Inside Store records to be “Mooove” that milk... shared by government agencies - Mark Karmo responds. Page 3 New Hudson Food get ready now for Market, merchandising "Outside the Box” Page 16 F or nearly sixty years, Education is priority of • Every day the nation's June has been designated Rep. Gire - Page 10 9.3 million dairy cows as the time to celebrate produce the equivalent of Faygo celebrates 90 years America’s great bounty of nearly 50 million gallons And that's why we love dairy products and to pay of milk. Faygo" - Page 26 tribute to America's dairy • Michigan ranks farmers. Officially Legislative Update seventh nationally in christened June Dairy annual milk production. Month in 1939, the annual Forty-eight years later, in Hawaii, from Maine to • Think that milk and Bill to protect tribute has blossomed into 1932, plastic-coated paper Florida, produces milk. cookies before bedtime is a national affair. Just lake milk cartons began retailers in legal • Who’s really “got just for kids? Not true! a look at some interesting appearing in the dairy milk?" Des Moines, Iowa, Milk is a natural sleeping tobacco sales and somewhat historic case. Today, consumers ranks the highest among 50 aid for all ages because it can choose from a wide Rep Ray LaHood (R-IL) dairy trivia. metropolitan areas in per contains an amino acid was joined by Rep Robert variety of milk capita milk protein that sends a signal Erhich (R-MD). Rep. Take it from containers-even six packs sales. to the brain to relax. Mathew Martinez (D-CA) for people on the go. • Milk continues to he and Rep William Goodling the top • W e're a milk- the number one commodity Sec “Udder Facts’’ PA) introducing H.R. 768, • In 1884, the milk producing nation! Every produced in Michigan in Page 14 * hill which would “...stop bottle was invented. state from Alaska to terms of cash receipts. the FDA from penalizing retailers, for legal sales of AFD teams with Coke tobacco ” In a recent “Dear Colleague" letter, the to raise funds for Where’s the Shrink? congressmen explained that, Scholarships and AHF Under the current FDA's /996 compared to 1995 You can help too! The Associated rule. a store is required In verify a person's age by Food Dealers of Michigan (AFD) requesting photographic and Coca-Cola have coordinated a identification. which must fund-raiser to aid the Alternating include dale of birth. for Hemiplegia Foundation (AHF) and every customer under 27 the AFD Scholarship Program. wan of age It doesn't From May 12 through September matter to the FDA if the sale 7, AHF and the AFD Scholarship is to an adult, for example a Fund will receive a donation from 25-year-old If the retailer every case of non-carhonated product does not ask for a photo identification. the FDA can and 20-ounce and 1-liter carbonated Coca-Cola products that you take enforcement action against the store " purchase from the Coca-Cola Under H.R. 768. a legal Bottling Company of Michigan For sale of tobacco products that all cases that exceed last year's transaction purchases, Coca-Cola will increase to an adult will not be their donation to these worthwhile to fines and causes. penalties by the FDA. But wait, there's more! There are See Legislative Updates See C o k e page 24______

FOOD & BEVERAGE REPORT MAY 1997 1 DRINK PEPSI DRINK DEW GET STUFF! GET STUFF

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PEPSI. PEPSI-COLA, . DEW. DO THE DEW. GENERATION NEXT, DRINK PEPSI GET STUFF. DRINK DEW GET STUFF, the Pepsi Stu ff logo and the Pepsi Globe design are trademarks o f PepsiCo, Inc. Chairman’s Message Mark Karmo, Chairman Royal Food Center Golden Valley Supermarket Bill Viviano Vice Chairman. Future Planning House of Prime Sam Yono Vice Chairman. Legislation, Palace Plaza Ronnie J. Jamil Records of retail stores Vice Chairman Membership Mug & Jug Liquor Store Terry Farida Treasurer, Value Center Market to be released through Sam D allo Secretary. In N Out Foods, Region 4

Nabby Yono food stamp program XTRA Foods. Orchard Food Center Frank Arcori V.O.S Buying Group Amir Al-Naimi and a video which has been Joy-Thrifty Scot by Mark Karmo. program, as it is administered by Tom Simaan endorsed by the Department of Lafayetle Park Supermarket AFD Chairman the states. Neither program, Agriculture for use not only in however, has any relationship to Fred Dally Michigan, but as a model the Internal Revenue Service or Medicine Chest Michigan retailers who Jim G arm o elsewhere. the FBI. We know from Galaxy Foods Region 2 participate in the food stamp If the recent notice received by experience that a simple request Richard George Wine Barrel Plus program recently received a letter all of our members regarding for information by your Raad Kathawa from the department of Ryan's Foods. Region 1 information sharing is a further organization from either agency Alaa Naimi Agriculture. This disturbing attempt to "get their attention" or will create a file in that agency, Thrifty Scot Supermarket Alan Stotsky letter informed retailers that if if the purpose of the new program where a file never existed. What Concord Drugs. Region 6 they wished to remain in the Food Thomas Welch is to assist in the department's benefit is derived by the Hollywood Super Markets Stamp program, their records efforts to further monitor illegal or Department of Agriculture in Brian Yaldoo Woodward Long Lake Shell would be shared with other fraudulent contact by licensees, it sharing its records with state Jerry Yono federal and state agencies. has done neither. D & L Market regulatory agencies such as the In response, I sent the The announcement is offensive Liquor Control Commission or Al Chittaro following letter: in its tone. It is condescending. It Lottery Bureau or vice versa. Faygo Corp Gary Davis is, in our opinion, a very good We are told that public hearings Tom Davis & Sons Dairy Co. example of what is bad about big were scheduled before The Denny Otto Spartan Stores Region 3 Dear Secretary Glickman, government. We do not believe implementation of this program. Ron Paradoski U.S. Department of Agriculture: Strohs/Mooney Ice Cream that it is part of the philosophy of We have learned that no one from Mike Rosch either the Democratic or our industry attended those G eneral W ine & Liquor Co. Cal Stein The undersigned is Chairman of Republican parties. The hearings. As you know, the Sales Mark Region 5 the Associated Food Dealers of impression that it gives to the Barbara Weiss-Street industry is unanimously opposed. The Paddington Corporation Michigan, the largest trade good, hard working, honest, How did that happen? Is it Chris Zebari association of its kind in the State. ______Pepsi Cola Company business community, is not that a possible that the public hearings We represent thousands of partnership exists between did not give the notice they were Joseph D. Sarafa independent grocery retailers, as government and our industry, but intended to? Does the program, as Executive Director & Publisher well as manufacturers, distributors rather, we serve this government Judy Mansur it was implemented, accomplish Services and brokers in the food industry. and should be grateful for the what was intended by Congress? Daniel Reeves A recent analysis indicates that our Deputy Director opportunity. We think not. Cheryl Twigg industry is one of the largest In addition, we do not believe We think our industry deserves Office Manager Elizabeth Arbus employers in Michigan and that it was the intent of congress to at least an opportunity to receive a Executive Assistant contributes and/or collects state provide in the food stamp Sylvia Youhana better explanation. We think our Receptionist and federal taxes of every program, a vehicle for the sharing industry deserves an opportunity Danielle MacDonald conceivable type and kind. Most Trade Show of private, personal, financial to express its concern. We think Sabah Brikho of our retail members are licensed information among a myriad of the program should at least be put Membership Sales by the U.S. Department of Harley Davis federal and state organizations. If on hold until those parties most Coupons Agriculture. history teaches us nothing else, we Ruel Williams affected can have their concerns Community Relations We recognize the management have learned that even the most addressed. We are in partnership Ray Am yot of the food stamp program, Advertising well intentioned and legitimate with the government in the food Tom Am yot particularly as it relates to fraud dissemination of information can stamp program. Allow us to be Special Events and unauthorized delivery or sale E ric Ham have disastrous effects on simple part of the solution, not a part of Harmony Project of food stamps, is a priority for citizens Karoub Associates the problem. Legislative Consultant your department. We have Certainly, there is a relationship Very truly yours. Gadaleto & Ramsby Health Care cooperated with the local USDA between the Food Stamp Program, James Bellanca J r. representatives and have Bellanca Beattie & DeLisle as it is administered by the federal Mark Karmo. legal Counsel developed educational information Jerry Urchek government, and the WIC AFD Chairman CPA Michele Mac Williams Your opinions are important to us! Call Al l) at (810) 557-0600 or (800) 666-6AFD. Metro Media Assoociates. Inc Or write to us at 18470 West Ten Mile Road. Southfield, Ml 48075.

FOOD & BEVERAGE REPORT MAY 1997 3 Guest Editorial Calendar M ay 4 - 7 FMI Supermarket Industry Convention and Educational Increased funding at the top of MDOT Exposition McCormick Place, Chicago priority list (202) 452-8444

Ju n e 5-6 Category Management for been on the rise because we traffic, while adding to wear and Perishables Seminar have a mature highway tear on our roads, is welcome news Holiday Inn O'Hare. Chicago system that is, on average, in Michigan. At the same time, (202) 420-4552 seven years older than our while traffic on our state’s roads neighboring, states. Also, a has never been greater, revenues Ju n e 30 number of the state's many from gas taxes have been fairly AFD/Michigan Grocers Best bridges are now more than stable due to continued increases Bagger Contest thirty years old and in need in the fuel efficiency of today’s 1:00 p.m., Tel 12 Mall. Southfield of work. Our harsh winters cars. (810) 557-9600 and frequent freeze-thaw The plain facts are that cycles create cracks and Michigan’s roads and bridges July 24 potholes that do additional require a great deal of work year in AFD's Annual Scholarship Golf by Robert A. Welke and year out, and 1997 is no Outing Director, Michigan Department of exception. MDOT’s highest Wolverine Golf Course, Macomb Transportation Michigan has current priority is to concentrate (810) 557-9600 The goal of the Michigan historically received on preserving our existing system, Department of Transportation but unfortunately our needs for August 20 (MDOT) is to develop and Action Distributing’s back far less than we maintenance and repair continue to maintain a high quality 20th Anniversary Ben Celani send to Washington exceed current resources. Golf Day Benefit transportation infrastructure for Michigan has historically (313) 591-3232 both economic benefit and in the form of federal received back far less than we improved quality of life for highway funds. send to Washington D.C. in the September 7-8 Michigan's citizens, motorists, form of federal highway funds. In Kramer Food Show tourists and businesses. fact, Michigan ranks 46th in the Novi Expo Center. Novi Faced with stagnant financial United States based on our rale of (810) 585-8141 damage to our roads. resources and demands for return, as we get back only 78 Job creation and robust greater fiscal accountability, percent of what the average state economic expansion coupled with reaching this goal has become receives from the federal Statement of Ownership healthy travel and tourism activity increasingly difficult in recent government. This is what we have led to more people and The Food & Beverage Report years. Costs for maintenance mean when we refer to Michigan (USPS 082-970; ISSN 0894-3567) is businesses using our road system and repair on our roads have as a “donor state”-and this published monthly by the Associated than ever before. This increased Food Dealers at 18470 W. 10 Mile, inequity simply must end. Southfield, Ml 48075. Material con­ It is through our efforts in tained within The Food & Beverage Report may not be reproduced without The Grocery Zone By David Coverly Washington, D.C. that the greatest written permission from the AFD. opportunity to significantly The opinions expressed in this maga­ increase funding for our zine are not necessarily those of the transportation system exists. This AFD, its Board of Directors, staff or members. Bylined articles reflect the opportunity comes from the opinions of the writer. expiration in September of this year of the Intermodal Surface POSTMASTER: Send address changes to Food & Beverage Report, Transportation Efficiency Act 18470W. 10 Mile, Southfield, Ml 48075. (ISTEA), which is the federal ADVERTISERS: For information on legislation that has set funding advertising rates and data, call AFD, levels and distribution formulas Ray Amyot, 18470 W. 10 Mile, South- field, Ml 48075, (810) 557-9600 or for the Federal Highway Trust (517) 386-9666. Fund the past six years. The current debate over reauthorization AFD works closely with the following associations: of this bill will determine funding levels and distribution formulas are gaining momentum, as the 21 ’donor' states control more than 60 percent of the votes in the U S. House of Representatives. Third, greater flexibility from the federal government as to how transportation funds can be spent would both streamline the process and allow Michigan to quality lor See MDOT page 32

4.....FOOD & BEVERAGE REPORT. MAY 1997 WHY ARE WE # 1 ? Because for over years, NORTH AMERICAN INTERSTATE, INC. has been making more money . . . for more business owners . . . than anyone else! Want to make more money, too?

