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Cushman & Wakefield Global Cities Retail Guide

Cushman & Wakefield | San Francisco | 2019 0 San Francisco is home to some of the best shopping in the world. From high-end luxury boutiques to eclectic specialty stores, shoppers can find nearly anything in the “City by the Bay.”

Union Square and the neighboring Westfield Shopping Centre boast the best international names in fashion, while shoppers who descend on Hayes, Jackson, Union, Upper Fillmore, and Chestnut Streets can browse local and national brands. Each neighborhood has a distinctive feel that attracts the city’s denizens and visitors. San Francisco is an ideal market for international retailers looking for a foothold on the west coast of the United States. Top international brands that have recently entered the San Francisco market include Golden Goose, Deciem, Malin + Goetz, Fendi, Dita and Zadig et Voltaire. According to the latest data from the San Francisco Travel Association, the city of San Francisco hosted 25.8 million visitors in 2018 who spent a total of $10.0 billion, the equivalent to an average of $27.4 million per a day. The city is also enjoying an economic boom as a high tech hub. Entrepreneurs and established companies like Dropbox, Salesforce, Twitter, Uber, Lyft, Airbnb, Pinterest, SAN FRANCISCO Yelp, Google, and Facebook are flocking to the city to be near the action, innovation and creativity that makes San Francisco such a unique and vibrant metropolis. OVERVIEW

Cushman & Wakefield | San Francisco | 2019 1 SAN FRANCISCO KEY RETAIL STREETS & AREAS

UNION SQUARE MARINA Union Square is a renowned international shopping Chestnut Street is the main shopping destination in the destination, surrounded by fine dining, live theater, and Marina District and is composed of an eclectic mix of the Financial District. The Union Square market area is shops, restaurants, coffee houses and services. While bordered by Bush, Mason, Market, and Kearny Streets sophisticated in nature, the street is the neighborhood's and encompasses 32 blocks. It is home to major social center. The street is bustling with people meeting department stores including Saks , Neiman for coffee, shopping for trendy clothes, running errands, Marcus, Macy's, Barneys , , and and grabbing food or cocktails. Top retailers located on Bloomingdale's, as well as luxury fashion boutiques Chestnut Street include Pottery Barn, Williams-Sonoma, Hermès, Chanel, Louis Vuitton, , Burberry, Dior, Gap, Apple, Paper Source, Brandy Melville, SusieCakes Dolce & Gabbana, Kiton, Hublot, , La and Marine Layer. Perla, , CH Carolina Herrera, Brunello Cucinelli, Valentino, Saint Laurent, Bottega Veneta, Moncler, J!NS, Uniqlo, The North Face, GAP and Harry Winston. COW HOLLOW Located at the base of the upscale Pacific Heights/Cow EMBARCADERO CENTER Hollow neighborhood between Van Ness and Steiner Streets, Union Street contains some of the city's best Embarcadero Center, spanning four blocks in the heart of eateries, art galleries, jewelry stores, and boutiques. San Francisco's prime commercial district, is one of the Charming old carriage houses, barns, and Victorian largest mixed-use complexes in the Western United mansions have been carefully renovated to accommodate States. Embarcadero Center's iconic four office towers stores and restaurants such as Sur La Table, , include three interconnected shopping levels. Known for , Jo Malone London, lululemon, Casper, Sweaty its diverse business and entertainment facilities, the Betty, UNTUCKit, Pressed Juicery, Urban Remedy, the Center features more than 80 retailers and dining city’s first SoulCycle and a 40,000-square foot Equinox. establishments (including Sephora, Allen Edmonds, Banana Republic, The Gap, LOFT Ann Taylor), restaurants (Harborview Restaurant, Osha Thai, Sens, The Melt, Buckhorn Grill, Boudin Bakery), a five-screen Landmark cinema, and services to meet every visitor's needs.

