The Secret of Attraction ISIS Propaganda and Recruitment The Hashemite Kingdom of Jordan The Deposit Number at the National Library (2016/3/1239) 324.21 Abu Rumman, Mohammad Suliman et al. The Secret of Attraction: ISIS Propaganda and Recruitment/ Mohammad Suliman Abu Rumman et al.; translated by William John Ward et al. –Amman: Friedrich-Ebert-Stiftung, 2016 (121) p. Deposit No.: 2016/3/1239 Descriptors: /Political Conditions// Terrorism// Arab Countries/ يتحمل املؤلف كامل املسؤولية القانونية عن حمتوى مصنفه وﻻ يعرّب هذا املصنف عن رأي دائرة املكتبة الوطنية أو أي جهة حكومية أخرى. Published in 2016 by Friedrich-Ebert-Stiftung- Jordan and Iraq FES Jordan & Iraq P.O. Box 941876 11194 Amman Jordan Email:
[email protected] Website: www.fes-jordan.org Not for Sale © FES Jordan & Iraq All rights reserved. No part of this publication may be reprinted, reproduced, or utilized in any form or by any means without prior written permission from the publishers. The views and opinions expressed in this publication are solely those of the original authors. They do not necessarily represent those of the Friedrich-Ebert- Stiftung or the editors. Translation: Abu Rumman (Samira Kawar), Lombardi & Abou-Taam (EVS Translations), all others (Industry Arabic) Editing: Banan Malkawi, Anja Wehler-Schoeck Cover: Ramzi Al Arabi Printing: Economic Press ISBN: 978-9957-484-65-1 2 Table of Contents Anja Wehler-Schoeck Introduction: Falling for ISIS ...................................................................................... 5 Mohammad Abu Rumman The Secret of Attraction: ISIS Propaganda and Recruitment ......................... 7 Hassan Abu Hanieh The Islamic State’s Appeal: Theories of Attraction ............................................ 15 Hassan al-Safadi The Case of Syria ............................................................................................................