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AAF-H Winners List 2021.Indd Adfirmation #421 Winning isn’t everything. Except on this night! CONGRATULATIONS TO THE WINNERS ANNOUNCED AT OUR VIRTUAL AWARDS SHOW, THURSDAY, FEBRUARY 25, 2021 SPECIAL JUDGES AWARD THE DWIGHT DOUTHIT Special FOR COVID 19/PANDEMIC AWARD FOR EXCELLENCE IN REPSONSE DESIGN DEUSTER KATY HOLTON Judge’s Houston Community College 5+8 HCC COVID Response Barley Coherent Packaging for Awards Web/Interactive Southern Star Brewing Company HOUSTON MOSAIC AWARD THE BRETT ELLIOTT AWARD and FOR DIVERSITY FOR EXCELLENCE IN LANGRAND COPYWRITING HCA Houston Healthcare ADRIAN WIEDENFELD Best of Why We’re Here 5+8 Cross Platfrom Inactive Joggers Email Campaign for Show Southern Star Brewing Company BEST OF SHOW - Winners INTERACTIVE LOVE ADVERTISING Phillips 66 Company 76 Pinballl Interactive As the Unifying Voice for Advertising, AAF-Houston was proud to present the 59th Annual American Advertising Awards. Yes, 2020 was a challenging year, but it’s inspiring to see the way Houston’ s BEST OF SHOW - BROADCAST advertising community rose to those challenges. LANGRAND HCA Houston Healthcare The American Advertising Awards celebrates Creative Excellence. Our national competition is a Why We’re Here three-tier process, and it starts here with our local Houston Show. Work that wins locally moves on Television to the Tenth District competition. Win there and it’s on to the national stage. This is the advertising industry’s largest and most representative competition. Congratulations to all of the winners. The judges have “adfirmed” your creative genius! Winners By Company Name 2ND.MD Southern Star Brewing Company BLUE SKY MARKETING SILVER Inactive Joggers Email Campaign SILVER 2nd.MD Copywriting Harvest Green by Johnson Development The Gift of 2nd.MD Harvest Green Website Redesign Sales Kit or Product Information Sheets Gallant User Experience The Gallant Guide Book BRONZE 2nd.MD Branded Content & Entertainment – Harvest Green by Johnson Development 2nd.MD Coaster Any print medium Harvest Green Website Redesign Direct Mail – 3D/Mixed – Single Unit Websites – Consumer 2nd.MD 2nd.MD Testimonial Book AMY SCOTT Book Design PHOTOGRAPHY BRONZE BUNKER +58 BRANDING SILVER Glynwood Center 2nd.MD Courtney Antoinette Portraits Local Food for Every Table 2nd.MD App Walkthrough Courtney Antoinette Portraits – BIC Photography – Color, Single Mobile App Integrated Brand Identity Campaign – Local or Regional/National 2nd.MD New York Cider Association What if? Reverse Graffiti A New York Cider Story BRONZE Guerrilla Marketing Photography Black & White/Color/ Digitally Fuel Hub Services Enhanced – Campaign Fuel Hub – Logo BRONZE Logo Design 2nd.MD What if Your Doctor is Wrong? Consumer Campaign – Regional/National AUDIOBOB BRONZE DECODE DIGITAL 2nd.MD Patreon GOLD 2nd.MD Mobile App Animated Video Patreon Draw Free The Rose Internet Commercial – Single Spot – Sound Design – Single Priorities – Two Masks Billboard Any Length Houston Only – Healthcare – National Geographic Outdoor Board National Geographic Everest Puja Ceremony Sound Design – Single The Rose 5+8 Priorities – Two Masks Billboard GOLD Outdoor Board – Single Unit Southern Star Brewing Company Barley Coherent Packaging AXIOM The Rose Packaging – Single Unit BRONZE Priorities – Two Masks Billboard IAGC Houston Only – Pandemic Response – BRONZE IAGC Website Outdoor Board Hopscotch Websites – B-to-B Hopscotch Website Website – Consumer I 2 DECODE DIGITAL DEUTSER HIERARCHY ADVERTISING GOLD continued GOLD SILVER St. Luke’s Health Houston Community College capSpire Pause - TV HCC COVID Response capSpire around the World Campaign Houston Only – Pandemic Response – Houston Only – Pandemic Response – Social Media Campaign Television Web/Interactive Permission Whiskey Services Co. SILVER SILVER Permission Whiskey Branding St. Luke’s Health Deutser Logo Design Pause – TV Deutser Change Video Houston Only – Television Advertising Industry Self Promotion Film, Back Pew Brewing Video & Sound Back Pew Blue Testament Can Debut St. Luke’s Health Internet Commercial – Single Spot – World Kindness Day - Microsite Any Length Houston Only – Web/Interactive DIGITAL IMAGING GROUP Permission Whiskey Services Co. The Rose GOLD Permission Whiskey Photography Priorities – Two Masks Social Media Dell Blue Creative Photography Black & White/Color/Digitally Social Media – Single Execution Alienware Aurora R11 Animation Enhanced – Campaign Animation, Special Effects or Motion Graphics St. Luke’s Health BRONZE SILVER Pause – Radio Permission Whiskey Services Co. Dell Blue Creative Houston Only – Radio Advertising Permission Whiskey Photography Dell XPS Catalog CGI Environments Photography - Color, Single BRONZE Computer Generated Imagery (CGI) The Rose Back Pew Brewing BRONZE Priorities – Two Masks Social Media Back