FIND YOUR DIFFERENCE

Daniele Lari Daniele Project Photography

BEAUTY ONE SHOOT ONE

LEARN WAITING FOR THE RIGHT MOMENT MOMENT RIGHT THE FOR WAITING LEARN

141 Firenze 140 Master course Master Diploma IED FASHION BUSINESS FROM MADE IN ITALY TO GLOBAL MANAGEMENT

FIRENZE | MILANO | BARCELONA | CAGLIARI | COMO | MADRID | RIO DE JANEIRO | ROMA | SÃO PAULO | TORINO | VENEZIA th EDITION 10 “IN A BUSINESS, YOU HAVE A VISION, AND YOU FOLLOW THE Aranzulla by L. Hammer Keys, Project VISION. YOU HAVE TO EXECUTE. AND THEN YOU HAVE TO LEARN HOW TO RUN A GOOD BUSINESS. AND I THINK IF YOU LOOK AT Title Master Diploma IED THE CHARACTERISTICS OF ANY in Fashion Business Coordinator Riccardo Bresciani SUCCESSFUL FASHION Starting date January Duration 10 months, full-time BUSINESS, IT’S ALL ABOUT Location THAT.” Language English MICKEY DREXLER

Students from the past editions of the Master course collaborated with: MASTER COURSE KEY COMPETENCES AND EDUCATIONAL TOPICS IN FASHION BUSINESS FROM MADE IN ITALY TO GLOBAL MARKET MANAGEMENT FASHION BRAND MANAGEMENT brand building, positioning, managing, development

Florence is a unique fashion capital connecting cultural heritage FASHION MARKETING with manufacturing tradition and technological innovation, best practices for small to global firms, retail for a new renaissance of the fashion system.

Five are the distinctive features of a today Manager of the fashion industry: a deep knowledge of the system meaning its history and visual imagery, with a focus on Italian business models, advanced brand strategy expertise, marketing and communication competences, an instinct for business development combined with an entrepreneurial vision.

The Master course in Fashion Business covers all these areas, offering a perfect balance of know-hows for participants, whether they aim at working within companies or at launching and developing their own personal project. It immerses participants in the deep complexity of the fashion system and its processes. It gives theoretical and practical knowledge of brand and communication strategy. It enhances the instinct for business and the entrepreneurial vision. It shapes the professionals of tomorrow empowering their talents and boosting their skills. It gives them the whole fashion business intelligence they need to stand out in the market.

FASHION CULTURE history, photography

FASHION BUSINESS (fairs, product, trends, buying)

FASHION COMMUNICATION (advertising, digital, events, store, pr, styling) Project Bata Soul, by A. Ziade, R. Ripard, in collaboration with Vogue Shareable (content unit of Vogue Italia) OVERVIEW projects realised bytheformerprojects classes:ied.edu/master-in-fashion carriedoutbythestudents. byexploring theactivities and projects Take alookatthe activities aninsightintothestudents’ For adeeperunderstandingofthiscourse,get fashion management. young professionals willingto develop astrong, solidtraining in communication, economics, fashiondesignorstyling, andto This Masterisaimedatgraduates thathave completedadegree in launch abrand, approach themarketwiththeirproducts. skills todevelop abusiness, theirownfashionproject, learninghowtostart professionals withadeepknowledgeofthefashionsystem andacquire the develops thetalentofyoung professionals intwodirections: theybecome represents ananswer tothe marketfostering anintegrated visionthat aimed atmakingabrand shine. The MastercourseinFashionBusiness Being abletoblenddifferent competencesisacrucialskilltoeffectactions andthefashioncompaniesworkinginthisbusiness. fashion industry All thesequestionsare fundamentalinorder tounderstandandmanagethe and whichare thedifferences withtheindustrialproduction? How isaproduct effectively crafted and realised byartisans a communicationcampaign? What drives salesandaffectconsumers? How isafashionmarketingplancreated? What isthegoalof What isthestrategy behindabrand positioning? practical skillsandknowledgeofthemarket. thatrequiresFashion isafascinatingyet complexindustry strategical vision, at thedefinitionoftheirownprofessional identity. students toexplore conceptsanddevelop projects aimed IED Masterconstituteanexperiencethatallows WHAT’S NEXT SOME OF OUR ALUMNI

Working with internationally renowned professionals, becoming aware of the real job’s dynamics, acquiring new contacts and getting into a network: these are the main achievements of IED Master students.

