format Pixel Tracking and Redirect https ClickCommand Yes for each format 1920x1080 pixel - max weight 250 kb - GIF STATIC/JPG – editorial body 1140 pixel 1920x1080 pixel - max weight 250 kb - GIF STATIC/JPG – editorial body 1020 pixel Clickable Yes – provide target URL Redirect Yes solo Pixel Tracking and ClickCommand descriptive header height 115 pixel for 1920x1080 image. the background must take account of the pixels dedicated central body editorial, therefore it must be considered to have only pixels on the left and pixels on the right side for particular graphic. Consider the examples in the attached psd to define the creativity for all user resolutions. Both versions are mandatory.

.PSD material example to download (editorial body 1140 pixel) : http://adstatic.kataweb.it/doc/Manzoni-Template-Skin_2020_1920-1080_v1-D.zip

.PSD material example to download (editorial body 1020 pixel) : http://adstatic.kataweb.it/doc/Manzoni-Template-Skin_2020_1920-1080_v1-1.zip Skin Responsive

Additional Notes It’s allowed subjects in rotation only if the rotation is managed by the redirect Delivery creatives 5 Working days before the publishing date

- 91 -

5.10.4 RADIO ON AIR DOMINATION

It consists of the combined presence of formats on Onair pages of Deejay, Capital, RadioItalia and M2O sites. For full specifications please refer to the data sheets for the individual components involved. Below is a summary sheet sizes that make up the domination.

Formats provided:

Desktop Tablet Smartphone • Leaderboard • Skin • Big Rectangle • Masthead Mobile • Big Rectangle (or Video Spot or Half Page) • Big Rectangle (or Video Spot or Half Page)

TECHNICAL SPECIFICATIONS

Big Rectangle 300x250 pixel – Weight 80 KB HTML5, GIF ANIMATED or STATIC, JPG, PNG Leaderboard Tablet 728x90 pixel – Weight 80 KB- HTML5, GIF, JPG, PNG Masthead Mobile 300x100 pixel – weight 50 KB – HTML5, GIF, JPG, PNG Clickable Yes – provide target URL for each format Full javascript or iframe Yes Redirect https Pixel Tracking and ClickCommand Yes Dimensions 1920x1080 pixel Accepted Formats GIF STATIC / JPG Max weight 250 kb Clickable Yes – provide target URL Redirect https Yes only Pixel Tracking and ClickCommand descriptive header height 115 pixel for 1920x1080 image. The background must take account of 1020 pixels dedicated central body editorial, therefore it must be considered to have only pixels on the left and pixels on the right side for particular graphic. Consider the example in the attached psd to define the creativity for all user resolutions.

.PSD material example to download: http://adstatic.kataweb.it/doc/Manzoni-Template-Skin_2020_1920-1080_v1-1.zip Skin Standard

Additional Notes It’s allowed subjects in rotation only if the rotation is managed by the redirect Delivery creatives 5 Working days before the publishing date

- 92 -

5.11 DOMINATION PREMIUM NEWS HOMEPAGE – Repubblica, Huffington

For full specifications please refer to the data sheets for the individual components involved. Below is a summary sheet sizes that make up the domination. Formats provided:

Desktop

Repubblica HP • Skin Standard • 4 Superbanner for First Page Domination – 9 Superbanner for Total Domination • Strip (o SuperStrip) • Big Rectangle (or Video Spot) first and second scroll

HuffingtonPost HP • Skin Standard • 4 Big Rectangle (or Video Spot or Half Page) • Superbanner

Tablet

Repubblica HP • Leaderboard under menu • 4 Leaderboard for First Page Domination – 9 Leaderboard for Total Domination • Big Rectangle (or Video Spot) first and second scroll

HuffingtonPost HP • Leaderboard • 4 Big Rectangle (o Video Spot o Half Page) • Leaderboard – bottom

Smartphone

Repubblica HP • Masthead Mobile • 6 Big Rectangle Mobile for First Page Domination – 11 for Total Domination

HuffingtonPost HP • Masthead Mobile • 4 Big Rectangle (o Video Spot o Half Page)

- 93 -

TECHNICAL SPECIFICATIONS Superbanner 990x120 px – 100 KB - HTML5, GIF ANIMATED OR STATIC, JPG – Strip 990x30 px – 40 kb - HTML5, GIF ANIMATED OR STATIC, JPG – Big Rectangle 300x250 px – 80 kb - HTML5, GIF ANIMATED OR STATIC, JPG – Masthead Mobile 300x100 px – 50 KB - PNG, HTML5, GIF ANIMATED OR STATIC, JPG – Big Rectangle Mobile 300x250 px – 80 kb - PNG, HTML5, GIF ANIMATED OR STATIC, JPG – Clickable Yes – provide target URL for each format Full javascript or iframe Yes for each format Redirect https Pixel Tracking and ClickCommand Yes for each format Dimensions 1920x1080 pixel Accepted Formats GIF STATIC / JPG Max weight 250 kb Clickable Yes – provide target URL Redirect https Yes only Pixel Tracking and ClickCommand descriptive header height 115 pixel for 1920x1080 image. The background must take account of 1020 pixels dedicated central body editorial, therefore it must be considered to have only pixels on the left and pixels on the right side for particular graphic. Consider the example in the attached psd to define the creativity for all user resolutions.

