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Shortlist (Design Lions) Shortlist (Design Lions) Cat. No Entry Title Client Product Entrant Company Country Agency No A01i (Rebrand or Brand Refresh: Renewing a Current brand Identity) A01i/003 00129 SONOS BRAND SONOS SONOS BRAND BRUCE MAU DESIGN CANADA BRUCE MAU DESIGN IDENTITY Toronto Toronto A01i/013 01445 WOW! NO COW! OATLY OAT BASED FORSMAN & BODENFORS SWEDEN FORSMAN & DRINKS & FOODS Gothenburg BODENFORS A01ii (New Brand Identity: the Creation of a New Brand Identity) A01ii/001 01027 WAIT JÉRÉMIE PREMIUM TEA LANDOR ASSOCIATES Paris FRANCE LANDOR ASSOCIATES NORMANDIN Paris A01ii/014 01405 ADIDAS 360 ADIDAS ADIDAS WORLD FITCH London UNITED KINGDOM FITCH London CUP CAMPAIGN A01ii/018 00874 IDENTITY FOR THE FAMILY FARM DAIRY PRODUCTS ERMOLAEV BUREAU RUSSIA ERMOLAEV BUREAU THE FAMILY OF CHEBURASHKINI Moscow Moscow FARM OF BROTHERS CHEBURASHKINI BROTHERS A02i (Rebrand or Brand Refresh: Renewing a Current brand Identity) A02i/005 00167 ACAPO - BRAND ACAPO INTELLECTUAL ANTI BERGEN NORWAY ANTI BERGEN IDENTITY PROPERTY CAMPAIGN CONSULTANCY LAW FIRM A02i/015 00605 DEVIANTART DEVIANTART ONLINE ART MOVING BRANDS Hoxton UNITED KINGDOM MOVING BRANDS BRAND SYSTEM COMMUNITY Hoxton A02i/017 00680 OPTIMAL. SUB- IR IR INTERBRAND AUSTRALIA AUSTRALIA INTERBRAND OPTIMAL. Sydney AUSTRALIA Sydney A02i/019 00765 GET BACK, EAST JAPAN TOHOKU DENTSU INC. Tokyo JAPAN DENTSU INC. Tokyo TOHOKU. RAILWAY COMPANY SHINKANSEN A02i/028 01121 AIRBNB AIRBNB ALL SERVICES DESIGNSTUDIO London UNITED KINGDOM DESIGNSTUDIO London REBRAND A02ii (New Brand Identity: the Creation of a New Brand Identity) A02ii/015 00766 PEARL KEIO UNIVERSITY KEIO UNIVERSITY DENTSU INC. Tokyo JAPAN DENTSU INC. Tokyo FACULTY OF ECONOMICS ACADEMIC PROGRAMME BRANDING A02ii/018 00985 BIDDI BIDDI.COM BIDDI.COM Y&R LABSTORE DUBAI UNITED ARAB Y&R LABSTORE DUBAI EVERYTHING EMIRATES / Y&R DUBAI A02ii/019 01301 REFLECT DJ SARHI MUSIC & IMPACT BBDO Jeddah SAUDI ARABIA IMPACT BBDO Jeddah ENTERTAINMENT A02ii/024 02101 HOUSE-MAISON HOUSE-MAISON RESTAURANT LEO BURNETT TORONTO CANADA LEO BURNETT REBRAND TORONTO 1 of 1 Shortlist (Design Lions) A02ii/028 01762 THE FRESHEST INTERMARCHÉ INTERMARCHÉ MARCEL Paris FRANCE MARCEL Paris ORANGE JUICE BRAND A03i (Rebrand or Brand Refresh: Renewing a Current brand Identity) A03i/008 01515 TUSK TUSK TRUST CHARITY THE PARTNERS London UNITED KINGDOM THE PARTNERS London CONSERVATION