CONFERENCE CONCEPT

28+ HOURS OF MARKET-LEADING INSIGHT

INSIGHT

The only way to grow is to listen“ to the new opportunities and new ideas in the market, 80+ so that is the reason you should INTERNATIONAL come to Soccerex. EXPERTS ” Carlo BROCCA Partnerships Manager, Juventus

HOST EVENT PARTNER PARTNERS CONFERENCE CONCEPT THE STRUCTURE

The Soccerex Global Convention delivers marketing leading insight across three different conference facilities with a programme created to meet the different needs of the core sectors within the football industry.

THE STUDIO THE ACADEMY CSO ZONE

Through a series of panel Situated on the exhibition floor, The Corporate Social discussions and 1-2-1 interviews, The Academy is our centre of Opportunity (CSO) Zone is our The Studio is our primary learning with a programme of platform to promote social conference facility bringing you insight presentations & best development in, through and the biggest names in football practice panel discussions around football, bringing together addressing the hottest topicsiin grouped together to deliver a blend of rights holders, the game today. blocks of expert content for each agencies, government bodies, of the four core sectors. NGOs and social initiatives that reflect a range of topics and NEW FOR 2016: causes from around the globe. THE ACADEMY NETWORKING LOUNGE An extension to the Academy structure will host focused networking sessions linked to the grouped block of content, offering enhanced and better targeted networking opportunities.

ALREADY CONFIRMED FOR 2016

• Continued institutional support of The Football League & LaLiga who both held official meetings at the Soccerex Global Convention 2015.

• Barney Francis, MD, Sky Sports confirmed to speak. GLOBAL CONVENTION- EXAMPLE SPEAKERS AND BRANDS

ANDREAS KUFNER BARNEY FRANCIS CHRISTIAN SEIFERT DAVE KAVAL DON GARBER ALEXEY SOROKIN HEAD OF INTERNATIONAL RELATIONS, MANAGING DIRECTOR CEO PRESIDENT, SAN JOSE EARTHQUAKES & COMMISSIONER, CEO, 2018 FIFA WORLD CUP RUSSIA™ LOC BAYERN MUNICH FC SKY SPORTS BUNDESLIGA BOARD MEMBER, SOCCER UNITED MARKETING

GARY NEVILLE gianluca vialli gianni infantino IAN AYRE JAVIER TEBAS ENIOLA ALUKO ASSISTANT manager, england former italian international general secretary, CEO, PRESIDENT, CHELSEA fc & ENGLAND & sky sports pundit & co-founder, tifosy UEFA LIVERPOOL FC LALIGA

JULI FERRE NADAL KUSHAL DAS MARTIN GLENN MOYA DODD HEAD OF INTERNATIONAL BUSINESS GENERAL SECRTARY, LUCY BRONZE CHIEF EXECUTIVE, FORMER ENGLAND INTERNATIONAL VICE PRESIDENT, CITY FC & ENGLAND DEVELOPMENT, FC BARCELONA ALL INDIA FOOTBALL FEDERATION THE fOOTBALL aSSOCIATION & BT SPORT PUNDIT ASIAN FOOTBALL CONFEDERATION

NASSER AL KHATER STEFAN LUDWIG ASSISTANT SECRETARY GENERAL, PATRICK VIEIRA PRINCE ALI BIN AL HUSSEIN SHAUN HARVEY MANAGING DIRECTOR, umberto gandini MANAGER, PRESIDENT, CEO, sports organizational manager, TOURNAMENT OPERATIONS, SUPREME CONSULTING & SALES sERVICES, NEW YORK CITY FC JORDAN FOOTBALL ASSOCIATION THE FOOTBALL LEAGUE ac milan COMMITTEE FOR DELIVERY & LEGACY dEUTSCHER FuSSball-bund GLOBAL CONVENTION- RIGHTS HOLDER CONTENT

LEAGUE BUSINESS SHOWCASE

Working with some of the biggest leagues in the world, the Soccerex Global Convention Conference Programme will showcase the different areas of league business looking at subjects like sponsorship, broadcasting deals, marketing, commercial partnerships, international development and social responsibility.

