Travelling in the Heart of land

• • JÄMSÄ • KEURUU • MÄNTTÄ- • • •

Travelling in the Heart of

www.visitheartfinland.fi

Travelling in the Heart of Finland 1 We listened The best about Finland to visitors – this is what – its Heart! they have liked! ART AND CULTURE In the Heart of Finland, where southern, western and central Finland meet, Even with an extensive offering, you can experience everything that made Lonely Planet to choose Finland there are always favourites. Here as one of the TOP 3 travel destinations in the whole world. According to are some of our destinations the world-renowned travel guide, here you can enjoy magnificent outdoor that frequently emerge in lists concerts and delicious foods, and after a high-class exhibition you bumped of favourites. They include a into, your day might be culminated in a sauna visit, for example. number of nature experiences, local events and diverse cultur- After reading our brochure, you will notice that all that and a lot else al activities. Use these as tips is awaiting you on your trip to the Heart of Finland. For example, for preparing your own holiday the Serlachius museum Gösta that Lonely Planet ranks as the 2nd best programme! You will find more tourist attraction in Finland!

EVENTS options on the pages of this Our cosy cities and villages as well as the nature that will activate brochure. all your senses are the infallible foundation of your holiday. It will be easy to build a programme to your liking on top of it with our tips. What is close to your heart?

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COVER PHOTO: MÄNTTÄ-VILPPULA/ TIMO NIEMINEN

Contents ACTIVITIES 4–9 Art and culture 10–11 Events 12–15 Activities 18–25 Food and accommodation 26–28 Maps MÄNTTÄ-VILPPULA – ART, HISTORY AND GOURMET

VIRRAT KEURUU Jyväskylä 1 Serlachius museums: Art Museum Gösta and Gustaf Museum MÄNTTÄ-VILPPULA RUOVESI 2 Mänttä Art Festival, top-class exhibition

JUUPAJOKI JÄMSÄ of modern art in the summer ORIVESI 3 Mänttä Music Festival, top pianists 4 Mäntänvuori outdoor area: observation tower, wine tavern, hiking trails 5 Vilppulankoski tourist district Helsinki and recreational fishing area www.taidekaupunki.fi 2 Travelling in the Heart of Finland FOOD AND ACCOMMODATION ED F ED F ED F SK RO SK RO SK RO A M A M A M

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RUOVESI – MAGNIFICENT KEURUU JÄMSÄ RUGGED NATURE AND – HERE EVERYTHING – A LOT TO DO AND SEE UNIQUE EVENTS IS NEAR ALL YEAR ROUND 1 Helvetinjärvi National Park 1 Old Keuruu area 1 Himos – year-round holiday centre: and Helvetinkolu Photo: Koskelainen 2 Paddle steamer Elias Lönnrot cruises ski resort, festivals, golf, husky safaris 2 Siikaneva Conservation Area on Lake Keurusselkä and other activities 3 Witches’ Trial and Witches’ Night 3 Keuruu Old Church 2 Moose Manor, Hirvikartano 4 Poet’s Way, S/S ’s ship route 4 Steam Locomotive Park of Haapamäki – Finland’s only private moose zoo (Murole canal, Ruovesi Ship Wharf 5 Himmaan Huippu belvedere 3 Felt factories and factory outlets and Visuvesi canal) 4 Wanha Witonen canoeing route 5 Music! Ruovesi chamber music festival www.visitkeuruu.fi 5 Isojärvi National Park www.ruovesi.fi www.jamsa.fi

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JUUPAJOKI – THREE VILLAGES IN VIRRAT – ROARING RAPIDS ORIVESI – A TOWN WITH 350 FINLAND’S MOST BEAUTIFUL PART AND STEEP RAVINES LAKES NEXT TO TAMPERE 1 Kallenaution kestikievari museum inn 1 Toriseva ravine lakes with steep shores 1 Art Centre Purnu on the shore of 2 Shoe museum in the Juupajoki ravine 2 Harbour & 110-year-old steamship Lake Längelmävesi area shaped by the ice age S/S Tarjanne 2 Leporanta Art Centre, art in a kiln, 3 Cultural landscape route 3 Heritage Village museums cabin and coffeehouse Kopsamo–Salokunta for the entire family 3 Rönni entertainment centre in the 4 “Nut-form” octagon Juupajoki Church 4 Killinkoski old factory complex Lake Längelmävesi landscape in Kopsamo 5 Kituskoski & Herraskoski rapids 4 Idyllic Paltanmäki open-air museum 5 Beautiful Kopsamo–Purnu with windmills www.virrat.fi canoeing route, 19 km 5 Eräpyhä recreational area and nature trail www.juupajoki.fi www.orivesi.fi

Travelling in the Heart of Finland 3 Experiences to fill your Heart! ART AND CULTURE architecture The diverse art and culture offering of the Heart of Finland is a major source of pride for us. Ambitious exhibitions, changing themes and events as well as highly valued works and makers of art entice exhibitions our visitors. You can experience a true local touch in the unique cultural events and museums. You can buy local souvenirs concerts to take home in the form of artwork

EVENTS and design from atmospheric small boutiques. museumsmusic galleries visual art ACTIVITIES

Nut-shaped Juupajoki Church Felt exhibition, Kivipankki, Jämsä 4 Travelling in the Heart of Finland FOOD AND ACCOMMODATION design festivals concerts theatre museums arts and crafts galleries visual art At Mänttä’s magnificent art sites, art, architecture and history are combined in a unique way. The Serlachius museum Gösta is a pearl of new wood and glass architecture, and it shelters one of the biggest private art collections in the Nordic countries.

