Customer Magazine // November 2012

Eurovision Song Contest 2012 Crystal Hall an Instant Hit

Mercedes-Benz Roadshow A-Class Pavilions tour

Olympic and Paralympic Games in Right at the Heart of the Biggest Sports Spectacle in the World EDITORIAL CONTENTS 03 INTERVIEWS

INTERVIEWS 03–04 Expo 2012 Yeosu The Only Constant is Change. Swiss Pavilion 04–05 Photo: marcusbredt.de And Change Means Opportunity. REPORTS The NUSSLI Group has made a name for itself as a reliable part- Sasso San Gottardo 06 ner domestically and internationally. We are very proud of that Live at Sunset 06 fact, and our clients will be able to rely on our continued efforts Festival de Cap Roig 07 now and in the future. As the saying goes: „The only constant Museum del Po 07 is change“, therefore, we continuously adapt to changing market BMW Open Golf 08 Isabelle C. Nüssli requirements. Stage Projects 08 Doha Beach Sport Complex 09 We have initiated various changes on the basis of last year’s experi- Mercedes-Benz Roadshow 09 ences, beginning with changes at the top in terms of leadership Magic Waters 10 and operations: In spring, Isabelle C. Nüssli took on the chairman- Beach Volleyball Tour 10 ship of NUSSLI Group as planned, and Andy Böckli became the Grandstands for SSV Jahn Group’s new CEO. and SV Sandhausen 11

In order to increase our competitive edge and to ensure our sus- tained business success in the long term, the Board of Directors has COVER STORY reviewed and realigned the strategy of the NUSSLI Group in close Olympic Games

Andy Böckli cooperation with the CEO. Three key objectives were identified: London 12–13

• Increased proximity to our clients and markets for sustainable growth • Full utilization of our synergy potential for more cost efficiency IMPRESSIONS 2012 14–15 • Dedicated leadership involvement for increased flexibility and efficiency

These pillars will help us address the requirements of our clients more fully, while continu- Stories ing to expand on our traditional NUSSLI values. We had several opportunities this year to Open Tennis Godó 16 demonstrate our qualities: During the construction of Crystal Hall, Sasso San Gottardo, Floriade in Venlo 17–18 Crystal Hall an Instant Hit and in numerous projects for the London Olympics. Even now, we are looking ahead to the Motor Racing USA 18–19 coming year, when we will once again be entrusted with the implementation of large-scale The newly constructed Crystal Hall in the Azerbaidjani capital Baku was exactly the right venue projects, including the arena for the Swiss „Schwing & Älpler“ Festival with 52,000 seats. for the Eurovision Song Contest 2012 – after all, future-oriented construction technology and musical OUTLOOK 20 We are all highly motivated about the future, and are looking forward to working with you, innovation have always gone well together. Harald Dosch, NUSSLI Project Director with overall our valued clients, colleagues, and suppliers. responsibility for the project, which entailed the construction of the impressive structure with 25,000 seats, explains how the realization of the project was possible within the incredibly short time of just eight months.

up‘date: The artists on stage had been appointed to oversee up‘date: Constructing a sports Harald Dosch: Absolutely not. at the Eurovision Song Contest the entire project. Overall we and events center for up to In projects like this one, expe- 2012 demonstrated the won- are proud to say that not only 25,000 spectators in just eight rienced teams are the deciding Isabelle C. Nüssli, Chairman Andy Böckli, CEO derful diversity of European was the event a roaring success months – I suppose you had to factor – and we have loads of nations. And NUSSLI feels at – the building has turned out a take a few shortcuts here and those. We were able to deal home in an international envi- huge success, too. there to get it done in time? with the tight timeframe be- ronment, right? cause the building was de- LOCATIONS IMPRINT signed in three separate main Harald Dosch: For an inter- elements: our own NUSSLI nationally active corporation modular stadium system, the NUSSLI is represented by local branches, sales and project offices in: Publisher like us, cross-border coopera­ interior roof, and the exterior NUSSLI Group, Hüttwilen tion with global partners is Photo: marcusbredt.de facade. These three key ele- : Hüttwilen (headquarters), Lyss // Germany: Roth (Nuremberg), Ludwigsfelde (), Gießen // Title Image an everyday­ occurrence. The ments were planned, pre-as- : Wels // : Torino // Spain: La Roca del Vallès (Barcelona), Valencia, Fuente el Saz de jahreiss. Hohenberg Crystal Hall in Baku was a very sembled and finally mounted – Jarama (Madrid) // Great Britain: London // USA: Mooresville (IN), Miami (FL) // : Vancouver // Editing special project for us, where in parallel. Of course, logistics Qatar: Doha Karin Ruhland we were able to highlight our posed a particular challenge. [email protected] extensive knowhow, flexibility But we managed to get to the Layout/Image Processing and energy. We planned and finish line in the time given. 2b / gestaltung, St.Gallen implemented the project in close partnership with Alpine up‘date: What about safety nussli.com Bau Deutschland AG, which and comfort – are the stan- If not stated otherwise, photos: NUSSLI INTERVIEWS 04 05 INTERVIEWS dards in lower than up‘date: Why is that? up‘date: This was not the first And because the city’s foot- container. All the media tech- elsewhere? Eurovision Song Contest which ball team Fortuna Dusseldorf nology arrived in a separate 20- Harald Dosch: The name Baku NUSSLI has worked on. Are didn‘t have a home stadium foot container. The glacier drill Harald Dosch: Not at all: The Crystal Hall is no accident: A your team members particu- for their matches while it was core was dispatched via air car- requirements and standards grand total of 64,400 LEDs al- larly talented in music? occupied with the Eurovision go to . And not to are very strict and comply with low a multitude of design op- Song Contest, NUSSLI also forget: If you‘re attempting to international norms applica- tions on the outer shell of the Harald Dosch: Only when constructed an interim stadium construct a pavilion in a foreign ble for the implementation of building. Any kind of mood they‘re singing in the show- with 20,000 seats in just three country using local resources, large-scale events. The Crystal can be created to match the er! But let’s get back to your months. That‘s how airberlin there will always be some chal- Hall is absolutely top class when events held in its interior. An question: NUSSLI also con- world came to be. Its initial Switzerland Presence Photo: Swiss Pavilion, © FDFA, lenges involved with regard to it comes to technical standards. incredible ambiance is there- structed the stage substructure main purpose was football, but local culture. And above all: Its outer shell is fore guaranteed – both inside for the 2011 Song Contest even there music took over for absolutely groundbreaking. and out. in Dusseldorf’s ESPRIT Arena. a time. up‘date: In other words: You transported a piece of the to South Korea?

