SHARP TYPE / 2017 CENTRA NO. 1 BLACK 90pt Centra No.1 CENTRA NO. 1 BOLD 32pt Josh Finklea’s newest release, the Centra series, is a study in utility and restraint. CENTRA NO. 1 MEDIUM 22pt In keeping with his approach of iteration & improvement to the traditional typographic tools of graphic design, Finklea’s latest work VILLAGE tackles one of typography’s most popular genres, the geometric sans. CENTRA NO. 1 BOOK 12pt Instead of strict adherence to a formal geometric structure, Finklea’s approach to the Bauhaus model is largely aesthetic. While Futura and other historical models of the genre were designed as distilled typographic expressions of modernism, Centra acts as a contemporary typographic expression with modernist characteristics. The Centra Series emphasizes texture and readability over conceptual rationale, attributes that can be frustratingly elusive when using many strictly geometric sans-serif typefaces. WWW.VLLG.COM SHARP TYPE / Centra No.1 Uppercase Romans Black 80pt AFTERSHAVE Extrabold 80pt BRASHNESS Bold 80pt CARTOLOGY Medium 80pt DISHERISON VILLAGE Book 80pt ENTREATING Light 80pt FRECTAGIUM Thin 80pt HELIOGRAPH Hairline 80pt INNUMERATE WWW.VLLG.COM 2 SHARP TYPE / Centra No.1 Uppercase Italics Black Italic 80pt JIGGERMAST Extrabold Italic 80pt KERFUFFLES Bold Italic 80pt LATESCENCE Medium Italic 80pt MILLSTONES VILLAGE Book Italic 80pt NICKNAMED Light Italic 80pt OUTSPRUNG Thin Italic 80pt PREFORMATS Hairline Italic 80pt QUIESCENCY WWW.VLLG.COM 3 SHARP TYPE / Centra No.1 Lowercase Romans Black 80pt rectifications Extrabold 80pt salinometric Bold 80pt theoretically Medium 80pt usefulnesses VILLAGE Book 80pt veggieburger Light 80pt windowpane Thin 80pt xerophobous Hairline 80pt youthquaking WWW.VLLG.COM 4 SHARP TYPE / Centra No.1 Lowercase Italics Black Italic 80pt zymogenesis Extrabold Italic 80pt adverbialize Bold Italic 80pt breakbasket Medium Italic 80pt cloissonages VILLAGE Book Italic 80pt distributively Light Italic 80pt euhemerised Thin Italic 80pt franciplegium Hairline Italic 80pt groundbaited WWW.VLLG.COM 5 SHARP TYPE / Centra No.1 Upper- & Lowercase Romans Black 40pt ASTROPHELS biomechanics Extrabold 40pt CAMSHAFTS declamatory Bold 40pt EUPHONIUM forejudicatio Medium 40pt GLAMORING hydrogenous VILLAGE Book 40pt INTERZONAL jungenstreich Light 40pt KEYSTROKED lateralisations Thin 40pt MONODICAL noisemakings Hairline 40pt OOLACHANS percutaneous WWW.VLLG.COM 6 SHARP TYPE / Centra No.1 Upper- & Lowercase Italics Black Italic 40pt QUARTERING recapitalizing Extrabold Italic 40pt SOUNDABLE thymectomy Bold Italic 40pt UNGUIFORM velocipeders Medium Italic 40pt WALLBOARD xanthopterin VILLAGE Book Italic 40pt YELLOWBIRD zomotherapy Light Italic 40pt ALPHASORTS breakdancers Thin Italic 40pt CLAMOROUS departmental Hairline Italic 40pt EVERYWHERE fontainebleau WWW.VLLG.COM 7 SHARP TYPE / Centra No.1 Sample Text Settings BOLD & BOLD ITALIC 12pt The London Underground (also known simply as the Underground, or by its nick name the Tube) is a public rapid transit system serving London and some parts o f the adjacent counties of Buckinghamshire, Essex and Hertfordshire in the Unite d Kingdom. The world’s first underground railway, the Metropolitan Railway, whi ch opened in 1863, is now part of the Circle, Hammersmith & City and Metropolit an lines; the first line to operate underground electric traction trains, the City an d South London Railway in 1890, is now part of the Northern line. The network h as expanded to 11 lines, and in 2016–17 carried 1.379 billion passengers, making it the world’s 11th busiest metro system. The 11 lines collectively handle approximat ely 4.8 million passengers a day. MEDIUM, MEDIUM ITALIC & EXTRABOLD 12pt The system’s first tunnels were built just below the surface, using the cut-and-cov cover method; later, smaller, roughly circular tunnels—which gave rise to its nickna name, the Tube—were dug through at a deeper level. The system has 270 stations and 400 km of track. Despite its name, only 45% of the system is actually undergr ound in tunnels, with much of the network in the outer environs of London being on the surface. In addition, the Underground does not cover most southern parts of Greater London, with less than 10% of the stations located south of the River Th ames. The early tube lines, originally owned by several private companies, were b brought together under the ‘UNDERGROUND brand’ in the early 20th century and and eventually merged along with the sub-surface lines and bus services. BOOK, BOOK ITALIC & BOLD VILLAGE 12pt The current operator, London Underground Limited, is a wholly owned subsidiary o f Transport for London. As of 2015, 92% of operational expenditure is covered by pa ssenger fares. The Travelcard ticket was introduced in 1983 and Oyster, a contactless ticketing system, in 2003. Contactless card payments were introduced in 2014. The LPTB was a prominent patron of art and design, commissioning many new station b uildings, posters and public artworks in a modernist style. The