This educational pathway provides high quality experiences allowing students to meet the main characters in the chosen field of study, to strengthen their competences and to acquire new ones, towards the progressive definition of their future. Matteo Ciboldi Michelle El Gemayel Nour Saliba Job title | Creative content Specialist Job title | Founder Job title | Community Manager IED Master courses offer several occasions for personal and professional Company | Aeffe Company | MichelleGem Company | Clandestino Films Former | Content Event Producer Former | Digital Marketing Analyst Former | Digital Editor and Social Media growth that everyone is meant to catch according to the own specific at Aquazzurra at Luisaviaroma Manager at L'Officiel Levant and Writer inclinations. Career Service works together with the faculty to support for the Aishti Blog participants in the achievement and maximization of their results.

Students who have successfully graduated at this Master course are suitable for both working in existing companies, launching their own project, or improving their family business.

The Master course in Fashion Business, in its 9 past editions, trained a strong community of fashion market experts who are building extraordinary careers in global contexts.

Seren Donmez Julija Gorina Sara Lucia Rua Herrera Job title | Brand Strategist and Business Job title | Marketing and Job title | Product Manager Developer Communication Officer Company | Idee Partners-Scandicci, where she Company |Buldan's Company | Dr. Vranjes follows bags sampling projects for Marc Jacobs, Peuterey, Cartier and Pal Zilieri

Rebecca Fantini Sara Napolitano Job title | Press office, PR Job title | Communication Manager and Event organization Company | MONOBI by Beste S.p.A. Company | Bm Communication METHODOLOGY AND STRUCTURE PROGRAMME