Daniel Günther: That’s exactly right. The drill core originated Swiss Glaciers en Route to South-East Asia in the Gorner glacier, near the legendary Matterhorn peak. The Swiss show case at the Expo 2012 in Yeosu, South Korea, stirred a lot of excitement with That piece in particular soon its spectacular concept. „Switzerland definitely made an impression in South Korea“, applauded became an absolute highlight. Nicolas Bideau, Head of Presence Switzerland. The pavilion also exemplified the friendship between It was a sliver of the earth’s his- tory after all: 4,500 years old! the two nations, as the two countries celebrated 50 years of friendly diplomatic relations in 2012. The space containing the drill Project Manager Daniel Günther talks about NUSSLI’s contribution. core was designed specifically for it and was maintained at up‘date: The motto of the visitors frequenting the pavilion up‘date: What part did the a temperature of -5 degrees South Korean Expo was „The over the course of three months NUSSLI team have in this suc- Celsius. Also the room con- living Ocean and Coast” – attested to that fact. Further- cess? taining the spring was received something that seems worlds more, the pavilion received a with much enthusiasm. Here, away for a nation in the Alps number of commendations. Daniel Günther: The imple- a water basin seven meters in with no ocean coastline at all. mentation of the pavilion was a diameter had sounds and im- up‘date: What were they? cooperative effort with Steiner ages projected onto it from Daniel Günther: Nobody in- Sarnen AG für Kommunikation above. A strategically placed tended to „sell“ Switzerland as Daniel Günther: There was and Tamschick Media+Space conical mirror created a very a coastal nation when it came an award for best interpreta- Switzerland Presence Photo: Swiss Pavilion, © FDFA, GmbH. We had the overall re- special ambiance in the room. to the design of the Swiss pavil- tion of the motto, a mention at sponsibility for the client, and The drinking water station was ion. The creators of the pavilion the Exhibitor Magazine’s Expo were also responsible for the another favorite with the visi- focused on the great knowhow 2012 Award in the category construction-related imple- tors. It was in fact a mouthful Switzerland has in terms of sus- „Best Pavilion“, and more. We mentation of the entire exhibit of Korean water, transformed tainability and protection of re- also received a red dot award, – which included planning and into fresh spring water from sources. That Switzerland has a and BIE (Bureau International construction. The very sophis- the Alps with ingenious Swiss lot to contribute on these top- des Expositions) awarded the ticated logistics for the project technology. ics became clear at the Swiss Swiss pavilion with the „Gold were also our responsibility. pavilion in Yeosu. The 500,000 Award for Creative Display“. up‘date: It does sound like you up‘date: What special chal- performed a Herculean task in lenges did the project pose? terms of construction.

