The Protection of Geographical Indications in Italy
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The Protection of Geographical Indications in Italy 20 November 2017 Tätigkeitsbericht Matthias Messner Italian Association Consortia of GI‘s 2016 TOPICS Introduction Productive Districts EU-Symbols Italian System of Certification and Control CounterfeitingTätigkeitsbericht Surveillance 2016 Case Study Geographical Indications - Italy 294* Geographical Indications in Italy In terms of economic value, AICIG currently represents about 90 % of the Italian production with geographical indications In terms of representativness, at the European Union level AICIG “embodies” one-third ( around 33%) of the total economic value of European production attribuited to food processing Geographical Indications *10 November 2017 Geographical Indications - Italy Cheeses Toma Piemontese PDO Asiago PDO Vastedda della Valle del Belìce PDO Bra PDO Caciocavallo Silano PDO Meat products Castelmagno PDO Finocchiona PGI Fontina PDO Mortadella Bologna PGI Gorgonzola PDO Prosciutto di Parma PDO Grana Padano PDO Prosciutto di San Daniele PDO Montasio PDO Prosciutto Toscano PDO Mozzarella di Bufala Campana PDO Prosciutto Veneto Berico - Euganeo PDO Parmigiano Reggiano PDO Salame della Brianza PDO Pecorino Romano PDO Salamini Italiani alla Cacciatora PDO Pecorino Toscano PDO Speck Alto Adige PGI Piave PDO Zampone Modena Cotechino Provolone Valpadana PDO Modena PGI Quartirolo Lombardo PDO Raschera PDO Fresh meats Ricotta Romana PDO Vitellone Bianco dell'Appennino Centrale PGI Salva Cremasco PDO Cinta Senese PDO Stelvio PDO Taleggio PDO Geographical Indications - Italy Fruit, vegetables and cereals Radicchio Rosso di Treviso PGI (fresh and processed) Radicchio Variegato di Castelfranco PGI Basilico Genovese PDO Riso di Baraggia Biellese e Vercellese PDO Ciliegia dell'Etna PDO Riso del delta del Po PGI Melone Mantovano PGI Carota Novella di Ispica PGI Vinegars other than wine vinegars Cipolla Bianca di Margherita di Savoia PGI Aceto Balsamico di Modena PGI Aceto Balsamico Tradizionale di Modena PDO Cipolla Rossa di Tropea PGI Aceto Balsamico Tradizionale di Reggio Emilia PDO La Bella della Daunia PDO Limone Costa d'Amalfi PGI Oils and fats Limone di Siracusa PGI Bruzio PDO Mela Alto Adige PGI Chianti Classico PDO Melanzana Rossa di Rotonda IGP Dauno PDO Nocciola del Piemonte PGI Garda PDO Patata della Sila PGI Riviera Ligure PDO Sabina PDO Pesca di Leonforte PGI Terre di Siena PDO Pomodoro di Pachino PGI Val di Mazara PDO Pomodoro S.Marzano dell'Agro Sarnese-Nocerino PDO Productive Districts Geographically delimited (restricted) area High concentration of operators Specialisation of production Competition localisation first promotes collaboration and then competition Territorial identification with a product: tradition and typicality European Union – PDO Article 5 of EU Regulation No. 1151/2012 of 21 November 2012 defines: Protected Designation of Origin ( PDO) “Name that identifies a product originating in a specific place, region or, in exceptional cases, a country; whose quality or characteristics are essentially or exclusively due to a particular geographical environment with its inherent natural and human factors; and the production steps of which all take place in the defined geographical area.” European Union –PGI Article 5 of EU Regulation No. 1151/2012 of 21 November 2012 defines: Protected Geographical Indication (PGI) “Name that identifies a product originating in a specific place, region or country; whose given quality, reputation or other characteristic is essentially attributable to its geographical origin; and at least one of the production steps of which take place in the defined geographical area.” European Union – TSG Article 18 of EU Regulation No. 1151/2012 of 21 November 2012 defines: Traditional Speciality Guaranteed (TSG) 1. A name shall be eligible for registration as a traditional speciality guaranteed where it describes a specific product or foodstuff that: (a) results from a mode of production, processing or composition corresponding to traditional practice for that product or foodstuff; or (b) is produced from raw materials or ingredients that are those traditionally used. Production Discipline Key Elements Denomination - name to be protected Product specification Production area Origin Production method Connection Control authorities Labelling Italian System of Certification and control What is the difference between control and surveillance? Controll Bodies – Controll Plans Consortia – Disciplines Monitoring Surveillance Protection Consortia Functions Protection Promotion Enhancement Consumer information General care of GI’s Counterfeiting The phenomenon of imitation involves different markets including, in particular, the U.S. market where all genuinely Italian products are very popular, but also those which, despite having no relationship with the Italian food processing system, boast references to Italian culture, exploiting the reputation and/or image; in other words, the so-called imitative products. Global food piracy and “Italian sounding” are two sides of the same coin (real usurpation of trademarks on hand or simply evocation of a product of origin on the other) which steal significant market shares of certified quality productions, tarnishing their good reputation. The most imitated Italian Products Parmigiano Reggiano: Gorgonzola: Parmesao (Brazil) Tinboonzola (Australia) Regianito (Argentina) Cambozola (Germany, Austria, Parmesan (Japan, USA, Canada, Belgium) Australia, etc.) Parmesan Cheese, Parmegianino Asiago : (USA) Wisconsin Asiago (USA) Reggiano and Parmesano (Central America) Prosciutto di Parma: Pamesello (Belgium) Parma Ham (USA) Grana Padano: Prosciutto di San Daniele: American Grana (USA) Daniele Prosciutto & Company (USA) Surveillance Administrative sanctions have been identified for "whoever, in the designation and presentation of the product, usurps, imitates or evoces a protected denomination, or the distinctive sign or trademark". Domestic –> National Surveillance Programmes EU –> Ex officio protection International –> Multilateral (Lisbon Agreement) Protection shall be ensured against any usurpation or imitation, even if the true origin of the product is indicated or if the appellation is used in translated form or accompanied by terms such as “kind”, “type”, “make”, “imitation” or the like. Case Study – Alto Adıge From the Terrıtory to the Products Case Study – Alto Adıge Thank you for your attention! Tätigkeitsbericht 2016 .