Participants work along side companies on real projects, experience the challenges and opportunities of the current market and develop creative solutions through exercises that include role plays and simulations. Fashion Culture Fashion Marketing The course gives an overview of the fashion The course moves from basics to advanced history and its most important social and marketing practices involved in the fashion cultural changes, analysing three different business: from small entrepreneurial point of views: communication, approached companies to global firms. via photography, styles and ways of dressing The course follows a practical approach: participants share their ideas and and brands that contributed to evolving pop Fashion Branding & Management develop their projects working in groups along all the study path. It culture through their fashion statements. Students learn branding principles and how to provides students with the necessary skills to manage all the key aspects manage brand operations in the everyday of design projects, allowing them to enhance their own originality and Consumer Behaviour and Analysis activity of a Brand Manager in the fashion field. innovation ability. A psychological and social analysis of how The subjects are focused on key topics that are deepen through the whole conscious consumers tastes have changed, Start Up and Business pathway: fashion brand management, fashion marketing and evolving towards sustainability, and how Administration Basics communication, fashion business and fashion culture, each one developed behavioural patterns are a fundamental part Participants learn the key aspects of starting through different learning experiences, such as lectures, lab activities, in every marketing and business strategy, up a business and the financial tasks involved: project development, and visitings at companies. especially in the contemporary fashion from the idea to the business plan, from costs During the laboratorial classes students work, in groups or alone, on real industry embracing sustainable and and profits forecasting to reality, how a fashion briefs given by companies or based on case studies. transparent practices. firm starts and what are the economical At the end of the course, students are asked to develop a Final Project and fundamental aspects to take care of. to organise a big fashion event. Italian Fashion System The course provides an of the peculiarity of Production Processes The approach kept during the whole pathway is extremely practical and the Italian fashion system, its business and Product Management students are equipped with the Adobe Suite and WGSN and Material models and how they are rooted in The course provides an overview of what is Connexion tools, so that they can exercise also individually. sustainability, even before it became a trend. behind the scenes: from design to The School encourages students to nurture their overall culture providing The programme focuses on vertical production, what is the life of the supply them the free subscription to the following digital resources: Vogue USA; Art, integration, short supply chain, quality chain, what happens in the selection of Design & Architecture Collection; Avery Index to Architectural Periodicals; PrivCo. materials and artisanal approach, its materials, how to calculate costs when companies and the relationship that exists managing the production of an item, how to among districts, supply chains, international set his price. The fundamental relationship scenarios and local areas. between the production and the marketing effort involved in the launch of a collection. Trend Forecasting & Visual Communication Sustainable Management for Fashion The course focuses on trends research and A path through innovation models, like forecasting techniques. Understanding past Everlane or Gustin, of brands that have been and future of trends to envision strategical shaping sustainability management putting shifts in the industry and new innovation in practice business oriented strategies but scenarios within fashion supply chain. respecting responsibility and providing new solutions/inputs to the fashion system. Fashion Communication and Advertising SEMINARS AND PRACTICAL COURSES INTEGRATIVE COURSES AND ACTIVITIES FINAL PROJECT The subject moves from basic to advanced advertising and communication practices in The Master Course follows a practical Self-Entrepreneurship and Students develop a Final Project in line with fashion: an overview of the strategies, approach and includes small seminars and Business Start Up course contents, typically the creation of an media, tasks and operations that are courses aimed at learning by doing. The course is open to all Master students articulated project for a