EDITO WHO WE ARE

A WORD FROM OUR PRESIDENT

hen the Compagnie Fruitière Endowment OUR COMMITMENT OUR ACTION PRIORITIES Fund adopted an ambitious sponsorship plan in support of about twenty solidarity pro- The Compagnie Fruitière Endowment Fund was Wjects for Marseille and Africa in December 2019, nobody • HEALTH established in 2012 with the aim of improving the would have thought that our philanthropic enthusiasm In Africa, the Compagnie Fruitière living conditions of the most vulnerable popu- would be upset by a global health crisis just a few months Endowment Fund provides support lations in and abroad. As a result of the later. to NGOs in their fight against child voluntary action launched by Compagnie Fruitière malnutrition, as well as to health esta- in the area of corporate social responsibility (CSR), Upset indeed, but not shattered, far from it. However, blishments and local scientific research the Endowment Fund has naturally evolved into an the crisis did force us to adapt our response to the urgent projects. In Marseille, the Fund accom- autonomous and independent entity, expanding its needs that emerged as a result of the pandemic. We panies associations working for the field of action to include new audiences. decided to provide priority support to local initiatives well-being of hospitalized children. with a direct social impact on the people of Marseille who were hit the hardest by the first lockdown, for exa- We have chosen to commit to four thematic pil- • EDUCATION mple through a major new partnership with Banque lars: health, education, the environment, as well as Promoting access to education is one Alimentaire 13, or by supporting the food supply asso- cultural and artistic exchanges between Africa and of the Compagnie Fruitière Endow- ciation Pain et Partage via Fondation de Marseille. Europe. In addition to the action taken in Com- pagnie Fruitière’s operating countries, and while ment Fund’s action pillars in Africa, via The Endowment Fund has kept the same level of com- affirming our commitment in favour of the coun- initiatives to support schools, such as mitment at the international level, redesigning projects tries of the Southern hemisphere, the Endowment providing school supplies or improving previously envisaged with our partners, such as GRET, Fund underlines its local anchorage by supporting the learning conditions of children. in order to distribute food and hygiene kits in Senegal. actors from associations on the ground in the Mar- seille region. • ENVIRONMENT Whether locally or abroad, yesterday’s needs have been In the environmental sector, the Fund aggravated by the today’s health crisis, that has taken on Over the course of eight years of support to finances educational projects to raise the dimensions of an economic and social crisis, not to the public interest sector, the Compagnie Frui- awareness on the protection of nature, mention the impact on access to culture. Just like the rest tière Endowment Fund has created privileged and supports associations working in of the sector, our partners from La Criée Théâtre Natio- partnerships with numerous associations and the area of urban agriculture or deve- nal de Marseille, Friche la Belle de Mai, and Versant Sud, NGOs, based on shared values of equity, respect, loping innovative agro-ecological have suffered a lot, and we stand by them. efficiency and transparency. practices. Finally, I would like to express my gratitude to Com- pagnie Fruitière and its leaders. Their family values, • CULTURE solidarity and humanity are the bedrock of the Endow- The Compagnie Fruitière Fund encou- ment Fund’s commitment. rages cultural exchanges between France and Africa by financing residen- cies for emerging artists. Moreover, the Fund contributes to the creation of edu- MARIE-PIERRE FABRE cational and artistic partnerships with President several major cultural institutions in Marseille.

