DOCSLIB.ORG

Διαδικτυακη Εφαρμογη Για Την Εκμαθηση Βυζαντινησ Μουσικησ Web App for Learning Byzantine Music

Total Page：16

File Type：pdf, Size：1020Kb

Download full-text PDF Read full-text
Διαδικτυακη Εφαρμογη Για Την Εκμαθηση Βυζαντινησ Μουσικησ Web App for Learning Byzantine Music ΑΡΙΣΤΟΤΕΛΕΙΟ ΠΑΝΕΠΙΣΤΗΜΙΟ ΘΕΣΣΑΛΟΝΙΚΗΣ ΣΧΟΛΗ ΘΕΤΙΚΩΝ ΕΠΙΣΤΗΜΩΝ ΤΜΗΜΑ ΠΛΗΡΟΦΟΡΙΚΗΣ ΜΕΤΑΠΤΥΧΙΑΚΟ ΠΡΟΓΡΑΜΜΑ ΣΠΟΥΔΩΝ ΔΙΑΔΙΚΤΥΟ ΚΑΙ ΠΑΓΚΟΣΜΙΟΣ ΙΣΤΟΣ ΔΙΠΛΩΜΑΤΙΚΗ ΕΡΓΑΣΙΑ ΔΙΑΔΙΚΤΥΑΚΗ ΕΦΑΡΜΟΓΗ ΓΙΑ ΤΗΝ ΕΚΜΑΘΗΣΗ ΒΥΖΑΝΤΙΝΗΣ ΜΟΥΣΙΚΗΣ WEB APP FOR LEARNING BYZANTINE MUSIC ΑΝΑΣΤΑΣΙΟΣ ΤΣΙΡΑΝΤΩΝΑΚΗΣ ΑΕΜ 19 ΕΠΙΒΛΕΠΩΝ: ΔΙΟΝΥΣΙΟΣ ΠΟΛΙΤΗΣ, ΕΠΙΚ. ΚΑΘΗΓΗΤΗΣ ΦΕΒΡΟΥΑΡΙΟΣ 2018, ΘΕΣΣΑΛΟΝΙΚΗ Πίνακας Περιεχομένων Περίληψη - Abstract .................................................................................................................. 4 Διαδίκτυο και Παγκόσμιος Ιστός ............................................................................................... 5 Ιστορία ................................................................................................................................... 5 Υπηρεσίες .............................................................................................................................. 5 World Wide Web ............................................................................................................... 5 Στάδια εξέλιξης του Παγκοσμίου Ιστού ................................................................................ 8 Web 1.0 ............................................................................................................................. 8 Web 2.0 ............................................................................................................................. 8 Εφαρμογές Web2.0 ................................................................................................................. 10 Σελίδες κοινωνικής δικτύωσης (Social Network sites) ........................................................ 10 Ιστολόγια (Blogs) ................................................................................................................. 11 Wikis .................................................................................................................................... 12 Ελεύθερο Λογισμικό / Λογισμικό Ανοιχτού Κώδικα (ΕΛ/ΛΑΚ) ............................................... 13 Wordpress ............................................................................................................................... 18 Τεχνολογίες μετάδοσης δεδομένων ....................................................................................... 26 Ενσύρματη σύνδεση στο Διαδίκτυο .................................................................................... 26 DSL ................................................................................................................................... 26 FTTx.................................................................................................................................. 28 Ασύρματη σύνδεση στο Διαδίκτυο ..................................................................................... 30 Ασύρματη σύνδεση σε τοπικό δίκτυο – Wi-Fi ................................................................. 30 Σύνδεση μέσω δικτύου κινητής τηλεφωνίας .................................................................. 30 Φορητές Συσκευές .................................................................................................................. 34 Smartphones ....................................................................................................................... 34 Android ............................................................................................................................ 35 iOS .................................................................................................................................... 