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(BOO) 333- Michigan Special Olympics Athlete featured on Wheaties box

For the fifth consecutive year. sports offered through Midland independently. Spartan Stores, Inc., has partnered County's Special Olympics Special Olympics brings with General Mills, in conjunction program and represented Team courage and confidence into the with Michigan Special Olympics, Special Olympics USA-Michigan lives of children and adults with to feature a Michigan Special as a swimmer at the 1995 Special mental retardation and other Olympics athlete on a special Olympics World Summer Games closely related disabilities through edition Wheaties box. This year's in New Haven, Connecticut, where athletic training and competition. box features Special Olympics she won two gold and two silver Michigan’s program offers 22 athlete Jennifer Finzel of Midland, medals. sports and involves 20,000 athletes Michigan-a young woman who Having graduated from Midland and more than 18,000 volunteers. possesses a special passion for High School with honors, Jennifer This year’s annual State Summer sports and love of competition. works two jobs, bowls on a city Games will be June 5, 6, and 7. Active with Michigan Special league and has an apartment. Over 3,400 athletes will compete Olympics for 20 years, Jennifer, She’s an outstanding example of a at Central Michigan University in 28, trains and competes in all mentally impaired person living Mt. Pleasant, hoping to realize their “Dreams of Gold." Spartan Stores, Inc. has been the exclusive sponsor of the Michigan Special Olympics Games for 13 years. The company also supports the Summer Games in Indiana and Ohio.

Farmer Jack opens in Flint opened its largest store to date in Flint, March 19th. The newly constructed Flint store marks the company’s first development in the Flint area and is a significant milestone in this Michigan-based company’s progress and expansion into communities outside metro Detroit. Farmer Jack has planned 1997 store construction in Northville, Fenton, Troy. Taylor. Higland Park and east Dearborn, AFD members want the best for themselves and their families. plus a second Flint location. In health coverage, the best has been Blue Cross and Blue Shield These new stores will range in size of Michigan for more than a half-century. from 45,000 to 73,000 square feet Now, through an industry rating change, AFD members can and will employ a total of 600 lull enjoy the benefits of being Blue for much less than before. time and 2,400 part time You'll have the advantage of the most widely recognized employees. and most widely accepted health card of all. In the past three years. Fanner Jack has expended more than $100 Even with the new, lower rates, you can choose from several million to build and update its benefit options with various levels of co-pays and deductibles. stores. Select what best meets your needs and your budget. The new 73,000-square-fool With Blue, you can also buy dental, vision, hearing and store in Flint is located in the East prescription drug coverage at a nominal extra charge. Ridge Commons Shopping Plaza on Lapeer at Center Road and 1- If you've wanted Blue Cross coverage but hesitated 69. because of the cost, ask now about the new, dramatically Farmer Jack is a subsidiary of reduced rates. A&P, one of the largest For information on AFD's Blue health coverage options, call supermarket operators in North Judy Mansur at 1-800-66-66-AFD America. The chain operates 1,000 stores in 20 states, the District of Columbia and . under the names Farmer Jack, A&P, Waldbaum’s, Food Emporium, Super Fresh. Kohl’s. and Miracle Food Mart.

6.....FOOD & BEVERAGE REPORT. MAY 1997 News Notes Michigan Total pizza sales America’s love affair with Italian food now estimated at $22.2 Week worth more than $8 billion retail billion Italian food has long been is gaining momentum. A new study projects pizza to May 17-26 America’s favorite ethnic cuisine. Pasta is by far the leader in the reach sales of $27.3 billion in the Governor John Engler has Yet, despite the maturity and size Italian foods market, accounting year 2000. declared May 17 through May 26 of the market, sales keep on for 40 percent of sales in 1996. Total pizza sales climbed to as Michigan Week, an annual climbing, according to The U.S. Pizza is second, with 25 percent, $22.2 billion in 1995, posting a 5.7 celebration of the Great Lakes Italian Foods Market, a new report followed by sauces with 21 percent increase from 1994 State now in its 44th year. by Packaged Facts. Since 1992, percent and frozen prepared foods according to The Pizza Market, a Michigan native and retail sales of four categories of with 14 percent. study by Packaged Facts. internationally known magician, Italian foods-pasta, pizza, sauces Sales of frozen prepared Italian Also, according to the study Harry Blackstone, Jr., will serve as and frozen prepared foods-have dishes have grown at a compound from 1991-1995, there was a 25.4 honorary event chair along with grown 14 percent, to $8.1 billion annual rate of 4 percent since percent increase in the market Governor Engler throughout the in 1996. Even more surprising, 1992. amounting to $4.5 billion dollars. week. This year's theme is "Celebrate the Magic of Michigan: It’s No Illusion.” “I encourage residents to take part in Michigan Week,” Engler said. “There is so much to celebrate about our state and this is a great way to do it.” Michigan Week is a unique annual celebration that began in 1954 and quickly became the largest mobilization of grassroots boosters trumpeting Michigan as a wondrous place in which to live and work. It celebrates Michigan’s heritage and promotes slate pride among its citizens. Michigan Week kicks off with a parade in Sturgis and the "Michigan Parades Into the 21 st Century” parade in Lansing. Each day of the ten-day “week” has events scheduled reflecting a different focus. Michigan Week officially ends on Memorial Day weekend with the Alma Highland Festival on Saturday, May 24; the St. Clair Shores parade on Sunday, May 25 and the Sterling Heights parade on Monday, May 26. To obtain further information about Michigan Week and its activities, call the Secretary of Slate office at (517) 373-7610, or write 430 West Allegan, Lansing, Michigan 48918-1195. Information is also available on the Internet at http://www.sos.state.mi.us/miweek/ Your profits are the only thing that will go through the roof when you May 17—Community Pride Day purchase the Chester Fried Total System Program tor your food service May 18—Family Day operation. You'll have no installation costs, no costly roof modifications, no multiple vendors. And the ventless fryer's revolutionary air filtration May 19—Government Day (Mayor's system eliminates irritating smoke and grease laden vapors. exchange) May 20— Michigan History Day - Stainless Steel Construction - Removable Hood Parts - UL Listed and NSF Approved May 21 Industry and Business Day Team up with Chester Fried and the only thing that will be going through the roof are profits. May 22 Culture and Education Day Call DCI Food Equipment or Kenworth Food Equipment today for more information: May 23—Agriculture and Natural (313) 369-1666 or (800) 899-9324 Resources Day May 24—Tourism Day May 25—Volunteer Day May 26—Veterans and Senior Citizens Day

FOOD & BEVERAGE REPORT, MAY 1997.....7 Guest Comments Wisconsin store owner uses innovative promotions

Mark Skogen, owner/manager of are involved. are requested to attend. We talk in Green Bay, Employee appreciation party about employee theft, scheduling, Wisconsin has some creative This party is held in the fall each time off requests and shopping promotional ideas. He shares them year in lieu of a Christmas Party. We loyalty. with his Michigan neighbors: put emphasis on family (No alcohol: Graduation Jeans Day games and clowns for the kids). All graduating associates turn in a All associates can participate by There is a large smorgasbord of food. senior picture of their choice. The Eagle of the Moment stickers wearing jeans and a Jeans Day sticker Many door prizes are given away. pictures arc blown up to 16 x 20 and These stickers are given to an on the fourth Friday of every month. We hold an employee bag off. There hung up in the front of the store for associate who exceeded our Associates pay $1.00 which is payroll is a variety of entertainment. the customers to see. (Black and customers expectations. They are deducted. All of the proceeds go to NEO white). All associates get to keep also given to associates who have different charities each month. We This is our New Employee their pictures. Our cost is $10 per exceeded company expectations. Our work in cooperation with the local Orientation. It is held once a month picture. cost is three cents per sticker. newspaper. 75-100 area businesses and parents of our younger employees Pumpkin blowout We hold this promotion the second week in October. We sold 4,000 pumpkins at a 20 percent gross. We have Halloween characters walking around out-side. We had a pumpkin patch in the parking lot with a hay wagon for display of pumpkins.

Unit priced hams We advertise and sell 16 lb. hams at $29 each. These hams each serve 40 people which turns out to be 72 W ith Payment Processing Rates As Little As This,* cents a serving. Upper weight hams are cut and sold at a half-ham price. It Really Pays To Process W ith Us. Taste of festival We hold this holiday event the first Associated Food Dealers required the most progressive, innovative, and Wednesday and Thursday of forward-thinking credit card processor for its members and only Michigan December. The store is decorated and B ankard™ Services (MBS) met it. there are large displays of holiday foods and party platters. It consists of AFD required: 35-40 food stations. Santa also makes a level o f service that is the best in the industry--only MBS could meet it. an appearance. We normally run the food stations from noon until 7:30 a processor who could position its members for the future by offering p.m. Donations go to the High Cybercash Internet processing -only MBS could meet it. School for helping serve food.

low Visa® and MasterCard® processing rates for its mem bers-only MBS could meet it.

a processor who could offer award-winning chargeback and retrieval services to its m embers-only MBS could meet it.

a processor who could provide a wide array of products and services to its members, i.e., credit, point-of-sale debit, check products and reporting-only MBS could meet it.

