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Health and Wellness a Volume 3, No. 7, July-August 2012, ISSN 2226-1095 HEALTH and WELLNESS • Nestlé’s CEO speaks out • A DHL delivery a Contents Comment Comment Kevin McKinley, ISO Deputy Secretary-General Healthy minds and bodies – How ISO standards serve higher-level growth needs ... 1 Healthy minds and bodies ISO Focus+ is published 10 times a year World Scene (single issues : July-August, International events and international standardization ............................................ 2 November-December). How ISO standards serve higher-level growth needs It is available in English and French. Guest Interview Bonus articles : www.iso.org/isofocus+ Paul Bulcke, CEO of Nestlé ...................................................................................... 3 ISO Update : www.iso.org/isoupdate Special Report The electronic edition (PDF file) of ISO Your (happy) inner self – How ISO standards contribute to our health and wellness ... 8 he psychologist Abraham Maslow described a so-called “ hierar- moments of relaxation are safe, secure and Focus+ is accessible free of charge on the T relevant to your wellness needs. ISO Website www.iso.org/isofocus+ Not just skin deep – Changing the face of cosmetics ............................................... 10 chy of needs ” pyramid. The lower part of the pyramid includes basic Finally, although it’s not (yet) an ISO An annual subscription to the paper edition Essential oils – A fresh look at the oldest known remedy and beauty booster ........ 12 needs such as safety, security and shelter. The top sections describe costs 38 Swiss francs. standard, the Gross National Happiness Wellness spas – Indulging in high quality service ................................................... 14 higher-order needs related to responsibility, achievement, and re- (GNP) index developed by the Kingdom Publisher Traditional Chinese medicine – Establishing a global benchmark .......................... 16 spect by and for others. of Bhutan is inspired and ambitious. The ISO Central Secretariat index leapfrogs traditional linear indicators Oral health – Getting your teeth into dental standards ............................................ 18 (International Organization for of national performance – such as Gross The theory is that you must reasonably The rising interest in aromatherapy and Designing for people – How technology can support a healthier lifestyle .............. 21 Domestic Product (GDP). The index shows Standardization) the use of essential oils translates into 1, chemin de la Voie-Creuse satisfy lower-level needs before being in a us how a proper balance between material Accessibility for all – Improving the lives of older people increased global attention to the quality, CH – 1211 Genève 20 position to meet higher-level growth needs. and spiritual wealth is necessary, and can safety and consistency of these products. ISO Switzerland and people with disabilities ....................................................................................... 24 Only once all of these have been satisfied be measured. standards can help provide the confidence Tel. : +41 22 749 01 11 Tactile walking surface indicators – Making streets safer is it possible to arrive at a state Maslow So will reading a technical ISO standard needed so that these aspects are taken into Fax : +41 22 733 34 30 referred to as “ self-actualization ”. guarantee you happiness, fulfillment, sound E-mail : isofocus+ iso.org for visually impaired pedestrians .............................................................................. 28 consideration, and the potential for their @ In 1986, WHO refined its definition of physical and mental health ? No – although beneficial effects can be achieved, without Are you happy ? Measuring the well-being of a population ..................................... 32 “ health ” as not just an absence of disease some may help you fall asleep and get unnecessary worry. Manager : Roger Frost or infirmity, but as a “ resource for every- needed rest ! Editor in Chief : Elizabeth Gasiorowski-Denis Centre-fold day life, not the objective of living. Health But reading this ISO Focus+ issue will Assistant Editor : Maria Lazarte Want to live to 100 ? ............................................................................................ 26-27 is a positive concept emphasizing social show you how certain standards and pro- Communication Officer : Sandrine Tranchard and personal resources, as well as physi- ISO has excelled Planet ISO jects play their part in helping us realize Artwork : Xela Damond, Pierre Granier cal capacities ”. Live longer. Live better. at providing solutions and Alexane Rosa higher-level needs on our own paths to News of the ISO system ............................................................................................ 34 Health is not simply a matter of meeting Copy editor/Proofreader : Mary Ritchie to meet basic “ self-actualization ”. basic needs. Translation : Translation Services, CDC global needs. ISO Central Secretariat It can be said that ISO has excelled Societal security – Increasing the participation of developing countries ................ 36 at providing solutions to meet a great many basic global needs over the years, Subscription enquiries : Sonia Rosas Friot Adopting and referencing International Standards in Burkina Faso ........................ 37 by delivering an array of International Without a doubt, cosmetics contrib- ISO Central Secretariat ISO survey on MSS certification .............................................................................. 37 Tel. : +41 22 749 03 36 Standards that address some of the world’s ute positively to people’s perception of Fax : +41 22 749 09 47 ISO pilots new course for chairs ............................................................................... 37 most basic safety, health, performance and themselves, directly affecting issues of E-mail : [email protected] A workshop dedicated to the food sector in Africa .................................................. 38 security needs. self-esteem. ISO standards from technical But does ISO have a role to play in committee ISO/TC 217, Cosmetics, help Marketing and promotion training in Saint Lucia .................................................... 39 © ISO, 2012. All rights reserved. helping to satisfy these soft, higher-level to ensure that the cosmetics consumers Management Solutions expectations, pushing the envelope to choose are both safe to use and deliver on The contents of ISO Focus+ are copyrighted include higher aspirations ? The answer their promises. and may not, whether in whole or in part, Management makeover – New format for future ISO management is “ Yes ”. Assistive devices can provide a disabled be reproduced, stored in a retrieval system or system standards ........................................................................................................ 40 transmitted in any form or by any means, elec- This issue of ISO Focus+ reveals how person needed independence that all indi- tronic, mechanical, photocopying or otherwise, Management systems integration – Five lessons learnt a number of important (and yet not-so- viduals desire, and have a right to. without written permission of the Editor. by Saudi Arabian ICT company ................................................................................ 42 obvious) projects and ideas have a part to ISO standards help ensure that these play in helping us to satisfy needs ema- products are safe, effective and durable, The articles in ISO Focus+ express the views Standards in Action nating from issues related to self-esteem, helping to reduce disabled individuals’ of the authors, and do not necessarily reflect independence and fulfillment. reliance on others to perform everyday the views of ISO or of any of its members. DHL – How ISO standards deliver ........................................................................... 44 Aromatherapy, for example, is used to activities. 360° enhance psychological and physical well- The ability to relax, to reflect and to ISSN 2226-1095 Printed in Switzerland Counterfeiting and fraud – How do consumers know what they are getting ? ........ 48 being. It provides a potentially effective gain perspective is also associated with the treatment using natural oils extracted from realization of high-order needs. A new ISO New Releases flowers, bark, stems, leaves, roots or other project on wellness spas can help ensure Cover photo : ISO, 2012 Kevin McKinley, Just out – ISO 20121 for sustainable events management ......................................... 52 parts of a plant. that service offerings in these important ISO Deputy Secretary-General Coming Up 53 ISO Focus+ July-August 2012 1 a World Scene Guest Interview groundbreaking, pragmatic solution to coun- countries, e-Health is most often carried out tering global warming through its proposal to using mobile phones (m-Health). However, fund business grants to favour the implementa- very important security issues have arisen PLAN ACT tion of ISO 50001:2011, Energy management in connection with m-Health (problems with CHECK DO systems – Requirements with guidance for use. patient security). The Kids’ ISO 14000 Programme To strengthen and expand Canada’s com- Christopher Chute, Chair of ISO technical mitment to energy efficiency, the Canadian committee ISO/TC 215, Health informatics, Paul Bulcke International Government, through Natural Resources pointed out the importance of sharing experi- Organization for Standardization
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