Felt exhibition, Keuruu Old Church Serlachius museum Gösta, Purnu art exhibition on the Witches’ Trial and Midsummer Market, Virrat Kivipankki, Jämsä Mänttä shore of Lake Längelmävesi, Witches’ Night, Ruovesi Orivesi Photo: Pirjo Luukko Photo: Nuutinen/Pirilä Travelling in the Heart of Finland 5 Kallenaution kestikievari Orivesi Summer Festivals Kallenautiontie 327, 35500 Korkeakoski PO Box 7, 35301 Orivesi Tel. +358 40 751 8779 or +358 40 527 4688 Tel. +358 40 596 3087 www.kallenautio.fi | [email protected] www.orivedensuvi.fi | [email protected]

Café of tasty There are 1 2 pastries and many events ART AND CULTURE historical Inn under the museum! Kallenautio Orivesi Summer Fes- started functioning tivals umbrella: the as an inn in 1778. Purnu art exhibition It offered accom- with its SuviDesign modation also for design weekend, many dignitaries Rönni summer the- like author Zachris atre, Leporanta Art Topelius. The inn stopped operating in 1928 when cars became Centre and Sirkus Supiainen. The dances at the Rönni entertain- common. The museum is situated in Juupajoki by the road 66 on ment centre are nationally renowned, and you can buy lovely its original location. There is also a gift shop selling handicrafts handicrafts and gifts from the Orivesi crafts and art centre.

EVENTS and quality art exhibitions. In Kallenautio you can find also a Oriveden SuviOpisto offers interesting summertime courses. • popular domestic animal farm. • JUUPAJOKI ORIVESI

Mänttä Art Festival Taito ry, Taitokeskus Mänttä Pekilo, Tehtaankatu 21, 35800 Mänttä Taito Shop Tel. +358 40 259 9194 Itätorikatu 4, 35800 Mänttä www.mantankuvataideviikot.fi | [email protected] Tel. +358 3 225 1454, +358 50 592 9039 www.taitopirkanmaa.fi | [email protected] Mänttä Art Fes- 3 tival is Finland’s Crafts in our

ACTIVITIES 4 most exhaus- lives, crafts in tive summertime look products and at modern art. The services. In the shop exhibition is open 17 and in the exhibition June through 31 Au- gallery is displayed gust 2018. Its fresh- and sold Finnish ness is guaranteed by quality design. Own an annually changing product lines which curator. The curator for 2018 is Veikko Halmetoja, who grew include jewelry, up in Mänttä and has become a significant expert in Finnish art textiles and glass. The crafts and arts centre provides diverse op- and gallerist in recent years. He promises to assemble an abun- portunities for amateurs and professionals to develop their skills dant and diverse exhibition for the Art Festival, displaying the and familiarize themselves with the Finnish handicraft field and entire richness of contemporary art starting from outsider and the different materials. •MÄNTTÄ-VILPPULA ITE art. The main location of the event is Pekilo, at the root of the highest factory chimney in Mänttä. • MÄNTTÄ-VILPPULA

6 Travelling in the Heart of Finland FOOD AND ACCOMMODATION Koskenjalka Shoe and Leather Museum Koskitie 43, 35500 Korkeakoski Tel. +358 50 401 5792 www.koskenjalka.fi | [email protected]

The first 5 Finnish shoe factory began manufacturing shoes in Korkeakoski in 1897. The factory was known for its military boots and clogs, among other products. The buil- ding nowadays houses the Shoe and Leather Museum, with old machines, tools and over a thousand pairs of shoes telling stories Mänttä Music Festival is a celebration of piano music. MÄNTTÄ about shoe fashion and shoe manufacturing over a hundred years. The premises also feature an art gallery. Both are open 2 Paper Devil June–12 August 2018 noon to 6 p.m. Closed on Mondays and in Serlachius Tuesdays. The museum is part of the historic Korkeakoski factory Museum Gustaf. MÄNTTÄ area next to the unique Juupajoki ravine. • JUUPAJOKI

Keuruu Museum Kangasmannilantie 4, 42700 Keuruu Tel. +358 40 965 5538 [email protected] | www.keuruunmuseo.fi

Art & Cultural 6 The Keuruu Museum opens History in Keu- doors to the art and cultural ruu. Keuruu history of the area. KEURUU Museum organizes exhibitions year- round. You can book guided tours in Eng- lish to the churches of Keuruu through us. The Old Church of Keuruu (1758) is a fine example of Finnish wood architecture. The church is renowned for its painted decorations. The Pihlajavesi Wilderness Church (1780) is situated in a peaceful forest setting 20 km from Keuruu. • KEURUU

At Veli Ähtävä’s gallery, you can see sculptural paintings. JÄMSÄ

Travelling in the Heart of Finland 7 Serlachius Museum Gösta Serlachius Museum Gustaf Serlachius museums Serlachius museums Joenniementie 47, 35800 Mänttä R. Erik Serlachiuksen katu 2, 35800 Mänttä Tel. +358 3 488 6800 Tel. +358 3 488 6800 www.serlachius.fi | [email protected] www.serlachius.fi | [email protected]

The Serlachius Serlachius Mu- ART AND CULTURE 7 8 Museum Gösta seum Gustaf is offers an located in the interesting display former head office of window to art in the the forest combine middle of beautiful G.A. Serlachius Ltd lake landscape. The built in 1934. The his- art museum is torical and beautiful spread over several building hides behind buildings, a sculp- its walls surprising ex- ture park and forested island. The exhibitions feature art from hibitions which open themselves to the visitors by means of drama the golden era of Finland and contemporary art from Finland and and different medias. Stories have the main role in the museum. abroad. The award-winning pavilion is a sight in itself, a fine ex- In the exhibition “Paper Devil” the visitors get to know the colorful EVENTS ample of Finnish wood construction. Gösta, a restaurant of pure life of one of the pioneers of the Finnish forest industry, G. A. Ser- flavours in the heart of the museum, is among the best of Euro- lachius, on a dramatized route of eight scenes (languages: Finnish pean museum restaurants. • MÄNTTÄ-VILPPULA and English). • MÄNTTÄ-VILPPULA

Shop Huopaliike Lahtinen Music Ruovesi Partalantie 267, 42100 Jämsä www.musiikkiaruovesi.fi Tel. +358 14 768 017 Fb: musiikkia ruovesi -kamarimusiikkifestivaali www.lahtiset.fi | [email protected]