.PSD material example to download: http://adstatic.kataweb.it/doc/Manzoni-Template-Skin_2020_1920-1080_v1-1.zip Skin Standard

It’s allowed subjects in rotation only if the rotation is managed by the redirect Additional Notes

Delivery creatives 5 Working days before the publishing date

- 94 -

5.12 INTRO CROSS DEVICE

It's a product that consists in an overlay over the website content in full screen mode. Different creatives are requested for different devices.

NOTE ADMITTED DELIVERY OF ONLY ONE RESPONSIVE FORMAT BY FULL REDIRECT 1x1 WITH CERTIFIED PROVIDER

ON TABLET AND MOBILE SITE IT IS EXCLUDED FROM BROWSER CHROME

TECHNICAL SPECIFICATIONS – PC/DESKTOP Dimensions img 16:9 - 1366x768 pixel Dimensions on line Adaptive to the screen resolution Accepted Formats GIF /JPG or full redirect Max Weight 200 KB Animation Yes Duration 15 seconds • AUTOMATIC after the scheduled Duration Closure • MANDATORY "Close" button on TOP RIGHT Yes – starting always OFF – Audio It can only be activated/deactivated by user click on specific button Frame per second Max 18 fps Clickable Yes – provide target URL Full javascript Yes (*) Redirect https Pixel Tracking and ClickCommand Yes • Transparencies are not allowed • It’ delivered with frequency cap 1 / Daily or 5 / Weekly • Abmitted 2 subject rotation for week products. Abmitted only 1 subject for day/weekend products. Abmitted more than 2 subject if this rotation is provided with only one “redirect”.

Additional Notes ** For HTML5 only redirect

(*) THE FUNCTIONALITY EXPLAINED – FITNESS OF THE BROWSER WINDOW – IS MUST BE PROVIDED BY REDIRECT. IF YOU DO NOT GET TO, YOU ARE ADVISED TO FOCUS THE DETAILS OF THE ADVERTISING MESSAGE TO THE PIXEL 500 HEIGHT (OF 1000X620 AVAILABLE) TO ENABLE THE USERS TO READ EVEN WITH LESS THAN SCREEN RESOLUTION 1024X768

- 95 -

TECHNICAL SPECIFICATIONS - TABLET Dimensions Max 600x600 pixel Accepted Formats GIF/JPEG or full redirect https Max Weight 80 KB Animation Yes Duration 15 seconds • AUTOMATIC after the scheduled Duration Closure • MANDATORY "Close" button on TOP RIGHT Yes – starting always OFF – Audio It can only be activated/deactivated by user click on specific button Frame per second Max 18 fps Clickable Yes – provide target URL Full javascript Yes Redirect https Pixel Tracking and ClickCommand Yes • Transparencies are not allowed • It’ delivered with frequency cap 1 / Daily or 5 / Weekly • Abmitted 2 subject rotation for week products. Abmitted only 1 subject for day/weekend products. Abmitted more than 2 subject if this rotation is provided with only one Additional Notes “redirect”.

TECHNICAL SPECIFICATIONS - SMARTPHONE Portrait Dimensions 420x740 pixel Landscape Dimensions 740x360 pixel Accepted Formats .PNG/JPEG STATIC Max Weight 50 KB for each image Clickable Yes – provide target URL optimized for Mobile

• Full Redirect HTTPS IS ADMITTED • Click Command and Tracking Pixel ARE ADMITTED • It’s delivered with frequency cap 1 /day per user Additional Notes • Display duration - max 15 seconds

Delivery creatives 5 Working days before the publishing date

- 96 -

5.13 INTRO CROSS DEVICE VIDEO

It's a product that consists in an overlay over the website content in full screen mode. Different creatives are requested for different devices.

Delivery creatives 5 Working days before the publishing date

NOTE ADMITTED DELIVERY OF ONLY ONE RESPONSIVE FORMAT BY FULL REDIRECT 1x1 WITH CERTIFIED PROVIDER

ON TABLET AND MOBILE SITE IT IS EXCLUDED FROM BROWSER CHROME

TECHNICAL SPECIFICATIONS – PC/DESKTOP Background Image 1000x620 pixel – PNG format – max weight 100 KB Poster Image 640x360 pixel – PNG format – max weight 100 KB Dimensions video 640x360 pixel Dimensions on line Adaptive to the screen resolution Accepted Formats video versions .mp4 and .webm are both required Weight | Duration 1,5 MB Video 15 seconds 1,8 MB Video 20 seconds (NB) 2,2 MB Video 30 seconds Animation Yes • AUTOMATIC after the scheduled Duration Closure • MANDATORY "Close" button on TOP RIGHT Yes – starting always OFF – Audio It can only be activated/deactivated by user click on specific button Frame per second Max 18 fps Clickable Yes – provide target URL Full javascript Yes Pixel Tracking and ClickCommand Yes Redirect https Rich Media Yes • Transparencies are not allowed • It’ delivered with frequency cap 1 / Daily or 5 / Weekly • Abmitted 2 subject rotation for week products. Abmitted only 1 subject for day/weekend products. Abmitted more than 2 subject if this rotation is provided with only one Additional Notes redirect”.