W hat is your requirement? 5 minutes! Stop by and see us at Booth # 2 4 or call MBS at 1-800-848-32 13, it will be the most profitable 5 minutes you will spend! Hot ham and free rolls We run this promotion every Sunday from 9 a.m. until 6 p.m. selling our retail $4.39 lb. ham with six free hard rolls. We average 25-30 hams a week. We use boneless pit hams which run 13-15 lbs. This has See Promotions P age 31______

8.....FOOD & BEVERAGE REPORT, MAY 1997 Welcome New Members

The Associated Food Dealers of Michigan welcomes these new retail members who joined in January, February and March 1997:

A-l Party Store, Detroit DerWeinhaendler UndSpezialitaeten, Inc., Jorgenson’s, Stanton Rainbow Party Store, Lansing Barones Food Market, Saginaw Frankenmuth King’s Liquor Shop, Riverview Sam’s Quick Mart, Westland Beard’s Party Store, Byron Dolly Madison Bakeries, Livonia Liquor Basket, Detroit Sand Piper Liquor Shoppe, Detroit Benny’s Donuts, Owosso E.J.’s Party Store, Monroe Mark’s Party Store, Detroit Schoenherr Express, Warren Bill’s Food Center, Durand Families Market, Detroit McDonald’s Food/Family Center, Shopper’s Valley Market, Wyandotte Bowen Pharmacy, Muskegon Supermarket, Hudsonville Bad Axe Stadium Deli, Ann Arbor Candy’s Party Store, Flint Finesse Food Store, Warren Miller’s Party Store, Warren Sundance Market, Southfield Christy’s Country Store, Almont Foster’s Super Market, Lake City Mother Hubbard #1, Kentwood Suzette Market, Clawson College Liquor Shoppe, Detroit Fraser Deli Market, Fraser Norm’s Market, Taylor Vic’s Market, Reed City D & C Supermarket, Detroit Goddard Family Market, Wyandotte Orchard Market Place, Farmington Hills Village House of Wines, Roseville D & L Market, Detroit Jack’s Family IGA, Union City Ortonville Food Center, Ortonville Village Party Store, Lansing Jarbou Market, Detroit Palace Liquor & Deli Shoppe, Clawson

Check list for redeeming WIC coupons

Here is a quick list to go through each time you redeem WIC coupons. Cut this out and keep it as a handy reference.

• Compare the ID/VOC card or proxy card signature to the signature on the coupon at the beginning of every WIC purchase. • Check starting and expiration dates on the coupon. • Make sure the food being purchased is WIC approved and is not more than what is listed on the coupon, except for manufacturers’ coupons or other sales promotions. • Record in ink the total dollar amount of what was actually purchased in the designated space on the coupon. • Have the authorized person countersign the coupon AFTER the total dollar amount is entered. • Verify that the signature and countersignature match.

FOOD & BEVERAGE REPORT, MAY 1997.....9 Legislator Profile Children and education are always on the agenda of Representative Sharon Gire

by Michele MacWilliams with the state, and all its natural recent bill passed by the House Growing up in Columbus. Ohio. beauty. regarding statewide model core Sharon Gire was always an education Although Sharon couldn't find a curriculum. This bill, which was sent advocate. “1 was the one who missed teaching job, working with kids was to the Senate, will set core academic going to school during summer important. She took a job at the standards for all schools in our state. vacation. I enjoyed learning and YWCA, where she stayed for eight “We need to make sure all students besides, that’s where my friends years. who graduate from high school have were,” she says. “There was never a Her fervent desire to work in certain basic skills,” she says that this question in my mind about continuing education took Sharon back to school. bill will take a huge step in the right my education by going on to college. This time for her masters degree in direction. I knew I would.” She also knew that social work at Wayne State Tobacco sales to minors has been a she wanted a career in education. "I University. hot topic in Lansing and enjoyed science and math, and set out She began her political career Representative Gire made a point to to become a science teacher,’ she when, at the urging of friends, she say she thanks all retailers for adds. entered (and won) a race for a seat on With the encouragement of Dana, cooperating with the recent legislation What she didn't know at the time the Mount Clemens city commission. who works for the Macomb County requiring ID checks for anyone under was that upon graduating from Ohio “I had worked on a few local office of Substance Abuse, Sharon 27. “This law adds another State University in 1966, there would campaigns and found politics Gire ran and won a position on the responsibility for the retailer but we be no openings for science teachers. interesting and exciting. With the city Macomb County board of know that smoking is clearly a health Sharon Gire met her husband, Dana, commission seat, I could really make commissioners. Three years later, in hazard - especially for youth.” She while attending school and the two a difference in the community I lived 1987, she successfully campaigned was happy to hear that AFD is moved to Michigan for Dana's career. in.” It also whet her appetite for for her current position as a member working to help retailers comply with The Gires immediately fell in love more. of the Michigan House of the new law and adds that working Representatives. together to stem underage smoking Wyandotte; 4500 Representing the 31st district will ultimately help everyone in our sq. ft. mini (Clinton Township, Fraser and Mountt state. Clemens), Representative Gire was supermarket Regarding the proposed legislation quick to gain a seat on the House that would allow gas stations to sell Liquor, beer & wine, Daily Education Committee, which she now Lottery, remodeled in ' beer and wine, Representative Gire 1995; Asking $ 1,350,000. chairs. She also sits on and is past sides with AFD in opposing this Large parking lot. Very chair of the Human Services and legislation. “Youth fail to understand anxious to sell. Children Committee and is past chair the seriousness of drinking and Call WAYNE ECK or of the Social Services & Youth driving. Selling alcoholic beverages MARK FOSTER Committee and the Constitution & at gas stations sends the wrong Now specializing in Liquor Stores and Commercial Properties Women’s Issues Committee. message.” Representative Gire said Other committees she is currently aa she would do everything she can to member of include: Conservation, oppose this bill. “Anything we do to Environment & Recreation; encourage substance abuse is to our Consumer Protection; and Health detriment. I know that other Policy. legislators have viewed my position Representative Gire is proud of a on this as stifling economic growth, but I don’t see it that way.’ She adds, “all this bill would do is shift where beer and wine is sold and make it easier to ‘gas up and go.' It docs little for economic growth.” In her spare time. Representative Gire enjoys the great outdoors. She and her husband travel often to Northern Michigan, where they hike along nature trails, discovering the wildlife and the natural beauty our state offers. She is also involved in genealogy. “Two years ago I got a family tree program for my computer and I’ve found that discovering my ancestors can be fascinating.” She says that her great grandfather was named Abraham Lincoln Shipley and that her family may be related, though very distantly, to our President Lincoln. Reflecting on her career path. Representative Gire sometimes wonders what would have happened if there had been a teaching position open when she graduated from Ohio State.

See Rep. Gire Page 27 10.....FOOD & BEVERAGE REPORT, MAY 1997 FOOD & BEVERAGE r e p o r t . MAY 1997.....11 Legislative Update The fairness in musical licensing act music licensing organizations Repeal of Special purpose and provides the industry Bill continues to gain strength including ASCAP (the American with no specific service. It is Rep. Janies Sensenbrenner (R Society of Composers, Authors Occupational Tax discriminatory and merely a WI) introduced H R. 789 in the and Publishers), BMI (Broadcast Rep. George Radanovich (R- nuisance tax which has not been House in February and now it has Music, Inc.) and SESAC. CA) is planning to introduce uniformly enforced. 100 co-sponsors. In the Senate, S. There are serious issues related legislation seeking total repeal of 28 was introduced by Sen. Strom to music licensing fee assessment the Special Occupational Tax Thurmond (R-SC) and currently and collection which are not (SOT) for all industry tiers. has 10 co-sponsors. Both bills addressed by simple fee contracts The food and beverage Tax fairness on provide much-needed legislative that cover select groups. Rep. industries are continuing to work tribal lands solutions to amend federal Sensenbrenner and Sen. closely with Rep. Radanovich’s States lose millions each year in copyright law to provide fair Thurmond are committed to office in an industry effort to pass untaxed sales o f alcohol beverages protection against arbitrary pricing, protecting all business owners and legislation to eliminate the SOT. and other products to non-Indian discriminatory enforcement and operators and the crucial matter of The industries believe the special customers. abusive collection practices of local arbitration of disputes. occupational tax is without Rep. Ernest Istook (R-OK) introduced H.R. 1168 in March which requires state and local governments to reach a binding agreement regarding state and local sales and excise taxes on sales to non-Indians before any new land is transferred into tribal trust by the Bureau of Indian Affairs. The legislation promotes fairness by giving States the authority to address specific problems related to tax collection and remittance. The legislation does not affect any lands currently held in trust or any Indian reservation lands. Only future discretionary transfers of land may be placed in trust. According to Rep. Istook ‘..The Supreme Court has ruled that tribes must pay taxes on transactions with non-Indians. However, due to a jurisdictional void, states cannot enforce the collection of these taxes. Passing this legislation is crucial to your state and local governments.”

Mail-order of alcohol beverages Rep. Robert Ehrlich, Jr. (R-MD) has introduced H.R. 1063 which would amend the Webb-Kenyon Act to allow any State, territory, or possession of the United States to bring an action in Federal court for the purpose of enforcing a State’s laws regarding such illegal shipments of alcohol beverages. According to Rep. Ehrlich's “Dear Colleague” letter sent to Members of Congress, “The bill does not create new federal enforcement of authority. It simply gives State alcohol beverage authorities the option of enforcement action against illegal interstate shipping activity."

12.....FOOD & BEVERAGE REPORT, MAY 1997 FOOD & BEVERAGE REPORT, MAY 1997.....13 The “Udder” Facts

Dolly Madison, wife of U.S. and July. Vanilla is America’s President James Madison, served favorite flavor, followed by ice cream at her husband’s chocolate. vendor at the 1904 St. Louis Fair. Inaugural Ball in 1813. Ronald • The big dipper. According to The latest scoop • Michigan ranks 6th nationally Reagan declared July National Ice the Guinness Book of World • Whodunit? Controversy for ice cream, producing 28 Cream Month, and the second Records, the largest ice cream surrounds the '‘discovery” of the million gallons annually. Sunday in July National Ice Cream sundae weighed just over 54,914 ice-cream cone. Some believe the • Is ice cream a presidential Day. pounds. first ice cream cone was produced favorite? Of course! In fact, ■ More ice cream is produced in New York in 1896 by Italo George Washington ran up a $200 and eaten in the U.S. than any The squeeze on the Marchiony, an Italian immigrant. bill eating ice cream in a New other country. Icecream Others give credit to a waffle York City ice cream store. And, consumption is still highest in June cheese - • Today almost one-third of all milk produced each year in the U.S. is used to manufacture cheese. • More than 200 U.S.-produced cheeses are available in your grocer’s dairy section. From mild Baby Swiss to tangy Colby, there’s a cheesy flavor for everyone! • The United States is the world’s largest producer of cheese. • Cheddar is the number one selling cheese. Supermarkets alone sold more than 350 million pounds of cheddar last year. • American’s love cheese! Per capita, they eat more than 26 pounds of cheese a year. ■ Presently, cheese snacking fanatics account for a billion dollars in cheese sales per year. Initial projections estimate that catering to the cravings of cheese snacking fanatics could mean an additional 100 million dollars in sales for the dairy industry.