company to be held required to properly advertise a brand, a • Graphic tools (preparatory) yearning to launch their own project or presented during the Pitti International product, a collection. • Photo shooting and styling: the objective in the future. The engaging and fashion fairs. It can be developed individually is to emphasize the communication of interdisciplinary programme analyses best or within a small group and generally New Media Strategies for Fashion fashion and lifestyle messages cases and the most innovative business recreates the relationship between The course analyses social life, web, digital • New product line creation and launch: models and star ups in fashion, design, commissioner and consulting studio. Past and other up to date strategies and how how to face & solve everyday's problems art, food and hotellerie-restaurant-café. examples are the analysis of branding, these are exploited by fashion firms to take on the field, in the fashion industry It is organised as a practical laboratory where communication and marketing campaigns, advantage and be effective on the market. • Made in Italy internationalisation case: students are asked to develop real business the launch of a product in a new market, From grow hacking to viral campaigns, from After a theoretical introduction about ideas. Students gain an entrepreneurial vision production process innovation, social media Snapchat to interactive design practices. branding models, all students will be and approach as skills that they can spend strategies, event organisation. A dedicated invited to individually discovery and in their future careers, whatever their team follows participants in the creation of Visual Merchandising and Retail investigate selected Made in Italy case profession will be. their chosen subject in order to guide and Innovation studies, in order to identify the existing Open call on individual need. maintain a high quality of academic and The course deals with retail in modern times: situation worldwide and verify how professional standards. The Final Project is how contemporary fashion is (re)shaping Made in Italy assets blend into local Kaizen Team Building meant to enrich the student’s portfolio that visual merchandising strategies and how cultures to boost internationalisation This workshop, carried out together with will include many of the projects produced spaces are studied and designed in order to processes certified trainers, teaches the Japanese during the entire programme. be integrated into an omnichannel purchase • Fashion writing and press release: Kaizen method, fostering continuous experience. From visual merchandising basics the fundamentals about fashion writing, improvement, to learn facing the challenges to advanced tactics. both sides: journalistic and emerging with the handling of creative communicational point of view, with projects. It covers several aspects, for time Fashion Event Management an overview on online communication, management, to the elaboration of personal The course deals with the creation and social media and fashion blogs portraits that will function as identity cards management of a fashion event, from its • Fashion Ethics and Corporate Social in the campus during the whole experience. very beginning to its final step: a both Responsibility: a lab that will concretely theoretical and practical course to explain explore what it means to be sustainable Professional Talks how this area of fashion life truly works. and ethic today in the fashion system. The whole pathway is enhanced by talks and Students will go through the steps of meetings featuring successful professionals, Trade Fairs and Shows Management creating an item and the effective launch renowned brand and lecturers. These The course focuses on trade fairs: from a of it in the market experiences are aimed at presenting case brief history to their role today and how to • Event organisation & Communication: histories and involving the students in broad take advantage of the most relevant ones the organisation of an event, students discussions on topics related to design, around the globe. How fashion firms are will be in charge of taking care of every fashion, food, hospitality, art, and lifestyle, projecting, attending, managing fairs detail, from the creative concept to the with top level professionals. and how this affects their business. very operative organisation and set up, to understand in practice the efforts Italian Language for Survival required in organising a fashionable This elective course is aimed at foreign event under a precise budget and timing students who are interested in getting familiar with Italian language. It can be required to apply for an internship in Italy. Photography Project Daniele Lari