The factory The interna- 9 10 shop of the tional Music

ACTIVITIES Finnish felt Ruovesi boots manufacturer chamber music offers felt related festival brings top experiences for the musicians to Ruovesi whole family. Felt already for the 13th boots of all sizes, time. The concert different kinds of felt venues are local slippers, wide range churches and at- of other felt products as well as collections of shoe designer Aki mospheric village halls in which the music comes close to the Choklat and designer Jonas Hakaniemi. Welcome! • JÄMSÄ listener. Literature and music also meet each other at the festi- val. The beautiful and heritage-risk culture municipality offers visitors a true pearl of the music festivals in Pirkanmaa area. • RUOVESI

8 Travelling in the Heart of Finland FOOD AND ACCOMMODATION Navikka Shop & Korpelan torppa Keuruu Tourist Office Keuruuntie 7, 42700 Keuruu Korpi-Kustaan tie 71, 35420 Talviainen Info Tel. +358 40 572 5640 | Shop Tel. +358 40 525 9548 Tel. +358 40 836 3619 www.visitkeuruu.fi | [email protected] [email protected] | www.korpelantorppa.fi

The shop of The Korpelan 11 12 the Navikka torppa croft Activity Cen- is located in tre and the Keuruu the village of Talvi- Tourist Office are aistaipale in Orivesi. located in the centre Diverse courses and of Keuruu. At our events relating to shop, you can find crafts, well-being affordable Keuruu and culture as well wood and textile as theatrical perfor- products for interior decoration, gifts or souvenirs, for example. mances are organised at the croft. In addition, we offer trips and Keuruu brochures, maps and personal tourist advice are available experiences in the nature. Here, you can learn about rural life in from the Tourist Office. Open all year round Mon–Fri 10 a.m. to the past and try out traditional farm jobs for yourself. You can, 4:30 p.m. Also on Saturdays in the summer. • KEURUU for example, try log hauling in the croft’s woods or the Isojärvi National Park with the Shetland pony Maukka. • ORIVESI

Killinkoski Old Factory Mänttä Music Festival Inkantie 60, 34980 Killinkoski Virkamiehenkatu 4, 35800 Mänttä Tel. +358 400 453 054 Tel. +358 45 890 3434 www.killinkoski.fi | [email protected] www.mantanmusiikkijuhlat.fi | [email protected] Fb: Killinkoski Wanha Tehdasmiljöö XX Mänttä 14 13 A ribbon fac- Music Festi- tory milieu val, the only of cultural annual piano music and historical value festival in Finland, is in Virrat. Into Cen- celebrating its 20th tre portraying the anniversary in 2018. life of master pho- Named festival of tographer I.K. Inha the year together and the Nyström with Mänttä Art Fes- cultural family, the tival in 2003, Mänttä Music Festival is a meeting place of piano ribbon industry museum, Camera Museum of Finland, museum music fans. It is an opportunity for festival goers to hear big collections (voluntary fire brigade, barber/hairdresser of the past, name international stars as well as emerging new talent from photography atelier and collection of educational materials, nos- Finland playing well-known and also rarer piano music. The talgic toys, architect Josef Stenbäck and illustrator Marjaliisa Pit- Mänttä Music Festival was awarded the European recognition käranta etc.), extensive flea market halls, cafeteria, factory outlet of quality, the Effe label, for the second time for 2017–2018. • and changing art and photography exhibitions in the summer. MÄNTTÄ-VILPPULA Free admission. Guided tours for groups by order. • VIRRAT

Travelling in the Heart of Finland 9 There’s a lot going on in here! ART AND CULTURE

The events in the Heart of Finland offer life and experiences for every taste. For the more detailed times and venues, visit our website www.visitheartfinland.fi

Neste Rally Finland brings the world’s rally stars to the Heart of Finland every year. Among other places, the route of the rally goes through Keuruu and Jämsä where the legendary Ouninpohja stage EVENTS is driven, for example. Photo: Markku Heikkilä / Alamy ACTIVITIES

Himos Park – full-service event park. The Himos summer festivals are large-scale events that attract crowds from all parts of Finland. Kallenautio, Juupajoki Iskelmä Festival , Jämsä

10 Travelling in the Heart of Finland FOOD AND ACCOMMODATION EVENTS IN THE HEART OF FINLAND MUNICIPALITIES IN 2018

• Iskelmä • Kesävirrat soi Music Festival MAY – Finnish Schlager Festival JULY AUGUST 28 JUNE–1 JULY VIRRAT • Orivesi Summer Festivals • Mänttä Music Festival JÄMSÄ MAY–AUGUST • MuksuFestarit 1–5 AUGUST ORIVESI • Yleisurheilun lajikarnevaalit Children’s Festival MÄNTTÄ-VILPPULA athletics event JULY • Granary summer exhibitions • Entisten Nuorten Bileet 28 JUNE–1 JULY VIRRAT MAY–AUGUST (Ex-teen party) JÄMSÄ RUOVESI • Killinkoski market days 3–4 AUGUST • Jämsä Äijä Market JULY CAMPING NYYSSÄNNIEMI, KEURUU 29 JUNE VIRRAT • Old Keuruu JUNE JÄMSÄ • TilkkuVirrat Quilt Festival Summer Sundays • Mänttä Art Festival JULY 5 AUGUST VIRRAT JUNE–AUGUST JULY KEURUU MÄNTTÄ-VILPPULA • Längelmävesi Summer Event • Mänttä Organ Week • Felt exhibition: Wear felt! • Iso Kirja Midsummer Festival JULY 19–26 AUGUST 1–30 JULY ORIVESI 20–24 JUNE MÄNTTÄ-VILPPULA JÄMSÄ KEURUU • Orivesi and Eräjärvi market • Food & Art • Jysäri Festival, • Himos Midsummer Festival JULY 23–25 AUGUST 90’s music festival ORIVESI 21–23 JUNE MÄNTTÄ-VILPPULA 6–8 JULY JÄMSÄ • Juupajoki Day JÄMSÄ • Lasten puuhapäivä • Midsummer Market JULY (Children’s Activity Day) • Old Keuruu JUUPAJOKI JUNE AUGUST Summer Sundays VIRRAT • Summer Saturday in Lyly JUUPAJOKI 8 JULY JULY • Music Ruovesi Chamber KEURUU • Witches’ Night Music Festival JUUPAJOKI AUGUST • Keuruu Night Marathon 26 JUNE–1 JULY • Shoe Rock RUOVESI 13 JULY RUOVESI JULY KEURUU • FinnMETKO • Soiton paikka Festival JUUPAJOKI International Trade Fair for • Keuruu Market 26 JUNE–5 JULY • Neste Rally Finland the Heavy Machinery Industry 14–15 JULY KEURUU 26–29 JULY 30 AUGUST–1 SEPTEMBER KEURUU JÄMSÄ KEURUU JÄMSÄ • Ruovesi Witches’ Trial JULY RUOVESI

