2 International Symposium on Figurative Thought and Language

Total Page:16

File Type:pdf, Size:1020Kb

2 International Symposium on Figurative Thought and Language DEPARTMENT of HUMANITIES - UNIVERSITY of PAVIA 2nd International Symposium on Figurative Thought and Language Plenary Speakers Angeliki ATHANASIADOU, Aristotle University of Thessaloniki, Greece Mario BRDAR, Osijek University, Croatia, & Rita SZABÓ, ELTE University, Hungary Herbert L. COLSTON, University of Alberta, Canada Zóltan KÖVECSES, Eötvös-Loránd University, Hungary Günter RADDEN, University of Hamburg, Germany Francisco José RUIZ DE MENDOZA IBÁNÉZ, University of La Rioja, Spain Luca VANZAGO, University of Pavia, Italy AIA contact: ASSOCIAZIONE ITALIANA Annalisa Baicchi (Symposium Chair) DI ANGLISTICA [email protected] BOOK OF ABSTRACTS Table of contents Senior Consultant Committee Scientific Committee Symposium Chair Organizing Committee Abstracts 2 Senior Consultant Committee Angeliki ATHANASIADOU (Aristotle University of Thessaloniki, Greece) Annalisa BAICCHI (University of Pavia, Italy) Mario BRDAR (Osijek University, Croatia) Herbert COLSTON (University of Alberta, Canada) Ad FOOLEN (Rabdoub University, Nijmegen, The Netherlands) Klaus-Uwe PANTHER (University of Hamburg, Germany) Günter RADDEN (University of Hamburg, Germany) Francisco RUIZ DE MENDOZA (University of La Rioja, Spain) Gerard STEEN (University of Amsterdam, The Netherlands) Scientific Committee Stefano ARDUINI (Urbino); Angeliki ATHANASIADOU (Thessaloniki); Annalisa BAICCHI (Pavia); Valentina BAMBINI (IUSS, Pavia); Antonio BARCELONA (Cordoba); Carla BAZZANELLA (Torino); Marcella BERTUCCELLI PAPI (Pisa); Réka BENCZEK (Budapest); Boguslaw BIERWIACZONEK (Czestochowa); Marina BONDI (Modena and Reggio Emilia); Silvana BORUTTI (Pavia); Gabriella BOTTINI (Pavia); Roberto BOTTINI (Milan-Bicocca); Mario BRDAR (Osijek); Cristiano BROCCIAS (Genova); Silvia CACCHIANI (Modena and Reggio Emilia); Cristina CACCIARI (Modena and Reggio Emilia); Bert CAPPELLE (Lille 3); Herbert COLSTON (Alberta); Seana COULSON (California, San Diego); Lilla CRISAFULLI (Bologna); Sonia CRISTOFARO (Pavia); Sabine DE KNOP (Saint-Louis, Bruxelles); Paolo DELLA PUTTA (Modena and Reggio Emilia); Guillaume DESAGULIER (Paris 8); Umberto ECO (Bologna); Vito EVOLA (Lisboa); Malgorzata FABISZAK (Poznan); Elisabetta FAVA (Ferrara); Roberta FACCHINETTI (Verona); Ad FOOLEN (Nijmegen); Francisco GONZÁLVES- GARCÍA (Almeria); Stefan GRIES (Santa Barbara); Marlene JOHANSSON FALK (Umeå); Zoltan KÖVECSES (Budapest); Marcin KUCZOK (Silesia); Jeanette LITTLEMORE (Birmingham); Silvia LURAGHI (Pavia); Fiona MACARTHUR (Cáceres); Lorenzo MAGNANI (Pavia); Ricardo MAIRAL USÓN (Madrid); Giovanna MAROTTA (Pisa); Caterina MAURI (Pavia); Donna MILLER (Bologna); Fabio MOLLICA (Milan); Andreas MUSSOLFF (Düsseldorf and London); Susanne NIEMEIER (Koblenz); Stefania NUCCORINI (Roma Tre); Rossella PANNAIN (Napoli, Orientale); Klaus-Uwe PANTHER (Hamburg and Nanjing); Johan PEDERSEN (Copenhagen); Sandra PEÑA CERVEL (La Rioja); Lorena PÉREZ-HERNANDEZ (La Rioja); Diane PONTEROTTO (Roma Tor Vegata); Günter RADDEN (Hamburg); Francisco RUIZ DE MENDOZA (La Rioja); Paul SAMBRE (Leuven); Andrea SANSÒ (Insubria); Augusto SOARES DA SILVA (Braga); Gerard STEEN (Amsterdam); Rita SZABÓ (Budapest); Linda THORNBURG (Hamburg); Luca VANZAGO (Pavia); Tomaso VECCHI (Pavia); Patrizia VIOLI (Bologna); Michael WHITE HAYES (Madrid, Complutense); Stefanie WULFF (Florida); Yoon JIYOUNG (North TeXas); Maria Assunta ZANETTI (Pavia). Symposium Chair – Annalisa Baicchi (University of Pavia) Organizing Committee Annalisa BAICCHI (University of Pavia) Roberto BOTTINI (University of Milan-Bicocca) Silvia CACCHIANI (University of Modena and Reggio Emilia) Paolo DELLA PUTTA (University of Modena and Reggio Emilia) Fabio MOLLICA (University of Milan) 3 4 ABSTRACTS PLENARY TALKS Angeliki Athanasiadou Aristotle University of Thessaloniki, Greece Intensification via figurative language Figurative language, generally speaking, involves intended meaning; it is employed in order to communicate something beyond the very meaning of the elements that constitute it. This is largely due to the incongruence of domains, scripts, frames or entities that participate in the conceptualization and the expression of figuration. Conflict, incongruence, opposition and reversal of values are devices that enhance figurative meaning in discourse. Depending on the degree of incongruity