Competitor Analysis
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Spotify Tidal Amazon Music Pandora Apple Music Youtube Music Connects to Apple's homepod; can Non-label tracks available; Personalized experience control search with Siri; features can stream videos of fan tailored to what you listen Audio quality and exclusive Beats 1 radio; can search for songs covers, concert clips; more to; can create own content; branding as for the Cheap ($3.99/month) if Highly advanced predictive by typing in lyrics; artists post more mature algorithm for selecting playlists; unlimited offline audience; selection of you have an echo & prime algorithm for music free updates; can listen to already songs you'd like; better sync;new music or show 75,000 music videos; ticket account; lyrics auto pop recommendations; hidely owned music with streamed music; search engine for finding Strengths alerts; pre-sales for some artists up while listening recognized brand for radio; already comes with apple products; songs based on lyrics No free option; music Cannot create or share No desktop app; limited Doesn't offer other discovery and hand playlists; cannot choose a tools/features for discovering services with product like curated playlists are specific song to listen to; lacks new songs; limited to no other competitiors (e.g. No free service tier and lacking; artist profiles don't social features; low audio No free option; fewer songs than podcast support; limited social Weaknesses Amazon and Youtube); expensive monthly cost; have biographies quality compared to competition other streaming services; features Offer different subscription Expand playlist variety; Keep current user base packages; Offer broader freshen up branding; Expand podcast presence; engaged with new range of music genres; leverage prime base and Increase variety of music showcase exclusive video innovations and ways for support more up and coming offer more perks to use available; expand serivce integrate with other social media content; offer more ways to Opportunities them to personalize; artists their music instead outside of the US apps; discover songs Other streaming services Currently only available in the have cheaper prices; Not as established as US; Other music streaming newer service against more New competitors with a Streaming services with competition (e.g. Spotify allows for greater freedom and established competition (e.g. Spotify Other competitors are starting Threats larger scope of services; larger database of content and Pandora) flexibility and Pandora) to offer videos; .