Adfirmation #421 Winning isn’t everything. Except on this night! CONGRATULATIONS TO THE WINNERS ANNOUNCED AT OUR VIRTUAL AWARDS SHOW, THURSDAY, FEBRUARY 25, 2021

SPECIAL JUDGES AWARD THE DWIGHT DOUTHIT Special FOR COVID 19/PANDEMIC AWARD FOR EXCELLENCE IN REPSONSE DESIGN DEUSTER KATY HOLTON Judge’s Community College 5+8 HCC COVID Response Barley Coherent Packaging for Awards Web/Interactive Southern Star Brewing Company HOUSTON MOSAIC AWARD THE BRETT ELLIOTT AWARD and FOR DIVERSITY FOR EXCELLENCE IN LANGRAND COPYWRITING HCA Houston Healthcare ADRIAN WIEDENFELD Best of Why We’re Here 5+8 Cross Platfrom Inactive Joggers Email Campaign for Show Southern Star Brewing Company

BEST OF SHOW - Winners INTERACTIVE LOVE ADVERTISING Phillips 66 Company 76 Pinballl Interactive As the Unifying Voice for Advertising, AAF-Houston was proud to present the 59th Annual American Advertising Awards. Yes, 2020 was a challenging year, but it’s inspiring to see the way Houston’ s BEST OF SHOW - BROADCAST advertising community rose to those challenges. LANGRAND HCA Houston Healthcare The American Advertising Awards celebrates Creative Excellence. Our national competition is a Why We’re Here three-tier process, and it starts here with our local Houston Show. Work that wins locally moves on Television to the Tenth District competition. Win there and it’s on to the national stage. This is the advertising industry’s largest and most representative competition.

Congratulations to all of the winners. The judges have “adfirmed” your creative genius! Winners By Company Name

2ND.MD Southern Star Brewing Company BLUE SKY MARKETING SILVER Inactive Joggers Email Campaign SILVER 2nd.MD Copywriting Harvest Green by Johnson Development The Gift of 2nd.MD Harvest Green Website Redesign Sales Kit or Product Information Sheets Gallant User Experience The Gallant Guide Book BRONZE 2nd.MD Branded Content & Entertainment – Harvest Green by Johnson Development 2nd.MD Coaster Any print medium Harvest Green Website Redesign Direct Mail – 3D/Mixed – Single Unit Websites – Consumer 2nd.MD 2nd.MD Testimonial Book AMY SCOTT Book Design PHOTOGRAPHY BRONZE BUNKER +58 BRANDING SILVER Glynwood Center 2nd.MD Courtney Antoinette Portraits Local Food for Every Table 2nd.MD App Walkthrough Courtney Antoinette Portraits – BIC Photography – Color, Single Mobile App Integrated Brand Identity Campaign – Local or Regional/National 2nd.MD New York Cider Association What if? Reverse Graffiti A New York Cider Story BRONZE Guerrilla Marketing Photography Black & White/Color/ Digitally Fuel Hub Services Enhanced – Campaign Fuel Hub – Logo BRONZE Logo Design 2nd.MD What if Your Doctor is Wrong? Consumer Campaign – Regional/National AUDIOBOB BRONZE DECODE DIGITAL 2nd.MD Patreon GOLD 2nd.MD Mobile App Animated Video Patreon Draw Free The Rose Internet Commercial – Single Spot – Sound Design – Single Priorities – Two Masks Billboard Any Length Houston Only – Healthcare – National Geographic Outdoor Board National Geographic Everest Puja Ceremony Sound Design – Single The Rose 5+8 Priorities – Two Masks Billboard GOLD Outdoor Board – Single Unit Southern Star Brewing Company Barley Coherent Packaging AXIOM The Rose Packaging – Single Unit BRONZE Priorities – Two Masks Billboard IAGC Houston Only – Pandemic Response – BRONZE IAGC Website Outdoor Board Hopscotch Websites – B-to-B Hopscotch Website Website – Consumer

