EQUITANA 2017, Pressemappe, Seite 2

EQUITANA 2017: The thrill of pure They all come to EQUITANA: top athletes and top sires, sports and recreational riders from all disciplines, drivers, and horsemanship fans. And regardless of whether you want to build a riding facility, buy a pair of riding trousers or watch the greatest equestrians train: at the Exhibition Centre in Essen from 18 to 26 March, EQUITANA brings together everyone and everything the international world of equestrianism has to offer right now. Where else can you choose from more than 1,600 different varieties of basic, special and supplementary feedstuffs; try out 700 different saddles; or inspect one of the about 100 horse trailers on display?

Visitors can look forward to a top-notch programme: training evenings with Ingrid Klimke and Pat Parelli; live training sessions with stars such as , Ludger Beerbaum, Andreas Ostholt and Christian Ahlmann; an exclusive stallion show featuring the German State Studs; the HOP TOP Show gala; and the new VOLTI-MAGIC vaulting show. The entire programme adds up to a 700- hour programme full of lessons, cup events and shows.

Exclusive training night: “INGRID KLIMKE live” presented by SAP

Dressage, jumping, cavaletti work and cross-country riding – like few INGRID KLIMKE live

others, Olympic, world and Monday, 20 March European champion Ingrid Klimke 8:00 p.m., Hall 6 embodies a multifaceted, humane training philosophy. In the two-hour show on 20 March entitled “INGRID KLIMKE live”, the probably most versatile rider in Germany will offer insights into her philosophy along with valuable tips audience members can incorporate in their daily horse training at home. “From bush to , we’ll show off everything we’ve got”, says Ingrid Klimke. “Above all, I want to demonstrate the joy I feel working with horses. My wish would be that all members of the audience, regardless of their preferred riding style, can take home something that night they’ll want to try out the very next day.”

EQUITANA 2017, Pressemappe, Seite 3

Learning from world and Olympic champions

A total of 80 instructors, trainers, and top athletes will participate in EQUITANA’s daytime programme. With Isabell Werth, Ludger Beerbaum, Andreas Ostholt, Frank Ostholt, Christian Ahlmann and -Selke, top international stars will pass on their skills in impressive daily demonstrations. Training is also a key topic emphasised by the German Equestrian Federation (FN). Topics range from basic training to high-performance sports. The focus is on creative riding lessons for children, modern jumping, safe cross-country riding, safety in driving, riding style comparisons (“Western meets Classic”) and a dressage lesson with German national coach .

Pavo HENGSTE 2017 presents the German State Studs

Pavo HENGSTE 2017

Sunday, 19 March 8:00 p.m., Hall 6

Top stallions in top hands – that’s one way to succinctly describe this year’s EQUITANA breeding show HENGSTE. On 19 March, the German State Studs will bring their star sires along with some of the most successful German dressage riders to EQUITANA’s large ring: DSP Belantis under Isabell Werth, Imperio TSF under , Ben Kingsley under Helen Langehanenberg and Illuminati S under Fabienne Lütkemeier. The show promises to become a “parade of stallions” in all their diversity – before the start of the breeding season. In “Pavo HENGSTE 2017”, the German State Studs will open up their treasure chests to show off their jewels – from living cultural assets to cold-blooded breeds to riding ponies and thoroughbred Arabians to highly advanced warm-blooded top performers.

EQUITANA 2017, Pressemappe, Seite 4

“Passepartout” – the new HOP TOP Show at EQUITANA

HOP TOP Show “Passepartout”

Saturday, 18 March Wednesday, 22 March Friday, 24 March Saturday, 25 March

8:00 p.m., Hall 6

When Amicale Equestre de la Montagnette steps into EQUITANA’s large ring – with her 30 Camargue horses, no less – she’ll take the audience on a journey to the unique landscape of the Camargue and call up memories of the most beautiful holiday they’ve ever been on. With the new HOP TOP Show “Passepartout”, EQUITANA frames life’s special moments, stories and encounters in a poetic setting. As always, the HOP TOP Show has attracted the stars of the community: joining Lorenzo, the Flying Frenchman who again this year will bring both his famous white Lusitano and his black up-and-comers to Essen, Alizée Froment and her Sultan will show off the subtlest of communication skills using barely visible signals. Spaniard Santi Serra Camps enchants audiences with his playful handling of his Friesian horses. Team Norka from the Vaulting Club Cologne-Dünnwald, the reigning German team champions, get audiences fired up with a lineup of top stars gathered around world and European champion Patric Looser – like Working Equitation specialist Mitja Hinzpeter and Team Signum Sattelservice.