36 Εφαρμογές ....................................................................................................................... 36 Υλικό ................................................................................................................................ 37 Επίδραση στην καθημερινότητα ..................................................................................... 38 Tablets ................................................................................................................................. 39 Android ............................................................................................................................ 39 iOS .................................................................................................................................... 41 Windows 10 ..................................................................................................................... 42 Υβριδικά tablets .............................................................................................................. 43 Συνδέσεις ......................................................................................................................... 43 Ψηφιακή Εικόνα και βίντεο ..................................................................................................... 45 Ψηφιακή Εικόνα .................................................................................................................. 45 Ψηφιακό Video .................................................................................................................... 50 Interlacing ........................................................................................................................ 51 Συμπίεση ......................................................................................................................... 51 Δημιουργία Εφαρμογής .......................................................................................................... 53 Περίληψη - Abstract Σκοπός της εργασίας αυτής είναι η δημιουργία μιας διαδικτυακής εφαρμογής στην οποία θα τοποθετηθεί εκπαιδευτικό υλικό για την εκμάθηση βυζαντινής μουσικής. Το υλικό αυτό θα αποτελείται από βίντεο, ήχο και κείμενο, το οποίο θα αποτελεί βοήθημα προς τους σπουδαστές της βυζαντινής μουσικής. Λόγω της ευρύτατης διάδοσης, πλέον, του διαδικτύου επιλέχθηκαν μέσα που λειτουργούν σε όλες τις συσκευές που χρησιμοποιούμε καθημερινά όπως σταθεροί και φορητοί υπολογιστές αλλά και smartphones και tablets και έχουν προοπτική ανάπτυξης και υποστήριξη στο μέλλον. Ακόμα, λήφθηκαν υπόψη όλες οι τεχνολογίες μετάδοσης δεδομένων που είναι διαθέσιμες (WiFi, ADSL, VDSL, 4G) αλλά και αυτές που προβλέπεται να είναι διαθέσιμες στο άμεσο μέλλον (FTTx). Λέξεις κλειδιά: πολυμέσα, διαδικτυακή εφαρμογή μάθησης, φορητές συσκευές The purpose of this work is the creation of a web application, which will be used to host learning material to aid the learning of byzantine music. This material will be in the form of audio, video and text, which will help the students of byzantine music. Due to the wide spreading of the Internet, the means used, were chosen based on their ability to operate on every type of device used in everyday experience, like desktop and laptop computers, smartphones and tablets, and to have the prospect of further development and support in the future. There were, also, taken into consideration the data transmitting technologies available currently (WiFi, ADSL, VDSL, 4G) and also the ones to come in the near future (FTTx). Keywords: multimedia, web application for learning, mobile devices Διαδίκτυο και Παγκόσμιος Ιστός Ιστορία Το διαδίκτυο είναι, πλέον, ένα αναπόσπαστο κομμάτι της καθημερινότητας μας. Η ιστορία του ξεκινά κατά την διάρκεια του Ψυχρού Πολέμου, όταν οι Η.Π.