between sources and targets, we encounter irony (opposition, reversal of values), simile (conflict of values), metaphor (dissimilar domains), hyperbole and understatement (eXtreme ends) and metonymy (A CONCEPT FOR ITS OPPOSITE). The order of the conceptual processes above is not random; it is indicative of the degree of conflict. This, at the same time, reveals the motivation of the speakers in their attempt to create figurative language. Moreover, it highlights a very important purpose: that of intensification. The semantics of the different conceptual processes lead to different degrees of intensification: ironies and similes, for eXample, seem to be more emphatic and more intense than metonymies. Intensification seems also to be due not only to the type of conceptual process but to two additional parameters as well: the complex set of mappings, i.e. the evocation of more than one figures and the special patterns of the usage involved. The paper is based on the assumption that figurative processes cooperate harmoniously resulting in the foregrounding of intensification. Given that figuration encourages and is encouraged by leXicogrammar, representative constructions will be discussed to issue the passport to figuration. Mario Brdar & Rita Brdar-Szabó University of Osijek - ELTE Budapest Separating (non-)figurative weeds from wheat A number of approaches have been developed in cognitive linguistic research that promise to recognize and/or identify figurative eXpressions in discourse, chiefly conceptual metaphors, but also conceptual metonymies (Berber Sardinha 2008, 2012; Goatly 1997; Kövecses et al 2015; Markert & Nissim 2006; Nissim & Markert 2003; Shutova & Sun 2013 Shutova, Teufel & Korhonen 2013; Stefanowitsch 2004, 2006; Steen 2007; Steen et al 2010, Wallington et al 2003). Some of these have advertised themselves as being able to achieve high success rate, in certain cases even surprisingly high ones, in the more or less automatic and (un)supervised retrieval of figurative expressions in comprehensive teXts of various size or in corpora. While they widely differ with respect to the compleXity of the formal infrastructure underlying them, such as the algorithm they rely on in the process of training, the knowledge base, etc., they seem to have one thing in common – they basically aim at separating figurative wheat from non-figurative weeds. In other words, researchers are intent on getting their hands on figurative expressions in as direct fashion as possible. It is, however, possible to envisage an approach going in a diametrically opposed direction. This is eXactly what this presentation is all about – turning our back to figurative wheat and attending to non-figurative weeds first, identifying it and subsequently eliminating it from further consideration. This may at first sight seem to be a counterintuitive proposal, considering the proportion of the non-figurative weeds in running teXts or corpora, i.e. in view of the huge number of literal eXpressions, eXceeding many times the number of potential figurative eXpressions surrounded by the former. While it should certainly be allowed as an interesting, and perhaps entertaining intellectual enterprise, and certainly legitimate if we do not want to leave any stone unturned, i.e. leave no alley of potential research unchecked, it would no doubt be considered by many to be a waste of time, a sort of doing science for its own sake, but hardly promising any worthwhile insights. However, we claim in this presentation on the basis of a series of small-scale case studies involving English, German, Croatian and Hungarian material (e.g. 5 philosophy, oasis, patient) that by engaging in this unusual type of eXercises, approaching conceptual metaphors in a negative way we can achieve a success rate that is comparable to the best ones described in the relevant literature, while making use of a considerably leaner tool, basically just a hierarchically organized, FrameNet- or WordNet-like knowledge database, the decisive factor being whether or not a given eXpression is surrounded in its more or less immediate conteXt by a sufficient number of leXical items denoting concepts belonging to the same frame that the key item belongs to. The likelihood of its being nonfigurative weed, i.e. not a metaphorical expression, is directly proportional to the number of co-occurring items from the same frame. The material retrieved this way can be submitted to some further