AWARDS B01 (Posters B01/003 00418 DOGGIE HOMES MONIKAS DOGGIE ANIMAL RESCUE M&C SAATCHI Sydney AUSTRALIA M&C SAATCHI Sydney RESCUE B01/011 01025 FEDORA FEDORA-THE CULTURAL LANDOR ASSOCIATES Paris FRANCE LANDOR ASSOCIATES EUROPEAN CIRCLE INSTITUTION Paris OF PHILANTHROPISTS OF BALLET AND OPERA B01/012 01028 WAIT JÉRÉMIE PREMIUM TEA LANDOR ASSOCIATES Paris FRANCE LANDOR ASSOCIATES NORMANDIN Paris B01/016 00029 50 YEAR BENDA-KOGYO AUTO PARTS TOPPAN PRINTING Tokyo JAPAN TOPPAN PRINTING ANNIVERSARY Tokyo POSTER “RING” AND “LINK” BENDA-KOGYO B01/022 00050 JUNIOR TOKIO MARINE JUNIOR SWIMMING DENTSU INC. Tokyo JAPAN DENTSU INC. Tokyo SWIMMING NICHIDO CHAMPIONSHIPS CHAMPIONSHIPS B01/029 00087 DIFFERENT OSAKA OSAKA DENTSU INC. KANSAI JAPAN DENTSU INC. KANSAI VIEWPOINT~OCC( COPYWRITERS COPYWRITERS Osaka Osaka OSAKA CLUB CLUB STUDENT COPYWRITERS AWARD CLUB) STUDENT AWARD ENTRIES OPEN~ B01/037 00163 PLEATS PLEASE ISSEY MIYAKE INC. DESIGN, TAKU SATOH DESIGN JAPAN TAKU SATOH DESIGN FLOWERS WHOLESALE, Tokyo Tokyo SERIES POSTERS MANUFACTURE, AND RETAILING OF LADIES' AND MEN'S APPAREL, FASHION ITEMS, AND ACCESSORIES. PLANNING AND PRODUCTION OF EXHIBITIONS, ETC. B01/053 00303 KANJI ID DENTSU INC. DENTSU DESIGN DENTSU INC. Tokyo JAPAN DENTSU INC. Tokyo TALK 1 of 1 Shortlist (Design Lions) B01/057 00307 CREATION. YOSHIDA HIDEO D&AD AWARDS DENTSU INC. Tokyo JAPAN DENTSU INC. Tokyo MEMORIAL 2014 EXHIBITION IN FOUNDATION/ADVE JAPAN RTISING MUSEUM TOKYO B01/092 00483 JAPANESE PRINT TOPPAN PRINTING POSTERS VILLAGE® Tokyo JAPAN VILLAGE® Tokyo QUALITY CO. B01/104 00696 SMART POP UP MERCEDES-BENZ SMART FORTWO BBDO GROUP GERMANY GERMANY BBDO GROUP BILLBOARDS CARS VERTRIEB Dusseldorf GERMANY Dusseldorf DEUTSCHLAND B01/105 00703 A TREE IN THE G&CO A TREE IN THE SEA Y&R DUBAI UNITED ARAB Y&R DUBAI SEA FILM EMIRATES B01/112 00752 OKAYBYE STEPPENWOLF STEPPENWOLF OGILVY & MATHER Chicago USA OGILVY & MATHER THEATRE THEATRE Chicago B01/115 00801 ICON MASHUP COCA-COLA NEW BRAND THE COCA-COLA USA FORPEOPLE London ASSETS COMPANY Atlanta B01/127 00991 JAPANESE SUNTORY HIBIKI HAKUHODO Tokyo JAPAN HAKUHODO Tokyo HARMONY HOLDINGS B01/128 01006 WEARABLE FINAL HOME FINAL HONE ON SIX Tokyo JAPAN SIX Tokyo POSTER AIR B01/142 01219 WORLD GALLERY APPLE IPHONE 6 TBWA\MEDIA ARTS LAB Los USA TBWA\MEDIA ARTS LAB Angeles Los Angeles / APPLE B01/153 01383 BE PREPARED FERRERO ASIA TIC TAC nudeJEH Bangkok THAILAND nudeJEH Bangkok / B01/163 01429 