Α. αποφάσισαν να δημιουργήσουν ένα δίκτυο επικοινωνίας που θα μπορούσε να συνεχίσει την λειτουργία ακόμα και μετά την καταστροφή μέρους του από πυρηνική επίθεση. Ο πρόγονος του ήταν το ARPANET, που ξεκίνησε την λειτουργία του το 1969. Σημαντική στιγμή στην εξέλιξη του ήταν η χρήση του πρωτοκόλλου TCP/IP (Transmission Control Protocol/Internet Protocol) το 1983, που συνεχίζει να χρησιμοποιείται και σήμερα. Το πρώτο DNS (Domain Name System) δημιουργείται το 1984, ενώ το 1986 δημιουργείται το NSFNET από το National Science Foundation (NSF), για την σύνδεση των κέντρων υπερ-υπολογιστών που υποστήριζε, αλλά και πανεπιστημίων. Στο αποτέλεσμα της ένωση του ARPANET και του NSFNET, στα τέλη της δεκαετίας του 1980, αποδόθηκε ο όρος Internet. Σταδιακά, όλο και περισσότερα πανεπιστημιακά ιδρύματα και οργανισμοί από διάφορες χώρες συνδέουν τα εσωτερικά δίκτυα στο Internet. Η εμπορική χρήση του δικτύου που δημιουργούνταν άρχισε στις αρχές της δεκαετίας του 1990. Έκτοτε, η ανάπτυξη του είναι ραγδαία, καλύπτει πρακτικά το μεγαλύτερο μέρος του πληθυσμού του πλανήτη και αποτελεί την βάση για πολλές υπηρεσίες που χρησιμοποιούμε στην καθημερινή μας ζωή. Υπηρεσίες World Wide Web Πάρα πολύ σημαντικό ρόλο στην διάδοση του Διαδικτύου, σε βαθμό που πολλές φορές ταυτίζεται με αυτό είναι το World Wide Web (WWW), ο Παγκόσμιος Ιστός. Πρόκειται για μια υπηρεσία που δημιουργήθηκε το 1993 στο CERN, στην Ελβετία με πρωτεργάτη τον Tim Berners-Lee. Είναι ένας χώρος πληροφοριών (information space) όπου έγγραφα και άλλες διαδικτυακές πηγές καθορίζονται από URIs (Unified Resource Identifiers), και συνδέονται μεταξύ τους με υπερδεσμούς (hyperlinks). Για να έχουμε πρόσβαση σε αυτά, θα πρέπει να χρησιμοποιήσουμε ένα πρόγραμμα περιήγησης ιστοσελίδων (web browser) ή κάποια διαδικτυακή εφαρμογή (web-application). Η πρώτη σημαντική υλοποίηση ενός τέτοιου προγράμματος είναι το WorldWideWeb, που κατόπιν μετονομάστηκε Nexus, της ομάδας του Tim Berners-Lee. Στην εικόνα που ακολουθεί βλέπουμε την μορφή που είχε: Εικόνα 1 Ο browser WorldWideWeb για το Next Ακολούθησαν και άλλα αντίστοιχα προγράμματα, αλλά αυτό που συνέβαλλε στην εξάπλωση της χρήσης του Παγκοσμίου Ιστού περισσότερο
Load more

Recommended publications
  • The Guide To
    PART 1 TheSophisticated Technology Marketer’s Guide to VolumeBUILDING YOUR 2 PROFESSIONAL BRAND ON LINKEDIN PART 1: Why does my business need LinkedIn? 1 Table of Contents BUILDING YOUR PROFESSIONAL BRAND ON LINKEDIN 3 OPTIMIZING YOUR PROFILE 4 5 THINGS YOU NEED TO KNOW ABOUT LINKEDIN SEARCH 5 EXPAND YOUR NETWORK OF INFLUENCERS 6–7 EASILY KEEP YOUR FINGER ON THE PULSE 8–9 2 Building Your PROFESSIONAL BRAND ON LINKEDIN This guide is the second of four knowledge you need to contribute volumes for the technology marketer unique insights and participate and explains how both you and in thought-provoking discussions your company can benefit from with your network. optimized LinkedIn profiles, as well as the benefits of expanding your Kelly Kyer network of influencers. We’ll also Global Marketing Lead — dive into the Pulse — the latest way Technology Vertical to stay current with top insights and LinkedIn Marketing Solutions trends shared on the platform by your network. Easily discover and gain access to professional content As a technology marketer it’s so and tailored news based on personal important for you and your colleagues interests from websites, blogs, and to maintain current, up-to-date, and newsletters. Share this information complete LinkedIn profiles. That’s with your network to help position because LinkedIn delivers the most you and your brand as thought leaders. relevant search results based on your network, professional identity, LinkedIn provides the essential platform and how the professionals within to shape and communicate your brand. your network engage with LinkedIn. Build and maintain an invaluable Hundreds of searches are conducted network of affluent, influential, and daily and you want to ensure your educated professionals with whom to profile and company appear at the share your technological knowledge top of those results.