Dairy data • The first commercial yogurt dairy in the U.S. was the Colombo Dairy in Methuen, Massachusetts. In 1929 it produced a product called Madzoon, the Armenian name for yogurt. • The REAL® Seal means it’s a real dairy product and not an imitation. • Dairy products are essential to a healthy diet AND SKIN! Milk, cream, yogurt and sour cream are all high in protein, calcium and vitamins which are natural skin care agents. Dairy products also contain alpha hydroxy acids that are being used to treat wrinkles and leave skin soft and smooth. • Here’s a home remedy: fora dry cough, a mixture of warm milk and butter can relax and soothe throat muscles, bringing relief.

14.....FOOD & BEVERAGE REPORT, MAY 1997 FOOD & BEVERAGE REPORT. MAY 1997.....15 Retail Profile Merchandising “outside the box” by Ginny Bennett school and there is a sparkle in his In today’s business climate a eye when he speaks of a certain grocer has to be “outside of the box” blonde that he met and fell in love in his thinking says Chris Zebari, with while working in the grocery oldest son of Aziz "Zeke” Zebari. store. They married and Zeke and Chris knows a lot about the grocery Georgia have six “lovely children” - business. His experience comes from five boys and a girl. Besides Chris working for both sides, as a retailer and Tony, there are: John, a Hillsdale and as a supplier. Chris works at College graduate who works for New Hudson Food Market, the family Universal Sign, Adam, a graduate of store, and he also has a full-time James Madison University in Virginia position as a manager at Pepsi. This who is working for Daystar and gives him a unique perspective. He daughter, Roxanne who is a Wayne serves on the board at AFD as a State University graduate social supplier director and is able to share worker. A fifth son, Jeffrey, died The Zebaris along with employees Martin (center) and Chris (far right) his views with the board. tragically. The couple have five Giving of his time is just one of the everywhere announcing the new local Chamber of Commerce. grandchildren and another on the characteristics Chris learned from his owners. Business got better right Besides the sheriff, customers way. If grandpa says “do it! they do Dad. Zeke is liked throughout the away. Now it is attractive and well make a point to say “Hi.” During this it,” says Chris, “but grandma is Chaldean community and well known kempt. Tony is the general manager,- interview a senior citizen stopped by ultimately in charge.” at his club, Southfield Manor. He Zeke is responsible for the liquor and to chat with Tony. Had she underpaid Zeke’s first job was at Trumbull passed this desire to serve along to produce and Chris is responsible for for her lottery tickets? She was sure and Selden Market and he spent seven Chris and another son, Anthony the wine section. In addition to she had. She felt so bad. Charmingly years there before he decided to have “Tony” Zebari. Tony is the owner- package liquor, the store features Tony said, don’t worry, we’ll be his own store at 14210 Essex on operator of New Hudson Food Western Union, Notary Public, check partners on the next one. Fifty-fifty. Detroit’s eastside. Later he moved to Market. cashing, fax service and Lotto. Tony He has the same easy rapport with his Warren Avenue on the west side. He New Hudson Food Market is in the is particularly proud to have been the employees. spent 15 years there before moving to far western suburbs of Metro Detroit. first on the block with an ATM “Charles “Stubbie” Ruggles, New Hudson. This was a beautiful It is located just east of New Hudson machine. It was a hard sell to his beverage manager, is a retired beer neighborhood to bring his family to. in a strip mall at 56320 Grand River. Dad, but he has gotten a good truck driver and was our original Like his family, the neighborhood has Tony knows that service to the response. It has generated traffic and employee here,” says Tony. “Stubbie grown. At 62, Zeke feels like a community is important for altruistic people appreciate the convenience. is 78 and pulls his own weight.” successful businessman. He still reasons and also it is good for Customers look upon the store as a Sharon, the deli department manager, works seven days a week and is business. More than anyone at New town center or gathering place. Hudson, he is aware of the challenges Oakland County Sheriff deputies stop facing grocers today. “We have to in frequently. In the ten years since evolve,” says Tony. The population the store opened, 50 to 60 kids have has grown around the area and gotten their careers started at New came in just three miles away. “It Hudson. Many are good customers was scary,” admits Tony. “I look on today. A current employee, Chris the new competition as a “boost.” It Chappel, graduates in June and has has forced him to change for the worked at New Hudson all through better. He is aware that a big store school. He is president of Student can’t offer the personal approach to Council at South Lyon High School customer service that he can. and plans to study business When the Zebaris purchased the administration at college. The Zebari store in 1987 it was in “complete family treats him like a brother. disarray.” Surrounded by farmer’s Tony manages with a “goodwill fields, it was hard to see the potential. ambassador” philosophy. He believes that good public relations make Then the store underwent a major (l to r) Tony, Zeke and Chris Zebari renovation. New signs went up business better and he belongs to the says she has worked at the store four happy to do so. He is happy to be years and hopes to continue working in California two months of the at least until she is 62. “That will be a year, too, knowing that the long while,” Tony adds business will run smoothly in the diplomatically. children’s hands. They all work in His sons say Zeke is not easy to the store as needed. work for; if he likes you, he’ll be hard At one time Chris was an AFD on you. Chris Zebari says, employee, in charge of affectionately, that it has taken him membership. This, plus his board thirty years to get used to it. He also experience have influenced his loves his dad’s analogies, great stories ability to “think outside the box.” of the old country and his He adds, “if you stay in a shell you generational stories. Chris feels great won’t meet other retailers. AFD pride in the journey the family has allows for incredible opportunities taken to get where they are now. to network. It is always good for Zeke came from Iraq as a student business to exchange new ideas.” in 1953. He spent seven years in 16.....FOOD & BEVERAGE REPORT, MAY 1997 FOOD & BEVERAGE REPORT. MAY 1997.....17 Pure

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20.....FOOD & BEVERAGE REPORT, MAY 1997 Last year, your sponsorship dollars provided 26 scholarships for students from the food & beverage industry. With your help, we can again provide this assistance for the future leaders of our industry. Sponsorships and Foursomes now forming. Call Tom Amyot at (810) 557-9600 for details.

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FOOD & BEVERAGE REPORT, MAY 1997.....21 Lottery Update Michigan Lottery will have “Fat Pockets” growing jackpot, coupled with through June 21. including their name, address and players' excitement about the many This is a great opportunity for daytime phone number to: ways to win with The Big Game, Lottery retailers to increase Daily FAT POCKETS have made The Big Game a big hit Game sales for both the midday and P.O. Box 5197 here at home. evening drawings. Each week for Southfield, MI 48086 Through the April 4 Big Game four weeks, 18 cash prizes will be Players may enter as often as they drawing, the Lottery has given away awarded (one $15,000 prize, two like, but each entry must be mailed more than $66 million in prizes, $5,000 prizes and 15 $1,000 prizes), separately. Draw dates for winning by Commissioner Bill Martin including a still-unclaimed $5 million for a total of 72 cash prizes entries are June 4, June 11, June 18 Lottery sales for The Big Game jackpot and a $45.6 million jackpot amounting to $160,000. In addition, and July 2. continue to heat up right along with split by the “Friends Forever” lottery 100 “Fat Pockets” T-shirts will be For instant game players who like the weather as we move into spring! club of Jackson. Thirty lucky Big awarded each week as consolation a casino-style challenge, May marks April 4 marked the largest Big Game Game players have matched the first prizes. the start of two new instant Lottery jackpot to date - 77 million- and five winning numbers to win the If your store sells one of the Daily games, “Blackjack Doubler” and Michigan Lottery players lined up in game’s $150,000 prize. Game tickets in a winning entry, you “Lucky Dice.” With 10 “hands” on a record numbers for a chance at the If promotion is the name of the receive $100 for a $15,000 or $5,000 ticket, “Blackjack Doubler’ offers stuff dreams are made of. game. Lottery retailers are firsthand winning entry, and $50 for a $1,000 prizes ranging from $2 up to the top In the week before the $77 million proof that enthusiastic retailers attract winning entry. prize of $21,000. For those who like Big Game drawing Michigan Lottery enthusiastic players. When your Daily Game customers the stakes a little lower, “Lucky players wagered $10.1 million, the Get ready for another special ask how they can get in on the “Fat Dice” has a top prize of $2,100. first time since the game’s inception promotion at the end of May: The Pockets” sweepstakes, tell them to Players roll the dice looking for a that ticket sales have exceeded the “Fat Pockets” second-chance send two non-winning Daily 3 and/or lucky 7 or 11 to win a cash prize. $10 million mark. In addition, sweepstakes will line the pockets of Daily 4 tickets (one for MIDDAY “Blackjack Doubler” goes on sale Michigan Lottery retailers continue your Daily Game customers with and one for EVENING, with draw May 19; “Lucky Dice” hits ticket to lead all Big Game states in ticket prizes totaling $160,000! The four- dates between May 24 and June 21, counters May 5. sales. Your enthusiasm over the week promotion runs May 24 1997) along with a piece of paper

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22.....FOOD & BEVERAGE REPORT, MAY 1997 FATTEN YOUR PROFITS

FOOD & BEVERAGE REPORT, MAY 1997.....23 AFD on the Scene Scouting the trade shows.... Meandering through the Midwest Wholesale Food Show

Coke Continued from page 1

benefits for retailers. If you place and maintain a Contour ice barrel, or Electric CCD 108, in first position for the period of May 12 through September 7, you will receive a Coca-Cola golf shirt and the right to keep the Contour ice ; barrel. The three stores that raise the most money for these charities will win 100 cases of free 12 pack product. The next seven top sellers will receive 50 cases of free

12 pack product. "We re really pleased that Coca-Cola has joined in these worthwhile causes.' says AFD Executive Director Joseph Sarafa. AHF funds research to find a cure for Alternating Hemiplegia of Childhood, a disorder found in infants at birth. The disorder causes developmental delays in varying degrees which produce abnormalities of motor movements. AHF was founded in Michigan in 1994 by its president, Richard George, who is also an AFD director. The AFD Scholarship Program provides academic scholarships for deserving youths in the food industry. This one-year renewable scholarship is awarded to Michigan High School seniors, college freshman, sophomores and juniors who excel in academics and are either employed in the food industry or have parents who are.

24.....FOOD & BEVERAGE REPORT, MAY 1997 AFD on the Scene Scouting the trade shows.... The Lipari Food Show, Novi Expo Center

Working With CoreSource, Our Third Party Administrator AFD Is Taking Workers Compensation Costs In A Different Direction The CoreSource Approach Local Perspective, National If you’re buying your workers compensation R e s o u rc e s management from the lowest bidder, then your costs CoreSource combines the are probably moving increasingly upward. In to­ resources of a national operation day’s environment, quick fixes just don’t work. At with the responsiveness of a local CoreSource, we focus on innovative up-front strate­ company. From our 25 regional gies to reduce total costs and increase prod­ offices, we manage $2 billion in uctivity without sacrificing the quality of care for your client programs covering 1.5 employees. Our clients, through investments in innova­ million lives. tive, comprehensive programs, are breaking industry Proven Results trends and report that workers compensation costs as a percent of payroll are actually decreasing compared to a On average, CoreSource program costs, as a percent national increase of 12 percent annually.* of payroll, have dropped more than 36 percent over a Our workers compensation programs not only pay - three-year period. claims, but focus on prevention and cost controls in all The United States’ workers compensation system facets of the program. The results: fewer claims per is in crisis but we continue to find solutions. We’re employee, reduced lost time and lower overall CoreSource. Let us build a solution for you. program costs. For More Information, Call Toll Free: 800 482 0615.