(NB) VERSION WITH 30 seconds VIDEO MUST BE APPROVED BY PUBLISHER AND MARRKETING MANZONI BEFORE PUT ON LINE

IT MUST BE CONSIDERED ALSO RICH MEDIA COST

- 97 -

TECHNICAL SPECIFICATIONS - TABLET Dimensions Max 728x600 pixel Accepted Formats Redirect Full javascript (*) https 1,5 MB Video 15 seconds 1,8 MB Video 20 seconds Weight | Duration 2,2 MB Video 30 seconds(NB) Animation Yes • AUTOMATIC after the scheduled Duration Closure • MANDATORY "Close" button on TOP RIGHT Yes – starting always OFF – Audio It can only be activated/deactivated by user click on specific button Frame per second Max 18 fps • Transparencies are not allowed • It’ delivered with frequency cap 1 / Daily or 5 / Weekly • Abmitted only 1 subject for day/weekend products. Abmitted more than 2 subject if this rotation is provided with only one Additional Notes “redirect”.

(NB) VERSION WITH 30 seconds VIDEO MUST BE APPROVED BY PUBLISHER AND MARRKETING MANZONI BEFORE PUT ON LINE

(*) The specifications of the materials to be supplied may vary based on the chosen provider

IT MUST BE CONSIDERED ALSO RICH MEDIA COST

TECHNICAL SPECIFICATIONS - SMARTPHONE Display Full Screen Accepted Formats Redirect Full javascript (*) Duration 15 seconds Clickable Yes – provide target URL optimized for Mobile/Iphone • AUTOMATIC after the scheduled Duration Closure • MANDATORY "Close" button on TOP RIGHT The format can contain video; it can be activated at the tap; in this case the creative does not close in the expected time, to allow the display, and the Video closure is at the user's discretion • it’s delivered with frequency cap 1 / day for user Additional Notes • format can contain social buttons

(*) The specifications of the materials to be supplied may vary based on the chosen provider

In particular, if the provider is Weborama, templates to download can be found at this link Version with Video: http://guide.weboramaitalia.it/?template=38356

IT MUST BE CONSIDERED ALSO RICH MEDIA COST

- 98 -

5.14 SINGLE PRODUCTS CROSS DEVICE – ALVOLANTE and INSELLA

The single product cross is composed by formats that can be different for specific depending on whether the use is by Desktop,Tablet or Smartphone.

It will be possible to use the same material on each of the different devices where the dimensions in pixel are the same, applying the technical specifications made for the only tablet or smartphone. Materials for tablet and smartphone may be delivered on pc. Vice versa is not always true.

NOTE: MASTHEAD AND SUPERBANNER MUST BE DELIVERED ONLY ON DESKTOP. ONLY THE FORMAT LEADERBOARD IS DELIVERED ON TABLET

For full specifications please refer to the data sheets for the individual components involved. Below is a summary sheet for multidevice products.

Desktop Tablet Smartphone Masthead Leaderboard Masthead Mobile 970x250 pixel – weight 100 KB 728x90 pixel – Weight 80 KB 300x100 pixel – weight 50 KB – Superbanner Leaderboard Masthead Mobile 990x120 pixel – weight 100 KB 728x90 pixel – Weight 80 KB 300x100 pixel – weight 50 KB – Leaderboard Leaderboard Masthead Mobile 728x90 pixel – Weight 80 KB 728x90 pixel – Weight 80 KB 300x100 pixel – weight 50 KB – Big Rectangle Big Rectangle Big Rectangle 300x250 pixel – weight 80 KB 300x250 pixel – weight 80 KB 300x250 pixel – weight 80 KB Video Spot Video Spot Video Spot 300x250 pixel - weight 1,2 MB 300x250 pixel - weight 1,2 MB 300x250 pixel - weight 1,2 MB

Delivery creatives: 3 Working days before the publishing date

- 99 -

5.15 SINGLE PRODUCTS CROSS DEVICE - BUSINESSINSIDER

The single product cross is composed by formats that can be different for specific depending on whether the use is by Desktop,Tablet or Smartphone.

It will be possible to use the same material on each of the different devices where the dimensions in pixel are the same, applying the technical specifications made for the only tablet or smartphone. Materials for tablet and smartphone may be delivered on pc. Vice versa is not always true.

NOTE: MASTHEAD AND SUPERBANNER MUST BE DELIVERED ONLY ON DESKTOP. ONLY THE FORMAT LEADERBOARD IS DELIVERED ON TABLET

For full specifications please refer to the data sheets for the individual components involved. Below is a summary sheet for multidevice products.