2 3 OUR COMMITMENT IN 2020 OVERVIEW OF PROJECT SUPPORT IN 2020

Key Figures HEALTH ENVIRONMENT EDUCATION

FRANCE CAMEROON ENTREPRENEURS DU DEM. REP. OF CONGO ET POURQUOI PAS FUND MASSABIELLE ASSOCIATION MONDE SENEGAL Support to the Fund’s online Renovation of the Accommodation PROJECTS OPERATING COUNTRIES IVORY COAST donation programme. Development of micro solar power Centre “La Source”. ETHIOPIA MARSEILLE systems. BELLE DE MAI, MARSEILLE 21 10 MADAGASCAR CAMBODIA FONDATION RAOUL AMADOU HAMPÂTÉ BÂ FOLLEREAU EUROPEAN INSTITUTE FOUNDATION FOR COOPERATION AND Project “A l’Ecole de la Parole” Matumaini Malnutrition Centre DEVELOPMENT (IECD) Promotion of the oral African Accommodation for children, CERES Programme (Education and cultural heritage. BREAKDOWN OF ACTIVITIES BREAKDOWN OF FUNDS participatory community gardening Remediation Centres) BY INTERVENTION PILLAR BY GEOGRAPHICAL AREA project. ABIDJAN, IVORY COAST Installation of photovoltaic panels. DEMOCRATIC REPUBLIC OF FIANARANTSOA, CONGO OYE FOUNDATION MADAGASCAR Programme “Read 4Life Initiative” GRET LE TALUS, HEKO FARM Literacy programme for 800 Community gardening ASSOCIATION children. KASUNYA, GHANA development, and support to the Pedagogical workshops for school dairy sector. students at an urban farm site. DAGANA, SENEGAL MARSEILLE 12TH LA LIANE ARRONDISSEMENT Accommodation and academic FRANCO-AFRICAN support for children. PEDIATRIC ONCOLOGY GROUP SAINT LOUIS, SENEGAL (GFAOP) CULTURE 33% HEALTH 51% AFRICA Exchange of expertise between LE PARTENARIAT hospital units in Marseille and THÉÂTRE NATIONAL DE Distribution of solar power lamps 26% EDUCATION 40% FRANCE Abidjan. MARSEILLE, LA CRIÉE to school students. ABIDJAN, IVORY COAST Project ” La Première fois par la SAINT LOUIS, SENEGAL 26% ENVIRONMENT 9% WORLDWIDE mer… ” IHU MÉDITERRANÉE Pedagogical activity for 300 school 15% CULTURE INFECTION students arriving at the theatre by PROJECTS CARRIED OUT BY OUR Research mission on the causes of boat. COLLABORATORS Buruli ulcer. MARSEILLE I V O R Y C O A S T VERSANT SUD MC SWIM CHALLENGE LE GAI RIRE Artistic residency exchanges Support to children suffering from Clown performances at paediatric between Marseille and Addis paediatric cancer. hospitals. Abeba. MARSEILLE CHU NORD HOSPITAL, ADDIS ABEBA, ETHIOPIA MARSEILLE PSEC SOLEIL INDIA “FRICHE LA BELLE DE MAI” Access to education for children URBAN WASTELAND SITE SOLIDARITY ACTION from urban slum areas. IN CONNECTION WITH THE “Mediterranean Residency” CALCUTTA, INDIA COVID 19 Programme Residency of French HEALTH AND Accommodation for emerging artist Fabienne Guilbert SOCIAL CRISIS artists from Cameroon, exhibitions. in Addis Abeba (Ethiopia) MARSEILLE in the framework of our 4 partnership with the DETAILS ON PAGE 9 AND 10 5 Marseille association Versant Sud.

A CLOSER LOOK AT Three New Projects Launched in 2020

“PTEAH BAITONG” PROGRAMME SOLAR POWER LAMP PROGRAMME

ASSOCIATION : Entrepreneurs du Monde ASSOCIATION : Le Partenariat LOCATION : Cambodia LOCATION : Senegal PILLAR : Environment PILLAR : Education

Development of innovative micro solar power systems to bring 11 VILLAGES ELECTRIFIED power to isolated Cambodian villages. In the framework of working towards Goal 4 of the 172 FAMILIES As of today, only 30% of households in rural areas have access to United Nations Sustainable Development Goals, “Ensure CONNECTED TO MICRO inclusive and equitable quality education, and promote the power grid. As a result, 7 million people living in remote and POWER NETWORKS isolated areas are affected by energy insecurity. lifelong learning opportunities for all”, Senegal has 74 FARMERS TRAINED launched the Quality, Equity, and Transparency Ame- With its “Pteah Baitong” (“green house” in the Khmer language) lioration Programme (PAQUET) aiming to create equal programme, Entrepreneurs du Monde intends to tackle a twofold 74 SOLAR POWER EGG INCUBATORS DELIVERED opportunities for all learners. challenge: fighting both economic poverty and energy insecurity. TO FARMERS The Compagnie Fruitière Endowment Fund is committed to sup- The project equips collective charging stations with porting this ambitious three-year project (2019-2021), with the 15 LOCAL EMPLOYEES solar power lamps, as a means to improve the learning TRAINED FOR conditions of school students living in villages without general objective of sustainably improving the living conditions DISTRIBUTING SOLAR of vulnerable households. electricity. EQUIPMENT 3 SOLAR POWER STATIONS In order to achieve this, “Pteah Baitong” aims at creating inno- AMELIORATION OF THE In 2020, the Fund has committed to supporting the asso- INSTALLED IN 3 NON- ELECTRIFIED VILLAGES vative micro solar power modules, in combination with training LIVING CONDITIONS ciation Le Partenariat, in order to enable learners to work and awareness raising, as a means to respond effectively to the OF 86% OF THE in dynamic groups, while staying close to their families 600 SOLAR POWER LAMPS BENEFICIARIES household and production energy needs of rural, isolated fami- and pursuing their studies in a consistent manner. Ano- DELIVERED TO SCHOOL STUDENTS TO STUDY AFTER lies. ther objective of our financial support: offer improved access to education in rural and urban zones to promote NIGHTFALL Moreover, Entrepreneurs du Monde accompanies farmers in equal opportunities. And finally, enable children in rural 5% IMPROVEMENT IN developing their business activities, by proposing to assist them areas to study after nightfall. ACADEMIC RESULTS with the optimisation of farming productivity.

