Marketing The Music Music

Rebecka Tornqvist Marks The Return Of The Crooners

SWEDEN progressivetouchala exactlythewaythe reminiscentofSantana'sEvilWays. by Robbert Tilli Rickie Lee Jones. media saw her. Having Another interesting manoeuvre into other According to EMI appeared on many major musical directions is Do You Mind, a R&B Whatever happened to crooners? Smooth - Sweden head of promo TV shows has clearly duet with Claes Jansson with the powerful voiced singers backed by heaps of strings Marie Dimberg all paidoff. With 60.000 impact only known from the Bonnie Raitt/ seem to have disappeared with the old media have supported the copies sold so far we're Delbert McClinton alliance. heroes of the silver screen. Fortunately "01' newcomer warmly. "She's well over gold." blue eyes" Frank Sinatra has returned not completely new; Versatility is Signed to and published by EMI from retirement with his Duets album. Of many people knew her Tomqvist's greatest Sweden. the new generation, country singer k.d. from Tier past with vari- asset.The new single New album: A Night Like This released lang proves time after time that she knows ous jazz bands. Although Mary Mary and Madrid on October 6. In Sweden it peaked at num- best how to combine "torch and twang." By she's not a singles artist, are the best evidence of ber 4. singing the well-known jazzstandards, she has got a lot of air- hercrooning talent. New single: Mary Mary released on Dutch Laura Fygi has also blown new life play. Her debut album A MollySaysismore November 3 in Scandinavia and in mid into the precious genre. Sweden's Rebecca Night Like This made it poppy and should be an January in Germany Tornqvist is the latest news on the more or big without featuring a hit obvious candidate for a Recorded at EMI Studios/Stockhohn. less abandoned romantic scene. single. A new talent who pan-European release on Producer: Pal Svenre/Alar Since the summer local radio has turned writes her own stuff di a single. Easy Come, Easy Suurna/Rebecka Tornqvist. up the volume en masse for la Tornqvist, 'difficult' genre; that's not Go would go as easily, Concerts: A Swedish tour will take place who sings her own material with a slight very common, and that's because of its salsa beat from late January to late March.

Sergio Dalma Adds Sheffield Steel To Spanish Music SPAIN passion. The upcoming improves our chances. securing a deal, Dalma can sing them in the by Robbert Tilli second single La Muje The company also has original Italian versions." DeMiVida("The an option for the UK ACE is the recommended format for The more south one goes, the more emo- Woman Of My Life"), whichwillendafter this music, although Chicas Veneno on a tion flows into the music. We're all familiar sultry like Roxy Midem.Englishver- solid Motown beat should be an easy add with the trademark Italian sentiments, but Music's Avalon, is sionswillbemade on EHR. Rockers will enjoy the quote out don't underestimate the Spaniards on pas- translated for the available if needed." of Deep Purple's Smoke On The Water on sion. Sergio Dalma a.k.a. Jose Capdevila French version of the Thealbumhasa the "Que Chica" track. can teach you a lesson or two about love album along with two rather Italian flavour to and tenderness. brand new songs. it,but at presstime no Signed to and published by: Horus. Gone is the designer stubble he sported Adaptations for the partner has been found Management: Distar/Madrid. when herepresentedSpain atthe international market are there yet. Continues New album (and single): Solo Para Ti Eurovision Song Contest in 1991 with the whatHorusinterna- Andrada, "The thing is, released on November 22. It is at number 7 song Bailar Pegados, but thegravelly tional department man- it's very similar to what in Spain. voice has remained. His vocal chords seem ager Frank Andrada the Italians already Recorded at K.S. Estudios/Barcelona to be made out of the same solid Sheffield has on offer. "For the have. We seeitas a Producer: Julio Seijas/Luis Escolar/ steel as Joe Cocker's. He likes to see him- GSA countries we have great challenge to con- Josep Mas "Kitflus". self as a white soul singer. The bulk of the done thesame,with querthatmarket too. Marketing: A 22 -day nationwide cam- set on his new album Solo Para Ti ("Only twoGermantransla- Two tracks onthe paign on TVE 1 in December. For You") are ballads, like the title track tions included. We're in the lucky position album-Que Chica(Che Donna)and Concert tour: In May he'll embark on a and current single enhanced with pounding that Koch International boss Franz Koch Volvere (Io Vorei) are covers of Salvatore three-month tour through all Spanish drums to underscore the hearts beating with isDalma'sbiggestfan,whichgreatly Cutugno songs, and if we succeed in speaking countries. Sony Music France Relaunches New Jil Caplan Album

FRANCE the video had obscure Buddhist references "savingoperation"ofCaplanisthe undoubtedly her piecede resistance- by Robbert Tilli which a lot of people simply don't dig. repackingingoftheOctober -released rawer and more direct. Producer/composer Radio played the tune, album, ready for a blis- Jay Alanski and Caplan have worked out How to prolong the career of a popular but didn't give it a real tering relaunch by the an amalgam of styles, which is highly orig- artist? It's the old cliché of "it's easier to swing. endofJanuary.An inal. Listen too dramatic songs like La reach the top than to stay there." Combined "On the other hand enlarged version of the Nouvelle Ville and Je N't'ai Dit Assez... and salesof her first two albums brought thesecondsingleLa picture on the back of feel the shivers running down your spine... French chanteuse Jil Caplan close to the Grande Malle(I)[the the CD jewel box will be 400.000 copies mark, but sales of her third album also contains Parts switchedtothefront. Signed to Epic. album Avant Qu'il Ne Soit Trop Tard have II and HI] is more uptem- Explains Levy,"It'sa Management: Serge Rodriguez/Paris. been disappointing.Despitea matured po and has a nice rocka- close-upshotofher, New album: Avant Qu'il Ne Soit Trop artist and a masterpiece of an album, copies billy touch toit. Radio whereas the old, smaller Tard released on October 28. were not going over the counter, and, seems to like this one. picture was not instantly New single: La Grande Malle (I) ser- before the alarm bells start ringin at Sony Programmers tend to get recognisableformost viced to French radio on December 7. Music France, appropriate measures are abit fed up with the consumers. In a way, it Recorded at Studio De La being taken.. overdose of ballads. they means a return to the old Madeleine/Paris. Sony Music France product manager get.I think that's what friendly image, but we Producer/publisher: Jay Alanski. Daniel Levy, a former programmer for made a band likethe don't feel we've compro- Promotion: A mini tour of the Fnac influential video station M6, points to the Spin Doctors big in the mised dramatically. We retail chain and another one along major singles on the album as one of the danger firstplace.Itsortof didn't touch the quality radio stations in the Provence will further areas. "The first one, La Frontiere was too shook everybody up a of the music." cement the relaunch of the album. radical a change from the Jil as the general bit." To cut a long story European releases: The album is out in public knew her. The song was slow and Another part of the short,thealbum is Switzerland and Belgium too.

Marketing The Music: Artists featured have either achieved Top 15 chart status in the Eurochart or in their country of origin.

MUSIC & MEDIA JANUARY 15, 1994 13