Daniel Günther: It started Daniel Günther: Yes, but we with the impressive dimensions were able to fall back on an of the project. Maybe some immense knowhow from previ- figures will give you a bet- ous world expos. Two NUSSLI ter idea: All in all, we created project managers took charge 920 square meters of exhibi- of up to 50 employees from lo- tion space with 1,000 square cal businesses to construct the Photo: Swiss Pavilion, © FDFA, Presence Switzerland Presence Photo: Swiss Pavilion, © FDFA, meters of drywall construction, entire pavilion in three months. 400 square meters of wood structures, and used 25 tons of steel and two kilometers of ca- ble. The construction material arrived at the site in a 40-foot REPORTS 06 07 REPORTS

A Mountain Adventure The Big Name Festival

A project below ground poses very special challenges. A truly exceptional concept was real- ized with the permanent exhi- bition Sasso San Gottardo, in the middle of the Alps moun- tain range: A themed environ- Photo: Fondazione Sasso San Gottardo ment was created at the heart of Gotthard, dealing with key topics of our time such as wa- ter, mobility, living space, cli- mate, energy, and safety. The former fortress with a tunnel system of around 1.8 kilome- ters in total now receives visi- tors from all around the world and will – according to ex- pectations of the initiators of the project – develop into an important national attraction over time. NUSSLI took on the overall commissioning – all part of of the firm Holzer Kobler Ar- in winter – required a lot of responsibility for the various the contract NUSSLI received chitekturen in Zurich. The flexibility, and logistics had to structures inside the moun- from the Sasso San Gottardo challenges in its implementa- rely solely on helicopters as a tain: Planning, production, Foundation. A unique and tion were enormous: The cli- means of transport during the overall direction, optimiza- wondrous world was created matic conditions alone – high cold winter months. tion, turn-key completion and in partnership with architects humidity and extreme frost

Made-to-Order Infrastructures for Record Visitor Numbers For twelve years now, summer fer world-class entertainment included , Tony Ben- and a spectator grandstand has brought one of the biggest against the backdrop of the net, , and George with 2,118 seats including a The music festival „Live at Sun- artists with as much freedom as mances, for example fied Dolder ice rink. The artis- festivals on the Costa Brava unique castle and botanical Benson. presidential grandstand and set“ in Zurich is an important possible, a roofed grandstand and B. B. King, who appeared in tic and organizational concept to Calella de Palafrugell: the gardens. The festival is known NUSSLI, the main supplier VIP boxes. In just five weeks, date in the calendar of interna- system for safe and comfort- 2012. Everyone involved appre- came together beautifully: Over Cap Roig Festival. Artistic di- around the world as one of the of the infrastructure for the the entire project including 22 tional music fans. It features an able music enjoyment – and ciates the intimate ambiance of 32,000 guests came to enjoy rection and programming are most prestigious music events event, supplied a fitting venue. module units for ticket sales, imposing stage, which provides of course: World-class perfor- the venue – the perfectly modi- „Live at Sunset“, making it the topics of expectant specula- of the summer. This year‘s The project entailed the con- artist changing rooms, produc- most successful concert ever. tion each year, as appearances event brought together more struction of a stage measuring tion offices, storage areas and For NUSSLI the project was prac- by renowned artists from the than twenty top-class national 28 x 12 x 14 meters with two more were constructed. tically a „home game“. Project areas of music and dance of- and international acts. These lighting towers, one FOH area, Manager Alois Thoma explains: “We were able to provide the entire spectrum of required el- ements with our domed stage, large area platforms, and our A Little Museum to Stimulate All the Senses grandstand system.” A few fig- ures will clarify the scope of the The idea behind the Museum sound system in the planning, job: A 340 square meter stage del Po in Torinese is ambi- development, production, and complete with cupola roof, a tious: A relatively small visi- implementation of the 190 grandstand with 1,800 roofed tor center was to convey the square meter visitor center. seats, a backstage area with unique characteristics of the The visitor center including a 400 square meters and VIP flora and fauna of the Po River 40 square meter ticket office platforms spanning a total of environment as naturally as were housed in an existing 1,300 square meters were cre- possible. The special feature: building. A six-man team com- ated. In just ten days, around Even blind visitors were able pleted the project in just two 400 tons of mobile system ma- to experience the museum months. terial was used in the construc- fully. The NUSSLI team there- tion. fore included a comprehensive REPORTS 08 09 REPORTS

A Perfect Golf Course Without Handicap Beach Atmosphere amongst Warm Desert Sands

