Nordstrom Steps up Rollout of Topshop Men’S Departments Will Be Added by DAVID MOIN Across the Country Starting in Late September, Bringing the Total NORDSTROM INC
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MEN’S MAKEOVER BARNEYS NEW YORK CONTINUES REVAMP OF ITS MEN’S DEPARTMENT FRESH START AT THE FLAGSHIP. A NEW APPAREL FACTORY IN HAITI AIMS TO BE THE MODEL OF CORPORATE SOCIAL RESPONSIBILITY. PAGE 7 PAGE 6 WWDTUESDAY, AUGUST 27, 2013 ■ WOMEN’S WEAR DAILY ■ $3.00 MORE STORES, MORE CATEGORIES Nordstrom Steps Up Rollout of Topshop men’s departments will be added By DAVID MOIN across the country starting in late September, bringing the total NORDSTROM INC. is ready to number of Nordstrom stores with blow out its Topshop partnership Topshop and Topman to 42 and 18, — and it could prove to be the respectively, and that “a complete- model for other brand deals. ly refreshed design” for the British Originally, Nordstrom was dis- brand’s in-store departments, and creet, cautiously taking the trendy a national social media campaign, Topshop and Topman to smaller are on the agenda. markets amid concerns it would “It’s definitely working,” be out of sync with the understated Nordstrom told WWD. “We can Nordstrom ambience. But in an ex- literally measure that Topshop is clusive interview last week, Pete attracting a lot of new customers. Nordstrom, president of merchan- The average age is signifi cantly dising, discussed the partnership younger — like 10 years young- in depth for the fi rst time since the er than the typical Nordstrom’s deal was unveiled in July 2012, and women’s apparel customer.” He disclosed that the Seattle-based characterized Topshop as “a really upscale department store will be big catalyst to Nordstrom’s fashion showcasing Topshop and Topman in authority” and a “big part” of the more of its larger, urban locations. company’s strategic initiative to He said 28 Topshop women’s attract younger fashion customers. departments and eight Topman SEE PAGE 12 Game Over: William Ackman Selling All of J.C. Penney Stake in Target Corp. and Borders By EVAN CLARK Group, were his nine-year-old fi rm’s three “failures.” WILLIAM ACKMAN’S throwing in “Clearly, retail has not been our the towel at J.C. Penney Co. Inc. strong suit, and this is duly noted,” The lightning rod activist inves- he wrote to Pershing shareholders. tor arranged on Monday to sell his The investor will have ultimately 39.1 million shares of Penney’s in paid dearly for his Penney’s ad- a stock offering being underwrit- venture. Last week, he said the Art ten by Citigroup — beginning the stock was trading at more than a process that will end his dramatic 40 percent discount versus his cost three-year run as a central fi gure to build the stake, through share at the struggling company. The purchases, call options and other stake represents 17.7 percent of fi nancial instruments. Penney’s stock. Ackman is one of Wall Street’s Ackman, chief executive of- highest-profi le investors and does fi cer of Pershing Square Capital not shy away from jumping into Management, said last week that troubled companies, pushing Fair Abstract painterly Penney’s, along with investments SEE PAGE 11 prints gave resort collections a colorful, contemporary art touch, such as Milly’s nylon and elastane top and skirt. Hadria by Adrianna Beer necklaces and bracelets. For more, see pages 4 and 5. PHOTO BY THOMAS IANNACCONE; STYLED BY MAYTE ALLENDE ANDREW SHANG ASSISTANT: ZHE ZHU; FASHION COSMETICS; STELLA PHOTO ASSISTANT: DAVID FOR ELLIS FAAS MAKEUP BY MGMT; JASON MURILLO/1+1 MODEL: ONA MARIJA/FUSION MODELS; HAIR BY 2 WWD TUESDAY, AUGUST 27, 2013 WWD.COM VF to Launch Innovation Hubs ers are willing to pay more for something that’s new the Briefing Box By aRNolD J. KaRR and innovative,” he said. “Whether it’s the way that the product looks or the way it performs, innova- in Today’s WWd VF CoRP. Will oPeN three innovation centers tion gets people to open up their wallets, especially — dedicated to new frontiers in technical apparel, in tougher economic climates.” footwear and jeans — during the first half of 2014. With 2012 sales of $10.9 billion and projected Sydney Albertini the company will establish the technical ap- sales of $17.3 billion by 2017, VF is the largest u.S.