Iskelmä Festival , Jämsä Soiton paikka Festival, Mänttä Music Festival, Längelmävesi Summer Event, Music Ruovesi Chamber Music Midsummer Market, Keuruu Mänttä Orivesi Festival, Ruovesi Virrat Photo: Nuutinen/Pirilä Travelling in the Heart of Finland 11 You can see the entire Heart if you move around ART AND CULTURE silence A walk in the soothing silence of the forest. This is what Finland is about! And here you can walks in the woods experience it. The clean nature with woods and hundreds of lakes is at the core of the Heart of Finland. If you enjoy hiking and mountain biking, outdoors you will not run out of options. In the winter, you can try snowshoes or skis – or skates! Our vast waters favour canoeists hiking EVENTS and friends of fishing. fishing aurora borealis boating ACTIVITIES

Photo: Nuutinen/Pirilä Pleasantly by canoeing, Isojärvi National Park, Juupajoki Jämsä 12 Travelling in the Heart of Finland FOOD AND ACCOMMODATION walks in the woods riding The Helvetinjärvi and Isojärvi National Parks offer impressive experiences and the enchantment of untouched nature. It is just as compelling to take canoeing the initiative in your own hands: to lure a big fish, sit in a kayak to paddle or sink frisbees at the skiing adventure Iso Heitto 20-hole disc golf course. fishing coffee at campfire aurora borealis boating Photo: Koskelainen

Isojärvi National Park, Iso Heitto – one of the top disc Big experiences, Vuorijärvi hiking area, Siikaneva, Ruovesi Jump into the summer, Virrat Jämsä golf courses in Finland, Keuruu Mänttä-Vilppula Orivesi Photo: Georg Misiewicz Travelling in the Heart of Finland 13 Adventure Apes Suomen Hopealinja Oy & Majoontie 2, 35300 Orivesi Oy Runoilijan tie Tel. +358 40 770 9874 Laukontori 10 LH 2, 33200 Tampere www.adventureapes.fi | [email protected] Tel. +358 10 422 5600 [email protected] | www.hopealinjat.fi

We offer a Hopealinjat ART AND CULTURE 15 16 wide range of offers expe- guided tours riences on in the pure clean the waves in the nature of Finland. most beautiful lake Would you like to go landscapes in Fin- hiking, snowshoe- land. Our cruises and ing, or maybe just scheduled routes enjoy the silence of will take you to Lake the nature? In our Pyhäjärvi, surround- small guest house in Orivesi you can get familiar with the Finnish ed by green ridges, the blue open water of Lake Näsijärvi and the lifestyle while living with us in our home. Let’s cook a traditional gentle waves of Lake Vanajavesi. Our ships set off from the Lau- dinner on an open fire followed by a sauna! Campervans are also kontori harbour to Viikinsaari, Laukon Kartano and Hämeenlinna. EVENTS warmly welcome. See you soon! • ORIVESI We traffic from the Mustanlahti harbour in Tampere via Ruovesi to Virrat on the historical steamship S/S Tarjanne. On the lake, you can experience the surrounding landscape in a new way. • RUOVESI

Bussi-Manninen Oy Vilppulankoski marina Joensuuntie 5, 34600 Ruovesi Kirkkotie 5, 35700 Vilppula Tel. +358 3 486 4701 www.taidekaupunki.fi www.bussi-manninen.fi | [email protected]

Pleasant bus 17 18 Within the transporta- tourist district ACTIVITIES tions every- you’ll find a where in the Heart marina, kid-friend- of Finland with qual- ly beach, popular ity tourist busses for traffic park and play- 9–58 persons. We ground, beach volley offer full service bus field, bookable sauna tour packages for and beach restau- groups and individ- rant. The fishy Vilp- ual travelers including transportation and e.g. meals, accommo- pulankoski rapids, where you can fish both for trout and salmon, dation and programme services like nature and wilderness trips are located within a walking distance. There are fishing platforms and fishing tours with a guide. All services easily from the same for physically challenged by the rapids. Within the Vilppulankoski place! Pickup of groups arriving in Finland e.g. from airports of tourist district is located also a tidy caravan area. • Helsinki or Tampere, ports of Helsinki or Turku or Railway station MÄNTTÄ-VILPPULA of Tampere. Our drivers speak English. • RUOVESI

14 Travelling in the Heart of Finland FOOD AND ACCOMMODATION Ruovesi harbour Thunderfun Laivarannantie 5, 34600 Ruovesi Antti Ukkonen, 34600 Ruovesi Tel. +358 3 486 111 Tel. +358 44 547 4416 www.ruovesi.fi [email protected] | www.facebook.com/Thunderfun

