Tampa Sessions available on-demand ON-DEMAND/VIRTUAL Virtual Exclusives (sessions not presented in Tampa)
VIRTUAL/ON-DEMAND SESSIONS | AVAILABLE NOW
SESSION TITLE SPEAKER(S) REQUIRES
Taking Out Carvana & Vroom in a New Jason Barrie, Digital Air Strike “All Access” Post-Pandemic Market Jennifer Hurley, Royal Automotive Group Chip Diggs, Seelye Auto Group
Combating Spam at Your Dealership Teresa Bordenet, Car Wars “All Access”
The Rise of Conversational Commerce: Ali Fawaz, Reputation “Virtual Limited” The Future of Messaging
Next Top Automotive Influencer: Persuade & Eric Schlesinger, ActivEngage “All Access” Sell Effectively with Psychology
Skilling Up: Where to Find Your Next Great Nicholas Wyman, Institute for Workplace Skills & Innovation “All Access” Hire
Facebook Ads & Gaining More Market Share Pete Petersen, Dealers United “All Access”
Reaching Auto Consumers In the New Era of Steven Sturm, TVB “Virtual Limited” Marketing and Media David Buonfiglio, TVB
Hack Your Dealership Website to Increase David Farmer, Intice, Inc. “All Access” Lead Conversion
Get Out of the Adwords Arms-Race Phil Ly, LESA Video Solutions “All Access” With Organic Video SEO and GMB Posts
Does Your Online Presence Allow Your Michael L. Champagne, Advanta-STAR Automotive Research “All Access” Dealership to Thrive or Just Survive?
Digital Retail? Modern Retail? Now What? David O’Brien, Quantum5 “All Access”
Going from Over-the-Air to Over the Top - Michael Sheehan, Amazon Advertising “Virtual Limited” TV Advertising for a New Generation
5 Topics to Improve Your Tier2 Marketing Tony Smihal, Goodway Group “All Access”
Future-Proof Your Dealership Don Graff, Don Graff Automotive Advisors LLC “All Access”
A Three-Step Plan to Grow Your Service Allison McConeghy, Pinterest “Virtual Limited” Business Using Pinterest Betsy Brookshire, AET Automotive
Meet Customers Where They Are Amrit Dhangal, Acquire “Virtual Limited”
When Technology Meets a Generational Shift Jeremy Anspach, PureCars “All Access” Matt Copley, PureCars
Schedule may be subject to change. DIGITALDEALER.COM 1 Tampa Sessions available on-demand ON-DEMAND/VIRTUAL Virtual Exclusives (sessions not presented in Tampa)
VIRTUAL/ON-DEMAND SESSIONS | AVAILABLE NOW
SESSION TITLE SPEAKER(S) REQUIRES
Programmatic Meets Pragmatic Brian Kroll, Adtaxi “All Access”
The Pandemic Changed Dealer Perceptions Pete MacInnis, eLEND Solutions “All Access” of Digital Retailing from Lead Gen to Deal Gen: Will It Stick?
How to Fix Your Landing Pages Mason Miller, Gravitational Marketing “All Access”
Welcome to YouTube - The New Frontier Ronald Heider, Heider Marketing & Advertising “All Access” for Selling Cars
Is Your Facebook Marketing Optimized Amber Rinn, Jordan Ford “All Access” for the iOS 14 Update?