Vagavo per le stanze, come se fossero Red Essence infinite, e gli occhi, animali sgraziati di pupille iridescenti, si erano assopiti sfumando la vista e liberando le palpebre del potere divino di fare della carne un muro tra il sole e l’inferno carmino. Project Maudit Art Lari by D. Maudit Project The Poetry’s

The Mistery of Beauty Work

194 195 FACULTY

IED faculty consists entirely of professionals able to teach theory and practice, through case histories and project works in collaboration with companies that allow participants to meet directly the job market.

COORDINATOR

Riccardo Bresciani Business, Marketing and Communication Consultant. He works at Beyond Research, an insight company, as a Senior Consultant supervising cross country projects for multinational clients. He’s been working for years for the main national and international market research firms (UK, USA), being in charge of pan European or market specific projects in fields that go from luxury and fashion to retail, to food and beverage. Some of the brands he’s been working for, among others: Campari, Ferrero, Bulgari, Converse, Roda, Adidas, Foot Locker, Sony, Disney, etc.

FACULTY MEMBERS

Margherita Abbozzo Stefano Bellandi Alberto Campagnolo Tamara Cannavaro She writes on contemporary art, Entrepreneur, with more than 8 years He has a long and consistent experience as She's a freelance consultant for marketing and photography and science since 1984 for experience in Communication, Brand Brand Manager for high-end luxury, fashion, communications, being one of the key numerous Italian and international art and Strategy and Business Design. He started lifestyle and home decoration well renown partners of Flamingo Firenze, an integrated photography publications. She also his career as worldwide Financial Analyst International brands. His career has been communication agency focused on PRs, event teaches, keeps a Visual blog for a radio for , then as Reporting Analyst for mostly held at Giorgio Armani in as organization, direct marketing, corporate station and runs art classes and workshops. Bally. He started his own business, Tidress, Marketing Manager for almost a decade. image and set design. Campari, Coca Cola, Her works are part of public and private a vertical accelerator in marketing His book Cruel Beauties – tradition, translation Montblanc, Richemont, TornabuoniClass are collections in Italy, England and America. and operations for emerging brands in and betrayal of the fashion myth in permanent some of the clients and projects she's worked Her books are in the permanent collections fashion industry that reached one million museum spaces – Harmattan, 2017, with for and with throughout the years. of TATE Modern and the Victoria and Albert turnover in the first season already. endorsement of Roberto Capucci, is the first Museum, . He currently runs his newest company, study ever published on the aesthetics of Era KI, a worldwide marketing lab for smart permanent fashion museums, a maison’s projects based on community approach and latest creative extension.He works as total communication. independent Brand Management consultant in fashion, luxury and lifestyle, travelling all around the world. Trend forecaster, fashion knowledge manager, luxury heritage and lifestyle storyteller, he is extremely fond and deeply specialised in all main distinctive areas of Italian and European excellences. Alessandra Capodacqua Pier Filippo Fioraso Born in Naples, lives and works in Florence. Art-Creative Director and Consultant with Alessandra is a Photographer, a Curator of over ten years of experience in leading exhibitions and a professor. As a Curator, she creative and innovative projects in the has developed exhibitions of photography fashion and luxury industry. His areas of and has participated in the creation of expertise range from Fashion Design to festivals of photography in Italy and abroad. Knitwear, with a specific focus in the Styling She is also regularly invited as portfolio and Creative Direction for a solid identity reviewer and as a jury for international and digital presence. He successfully photo awards and prizes. Her photographs collaborated with high fashion brands are shown nationally and internationally, including Alexander McQueen, , Project by D.Terranova, photo by A. Albi A. photo by by D.Terranova, Project and are in private and public collections, Emilio Cavallini, LuisaViaRoma Max Mara, including the Galleria degli Uffizi in Florence Missoni, Opening Ceremony, Stefanel and the Maison Européenne de la Photographie in . Tiziano Guardini After a degree in Economics he graduated Emanuela di Filippo again as a Fashion Designer, finding his own She is an Italian Fashion Artist, Teacher and path as a creative mind. After perfecting a Personal Fashion Stylist. She lives and works Master in Product Management, he started in after having lived and worked for working on