Desktop Tablet Smartphone Masthead Leaderboard Masthead Mobile 970x250 pixel – weight 100 KB 728x90 pixel – Weight 80 KB 300x100 pixel – weight 50 KB – Superbanner Leaderboard Masthead Mobile 990x120 pixel – weight 100 KB 728x90 pixel – Weight 80 KB 300x100 pixel – weight 50 KB – Leaderboard Leaderboard Masthead Mobile 728x90 pixel – Weight 80 KB 728x90 pixel – Weight 80 KB 300x100 pixel – weight 50 KB – Big Rectangle Big Rectangle Big Rectangle 300x250 pixel – weight 80 KB 300x250 pixel – weight 80 KB 300x250 pixel – weight 80 KB Video Spot Video Spot Video Spot 300x250 pixel - weight 1,2 MB 300x250 pixel - weight 1,2 MB 300x250 pixel - weight 1,2 MB

Delivery creatives: 3 Working days before the publishing date

- 100 -

5.16 SINGLE PRODUCTS CROSS DEVICE - CLIOMAKUP

The single product cross is composed by formats that can be different for specific depending on whether the use is by Desktop,Tablet or Smartphone.

It will be possible to use the same material on each of the different devices where the dimensions in pixel are the same, applying the technical specifications made for the only tablet or smartphone. Materials for tablet and smartphone may be delivered on pc. Vice versa is not always true.

NOTE: MASTHEAD AND SUPERBANNER MUST BE DELIVERED ONLY ON DESKTOP. ONLY THE FORMAT LEADERBOARD IS DELIVERED ON TABLET

For full specifications please refer to the data sheets for the individual components involved. Below is a summary sheet for multidevice products.

Desktop Tablet Smartphone Masthead Leaderboard Masthead Mobile 970x250 pixel – weight 100 KB 728x90 pixel – Weight 80 KB 300x100 pixel – weight 50 KB – Superbanner Leaderboard Masthead Mobile 990x120 pixel – weight 100 KB 728x90 pixel – Weight 80 KB 300x100 pixel – weight 50 KB – Leaderboard Leaderboard Masthead Mobile 728x90 pixel – Weight 80 KB 728x90 pixel – Weight 80 KB 300x100 pixel – weight 50 KB – Big Rectangle Big Rectangle Big Rectangle 300x250 pixel – weight 80 KB 300x250 pixel – weight 80 KB 300x250 pixel – weight 80 KB Video Spot Video Spot Video Spot 300x250 pixel - weight 1,2 MB 300x250 pixel - weight 1,2 MB 300x250 pixel - weight 1,2 MB

Delivery creatives: 3 Working days before the publishing date

- 101 -

5.17 SINGLE PRODUCTS CROSS DEVICE – HUFFINGTON POST

The single product cross is composed by formats that can be different for specific depending on whether the use is by Desktop,Tablet or Smartphone.

It will be possible to use the same material on each of the different devices where the dimensions in pixel are the same, applying the technical specifications made for the only tablet or smartphone. Materials for tablet and smartphone may be delivered on pc. Vice versa is not always true.

NOTE: MASTHEAD AND SUPERBANNER MUST BE DELIVERED ONLY ON DESKTOP. ONLY THE FORMAT LEADERBOARD IS DELIVERED ON TABLET

For full specifications please refer to the data sheets for the individual components involved. Below is a summary sheet for multidevice products.

Desktop Tablet Smartphone Masthead Leaderboard Masthead Mobile 970x250 pixel – weight 100 KB 728x90 pixel – Weight 80 KB 300x100 pixel – weight 50 KB – Superbanner Leaderboard Masthead Mobile 990x120 pixel – weight 100 KB 728x90 pixel – Weight 80 KB 300x100 pixel – weight 50 KB – Leaderboard Leaderboard Masthead Mobile 728x90 pixel – Weight 80 KB 728x90 pixel – Weight 80 KB 300x100 pixel – weight 50 KB – Big Rectangle Big Rectangle Big Rectangle 300x250 pixel – weight 80 KB 300x250 pixel – weight 80 KB 300x250 pixel – weight 80 KB Video Spot Video Spot Video Spot 300x250 pixel - weight 1,2 MB 300x250 pixel - weight 1,2 MB 300x250 pixel - weight 1,2 MB

Delivery creatives: 3 Working days before the publishing date

- 102 -

5.18 SINGLE PRODUCTS CROSS DEVICE – ILMETEO

The single product cross is composed by formats that can be different for specific depending on whether the use is by Desktop,Tablet or Smartphone.

It will be possible to use the same material on each of the different devices where the dimensions in pixel are the same, applying the technical specifications made for the only tablet or smartphone. Materials for tablet and smartphone may be delivered on pc. Vice versa is not always true.

NOTE: MASTHEAD AND SUPERBANNER MUST BE DELIVERED ONLY ON DESKTOP. ONLY THE FORMAT LEADERBOARD IS DELIVERED ON TABLET

For full specifications please refer to the data sheets for the individual components involved. Below is a summary sheet for multidevice products.