BIKE 24 HOURS CITY OF BUENOS THE BUENOS THE COMMUNITY/LA USA THEGREY COMMUNITY/LA THAILAND AIRES AIRES PUBLIC BIKE COMUNIDAD Miami COMUNIDAD Miami SYSTEM B01/185 01586 IMPRISONED ABRINQ INSTITUTIONAL LEW'LARA\TBWA São Paulo BRAZIL LEW'LARA\TBWA São CHILDREN FOUNDATION - SAVE Paulo THE CHILDREN B01/198 01680 NOT A BUG REPRIEVE / DRONE STRIKES BBDO PAKISTAN Lahore PAKISTAN BBDO PAKISTAN Lahore SPLAT FOUNDATION FOR COLLATERAL FUNDAMENTAL DAMAGE RIGHTS AWARENESS B01/226 01926 WAVE TECH ALPARGATAS MIZUNO WAVE F/NAZCA SAATCHI & BRAZIL F/NAZCA SAATCHI & CREATION 16 SAATCHI São Paulo SAATCHI São Paulo B01/228 01928 CELEBRATING 50 NISSIN AJINOMOTO INSTITUTIONAL F/NAZCA SAATCHI & BRAZIL F/NAZCA SAATCHI & YEARS IN BRAZIL SAATCHI São Paulo SAATCHI São Paulo B01/232 02398 IT HAPPENS 28 TOO MANY FGM OGILVY & MATHER UNITED KINGDOM OGILVY & MATHER HERE LONDON LONDON B01/292 02348 SHADOW PLAY PEMCO INTERLIGHT LAMPTITUDE OGILVY & MATHER Bangkok THAILAND OGILVY & MATHER CO. Bangkok B01/298 02437 LIFEPAINT VOLVO UK LIFEPAINT GREY LONDON UNITED KINGDOM GREY LONDON PROMOTIONAL ITEM B01/335 01550 UNLIMITED WHOLESOME KFC TBWA\SANTIAGO THE PHILIPPINES TBWA\SANTIAGO GRAVY: FOODS MANGADA PUNO Makati City MANGADA PUNO Makati DRUMSTICK City B01/387 02473 LESS CAR. MORE MERCEDES-BENZ SMART OGILVY & MATHER GROUP HONG KONG OGILVY & MATHER SPACE. HONG KONG HONG KONG GROUP HONG KONG 1 of 1 Shortlist (Design Lions) B02 (Flyers, Tickets, Invitations, Postcards, Christmas and Other Greetings Cards) B02/002 00052 CROSSTALK JAPAN FOOTBALL DIRECT MAIL FOR DENTSU INC. Tokyo JAPAN DENTSU INC. Tokyo ASSOCIATION PROMOTION B02/010 00309 IRON MIND YOSHIDA HIDEO ONE SHOW 2013 DENTSU INC. Tokyo JAPAN DENTSU INC. Tokyo MEMORIAL EXHIBITION IN FOUNDATION/ADVE JAPAN RTISING MUSEUM TOKYO B02/020 01002 PEARLFISHER PEARLFISHER HOLIDAY CARDS PEARLFISHER New York USA PEARLFISHER New York HOLIDAY CARDS City, NY City, NY B02/026 01083 THE ROSENTHAL PORCELAIN KOLLE REBBE Hamburg GERMANY KOLLE REBBE Hamburg WEDDINGLOPE B02/027 01104 SAM- SIDEWAYS WOLFF OLINS DIGITAL HOLIDAY WOLFF OLINS New York USA WOLFF OLINS New York AUDIO MOMENTS CARD B03 (Calendars) B03/003 00249 MOSHIMO BOOK YOMIKO CALENDAR YOMIKO ADVERTISING JAPAN YOMIKO ADVERTISING CALENDAR ADVERTISING Tokyo Tokyo B03/009 00956 SURVIVAL SUNCORP INSURANCE GPY&R Brisbane AUSTRALIA GPY&R Brisbane CALENDAR B03/010 01613 BIRTHDAYS FOUNDATION FOR FOUNDATION FOR CREATIVE JUICE\BANGKOK THAILAND CREATIVE