schematic Tube map, designed by Harry Beck in 1931, was voted a national design icon in 2006 & now inc ludes other TfL transport systems such as the Docklands Light Railway, London Over ground and TfL Rail. Other famous London Underground branding includes the rou ndel and Johnston typeface, created by Edward Johnston in 1916. LIGHT, LIGHT ITALIC & MEDIUM 12pt The idea of an underground railway linking the City of London with some of the railw ay termini in its urban centre was proposed in the 1830s, and the Metropolitan Railw ay was granted permission to build such a line in 1854. To prepare construction, a sh a short test tunnel was built in 1855 in Kibblesworth, a small town with geological pro properties similar to London. This test tunnel was used for two years in the develop ment of the first underground train, and was later, in 1861, filled up. The world’s first u underground railway, it opened in January 1863 between Paddington and Farringdo n using gas-lit wooden carriages hauled by steam locomotives. It was hailed as a suc cess, carrying 38,000 passengers on the opening day, and borrowing trains from oth er railways to supplement the service. WWW.VLLG.COM 8 SHARP TYPE / Centra No.1 Sample Text Settings BOLD & BOLD ITALIC 10pt The Metropolitan District Railway opened in December 1868 from South Kensington to Westminster as part of a plan for an underground “inner circle” connecting London’s m ain-line termini. The Metropolitan and District railways completed the Circle line in 188 4, built using the cut and cover method. Both railways expanded, the District building f ive branches to the west reaching Ealing, Hounslow, Uxbridge, Richmond and Wimbled on and the Metropolitan eventually extended as far as Verney Junction in Buckingham shire, more than 80 km from Baker Street and the centre of London. For the first deep- level tube line, the City and South London Railway, 3.10 m diameter circular tunnels we re dug between King William Street and Stockwell, under the roads to avoid the need for agreement with owners of property on the surface. This opened in 1890 with electr ic locomotives that hauled carriages with opaque windows, nicknamed padded cells. MEDIUM, MEDIUM ITALIC & EXTRABOLD 10pt The Waterloo & City Railway opened in 1898, followed by the Central London Railway in 1900, known as the “twopenny tube”. These two ran electric trains in circular tunnels ha ving diameters between 3.56 m and 3.721 m, whereas the Great Northern & City Railway, which opened in 1904, was built to take main line trains from Finsbury Park to a Moorga te terminus in the City and had 4.9 m diameter tunnels.In the early 20th century, the Dis trict and Metropolitan railways needed to electrify and a joint committee recommende d an AC system, the two companies co-operating because of the shared ownership of t he inner circle. The District, needing to raise the finance necessary, found an investor in the American Charles Yerkes who favoured a DC system similar to that in use on the City & South London and Central London railways. The Metropolitan Railway protested abou t the change of plan, but after arbitration, the DC system was adopted. BOOK, BOOK ITALIC & BOLD VILLAGE 10pt Yerkes soon had control of the District Railway and established the Underground Electri c Railways Company of London (UERL) in 1902 to finance and operate three tube lines, th the Baker Street and Waterloo Railway, the Charing Cross, Euston and Hampstead Railway and the Great Northern, Piccadilly and Brompton Railway, which all opened between 190 6 and 1907. When the “Bakerloo” was so named in July 1906, The Railway Magazine called it an undignified “gutter title”.By 1907 the District and Metropolitan Railways had electrifi ed the underground sections of their lines. In January 1913, the UERL acquired the Central London Railway and the City & South London Railway, as well as many of London’s bus an d tram operators. Only the Metropolitan Railway, along with its subsidiaries the Great Nor thern & City Railway and the East London Railway, and the Waterloo & City Railway, by th then owned by the main line London and South Western Railway. LIGHT, LIGHT ITALIC & MEDIUM 10pt A joint marketing agreement between most of the companies in the early years of the 20th century included maps, joint publicity, through ticketing and UNDERGROUND signs outsid e stations in Central London. The Bakerloo line was extended north to Queen’s Park to join a new electric line from Euston to Watford, but World War I delayed construction and train s reached Watford Junction in 1917. During air raids in 1915 people used the tube stations as shelters. An extension of the Central line west to Ealing was also delayed by the war and co mpleted in 1920. After the war government-backed financial guarantees were used to exp and the network and the tunnels of the City and South London and Hampstead railways w ere linked at Euston & Kennington, although the combined service was not named the No rthern line until later.