I 2 DECODE DIGITAL DEUTSER HIERARCHY ADVERTISING GOLD continued GOLD SILVER St. Luke’s Health Houston Community College capSpire Pause - TV HCC COVID Response capSpire around the World Campaign Houston Only – Pandemic Response – Houston Only – Pandemic Response – Social Media Campaign Television Web/Interactive Permission Whiskey Services Co. SILVER SILVER Permission Whiskey Branding St. Luke’s Health Deutser Logo Design Pause – TV Deutser Change Video Houston Only – Television Advertising Industry Self Promotion Film, Back Pew Brewing Video & Sound Back Pew Blue Testament Can Debut St. Luke’s Health Internet Commercial – Single Spot – World Kindness Day - Microsite Any Length Houston Only – Web/Interactive DIGITAL IMAGING GROUP Permission Whiskey Services Co. The Rose GOLD Permission Whiskey Photography Priorities – Two Masks Social Media Dell Blue Creative Photography Black & White/Color/Digitally Social Media – Single Execution Alienware Aurora R11 Animation Enhanced – Campaign Animation, Special Effects or Motion Graphics St. Luke’s Health BRONZE SILVER Pause – Radio Permission Whiskey Services Co. Dell Blue Creative Houston Only – Radio Advertising Permission Whiskey Photography Dell XPS Catalog CGI Environments Photography - Color, Single BRONZE Computer Generated Imagery (CGI) The Rose Back Pew Brewing BRONZE Priorities – Two Masks Social Media Back Pew Blue Can Release Dell Blue Creative Houston Only – Healthcare – Web/Interactive Copywriting Alienware AW2521 Monitor Launch Animation, Special Effects or Motion Graphics St. Luke’s Health Mambo Chelada Shine A Light – Microsite Mambo Chelada Promotional Video Dell Blue Creative Microsites Animation, Special Effects or Motion Graphics Dell QHD 4K Monitor Launch Animation, Special Effects or Motion Graphics The Rose Priorities – Two Masks Social Media Dell Blue Creative Houston Only – Pandemic Response – Dell XPS Catalog CGI Imagery Web/Interactive SILVER Computer Generated Imagery (CGI) Houston Rockets The Rose H-Town Blue Dell Blue Creative Priorities – Integrated Campaign Integrated Branded Content Campaign – Alienware CES UFO Concept Consumer Campaign – Local Local or Regional/National Animation, Special Effects or Motion Graphics St. Luke’s Health Dell Blue Creative Shine A Light- Microsite Dell Inspiron 7000 Launch Houston Only – Healthcare – Web/Interactive Animation, Special Effects or Motion Graphics St. Luke’s Healthcare Big Houston Heart – Microsite Houston Only – Healthcare – Web/Interactive I 3 LANGRAND Why We’re Here – Print Campaign LIMB GOLD Magazine Advertising Campaign GOLD Blue Cross of Idaho Phantom Lighting Home – Cinematography PrimeWay Federal Credit Union Phantom Lighting Website Rebrand Cinematography – Single Dreams – Copywriting Websites – Consumer Copywriting HCA Houston Healthcare Practice - Editing HCA Houston Healthcare Video Editing Why We’re Here – OOH Campaign LOPEZ NEGRETE Out-of-Home Campaign COMMUNICATIONS HCA Houston Healthcare GOLD Why We’re Here – Campaign BRONZE Walmart Consumer Campaign – Local PrimeWay Federal Credit Union We’ve Got Your Back Dreams – Editing Cinematography – Campaign Anthem, Inc. Video Editing MGM/Anthem – This Is The Show Lopez Negrete Communications Microsites HCA Houston Healthcare We Know Cars Wedding Advertising Industry Self Promotion HCA Houston Healthcare Television – Local – Single Spot Why We’re Here – Photography :30 seconds Walmart Black & While/Color/Digitally Enhanced – Road to Success Campaign HCA Houston Healthcare Television – Regional/National – Why We’re Here – Social Media Single Spot – Up to 2:00 HCA Houston Healthcare Social Media Campaign Why We’re Here – Campaign SILVER Television – Local Campaign PrimeWay Federal Credit Union Walmart Dreams Let’s End the Year With Joy HCA Houston Healthcare Television – Local – Single Spot Television – National Campaign Choir :30 seconds Television – Local – Single Spot :30 seconds Walmart HCA Houston Healthcare More than Neighbors SILVER Practice Television – Single Spot – Up to 2:00 HCA Houston Healthcare Television – Local – Single Spot Choir – Cinematography :30 seconds Houston Health Department Cinematography – Single Don’t Stop, Don’t Forget. Routines Blue Cross of Idaho Integrated Campaign – Consumer Campaign HCA Houston Healthcare Home :30 – Local Baby Television – Local – Single Spot Television – Local – Single Spot :30 Seconds :30 seconds Association of National Advertisers (ANA)/Alliance for Inclusive Blue Cross of Idaho Blue Cross of Idaho Multicultural Marketing (AIMM) Home – Editing Home :15 Time to Look Closer, #SeeALL Video Editing Television – Local – Single Spot Corporate Social Responsibility :15 or less Non-Broadcast Audio/Visual Anthem, Inc. Anthem – Every Moment Matters Microsites HCA Houston Healthcare