Entrepreneurs du Monde accompanies the social and economic inser- tion of the most vulnerable populations in Africa, , and France, helping to empower them to conduct business, have access to power and Since its creation in 1981, the association Le Partenariat has accompanied adapt to climate change. economic development at the grassroots level, with the aim of improving In order to carry out its mission, Entrepreneurs du Monde creates and the living conditions of the most vulnerable populations. The NGO is active accompanies local organisations (programmes), leading them towards in three countries: Senegal, Morocco, and Guinea. Thanks to its expertise autonomy, with a focus on four professional fields that are key for develop- and contacts with local actors, Le Partenariat enhances the implementa- ment: social microfinancing, access to energy, support for employability tion of regional government policies, mobilises and creates links between and the creation of very small enterprises, and agro-entrepreneurship. 6 communities, populations, and government technical services. 7 “LA PREMIERE FOIS PAR LA MER” PROGRAMME AN UNPRECEDENTED YEAR

ASSOCIATION : La Criée-Théâtre National de Marseille LOCATION : Marseille PILLAR : Culture

Bringing culture to children who usually do not have access to it has become one of the key pillars of action Our Mobilisation for the Compagnie Fruitiére Endowment Fund in the during Covid-19 Marseille area. Each year, we identify a flagship project. 300 CHILDREN AS DIRECT Exceptional circumstances call for exceptional mobilisation. In selecting In 2020, we have chosen a new initiative led by La Criée BENEFICIARIES – Théâtre de Marseille, under the title “La première fois this year’s projects, the current pandemic’s unprecedented context has par la mer » (For the first time by the sea). The project 1 PERFORMANCE MONTHLY AT required the Compagnie Fruitière Endowment Fund to give priority to LA CRIÉE targets school students from priority educational institu- local actors working side by side with those most vulnerable as a result of tions in Marseille. For their first visit at La Criée Theatre 12 PREPARATORY the crisis, such as Banque Alimentaire des Bouches-du-Rhône, and Fon- located at the Old Port in Marseille, the children arrive WORKSHOPS TO THE VISIT dation de Marseille. In Africa, the Fund has reinforced its support to the by sea, with the short boat trip transforming discovery of international NGO Gret. the theatre into an adventure. The programme intends to develop a hands-on, playful approach to the theatre, facilitate access to it, and contri- bute to modifying the perceptions of young people by allowing them to visit a theatre for the first time, inviting Founded in May 1981 and located them to express their tastes and perceptions, while lear- at the Old Port in the heart of Mar- Since the beginning of Launched in 2020, Fondation de Mar- ning to appreciate the taste of others. seille, La Criée – Théâtre National de Marseille was named after the the health and social cri- seille’s mission is to support projects former fish market (criée). State sis, the Fund has entered with considerable social impact, figh- accredited as a National Centre for into a partnership with ting against, among other things, social, Dramatic Art, the theatre has been Banque Alimentaire 13, cultural, educational, economic and envi- led by author, director and plastic a local food bank and ronmental vulnerability. The Compagnie Youtube / Théâtre de la Criée / WATCH THE TRAILER artist Macha Makeïeff since 2011. key entry point at the Fruitière Endowment Fund has chosen to La première fois... par la mer Macha Makeïeff is committed to regional level to provide participate in the local initiative #Mar- bringing together and advocating food aid to people in seilleSolidaire, launched by Fondation de all artistic activities under a single, distress, in cooperation Marseille in April 2020 to respond to the demanding theatrical programme: with the Bouche-du-Rhône Prefecture. The Fund health crisis. Our support in Marseille music, images, and plastic art, in has provided aid in kind by donating bananas to comes in the form of food aid for the most order to develop a unique project single-parent families, students, isolated elderly vulnerable families, via the association reflecting the urban environment persons, impoverished workers and refugees. Faced Pain et Partage. of her home town, the city of Mar- with the growing demand from associations at the seille. receiving end, the partnership has been prolonged until the spring of 2021.