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FOOD & BEVERAGE REPORT. MAY 1997.....25 Manufacturer Profile Sweet, fizzy and full of flavor Faygo celebrates 90 years

been Faygo’s home since 1935, the “Faygo Kid” into homes throughout business has changed significantly Ben and Perry Feigenson couldn't Michigan and Ohio. People who had since the Feigensons arrived from have imagined how the world would their native Russia with a few dollars never heard of the Detroit-based respond to Redpop. Or Twist, or in their pockets and secret family beverage company wanted to know Moon Mist, or the hundred other where they could get their own bottle formulas for sweet, fizzy soft drinks. flavors Faygo Beverages has created of RedPop. But the product was not Pop then retailed for three cents a during the last 90 years. yet available outside Detroit. bottle or two for a nickel and, due to Begun in 1907 by the two Russian ‘The farther you got from Gratiot, the lack of modern refrigeration, was immigrant brothers in Detroit in a the harder Faygo was to get," said almost always consumed at the point Hastings Street storefront, Faygo has Stan Sheridan, Faygo Beverages grown into a multimillion dollar Inc. president. The company made company, producing millions of cases distribution a priority and by 1971, of soft drinks, mixers and sparkling That was then... Faygo’s business leaped $75 water annually for sale in Michigan plant's clanging machinery, and built million in annual sales. That same and throughout the United States. a brand-new plant. The Beaubien year, 70,000 customers, enamored When they started out, the brothers Street facility served the company of the Faygo Boat Song television could hardly afford a bag of sugar. well for over 15 years, and was commercial, “Remember When Since pop was only sold in the You Were a Kid,” sent in 25 cents eventually replaced by the current summer in those days, they would each for their own 45 rpm plant. spend the winter as fish and bread recording. Today, Faygo's Gratiot Avenue peddlers, loading up a wagon with The Gratiot Avenue plant, only headquarters in the heart of Detroit is bread bound for Windsor, and the fourth in the company’s long abuzz with the sounds of pop being returning to Detroit at midday with a history, was expanded and mixed, tested and bottled. Conveyor wagon load of fish. upgraded. Today, Faygo belts carrying hundreds of bottles of Around World War I, business continues to upgrade as Moon Mist, Rock & Rye and Faygo’s began to boom. The Feigensons and innovations in newest entry, Ohana Punch, run day their families finally moved into This is now and night. technology are available. Its state-of- individual homes, a vast improvement of sale. Since their product was so the-art bottling and warehouse Though the Gratiot facility has from their flats upstairs from the perishable, the brothers would spend distribution systems make Faygo one one day bottling, then close down the of the most efficient plants in the plant the following day and sell the country. pop from a horse-drawn wagon to In celebration of the company’s stores, auto plants and businesses 90th anniversary, the Detroit throughout the city of Detroit. institution is bringing back its famous By the end of their first year in TV ads, sponsoring a Faygo recipe Detroit, the fledgling venture was contest, unveiling all-new packaging producing and peddling upwards of and purchasing an entire new fleet of $100 worth of product a week, and trucks. competing with more than 100 other In 1987, Faygo was purchased by pop businesses in the immediate area. Ft. Lauderdale-based National Faygo’s desire to innovate has Beverage Corp. This company was allowed it to branch out around the founded by Nick Caporella in 1985. United States and Canada. His first acquisition was An unheard-of TV advertising blitz Beverages, a nationally distributed in the late 1950s and ’60s brought the soft drink based in Hayward,

26.....FOOD & BEVERAGE REPORT, MAY 1997 Rep. Gire California. In 1996, National Faygo flavors fun facts Continued from page 10 Beverage Corp. purchased Everfresh Would she have continued her own Beverages, a full line juice company, • Originally Faygo’s flavors were first six weeks of its introduction in education? Would she and her husband and then purchased LaCROIX Water derived from cake flavorings and fall 1992. have moved to Michigan, the state she Company, bottlers of flavored spoiled after a few days. As a result, • Flavors are named by Faygo’s now calls home? Most importantly, sparkling waters and natural spring early Faygo products could only be staff. would she have been able to affect the waters. distributed within a small radius, and • Sensation, a sweet ginger ale lives of as many children? National Beverage serves as a had quick turnover. that competes with Vemor’s, is In the classroom she would have made holding company for various • Strawberry, Orange, Lemon and mostly sold in Michigan. a difference in the lives of the students in operating subsidiaries and 14 Root Beer were the popular flavors in Easterners prefer dry ginger ale. her class. As a state representative and strategically located manufacturing 1908. • Gini, a flavor of chair of Michigan’s Education Committee, she has the opportunity and facilities that manufacture, market • One of the original flavors, the late 1960s, included a whole responsibility to better the lives of and distribute its full line of cola and Lithiated Lemon Ginger Beer, orange and a whole lemon, seeds, everyone in our state, from the toddlers in multi-flavored branded soft drinks, contained lithium salts and was a peel and juice. preschool to the graduate student or the commercial flop. • Chateaux Faygeaux, a wine- juices and bottled water: Faygo, adult going back for a G.E.D., all the way flavored pop, never made it, but Shasta, Everfresh, LaCROIX, Body • Chocolate and Chocolate Cream to the senior citizen taking community Faugo Brau, a beer-flavored Works, aSante, Spree, Big Shot, were originally introduced in 1944. education classes. nuAnce, Creepy Coolers, St. Nick’s • Diet flavors were huge sellers in beverage, was a brief hit in the late Sharon Gire is happy with the career and Kid Cans. the 1960s and ’70s. In the 1960s, diet 1960s. path she has chosen and thankful that it pop accounted for 55 percent of • Ohana, Faygo’s first non- led her to Michigan. She is proud to be a Faygo’s business. carbonated flavor, was introduced part of our state’s democratic process and • Redpop was known as in 1996. The non-carbonated line encourages everyone to become Strawberry Soda until it was officially will be expanded through 1997 and politically involved. renamed in 1970. will include lemon tea, lemonade “Democracy is only as good as the - Vanilla, Chocolate and Pizza pop and orange punch. willingness of the people to participate,” never met with mass appeal. • In 1993, Faygo introduced a she says, encouraging all Michigan • Faygo introduces four or five line of kid-sized eight-ounce sodas residents to vote and, for those so new flavors every year and 75-80 named after characters in the Super inclined, to run for office. ‘Term limits percent meet with commercial Mario Brothers video game-Mario have created the need for more good, success. That is approximately four Punch, Yoshi Apple, Luigi Berry honest people to step forward and run for times the industry average. and Princess Toadstool Cherry-to office. I have certainly enjoyed my career and feel that through our democratic • Moon Mist was one of the most coincide with the opening of Super process we can all make positive successful new beverages in Faygo’s Mario Brothers, a Disney action contributions to our society.” history. Over one million two-liter movie. Remember the Red Pop commercials? bottles of Moon Mist were sold in the

FOOD & BEVERAGE REPORT. MAY 1997.....27 People ■ Spartan Stores promotes from within

Chuck Perry Slagter, for labor relations, Grocery Curtiss has who was employment, Company, a been promoted formerly organizational subsidiary of to the new grocery development, and Spartan Stores, position of warehouse shift safety and Inc. Van Dyken director of supervisor. occupational began working warehouse Slagter has been health. Rohr has for Spartan operations at with Spartan worked for Spartan Stores in I960. S lagter since 1982. since 1987. He replaces Curtiss Spartan Stores Rohr Inc. Curtiss began working for Bill Rohr was promoted to the ______retiring Spartan Stores in 1979. His new position of director of Rich VanDyken has been VanDyken President of former position, grocery organizational development. In promoted to the position of director United Wholesale Charles Losey. warehouse manager was filled by this position, Rohr is accountable of operations for United Wholesale Spartan Stores, Inc., is a full- service grocery distribution center headquartered in Grand Rapids, Michigan. It serves 500 independently owned Spartan stores throughout Michigan, Indiana and Ohio. United Wholesale Grocery Company is a self-serve cash and carry outlet for more than 5,000 convenience stores and gas stations.

Kroger’s Jack Partridge receives FMI award Jack Partridge, group vice president for corporate affairs. The Co., has received the 1997 Glen P. Woodard, Jr., Award for excellence in public affairs from Food Marketing Institute (FMI). The award was presented during FMI’s Public Affairs Assembly banquet. The annual Woodard award recognizes and encourages individuals who have made outstanding contributions in their work with government on behalf of the food industry. The award, instituted in 1996, is named for the late Glen P. Woodard, Jr., a pioneer in public affairs. Partridge has been a member of the FMI government relations committee for more than a decade, and now nearly another decade on the FMI Public Affairs Committee. “Jack has always forcefully advocated the idea that companies be proactive in the public affairs arena,” says FMI’s MacAloney. “Over his 22-year career with Kroger, Jack has built and maintained a solid relationship of trust with state legislators, governors, members of congress and other elected officials.______28.....FOOD & BEVERAGE REPORT, MAY 1997 New Products

Nafziger’s introduces A honey of a beer! Paul Van Camper, president; Scott Forbes, vice president­ new ice cream flavors marketing; Scott King, brewmeister King Brewing and Jeff Gibbs, vice president King Brewing Just in time for Spring, a new very special taste and quality that toast the latest batch of King line of Nafziger’s Extra Premium has made Nafziger's a leading Brewery’s new brews “Big Red" and “Honey Bee, ” and Lowfat ice cream products is brand. introduced in September 1996. now available Introduction of "Big Red" has a mild to consumers the new ice cream maltiness and scarlet hue living in will be supported derived from Munich and Michigan, by heavy Carastan Malt. "Honey Bee" Indiana and promotional is brewed using barley malts northwest activity, including from England. A touch of Ohio from newspaper hops, and hive fresh Michigan Stroh's Ice advertising, cents- honey, give the light bodied ale Cream off-coupons, in­ its' distinctive flavor. For Company. store couponing, information, contact Paul Van Gamper at 1-800-870-6632. Making the and special announcement, introductory offers. Ron The eight new Newly-introduced lowfat easier to dip from, handle and Paradoski, flavors are: Vanilla flavors include: Philadelphia store.” Nafziger’s Bean; Chocolate Vanilla; Cherry Cordial; Since acquiring Nafziger’s last general Chip Chunk; Chocolate Mousse; Praline year, Stroh’s Ice Cream Company manager, Raspberry Supreme and Butter Pecan. has revitalized the product line said, “When producing these 20 Chocolate; Triple Chocolate; New low-profile, half-gallon and updated all equipment and flavors of ice cream, which Cherry Cordial; Chocolate containers, featuring the well- facilities. Their products are include eight new Extra Premium Almond Fudge; Strawberry known Nafziger’s logo, were distributed in Michigan, Ohio and choices and five brand new Lowfat Shortcake and Old Fashion Butter chosen in answer to consumer Indiana under the Stroh’s, flavors, we were able to retain the Pecan. requests for “a package that was Nafziger’s and Mooney’s labels. New Products Wild Orchard world class San Diego Zoo. coupon to the the Cranbrook packages including Wild Orchard juice launches Entry forms for chances to . Institute of Science T-shirts, caps and juice will be win will be available “Elephants” exhibit this awarded. promotion where the juice is sold. . summer. Two first prize Wild Orchard Juice comes in 11 packages will be flavors including “Aardvark Quality Juice & Beverage Corp. The trip will be given away. Apple,” “Alligator Orange" and is launching a slogan for Wild provided by "W inners will "Wild Cat Cranberry,” to name a Orchard fruit juices; “Wanna Have Creative Travel have the choice few. More flavors will follow in Some Fun in Your Mouth?” of Rochester of a family mid-summer. The juices were Company president. Anthony Hills. membership to Selvaggio said billboards will All callers will created by Joe Selvaggio who along Cranbrook Institute of with his brothers owns Pointe Dairy feature a bottle of Wild Orchard receive a free “Thirst Science or Cranbrook Art Services in Troy. Quality Juice & and the slogan along with a toll- Survival Kit" filled with Museum and The Detroit Beverage Corp. can be reached by free phone number 1-888-To-B- information on Wild Orchard Zoological Society." said W'lLD to call for a chance to win a wearables, a lapel button and a calling Pointe Dairy Services at Selvaggio. Three second prize (810)589-7700. grand prize trip for two to the buy one adult/get one child free Foster’s gives popular ‘How to speak Australian’ campaign a new twist