Desktop Tablet Smartphone Masthead Leaderboard 970x250 pixel – weight 100 KB 728x90 pixel – Weight 80 KB Not applicable Superbanner Leaderboard 990x120 pixel – weight 100 KB 728x90 pixel – Weight 80 KB Not applicable Leaderboard Leaderboard 728x90 pixel – Weight 80 KB 728x90 pixel – Weight 80 KB Not applicable Big Rectangle Big Rectangle Big Rectangle 300x250 pixel – weight 80 KB 300x250 pixel – weight 80 KB 300x250 pixel – weight 80 KB Video Spot Video Spot Video Spot 300x250 pixel - weight 1,2 MB 300x250 pixel - weight 1,2 MB 300x250 pixel - weight 1,2 MB Medium Rectangle Medium Rectangle 300x100 pixel - weight 22 KB 300x100 pixel - weight 22 KB Not applicable

Delivery creatives: 3 Working days before the publishing date

- 103 -

5.19 SINGLE PRODUCTS CROSS DEVICE – LA STAMPA

The single product cross is composed by formats that can be different for specific depending on whether the use is by Desktop,Tablet or Smartphone.

It will be possible to use the same material on each of the different devices where the dimensions in pixel are the same, applying the technical specifications made for the only tablet or smartphone. Materials for tablet and smartphone may be delivered on pc. Vice versa is not always true.

NOTE: MASTHEAD AND SUPERBANNER MUST BE DELIVERED ONLY ON DESKTOP. ONLY THE FORMAT LEADERBOARD IS DELIVERED ON TABLET

For full specifications please refer to the data sheets for the individual components involved. Below is a summary sheet for multidevice products.

Desktop Tablet Smartphone Masthead Leaderboard Masthead Mobile 970x250 pixel – weight 100 KB 728x90 pixel – Weight 80 KB 300x100 pixel – weight 50 KB – Superbanner Leaderboard Masthead Mobile 990x120 pixel – weight 100 KB 728x90 pixel – Weight 80 KB 300x100 pixel – weight 50 KB – Leaderboard Leaderboard Masthead Mobile 728x90 pixel – Weight 80 KB 728x90 pixel – Weight 80 KB 300x100 pixel – weight 50 KB – Big Rectangle Big Rectangle Big Rectangle 300x250 pixel – weight 80 KB 300x250 pixel – weight 80 KB 300x250 pixel – weight 80 KB Video Spot Video Spot Video Spot 300x250 pixel - weight 1,2 MB 300x250 pixel - weight 1,2 MB 300x250 pixel - weight 1,2 MB

Delivery creatives: 3 Working days before the publishing date

- 104 -

5.20 SINGLE PRODUCTS CROSS DEVICE - MYMOVIES

The single product cross is composed by formats that can be different for specific depending on whether the use is by Desktop,Tablet or Smartphone.

It will be possible to use the same material on each of the different devices where the dimensions in pixel are the same, applying the technical specifications made for the only tablet or smartphone. Materials for tablet and smartphone may be delivered on pc. Vice versa is not always true.

NOTE: MASTHEAD AND SUPERBANNER MUST BE DELIVERED ONLY ON DESKTOP. ONLY THE FORMAT LEADERBOARD IS DELIVERED ON TABLET

For full specifications please refer to the data sheets for the individual components involved. Below is a summary sheet for multidevice products.

Desktop Tablet Smartphone Masthead Leaderboard Masthead Mobile 970x250 pixel – weight 100 KB 728x90 pixel – Weight 80 KB 300x100 pixel – weight 50 KB – Superbanner Leaderboard Masthead Mobile 990x120 pixel – weight 100 KB 728x90 pixel – Weight 80 KB 300x100 pixel – weight 50 KB – Leaderboard Leaderboard Masthead Mobile 728x90 pixel – Weight 80 KB 728x90 pixel – Weight 80 KB 300x100 pixel – weight 50 KB – Big Rectangle Big Rectangle Big Rectangle 300x250 pixel – weight 80 KB 300x250 pixel – weight 80 KB 300x250 pixel – weight 80 KB Video Spot Video Spot Video Spot 300x250 pixel - weight 1,2 MB 300x250 pixel - weight 1,2 MB 300x250 pixel - weight 1,2 MB

Delivery creatives: 3 Working days before the publishing date

- 105 -

5.21 SINGLE PRODUCTS CROSS DEVICE – NETWORK DEABYDAY

The single product cross is composed by formats that can be different for specific depending on whether the use is by Desktop,Tablet or Smartphone.

It will be possible to use the same material on each of the different devices where the dimensions in pixel are the same, applying the technical specifications made for the only tablet or smartphone. Materials for tablet and smartphone may be delivered on pc. Vice versa is not always true.

NOTE: MASTHEAD AND SUPERBANNER MUST BE DELIVERED ONLY ON DESKTOP. ONLY THE FORMAT LEADERBOARD IS DELIVERED ON TABLET

For full specifications please refer to the data sheets for the individual components involved. Below is a summary sheet for multidevice products.

Desktop Tablet Smartphone Masthead Leaderboard Masthead Mobile 970x250 pixel – weight 100 KB 728x90 pixel – Weight 80 KB 300x100 pixel – weight 50 KB – Superbanner Leaderboard Masthead Mobile 990x120 pixel – weight 100 KB 728x90 pixel – Weight 80 KB 300x100 pixel – weight 50 KB – Leaderboard Leaderboard Masthead Mobile 728x90 pixel – Weight 80 KB 728x90 pixel – Weight 80 KB 300x100 pixel – weight 50 KB – Big Rectangle Big Rectangle Big Rectangle 300x250 pixel – weight 80 KB 300x250 pixel – weight 80 KB 300x250 pixel – weight 80 KB Video Spot Video Spot Video Spot 300x250 pixel - weight 1,2 MB 300x250 pixel - weight 1,2 MB 300x250 pixel - weight 1,2 MB

Delivery creatives: 3 Working days before the publishing date

- 106 -

5.22 SINGLE PRODUCTS CROSS DEVICE – PREMIUM NEWS HOMEPAGE

The single product cross is composed by formats that can be different for specific depending on whether the use is by Desktop,Tablet or Smartphone.