Cushman & Wakefield | San Francisco | 2019 2 SAN FRANCISCO KEY RETAIL STREETS & AREAS

PACIFIC HEIGHTS HAYES VALLEY The unique and delightful stores, restaurants and coffee With a recent resurgence in residential development and shops stretching along Upper Fillmore Street extend from retail, the neighborhood’s central location in the heart of Jackson Street to Geary Street. Fillmore Street is upscale San Francisco is becoming a haven for stylish fashion with a friendly neighborhood feel. Tenants include Joie, boutiques, galleries, home and garden stores as well as a Ralph Lauren, Alice + Olivia, Athleta, James Perse, plethora of one-of-a-kind shops and unique Cotélac, Heidi Says, Freda Salvador, Alexis Bittar, MAC restaurants, cafes and coffee shops. The close proximity , Kiehl's, L'Occitane, NARS, Credo, Aesop, Lip to Davies Symphony Hall, the SF Opera, SF Ballet, Herbst Lab by Bite, , DryBar, rag & bone, Rebecca Theatre and City Hall has drawn retailers from around the Minkoff, Jigsaw, Ministry of Supply, Reformation, Rothy’s, globe. European retailer Cotélac has opened sister store Modcloth, Gorjana, KOIO and Veronica Beard. Today, Acoté as their first American store on Hayes Street beside Fillmore Street is one of San Francisco's foremost San Francisco staples such as Azalea Boutique, Marine shopping destinations, satisfying the tastes of the city’s Layer, Amour Vert and Eres swimwear and lingerie. Other wealthiest demographic. Hayes Street retailers include Outdoor Voices and Malin + Goetz. Redevelopment along has JACKSON SQUARE pushed creativity and design to the forefront of the neighborhood with the PROXY. Eateries unique to the The Jackson Square Historic District has historically been Bay Area have storefronts within the artistic development known as a Design District and home to tenants such as including Smitten Ice Cream, Ritual Coffee Roasters and design firms, antique stores and art galleries. With key Biergarten. Restaurateurs also line the area, with many tenants, such as Kartell, Design Within Reach and taking advantage of the neighborhood’s temperate climate Artemide having relocated to the South of Market area, and offering various outdoor eating areas. Restaurants Jackson Street has been reintroduced as a new area of located in Hayes Valley include Suppenküche, Barcino, interest for high-end European brands looking to enter the Miette Bakery, Dobbs Ferry, Souvla, Rich Table, Absinthe San Francisco market. Various distinctive dining concepts and Monsieur Benjamin. are thriving within Jackson Square due to its close proximity to the Financial District. Filled with charming San Francisco buildings that survived the 1906 fire, international retailers Zimmermann, Theory, Aesop, Isabel Marant, A.P.C., Shinola, Allbirds, Fjallraven and Republic of Fritz Hansen are joining the neighborhood along with acclaimed restaurants Cotogna, Roka Akor, Quince, Kokkari Estiatorio, Kusakabe and exclusive members only social club The Battery.

Cushman & Wakefield | San Francisco | 2019 3 SAN FRANCISCO MARKET OVERVIEW

KEY AREAS / CONSUMER MAJOR RETAILERS PRESENT NEW ENTRANTS TYPICAL RENT RANGE OF UNIT STREETS/SHOPPING PROFILE FOR UNIT OF SIZES CENTERS 2,000 SQFT

Saks Fifth Avenue, , Barneys Acne Studio, Isaia, MCM, Tourists, New York, Macy's, Nordstrom, Bloomingdale's, Sennheiser, Decathlon and Conventioneers, Hermès, Chanel, Louis Vuitton, Gucci, Apple, Union Square Harry Winston, Fendi, Warby $200-$650 1,000-50,000 Luxury and Crate & Barrel, Banana Republic, GAP, Old Parker, Golden Goose, Locals Navy, XXI Forever, Levi's, Cartier, Bulgari, Deciem Uniqlo, The North Face.