TARGET LEAGUES REPRESENTATIVES FROM ALL 20 LALIGA CLUBS GATHER FOR OFFICIAL MARKETING MEETING AT THE SOCCEREX GLOBAL CONVENTION

BRAND & SPONSORSHIP WORKSHOPS

Bringing together some of the biggest brands involved in world football, our Brand and Sponsorship workshops will analyse the latest trends in activating and evaluating football sponsorship and tackle the benefits, and pain points, experienced by brands when working with different football properties.

GLOBAL HEADS FROM HEINEKEN, BARCLAYS, CASTROL AND FC BARCELONA TALK SPONSORSHIP AT THE SOCCEREX GLOBAL CONVENTION

CLUB CASE STUDIES

Through a series of keynote presentations and panel discussions, clubs of differing size and situation will update the market on their latest commercial projects.

Target subjects • Stadia Development • Commercial partnerships • Licensing & merchandising • Social media • Mobile applications • CRM / Big data GLOBAL CONVENTION- TOPICS TO BE COVERED

FOOTBALL FINANCIAL MAJOR EVENT THE TRANSFER GOVERNANCE MANAGEMENT DELIVERY & LEGACY MARKET

REGULATION FINANCIAL FAIR PLAY EVENT PLANNING TRANSFER REVIEW CORPORATE GOVERNANCE WEALTH MANAGEMENT INFRASTRUCTURE MARKET TRENDS TRANSPARENCY CLUB OWNERSHIP SECURITY THIRD PARTY OWNERSHIP INTEGRITY INVESTMENT LEGACY PLAYER AGENTS

CONTENT & BROADCASTING & STADIA TECH & FAN COMMERCIAL SOCIAL MEDIA DIGITAL MEDIA ENGAGEMENT ACTIVITIES

CONTENT STRATEGIES TV RIGHTS CONNECTED STADIA SPONSORSHIP PRODUCTION DIGITAL RIGHTS MOBILE APPLICATIONS COMMERCIAL PARTNERSHIPS SOCIAL MEDIA PRODUCTION DYNAMIC TICKETING MARKETING STRATEGIES DIGITAL DISTRIBUTION BROADCASTING CRM SYSTEMS EMERGING MARKETS

WOMEN’S SOCIAL PLAYER UNDERSTANDING FOOTBALL DEVELOPMENT DEVELOPMENT PERFORMANCE

COMMERCIAL GROWTH PLAYER FOUNDATIONS ELITE ACADEMIES DATA ANALYSIS YOUTH DEVELOPMENT DISABILITY FOOTBALL COACHING METHODOLOGY WEARABLE TECHNOLOGY TOURNAMENTS COMMERCIAL PARTNERS GRASS ROOTS VIRTUAL REALITY CHILD RIGHTS PLAYER WELFARE SPORTS MEDICINE HOW YOU CAN GET INVOLVED

SPONSOR A PANEL HOST A PRESENTATION

Key Deliverables Key Deliverables • Speaking alongside senior industry figures and thought leaders • Right to a 20 minute presentation slot • Enhanced level of exposure from global media coverage • Naming rights of the presentation • Association with a topic & organisations relevant to your company • Branded meeting table within the Academy Networking Lounge in • Announcement via Soccerex media channels as appropriate the networking break after the session • Featured as speaker biography in the delegate guide • On screen branding within the Academy Networking Lounge • Logo on the relevant event marketing material during the networking break • Two VIP passes & five delegate passes • Right to distribute marketing material after the session in the • Receive a video copy of the panel, post event Academy Networking Lounge • Announcement via Soccerex media channels as appropriate • Logo on the relevant event marketing material • Two VIP passes & four delegate passes • Receive a video copy of the panel, post event

CONTACT OUR SALES TEAM FOR MORE INFORMATION

W: SOCCEREX.COM/GLOBAL T: +44 208 987 5522 E: [email protected]