Online conference on climate change communication 30th June & 1st July 2020

Listening Storytelling ins Networking HOUS a UR E r O N IS T lanes Let’s work together to achieve the transition to O FIR o p climate-neutral and resilient E n urag efficien !! nco e m e cy ! e o ov r r u e mbitiou e Climate change, climate crisis, climate emergen- In these times of Covid-19 with home office, red ce a s p o W cy: How do we find the right words to talk about closed borders and digitalization, online formats t m ate t

I m s im a global warming and to foster sustainability? At offer good opportunities for exchange. Espe- O2 e ission cl rg the conference, participants can expect inputs cially now, it is important to work for more cli- C e t on political framing, psychology, language and mate protection to ensure that the climate crisis s communication, interactive workshops with does not disappear from the political and media practical examples, networking opportunities, agenda. Join the discussion and learn how we inspiring short videos – all this online! can communicate more effectively about climate protection.

The Alpine Partnership for Local Climate Action (ALPACA)

AUTONOME PROVINZ BOZEN - SÜDTIROL PROVINCIA AUTONOMA DI - ALTO ADIGE Landesagentur für Umwelt und Klimaschutz Agenzia provinciale per l’ambiente e la tutela del clima The Community Network Day 1, Tuesday, 30th June 2020 Day 2, Wednesday, 1st July 2020

13.00 Coming in, technical support 8.30 Coming in, technical support

13.30 Welcome and Introduction 9.00 Welcome Giuliano Vettorato, Deputy Governor of the Autonomous Province of Bolzano South Tyrol Facilitation: Claire Simon, Alpine Town of the Year Association and Wolfgang Pfefferkorn, and Provincial Councillor for Italian Education and Culture, Environment and Energy CIPRA International Martin Weiss, German Federal Ministry for the Environment, Nature Conservation and 9.10 Climate Change: The Importance of Narratives, Storytelling and Language Nuclear Safety Keynote: Martin Reisigl, University of Vienna/A Facilitation: Claire Simon, Alpine Town of the Year Association and Wolfgang Pfefferkorn, CIPRA International — Communicating the Environment Keynote to be confirmed 13.50 Meet & Match in small groups 10.20 Break with time for conversation, yoga or a walk through South Tyrol 14.15 The Alpine Climate Target System 2050 and its Implementation in the Alpine Space 10.40 Parallel Workshops 1-7 Helmut Hojesky, chairman of the Alpine Climate Board Practical examples and projects, see page 3 for the descriptions All workshops are held in English 14.30 Political Framing: Is the Climate Crisis also a Communication Crisis? or in parallel Keynote: Christoph Hofinger, Institute for Social Research and Consulting, Vienna/A Discussion with keynote Martin Reisigl

15.05 The New Psychology of Climate Action 11.55 Final Plenary Keynote: Per Espen Stoknes, Centre for Green Growth, Norwegian Business School 12.30

15.40 Break with time for conversation, yoga or a walk through South Tyrol

16.00 Short films about climate change & Discussion Thermostat 6 – Film school Gobelin, The Bill - Peter Wedel, for Germanwatch e.V competition, Tomorrow: Take concrete steps to a sustainable future (trailer) – Mélanie Laurent, Cyril Dion, France Our House is on Fire – FF Los Angeles in partnership with Fridays for Future, USA Rang-tan: the story of dirty palm oil – Greenpeace France or in parallel Discussion with keynote Christoph Hofinger or in parallel Discussion with keynote Per Espen Stoknes

17.00 Break with time for conversation, yoga or a walk through South Tyrol

17.20 Parallel Workshops 1-8 Practical examples and projects, see page 3 for the descriptions Seven WS are held in English, WS 8 is in French.