The harbour We rent 19 20 in Ruovesi high-quality features a Fatbike cycles steam ship connec- that are an excellent tion on S/S Tarjanne means of moving to Tampere and Vir- around the magnif- rat. There is a marina icent landscapes of with diverse services Ruovesi. We will pro- at the harbour. The vide you with route services include a tips, the required fuel supply point, septic tank emptying, water outlets, bathrooms equipment and, if you wish, a guide for your biking trip. We also and showers and approximately 100 berthing places. There is rent out a trailer tub. The tub is for 8–10 persons, and it features beach with a 9-metre jumping tower next to the harbour. In the luxurious equipment with LED lights and bubbles. • RUOVESI summer, a beach restaurant and restaurant ship offer restaurant services. The Ruovesi harbour and its services provide comfort. Come and enjoy the Finnish summer! • RUOVESI Photo: Nuutinen/Pirilä

Virrat marina Juha Happonen’s Pohjolantie 5, 34800 Virrat Fishing Guide Services www.virrat.fi Harjunpääntie 167, 35990 Kolho Tel. +358 400 547 098 | +358 44 362 2563 www.juhahapponen.fi | [email protected] The marina is 21 Guided the northern 22 end of the fishing for Poet’s Way route groups of (steamship S/S up to 100 persons Tarjanne Tampere– in the pure fishing Ruovesi–Virrat) waters with a diverse close to the center fish stock. Possibility of Virrat. The marina to fish for planted or provides services native trout on rap- for both guests and local residents. In the marina there is a ids and for genuine kid-friendly beach and a 9-meter diving tower. In summer the wild fish on lakes and ponds. We organize also fishing camps for café-restaurant Baarpuuri and its terrace provide in addition to physically challenged, fishing related courses, program servic- restaurant services diverse entertainment and rents e.g. bikes. On es, seminars and fishing competitions. We provide two Tracker the terrace you’ll find an information point providing information catamaran boats, a jigging boat with V-shaped hull and fishing about the offerings of the area. • VIRRAT equipment needed. • MÄNTTÄ-VILPPULA

Travelling in the Heart of Finland 15 Pleasures in the Heart of holiday ART AND CULTURE

– Your room is ready and the table has been set! cabin holidays The best part of the journey begins when you reach the booked place of accommodation. You can stay in our comfortable cabins, atmospheric farms or choose experience a traditional cottage holiday on the shore of a beautiful lake, just as you please. When it comes to food, it is dear to our Hearts. We always offer the best seasonal flavours from local organic ingredients. hotels EVENTS

villafarm accommodation organic ACTIVITIES

Photo: Food & Art / Julius Konttinen Kallenaution Hollitupa, Patapirtti wines, Juupajoki Jämsä 16 Travelling in the Heart of Finland FOOD AND ACCOMMODATION cabin holidays wellness Staying in our stylish hotels can be a cultural trip by itself. Individual decorations and stories about famous customers who experience sauna have stayed in the rooms bring a historical depth to your visit. hotels b&b cafeterias local food villafarm accommodation organic

Patapirtti wines, Hotel Keurusselkä, spa, King’s Room, Honkahovi, Cafe Herkkuhetki, Helvetinjärvi National Park/ Lakari camping, Virrat Jämsä Keuruu Mänttä-Vilppula Orivesi Haukanhieta, Ruovesi Travelling in the Heart of Finland 17 Haapasaaren Lomakylä Koivulahden Rapukartano Haapasaarentie 5, 34600 Ruovesi Koivuseläntie 77, 35700 Vilppula Tel. +358 44 0800 290 | Fax +358 3 476 0897 Tel. +358 44 592 9429 www.haapasaari.fi | [email protected] www.rapukartano.fi | [email protected]

Green and The at- ART AND CULTURE 23 24 peaceful hol- mospheric iday island milieu of in front of Ruovesi Rapukartano wraps center by the lake the guests in a hug Näsijärvi offers qual- from the first mo- ity holiday cottages ment! Whether your around the year, in corporate event or summer also inex- other party is big or pensive camping small, the adapt­able cottages. On the island, there is also caravan and camping area, first-class conference and party rooms and high-grade accom- piers, smoke sauna with bath barrels, B&B, café and a dining res- modation respond to your needs. A meeting or training is easy

EVENTS taurant (liquor license) which can be reserved for different kinds to deal with efficiency. The visit is crowned by the sauna and a of occasions. Paddling, hiking and boats and motors for fishing. high-class dinner. The team of Rapukartano takes care of all the For children shallow beach and play ground. On the area, there necessary tasks. The owner of the manor and our helpful staff are also animals. Open all year round. • RUOVESI guarantee your comfort and make your visit unforgettable. • MÄNTTÄ-VILPPULA

Farm Uusi-Yijälä, Restaurant Patapirtti Mäkelän Lomatuvat Cottages Jyväskyläntie 848, 42100 Jämsä Mäkelänjärventie 372, 35500 Korkeakoski, Ruovesi Tel. +358 45 651 1405 Tel. +358 40 743 2236/Mikko | +358 40 036 9866/Teija www.patapirtti.fi | [email protected] www.makelanlomatuvat.fi | [email protected] www.facebook.com/patapirtti

Nine well- The farm of 26 25 equipped ACTIVITIES Uusi-Yijälä cottages offers: are rented all year • Peace of nature round. B&B accom- and experiences of modation in cottag- an organic farm es, meals on order. • Authentic Finnish Over 30 percent of delicacies in res- guests from abroad. taurant Patapirtti Service languages: • Berry wines of Finnish, English and German. Ask also our meeting services. • the farm • Pampering accommodation in a rural hotel RUOVESI • Possibilities for canoeing and fishing • Services of Himos winter sports centre

Come and see! • JÄMSÄ

18 Travelling in the Heart of Finland FOOD AND ACCOMMODATION Egyptin pyhä ja arki Oy Virtain Matkailu Oy / Camping Lakari Egyptintie 272, 42850 Pohjaslahti, Virrat Lakarintie 405, 34800 Virrat Tel. +358 40 829 4844, +358 40 525 4879 Tel. +358 44 911 3594 www.egyptinpyhajaarki.fi | Facebook: Egyptin Pyhä ja Arki www.virtainmatkailu.fi | [email protected] [email protected]