8 Reasons to Institute a Policy for Employee Kathi Kruse, Kruse Control Inc. “Virtual Limited” Use of Social Media
Did You Hear? The Cookie Jar Is Empty Kevin Bacon, Effectv “Virtual Limited” Rachel Cruz, Effectv
Drive Your Facebook to Get Cars Over the Apurva Bose, Overtake Digital “All Access” Curb
How IOT and AI Is Making the Path to Eric Brown, inSearchX “All Access” Purchase We Know Today, Obsolete
Five Groundbreaking Pieces of Evidence Aaron Meyer, Dominion Dealer Specialties “Virtual Limited” Behind Consumer-Facing Condition Reports
How to Improve Your Dealership & Customer Stephanie Reck “Virtual Limited” Experience Melisa Eichbauer, Findlay VH Henderson
Streaming TV: How to Run Successful OTT Michael Sheehan, Amazon Advertising “Virtual Limited” Campaigns David Regn, Stream Companies “Big” Al Gillespie, Feldman Automotive and Mark Wahlberg Automotive
Horizontal Marketplace: The Mobile Gold Chuck Tilton, OfferUp Autos “Virtual Limited” Rush for Dealers
Burnout Proof Your Dealership Michael Levitt, Breakfast Leadership Inc. “All Access”
The Path Forward: Shifting Digital Trends in Alex Melen, SmartSites “All Access” a Post-Covid World
Schedule may be subject to change. DIGITALDEALER.COM 2 Tampa Sessions available on-demand ON-DEMAND/VIRTUAL Virtual Exclusives (sessions not presented in Tampa)
VIRTUAL/ON-DEMAND SESSIONS | AVAILABLE NOW
SESSION TITLE SPEAKER(S) REQUIRES
Boosting? Marketplace? Ads? Learn How to Molly Dennehy, Dealers United “Virtual Limited” Choose the Right Facebook Path
Sell by Stealth - Make the First Phone Call Con Lagos, CarAdvice and Drive.com.au “All Access” Count!
Bridge the Gap Between Your Website and Daniel Mayer, AutoAPR “All Access” Digital Retailing
The Post-COVID Guide to Automotive Greg Gifford, VP of Search, SearchLab Digital “All Access” SEO in 2021
The Road to Buying 100 Cars a Month from Sean V. Bradley, CSP, Dealer Synergy “All Access” the Public- The Real Used Car Factory (Part 1) Danny Zaslavsky, Country Hill Motors
The Road to Buying 100 Cars a Month from Sean V. Bradley, CSP, Dealer Synergy “All Access” the Public- The Real Used Car Factory (Part 2) Danny Zaslavsky, Country Hill Motors
Cobra Kai - Adapt or Die – Revolutionary Kevin Frye, Jeff Wyler Automotive Family “All Access” Changes to Your Website
Your Staff Is Not an Algorithm - Develop Florencio Lopez, Cavender Cadillac “All Access” a Top-in-the-Nation Sales Culture John Luciano, Street Volkswagen
Social Media Strategies for 2021 Teighlor Bodrie, Sincro “All Access”
If You Build It, They Will Come: A Content Dane Saville, Reunion Marketing “All Access” Lineup to Dominate Third-Party Sites
Winning with Google My Business George Nenni, Generations Digital “All Access”
Digital Retailing Isn’t What’s Disrupting the Lawson Owen, Proactive Dealer Solutions “Virtual Limited” Automotive Industry Tiffany Peeler, Proactive Dealer Solutions Matt Lowery, Proactive Dealer Solutions
Marketing Director 2.0 | Identify, Refine, & Andrew Street, Dealer Online Marketing Group “Virtual Limited” Empower Your Most Profitable Employee Emily Spellman, Beyond Marketing Nick Brunotte, DHG Dealerships Marija Cvetkovska, PCG Digital Brody Dezember, Lithia Motors Brandon Price, Cavender Auto Family
KEYNOTE: Don’t Call It a Comeback Paul Daly, Congruent “Virtual Limited” Brian Benstock, Paragon Honda & Acura Damon Lester, NAMAD Liza Borches, Carter Myers Automotive Brian Kramer, Germain Toyota of Naples
Schedule may be subject to change. DIGITALDEALER.COM 3 Tampa Sessions available on-demand ON-DEMAND/VIRTUAL Virtual Exclusives (sessions not presented in Tampa)
VIRTUAL/ON-DEMAND SESSIONS | AVAILABLE NOW
SESSION TITLE SPEAKER(S) REQUIRES
