Analyse Et Sélection De Nouveaux Marchés Assia Kamal-Idrissi

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Analyse Et Sélection De Nouveaux Marchés Assia Kamal-Idrissi Optimisation des réseaux aériens : analyse et sélection de nouveaux marchés Assia Kamal-Idrissi To cite this version: Assia Kamal-Idrissi. Optimisation des réseaux aériens : analyse et sélection de nouveaux marchés. Algorithme et structure de données [cs.DS]. Université Côte d’Azur, 2020. Français. NNT : 2020COAZ4041. tel-03177526 HAL Id: tel-03177526 https://tel.archives-ouvertes.fr/tel-03177526 Submitted on 23 Mar 2021 HAL is a multi-disciplinary open access L’archive ouverte pluridisciplinaire HAL, est archive for the deposit and dissemination of sci- destinée au dépôt et à la diffusion de documents entific research documents, whether they are pub- scientifiques de niveau recherche, publiés ou non, lished or not. The documents may come from émanant des établissements d’enseignement et de teaching and research institutions in France or recherche français ou étrangers, des laboratoires abroad, or from public or private research centers. publics ou privés. Optimisation du r´eseau a´erien : analyse et s´election de nouveaux march´es Assia KAMAL-IDRISSI Laboratoire d’Informatique, Signaux et Syst`emes de Sophia Antipolis (I3S) UMR7271 UNS CNRS Pr´esent´ee en vue de l’obtention du Devant le jury, compos´ede : grade de docteur en Informatique d’Universit´eCˆote d’Azur Marie-Jos´eHuguet, PR, Institut National des Sciences Dirig´ee par : Appliqu´ees de Toulouse Jean-Charles REGIN Xavier Lorca, PR, Institut Mines-T´el´ecom d’Albi Jean-Charles R´egin, PR, Universit´eCˆote d’Azur Co-encadr´ee par : Arnaud Malapert, MCF, Universit´eCˆote d’Azur Arnaud MALAPERT Soutenue le : 19 octobre 2020 Optimisation du r´eseau a´erien : analyse et s´election de nouveaux march´es Composition du jury : Rapporteurs Marie-Jos´eHuguet, Professeure des Universit´es, Institut National des Sciences Appliqu´ees Xavier Lorca, Professeur des Universit´es, Institut Mines-T´el´ecom Examinateurs Jean-charles R´egin, Professeur des Universit´es, Universit´eCˆote d’Azur Arnaud Malapert, Maˆıtre de conf´erences, Universit´eCˆote d’Azur Invit´e Carine F´ed`ele, Maˆıtre de conf´erences, Universit´eCˆote d’Azur Christophe Imbert, Pr´esident, Milanamos R´emi Jolin, Directeur technique, Milanamos A mes chers parents......`amon cher mari......`ames petits anges A2 : Ahmed-Ali et Aline......je d´edie ce travail ♥ Remerciements En premier lieu, je remercie le très miséricordieux et TOUT-PUISSANT “ALLAH” qui m’a donné la force et l’audace pour compléter cette thèse. Je tiens à remercier Pr Marie-José Huguet et Pr Xavier Lorca, qui m’ont fait l’honneur d’être les rapporteurs de ces travaux de thèse. Je souhaite exprimer toute ma gratitude à mon directeur de thèse, Pr Jean-Charles Régin pour avoir accepté de diriger ce travail, pour la qualité de l’encadrement et du soutien qu’il m’a accordés pendant cette thèse. Mes plus grands remerciements vont à mon encadrant, Arnaud Malapert, avec qui j’ai eu la chance de travailler pendant ma thèse. Arnaud m’a appris énormément d’un point de vue scientifique, parfois dans des domaines que je n’aurais jamais pensé explorer. Et plus que des connaissances techniques, il m’a inculqué une véritable démarche scientifique, une manière de penser. Plus personnellement, je le remercie grandement pour ses conseils, ses encouragements, et pour les nombreux conseils et les riches discussions que nous avons eues ensemble avec Carine Fidèle. Vous avez fait de ces trois années et demi une bien belle expérience. Carine, je ne te remercierai jamais assez pour tout le soutien que tu m’as donné durant les dernières années de cette thèse sur le plan scientifique aussi bien que sur le plan humain. Tu n’es pas uniquement une co-encadrante pour ma thèse, tu es une amie... Je remercie également Christophe Imbert pour m’avoir accueillie à Milanamos et pour avoir encouragé l’esprit d’innovation à travers ce travail de thèse. Je remercie également Rémi Jolin pour son aide et ses conseils, sans oublier Valentin qui, bien que tôt parti de l’entreprise, m’a beaucoup aidé au début de la thèse. Chez Milanamos, j’ai également côtoyé plusieurs autres personnes auprès desquelles j’ai beaucoup appris sur le secteur aérien. Merci donc à Christophe Ritter, Natalya et Stéphane. Un grand merci à tous les amis et membres du Laboratoire I3S qui m’ont chaleureusement ac- cueilli et m’ont permis de travailler dans une ambiance aussi conviviale. Merci tout spécialement à Sandra, Rémi, Nico, Lætitia, Lætitia 2, Samvel, Oussama, Guillaume, Heytem, Ophélie, Ingrid, Piotr, Sara et Marie pour son aide et sa bonne volonté. C’était un plaisir pour moi de vous avoir connus. Le meilleur est pour la fin dit-on. Je suis et je serai toujours reconnaissante à mes parents sans qui je n’en serai pas là aujourd’hui. Maman, papa, je vous remercie pour votre amour et votre soutien inconditionnel tout au long de cette carrière. Je vous aime. Merci à ceux que j’aime : mes beaux-parents, mes sœurs, mes neveux et mes nièces d’avoir toujours cru en moi. Sans vous tous, ce travail n’aurait certainement pas vu le jour. i Enfin, tous les mots ne suffiront pas pour remercier la personne qui m’a le plus encouragé à faire cette thèse, qui a toujours cru en moi, qui a été présente à mes côtés dans les hauts et les bas, dans les joies et les tristesses, qui m’a appris à prendre du recul et à faire la part des choses, mon cher mari Mohamed El Afouani...Merci pour ton soutien inconditionnel, ton aide, tes encouragements, tes conseils et tes critiques constructives tout au long de la thèse....Cette thèse est aussi la tienne... Je dédie également la thèse à mes adorables enfants Ahmed-Ali et Aline qui ont supporté mon absence et mes sauts d’humeur... Mes trésors, un jour vous lirez peut être la thèse de votre maman et vous en serez fiers... Résumé Les problèmes rencontrés dans l’industrie aérienne sont divers et compliqués. Leur résolution réduit les coûts et maximise les revenus tout en améliorant la qualité de service, par exemple, en capturant de nouveaux passagers sur des vols existants ou sur de nouveaux marchés. La sélection des nouveaux marchés permet de définir la structure du réseau à opérer, et d’estimer le flux des passagers, leurs choix d’itinéraires ainsi que les revenus et les coûts impliqués par ces décisions. Nos travaux concernent l’amélioration du calculateur de parts de marché dans l’application PlanetOptim de la startup Milanamos. Cet outil permet aux décideurs des aéroports et des compagnies aériennes d’analyser l’historique des données et de simuler des marchés afin de trouver une opportunité économique. Ces travaux sont orientés vers les niveaux de décision stratégiques et tactiques. Grâce à une analyse poussée des données, le réseau aérien a pu être modélisé par un graphe indépendant du temps stocké dans une base de données orientée graphe Neo4j. Tout d’abord, nous avons défini le Flight Radius Problem, dans le cadre de la sélection des marchés, dont la résolution permet de déterminer un sous-réseau centré autour d’un vol pour lequel les parts de marchés du vol sont non négligeables. Plusieurs méthodes de résolution ont été proposées basées sur des requêtes ou des algorithmes de plus courts chemins couplés à des techniques d’accélération et de parallélisme. Nos algorithmes identifient rapidement un ensemble de marchés prometteurs centré sur un vol. Ensuite, pour accélérer le calcul des parts des marchés, nous avons proposé une nouvelle méthode basée sur le modèle logit. L’intégration de la théorie des graphes dans les bases de données ouvre de nouvelles perspectives pour l’analyse et la compréhension de grands réseaux. Mots-clés : transport aérien, choix d’itinéraire, graphe indépendant du temps, base de données orientée graphe, plus court chemin, parallélisme, logit. Abstract In the airline industry, problems are various and complicated. Solving these problems aims at reducing costs and maximizing revenues. Revenues can be increased while improving the qual- ity of service. For example, one way is to catch new passengers on existing flight connections or on new markets. The selection of new markets consists in determining network structure to operate, and to estimate passengers flow, their choice of itineraries as well as incomes and costs incurred by these decisions. Our research is about improving market planner engine. Milanamos develops an application for the analysis and simulation of markets intended for airports and airlines. It offers its customers a decision-making tool to analyze historical data and to simulate markets in order to find an economic opportunity. This project takes place earlier in the decision process. Thanks to a thorough data analysis, the air transport network could be modelized as a time-independent graph and stored in the Neo4j graph database. The first step consists in defining the Flight Radius problem which resolution allows to determine a sub-network centered around a flight for which market shares of the flight are meaningful. Several methods have been proposed based on queries or on shortest path algorithms combined with acceleration and parallelism techniques. Our algorithms identify some new markets for a flight. The second step consists in calculating market shares, a method has been proposed based on logit model to reduce a combinatorial on itineraries to evaluate. Combining graph theory with databases offers new opportunities for analyzing and studying large networks. Keywords: air transportation, itinerary choice, time-independant graph, graph database, shortest- path, parallelism, logit. Table des matières 1 Introduction 1 1.1 Analyse du problème industriel et scientifique ................... 3 1.1.1 Contexte industriel ............................. 3 1.1.2 Problématique ............................... 3 1.2 Objectifs de la thèse ................................. 4 1.2.1 Objectifs généraux ............................
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