130 000 BANANAS 5,300 FOOD BASKETS WEEKLY (22 TONS) DISTRIBUTED

DISTRIBUTED TO 21,200 BENEFICIARIES WEEKLY 150 BENEFICIARY ASSOCIATIONS 16 DELIVERY POINTS IN DOWNTOWN MARSEILLE AND THE NOTHERN OVER A PERIOD OF DISTRICTS 6 MONTHS 8 9 Our Mobilisation FOCUS during Covid-19 OUR ORGANISATION

GOVERNANCE PRESIDENT Marie-Pierre Fabre

BOARD OF DIRECTORS Jérôme Fabre CEO, COMPAGNIE FRUITIÈRE Marie-Pierre Fabre PRESIDENT Laurent Debroas SECRETARY GENERAL, COMPAGNIE FRUITIÈRE

STEERING COMMITTEE

The Compagnie Fruitière Increased support in the context of the Marie-Pierre Fabre, Arnaud de Vivies, Yann Le Cozic, Fund has accompanied the Covid-19 health and social crisis Paul Bouzon, Christelle Lasme, Nathalie Capotosto, international development Gersende de Pontbriand, Antoine d’Arras Farmers in the Dagana region have been parti- NGO Gret since 2019, in the cularly affected by the Covid-19 crisis and the framework of a long-term measures taken to slow the spread of the epi- PERMANENT STAFF Christelle Lasme agricultural project in Sene- PROJECT OFFICER demic. The restrictions on movement and the gal. In the wake of Covid-19, closing of markets have prevented the sale of the Fund has stepped up its support to the NGO livestock, and the purchase of food supplies, fur- in order to help families particularly hard hit by ther compromising the already fragile income of the health crisis. certain families and their living conditions. Animal husbandry is a major activity in the Thanks to support from the Compagnie Fruitière Dagana region (Northern Senegal), represen- Fund, Gret has been able to provide material aid ting the primary (and at times the sole) source to the families most in need. As a result, several of income for families, the majority of which tons of essential food items, hygiene products, belong to the Peul ethnic group. The sale of milk and locally produced livestock feed have been Paul Bouzon covers for 25% of food requirements, in an area PROJECT OFFICER distributed to 100 families since mid-September where 55% of households are affected by food 2020. insecurity. As a family business founded in Marseille in 1928, Compagnie Fruitière is the number one fruit produ- The Asstel Project aims at improving the reve- cer in Africa, primarily of bananas and pineapples sold nues and living conditions of 1500 livestock Since its creation in 1976, Gret has promoted all over Europe. With more than 20,000 employees, the farmers and their families. It comprises seve- economic and social development in rural majority of which work on the company’s plantations ral actions: increasing dairy production and areas for small-scale farmers and agri-food in Africa (Ivory Coast, Cameroon, Ghana and Senegal), improving the structure of the local industry, businesses. It contributes to the autonomy and and in Latin America (Ecuador), Compagnie Fruitière and developing new economic activities such as resilience of rural populations, by implementing has adopted a corporate responsibility approach from market gardening and literacy classes, primarily projects on the ground, supporting partners, the outset. As a result, it has undertaken numerous Gersende de Pontbriand for women and young people. providing expertise, building networks and pro- economic and social development activities in its ope- ADVISOR TO THE PRESIDENT moting skills. The organisation’s approach is rating countries. based on integrating property, productivity, eco-

nomic, commercial, institutional and political WITH THE KIND aspects. CONTRIBUTION OF 10 Nathalie Capotosto 11 33 Boulevard Ferdinand de Lesseps, 13014 Marseille

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Concept and Writing: Mécène Invest / Graphic Design: Marion François © Photo Credits: RC Potography, Olivier Metzger, GRET, Stéphanie Tetu (portraits), La Criée, BA13, Entrepreneurs du Monde, Le Gai Rire, Fondation de Marseille, IECD.