EQUITANA 2017, Pressemappe, Seite 5

PAT PARELLI live on 23 March

PAT PARELLI live

Thursday, 23 March 8:00 p.m., Hall 6

Pat Parelli will perform in his own evening show at EQUITANA for the third time after 2011 and 2013. The exclusive programme on 23 March promises to deliver one thing above all: two hours of pure Parelli! His training concept, Parelli Natural Horsemanship (PNH), has emerged as one of the most well-known and successful training concepts of its kind. The method functions as foundational training for each rider to build upon individually. Respect, trust and communication are the cornerstones of working with the horse.

Premiere I: EQUITANA Education

“9 days, 9 trainers” – that’s the tagline for the premiere of the new “EQUITANA Education” EQUITANA Education format. In daily seminars, some of

equestrianism’s most well-known horse- 9 days, 9 trainers (wo)men will deliver an instructive programme in Hall 1A – from “fine riding” to Daily from 11:00 a.m. - 1.30 p.m., training tips and motivation to ranch trail. The 3:30 p.m. - 6:00 p.m. following trainers will be at the premiere: Uta Hall 1a Gräf, Horst Becker, Kenzie Dysli, Linda Tellington-Jones, Bernd Hackl, Sandra Schneider, Stefan Baumgartner, Ute Holm and Peter Kreinberg. The seminars are scheduled to run daily from 11:00 am to 1:30 pm and from 3:30 pm to 6:00 pm. A separate ticket is required to attend.

EQUITANA 2017, Pressemappe, Seite 6

Premiere II: BLEYER VOLTI-MAGIC, the gala show for fans of equestrian vaulting

BLEYER VOLTI-MAGIC

Sunday, 26 March 2:00 p.m., Hall 6

It’s kind of magic: high-performance sports and shows, acrobatic feats and a rousing atmosphere among fans – EQUITANA’s new event “BLEYER VOLTI- MAGIC” fuses all facets of vaulting. Top stars and future hopefuls among the horse acrobats will present an exclusive programme during the two-hour premiere of the show on Sunday afternoon, 26 March. Featuring individual, team and pas-de-deux, VOLTI-MAGIC delivers horse acrobatics on the highest level of performance, clearly showing why vaulting is so popular these days.

EQUITANA 2017, Pressemappe, Seite 7

750 exhibitors to put on largest equestrian sports display anywhere

EQUITANA 2017

750 exhibitors from 30 countries

From top-to-bottom stable constructions with modern exercise pen designs to horse exercisers to horse muesli, from the latest fashion trends to must-have accessories: EQUITANA comprises the major international brands and manufacturers as part of the most extensive overview of the latest developments in the equestrian sports market. In 2017, EQUITANA’s exhibition area will be a bit squeezed, though: due to renovation work at the Exhibition Centre Essen, two entire exhibition halls won’t be available this year. Some 750 exhibitors from 30 countries will present their product assortments and innovations.

For breeders, professional horse farms and horse owners, EQUITANA is the top choice when it comes to riding, horse care, and the construction, operation and maintenance of equestrian sports facilities and stables. EQUITANA’s largest exhibition area, Hall 3, will feature products for all kinds of equestrian operations: solutions for stable and riding facility construction, stable and farm technology, and horse transport. EQUITANA offers the largest selection of horse trailers anywhere.