It will be possible to use the same material on each of the different devices where the dimensions in pixel are the same, applying the technical specifications made for the only tablet or smartphone. Materials for tablet and smartphone may be delivered on pc. Vice versa is not always true.

NOTE: MASTHEAD AND SUPERBANNER MUST BE DELIVERED ONLY ON DESKTOP. ONLY THE FORMAT LEADERBOARD IS DELIVERED ON TABLET

For full specifications please refer to the data sheets for the individual components involved. Below is a summary sheet for multidevice products.

Desktop Tablet Smartphone Masthead Leaderboard Masthead Mobile 970x250 pixel – weight 100 KB 728x90 pixel – Weight 80 KB 300x100 pixel – weight 50 KB – Superbanner Leaderboard Masthead Mobile 990x120 pixel – weight 100 KB 728x90 pixel – Weight 80 KB 300x100 pixel – weight 50 KB – Leaderboard Leaderboard Masthead Mobile 728x90 pixel – Weight 80 KB 728x90 pixel – Weight 80 KB 300x100 pixel – weight 50 KB – Big Rectangle Big Rectangle Big Rectangle 300x250 pixel – weight 80 KB 300x250 pixel – weight 80 KB 300x250 pixel – weight 80 KB Video Spot Video Spot Video Spot 300x250 pixel - weight 1,2 MB 300x250 pixel - weight 1,2 MB 300x250 pixel - weight 1,2 MB

Delivery creatives: 3 Working days before the publishing date

- 107 -

5.23 SINGLE PRODUCTS CROSS DEVICE - TEMATICHE

The single product cross is composed by formats that can be different for specific depending on whether the use is by Desktop,Tablet or Smartphone.

It will be possible to use the same material on each of the different devices where the dimensions in pixel are the same, applying the technical specifications made for the only tablet or smartphone. Materials for tablet and smartphone may be delivered on pc. Vice versa is not always true.

NOTE: MASTHEAD AND SUPERBANNER MUST BE DELIVERED ONLY ON DESKTOP. ONLY THE FORMAT LEADERBOARD IS DELIVERED ON TABLET

For full specifications please refer to the data sheets for the individual components involved. Below is a summary sheet for multidevice products.

Desktop Tablet Smartphone Masthead Leaderboard Masthead Mobile 970x250 pixel – weight 100 KB 728x90 pixel – Weight 80 KB 300x100 pixel – weight 50 KB – Superbanner Leaderboard Masthead Mobile 990x120 pixel – weight 100 KB 728x90 pixel – Weight 80 KB 300x100 pixel – weight 50 KB – Leaderboard Leaderboard Masthead Mobile 728x90 pixel – Weight 80 KB 728x90 pixel – Weight 80 KB 300x100 pixel – weight 50 KB – Big Rectangle Big Rectangle Big Rectangle 300x250 pixel – weight 80 KB 300x250 pixel – weight 80 KB 300x250 pixel – weight 80 KB Video Spot Video Spot Video Spot 300x250 pixel - weight 1,2 MB 300x250 pixel - weight 1,2 MB 300x250 pixel - weight 1,2 MB

Delivery creatives: 3 Working days before the publishing date

- 108 -

5.24 SINGLE PRODUCTS CROSS DEVICE – LOCAL SITES

The single product cross is composed by formats that can be different for specific depending on whether the use is by Desktop,Tablet or Smartphone for Local Republic or GNN Sites or Corrieri.

It will be possible to use the same material on each of the different devices where the dimensions in pixel are the same, applying the technical specifications made for the only tablet or smartphone. Materials for tablet and smartphone may be delivered on pc. Vice versa is not always true.

IL Centro, La Città di Salerno, RETE8, GNN, ILSecoloXIX, Metropolis, , Gruppo Corrieri Umbria, The Meditelegraph, Repubblica, La Stampa

MASTHEAD AND SUPERBANNER MUST BE DELIVERED ONLY ON DESKTOP. ONLY THE FORMAT LEADERBOARD IS DELIVERED ON TABLET

For full specifications please refer to the data sheets for the individual components involved. Below is a summary sheet for multidevice products. Desktop Tablet Smartphone Masthead Leaderboard Masthead Mobile 970x250 pixel – weight 100 KB 728x90 pixel – Weight 80 KB 300x100 pixel – weight 50 KB – Superbanner Leaderboard Masthead Mobile 990x120 pixel – weight 100 KB 728x90 pixel – Weight 80 KB 300x100 pixel – weight 50 KB – Leaderboard Leaderboard Masthead Mobile 728x90 pixel – Weight 80 KB 728x90 pixel – Weight 80 KB 300x100 pixel – weight 50 KB – Big Rectangle Big Rectangle Big Rectangle 300x250 pixel – weight 80 KB 300x250 pixel – weight 80 KB 300x250 pixel – weight 80 KB Video Spot Video Spot Video Spot 300x250 pixel - weight 1,2 MB 300x250 pixel - weight 1,2 MB 300x250 pixel - weight 1,2 MB

Delivery creatives: 3 Working days before the publishing date

- 109 -

5.25 PREROLL CROSS DEVICE

Delivery on pc, msite, tablet, app ios and android. The format consists of a preroll video of 15-20 seconds delivered into the player publishing tablet, smartphone and applications where the format is supported.