Welcome Camping 27 28 in the rural Lakari is lo- Landscape cated in a of Egypti to feel re- magnificent ridge freshed in the fold of scenery on an nature! Hike, cycle, isthmus between snowshoe, fish, hold two lakes. We offer meetings, arrange a cottage accommo- party, swim and take dation ranging from a sauna! Stay over- camping cottages to night in a granary in summer or in our one-bedroom apartment holiday cottages with private saunas and beaches. Plenty of car- “Grandmother’s place” all year round. In summer you can ar- avan and tent places (in an area of 18 hectares), some even with range a family celebration in our barn. Possibility to camp on the a private beach. Café, lakeside sauna, swimming beach... Nature yard and 1 pitch for camping vehicles. By reservation also nerve trail to Toriseva ravine lakes. Welcome to enjoy the peace of na- path massage and additional services. Contact us! • VIRRAT ture! Open 1.5.–30.9. • VIRRAT

Kinkamon pirtti Koivuranta Camping Kinkamontie 80, 42700 Keuruu Tehtaantie 13, 35990 Kolho (Vilppula) Tel. +358 40 595 8260 Tel. +358 40 187 4451 www.kinkamonpirtti.fi | [email protected] www.koivurantacamping.fi | [email protected] [email protected]

Kinkamon Here you can 29 30 pirtti provides stay com- accommoda- fortably and tion services all year affordably! A cozy round in solid, high- holiday cottage grade log cabins for 4–6 persons in made of the wood the beautiful lake originating from landscape. On the own forest. Kinka- area there are also mon pirtti is situated electric pitches for in Central Finland in the town of Keuruu. Relax for a while and camping cars and good bathroom and service facilities. come to enjoy the nature and pure water by the lake Poskijärvi. Bed & Breakfast accommodation! • MÄNTTÄ-VILPPULA Fishing, horse rides and wellness services make your holiday complete. Accommodation: main building for 6 persons, econo- my cottage and summer cottage for 2 persons. • KEURUU

Travelling in the Heart of Finland 19 Keurusharju Apartments Hotel Jämsä (Hotelli Jämsä Oy) Keurusseläntie 134, 42700 Keuruu Kauhkialantie 111, 42100 Jämsä Tel. +358 40 481 4980 Tel. +358 14 717 91 [email protected] | www.keurusharju.fi [email protected] | www.hotellijamsa.fi

Keurusharju Hotel Jämsä ART AND CULTURE 31 32 Apartments lies at the offer a relax- heart of ing holiday in the Central Finland, landscapes of lake right next to the Keurusselkä around crossroads of routes the year. Over 30 E24 and 9. Our cus- comfortable, well tomers value this equipped holiday ideal location from apartments. Every which you can easily apartment offers sleeping places for six persons, sauna and fire make excursions to surrounding cities Jyväskylä, Tampere and place. Excellent facilities for sports and outdoor activities: disc Mänttä. We are often greeted for our genuine hospitality, warm

EVENTS golf, lean-to, walking routes and in winter ski trails are in the di- ambiance and scrumptious food. Come and relax in the Sauna rect vicinity of the apartments. • KEURUU and start your day with delicious breakfast. If you value peace & quiet, warm & friendly ambiance and delicious breakfast we are your choice. Come and stay with us, we’ll take a good care of you. • JÄMSÄ

Cottages Lomahuvilat Villa Hiidenmäki Palomäentie 743, 35700 Vilppula Hiidentie 8, 42100 Jämsä Tel. +358 400 339 570 Tel. +358 40 148 6141 www.lomahuvilat.fi | [email protected] www.villahiidenmaki.fi | [email protected] www.facebook.fi/villahiidenmaki

High-quality, 33 Welcome to ACTIVITIES 34 well-equipped our elegant holiday houses design ho- amidst a beautiful tel in the heart of lake scenery. Two Jämsä. Every room is handsome log villas, unique and decorat- both of them offer- ed with a charming ing accommodation nature theme. Our for 8–10 persons. hotel is situated Located by the pure about 7 km from and fishy lake Kurkijärvi with good access to the main roads. • the ski resort Himos and Himos Golf. It’s important for us that MÄNTTÄ-VILPPULA you enjoy yourself and that you’ll have a memo­r­able stay in Villa Hiidenmäki! • JÄMSÄ

20 Travelling in the Heart of Finland FOOD AND ACCOMMODATION Iso Kirja Cafe Herkkuhetki in Myllyranta Iso Kirja Camping Myllyrannantie 5, 35800 Mänttä Heikkiläntie 177, 42700 Keuruu Tel. +358 50 301 8686 Tel. +358 14 751 4411 www.cafeherkkuhetki.fi | [email protected] www.isokirja.fi | [email protected]

The Iso Kirja Cafe Herkku­ 35 36 area sur- hetki in Myl­ly­ rounded by ranta is an Lake Pohjoisjärvi atmospheric café- features services restaurant with full for caravanners, liquor license in an campers and cabin old locomotive hall dwellers alike. The by the lake Keurus- cosy cottage village selkä. The restaurant and hotel rooms are has 100–130 seats, open all year round. The area also features a world-class disc and in summer there is plenty of room on the terrace amidst golf course, restaurant services, a cafeteria, shore saunas and the beautiful lake scenery. Enjoy the freshly baked pastries of the beaches. Iso Kirja also is well prepared to organise events and best bakery of Pirkanmaa region, have a delicious buffet lunch parties. Welcome to have a good time! • KEURUU or buy gifts that melt in the mouth. You can come also by boat. MÄNTTÄ-VILPPULA

Mäntän Klubi & ArtHotel Honkahovi Hotel Alexander & Cafe Alex and Shop Tehtaankatu 33, 35800 Mänttä Kauppakatu 23, 35800 Mänttä Tel. +358 3 474 5900 Tel. +358 3 474 9232 www.klubin.fi | [email protected] www.hotellialexander.fi | [email protected] Web shop: www.alexlifestyle.fi