BMW and NUSSLI have teamed staircases and hospitality plat- The desert city of Doha in Qa- leyball and beach soccer, there area of 1,800 square meters. up successfully for years now forms had to be carried out tar has been experiencing a In addition to the currently are plans for a new two-storey It will include structures such – the BMW International Open during the normal operation of huge boom in the past few existing arenas for beach vol- training facility with a total as changing rooms, offices, is therefore not the only event the golf course. The structures years. The city is proud of this, medical care facilities, storage which the premium car manu- posed the biggest challenges, and it has also become an ideal areas, multi-functional spaces, facturer has entrusted us with. as a method had to be found location for international sport- and kitchens. All facilities have The event is the largest profes- to protect the greens and span ing events. For example, the been planned such that they sional golf tournament in Ger- ponds. On-site logistics was FIFA 2022 will take fulfill the high standards ex- many and forms part of the also challenging, as the terrain place in Doha using, among pected by international sports European Tour. The Golf Club is uneven, the transport routes other stadiums, the famous Al associations. NUSSLI has devel- Lärchenhof in Pulheim-Stom- were long, and protecting the Gharafa stadium. The Beach oped a variety of planning sce- meln was chosen as the venue greens was of paramount im- Sport Complex, which is to narios, in order that the Asian for 2012. NUSSLI planned and portance. By the way: In the be built in the direct vicinity, is Beach Games, among others, implemented various event in- end, Danny Willet concluded expected to attract organizers can also take place. Further- frastructures to satisfy the re- the exciting tournament week to host international competi- more, the master plan for the quirements of an international to experience the sport as au- grandstands and lounges. The in the exciting final play-off tions in its sports facilities for entire complex also contains a audience, and to allow a total thentically as possible from entire construction work for with four extra holes. beach soccer, beach volleyball large number of scenarios with of around 60,000 spectators the vantage point of several the grandstands, emergency and beach handball. For this different entrance variants and large-scale project, the Olym- the corresponding visitor flow pic Committee of Qatar has paths on the premises. commissioned NUSSLI with the Where the Sky is the Limit creation of a master plan.

Summer is the time of year when art forms like theater and music get the opportunity to reinvent themselves in open air events. More often than not, historical venues, natural monuments and bodies A-Class Pavilions Tour Europe of water provide backdrops of unforgettable beauty and a unique character.

When temporary stages and utilized only with careful mea- at the Roman amphitheater of solutions for all these venues. audience seating are created surements when it comes to Avenches. The Lake Festival in The more unusual the task, for the many small and large the planning and implemen- Thun has made a name for it- the more attractive the job for festivals in culture-rich Europe, tation of stages and grand- self internationally because of NUSSLI teams – like the so- the main issue aside from stands. The same principle ap- its impressive stage concepts, phisticated revolving stage we fast construction and removal plies for open air productions and specifically because of the provided for the event „The- times is the careful integration like „Baroque on the Main stage system constructed by ater in the Park“ in Oberur- of the venue into its existing River“ held in Hoechst against NUSSLI for the Titanic musical sel, or the waveform stage for surroundings. This principle the backdrop of the impressive production in 2012. the „Domstufen Festival“ in applies specifically to castle baroque Bolongaro Gardens, NUSSLI provided made-to- Erfurt. These projects call for festivals like Zwingenberg or the Bad Vilbel castle festival in order temporary stage, grand- seasoned specialists. Eltville, where the highly sensi- the ruins of the old Water Cas- stand, technology tower, plat- tive historical building can be tle, the „Monschau Klassik“ or form, staircase and bridge

Roadshow Mercedes-Benz A-Class, Zurich (CH) Roadshow Mercedes-Benz A-Class, Stuttgart (DE)

To introduce its new model of design coupled with its sporty basis for 15 pavilions made in ropean branches of NUSSLI. passenger car, Mercedes-Benz dynamics is particularly appeal- series. NUSSLI also took over At peak periods, ten specially- has sent the A-Class on a tour ing to a young target group. the entire roadshow, including trained crews were involved in throughout Europe. It was an NUSSLI‘s task was to implement the setting-up and dismantling up to 20 set-up and dismantling impressive roadshow with mag- the modular design concept of work, as well as logistics and assignments in up to 18 cities nificently designed pavilions this pavilion. The form and the storage. Not at all an easy task in a week. Under optimal condi- in 82 locations, which created materials were a great challenge when you consider that the pa- tions, the setting-up work took fascination for the cars among – in particular the folded alumi- vilions were on the road for five approximately twelve hours, interested individuals and po- num Dibond, which gave the months and in total visited 82 while the dismantling took ap- tential customers, as well as pavilion its characteristic look. locations in 22 European coun- proximately eight hours. bringing them up close with Initially, a prototype was devel- tries. This was a monumental the vehicles. The car‘s exciting oped, which then served as the task which involved all the Eu- Titanic, Thunerseespiele 2012, Thun (CH) Clingenburg Festival 2012, Klingenberg am Main (DE) REPORTS 10 11 REPORTS

Art from Fire, Water, and Light Fit for the 2nd Bundesliga Division

A league promotion is often followed by an update of the home stadium to allow for more seat capacity, better security, and more media representation. That is exactly what happened at the German football clubs SSV Jahn Regensburg and SV Sandhausen.