    [Show full text]
  • Nevada Supply Chain Analysis
    Financial Advisory Gaming & Hospitality Public Policy Research Real Estate Advisory [Year] Regional & Urban Economics NEVADA COVID-19 COORDINATED ECONOMIC RESPONSE PLAN: SUPPLY CHAIN ANALYSIS PREPARED FOR THE: & DECEMBER 2020 Prepared By: & 7219 West Sahara Avenue Spatial Economic Concepts Suite 110-A Las Vegas, NV 89117 Main 702-967-3188 www.rcgecon.com December 31, 2020 Mr. Michael Brown Executive Director Governor’s Office of Economic Development State of Nevada 808 W. Nye Lane Carson City, Nevada 89703 Re: Nevada COVID-19 Coordinated Economic Response Plan: Supply Chain Analysis (“Study/Report”) Dear Mr. Brown: The Consulting Team (“CT’) of RCG Economics LLC (“RCG”) and Spatial Economic Concepts (“SEC”) is pleased to submit the referenced study to the Governor’s Office of Economic Development (“GOED”) and the Nevada State Treasurer’s Office (“STO”) relative to the Nevada COVID-19 Coordinated Economic Response Plan by the State of Nevada (“the State or Nevada”) for an analysis of Nevada’s supply chain and last-mile delivery services in the aftermath of the COVID-19 pandemic. According to GOED: “The COVID-19 pandemic has resulted in a number of adverse effects on the State of Nevada’s economy, as the State has been faced with disruptions to existing supply chain infrastructure. The strain placed on the supply chain throughout the public health emergency has resulted in significant delays for the delivery of essential products and lifesaving prescription medications for Nevada residents.” This Study focuses on the steps that Nevada can take to improve its supply chain infrastructure to adequately respond to the COVID-19 pandemic and contains the following elements.
    [Show full text]
  • Social Recruiting, Personal Search Engine Optimization, and Personal Online Reputation Management
    Career Planning & Adult Development JOURNAL Volume 32, Number 2 ISSN 0736-1920 Summer 2016 Social Recruiting, Personal Search Engine Optimization, and Personal Online Reputation Management. Susan P. Joyce, Guest Editor The Internet Revolution Social Recruiting Personal Search Engine Optimization Personal Online Reputation Management LinkedIn Pinterest Other Social Media Special Interest Groups Summer 2016..............................Career Planning and Adult Development JOURNAL..............................1 CAREER PLANNING and ADULT DEVELOPMENT JOURNAL The Career Planning and Adult Publisher: Development Journal (ISSN 0736-1920) is an Richard L. Knowdell official publication of the Career Planning and Career Planning & Adult Development Adult Development Network, a non-profit orga- Network, P.O. Box 611930 nization of human resource professionals, career San Jose, CA 95161 USA counselors, educators and researchers. Network (408) 828-3858 offices are located at 4965 Sierra Road, San Jose, e-mail: rknowdell@mac.com CA 95132 USA Membership & Subscriptions: Telephone (408) 272-3085 Career Planning Network Frequency of Publication: The Journal is pub- P.O. Box 611930 lished up to four times each year. San Jose, CA 95161 USA Change of Address: Send both the old and new (408) 828-3858 addresses at least four weeks before the change is e-mail: rknowdell@mac.com to take effect. Please enclose your network label, Managing Editor when possible. Steven E. Beasley Back Issues: Back issues of the Journal, when 453 Alberto Way, Suite 257E available, are $7.50 each, plus $1.50 shipping. Los Gatos, CA 95032 USA (408) 354-7150 Permission: Excerpts of less than 200 words e-mail: stevenbeasley@verizon.net may be reprinted without prior permission of the publisher, if the Journal and the Network are Guest Editor properly credited.