tests in order to refine the results. The situation with conceptual metonymies seems to be just the opposite, they can only be approached in a positive way, i.e. not by automatically excluding potential candidates. Here a low number of co-occurring items from the same frame indicates that it is quite likely to be metonymic weed. However, in order to determine that a given item is indeed used metonymically, we expect to find additional semanto-syntactic anomaly, i.e. misalignment between the valency frame of the item in question and of the valency frame of the predicate or an argument, depending on the situation. On top of that, it seems that a metonymy typology or hierarchy that is harnessed with an ontology-based FrameNet is necessary, so that a metonymy can be identified as such. This
Recommended publications
  • Semiotic Analysis of Form and Meaning in Vakil Mosque of Shiraz
    Journal of Research Islamic Art Studies, Volume 14, Issue 29, Spring 2018 Semiotic Analysis of Form and Meaning in Vakil Mosque of Shiraz Laripour, Negin*1 Dadvar, Abolghasem2 Abstract Symbolism is one of the old principles of human thought that has been shown in the works of art since the beginning of its periods of life, and according to Islamic views, the symbol is the apparent and secular aspect of spiritual nature. The religious artist in the expression of concepts and the giving of material means to them is the use of the language of allegory. Among the positions of the appearance of symbols in Iranian art is architecture. Considering the meaningful capabilities of the mosque architecture, using the semiotic method, we will analyze the symbolic concepts and spiritual meanings of these artistic works. The elements that are considered as symbols are considered to be functional and have become symbolic over time. The method of research is descriptive-historical, with a semiotic approach based on the theory of "Charles Saunders Pierce" to examine his pattern in the secondary implications of decorative motifs and the architecture of the mosque in the Vakil mosque of Shiraz, as part of a semiotic study and try to It is to examine the decorative elements and physical elements of the mosque and the effect they have on translating their meanings and concepts. At first, using the method of shooting and observing the amount and type of signs used and in the next section, we will analyze and review each of their images and symbols in the architecture of the mosque attorney.
    [Show full text]
  • (2016), Volume 4, Issue 6, 1576-1591
    ISSN 2320-5407 International Journal of Advanced Research (2016), Volume 4, Issue 6, 1576-1591 Journal homepage: http://www.journalijar.com INTERNATIONAL JOURNAL Journal DOI: 10.21474/IJAR01 OF ADVANCED RESEARCH RESEARCH ARTICLE THE STUDY OF LANGUAGE ACADEMY POLY WORDS, NUMBER 2 (PHYSICS 1 BEGINNING HALF). Mahdieh Farazfar. A graduate student in general linguistics. Manuscript Info Abstract Manuscript History: This paper is a library study which pays to evaluate, constructing the word in Farsi language in physics one thousand words book, in the case of the Received: 16 April 2016 Final Accepted: 26 May 2016 derivative, compound, derivative - compound, and extensiveness in Persian Published Online: June 2016 language. It also has been given to the incidence rate of application, in terms of construction Academy words, and Persian Language and Literature. Key words: Considered view in this study is "structuralism", and the method of the study grammar, word, morpheme, free Analytical - descriptive. In this paper the researchers sought to answer this morpheme, bound morpheme, affix, question that, in the word-building in the Academy, which types of inflectional affix, derivational affix, morphology is mostly used and which one is less used? The Academy word- prefix, infix, suffix. building, which affixes (prefix or suffix) have the most used and which is *Corresponding Author used less? Which present or past infinitive has mostly used, and which is used less? Which is the source of most applications? Which preposition Mahdieh Farazfar. usage is more or less used? Which Western prefix (prefix or suffix) are used more or less? Which Western word is more or less used? Which Western verbs (present or past) are more or less used? The results show that, it seems that in the word-building in the Academy, words (derivatives) are mostly used, and derivative – compound words are used less frequently.