The spectacular ascent of SSV Jahn Regensburg into the sec- ond league meant that it was high time to spruce up the tradition-rich Jahn Stadium. The extensive renovation of the stadium also entailed an expan- sion. NUSSLI was tasked with constructing a roofed combined standing and seated grandstand in the northern part of the stadi- um. The three new camera tow- ers are customized for use by the production company Sport- cast, and offer optimized work- The water show „Magic Wa- the harbor basin of this auto- in the water were particularly tures. NUSSLI installers also ing conditions for the broadcast ters“ has already become a motive city provided the im- challenging, upon which the built a steel substructure for teams. Our newly developed tradition in Wolfsburg. The pressive backdrop to the show 104 meter wide and 24 meter an LED wall, which provided standing room floor coverings event has made a name for for the first time. NUSSLI was high standing room grand- imposing light effects on an will be used here for the very itself because of the effective on board for the implementa- stand was installed. The statics area of 630 square meters. The first time, and were designed staging of music, light, water, tion, and installed a large part calculations were just as much extensive installation took 12 specifically for extreme wear Covered grandstand with standing room and seats, SSV Jahn Regensburg and fire. In summer 2012, the of the event infrastructure. part of our brief, as were the days to complete. conditions in stadium applica- monumental power plant in The pontoon-based structures access platforms and substruc- tions for standing room grand- League). The new grandstand The players of SV Sandhausen pose. An innovative concept for stands. The frontal fencing, es- adds 1,212 seats and 1,686 are right on the ball, because a roofed standing room grand- cape gates and crush barriers, places for standing room to the their home venue, the Hardt- stand offering space for 1,200 which had been developed for refurbished stadium. The Jahn wald Stadium, is ready to face fans helped all that. „The time- the airberlin arena in Dussel- Stadium now has an overall the challenges of the second frame was extremely short“, Beach Ambience in the Alps dorf, were also implemented capacity for 12,500 spectators Bundesliga with them. After remembers Project Manager here, and comply fully with the after completion of the grand- the club‘s promotion last year, Steffen Weinreich. Only twelve 1,000 fans, while various plat- strict requirements of the DFB stand, and also the quality of their arena was far from ready weeks passed between the time forms with a total surface area (German Football Association) the sports experience for foot- to face the new challenges that we received the go-ahead to of 350 square meters in single and the DFL (German Football ball fans was greatly enhanced. matches in the second league the handover of the finished and double story variations stadium – including planning, provide optimized infrastruc- production, and installation. An tures for the event. A bit of a entirely new grandstand system challenge was the tight time was used here: A steel sub- frame: Things had to move fast structure supported prefabri- to allow for the sand to be de- cated concrete elements, which livered and spread in time for NUSSLI had developed and pro- the event. The team managed duced in-house. Each individual to complete the construction module was five meters long. of the 100 tons of material in The stair covering is fire-resis- just two days. When the time tant, watertight and smoke- came to remove it all again, proof. And its exterior has an time was of the essence as well attractive and solid look and – the area where the arena feel. The space created beneath stood was usually used as a the grandstand offered room parking lot for a public swimm­ for stalls and catering modules. ing pool, and had to be ready And the greatest part is: The for use again by a certain date. entire facility can be dismantled Litzlberg on Lake Attersee in yet relatively young Austrian each year. NUSSLI provided an Not a problem for the seasoned and is mobile, which means it the Styrian Salzkammergut re- Beach Volleyball Tour. The best authentic beach ambiance with NUSSLI team, who completed can be moved elsewhere quickly gion has established itself as players of this Alpine nation a mobile arena: The seated the removal in less than a day and flexibly. a permanent venue for the as compete here for three days grandstands offer space for and a half. Covered grandstand with standing room, SV Sandhausen COVER STORY – LONDON 2012 12 13 COVER STORY – LONDON 2012