    [Show full text]
  • Content Syndication in News Aggregators. Towards Devaluation of Professional Journalistic Criterio
    Comunicar, n. 59, v. XXVII, 2019 | Media Education Research Journal | ISSN: 1134-3478; e-ISSN: 1988-3293 www.comunicarjournal.com Content syndication in news aggregators. Towards devaluation of professional journalistic criteria La sindicación de contenidos en los agregadores de noticias: Hacia la devaluación de los criterios profesionales periodísticos Dr. Concha Edo is Professor in the Department of Journalism and Global Communication at the Complutense University of Madrid (Spain) (conchae@hotmail.es) (https://orcid.org/0000-0001-6960-867X) Dr. Juan Yunquera is Assistant Professor in the Department of Journalism and Audio-visual Communication at the University Carlos III of Madrid (Spain) (jyunquer@hum.uc3m.es) (https://orcid.org/0000-0002-4062-1659) Dr. Helder Bastos is Professor in the Department of Communication and Information Sciences at the University of Porto (bastos.helder@gmail.com) (https://orcid.org/0000-0002-6351-4610) ABSTRACT The growing expansion of Internet access and mass-scale usage of social networking platforms and search engines have forced digital newspapers to deal with challenges, amongst which are the need to constantly update news, the increasing complexity of sources, the difficulty of exercising their function as gatekeepers in a fragmented environment in which the opinions, biases and preconceptions of pundits, their followers, Twitter users, etc. has taken on a new and decisive weight and the mounting pressure to publish certain news items simply because they sell. They must also share audiences with aggregators devoted to the business of disseminating content produced by digital news publishers, blogs and RSS feeds, which is chosen on the basis of search engine algorithms, the votes of users or the preferences of readers.
    [Show full text]
  • Cfa Institute Career Guide Your Professional Journey Has Just Started
    CFA INSTITUTE 6 CAREER 2015—201 GUIDE CFA INSTITUTE 6 CAREER 2015—201 GUIDE Published by CFA Institute. All rights reserved. Copyright 2015 CFA Institute. Materials may not be reproduced or translated without written permission. CFA®, CFA® Program, Chartered Financial Analyst®, CIPM®, Claritas® Investment Certificate, and GIPS® are just a few of the trademarks owned by CFA Institute. See www.cfainstitute.org for a complete list. Disclaimer The articles and opinions expressed in the publication are not necessarily those of CFA Institute. Although every care has been taken in preparing and writing the guide, CFA Institute disclaims and accepts no liability for any errors, omissions, misuse or misunderstanding on the part of any person who uses or relies upon it. Information contained in the charterholder profiles is correct at the time the interview was conducted. Managing Editor: Heda Bayron Writers: Michele Armentrout Liana Cafolla Emily Gillespie I-Ching Ng Editor: Mary-Kate Hines Designer: Iva Sladic Keco Assistant Designer: Ng Ho Chi Publisher: CFA Institute 23/F Man Yee Building 68 Des Voeux Road Central, Hong Kong 2 CFA INSTITUTE CAREER GUIDE YOUR PROFESSIONAL JOURNEY HAS JUST STARTED. WHERE WILL IT TAKE YOU? To thrive in the investment industry, one has to be both technically competent and trustworthy. Do you have what it takes to be an investment professional? This Career Guide is designed to help you, as a young professional, identify the necessary building blocks for you to succeed in the invest- ment profession. Education and a professional designation are vital. But as the Chartered Financial Analysts featured in this guide will tell you, learning continues throughout your career.