- is set to launch parel facility in alameda, Calif., home of the North based apparel supplier and has been on something SydneyToWear. For Face; the jeanswear center in greensboro, N.C., of an innovation tear for the past three years. more, see WWD.com. home of the parent firm and the Wrangler brand, “in 2010, we first laid out our vision for the role and the footwear base in Stratham, N.h., the home that innovation would play in VF’s growth,” said of timberland. the centers will be staffed with eric Wiseman, chairman, president and chief ex- teams of scientists, engineers, technical designers ecutive officer. “the move is critical to advancing and other key talent. our journey as it gives us a competitive advantage Bob Shearer, senior vice president and chief finan- in the apparel industry. We will fully leverage what ichner e cial officer of V F, told WWD that the centers are likely we learn by sharing output from the innovation to be situated in buildings apart from VF’s existing centers across our 30-plus brands.” Steve physical plants. “this is in addition to the product- at the same meeting, Stephen Dull, VF’s vice by development people we already have working for our president of strategy and innovation, said that brands,” he said. “this is a bit longer term — looking ideas developed since the 2010 innovation commit- Photo down the road a few years — and, while ultimately this ment have already resulted in $400 million in an- is all about generating revenues and improving our nual sales and are seen expanding to $1.6 billion in gross margin, we want the centers to be independent.” revenues over the next three years. Nordstrom is ready to blow out its Topshop partnership and he said the locations will lift VF’s corporate among recent innovations already launched or it could prove be the model for other brand deals. Page 1 head count but that the exact budgets for them were about to be shipped are Flash Dry and thermoball still being worked out, as were the allocations of moisture-management products from the North William Ackman on Monday arranged to sell his 39.1 space and the precise reporting structure for each. Face, lee’s Shapetastic offerings, Wrangler’s modi- million shares of J.C. Penney Co. Inc. Page 1 Shearer said the centers are seen as providing a fication of its MWZ 13 cowboy jeans, Slim illusion good deal of cross-pollination, with developments technology at Seven For all Mankind and fire-resis- Barneys New York has renovated the sixth-floor men’s for one product category often being applicable to tant apparel with better comfort characteristics in department of its Madison Avenue flagship.Page 6 others, and that VF’s coalition and brand execu- its Bulwark career apparel assortment. although tives are expected to “commission” ideas to solve principally dependent on third parties for produc- specific consumer needs. tion, VF manufactures about 500 million units a Bloomingdale’s swept across the U.K. to shoot the Best of “We’ve understood for a long time that consum- year and operates 32 plants of its own. Men’s and Young Men’s trend catalogues for fall. Page 8 On Zushi Beach in Japan, there are die-hard beachgoers for whom no tan is too dark and no bikini too tiny. Page 9 Averyl Oates to Join Galeries Lafayette The first part of the Sundance Channel’s “Revealing: it lays out its stores, putting more accessible brands Extravagance” examines the obsession with luxury. Page 9 By Julia Neel in front of the Chanels and the guccis,” she said. oates will be reporting to Michel Roulleau, com- Oscar de la Renta on Sept. 10 will stage a single show for loNDoN — averyl oates will join the galeries mercial director and deputy general manager of the spring with a maximum capacity of 350. Page 11 lafayette team as fashion director and deputy commer- department stores division. She will have respon- cial director within the group’s department stores divi- sibility across the men’s, women’s, accessories and sion (galeries lafayette and BhV), WWD has learned. children’s departments, as well as detection of new on WWD.CoM her first day on the job in the newly created role trends; applying her vision to define and implement will be Monday. new concepts; commercial policies, pricing, mar- EYE: Artist Sydney Albertini is prepping the launch of “i love the fact that they’re looking to make dy- gin, inventory management across her departments; a capsule collection, SydneyToWear, next month for namic changes; i can bring a little bit more edge to overseeing the openings of the company’s new stores, FiveStory. For more, see WWD.com. the company, a fashion twist and look, and a future and defining the fashion policy of those stores, and vision, which they’re wanting to embrace,” oates told building on her strong existing relationships. To e-mail reporTers and ediTors aT WWd, The address is WWD over the phone from Nairobi after her holiday oates added that she was looking forward to [email protected], using The individual’s name. on lamu. “they are really focused on their interna- working with chief executive officer Nicolas houzé, WWD IS A REGISTERED TRADEMARK OF ADVANCE MAGAZINE PUBLISHERS INC. COPYRIGHT ©2013 FAIRCHILD FASHION MEDIA.