Right at the Heart of the Biggest Sports Spectacle in the World

The history of the Olympic Games is also a history of the development of sports venues. The road to Project Overview today‘s premium-comfort stadium featuring state-of-the-art media and safety technology has been a long Summer Olympics 2012, London one. Multi-faceted processes were part and parcel of that development. The importance and also the NUSSLI implemented various projects for several clients, including the Olym- cost factor for these types of structures have grown exponentially. pic Delivery Authority (ODA), and the London Organizing Committee of the Olympic and Paralympic Games (LOCOG). The premise of sustainability impressively made a point of the These included the planning and delivery of a turn-key training facility for The exciting history of develop- fact that sustainable as well as ‘The Coca-Cola Beatbox was an innovative and ambitious idea basketball in Leyton Marsh, Lea Valley, and the temporary structures in Box ment is marked by a multitude sophisticated sports infrastruc- stemming from award winning young architects Asif Khan and Hill, Surrey for cycling races. At Eton Manor in the Olympic Park, NUSSLI of changes in paradigms: For a tures can be planned and imple- Pernilla Ohrstedt. The design infused interactive technology planned and constructed five adjacent tent structures for disabled athletes long time, new sports venues mented. This will require vision, into the building’s architecture to generate a one-of-a-kind and athletes without disabilities. NUSSLI furthermore installed a grandstand and arenas were created as ar- solid decisions, and competent temporary structure that could be played like a musical instru- arena for 8,700 spectators at the Sports Complex in ExCel. chitectural milestones of our specialists. ment. Coca-Cola and the architectural team worked closely Several commercial Olympic partners also tasked NUSSLI with the planning new age. These iconic struc- alongside NUSSLI to bring to life the Beatbox. NUSSLI provided and implementation of their pavilions at Olympic Park. Coca-Cola created tures were seen as the measure 40 years at the Olympics full design and build services, delivering the project on time, a completely innovative concept with their pavilion entitled „Beatbox“. of all things – last but by no The tradition of the Olympics is to a very high standard, with the final build and technology means least: as a testament of closely linked with NUSSLI’s com- appropriately designed and robust enough to withstand nearly BMW‘s presentation at their Waterworks River pavilion created exciting ac- prestige. Today, however, other pany history: NUSSLI has been 200,000 visitors throughout the Olympic Games.’ cents with a waterfall flowing down its facade. For Electricité de France, values prevail: Hosting events contributing to the successful the motto was „reduce-reuse-recycle“, which was impressively illustrated DARYL JELINEK, General Manager, of Olympic proportions and implementation of the Olympic in their pavilion. London 2012 Olympic & Paralympic Games Team stellar requirements only make idea and ideals since the games sense if they can be provided in in 1972, constructing with cost efficiency, and if the countless and varied temporary investment can be sustainably infrastructures for a myriads justified. These conditions ap- of events. That accounts for ply on the one hand to effective 40 years of experience. Once environmental management – again at the London Olympics, starting with traffic control and NUSSLI was represented with a ending with eco-friendly waste number of projects. The group‘s disposal. entire product portfolio came to Long-term, the aspect of reus- the fore. Initial planning orders ability of the sports venues is for temporary infrastructures an important aspect. The orga- for the basketball hall and the “Beatbox” pavilion by Coca-Cola nizers of the London Olympics Olympic stadium arrived back in have shown courage and fore- 2007 – both very important ven- sight in including a substantial ues at the Olympic Park, which percentage of previously repur- were implemented completely posed and temporary structures and partly as temporary struc- in their overall concept. London tures.

Pavilion BMW Group, Waterworks River

Basketball training facility, Leyton Marsh Culinary Delights Atop the Royal Festival Hall

Atop the Royal Festival Hall, at the Parc du Cinquantenaire not far away from the Olym- in Brussels, and also at eye pic spectacle, the Electrolux level with the Milan Cathedral. “Cube” drew the attention NUSSLI planned the „Cube“ of many Londoners. The tem- in 2010 and has taken on full porary structure served as a responsibility for all logistics gourmet pavilion and offered and assembly and disassembly culinary delights in extraordi- along its tour of European cit- nary locations with an unusual ies. ambiance. Its previous stops included the Arc de Triomphe Road cycling, Box Hill, Surrey Sports Complex, ExCel “The Cube” by Electrolux on the roof of the Royal Festival Hall IMPRESSIONS 2012 14 15 IMPRESSIONS 2012 Photo: Tom Bisig Photo: Tom

BMW Guggenheim Lab, Berlin (DE) Schaulager Satellite, Basel (CH) Echo prize presentation, Berlin (DE) Ski Races, (CH)

Cinco de Mayo, Puebla (MX) Ruhrtriennale, Salzlager, Essen (DE)

US AVP Championships, Santa Barbara, California (USA) Electrolux The Cube, Milan (IT) Waldis Club Talk, Leipzig (DE)

Starnacht, Wachau (AT) semi-finals, Gijón (ES) Juventus Museum, Torino (IT) Giardina, Zurich (CH) Stories 16 17 Stories

Barcelona Celebrates 60 Years of Tennis Tradition

There are some locations along the route of the ATP Tennis World Tour 500 that have that very special something: Exemplary of those is the Barcelona Open Banc Sabadell, where athletes fight for the Conde de Godó cup. The event elevates the Spanish metropolis to world capital status when it comes to tennis – and that already for the 60th time this year. When national tennis hero Rafael Nadal steps onto center court, all of Spain hopes and prays for an seventh tournament triumph.

When the evenly matched temporary arena in just three two-set final against fellow weeks, including the expan- Spaniard David Ferrer was fi- sions of the existing grand- nally won, none of the 8,500 stands of courts one and two. spectators were able to remain „The greatest challenge here in their seats: Nadal performed was the integration of the ad- a miracle and won the Barce- ditional grandstand seats into lona Open for the seventh the existing facilities, while time. „This was the hardest at the same time maximizing clay match I played this sea- overall capacity“, explains Ar- son. David continued to drive rezze. A lot of complicated me to my limits“, the Span- planning was needed to come ish national hero would later up with a concept that would comment to the local media. be attractive and offer the Luciano Arrezze was very number of required seats. On happy about the fantastic re- top of that, the additions had sult achieved in this 60th in- to harmonize with the existing stance of Spain‘s prestigious infrastructure. In the end, it lasted around two months. apart again“, he says. The 18 tournament. He and his 22- all came together beautifully: At the end of the spectacle, days he has estimated for the man team of NUSSLI installers Various lighting towers were when the stadium was finally job will be ample time for the were part of the reason why created in addition to the tem- empty and all spectators were experienced team. so many people were able to porary grandstands, plus a 128 busy celebrating their hero, experience this celebration of square meter platform for me- Luciano Arrezze had only one tennis first hand. After all, it dia and press representatives. thing on his mind: „Now we was they who constructed the The project planning phase have to prepare to take it all