    [Show full text]
  • Navigating the Future of Work
    Predictably inaccurate: The prevalence and perils of bad big data Issue 21 | July 2017 SpecialSPECIAL ISSUE:issue: NavigatingNavigating thethe futurefuture of workwork CanCan wewe point business,business, workers, workers, andand socialsocial institutionsinstitutions inin thethe same same direction? direction? CONTENTS ISSUE 21, JULY 2017 8 Predictably inaccurate: The prevalence and perils of bad big data By John Lucker, Susan K. Hogan, and Trevor Bischoff When big data contains bad data, it can lead to big problems for organizations that use that data to build and strengthen relationships with consumers. Here are some ways to manage the risks of relying too heavily—or too blindly—on big data sets. Future of work 26 Navigating the future of work: Can we point business, workers, and social institutions in the same direction? By John Hagel, Jeff Schwartz, and Josh Bersin From the individual 9-to-5 workday to how entire industries function, work is changing faster than ever. Big shifts threaten to create massive societal and economic disruption unless we look seriously at making the future of work productive and rewarding for everyone. 46 Meet the US workforce of the future: Older, more diverse, and more educated By Patricia Buckley and Daniel Bachman An analysis of shifting workforce demographics suggests that the future American labor force, even as it becomes more heavily weighted toward older workers, is getting more diverse and more educated than ever. What could this mean for employers? 62 Catch the wave: The 21st-century career By Josh Bersin In an age where skill sets can become obsolete in just a few years, many workers are scrambling just to stay current.
    [Show full text]
  • Download All Cards (Pdf)
    Augmented Reality Interactive Storytelling Augmented Reality Interactive Storytelling, or ARIS for short, is a place-based storytelling and gaming platform that uses servers and mobile devices to engage learners in completing measurable objectives. Content authors use a web-based tool to create experiences using points of interest defined on a map, associating experiences, interactions, and assessment with each location. PURPOSE » Simple campus tours won’t take much time. Complex interactions » Supports critical thinking and will take significantly more setup. higher order skills development using active learning techniques. » Once your experience is stable, maintenance is minimal, but will » Augments real-world experiences involve keeping devices updated and places with educational with the latest ARIS software. content in context. » Fosters positive relationships CONSIDERATIONS between students, teachers, and the community. » Network availability/capacity » Time (production, participation) PROCEDURE » Environment (weather, » Tutorials and guides are available accessibility, etc.) on the ARIS web site to help you » Student access to devices and understand the ARIS system and get resources started with creating an interactive story. Links to these resources are on the nwacco.org site. » Difficulty developing and implementing in ARIS depends on ADVANCED the complexity of your project. Find out more at » nwacco.org/card/augmentedreality http://www.nwacco.org/card/ References – Augmented Reality Interactive Storytelling » Holden, Christopher L., and Julie M. Sykes. “Leveraging Mobile Games for Place-Based Language Learning.” International Journal of Game-Based Learning 1.2 (2011): 1-18. Web. » Lave, Jean, and Etienne Wenger. Situated Learning: Legitimate Peripheral Participation. Cambridge: Cambridge UP, 1991. Print. » Gagnon, David J. “ARIS An Open Source Platform for Developing Mobile Learning Experiences.” Thesis.
    [Show full text]
  • The Right to Attention
    Indiana Law Journal Volume 91 Issue 3 Article 9 Spring 2016 The Right to Attention Jasper L. Tran George Mason University, tran4lr@gmail.com Follow this and additional works at: https://www.repository.law.indiana.edu/ilj Part of the Communications Law Commons, Health Law and Policy Commons, Human Rights Law Commons, Internet Law Commons, Marketing Law Commons, Natural Law Commons, and the Privacy Law Commons Recommended Citation Tran, Jasper L. (2016) "The Right to Attention," Indiana Law Journal: Vol. 91 : Iss. 3 , Article 9. Available at: https://www.repository.law.indiana.edu/ilj/vol91/iss3/9 This Article is brought to you for free and open access by the Law School Journals at Digital Repository @ Maurer Law. It has been accepted for inclusion in Indiana Law Journal by an authorized editor of Digital Repository @ Maurer Law. For more information, please contact rvaughan@indiana.edu. The Right to Attention JASPER L. TRAN* “In the future, our attention will be sold.”1 What marketing, contracts, and healthcare—specifically informed consent and mandatory ultrasounds—have in common is the right to attention from the information receiver. However, scholarship most often focuses on the communicator’s perspective (e.g., how much information the communicator discloses) or on the information itself, but surprisingly, not much on the receiver’s perspective. This dearth of scholarship from the information receiver’s perspective is problematic, because the information receiver is often the “little guy” in the conversation. We own and are entitled to our attention because attention is a property right and part of our individual dignity.