Delivery creatives: 3 Working days before the publishing date

TECHNICAL SPECIFICATIONS PC + ALL DEVICE Dimensions video 640x360 pixel or superior with same ratio 1280x720 pixel Recommended .mp4- Codec Windows Media Video 9 – MPEG, H264 –even accepted files .flv,.mov, .wmv, .avi, - but they will be compressed and Accepted Formats converted into a .mp4 format file in order to allow the correct delivery Max Weight 1,5 MB Duration Max 20 seconds Bit Rate >= 1500 kbps Frame Rate Max 25 fps Aspect Ratio 16:9 Clickable Yes – provide target URL – IT’S NOT CLICKABLE on iPhone with IOS < 10 Yes - XML VAST2/3 Compliant with these constraints: ▪ only Linear node - .mp4 and .webm ▪ Sequence number valued Full in XML ▪ No Companion Pixel Tracking and Redirect https ClickCommand Yes • Companion is not admitted • Subject rotation abmitted if it is managed with one redirect

Not Admitted VPAID - EVENTUAL REQUEST OF VPAID or WRAPPER MUST Additional Notes BE AUTHORIZED BY MKTG MANZONI

- 110 -

5.26 PREROLL LONG FORMAT CROSS DEVICE

Delivery on pc, msite, tablet, app ios and android. The format consists of a preroll video of 30 seconds delivered into the player publishing tablet, smartphone and applications where the format is supported.

Delivery creatives: 3 Working days before the publishing date .

TECHNICAL SPECIFICATIONS PC + ALL DEVICE Dimensions video 640x360 pixel or superior with same ratio 1280x720 pixel Recommended .mp4- Codec Windows Media Video 9 – MPEG, H264 –even accepted files .flv,.mov, .wmv, .avi, - but they will be compressed and Accepted Formats converted into a .mp4 format file in order to allow the correct delivery Max Weight 1,5 MB Duration Max 30 seconds Bit Rate >= 1500 kbps Frame Rate Max 25 fps Aspect Ratio 16:9 Clickable Yes – provide target URL – IT’S NOT CLICKABLE on iPhone with IOS < 10 Yes - XML VAST3 Compliant with these constraints: ▪ only Linear node - .mp4 and .webm ▪ Sequence number valued Full in XML ▪ No Companion Redirect https Pixel Tracking and ClickCommand Yes • Companion is not admitted • Subject rotation abmitted if it is managed by the redirect • SKIP inserted by Manzoni on direct preroll • In case of redirects preroll is MANDATORY that the vast redirect has the indication on the Linear node of skipoffset=”00:00:15” – (VAST3)

Additional Not Admitted VPAID - EVENTUAL REQUEST OF VPAID or WRAPPER MUST BE Notes AUTHORIZED BY MKTG MANZONI

- 111 -

5.27 PREROLL REPUBBLICA YOUTUBE, NETWORK YOUTUBE - SKIPPABLE

Delivery on Repubblica Channel on YouTube, Or Gedi Channels on YouTube

Skip – 5 seconds

Delivery creatives: 3 Working days before the publishing date

TECHNICAL SPECIFICATIONS PC + ALL DEVICE Dimensions video 640x360 pixel or superior with same ratio 1280x720 pixel Recommended .mp4- Codec Windows Media Video 9 – MPEG, H264 –even accepted files .flv,.mov, .wmv, .avi, - but they will be compressed and Accepted Formats converted into a .mp4 format file in order to allow the correct delivery Max Weight 1,5 MB Duration Min 15 seconds Max 30 seconds Bit Rate >= 1500 kbps Frame Rate Max 25 fps Aspect Ratio 16:9 Clickable Yes – provide target URL – Yes - XML VAST3 Compliant with these constraints: ▪ only Linear node - ▪ .mp4 (various versions), .webm, m3u8, 3gpp ▪ Sequence number valued Redirect https Full in XML ▪ No Companion (NB) Pixel Tracking and ClickCommand Yes

• Companion is not admitted • Subject rotation abmitted if it is managed by the redirect • SKIP inserted by Manzoni on direct preroll Additional • In case of redirects preroll is MANDATORY that the vast redirect has the indication Notes on the Linear node of skipoffset=”00:00:05” – (VAST3)

(NB) MULTIPLE VAST, VAST WRAPPERS, VAST VPAID ARE NOT ALLOWED Vast Complete rediret accepted only by DCM for the allowed tracking you must follow the lists of certified YouTube providers/vendors