18.30 Outlook to agenda of day 2

18.40 Meet & Match 19.20 Description of the parallel workshops 1-8: Practical examples and projects

1) An unfair game or do we need to take climate change communication to the next level? 5) Promotion of the „Charter of Budoia“ in the Italian municipalities Stefan Drexlmeier, Director of Energiewende Oberland Luca Cetara, Italian delegation to the Alpine Convention, Antonio Ballarin Denti, Foundation Lom- With regards to the amount of people we have to reach with communication activities, most organi- bardia per l‘Ambiente and Roberto De Marchi, Agenzia per l’Energia del Friuli Venezia Giulia sations aiming for a climate-friendly future are heavily underfunded. Many organisations invest their The Budoia Charter recalls the documents and strategies adopted at international, European and little money in the workforce, so barely any money is left for marketing campaigns that have even Alpine level. It recognises the importance and potential of voluntary action by all non-state actors a chance to reach a broader audience. In this workshop we are going to reflect on the undertaken for the effective implementation of climate change adaptation measures and the creation of terri- efforts in the past and think about creative solutions to take climate communication to the next level. torial resilience in mountain areas. The workshop will deal with the general aim of the Charter, its general references and its purpose. The Charter‘s implementation process in a set of communities 2) Changing views, thoughts, behaviour – using the example of the climate game 100max in , the methodology developed and the main achievements obtained will be presented and and the compact about behaviour change in mobility, discussed. Maya Mathias, Communications Project Manager, CIPRA International Why is it so difficult to change our habits? How can we deal with switching to sustainable alternati- 6) Identify and remove obstacles to climate change adaptation: The challenge of commu- ves? Psychological factors such as norms, values and incentives play a role in changing behaviour. nication, Stéphane La Branche, independent climate sociologist The Compact „Changing views, thoughts, behaviour“ gives an insight into the topic of behaviour The workshop will be split into two parts: change, psychology and communication and offers suggestions for more sustainable mobility. In the Part 1: A presentation on the barriers to implementing climate change adaptation, with a special 100max project, families and households from all Alpine countries have tried to live more sustainably focus on communication on this topic. by emitting a maximum of 6.8 kilograms of CO2 - or in other words 100 points per day. Part 2: Based on the experience and research feedback presented in the first part, the aim will be to jointly develop a template for a communication strategy for climate change adaptation. Each 3) Communicating climate protection in everyday life - How can the (energy) transition participant can contribute, adding new topics and communication methods from his or her own work in your head? experience. Tatjana Veith e Madlie LeBihan, Klimabündnis Germany Municipalities and networks such as Climate Alliance are working on various communication tools 7) Art and climate change: how artistic and scientific work reinforce each other to com- and campaigns to make climate protection tangible and to show possibilities for integrating measu- municate and act, res into their own everyday life. Which offers are already available, how do they work and how are Artists collective „Un euro ne fait pas le printemps” they accepted? Are these tools really helping us to make progress, or what screws do we need to In this workshop, the artist collective „Un euro ne fait pas le printemps“ will present its way of tighten to raise awareness of sustainable lifestyles? working and some examples of performances, interventions or residencies. The members of the collective will show how their work allows them to tackle sometimes complex social issues, such as 4) Adaptation Strategy for the City of Merano - a participatory process climate change, with a very diverse audience. Cristina Dalla Torre, Institute for Regional Development, Eurac Research and Madeleine Roh- rer, Municipal Councillor for Regional Planning of the City of Meran 8) Communication et changement climatique: s‘inspirer de quinze années d‘expérience The catalogue of adaptation measures was developed in a participatory process based on the ana- dans le domaine du tri sélectif et de la réduction des déchets lysis of climate impacts, including workshops and interviews with actors from local and state gover- Valérie Laurent, Directrice Valorisation des déchets, Grand Annecy nments, associations and experts. A targeted literature search confirmed and supplemented the list Dans cet atelier, l‘expérience de longue date de la direction de la Valorisation des Déchets sur l‘im- of adaptation options. A total of 19 measures were developed for the following seven areas: Health, plication des citoyens pour le tri sélectif et la réduction des déchets sera présentée, en illustrant les agriculture and forestry, tourism, environment and biodiversity, water, buildings/land use/transpor- succès et les difficultés. Les participants pourront ensuite échanger sur cette expérience, en tirer tation/civil protection and energy. des enseignements pour l‘implication des citoyens pour l‘atténuation et l‘adaptation au change- ment climatique et le cas échéant partager leurs propres expériences. Online conference on climate change communication, 30th June & 1st July 2020

Registration Online The conference is free of charge. Registration The conference will take place on Zoom on 30th until 14 June 2020 here. June and on 1st July. You will receive the link by Due to the Data Protection Ordinance (DS-GVO), email shortly before. registration is only possible using this form. Privacy policy Meet & Match Individual inputs are recorded by the organisers All participants are invited to upload their profile with the consent of those responsible. Record- here: link. ing of audio or video of the event and/or parts of it is prohibited for copyright reasons. Language Keynotes and plenary exchanges will be pro- Contact posed in the four Alpine languages and English. Katharina Gasteiger, Alliance in the Alps, Breaks and seven workshops will be in English, [email protected] workshop 8 will be in French.

Breaks During the breaks you have the opportunity to take advantage of various offers: A guided virtu- al walk through Bozen/I, discussions in our vir- tual break room or yoga and meditation sessions with Johanna Gschwendner. www.johannagschwendner.de