Creative Strategy Winners Cat. No Entry No Title Client Product Entrant / Idea Creation Country Production Media PR Additional Prize Award

A04/005 00195 THE E.V.A. INITIATIVE VOLVO CARS VOLVO CARS FORSMAN & BODENFORS, NEW LAND, Stockholm MINDSHARE, GOODBYE KANSAS STUDIOS, Grand Prix Grand Prix Gothenburg Gothenburg Stockholm / FACTORY, London / SUPERSTUDIO, Stockholm / F&B INHOUSE, Gothenburg / FRAMESTORE, London

A01/019 00708 THE TIME WE HAVE LEFT PERNOD RUAVIEJA LEO BURNETT, Madrid SPAIN TESAURO, Madrid / SERENA, Madrid MEDIACOM, Madrid Gold Lion Gold Lion RICARD

A02/011 00138 VIVA LA VULVA ESSITY LIBRESSE/ AMVBBDO, London SOMESUCH, London KETCHUM, London TRIM EDITING , London / 750MPH, Gold Lion Gold Lion BODYFORM London / TIME BASED ARTS, London

C04/017 00502 ENDANGERED SYNDROME CANADIAN SUPPORT FOR FCB CANADA, Toronto CANADA FCB CANADA, Toronto / SAINTS UM CANADA, Gold Lion Gold Lion DOWN CANADIAN EDITORIAL, Toronto / THE VANITY, Toronto SYNDROME DOWN Toronto / SILENT JOE, Toronto / SOCIETY SYNDROME HAPPINESS SAIGON / AN FCB SOCIETY ALLIANCE, Ho Chi Minh City

A07/025 00691 KINGO KINGO KINGO PREPAID OGILVY GUATEMALA, GUATEMALA OGILVY GUATEMALA, Guatemala City / OGILVY POWELL Silver Lion Silver Lion ENERGY SOLAR ENERGY Guatemala City / OGILVY OGILVY COLOMBIA, Bogotá GUATEMALA, COMMUNICATIONS, COLOMBIA, Bogotá / KINGO Guatemala City New York / ENERGY, Guatemala City HILL+KNOWLTON STRATEGIES, Guatemala City

A09/027 00474 UNFORGETTABLE BAG TESCO UNFORGETTABL GREY , Petaling MALAYSIA RAWR STUDIOS, Kuala Lumpur / MOTION Silver Lion Silver Lion E BAG Jaya ROM, Petaling Jaya / 2AM MUSIC STUDIOS, Kuala Lumpur

B01/005 00196 THE E.V.A. INITIATIVE VOLVO CARS VOLVO CARS FORSMAN & BODENFORS, SWEDEN NEW LAND, Stockholm MINDSHARE, GOODBYE KANSAS STUDIOS, Silver Lion Silver Lion Gothenburg Gothenburg Stockholm / FACTORY, London / SUPERSTUDIO, Stockholm / F&B INHOUSE, Gothenburg / FRAMESTORE, London

C02/031 00466 REFURBISHED TWEETS BACK MARKET BACK MARKET BETC, Paris GENERAL POP, Pantin Silver Lion Silver Lion

C02/058 00530 A WORLD WITHOUT BORDERS AEROMEXICO AEROMEXICO OGILVY COLOMBIA, COLOMBIA DIREKTOR FILMS, Bogotá OGILVY PUBLIC OGILVY, Mexico City / DAVID Silver Lion Silver Lion Bogotá / OGILVY, Mexico City RELATIONS, New York STUDIO, Bogotá

C04/016 00627 LIFEBUOY UNILEVER LIFEBUOY LOWE LINTAS , Mumbai / INDIA Silver Lion Silver Lion #HELPACHILDREACH5 MULLENLOWE SINGAPORE / MULLENLOWE SSP3, Bogotá

D01/075 00712 VIVA LA VULVA ESSITY LIBRESSE/ AMVBBDO, London UNITED KINGDOM SOMESUCH, London KETCHUM, London TRIM EDITING , London / 750MPH, Silver Lion Silver Lion BODYFORM London / TIME BASED ARTS, London

A08/028 00640 PROJECT 84 CAMPAIGN CHARITY adam&eveDDB, London UNITED KINGDOM CAIN & ABEL, London / STRONG & CO., THIS MORNING, ITV, W COMMUNICATIONS, Bronze Lion Bronze Lion AGAINST London London London LIVING

B02/094 00762 GILLETTE TREO GILLETTE TREO RAZORS GREY, London / GREY NEW UNITED KINGDOM Bronze Lion Bronze Lion YORK

C01/050 00383 WHERE YOU BELONG UTAIR UTAIR FRIENDS, Moscow RUSSIA BAKEHOUSE , Moscow / PARAGON FRIENDS, Moscow IPSOS COMCON, Moscow Bronze Lion Bronze Lion PASSENGER RETOUCH, Saint Petersburg AIRLINES

D01/021 00498 NIKE DREAM CRAZY NIKE NIKE WIEDEN+KENNEDY, USA PARK PICTURES, Santa Monica WIEDEN+KENNEDY, PUBLICIS SAPIENT, Seattle / JOINT Bronze Lion Bronze Lion Portland Portland EDITORIAL, Portland / A52, Santa Monica / COMPANY 3, Los Angeles / WALKER, Los Angeles / LIME STUDIOS, Santa Monica

D02/026 00478 TOMMY HILFIGER ADAPTIVE TOMMY TOMMY WUNDERMAN THOMPSON, USA HUMBLE, New York Bronze Lion Bronze Lion HILFIGER HILFIGER New York / POSSIBLE NEW ADAPTIVE: YORK / WUNDERMAN, New ADAPTIVE York CLOTHING FOR PEOPLE WITH DISABILITIES

E01/001 00045 FIREVASE SAMSUNG FIREVASE CHEIL WORLDWIDE , Seoul SOUTH KOREA JUNPASANG PRODUCTION, Seoul / CHEIL WORLDWIDE CHEIL WORLDWIDE , Bronze Lion Bronze Lion FIRE & MARINE BOUNCE CREATIVE, Seoul , Seoul Seoul INSURANCE

E01/016 00352 I AM TRASH, LES FLEURS DU ETAT LIBRE PERFUME - I AM OGILVY, Paris FRANCE OGILVY, Paris / TOO-YOUNG, Paris OGILVY, Paris Bronze Lion Bronze Lion DÉCHET D'ORANGE TRASH, LES FLEURS DU DÉCHET

E01/036 00844 THISABLES IKEA IKEA THISABLES McCANN, Tel Aviv ISRAEL McCANN, Tel Aviv / CRAFT LONDON UM, Tel Aviv McCANN, Tel Aviv Bronze Lion Bronze Lion

E01/048 00765 GILLETTE TREO GILLETTE TREO RAZORS GREY, London / GREY NEW UNITED KINGDOM Bronze Lion Bronze Lion YORK

E02/006 00434 SAFETY HUB NRMA HOME CHE PROXIMITY, Melbourne CHE PROXIMITY, Melbourne CHE PROXIMITY, Bronze Lion Bronze Lion INSURANCE Melbourne

E03/051 00659 TOUCH OF CARE INDIA P&G Vicks VICKS PUBLICIS SINGAPORE SINGAPORE 20:20 MSL, Mumbai PROCTER & GAMBLE HEALTHCARE Bronze Lion Bronze Lion , Singapore Total Awards: 22