Financial District Allen Edmonds, Banana Republic, GAP, Ann Embarcadero Center Sephora $30-$80 1,000-10,000 Workers, Tourists Taylor, Loft

Young Sephora, lululemon, Lorna Jane, SoulCycle, Modern Citizen, Sweaty Cow Hollow Professionals, Equinox, Urban Remedy, Ambiance, Sur La Betty, Bonobos, Morning $66-$120 1,000-4,000 Locals, Tourists Table Lavender, Kuhl

Upper Income, MAC Cosmetics, Kiehl's, L'Occitane, Aesop, Lip Lab by Bite, Frame, Pacific Heights Professionals, Joie, Ralph Lauren, Alice + Olivia, Athleta, Rothys, ModCloth, $72-$144 1,000-2,500 Locals, Tourists James Perse, Cotélac, Drybar Reformation Upper Income, Young Pottery Barn, Williams-Sonoma, GAP, Apple, Amour Vert, Cultivar Wine Marina $84-$125 1,000-2,500 Professionals, Paper Source, Brandy Melville, Marine Layer Bar, Rolo Locals, Tourists

Clare V., Pladra, B8ta, Young Azalea Boutique, Amour Vert, Acoté, Warby Outdoor Voices, Orange Hayes Valley Professionals, $72-$96 1,000-2,500 Parker, Marine Layer Bird, Interior Define, Malin + Locals Goetz, Away

Upper Income, Eden & Eden, Isabel Marant, A.P.C., Aesop, Theory, Fjallraven, Jackson Square Professionals, $60-$90 1,000-2,500 Shinola, Filson, Allbirds Zimmermann Locals

Cushman & Wakefield | San Francisco | 2019 4 DEVELOPMENT TO WATCH OUT FOR

CHASE CENTER

Total Size (SF)

- Retail GLA 100,000

- Arena 18,064 seats

- Office & Lab Space 580,000

Planned Opening Date Fall 2019

Consumer Profile Locals, Tourists

ABOUT THE DEVELOPMENT

Home to the world champion . It will be the largest sports and entertainment complex on the West Coast.

SAN FRANCISCO NEW DEVELOPMENT WATCH

Cushman & Wakefield | San Francisco | 2019 5 SAN FRANCISCO FOOD & BEVERAGE

San Francisco is one of the world’s Close proximity to the wine making regions of Napa and Sonoma makes San Francisco a great place to explore gourmet capitals. Its devotion to wine. World-Class restaurants such as Boulevard, Gary food has a lot to do with San Danko, Michael Mina, Saison, Coi, Acquarello, Atelier Francisco’s endless cultural Crenn and Quince offer some of the most impressive wine lists anywhere. Cocktails have become an additional diversity. It is also influenced by the outlet for culinary expression. In nearly every city’s sense of self, a unique place of neighborhood, you’ll find a bar filled with fresh juices, creativity and innovation. high-quality spirits, and talented bartenders. The Alembic in the Upper Haight serves avant-garde cocktails, while Meals here are lighter and more vegetable- and seafood- San Francisco relic Dogpatch Saloon blends the old and driven than in many parts of the U.S., and diners as a the new serving cocktails. New seasonal offerings are whole are more wowed by “unique” than “famous.” With aplenty at Trick Dog in the Mission, while local ingredients multiple restaurants on San Pellegrino’s World’s Best are the star at South of Market’s Bar Agricole. Restaurants list, the Bay Area boasts multiple accolades including recognition in the 2019 Michelin Guide: eight New restaurants that have entered the San Francisco three star restaurants, six two star establishments and 43 market include Michael Mina’s Trailblazer Tavern, located starred restaurants within the trade area. in the Salesforce East building, Commons Club on the ground floor of Virgin Hotels SF, and Angler – Joshua As a result of early settlement patterns, many Skene’s waterfront restaurant that was named Esquire neighborhoods are associated with a particular cuisine. Magazine’s Best New Restaurant in America of 2018. North Beach is primarily Italian featuring North Beach Restaurant, Tony’s Pizza Napoletana, Original Joe’s, E Tutto Qua and Il Casaro Pizzeria. San Francisco boasts one of the world’s largest Chinatowns outside of Asia with Great Eastern and R&G Lounge being two of its featured restaurants; as well as China Live, a Chinese food hall. The Mission District has a strong Hispanic influence and offers La Taqueria, Taqueria El Farolito, Central Kitchen and many others.