his own collection achieving nine years between Italy and the U.K. Her premium awards and having the possibility artwork is been represented in more than to participate as special guest to White seven local Accredited Museums and Trade Show (2013), to display some of his Institutional Building in UK and her works creations at Royal Albert Hall London (2013). has been featured in more than six In 2015 one of his creations was exposed at collections on Saatchi Art and show at The Traiano’s Market Museum in Rome and in Other Art Fair Chicago presented by Saatchi Expo 2015 in Milan. In 2016 he kept travelling Art. Her publications include Inspired by worldwide achieving the Bronze Hempei Biba: oil pastel fashion, The Observer, Feb. 4 Fashion Award in Bejing, while 3 among his (2018). She also has taught in different sculptural dresses were taken to New York institutions and and as well across a number Chelsea Market for the exhibition L’eleganza of Italian, Art & Fashion Courses on del cibo on tour. e-learning Platforms and Workshops. Giovanni Iozzi Camilla Di Biagio Since 1988 he works as a System She began her career by organising Administrator for communication systems runway shows and following fashion events in companies that work in graphics, and theatrical productions at the age of 17. multimedia and interior design. She specialised in event organisation and Furthermore, he expanded in research and shooting production, particularly of fashion development for the fields of strategic and exhibitions and runway shows both in Italy operative marketing. and abroad. Some of her past collaborations include: Studio Galgano, Redstudio, Alta Roma, Stefania d’Alessando Make-up, Sergio Valente, Philip Morris Italia, You, Mandarina Duck and Bulgari. Courses taught: Professor of Fashion Events, Visual Language and Creativity Technique, Events Organisation, Styling. Project by A. Pinzauti development ofthearea. testimonies ofentrepreneurs for the guides, aswell asanovel andcollected fashion, astourguidesandrestaurant publications dealingnotstrictly with in general. Sheisauthorofseveral foodand events andculture related toart, hotelsector,the luxury design, exhibitions Communication shefollows companiesin Carlino, Lettera43, L’Espresso . As a Headof She workedwithAdnkronos , IlRestodel of creative communication for over tenyears. workinginthefield Communication Expert, Giulia Rossi marketing, merchandising andsales. fashion industry, intermsofbusiness, solid knowledgeandunderstandingofthe Men/Women/Kids, developing adeepand Manager CalvinKlein&Jeans- Sales ManageratPRADA andBrand Fashions ofEurope, Women’s LeatherGoods Manager Europe for PoloRalph Lauren Analyst, she was Accessories Merchandising atSalvatore Ferragamo asaSales starting brands worldwidefor over 25years. After fashion worked withthemaintopluxury University, facultyofManagement, shehas International BusinessattheMcGill ofCommerce inMarketingand Bachelor’s Born andraised inMontreal, Canada, aftera Mousseau Anne-Marie freelance for several brands. She iscurrently livinginItaly, workingasa for mpdclick.com. Coolhunter andreporter some timeinHongKong, workingasa cool around. Forthisreason shespentalso travel newand theworldseekingwhat’s Designer andaCoolhunter, for herabilityto Max Mara Group, bothasa Womanswear among whichSixtyGroup, Levi’s, Iceberg, companies, collaborated withimportant Coolhunter andFashionDesigner. She Arianna Mereu to thedidactic needsorthose oftheschoolitself. IED reserves therighttomakeany changeinrelation Control Manager Michele Giannotti-EMEAIRRetailInventory CEEMEA, RalphLauren – VP andFinance directorGabriele Fortunato Head ofSpecialProjects, Luisaviaroma Marco DeLucia–VIPManagementand –Director of Livia Firth The True cost offashion Luca Roda–StyleDirector, JacobCohen Alice Carli–CEOL’Autrechose Lectures passededitions: Koolhaas OMA. Architecture Biennalecurated byRem exhibit aresearch pieceatthe14th 2014 hehasbeenselectedwithhisstudioto as COBEandBIG-BjarkeIngelsGroup. In 2009 to2013for internationalpractices such Cesena, Italy. HeworkedinDenmark, from architecture, landscapeandcities, basedin ofdeGayardonPartner Bureau: office for Architect and Urban Planner, he is a Founding Alessio Valmori Marketing. and alsoProfessor ofManagementand experiences, heisnowaBusinessConsultant Marketing Executive withinternational After 25years inbusinessasSalesand Graduated inInternationalPoliticalSciences. Spiros Stella business ofaknitwear children’s collection. herown Designer andrecently started between Germany andItalyasfreelance schools. BeingGerman, shehasworked Professor workingfor several fashiondesign extensively. Since2001shehasbeena experience inthekidsfashionsector remained hermainfield. Shehasalsogained she specialisedinknitwear andthishas in thefashionindustry. Duringherstudies, Fashion Designerwithextensive experience Julia Steinle CAREER SERVICE AN INTERNATIONAL NETWORK

