PAKISTAN SPORTS GOODS THE TRADE DEVELOPMENT AUTHORITY OF (TDAP)

INTRODUCTION

Trade Development TDAP supports and contacts and information Authority of Pakistan is the facilitates businesses exchange events both premier trade promotion through latest information physically as well on digital organization mandated and capacity building platforms. to develop and promote initiatives to enhance and products and services of improve their leverage in This publication is part the country in international international trade. of the efforts of TDAP to markets. share details and showcase To achieve its objectives, Pakistan’s products and TDAP implements policies TDAP organizes as well services in international and directives of Federal as participates in local & markets. Government and its Board international trade fairs, of Directors for enhancing, country specific exhibitions, promoting and facilitating trade delegations, conducts trade. seminars and organizes

2 SECTOR PROFILE

Pakistan’s Sports Goods sector capacity building, world class demands of geographically being a prominent export state-of-the-art infrastructures, diversified international sector has been a center of compliance of quality markets. excellence for the production standards, corporate social of high quality professional responsibility, environmental The project for elimination of Sports Goods for more than standards, workplace safety, child labor from the Soccer ball 100 years positioned in the city ethical business practices and industry of portrayed of Sialkot acclaimed as a world visionary entrepreneurship have an exceptionally proactive, famous hub of Sports Goods contributed to the evolution of reliable and responsible image manufacturing. our Sports Goods industry. of Pakistan’s Sports Goods sector worldwide and has been Today the presence of Presently Pakistan’s Sports manifested internationally as internationally recognized Goods are recognized as a an outstanding landmark in skilled labor, quality hallmark of quality being sustainable development and manufacturing, continuous R&D sourced globally to many of the genuine business practices. for designs and innovations, world’s leading Sports Goods focus on new technologies, brands and also catering the

MADE IN PAKISTAN

“Brazuca” and “Telstar 18”Soccer balls used in FIFA World Cup, “Rio de Janeiro, Brazil 2014” and “Moscow, Russia 2018” establish quality milestones.

3 International standard

PRODUCT PROFILE HS CODE 9506 Under Pakistan Customs Nomenclature

n Footballs n Cricket balls n Cricket bats n Soccer balls n Hockey balls n Baseball bats n Volley balls n Tennis balls n Protective guards n Rugby balls n Exercise balls n Pads n Hand balls n Shuttle cocks n Sportswear n Beach balls n Nets n Boxing equipment n Basketballs n Gloves n Boxing and martial art uniforms, belts and heavy bags. n Baseball balls n Hockey sticks

4 FIFA Approved

FIFA Inspected and International Match Standard Certifications

TESTING / CERTIFICATIONS

ISO 9000 SA 8000 ISO 14001 International standards on quality Social Accountability Environmental Management management and quality assurance Standards System

OHSAS 18001 FLO IMAC Certificate The Occupational Health and Safety Fair-Trade Labeling Independent Monitoring Association for Child Assessment Series Organization Labor Certificate: Child Labor Elimination Program in the Soccer ball Industry of Sialkot.

PRODUCTION AREAS

The Sports Goods cluster is located in 20 Kilometer radius of Sialkot city and production units are mostly around Road, Road, Marala Road, Road and Small Industrial Estate, Sialkot.

5 `

TOP IMPORTING COUNTRIES OF SPORTS GOODS

Imported value in Imported value in Imported value in Imported value in Imported value in Importing Country 2015 2016 2017 2018 2019 (Billion US$) (Billion US$) (Billion US$) (Billion US$) (Billion US$)

World 24 24 26 28 29

United States of 6.4 6.1 6.5 6.8 7.2 America

Germany 1.4 1.4 1.6 1.8 1.7

Japan 1.3 1.3 1.4 1.5 1.5

United Kingdom 1.4 1.3 1.3 1.3 1.3

France 1.1 1.2 1.3 1.3 1.3

EXPORT FIGURES (5 YEARS) AND TOP EXPORT DESTINATIONS OF PAKISTAN’S SPORTS GOODS

Export Destinations Exported value in Exported value in Exported value in Exported value in Exported value in of Pakistan’s Sports 2015 2016 2017 2018 2019 Goods (Million US$) (Million US$) (Million US$) (Million US$) (Million US$)

World 232 220 205 218 224

Germany 33.0 36.3 30.7 33.9 31.5

United States of 23.5 19.1 19.7 23.8 28.7 America

United Kingdom 23.7 20.6 17.0 19.0 21.1

Netherlands 12.1 11.7 12.4 13.8 15.8

Spain 10.6 8.6 8.3 9.7 11.8

6 Source: ITC Calculations based on COMTRADE `

PAKISTAN’S TOP-10 EXPORTERS OF SPORTS GOODS

Rank Company

M/S FORWARD SPORTS (PVT) LTD. 1 P.O. Box: 1704, Wazirabad Road, Near Adda Sahowala, Sialkot Contact: +92-345-6680800 | Email: [email protected]

M/S AWAN SPORTS INDUSTRIES (PVT) LTD. 2 Shitab Garh, Sialkot | Contact: +92-321-6141881 | Email: [email protected]

M/S ANWAR KHAWAJA INDUSTRIES (PVT) LTD. 3 P.O. Box: 10, S.I.E., Sialkot-4 | Contact: +92-300-8610002 | Email: [email protected]

M/S VISION TECHNOLOGIES CORP (PVT) LTD. 4 Pasrur Road, Sialkot | Contact: +92-300-8612626 | Email: [email protected]

M/S LEATHERWARE (PVT) LTD. 5 19-Km Daska Road, Sialkot | Contact: +92-300-8619856 | Email: [email protected]

M/S SILVER STAR ENTERPRISES (PVT) LTD. 6 19-Km Daska Road, Sialkot | Contact: +92-300-8612123 | Email: [email protected]

M/S ALI TRADING CO (PVT) LTD. 7 6-Km Daska Road, Sialkot | Contact: +92-332-8611155 | Email: [email protected]

M/S CAPITAL SPORTS CORP (PVT) LTD. 8 P.O. Box: 393, Kashmir Road, Pacca Garah, Sialkot Contact: +92-300-8616575 | Email: [email protected]

M/S WEMBLEY SPORTS, 9 Dak Wala Stop Sadra Badra, Sialkot Contact: +92-321-6140418 | Email: [email protected]

M/S MOLTEX SPORTING GOODS (PVT) LTD. 10 Kashmir Road, Sialkot | Contact: +92-300-8618888 | Email: [email protected]

7 Mr. Jawad Ahsan Khawaja Product Officer Contact Office: +92-52-4261132 Cell: +92-300-6229456 (Whatsapp) Email: [email protected]

Trade Development Authority of Pakistan Ministry of Commerce FTC Building, Block-A, Shahrah-e-Faisal, Karachi - Pakistan Tel: +92-21-99206487-90 UAN: 111-444-111 URL: www.tdap.gov.pk