Mobility: The Next Frontier David Hudson, FCA Fiat Chrysler Automobiles “Virtual Limited”
27 Questions You Need to Ask About Your Pete Petersen, Dealers United “Virtual Limited” Facebook Strategy
Reach, Convert, & Retain More Customers Jenna Rose Guenett, Carology “Virtual Limited” Drew Guenett, Carology Hani Elhori, Automotive Digital Services
The Social Gold Rush Marija Cvetkovska, PCG Digital “Virtual Limited” Melanie Borden, Lotlinx April Simmons, Horne Auto Group Laurie Halter, Charisma Communications
KEYNOTE: The Time for Transformation Is Alex Flores, AF Dealer Consulting & Chevrolet & Cadillac Dealer “Virtual Limited” NOW: A Revival of the American Dealership David Villa, iPD Glenn Lundy, Automotive Industry Expert
Marketing Teams: Mitigating Mistakes & Kyle Mountsier, Nelson Auto Group “Virtual Limited” Maximizing Results Paul Daly, Congruent Jarrod Kilway, Germain Automotive Group Colton Ray, Walser Automotive Group
5 Ways to Save Money on PPC That Your Mark Irvine, SearchLab Digital “All Access” Agency Won’t Tell You About
Can You Pass the Customer Readiness Test? Steve Roessler, DriveCentric “All Access”
The Memes That Make Us – 7 Ways You Can Katrina Deleon, Gravitational Marketing “All Access” Use Pop Culture to Sell More Cars
Shifting to an Audience-First Strategy Steve Gall, The Ram Group “All Access” Chris Marshall, Cars.com Colton Ray, Walser Automotive Group Matt Mendez, The Trade Desk
Don’t Treat Digital Retailing Like a Gym Michelle Denogean, Roadster “All Access” Membership Aaron Hill, Reed Auto Group Laurie Foster, Foster Strategies Joe Lukich, Cochran Automotive Group
10 Tips to Increase Your Interactions on Brent Albrecht, Friendemic “All Access” Google My Business
Change Your Story With More Inventory Michael Renaud, Alan Ram Proactive Training Solutions “All Access”
Revenge of the Nerds: How AI Is Devin Daly, SpinCar “All Access” Transforming Automotive Retailing
Schedule may be subject to change. DIGITALDEALER.COM 4 Tampa Sessions available on-demand ON-DEMAND/VIRTUAL Virtual Exclusives (sessions not presented in Tampa)
VIRTUAL/ON-DEMAND SESSIONS | AVAILABLE NOW
SESSION TITLE SPEAKER(S) REQUIRES
The Slow Death of Channel Marketing. Bill Reidy, LotLinx “All Access” The Birth of VIN-Aware
Implementing and Optimizing Digital Sales Mark Vickery, Cox Automotive “Virtual Limited” Processes
Taking Back Control of Your Content & Kyle Mountsier, Nelson Auto Group “All Access” Marketing Strategy
Strategies to Build Trust and De-Escalate Tom Kline, Better Vantage Point “All Access” Problems
Lower Your Lead Cost by 25% and Save 50 Jeff Clear, Optmyzr “All Access” Hours a Month in PPC Management
Your Marketing Strategy: Efficient Machine Chris Hartman, Naked Lime Marketing “All Access” or Gas Guzzler?
$2,000 Over Retail at Auction?! How am I Arnold Tijerina, Dealer World “All Access” Supposed to Sell That for a Profit?
VIRTUAL/ON-DEMAND SESSIONS | JUNE 21 AVAILABLE JUNE 21
Small Budget with Big Results – Maximize Sabrina Erskine, Advantage Auto Group “All Access” Results Without Spending More Money
Stacking the Deck in Your Favor… How to Amanda Knowlton, CallRevu “All Access” Ace the Customer Follow Up
Marketing to Millennials Joshua Ardon, Murphy Automotive Group “All Access”
Enhance Customer Experience in Fixed Ops Lawson Owen, Proactive Dealer Solutions “Virtual Limited” Through Conversational AI Jason Beckett, Proactive Dealer Solutions
How to Create and Fulfill a Powerful Brand David Adcock, Binary Automotive Solutions “All Access” Promise Troy Scheer, Binary Automotive Solutions
Make Empathy Great Again Dan Beres, ActivEngage “All Access”
Schedule may be subject to change. DIGITALDEALER.COM 5