Pew Blue Can Release Dell Blue Creative Houston Only – Healthcare – Web/Interactive Copywriting Alienware AW2521 Monitor Launch Animation, Special Effects or Motion Graphics St. Luke’s Health Mambo Chelada Shine A Light – Microsite Mambo Chelada Promotional Video Dell Blue Creative Microsites Animation, Special Effects or Motion Graphics Dell QHD 4K Monitor Launch Animation, Special Effects or Motion Graphics The Rose Priorities – Two Masks Social Media Dell Blue Creative Houston Only – Pandemic Response – HOUSTON ROCKETS Dell XPS Catalog CGI Imagery Web/Interactive SILVER Computer Generated Imagery (CGI) Houston Rockets The Rose H-Town Blue Dell Blue Creative Priorities – Integrated Campaign Integrated Branded Content Campaign – Alienware CES UFO Concept Consumer Campaign – Local Local or Regional/National Animation, Special Effects or Motion Graphics St. Luke’s Health Dell Blue Creative Shine A Light- Microsite Dell Inspiron 7000 Launch Houston Only – Healthcare – Web/Interactive Animation, Special Effects or Motion Graphics St. Luke’s Healthcare Big Houston Heart – Microsite Houston Only – Healthcare – Web/Interactive I 3 LANGRAND Why We’re Here – Print Campaign LIMB GOLD Magazine Advertising Campaign GOLD Blue Cross of Idaho Phantom Lighting Home – Cinematography PrimeWay Federal Credit Union Phantom Lighting Website Rebrand Cinematography – Single Dreams – Copywriting Websites – Consumer Copywriting HCA Houston Healthcare Practice - Editing HCA Houston Healthcare Video Editing Why We’re Here – OOH Campaign LOPEZ NEGRETE Out-of-Home Campaign COMMUNICATIONS HCA Houston Healthcare GOLD Why We’re Here – Campaign BRONZE Walmart Consumer Campaign – Local PrimeWay Federal Credit Union We’ve Got Your Back Dreams – Editing Cinematography – Campaign Anthem, Inc. Video Editing MGM/Anthem – This Is The Show Lopez Negrete Communications Microsites HCA Houston Healthcare We Know Cars Wedding Advertising Industry Self Promotion HCA Houston Healthcare Television – Local – Single Spot Why We’re Here – Photography :30 seconds Walmart Black & While/Color/Digitally Enhanced – Road to Success Campaign HCA Houston Healthcare Television – Regional/National – Why We’re Here – Social Media Single Spot – Up to 2:00 HCA Houston Healthcare Social Media Campaign Why We’re Here – Campaign SILVER Television – Local Campaign PrimeWay Federal Credit Union Walmart Dreams Let’s End the Year With Joy HCA Houston Healthcare Television – Local – Single Spot Television – National Campaign Choir :30 seconds Television – Local – Single Spot :30 seconds Walmart HCA Houston Healthcare More than Neighbors SILVER Practice Television – Single Spot – Up to 2:00 HCA Houston Healthcare Television – Local – Single Spot Choir – Cinematography :30 seconds Houston Health Department Cinematography – Single Don’t Stop, Don’t Forget. Routines Blue Cross of Idaho Integrated Campaign – Consumer Campaign HCA Houston Healthcare Home :30 – Local Baby Television – Local – Single Spot Television – Local – Single Spot :30 Seconds :30 seconds Association of National Advertisers (ANA)/Alliance for Inclusive Blue Cross of Idaho Blue Cross of Idaho Multicultural Marketing (AIMM) Home – Editing Home :15 Time to Look Closer, #SeeALL Video Editing Television – Local – Single Spot Corporate Social Responsibility :15 or less Non-Broadcast Audio/Visual Anthem, Inc. Anthem – Every Moment Matters Microsites HCA Houston Healthcare I 4 LOPEZ NEGRETE Phillips 66 Company Phillips 66 Company COMMUNICATIONS continued Bedlam Campaign 2020 66 Water Wonders Illustrations BRONZE Integrated Branded Content Campaign – Illustrations – Series Walmart Local or Regional/National We’ve Got Your Back Phillips 66 Company Television – National Campaign Phillips 66 Company Conoco Adventure Game Email 76 Pinball Email Association of National Advertisers Art Direction – Campaign (ANA)/Alliance for Inclusive Stackrabbit Multicultural Marketing (AIMM) The Jones Companies Stackrabbit Logo Design Time to Look Closer, #See ALL Jones Pipeline Website Logo Design Copywriting Websites B-to-B Lopez Negrete Communications SILVER The LatinXicon Campaign Phillips 66 Company M2 THE AGENCY Social Media Campaign 76 Pinball BRONZE Online/Interactive Campaign University Credit Union City of Houston Planning & UCU Logo Development and Harris County Phillips 66 Company Logo Design Community Services Department 76 Road Rules Yes! to Census 2020 Email Integrated Campaigns – Consumer Campaign – Local Phillips 66 Company MICHAEL HART Bedlam Campaign 2020 PHOTOGRAPHY AAF-Houston Animation, Special Effects or Motion Graphics SILVER 58th ADDY Awards Show “Be Seen” Michael Hart Photography Integrated Campaigns – Ad Club or Phillips 66 Company Riding Home for Christmas Marketing Club Conoco Adventure Game Email Photography – Color, Single Innovative
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