I 4 LOPEZ NEGRETE Phillips 66 Company Phillips 66 Company COMMUNICATIONS continued Bedlam Campaign 2020 66 Water Wonders Illustrations BRONZE Integrated Branded Content Campaign – Illustrations – Series Walmart Local or Regional/National We’ve Got Your Back Phillips 66 Company Television – National Campaign Phillips 66 Company Conoco Adventure Game Email 76 Pinball Email Association of National Advertisers Art Direction – Campaign (ANA)/Alliance for Inclusive Stackrabbit Multicultural Marketing (AIMM) The Jones Companies Stackrabbit Logo Design Time to Look Closer, #See ALL Jones Pipeline Website Logo Design Copywriting Websites B-to-B

Lopez Negrete Communications SILVER The LatinXicon Campaign Phillips 66 Company M2 THE AGENCY Social Media Campaign 76 Pinball BRONZE Online/Interactive Campaign University Credit Union City of Houston Planning & UCU Logo Development and Harris County Phillips 66 Company Logo Design Community Services Department 76 Road Rules Yes! to Census 2020 Email Integrated Campaigns – Consumer Campaign – Local Phillips 66 Company MICHAEL HART Bedlam Campaign 2020 PHOTOGRAPHY AAF-Houston Animation, Special Effects or Motion Graphics SILVER 58th ADDY Awards Show “Be Seen” Michael Hart Photography Integrated Campaigns – Ad Club or Phillips 66 Company Riding Home for Christmas Marketing Club Conoco Adventure Game Email Photography – Color, Single Innovative Use of Interactive / Technology BRONZE Lone Star College Michael Hart Photography Now’s Our Time BRONZE Riding Home for Christmas Integrated Campaigns – Consumer Phillips 66 Company Photography – Digitally Enhanced, Single Campaign – Local Bedlam Campaign 2020 Websites – Consumer

Phillips 66 Company Bedlam Campaign 2020 MOGER MEDIA LOVE ADVERTISING SILVER GOLD Social Media Campaign Apollo Plumbing Phillips 66 Company Apollo Plumbing Campaign Bedlam Campaign 2020 Deutsch Houston Audio/Radio – Local Campaign Online/Interactive Campaign 2020 Escape Campaign

Social Media Campaign Apollo Plumbing Phillips 66 Company Promises 76 Pinball Phillips 66 Company Audio/Radio – Local – Single Spot more Games Conoco Dark Skies than :30 seconds Email CenterPoint Energy CIP Natural Gas Relevancy Phillips 66 Company Social Media Campaign Bedlam Campaign 2020 Internet Commercial Campaign I 5 MOGER MEDIA continued THE LEE GROUP BakerRipley BRONZE BRONZE Turkey Trot Posters CJS Heating and Air Brazos Towers at Bayou Manor Poster – Campaign Balloon AC Brazos Towers Calendar Video Audio/Radio – Local – Single Spot more than Branded Content & Entertainment – Sonic Drive-In :30 seconds Single Entry – more than :60 seconds Chilanga Radio Music with Lyrics – Single

Tippit and Moo Advertising NATHAN LINDSTROM THOMAS GUERRERO Welcome to Our Home PHOTOGRAPHY BRONZE Advertising Industry Self-Promotion Film, GOLD Daniel Reed Ferrell Video & Sound Nuro, Inc. Daniel Reed Ferrell – Actor Poster Nuro – Autonomous Delivery Vehicle Poster – Single Unit BakerRipley Still Photography – Digitally Enhanced, Turkey Trot Poster 1 Single Poster – Single Unit

TIPPIT AND MOO BakerRipley ADVERTISING Turkey Trot Poster 2 GOLD QUILL & INK Poster – Single Unit BRONZE Tippit and Moo Advertising The Mid-Continent Companies Offscreen Holidays Mailing Symbolizing New Life Direct Marketing & Specialty Advertising Copywriting (printed or digital) TOPSPOT INTERNET MARKETING The Mid-Continent Companies American Cancer Society SILVER Celebrating the American Workforce ACS Sneakercam The Shade Shop Copywriting Guerrilla Marketing The Shade Shop Website Houston Only – Retail – Web/Interactive The Mid-Continent Companies SILVER Tidings of Comfort and Joy American Cancer Society Copywriting ACS Sneakercam Branded Content & Entertainment for UPSTREAM MARKETING The Mid-Continent Companies Online/Interactive GOLD 2020 Celebrations Double R Brands Food BRONZE Direct Mail – Flat Campaign Burton Sausage Website BakerRipley Houston Only – Web/Interactive Turkey Trot Bibs Social Media Campaign SILVER STRONG VISUALS Double R Brand Foods COMPANY BakerRipley Burton Sausage Website SILVER Turkey Trot Websites – Consumer Phenyx Athletica Integrated Campaigns – Consumer Rise Again Campaign – Local Internet Commercial Campaign BakerRipley Turkey Trot Double Page Spread Social Media Campaign Magazine – Spread, Multiple Page or Insert – Single Unit I 6 WIRE ROAD STUDIOS ZAPBOOMBANG STUDIOS BRONZE SILVER Houston Galveston Area Council Walmart Drive Slower or Pay the Price “Thank You” Sound Design – Campaign Music Without Lyrics – Single