Mäntän Klubi Stay com- 37 38 and Honka- fortably in hovi provide the center accommodation, of Mänttä! Hotel happenings, tastes Alexander is located and experiences for near the services all your senses in and museums of our top destinations Mänttä, and it is a Clubhotel Mäntän perfect base for vis- Klubi and Arthotel its and sightseeing Honkahovi. We arrange an unforgettable corporate event, a in the area of Mänttä-Vilppula. Café Alex in the downstairs lobby party of your life, a unique art and culture experience, diverse offers sweet and salty delicacies and specialty coffees, and has program services or an accommodation at our unique rooms. • the longest opening times in town! The room price includes MÄNTTÄ-VILPPULA weekend brunch. At the hotel boutique, you’ll find the inter- national brands of women’s fashion, home décor, jewelry and bags. Hotel guests receive a 10 % discount! See alexlifestyle.fi • MÄNTTÄ-VILPPULA Travelling in the Heart of Finland 21 Wine tavern Vuorenmaja Camping Nyyssänniemi Vuorentie 70, 35820 Mänttä Nyyssänniementie 10, 42700 Keuruu Tel. +358 3 474 7457 Tel. +358 40 700 2308 www.vuorenmaja.fi | [email protected] www.nyyssanniemi.fi | [email protected] www.facebook.com/vuorenmaja

ART AND CULTURE 39 European 40 A camping style wine site located tavern and on the shore café on top of the of the beautiful hill Mäntänvuori of- Lake Keurusselkä, fers 35 places inside approximately 2 km the cottage, plus from the centre of terraces. The menu Keuruu. We have 22 includes selected cabins, 32 camper beverages and wines van parking spaces from small European wineries, delicacies of European kitchen with power outlets and tent sites. The restaurant is the 18th as well as coffee, tea and homemade pastries. The delicacies of century Liukon Pirtti/terrace made from logs, fully licensed, with

EVENTS Vuorenmaja combined with the unique atmosphere and history food and coffee served. Other services include minigolf and will make your visit unforgettable. In summer open daily, group disc golf courses, a beach volley court, beach and a playground reservations possible all year round. • with e.g. a trampoline. The area features 2 saunas and a fireplace MÄNTTÄ-VILPPULA cabin. We also organise parties, working capacity days and sauna evenings throughout the year. • KEURUU

Cottages Jussilan Lomamökit Oy Restaurant Helvetin Portti Vaskuuntie 4, 34740 Koro, Virrat Helvetinkoluntie 775, 34640 Ruovesi Tel. +358 50 340 3277 Tel. +358 3 476 6104 www.jussilanlomamokit.fi | [email protected] www.helvetinportti.fi | [email protected]

Well equipped Our laid- 41 42 holiday back outdoor

ACTIVITIES cottages in restaurant a beautiful lake close to nature in scenery by Näsijärvi Ruovesi is open in along the Poet’s May–September. We Way ship route. Our serve meat from our cottages are suitable wild boar and ostrich for winter use and farm located right are rented all year next to us as well as round. All our cottages have Wi-Fi, outdoor hot tub and barbe- other dishes. Naturally, you can also enjoy coffee, pastries and cue hut. Accommodation for up to 22 persons. Activities from ice cream here – right in the middle of nature. We also rent out paintball to quad safaris and trail riding. • VIRRAT a cabin on the shore of the beautiful Lake Kankijärvi. In addition, there is the Pikkupirtti cabin for short-term stays. If you are long- ing for something more exotic, you should try our new yurts! Drop by to see our animals! • RUOVESI

22 Travelling in the Heart of Finland FOOD AND ACCOMMODATION Eepos Group Oy / Ruotsulan Hovi Hotel Keurusselkä Turkinkyläntie 74, 42100 Jämsä Keurusseläntie 134, 42700 Keuruu Tel. +358 500 416 204 Tel. +358 14 75100 [email protected] | [email protected] [email protected] | www.hotellikeurusselka.fi www.eeposgroup.fi | Fb: Ruotsulan Hovi

Welcome to Hotel Keurus­ 44 43 Ruotsulan Hovi selkä is a in beautiful year-round Central Finland! We holiday and enter- offer our customers tainment centre pro- a comfortable setting viding genuine ser- for accommodation, vice where you can parties and, if nec- spend a successful essary, also trainings day of meetings or and meetings. We recreation, a relaxing know how to make your everyday life into a party and your party holiday or enjoy the province’s popular weekend dances featur- even more festive, so here, you can enjoy and refresh yourself ing top entertainers. Starting from summer 2018, you can book and gain unique experiences. Come stay with us, even for several charter and scheduled trips on the paddle steamer Elias Lönnrot days! We serve you throughout the year on weekdays and week- on the beautiful Lake Keurusselkä from Hotel Keurusselkä’s sales ends next to the centre of Jämsä, only 5 kilometres from Himos. • service. • KEURUU JÄMSÄ

Kiviojan Helmi Restaurant Vanha Mylly Velaatantie 1073, 34270 Velaatta Koskenväylä 9, 42300 Jämsänkoski Tel. +358 44 276 6739 | +358 500 747 111 Tel. +358 14 744 589 | +358 400 240 368 www.kiviojanhelmi.fi | [email protected] www.vanhamylly.com | [email protected]

The peace of Vanha Mylly 45 46 nature, lack is a beautiful of hurry and red-brick high-quality premis- building in which es of Kiviojan Helmi a traveller can find will crown parties, an atmospheric meetings and cor- small restaurant porate events. The and a large sum- magnificent Sau- mer terrace on the natupa cabin with shore of a rapid in a sauna (60 m², built in 2011) on the shore of our own pond Jämsänkoski. Honouring our long traditions, our food is always provides your event with an impressive setting and accommoda- prepared by hand and using local ingredients of the season tion for 8 people. In the summer, there is room for even a larger whenever possible. Come and visit Vanha Mylly’s atmosphere group with the terrace. A new festive hall built from a cowshed, reaching back over a hundred years and genuine Finnish fla- due for completion this year, is suitable for events of up to 50 vours! • JÄMSÄ guests. In the summer, the number of participants can be dou- bled with the barn and a tent in use. Come and enjoy! • RUOVESI