Capitalizing on its immensely popular “How to speak Australian” advertising campaign and 1996 sales increases of more than 17 percent, Foster’s Lager now offers special merchandising items carrying uniquely Australian expressions in a nationwide on-and off-premise promotion. “This award-winning advertising campaign has helped make Foster s Lager one of the hottest import brands in the United States,” said Jim Mullahy, senior brand manager for Foster’s. Retailers can capitalize on the popular campaign by merchandising shelf sets with displays featuring banners, rack headers, static stickers and “take one” cards carrying unique Australian phrases and sayings. Foster’s Lager is imported by Century Importers Inc., Reston. Virginia.

30.....FOOD & BEVERAGE REPORT, MAY 1997 Acronyms of the retail food industry In this age where everyone is striving to achieve maximum efficiency, acronyms have become a popular way of saying more in less time. Unfortunately, this means we are faced with a steady stream of new acronyms which nobody ever bothers to explain to the rest of us. So, to help clear things up, we bring you this brief glossary of some acronyms that have come into common usage in our industry and some interesting ones from other industries, as well.

Associated Food Dealers of Michigan AFD Quick Replenishment QR Association of Coupon Processors ACP Every Day Low Price EDLP Efficient Consumer Response ECR Consumer Goods Manufacturer CGM Electronic Data Interchange EDI Package Goods Manufacturer PGM Electronic Funds Transfer EFT Uniform Code Council UCC Electronic Benefit Transfer EBT All Commodity Volume ACV National Grocers Association NGA Double Incomes, No Kids DINKS Food Marketing Institute FMI Well Off Older Folks WOOFS Grocery Manufacturers of America GMA Older People With Active Lifestyles OPALS Coupon Information Center CIC Light Amplification by Stimulated Emission of Radiation LASER Common Reference Number CRN National Association of Convenience Stores NACS National Alcohol Beverage Control Association, Inc. NABCA

Promotions Continued from page 8 become one of our signature items over the last two years. Trucker appreciation We hang a large ad honoring 8-10 drivers. Breakfast is furnished for all delivery drivers Monday-Friday. There is a prize drawing. Sharp deal We hold this promotion in early November before Thanksgiving and deer hunting. We sharpen three knives free, and after that they are $.75 each. We sharpened 3,000 to 5,000 knives. After sharpening, we put them in a Festival sleeve. Unlock car doors We average 12 cars a month. There is no charge to the customer, resulting in tremendous word-of- mouth advertising. The company we go through charges us $13 for each service call. Each customer receives a spare key with this 15 minute service.

Farmer’s Market This event is held every Sunday from July 15 through October 15, it runs from 8 am until 1 p.m.. We have 15-20 vendors, and they pay nothing. This enhances our image within the farming community. CHANT This stands for “Customers Have a Name Too." Clerks use CHANT when customers pay by check, charge, or debit. or if they personally know the customer. Our customers love it. This is an old Sam Walton trick. Uncle Sam We have Uncle Sam visit our stores during the weeks of Memorial Day, July 4th. Veteran’s Day and labor Day, Sam on Stilts cost us $20 per hour. We use Sam 20 hours on any of these given weeks and he hands out candy to kids.

FOOD & BEVERAGE REPORT. MAY 1997.....31 MDOT Continued from page 4 Washington D C. and make sure taxes. Michigan’s citizens know travel and tourism in our state. more federal funding programs, they know how much increased that this administration will not No single issue means more to especially with transit dollars funding means for Michigan's ask them to pay an increased gas the future of MDOT and our where our rate of return is even infrastructure, now and in the tax unless and until all other mission than to develop stable, lower. future. possibilities have been adequate, equitable, long-term We simply can no longer afford Some argue that what we need aggressively pursued. funding for our transportation to send our money to build roads is an increase in Michigan’s 15 When you examine the programs. With this type of and mass transit in northeast cent per gallon gas tax, which significant challenges facing us in funding in place, MDOT will states, where they receive more hasn’t been raised since 1984. We Michigan, you realize we have our succeed in delivering Michigan the than two dollars back for every must be sure we are efficiently work cut out for us. Building a transportation system it needs to dollar they contribute to the pumping back into our roads world-class infrastructure system move competitively into the next Federal Highway Trust Fund. It’s everything we’re already paying at means more than just building and millennium. time that Michigan funds were the pump before we ask the maintaining good roads. Quality used to maintain Michigan roads, citizens of Michigan to pay even infrastructure will enhance the Customer Service and we must win this fight in more in taxes. Michigan's citizens quality of life for our citizens, Creed Washington. We all need to know that this administration will promote economic development, A customer is the most contact our representatives in not ask them to pay even more in create good-paying jobs and boost important person in our company. A customer deserves our most courteous and attentive treatment. A customer does not interrupt our work; he is the purpose of it. A customer brings us his needs; it is our job to fulfill them. A customer is part of our company; he is not an outsider. A customer does not depend on us; we depend on him. A customer is our business. 18615 SHERWOOD AVE. DETROIT, Ml 48234 (313) 366-3100 CLASSIFIED SHERWOOD FOOD DISTRIBUTORS OFFERS A FULL LINE OF FRESH QUALITY SUPPLIERS: Looking for ways to increase your market visibility? Let the AFD show you how. Promotional BEEF opportunities through membership limitless. Call Dan Reeves at (810) PORK 557-9600. WANTED: Associated Food Dealer POULTRY members. If you or someone you know can benefit by joining the AFD, please PROCESSED MEATS call Dan Reeves at (810) 557-9600. WARREN CORNER STRIP PLAZA- DELI Dequindre and thirteen Mile Corner. Prime location, net 144,000 a year 95% occupancy. 17,000 sq. ft. Asking Sherwood Food Distributors thanks the following 2.2 million. Ask for Wayne at (8 1 0) 997- manufacturers & suppliers for their contributions to the 3515. Sherwood Food Pavillion at the AFD Trade Show: SUPERMARKET FOR SALE— Newly Amish Valley Con Agra John Morrell Sales Mark upgraded, 8 aisles (15,000 sq. ft.) Resonable priced— located in Highland Bear Creek Cumberland Gap Kraft Foods Seaboard Farms Park. Serious offers only. (313) 868- Beatrice Cheese Loewenstein Poultry Deutsch Kase Haus Smith Smoked Meats 4433, ask for Joey. Beef International Excel Corp. Market Motivators Thornapple Brokerage Bilmar Goldkist Midwest Sausage Thorn Apple Valley NW OAKLAND COUNTY store w/ Caniff Sales Goldkist Ellijay Packerland Thorn Apple Valley Fresh Pork SDD, SDM, Lotto for sale. Property Cargill Gusto Packing Perdue Farms Townsend and business available price 105K/130K, plus inventory. Terms Case Farms Plumrose Hygrade negotiable. Call 810-887-3887.

SPECIAL— Baling wires, 14' x 14g and 13' x 14g. $30.00 per bundle Junction PAper & Metal Company. 5650 McGregor, Detroit, (313) 554 3705 or (313) 356-4499 ask for Harvey

FOR SALE. 16' x 5' open case Cheese island. Self contained. For more information call (313) 834-2200

32.....FOOD & BEVERAGE REPORT, MAY 1997 London’s Farm Dairy modernizes image

The uncompromising quality London and their brother-in-law, Dewey Blizzard, and taste of London’s Farm Dairy founded London's Farm Dairy in 1936. The C products didn’t change, but the company offers a full line of dairy products, company recently introduced a including milk, ice cream, sour cream, frozen yogurt, “new look” in the marketplace. cottage cheese, yogurts, juices and many others. Beginning in April, consumers One of the largest dairies in Michigan, the London’s found the tradition of London's Farm Dairy is headquartered in Port Huron. in a more contemporary package design. “London's is a company with a lot of history and a lot of tradition to offer customers, but it’s also a company which is not afraid of changing for the better,' said Earle Holsapple, chief executive officer of London’s. “We felt like the company is really young at heart and wanted to find a way to convey this to the public. The new packaging for our products does just that.” London’s new packaging design incorporates attractive line illustrations of dairy related symbols and colors to appeal to the consumer. The illustrative Our outstanding service has made us # 1 style is used consistently throughout several lines of London's products, including the fluid and dip lines. Additionally, the new designs create a Competitive Rates "billboard" effect in the dairy case, enabling consumers to easily see and recognize the Endorsed by AFD for 8 consecutive years product from a distance. “I think London's success in Never Assessable, no deductibles, policy fees Michigan for over 60 years can be attributed to the fact that we or surplus lines tax never forget the needs or wants of our customers,” said Holsapple. "Redesigning our Available through the Independent Agent network packaging is just one way w e’ve with over 800 agencies to serve you responded to the changing needs of the consumer and marketplace.” Package redesign for London’s fluid and dip lines has been 1-800-229-NPIC completed. The company is in the process of redesigning the 1-810-357-3895 FAX packaging of its ice cream line as well as the bottled milk and premium juice lines. The same type of illustrative style will be or call AFD at 313-557-9600 or 800-66-66-AFD used in those package designs. Brothers Glen and Clyde