Cushman & Wakefield | San Francisco | 2019 6 SAN FRANCISCO FOOD & BEVERAGE MARKET OVERVIEW

KEY AREAS CONSUMER FOOD & BEVERAGE OPERATORS RENT FOR PROFILE INCLUDING 3,500 SQFT UNIT Locals, Cheesecake Factory, Farallon, Scala's, Le Conventioneers and Union Square Colonial, Morton's, M.Y. China, Sons & $40-$75 Tourists from around Daughters, Hakkasan the World

Professionals, , Perbacco, Michael Mina, Financial District Conventioneers, Boulevard, International Smoke, Ozumo, $50-$70 Tourists Wayfare Tavern, Leo’s, Trailblazer Tavern

Slanted Door, Hog Island Oyster Company, Farmer's Market (3 days a week), Popular with Local Embarcadero MarketBar, Boulettes Larder, Waterbar, $60 Foodies and Tourists EPIC Steak, Boulevard, Coqueta, Hard Water, La Mar Cebicheria Peruana, Angler

Upper income A16, Isa, Pacific Catch, Delarosa, Roam, Cow Hollow / Marina neighborhood popular Balboa Cafe, Atelier Crenn, Tacolicious, $66-$125 with Locals Belga, Flores, Capannina, Cow Marlowe

Elegant neighborhood, Florio, Jackson Fillmore, SPQR, Delfina Fillmore / Pacific boutiques and intimate Pizza, Dosa, La Mediterranee, Octavia, $60-$96 Heights restaurants serving State Bird Provisions, The Progress, The Locals Snug, Noosh

Souvla, Petit Crenn, Cala, Monsieur Popular with Artists Hayes Valley Benjamin, Absinthe Brasserie & Bar, Anina, $60-$84 and Local Foodies a Mano, 20th Century Café, Rich Table Gary Danko, McCormick & Kuleto, Buena Fisherman's Wharf Tourist destination Vista Café, Scoma's, Boudin, Hard Rock $30-$50 Café

Cushman & Wakefield | San Francisco | 2019 7 SAN FRANCISCO FOOD & BEVERAGE MARKET OVERVIEW

KEY AREAS CONSUMER FOOD & BEVERAGE OPERATORS RENT FOR PROFILE INCLUDING 3,500 SQFT UNIT Historically an Italian neighborhood North Beach Restaurant, Original Joe's, North Beach frequented by Local Park Tavern, Tony's, Coi, Firenze By Night, $54-$84 Artists, Hipsters and Tommaso’s Ristorante Italiano, Tosca Café Tourists

Chinese neighborhood Great Eastern, R&G Lounge, Brandy Ho's Chinatown $48 and Tourist destination Hunan, House of Nanking, China Live

Traditional Hispanic Delfina, Foreign Cinema, Locanda, Flour + neighborhood, popular Water, Commonwealth, Bar Tartine, Central The Mission $48-$84 with Artists and Kitchen, Lolinda, Trickdog, Hawker Fare, Foodies Lazy Bear Professionals, Upper Roka Akor, Quince, Cotogna, Trestle, The Jackson Square Income Locals and $48-$72 Battery, Kokkari Estiatorio, Kusakabe, Nico Tourists

Cushman & Wakefield | San Francisco | 2019 8 ERIKA SCHANKE Managing Director Americas Retail Services 1290 Avenue of the Americas New York, NY 10104, USA Tel: +1 212 841 5024 Mob: +1 404 680 4363 [email protected]

No warranty or representation, express or implied, is made to the accuracy or completeness of the information contained herein, and the same is submitted subject to errors, omissions, change of price, rental or other conditions, withdrawal without notice, and to any special listing conditions imposed by our principals. © 2019 Cushman & Wakefield. All rights reserved.