Spain Turns Heads with Sustainable Pavilion

Visitors at Floriade 2012, the world’s largest garden show held in the Dutch city of Venlo, did a double- take: Are these really old railroad ties, remains of fruit boxes and nutshells that were used as the support structure and exterior shell of the Spanish pavilion? Could it be possible to construct a temporary building sustainably, and only with recycled components? Would such a structure comply with building standards at all? Spain showed with this unusual concept that something exceptional could be created with a more than exemplary carbon footprint. And the NUSSLI team proved that it can handle even the strangest of materials.

The motto, with which Spain around the world because of gave the building its stability, explains Navarro. The resulting identified at the Floriade, said the country‘s importance as a while maintaining a natural shape created an unusual spa- a lot about their philosophy fruit exporter, is fruit crates. aura that fully answered the tial effect: The pavilion seemed in terms of their Garden Expo What else could give such original brief. Project Manager to organically rise from its sur- presentation: „Naturally di- a structure more character, Alvaro Navarro beams with rounding landscape. The lines verse“. Whoever would want other than those iconic fruit pride when he talks about this flowed softly, the building it- to align with such a claim crates! exceptional piece of architec- self seemed to grow, and gave would have to start with the A sustainable construction ture created by him and his the effect of a credible repre- careful selection of materials would of course also need team: „The wavy form of the sentation of nature. „To keep for the construction of their load-bearing structural materi- pavilion was the result of the true to the theme of sustain- pavilion. One product, for al. In the end, it was 70 tons of prefabricated wood elements, ability, we used wood instead which Spain is well-known untreated spruce wood which which were 18 meters long“, of steel for the support struc- Stories 18 19 Stories ture“, continues Alvaro Na- only be delivered at night. In pacities by over 6,000 each varro. The goal of the project­ the daytime, the traffic situa- year for over 30 years. Addi- was, however, not only the tion would get entirely out of tionally, 30,000 grandstand construction and later disas- Double Whammy hand. „A team of five with a seats and lots of other tempo- sembly of the pavilion – it also at the Premios Emporia tractor trailer needs to stay rary infrastructures are needed entailed its maintenance. The one day ahead of the instal- for the entertainment program single-story building was built The AIMFE (Asociación Española de Proveedores Feriales lation crews at all times“, ex- and festival parade. on an area of 270 square me- y Eventos) honored the Spanish pavilion at the Floriade plains Kersey. That is the only At the foremost Nascar event, ters. Its exhibition area mea- with not one but two awards in October 2012. It received way to ensure that the right the Brickyard 400 Race, the sured 200 square meters. 70 one award for the best exhibition stand design, and was material will be available at 16-man NUSSLI team has been square meters were allocated selected as one of the top ten projects in the category the right time and place. The creating 2,500 temporary to a private area with storage ‚eco-friendly stand‘. system must not falter at any grandstand seats, shop units space, washrooms, and an of- point – timing is everything. and the media center each fice. Outside the building, a There are just a few days left year since 1994. In the deep Indy500, Indianapolis, Indiana (USA) 120 square meter terrace of- until the race. Kersey is on south, the Honda Grand Prix fered a beautiful area for re- point practically around the the time to sit back and relax. and wheelchair users for the held in St. Petersburg, Florida, flection – it too, was matched clock. Is there any way to get a The entire infrastructure has to Indianapolis 500 since 1980. is rated as a very special event with the overall image and break at all? „It is important to be packed up and removed in The installation of the 22,000 in the IndyCar and American atmosphere. The only excep- switch off from time to time, just 12 days. „But then we‘ll seats took Chris Kersey‘s team Le Mans series. „NUSSLI in- tion was the „Colored Forest“, which is not easy right now. finally be able to breathe“, 60 days, and another 30 to stalled many thousand grand- which had been coated with Sitting down for a bit of read- says Kersey and gets back to pack it all up again. For the Red stand seats and VIP lounges a glaze. The end result was a ing or phoning the family back work. Bull Indianapolis Moto Grand on an active airport“, explains multitude of wood elements home – that really helps me re- NUSSLI‘s crew was not only Prix, NUSSLI‘s expert team of Craig Kersey with pride. A combined with natural light- lax.“ When the first cars start busy with racing in Baltimore, installers created 11,000 seats. team of 21 installed a total ing for wonderful ambiance their test runs on August 31, which is why Chris Kersey, NUSSLI is furthermore involved of 700 tons of material in less effects – both inside and out. Kersey will know that he and Craig‘s brother, had no time in the ‚greatest spectacle in than a month – and removed it On the exhibition areas inside, Spanish Pavilion, Floriade 2012, Venlo (NL) his team have made it. Three to relax during the racing racing‘ the Indy500, which is all again in just ten days. the entire diversity of Spanish Spain apart from the rest of gions, which together painted to immerse themselves in the action-filled days of spectacu- season either. The company held on the Motor Speedway ecosystems was showcased Europe – with a corresponding a strongly representative pic- feel, smell, and taste of Spain. lar racing will make good for has been building tempo- Circuit in Indianapolis. Here, – in a small space. Even the effect on the local flora. That ture of the country – from the the Herculean work done over rary grandstands, terraces, the grandstand experts have characteristics of Spanish ag- fact was mirrored in the pre- obligatory olive tree to the fra- the past weeks. But this is not fences, platforms for media been busy expanding seat ca- riculture were represented sentation of ten typical garden grant citrus grove. Ten „sen- here. Its climate conditions set products from ten different re- sory booths“ allowed visitors