FOOD BEVERAGE REPORT. MAY 1997 . ..33 SUPPORT THESE AFP SUPPLIER MEMBERS

AUTHORIZED LIQUOR AGENTS: Brown » & Williamson Tobacco...... (810) 350-3391 Pelkie Meat Processing...... (906) 353-7479 Statewide Financial Services...... (810) 932 8680 Potok Packing Co...... (313) 893-4228 Thomas P Soltys. C PA ...... (616)69X 8135 General Wine & l.iquor...... (313) 852-3918 ^Hershey Chocolate U S A...... (810) 380-2010 Ray Pleva Products...... (616) 228-5000 Telecheck Michigan, Inc...... (810)354 3000 National Wine & Spirits...... (888) 697-6424 ^M & M M ars...... (810)887-2397 Transactive Corporation ...... (404) 3816747 ...... ,..(888) 642-4697 PPhilip Moms U S A ...... (313)591-5500 Smith Meat Packing. Inc...... (313) 458-9530 Southern Sausage. Inc ...... (313) 369-8902 Travelers Express Co...... I 800-32X- 5678 Encore Group/Trans-Con. Co...... (888) 440-0200 RJ Reynolds...... (810)475 5600 ShemisCandies...... (517)756-3691 Strauss Brothers Co...... (313) 832-1600 Ullracom Telecommunications ...... (810) 350-2020 Wolverine Cigar Company ...... (313) 554-2033 Swift Ecknch...... (313)458-9530 Vend-A-Matic...... (810)585-7700 BAKERIES v Texas Brand. Inc...... (708) 526-0620 Voice Mail Systems. Inc...... (810)39X4707 Ackroyd's Scotch Bakery <& Sausage ...... (313) 532-1181 . Western Union Financial Senvces...... (810) 449 i860 CATERING/HALLS: Winter Sausage Mfg . Inc...... (810) 777-9080 Archway Cookies...... (616) 962-6205 1 Whitey's Concessions...... (313) 27X 5207 Country House Catering...... (517) 627-2244 Wolvcnnc Packing Company...... (313) 568-1900 Awrey Bakeries, Inc...... (313) 522-1100 ^ Wolverine Real Estate Serivces...... (810) 353 7800 Emerald Food Service...... (810) 546-2700 Dolly Madison Bakery...... (419) 691-3113 * WSB Advisors...... (810)594 1020 Interstate Brands Corp...... (313) 591-4132 ~Gourmet House. Inc (810)771 -0300 MEDIA: The Beverage Journal ...... 1-800-292-2896 Koepplinger Bakeries. Inc...... (810) 967-2020 J*Karen s Kafe at North Valley (810) 855-8777 Booth Newspapers...... (616) 459-1567 STORE SUPPLIES/EQUIPMENT. (Hen Fresh Bakery ...... (313)255-4437 [Nutrition Services...... (517) 782-7244 C&G Publishing. Inc ...... (810)756-8800 A & B Refrigeration...... (313 ) 565 2474 S & M Biscuit Distributing...... (313) 893-4747 *Penna's of Sterling...... (810) 978-3880 Daily Tribune...... (810) 541-3000 All-american Cash Register...... (313) 561-4141 Schafer B akery...... (810)294-9166 Southfield * Manor ...... (810) 352-9020 Detroit Free Press...... (313) 222-6400 Amen-Copy...... 1800-88X1683 Sunshme/Salemo ...... (810) 352-4343 ^St George Cultural Center...... (810) 335-8869 Si Mary s Cultural Center...... (313)421-9220 Detroit N ew s...... (313)222-2000 Belmont Paper & Bag Supply...... (313)491 6550 Taystee Bakenes ...... (810)476-0201 “ Tina's Catering ...... (810)949-2280 Detroit Newspaper Agency...... (313) 222-2325 Bollin Label Systems...... 1 -800-882 5140 Gannett National Newspapers...... (810) 680-9900 Brchm Broastcr Sales...... (517) 427 5858 BANKS: DAIRY , PRODUCTS: Macomb Daily...... (810) 296-0800 Brinkman Safe...... (810) 739 1880 Comerica Bank...... (810)370-5204 Cool Industries...... (313) 343-5711 American Dairy Association ...... (517 ) 349-8923 Michigan Chronicle...... (313) 963-5522 First Federal of Michigan...... (313) 965-1400 DC I Food Equipment...... (313) 369 1666 Bemea Food Service ...... I -800-688-9478 Outdoor Systems Advertising...... (313) 556-7147 First of America—S.E.M...... (810)399-5501 First National Pallet Rental ...... (.314)469 2211 Dairy Fresh Foods. Inc ...... (313)868-5511 WDIV-TV4 ...... (313)222-0643 Greenfield Mortgage Co...... (313) 274-8555 Hobart Corporation ...... (313)697 3070 Golden Valley D a iry ...... (810)399-3120 WJBK-TV2 ...... (810) 557-2000 Madison National B an k...... (810)548-2900 International Bankard Service...... (810) 569 3082 Independent Dairy Inc ...... (313)246-6016 WWJ-AMAVJOI-FM...... (313) 222-2636 Michigan National B ank...... 1-800-225-5662 MMI Distributing...... (313)582 4400 London s Farm Dairy...... (810) 984-5111 WWWW-AM/FM...... (313)259-4323 N B D ..N .A ...... (313)225-1581 Metro Equipment Inc...... (313)571-6655 McDonald Dairy Co ...... (800) 572-5390 Standard Federal B ank...... (810)637-2543 ^ Michigan Bale Tie Company...... (313)925 1196 Melody Farms Dairy Company...... (313) 525-4000 NON-FOOD DISTRIBUTORS: Midwest Butcher & Deli Supply...... (810) 58X 1810 Milk O-Mat (313)864-0550 Advanced Formula Products, Inc...... (313) 522-4488 Murray Lighting Company...... (313) 341 0416 BEVERAGES: |Pomte Dairy...... (810)589-7700 Albion Vending ...... (517) 629-3204 National Food Equipment & Supplies .... (810) 96CV 7292 Absopure Water Co...... I -800-334-1064 Stroh's » Ice Cream ...... (313)568-5106 Items Galore, Inc...... (810) 774-4800 North American Interstate...... (810) 54 3 1666 Action Distributing (810)591-3232Superior < Dairy Inc ...... (810)656-1523 Ludington Distributors...... (313) 925-7600 POS Systems Management. Inc...... (810) 689 4608 American Brokers Avsociation...... (810) 544-1550 -Tom Davis & Sons Dairy...... (810) .399-6300 Refrigeration Engineering. Inc...... (616)453 2441 Anheuser-Busch Co (800)414-2283 POTATO CHIPS/NUTS/SNACKS: An/ona Beverages ...... (810)777-0036 . The Rib House...... (313) 274 7800 EGGS & POULTRY: Belter Made Potato Chips ...... (313) 925-4774 Bacardi Imports. Inc (810) 489-1300 Sales Control Systems...... (810) 356-0700 Detroit Popcorn Company...... I -800-642-2676 Barton Beers...... (810)549-4730 Lmwood Egg Company ...... (810)524-9550 Saxon. Inc...... (810) 39k 2000 Frito-Lay, Inc...... 1-800-24FRITO Bellino Quality Beverages. Inc ...... (313)946-6300 Locwenstein Poultry...... (313) 295-1800 Taylor Freezer...... (3 1 3 ) 525 2535 Gcrmack Pistachio Co...... (313) 393-2000 TOMRA Michigan ...... (810)589 0700 The Boston Beer Company ...... (313) 441 -0425 Grandma Shearer's Potato Chips...... (313) 522-3580 Brooks Beverage Mgt .Inc (616 ) 393-5800 IFISH & SEAFOOD: Kar Nut Products Company...... (810) 541-7870 Seafood Intcmational/Salasnek. Inc...... (313 ) 368-2500 WHOLESALERS/FOOD DISTRIBUTORS: Brown-Forman Beverage Company...... (313) 453-3302 Michigan Popcorn & Fast Food Supply....(313) 861-3535 Tollman Fisheries...... (906) 341-5887 Bremer Sugar...... (616) 772 9100 Cadillac Coffee...... (313) 369-9020 ; Michigan Rainbow Corp...... 313-365-5635 Waterfront Seafood Company...... (616) 962-7622 Capistar, Inc...... (517) 699-3605 Canadian Arctic Beverage...... (416) 676-0201 Nikhlas Distributors (Cabana)...... (313) 571-2447 Capital Distributors...... (313) 369 2137 Canandaigua Wine Co...... (313) 753-5673 Variety Foods, Inc...... (810) 268-4900 Central Distributors ...... (313) 946-6250 FRESH PRODUCE: Central Foods...... (313)933 2600 Vitner Snacks ...... (313)365-5555 Coca-Cola Bottlers of MI ...... (313) 397-2700 Aunt Mid Produce Co...... (313) 843-0840 Consumer Egg Packing ...... (8 1 0 ) 354-5388 Consolidated Wine & Spirits (810) 772 9479 Detroit Produce Terminal...... (313) 841 -8700 Dairy Fresh Foods. Inc...... (313)868-5511 Coors Brewing Co...... (313)451-1499 Sunnysidc Produce ...... (313)259-8947 PROMOTION/ADVERTISING: Dan French Inc...... (810)544-1740 Decanter Imports...... (810) 344-6644 Vitale Terminal Sales...... (313) 843-4120 Advo System...... (313)425-8190 Detroit Warehouse Co...... (313)4911500 E & J Gallo Winery...... (810)643-0611 Intro-Marketing ...... (810) 540-5000 EBY-Brown, Co...... 1800-532 9276 J K. Kidd & Co...... (810)647-6601 Family Packing Distributors...... (810)644 5353 Eastown Distributors...... (313) 867-6900 ICE PRODUCTS: J R. Marketing-Promotions...... (810) 296-2246 Foodland Distributors...... (313)523-2100 Everfresh Beverages...... (810) 755-9500 America's Ice, Inc...... (313)491-9540 JDA Associates...... (313) 393-7835 Garden Foods...... (313) 584 2800 Faygo Beverages. Inc...... (313) 925-1600 Midwest Ice ...... (313)868-8800 PJM Graphics...... (313)535-6400 Gourmet International. Inc...... 1-800-875-5557 Frankenmuth Brewery...... (517)652-6183 Union Ic e...... (313) 537-0600 General Wine...... (313)867-0521 Promotions Unlimited. Corp...... (800) 992-9307 Grand Gourmet Specialties. Inc...... (616) 975 3400 Great Lakes Beverage ...... (313) 865- 3900 Safeguard Business Systems ...... (810) 548-0260 H & O Distributors...... (313) 493-0011 INSECT CONTROL Great Lakes Marketing ...... (313) 527-1654 Stanley's Advertising & Dist...... (313)961-7177 Hamilton Quality Foods ...... (313) 728 1900 Guinness Import Company ...... (810)786-9176, Rose Extermination (Bio-Serv)...... (313) 588-1005 ^Stephen's Nu-Ad. Inc...... (810) 777-6823 The Happy H ive...... (313) 562 3707 Heublein...... (313) 594-8951 I & K Distributing...... (313)4915930 Hiram Walker & Sons, Inc...... (810) 948-8913 INSURANCE: RESTAURANTS: J.F W alker...... (517)787 9880 House of Seagram...... (810) 262-1375i Alphamcrica Insurance Agency...... (810) 263-1158 The Golden Mushroom...... (810)559-4230 . Jerusalem Foods...... (313) 538-1511 Hubert Distributors. Inc...... (810) 858-2340I America O n e...... (517) 349-1988 Palace Gardens...... (810) 743-6420 Kay Distributing...... (616)527-0120 Intrastate Distributing ...... (313)892-3000 I American Principal G roup...... (810)540-8450 Keebler Co...... (313)455 2640 J Lewis Cooper Co...... (313) 835-6400I Arabo & Arabo Insurance Assoc...... (810)352-1343 SERVICES: Kehe Food Distributors...... 