CALENDAR CHILDREN CHILDREN Bangkok JUICE\BANGKOK B03/013 02415 RECIPE WHIRLPOOL - ELETRODOMÉSTIC DDB BRASIL São Paulo BRAZIL DDB BRASIL São Paulo CALENDAR ROLL BRASTEMP OS B04i (Printed Books) B04i/009 00237 RUBBISH HOLYCRAP.SG HOLYCRAP.SG KINETIC SINGAPORE SINGAPORE KINETIC SINGAPORE FAMZINE: FOR EVER AND A DAY B04i/010 00238 RUBBISH HOLYCRAP.SG HOLYCRAP.SG KINETIC SINGAPORE SINGAPORE KINETIC SINGAPORE FAMZINE: TILL DEATH DO US PART B04i/025 00842 OUTSIDE THE SCHOOL OF PLAY CHILDREN'S PLAY SUPERSOMETHING ROMANIA SUPERSOMETHING BLOCK - WORKSHOPS Bucharest Bucharest PARENTS PASS ON THEIR CHILDHOOD GAMES B04i/032 01401 FORMATION FITCH SELF PROMOTION - FITCH London UNITED KINGDOM FITCH London BOOK B04i/033 01450 I AM WASTING MY I AM WASTING MY BOOK DLV BBDO Milan ITALY DLV BBDO Milan TIME TIME B04i/041 01887 IMAGINE YOUR KOREA NATIONAL IMAGINE YOUR INTERBRAND Seoul SOUTH KOREA INTERBRAND Seoul KOREA, 'KOREAN TOURISM KOREAN FOOD FOOD-VISOR KIT ORGANIZATION BOOK/ NATIONAL BOOK' TOURISM INDUSTRY 1 of 1 Shortlist (Design Lions) B04i/043 02416 TELL MY STORY AMOR EXIGENTE NGO - AID DDB BRASIL São Paulo BRAZIL DDB BRASIL São Paulo PROGRAM TO CHEMICAL DEPENDENTS B04i/048 02251 SPEAKING WORLD PRESS WORLD PRESS SERVICEPLAN Munich GERMANY SERVICEPLAN Munich IMAGES 2015 PHOTO PHOTO ANNUAL 2015 B04i/049 02275 THE TRIBAL MERCEDES-BENZ G-CLASS IMPACT BBDO Dubai UNITED ARAB IMPACT BBDO Dubai RAPPORT FIELD EMIRATES GUIDE B05 (Self-Promotion) B05/011 00285 INSTALLATION KMS TEAM INSTALLATION KMS TEAM Munich GERMANY KMS TEAM Munich »LICHTGESTALTE N« B05/013 00505 ADC TRAVELING SID LEE AWARDS SID LEE Montreal CANADA SID LEE Montreal EXHIBIT TRAVELING B05/018 00424 WINTERLANDS AKQA HOLIDAY CARD AKQA Paris FRANCE AKQA Paris B05/028 00716 LINGUA 365 MUTABOR DESIGN LINGUA 365 MUTABOR DESIGN GERMANY MUTABOR DESIGN B05/034 00999 RE ISSUE 01 RE: SELF PROMOTION REHamburg Sydney AUSTRALIA REHamburg Sydney BROCHURE B05/044 01499 THE COUNCIL THE COUNCIL/GREY CREATIVE UNCLE GREY Copenhagen DENMARK UNCLE GREY IDENTITY COMMITEE Copenhagen B05/056 02103 CHRISTMAS LEO BURNETT WRAPPING PAPER LEO BURNETT TORONTO CANADA LEO BURNETT WRAPPING TORONTO TORONTO PAPER B06 (Promotional Item Design) B06/010 00089 PAPER SAMPLE HEIWA PAPER CO. FANCY PAPER DENTSU INC. Tokyo JAPAN DENTSU INC. Tokyo COASTER B06/036 00570 THE COPYWRITERS ANNUAL DENTSU MEITETSU JAPAN DENTSU MEITETSU COPYWRITER'S
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