    [Show full text]
  • The 2016 Job Search Guide INTRODUCTION the 2016 Job Search Guide a Tactical Toolkit for Getting a Job You Love
    1 The 2016 Job Search Guide INTRODUCTION The 2016 Job Search Guide A Tactical Toolkit for Getting a Job You Love Looking for a job is hard work. Before you roll up your sleeves 01 GETTING STARTED and start firing off resumes, consider stepping back to take a more strategic approach. 02 DISCOVERING JOBS The following pages are meant to be used as a reference guide. They can be read one page at a time, one chapter at a time, or in 03 GETTING THE JOB entirety. The recommended tactics and tools were developed with U.S. job seekers in mind, however many of the strategies may be applied internationally. Good luck with your job search and we hope that the following guide will put you in the driver’s seat as you develop your career. On average, there are 11 million job openings a month in the United States Source:Bureau of Labor Statistics 2 The 2016 Job Search Guide 01 GETTING STARTED Finding the Right Job Takes Time Looking for a new job can evoke a range of emotions. Leaving your current role, looking for something new, and surveying all of the possible paths can be overwhelming. While finding a good fit takes time, the right mindset will boost your confidence and ensure a joyful journey. In this chapter we will deliver expert advice and tactics for getting your job hunt started. Here is what you will learn: • How to make it more than just a job • How to get started with networking • How to leverage personality assessments • How to optimize your LinkedIn Profile • How to get unstuck The average job search takes 6 months 6 3 The 2016 Job Search Guide DAY ONE CHECKLIST Update your LinkedIn Profile and resume Make sure your profile has a professional-looking photo, compelling summary, and job descriptions that highlight your achievements Setup saved job alerts Create one or more searches in the Jobs tab on your home page, then save them.
    [Show full text]
  • The Guide To
    PART 1 TheSophisticated Technology Marketer’s Guide to VolumeCONTENT MARKETING 4 ON LINKEDIN PART 1: Why does my business need LinkedIn? 1 Table of Contents CONTENT MARKETING FOLLOW THE 4-1-1 RULE ON LINKEDIN 3 8 DELIVERING RELEVANT CONTENT: SLIDESHARE: TAP INTO PUBLISHING WITH A PURPOSE VISUAL TENDENCIES 4 9–10 SHOWCASE PAGES: REACH AND BUILD A LINKEDIN GROUPS: RELATIONSHIP WITH SPECIFIC AUDIENCES JOIN THE CONVERSATION 5 11 ATTRACT MORE FOLLOWERS TAKE ADVANTAGE OF PUBLISHING ON LINKEDIN 6 12 COMPANY UPDATES: TWO NEW POWER RESOURCES FOR ENGAGE YOUR FOLLOWERS YOUR CONTENT MARKETING TOOLBOX 7 13–15 2 Content Marketing ON LINKEDIN This guide is the last of four volumes It’s time to take advantage of and aims to educate Sophisticated publishing on LinkedIn and become Tech Marketers on the most successful the best, most sophisticated tech means of sharing helpful content with marketer in the industry. a specific target audience and how Kelly Kyer to establish thought leadership for Global Marketing Lead — your company. Technology Vertical Become a LinkedIn publisher by LinkedIn Marketing Solutions learning to take advantage of the various means to publish on LinkedIn 1 Eccolo Media, “2015 B2B Technology Content with Company Pages, Showcase Survey Report: Volume 2,” Jan 20, 2015 If you’re a technology marketer Pages, employee amplification, then you already understand the and Sponsored Updates. importance of content marketing Develop an always-on thought and what publishing content can do leadership approach to engage your for businesses and consumers alike. audience and develop a sense of B2B technology decision-makers are leadership and authority.
