YYeellllooww JJoouurrnnaalliissmm:: IInntteennttiioonnaallllyy MMiisslleeaaddiinngg CCoommmmuunniiccaattiioonn

BACKGROUND THESIS SHORT-TERM IMPACT

Competition between journalists Joseph Pulitzer and The report of the The usage of the William Randolph Hearst demonstrated that exaggerated term "Yellow sinking of the U.S.S. or inaccurate communication has power. The lack of Journalism" likely Maine in Havana stems from The truth during the late 19th century, when yellow Harbor created an Yellow Kid, a journalism arose, perpetrated flashy and fabricated enemy even without cartoon which headlines- creating a precedent of misunderstanding in suspicion of foul play. caused tension between Hearst the news, and resulting in panic and long term and Pulitzer as sensationalism. New York Journal, 1898, "Who they battled for Destroyed the Maine?" cartoonist Outcault's services MAIN IDEAS President William and for the greater McKinley is shown with print market. Yellow Journalism is the rise of "jingo gnats" trying to sway him into pro-war sensationalism through biased or Outcault, 1863, "The Yellow Kid" action. flashy stores presented as objective Berryman, 1898, "Pesky, but truth by newspapers Harmless" Joseph Pulit zer was the publisher BUILD-UP of the New York World. HISTORICAL SIGNIFICANCE William Randolph Hearst , was the As competition between Pulitzer and Hearst publisher of the New York Journal. Yellow journalism grew, headlines became flashier and more led to popular inaccurate as a ploy to raise sales. The men Opper, 1898, "Atlas Joe" support for the Spanish-American strove to make their newspapers Major Charact erist ics entertaining above all else; crafting pictures, War, which -Dominant graphics resulted in the US games, and contests to gain readers. -Multi-column headlines, acquisition of overseas territory. Max Fisher, 2015, "16 maps that Americans -Self promotion don't like to talk about" -Salacious and immoral Yellow journalism implemented newspapers into stories, Glackens, 1910, Barritt, 1898 American life, as they became more widely The Yellow Press -The rise of jingoism: the circulated and cheaper. Additionally, the modern inflaming of national concept of "fake news" comes from this rise of sentiments through skewed sensationalism. news.