Uproar in the City of a Thousand Horse Power

Revving, powering up, and sticking the pedal to the metal: When the racing season starts, NUSSLI in Indianapolis or St. Petersburg (Florida) has long since been in the starting blocks. After all: motor sports in America are a real crowd puller. And where lots of people want to be as close as possible to the racing action, a reliable partner is needed, who will provide additional capacities and the necessary temporary infrastructures. A partner, who will transform an entire city into a sports arena – just like for the City Grand Prix in Baltimore. Project manager Craig Kersey stepped up to the challenge, even if it wasn‘t smooth sailing throughout.

Craig Kersey is in a rush. He After all: everything has to lots of tight turns and an over- are starting to grow. „It really is sure that everything was be done when the Baltimore all length of around two miles. isn‘t easy to build audience planned down to the last Grand Prix begins. No matter It won‘t be a walk in the park seats on the sidewalks of the detail – but you never can what. to create space for as many city, while ensuring that pe- tell… „Nothing can or will go Baltimore is the largest city fans as possible, and getting destrians and neighbors are wrong“, says the NUSSLI proj- in the state of Maryland. It them as close to the action as inconvenienced as little as ect manager with determina- is home to almost 700,000 possible. „Stay focused at all possible.“ tion. He sends out his team people. Traffic here can be a times and think ahead. And of One of the greatest challenges to complete an almost super- nightmare. And – when you course work with really good, in his mission ‚City Grand Prix‘ human task within the next think about it – there really experienced people“, Craig is logistics. The material, con- 17 days: they will be building isn‘t any space for a major car Kersey confides when asked sisting of steel beams, seats, grandstands for 21,000 peo- race in the middle of all that. about his primary strategy. roofing, staircases, ramps, ple in the middle of a busy city. In particular for a track with Meanwhile, the grandstands and grandstand modules, can Grand Prix of Baltimore, Baltimore, Maryland, (USA) OUTLOOK 20

New Challenging Projects La Barca Sublime Following extensive restoration interactive lobby area for this Ahead of us work, the „Peota“ will once very special exhibition, as well again be shown in public. The as an 800 square meter the- up‘date not only summarizes projects from 2012, but also offers a historical ship will be presented ater on three levels. Music and taste of some current and future challenges on this page. to visitors from November 16, video effects also form part of 2012 at Venaria Reale near the brief. Torino. NUSSLI is creating an

FIS Alpine Ski World Cup 2013 in Schladming, Austria

For the FIS Alpine Ski World planning, delivery and installa- Cup 2013 in Schladming, Aus- tion, as well as the disassembly tria, NUSSLI will be in charge of it all after the event. NUSSLI of the technically sophisticated will also construct grandstand finish area with 30,000 specta- systems for an additional 7,000 tor seats. The task will entail the spectators along the slope.

Swiss „Schwing & Älpler“ Festival 2013

Organizers are expecting a NUSSLI, offering 52,000 audi- quarter of a million visitors at ence seats, will form the cen- the Swiss „Schwing & Älpler“ terpiece of the festival grounds. BASELWORLD Festival 2013 in Burgdorf in Half of the seats will be under a the Emmental Valley. The are- roof system, custom-developed In 2013, NUSSLI will continue Impressions“ (Hall 2), and aux- na constructed temporarily by by NUSSLI. its traditional role of supplier iliary buildings. Well-known for BASELWORLD. The order of international brands will also MCH Messe Schweiz includes continue to rely on the expert the construction of the „Hall knowledge of our employees of Elements“ (Hall 3), the re- for the construction of their construction of the „Hall of stands.