    [Show full text]
  • Computer Security Tools & Concepts for Lawyers
    COMPUTER SECURITY TOOLS & CONCEPTS FOR LAWYERS Kendra Albert† AWYERS HAVE ETHICAL DUTIES to their clients to keep information that is client confidential (learned in the course of the represen- tation) secure and private.1 Ethical boards have interpreted most uses of modern technology as consistent with this duty.2 That Lincludes storage of client confidential material in the cloud, so long as the lawyer takes basic precautions, including to (1) review and regularly revisit a vendor’s terms of service, security practices, and restrictions on access to data; (2) follow clients’ express instructions regarding use of cloud tech- nology to store or transmit data; and (3) obtain client approval for storing and transmitting particularly sensitive client information via the internet.3 The fact that lawyers’ ethical obligations do not prohibit them from us- ing modern technology is certainly positive. But these steps, although ade- † Kendra Albert is an Associate at Zeitgeist Law and an Affiliate at the Berkman Klein Center for Internet & Society. This paper was written in their personal capacity. It was last updated October 12, 2016, v4. Because computer security can be a fast-moving field, information related to particular products or services may be out of date. Copyright 2017 Kendra Albert. 1 ABA Model Rules of Professional Conduct, Rule 1.6. 2 See Daniel Solove, Attorney Confidentiality, Cybersecurity, and the Cloud, LinkedIn Pulse (June 6, 2016), www.linkedin.com/pulse/attorney-confidentiality-cybersecurity-cloud- daniel-solove, ar-chived at perma.cc/EZ9U-SKAA. 3 See, e.g., Ethics Opinions: Opinion No. 89-3 (June 9, 1989), www.massbar.org/publica tions/ethics-opinions/1980-1989/1989/opinion-no-89-3, archived at perma.cc/5AZG- KD27 (finding that a lawyer’s use of a billing service equated with sharing their confi- dences with employees, which Disciplinary Rule 4-101(D) contemplates).
    [Show full text]
  • Time-Saving Apps for the CLE Professional
    Time-Saving Apps for the CLE Professional Presented By: Josh Poje American Bar Association Chicago, Illinois Paul Unger Affinity Consulting Group Columbus, Ohio Presented at: ACLEA 51st Annual Meeting August 1-4, 2015 Chicago, Illinois Josh Poje American Bar Association Chicago, Illinois Joshua Poje is the Director of the ABA Law Practice Division, where he oversees all of the Law Practice Division’s programs and services including the ABA Legal Technology Resource Center. Josh is the editor of the annual ABA Legal Technology Survey Report, the most comprehensive annual survey of lawyer technology use. He’s a frequent speaker on technology topics at national and state bar conferences, and has authored numerous articles and guides on topics ranging from the ethics of cloud computing to data security. He also blogs about legal technology and practice management issues on Law Technology Today. Paul Unger Affinity Consulting Group Columbus, Ohio Paul J. Unger is a national speaker, writer and thought‐leader in the legal technology industry. He is an attorney and founding principal of Affinity Consulting Group, a nationwide consulting company providing legal technology consulting, continuing legal education, and training. He served as Chair of the ABA Legal Technology Resource Center (2012‐13, 2013‐14)( www.lawtechnology.org/), was former Chair of ABA TECHSHOW (2011)(www.techshow.com), and is a member of the American Bar Association, Columbus Bar Association, Ohio State Bar Association, Ohio Association for Justice, and Central Ohio Association for Justice. He specializes in document and case management, paperless office strategies, trial presentation and litigation technology, and legal‐specific software training for law firms and legal departments throughout the Midwest.
    [Show full text]