EQUITANA 2017, Pressemappe, Seite 8

EQUITANA’s cup competitions

KATINA Showcup

Sunday, 19 March 4:00 p.m., Hall 6

VOLVO Fahrsport- Cup

Tuesday, 21 March 4:00 p.m., Hall 6

USG Indoor- Vielseitigkeit

Nine cup competitions will be held at EQUITANA, featuring young talents and Wednesday, 22 March seasoned professionals alike. In the KATINA Showcup (19 March), the show 12:30 p.m., Hall 6 stars of tomorrow will show off their skills in liberty dressage, quadrilles, circus Böckmann Reining lessons and freestyle. Drivers will take the reins at the VOLVO Driving Cup (21 Cup March). Using hedges, tree trunks and keyholes, the large ring will be transformed into a cross-country course for the USG Indoor Eventing Thursday, 23 March 12:30 p.m., Hall 6 Championship (22 March). On Western Day (23 March), the top stars will compete in the Böckmann Reining Cup and the IDEXX Cutting Cup. Retuning to IDEXX Cutting Cup EQUITANA for the second time will be the deukavallo Horse & Dog Trail (24 March), which rewards teamwork and close communication between human, Thursday, 23 March 4:00 p.m., Hall 6 horse and dog. Riders participating in the LOUVEN Working Equitation Cup (24 March) will perform dressage tasks, clear trail obstacles and complete a speed Deukavallo Horse & trail. A new addition to EQUITANA: the Golden Jumper Cup presented by Dog Trail

REITER REVUE International (25 March). Wearing imaginative customers, Friday, 24 March about 20 juniors will face each other in a Class L pony show jumping 12:30 p.m., Hall 6 competition in front of a large audience. Beautiful horses of all Baroque breeds LOUVEN Working in a high-calibre dressage competition – that’s the KÖNIGS Baroque Horse Cup Equitation-Cup on the second EQUITANA Sunday (26 March). Friday, 24 March www.equitana.com 4:00 p.m., Hall 6

REITER REVUE Golden Jumper Cup

Saturday, 25 March 4:00 p.m., Hall 6

KÖNIGS Barockpferde-Cup

Sunday, 26 March 10:30 a.m., Hall 6

EQUITANA 2017, Pressemappe, Seite 9 EQUITANA to stay in Essen: Contract extension through 2021

“All horses to Essen” - that tongue-in-cheek tagline will remain true in future, as well. At home in Essen since its premiere in 1972, EQUITANA agreed early to EQUITANA to stay in Essen an extension of its contract with Messe Essen through 2021. Every other year, Contract extension the world’s largest equestrian sports fair takes up the entire site and draws more through 2021 than 200,000 visitors, making it one of the most-attended trade fairs in

Germany.

One crucial factor leading to the decision was the positive outlook at the Essen location: one of the most technically advanced exhibition centres is being built right now, right in the centre of the Rhine-Ruhr metropolitan region.

“We’re very satisfied with the development of the Essen trade fair location: once the modernisation effort is finished, the site will be absolutely perfect for EQUITANA. It’s something that opens up entirely new options for our exhibitors and us”, says Hans-Joachim Erbel, CEO of Reed Exhibitions Deutschland, explaining the contract extension.

Oliver P. Kuhrt, managing director of Messe Essen, also emphasises the modernisation’s utility: “We’re pleased that we were able to secure the long-term commitment of a major trade fair such as EQUITANA. Without the conversion to create the new Exhibition Centre Essen, this would not have been possible.” Once the modernisation is complete, the Exhibition Centre Essen will boast eight large single-storey halls, which are sure to significantly enhance logistics and orientation.

The next EQUITANA will take place from 9 to 17 March 2019.

EQUITANA 2017, Pressemappe, Seite 10

Your contact to the

EQUITANA Press Department

Reed Exhibitions Deutschland GmbH Project EQUITANA Press Department Völklinger Straße 4 40219 Düsseldorf [email protected]

Dr. Mike Seidensticker Press Spokesman Tel: +49 (0) 211 90 191-128 [email protected]

Christian Reiß Deputy Press Spokesman Tel: +49 (0) 211 90 191-221 [email protected]

Olesja Kehler Press Officer Tel: +49 (0) 211 90 191-348 [email protected]

Press Registration:

On-site at Press Centre WEST.

EQUITANA Press Centre: Messe Essen, Press Centre West

Opening Hours: 18 to 26 March 2017, daily from 9:30 a.m. to 7:00 p.m.

EQUITANA 2017, Pressemappe, Seite 11

EQUITANA Floor Plan

Press Centre WEST

EQUITANA 2017, Pressemappe, Seite 12