- 112 -

5.28 PREROLL REPUBBLICA YOUTUBE, NETWORK YOUTUBE – NOT SKIPPABLE

Delivery on Repubblica Channel on YouTube, Or Gedi Channels on YouTube

Delivery creatives: 3 Working days before the publishing date

TECHNICAL SPECIFICATIONS PC + ALL DEVICE Dimensions video 640x360 pixel or superior with same ratio 1280x720 pixel Recommended .mp4- Codec Windows Media Video 9 – MPEG, H264 –even accepted files .flv,.mov, .wmv, .avi, - but they will be compressed and Accepted Formats converted into a .mp4 format file in order to allow the correct delivery Max Weight 1,5 MB Duration Max 20 seconds Bit Rate >= 1500 kbps Frame Rate Max 25 fps Aspect Ratio 16:9 Clickable Yes – provide target URL – Yes - XML VAST3 Compliant with these constraints: ▪ only Linear node - ▪ .mp4 (various versions), .webm, m3u8, 3gpp ▪ Sequence number valued Redirect https Full in XML ▪ No Companion (NB) Pixel Tracking and ClickCommand Yes

Additional • Companion is not admitted Notes • Subject rotation abmitted if it is managed by the redirect

(NB) MULTIPLE VAST, VAST WRAPPERS, VAST VPAID ARE NOT ALLOWED Vast Complete rediret accepted only by DCM for the allowed tracking you must follow the lists of certified YouTube providers/vendors

- 113 -

5.29 PROGRESSIVE WEBAPP REPUBBLICA – SPONSORSHIP REP:

Delivery on PC, msite, tablet on the REP: progressive webapp

TECHNICAL SPECIFICATIONS

Superbanner 990x120 pixel – weight 100 KB – ANIMATED OR STATIC GIF, JPG Big Rectangle 300x250 pixel – Weight 80 KB - ANIMATED OR STATIC GIF, JPG Clickable Yes – provide target URL –

▪ Full Redirects ARE NOT ADMITTED Additional Notes ▪ Tracking Pixel (in https) or Click Comand ARE ADMITTED Delivery creatives 5 Working days before the publishing date

- 114 -

6. E-MAIL MARKETING

The materials must be delivered at least 5 working days before the date of submission, in order to allow for testing. They must be provided the addresses to be used for items of the test.

6.1 DEM (Direct Mail Marketing)

GENERAL TECHNICAL SPECIFICATIONS Composition Html page, correctly formatted, composed by text and/or images Dimensions 500x600 pixel Max total weights 60 KB Accepted Formats gif – jpeg - png In html page it must be insert target URL to associate to the image or text Provide an alternative text in ASCII format (.txt). Attention: only ASCII e NOT WORD For example: è=è à=à ù=ù etc etc Provide e-mail object (creative subject) Apply to all text a font with an absolute size. Ex Replace the symbol "€" with the word "euro" in order to avoid display problems Mandatory Replace accents with apostrophes Redirect images are NOT admitted Text or images with blinking elements within the creative are NOT admitted “style sheets " in the html code or external ( css file. ) are NOT admitted Javascript use is NOT admitted Not admitted ActiveX controls are NOT admitted Attachments of any type / format ( . exe , . pdf , flash, etc) are NOT admitted To use the background color ( other than white ) is NOT admitted Background image is NOT admitted White text is NOT admitted It is NOT admitted to use

It is NOT admitted to use tags such as " < map area shape .... " to link the images. Links must be associated to each image individually . The solution to this problem may be to "break " the images into several parts and link them individually. Max length 65 characters • Strongly recommended: NOT use of terms such as " free ", " gratis ", etc. in Mail Object order to avoid the spam filters . • Do not use a single large image (must be divide it into several parts, avoid using parts of text converted into images. It is recommended to create the Reccomendations message with parts of text and images separated in equal proportions. • At the DEM is added a publisher text , which contains legal information , such as privacy policies and the ability to request removal from the list of items • It’s active a DEM creative creation service – for info [email protected] • It’s possibile to convey embedded video hosted elsewhere – by choice on YT, Additional Notes site or client server, blank page, other – for info [email protected] Landing Page Max Width 750 pixel – Max Lenght 800 pixel – Max Weight 130 KB Thankyou Page Max Width 550 pixel – Max Lenght 350 pixel – Max Weight 70/80 KB Delivery creatives 3 Working days before the publishing date

- 115 -

6.2 SMS

TECHNICAL SPECIFICATIONS Only High Quality SMS with DLR (delivery receipt) 160 characters N.B. some characters can have double value, for Number of characters available for single SMS example: € % Number of characters object 11 characters Number of characters dynamic short link 14 characters send preview Max 3 smarpthone numbers for test sending Quotation on demand. The additional SMS will be counted from 154 character and you will hava availability up to the 306 SMS multi-part character (153 + 153) BUSINESS NAME STATE VAT NUMBER FISCAL CODE REGISTERED OFFICE ADDRESS CERTIFIED ELECTRONIC MAIL (PEC) Informations for Sender Registration TELEFON NUMBER

Delivery creatives 3 Working days before the publishing date

- 116 -