Houston Galveston Area Council BRONZE Oh No He Didn’t Alliance for Inclusive Multicultural Audio/Radio Advertising/Local – Single Spot Marketing :30 seconds or less See All Music With Lyrics – Single Sesame Street Workshop M is for Matching Sound Design – Single

Student Show Winners GOLD SILVER BRONZE AMERICAN ADVERTISING ERIKA CUTRERA Valenti Group/ FEDERATION Rebrand of Cocoa Fusion Adobe NSAC Plan Book University of Houston Packaging Printed Annual Report or Brochure AAF-UH Website University of Houston University of Houston Website University of Houston MATTHEW STONE Valenti Group/University of Houston The Sankofa Program Adobe Adobify Campaign ALEXANDER R. DECOS Logo Design Magazine Advertising – Campaign Iris Logo Animation University of Houston University of Houston Animation or Special Effects University of Houston AMERICAN ADVERTISING Valenti Group/University of Houston FEDERATION Adobe Adobify Decision Maker University of Houston Magazine Advertising – Single AAF-UH Fall Social Media Posts – 2020 (Full Page or Less) Social Media Campaign University of Houston University of Houston Valenti Group/University of Houston Adobe Ever Changing Media Plan Television Advertising – Single University of Houston

Paul Macias The Fine Art of Adtech Campaign Printed Annual Report or Brochure A&M Univeristy

I 7 Thank You To All A successful virtual event doesn’t happen without the 2021 AMERICAN IN-KIND PARTNERS ADVERTISING AWARDS Ad 2 Houston diligent and hard work of a TEAM Guido Falconi group of tireless volunteers, Jacob Dantone in-kind partners and sponsors. Joni Verdina Production Assistants Co-Team Leader Thank you all for your countless Ad Impressions, Inc. Access Sciences hours of dedication, generosity Tracy Prater Ray Schilens Digital Broadcast Platform Integration and support. You help make Co-Team Leader our industry better. Radio Lounge Bayside Printing Rose Mary Bundscho Dave Henry Printing & Fulfillment iFilm Productions Judging Chair Black Jade Creative Rose Mulroney Bob Vance Program Design & Production AUDIOBOB/Wire Road Studios Portal Master Sean Michael Johnston Cinematographer, VFX Artist Kelley Robinson Brivic Media Michael Hart Photography Rockefeller’s Communications Michael Hart Shoot location Trophy Photo Kay Krenek Radio Lounge Kay Krenek Creative Tracy Anne Hart Ray Schilens AAF-Houston Chair Production Photographer Show Creative/Producer

Konrad Film & Photography The Lee Group Konrad Chandler Thomas Guerrero IN GRATITUDE Editing/Digital Content Show Creative/Director To our Sponsors, In-Kind Partners and Volunteers Monarch Trophy & Awards VCI Artists Michael Brummel Victoria Calloway/Makeup SPONSORS ADDY Trophies Kathy Rugh/Hair Silver Medal Supporter Sponsors Family, Friendz and Fanz of Z Nuphoria Digital Media Langrand Jyun Hughes Love Advertising Shooting/Editing/Production Oxford Ideaz Pastorni-Bosby Talent Print Sponsors M. Bruce Abbott 9th Wonder Voice Talent STA Wealth Management Nicky Mondellini Voice Talent I 8 Thank You To All continued

SILVER MEDAL RECIPIENT Suzie “Z” Jennings Oxfore Ideaz 2021 Silver Medal Recipient

SILVER MEDAL VIDEO South Coast Media Services Wyatt Cagle Director

Michael Bell Production Coordinator

Katy Bomar Producer

Kerry Babb Art Direction

Audiobob/Wire Road Studios Audio Mix

SPECIAL RECOGNITION

Brenda Love Love Advertising Silver Medal Selection Committee Chair

Patty Eldridge AAF-Houston Everything Else, seriously

Apologies to those we have accidentally overlooked.

I 9