1-800888-4681 L & L Wine W orld...... - ...... (810) 588-9200 I Blue Cross/Blue Shield ...... 1-800-486-2365 AARMCO Security...... (810) 968-0707 Kramer Foods Company...... (810) 585-8141 Lifestyle Beverage Corp...... (708) 503-5433l Capital Insurance Group...... (810) 354-6110 A Catered Affair...... (313) 393-5311 Lipari Foods...... (810) 469-0131 Lotts Distributors...... (313) 336-9522! CoreSource ...... (810)792-6355 AirPage...... (810) 547-7777 Mclncmey-Millere Bros...... (313) 833-8660 Metro Beverage Inc...... (810) 268-3412! Gadaleto. Ramsby & Assoc...... (517)351-4900 Akram Namou. C.P.A...... (810) 557-9030 Midwest Wholesale Foods...... (810) 744 2200 Miller Brewing Company ...... (414) 259-9444 \ Golden Dental ...... (810)573-8118 American Mailers...... (313) 842-4000 Miesel/Sysco Food Service...... (313) 397 7990 Mohawk Distilled Products...... 1-800-247-2982! Great Lakes Insurance Services...... (810) 569-0505 Amenlech Pay Phone Services...... 1-800-441-1409 Mucky Duck Mustard Co...... (810)683-5750 Nantucket Nectars...... (617) 789-4300) Health Alliance Plan...... (810) 552-6000 AMNEX Long Distance Service...... (810) 559-0445 Norquick Distributing Co...... (313) 522-1000 Nestle Beverages...... (810) 380-3640) IBF Insurance Group. Inc...... (810)354-2277 Bellanca. Beattie, DeLisle ....'...... - ...... (313) 964-4200 Northwest Food Co. of Michigan...... (313 ) 368 2500 O J Distributing...... (313) 582-2152l Kanter Associates...... (810) 357-2424 Buiten Tamblin Stecnsma & Assoc...... (616) 949-0490 Riviera Food Corp...... *...... (313) 538 3020 Oak Distributing Company ...... (810) 674-3171 1 Frank McBride J r. Inc...... (810)445-2300 Cellular O ne...... ,...... — ...... (313) 590-1200 Robert D. Arnold & Assoc...... (810) 635 8411 Pabst Brewing Co...... 1-800-935-65333 Miko& Assoc ...... (810)776-0851 Central Alarm Signal...... (313) 864-8900 S. Abraham & Sons ...... i...... (810) 754-0220 Paddington Corp...... (313) 345-5250) Monroe-George Agency...... (810) 489-9480 Century Marketing ...... (419) 354-2591 Sackett Ranch...... (517) 762 5049 Pepsi-Cola Bottling Group - Detroit 1 -800-368-99455 Murray. Benson. Recchia...... (313)831-6562 CIGNA Financial Advisors...... (810) 8274400 Sam's Club-Hazel Park...... (810) 5884407 - Howell...... 1-800-878-8239 ) North Pointe Insurance ...... (810)358-1171 C&J Parking Lot Sweeping. Inc...... (801) 759-3668 Sam's Club—Southfield...... (810) 354-1101 - Pontiac...... (810) 334-35122 Rocky Husaynu & Associates ...... (810)557-6259 Community Commercial Realty Ltd...... (810) 569-4240 Sandler-Stone Co...... (810) 674-1100 Petitpren. Inc...... (810) 468-14022 SelectCare...... (810)637-5391 Dean Witter Reynolds, Inc...... (810) 258-1750 Scot Lad Foods. Inc...... (419) 228-3141 Sherwood Foods Distributors...... (313) 366-3100 Powers. Dist...... (810) 682-20100 Sinawi Insurance Group...... (810)357-8916 Detroit Edison Company...... (313) 237-9225 R M GiUigan. Inc...... (810) 553-94400 The Wellness Plan...... (313) 369-3900 Dialogue Marketing...... (810) 827-4700 State Fair Wholesale...... — (313) 893-4629 Royal Crown C ola...... (616) 392-24688 Willis Corroon Corp. of M I...... (810)641-0900 Dynasty Funding...... (810) 489-5400 State Wholesale Grocers...... (313) 567 7654 San Benedetto Mineral Waters...... (313) 847-06055 Eco-Ritc. Inc...... (810) 683-2063 Spartan Stores. Inc...... (313) 455-1400 Sunlight Distributors...... (810) 742 5829 Serv-U-Matic Corporation ...... (313)243-18222 MANUFACTURERS: Follmer. Rudzewicz & Co.. CPA (810) 355-1040 Seven-Up of Detroit...... (313) 937-3500 Food Industry Professional Network...... (810) 353-5600 Super Food Services...... —• (517) 777 1891 ® Amato Foods...... (313) 295-3337 Superior Fast Foods. Inc...... (810)296-7118 Stroh Brewery Company ...... (313) 446-20000 Bil Mar Foods ...... I -800-654-3650 Garmo & Co.. C PA ...... (810) 737-9933 Thompson Beverage C o ...... (313) 439-2404 Goh's Inventory Service ...... (810) 353-5033 Tiseo's Frozen Pizza Dough...... (810) 566-5710 4 Eden Foods...... (517)456-7424 Tony's Pizza Service...... 1 -800-247-1533 Tri-County Beverage...... (313) 584-7100 Great Lakes Data Systems...... (810) 356-4100 ® Fine Manufacturing ...... (810)356-1663 Trepco Imports...... (810) 54b 3661 Unibrew USA...... (954)784-2739 Independance One * Groeb Farms...... (517) 467-7609 Value Wholesale...... (810)967 2930 United Distillers U S A...... (810) 629-7779 Investment G r o u p ...... 1 -800-622-6864 ^ Home Style Foods. Inc...... (313)874-3250 Weeks Food Corp...... (810) 727-3535 Universal Ginseng and Beverage. Inc...... (810) 754-3800 Infinity Communications C orp...... (810) 442-0067 0 Jaeggi Hillsdale Country Cheese ...... (517)368-5990 Ypsilanli Food Co-op...... (313) 483 1520 Vintage Wine Co...... (810) 294-93900 Kalil Enterprises. Inc ...... (313)527-7240 Karoub Associates...... (517) 482-5000 Viviano Wine Importers. Inc ...... (313)883-16000 Key West Soda Life Preserver ...... (305) 296-0005 Law Offices-garmo & Garmo...... (810) 552-0500 . Warner Vineyards...... (616)657-3165^ Kraft General Foods ...... (313) 261-2800 Market Pros...... (810) 349-6438 ASSOCIATES: American Synergistics...... (313) 4274444 West End Soda & Fruit Brew...... (810) 231-5503 Michigan (Pioneer) Sugar...... (517) 799-7300 Menczer & Urcheck P.C.. C PA ...... (810) 356-1620 Basket C ase...... (313) 8314438 Monitor (Big Chief) Sugar...... (517) 686-0161 Metro Media Associates...... (810) 625-0700 Herman Rubin Sales Co...... (810) 354-6433 BROKERS/REPRESENTATIVES: Nabisco. Inc...... (810) 478-1350 Michigan B ell...... (810) 221-7310 Midwest Aulotel...... (810) 960-3737 Livemois-Davison Florist...... (810) 352-OOII Bob Arnold & Associates ...... (810)646-0578'8 Nestle Food Company ...... (810) 380-3670 MoneyGram ...... (810) 305-7057 Minmch's Boats & Motors ...... (810) 748 3400 DMAR. Inc...... (810) 553-585818 Red Pelican Food Products...... (313) 921-2500 Multi-gard/Audio Alert...... (313) 562-2850 Sigma Associates. Inc...... (313) 963 9700 The Greeson Company ...... (810)305-6100K) Singer Extract Laboratory...... (313) 345-5880 Nationwide Communications...... (810) 968-0412 Wiledcn & Assoc...... (810) 588 2358 Hanson Faso Assoc...... (810) 354-533919 Stadium Club Foods. Inc...... (810) 332-8530 Network Real Estate Services...... (810) 539-0900 Wolverine Golf Club, Inc...... (810) 781 5544 J B Novak & Associates...... (810) 752-645313 Strauss Brothers Co...... (313)832-1600 Nextel Communications ...... (810) 2 13-3100 James K. Tamakian Company...... (810) 424-8500X) Tony's Pizza Service...... (810)634-0606 Paul Meyer Real Estate...... (810) 398-7285 McMahon & McDonald. Inc...... (313)416-7000JO PC Pro Shop ...... (810)853-6680 Merit Sales Corp...... (810) 569-363414 MEAT PRODUCERS/PACKERS: Potol Packing Co...... (313) 893-4228 Paul Inman Associates...... (810)626-8300)0 General Provision. Inc...... (313) 393-1900 REA Marketing ...... (517)386-9666 Sales Mark ...... (313)207-7900X) E.W Grobbcl Sons. Inc...... (313)567-8000 Franki Smith's Red Carpel Keim (810) 645-5800 Stark & Company...... (810) 851 -5700JO Hartig Meats...... (313)832-2080 Peter Rageas. Attomey/CPA...... (313)961-8400 Trepco...... (810)546-3661*1 Hillshirc Farms & Kahn's...... (810) 778-3276 Point of Sale Demo Service ...... (810) 887-2510 UBC Marketing...... (810) 574-1100JO Hygrade Food Products...... (313) 464-2400 Sal S Shimoun. CPA ...... (810) 424-9448 VIP Food Brokers International ...... (313) 885-615656 Kowalski Sausage Company (313)873-8200 Sesi & Sesi. Attorneys...... (810) 258-6060 LKL Packing. Inc ...... (313)833-1590 Edward A Shuttle. P C.. Attorney ...... (810) 288-2080 Metro Packing ...... (313)894-4369 CANDY & TOBACCO: Southfield Funeral Home...... (810) 569-8080 A C. Courvillc Inc ...... (313) 863-313838 Oscar Mayer & Company ...... - (810) 488-3CXX)

34....FOOD & BEVERAGE REPORT. MAY 1997 New 2 © o r . Splash bottle

17am mm Available in April S e e your Representative for details. THE REPRESENTATION OF \ Mrs. Smith's Bakeries, Inc. Div. Flowers Specialty Foods

Effective April 7, 199

Serving our State of Michigan Customers and all other SALES MARK - Midwest Division markets (except Louisville)

THEIR FINE PRODUCTS INCLUDE . . .

STILLWELL COBBLERS

MEMBER OF YOUR FULL SERVICE BROKER with offices in:

DETROIT GRAND RAPIDS CINCINNATI FT. WAYNE Midwest Division SAGINAW TOLEDO COLUMRIJS INDIANAPOLIS LOUISVILLE