IED Career Service aims to support PARTNERS IED is a 100% Italian excellence as well IED is a place of fruitful exchanges students in their contacts with the world of as an international network with campuses and confrontation between different work through relationships with companies, 3M, Accenture, Adidas, Alessi, Alfa Romeo, in Italy, Spain and Brasil. cultures and contributes to training agencies, freelancers, and a customised Amnesty International, Apple, Arnoldo a new generation of professionals ready activity of tutoring and monitoring. Mondadori Editore, Aston Martin, Barilla, 170 academic partnerships spread for entering the contemporary market. During their path, students can take Benetton, BMW, Bottega Veneta, Bulgari, over Europe, Asia, USA, Canada, Australia, advantage of a bespoke activity of support Calvin Klein, Canon, Campari, Cappellini, New Zealand and South America. Many of ALUMNI and monitoring. They also have the Coca Cola, Damiani, De Agostini, Diesel, these partnerships allow Undergraduate possibility to meet external companies , Dolce&Gabbana, Ducati, EDI Effetti students to participate to the Exchange Over 120,000 former students. A global, and participate to selection interviews for Digitali Italiani, Edizioni Condé Nast, Study Program and Erasmus+, attending multicultural and interdisciplinary activation of internships or collaborations Emergency, Emilio Pucci, Endemol Shine a semester abroad. community: a place of exchange, once the study path is over. Italy, Ermenegildo Zegna, Fendi, Ferrari, communication and bespoke services, Ferrero, FIAT Chrysler Automobiles, Flos, Moreover, IED is member of a wide-ranging an incubator of opportunities, relationships Moreover every year IED organises the Fontana Arte, Ford, Fox Italia, Freeda, academic and cultural network: and visibility. Whoever spent alsoa short Career Days: targeted meetings with Gianni Versace, Giorgio Armani, Herno, CUMULUS – International Association time in IED classrooms, through the companies and agencies aimed at the Hewlett Packard, Honda, IBM, Illy, Ikea, of Universities and Colleges of Art, Design dedicated platform, has the chance to get selection and search of profiles Inditex Group, Jaguar, Jil Sander, JINGLE BELL and Media; ELIA - The European League in touch with the whole alumni community, to join their teams. Students have the Voice & Music, JWT, Lamborghini, Lancia, of Institutes of the Arts; WDO – World Design coming from international contexts. chance to present their own works Lavazza, Lego, Leo Burnett, Louis Vuitton, Organization; ENCATC – European Network Registered alumni can find out more about highlighting their motivation, creativity Luxottica, Marni, Maserati, Martini, on Cultural Management and Policy. IED network, receive invitations to events, and aspirations. Max Mara, Mediaset, Microsoft, Milestone, initiatives and exclusive community Missoni, Moschino, Movimenti Production, IED also keeps relations with various seminars. Last but not least through this MTV, Nestlé, Nike, Nintendo, Nivea, Piaggio, international Universities and Academic platfrom alumni are being informed of a Pirelli, Pixar, Polaroid, Pomellato, Prada, Associations, including: ADI - Associazione selection of dedicated job offers. Proxima Milano, Puma, RCS, RAI, Redbull, per il Disegno Industriale, NAFSA - Association Renault, Roberto Cavalli, Salvatore of International Educators, EAIE – European Ferragamo, Sergio Rossi, SKY, Sony, Association for International Education. Swarovski, Swatch, Tbwa, Tod’s, Toyota, Universal Studios, Valentino, Volkswagen, The international dimension and vocation We Are Social, WWF Italia, Yoox. are also confirmed by the presence of students coming from over 100 countries. MASTER COURSES VISUAL ARTS