Travelling in the Heart of Finland 23 Peltolan Luomutila Himoslomat Oy / HimosHoliday Oy Poukantie 162, 35700 Vilppula Länsi-Himoksentie 4, 42100 Jämsä Tel. +358 44 525 3539 Tel. +358 20 711 9230 [email protected] | www.peltolanluomutila.com www.himosholiday.com | [email protected]

Himos Holiday 48 Come to Centre pro- ART AND CULTURE 47 live in a rural vides enter­ setting in the tainment all year idyll of a rustic farm round for all ages. with all mod cons! Spend your holiday Peltolan luomutila’s in a cozy atmos- bed and breakfast phere in your own lodging is open all rental villa sensing year round. The the international rooms and apart- ambience of Himos. By a lake at the foot of the Himosvuori hill ments in the old granary fit 2–4 guests. Sauna is available in you’ll find diverse activities for both active holidaymakers and for the evenings. A beach and barbecue are at your disposal, and a those who like to enjoy the peace and quiet. chimneyless sauna is available by order for groups. Our farm also EVENTS At Himos, a cheerful mood is guaranteed. Downhill skiers and serves food for groups. We appreciate organic and local food cross-country skiers appreciate Himos, the biggest winter sports and ecological solutions. Welcome to enjoy a genuine rural envi- centre of Southern Finland with 21 slopes and a skiing track net- ronment and homely service. • MÄNTTÄ-VILPPULA work with the length of nearly a hundred kilometers. In winter, you can try also many other sports, like popular snowmobile sa- faris, dog sled rides and exotic ice-swimming. In summer, Himos is a paradise of music festivals. For active holidaymakers, the summer of Himos offers e.g. fishing and hiking Cafe Herkkuhetki trips, quad safaris, and a full-length golf course. Your amusement Anttilantie 6, 35300 Orivesi is crowned by party weekends of Himos Areena during the winter Tel. +358 3 335 2867 | +358 40 706 4290 season, numerous events of summer season, bustling restaurant www.cafeherkkuhetki.fi | [email protected] world and diverse shopping possibilities.

Come and In the hinterlands of Himosvuori hill, at Hirvikartano, you have 49 a unique possibility to meet moose, fallow deer and reindeer ACTIVITIES enjoy a cozy moment with face to face and even kiss them! • JÄMSÄ a cup of coffee and freshly baked deli- cacies in Café Herk­ kuhetki in Orivesi. The bakery-confec- tionary has served its customers in Orivesi 35 years, and it was chosen as the best bakery of Pirkanmaa re- gion in 2015. The café-restaurant has 100 seats and a large sum- mer terrace, and downstairs there is a meeting room and sauna for 50 persons. Enjoy tasty lunch, ice cream and pastries and buy delicious gifts. There is always a reason to enjoy something good! • ORIVESI

24 Travelling in the Heart of Finland FOOD AND ACCOMMODATION JÄMSÄ KEURUU

Photo: Nuutinen/Pirilä TravellingTravellingMatkalla in in theSuomen the Heart Heart Sydämessä of of Finland Finland 25 25 Foto: Nuutinen/Pirilä 13

29 JYVÄSKYLÄ 10 km 21 11

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Helvetinjärvi 18 National Park 10 17 19 20 23

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Seitseminen National Park 46 26 34 25 9 32 43 1 48

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2 Isojärvi National Park 49

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26 Travelling in the Heart of Finland i Tourist MÄNTTÄ-VILPPULA Partners information in the Mänttä-Vilppula Tourist Information municipalities of Hallituskatu 23 38500 Mänttä the Heart of Tel. +358 3 488 8555 Finland [email protected] Maps and travel guides www.taidekaupunki.fi www.karttakauppa.fi

i i JUUPAJOKI ORIVESI Tourism Juupajoki library Taitokeskus Orivesi development partners Kirkkotie 1 (Craft and arts centre) 35500 Korkeakoski Keskustie 37, 35300 Orivesi Tel. +358 50 432 4020 Tel. +358 3 225 1455, www.mw-kehitys.com [email protected] +358 50 433 8681 www.juupajoki.fi [email protected] www.orivesi.fi www.jamsek.fi

i i JÄMSÄ RUOVESI www.keulink.fi Jämsä Tourist Information Viljamakasiini (Granary) Keskuskatu 8 Ruovedentie 5 42100 Jämsä 34600 Ruovesi Tel. +358 50 372 0069 Tel. +358 44 787 1388 [email protected] [email protected] www.himosjamsa.fi Open in the summer www.ruovesi.fi

i i KEURUU VIRRAT Keuruu Tourist Information VMT Shopping Center Keuruuntie 7 Pirkantie 26 42700 Keuruu 34800 Virrat Tel. +358 40 572 5640 Tel. +358 3 485 1276 [email protected] [email protected] www.visitkeuruu.fi www.virrat.fi/matkailu www.juhannusvirrat.com

Public transport in the region BUSES: www.matkahuolto.fi | TRAINS: www.vr.fi | FLIGHTS: www.finavia.fi

Heart of Finland on Facebook: Heart of Finland on the Internet:

Map © Karttakeskus Oy, L18012 Oy, Map © Karttakeskus facebook.com/VisitHeartFinland www.visitheartfinland.fi Travelling in the Heart of Finland 27 www.facebook.com/VisitHeartFinland www.visitheartfinland.fi

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Travemünde Bremen You will be our guest in just a couple of hours! You can reach the Heart of Finland easier and faster than you’d imagine. Flights to Tampere and Jyväskylä will land you right next to the Heart of Finland. Within Finland, you can reach us by train or bus from all major cities.

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