The Master courses are strongly rooted in the Italian design cornerstones as curiosity, enterprise and growth. Such mindset guarantees a combination of skills, technique and creativity to give more and more effective answers to those who want to excel in the fields of creativity and management. Designed in collaboration with companies, Master courses prepare for the job market and allow to build your own professional identity. AnimationItalian Design // VisualFull-timeItalian Arts for // GraphicFull-timethe DigitalItalian Design Age // Part-timeGraphicFocus DesignEnglish on New - // MediaFull-timeDigitalItalian Art Direction // Part-time MILAN FLORENCE ROME

DESIGN FASHION

DesignEnglish - Innovation, //Interior Full-timeEnglish Strategy Design // Full-time andExhibit Product Italian Design // Part-timeTransportationEnglish // Full-time Design FashionEnglish Communication //Fashion Full-timeEnglish Design and //Fashion Full-timeStylingEnglish Marketing // Full-timeComunicazioneItalian // JewelryPart-time e MarketingEnglish Design // perFull-time laFashion ModaEnglish Business // Full-timeTextilesEnglish * // Full-time

* At Accademia di Belle Arti MILAN ROME TURIN MILAN ROME FLORENCE COMO Aldo Galli.

COMMUNICATION ART

CuratorialEnglish Practice //Museum Full-timeItalian Experience // Full-timeArts Design EnglishManagement // Full-time CreativeItalian Direction // DigitalFull-timeItalian Communication // EventPart-timeItalian Management Strategy // BrandFull-timeEnglish Management // ItalianoBrand and //Italian Communication ManagementFull-time // Part-timeMarketing Italian e // Comunicazione Part-timeBrandFood, DesignEnglish Wine and and // Management Full-time Tourism - MILAN ROME TURIN FLORENCE / BARCELONA FLORENCE FLORENCE / ROME PRACTICAL INFORMATION USEFUL LINKS ied.edu/apply-to-master ied.edu/pricelist-master ied.edu/financial-aid Fashion Business ied.edu/services ied.edu/accommodation-in-florence ied.edu/alumni

QUALIFICATION DEADLINE IED Master’s degrees establish limited ACCOMMODATION Attendance is mandatory. At the end of Applicants are strongly suggested to complete enrolments. Once the upload of all the IED provides support to all students the Master course, enrolled students who the enrolment process at least 30 days before documents has been completed and the looking for accommodation through successfully attended at least 80% of each the beginning of the selected course. suitability for the chosen course has been dedicated service providers. Most of the course, receive a IED Diploma. To get the verified, applicants will be invited to a accommodation options available are easy certificate students must pass all exams and SELECTION AND ADMISSION motivational interview aimed at deepening reachable from IED schools. IED Admission demonstrate commitment in developing a To start Master admission process applicants and evaluating the skills acquired during Advisor may give further details. successful Final Project. An examination board must log in to the reserved area with their previous studies, the qualifications and awards the student’s final grade marked – credentials, upload the documents required marks obtained, any professional OPEN DAYS according to Italian ranking reference system, for admission to the course and complete the experiences made, individual aptitudes/ Open Days are great opportunities min 66, max 110 with honors. personal information. An Admission Advisor motivation as well as verifying the proper to meet, on-site or online, coordinators, will support throughout the course selection, knowledge of the course language. business partners and IED staff, find out ENTRY REQUIREMENTS admission and enrolment process. Applicants more about the contents and professional The application form can be sent by anyone can get the login credentials by sending a ENROLMENT opportunities of a Master course’s who holds a First Level Academic Diploma, request email to the Admission Advisor. Once the selection step is done, applicants programme at IED and take a look a BA Degree or other equivalent qualification If not in contact with an Admission Advisor will receive the certificate of admission and at the school. (graduates of private schools at University yet, fill in the “Apply online” form to receive an the regulations to sign and upload in the level) or with an equivalent professional email with useful references and information personal area. At the same time, they can INFO experience in the disciplinary area of the about the selected course. By replying directly pay the balance of the registration fee, thus IED Firenze course. Grad students may also participate, to the message the process goes ahead and reserving a place in the classroom. Admission Office provided that they get their degree by the date credentials will be sent. The documents Via Bufalini 6/R - 50122 Firenze of discussion of the final project. needed to start the selection are: SCHOLARSHIPS t. +39 055 29821 AND FACILITATIONS LANGUAGE REQUIREMENTS • pre-enrolment form, available IED supports young creatives thanks to This Master course is taught in English. in the personal area; a policy of economic facilitations and To ensure course contents are fully • a letter of motivation in the language scholarships. Moreover Italian students understood, IED demands applicants a B2 level of the course; may take advantage of subsidised loans. - equivalent to IELTS 5.5 or TOEFL IBT 68. • updated CV; In order to demonstrate the required language • a copy of the Bachelor’s degree ADMISSION OFFICE proficiency, non-native speakers have to if available; IED Admission Office offer steady assistance submit a language certificate or undergo • transcripts of university exams; to students asking for more information. a language test run by a IED representative. • ID or passport; They help you to find out more about IED and • self-certification of residence; choose the best course, providing detailed • tax code information on courses organisation, contents, goals and future job prospects. 50 YEARS OF EXPERIENCE Last Review: 02/2020 COVER: Project Beauty by D. Lari Beauty by D. Project COVER: INTERNATIONAL NETWORK 11 LOCATIONS AROUND THE WORLD 10000 STUDENTS A YEAR +100 NATIONALITIES UNDERGRADUATE, MASTER, SUMMER, SEMESTER AND CONTINUING EDUCATION PROGRAMMES