    [Show full text]
  • Sociolinguistic Variation and Enregisterment in an Online Community of Practice: a Case Study of Metafilter.Com
    Sociolinguistic Variation and Enregisterment in an Online Community of Practice: A Case Study of MetaFilter.com Kimberly Ann Witten PhD University of York Language and Linguistic Science September 2014 I Abstract With the emergence of communities that are primarily based in computer-mediated communication (CMC) environments, we see the prevalence of internet-derived neologisms, i.e., netologisms. Often these netologisms are acronyms (e.g., ‘LOL’), blends (e.g., ‘weblog’), or other forms of abbreviation. These new forms may present challenges for English phonotactics, which must be spontaneously resolved by first-time speakers of the netologisms. If the forms contain orthographic characters or sequences that do not directly or consistently correlate to specific English phonemes or phoneme sequences, it is likely that these new forms display phonetic variation. Netologisms can also be used as linguistic resources in taking stances or asserting aspects of identity, especially where phonetic variation is possible. These stances may represent the identity of the group, or they may become associated with particular identities within the group. The process by which sounds, features and word forms become associated with particular identities is known as enregisterment (Agha, 2003, 2005; Squires, 2010). Enregisterment has traditionally been studied in sociolinguistics as a function of individuals interacting in face-to-face (FtF) environments (Johnstone, Andrus and Danielson, 2006; Beal, 2009). However, as more of our daily interactions are mediated by computers and technology, attention must be paid to how enregisterment may take place in primarily text-based social environments. This research presents the first large-scale mixed-methods study of enregisterment occurring in CMC.
    [Show full text]
  • Le Cours De Linguistique Générale: Réception, Diffusion, Traduction
    Le Cours de linguistique générale: réception, diffusion, traduction édité par John JOSEPH et Ekaterina VELMEZOVA ! ! ! ! ! Juhul, kui sõnade ülesandeks oleks representeerida etteantud mõisteid, oleks ühe keele igal sõnal tähenduse poolest täpne vaste teises keeles; ometi pole see nõnda.! ! If words stood for ! Se as palavras estivessem ! pre-existing ! encarregadas de representar os concepts, they would conceitos dados de antemão, all have exact cada uma delas teria, de uma equivalents in língua para outra, meaning from one correspondentes exatos para o language to the next; sentido; mas não ocorre assim.! but this is not true.! ! Wenn die Wörter die ! Aufgabe hätten, vorgegebene Konzepte Hitzek aldez aurretik emanak wiederzugeben, hätte jedes leudekeen kontzeptuak von einer Sprache zur adierazi behar andern ganz genaue balituzte, kontzeptu horietako bakoitzak Sinnentsprechungen ; dem bere ordaina izango ist aber nicht so.! luke hizkuntza guztietan ; baina ez da hala gertatzen.! ! Si les mots étaient chargés ! Se as palavras de représenter des ! tivessem a função de concepts donnés d'avance, ! representar ils auraient chacun, d'une ! conceitos langue à l'autre, des ! prèviamente correspondants exacts Wenn die Wörter die Aufgabe determinados, todas pour le sens; or il n'en est hätten, von vornherein elas teriam, em cada pas ainsi. gegebene Vorstellungen língua, darzustellen, hätte jedes correspondentes hinsichtlich seines Sinnes in exactos quanto ao einer Sprache wie in allen Если бы слова sentido; ora não é andern ganz genaue служили для assim. Entsprechungen; das ist aber выражения заранее nicht der Fall.! данных понятий, то каждое из них находило бы точные смысловые соответствия в любом языке; но в действительности это не так.! ! ! ! Cahiers de l’ILSL, № 57, 2018 ! Cahiers de l’ILSL, № 57, 2018, pp.
    [Show full text]
  • BAS Shakespeare Chapter Sampler
    R O U T L E D G E . TAYLOR & FRANCIS Shakespeare Studies A Chapter Sampler www.routledge.com/literature Contents “WITHIN THIS WOODEN [2.]O” Shakespeare and new media in the digital age by Brett Greatley-Hirsch and Michael Best From: The Shakespearean World, edited by Jill L Levenson and Robert Ormsby SHAKESPEARE’S LANGUAGE An eventful afterlife by Keith Johnson From: The Shakespearean World, edited by Jill L Levenson and Robert Ormsby Why unrehearsed? From: Performing Shakespeare Unrehearsed? by Bill Kincaid To Quote or Not to Quote From: Casual Shakespeare by Regula Hohl Trillini Early modern women’s narratives of marital betrayal From: Women and Shakespeare's Cuckoldry Plays by Cristina León Alfar 20% Discount Available Enjoy a 20% discount across our entire range of Literature books. Simply add the discount code BAS18 at the checkout. Please note: This discount code cannot be combined with any other discount or offer and is only valid on print titles purchased directly from www.routledge.com. www.routledge.com/literature Copyright Taylor & Francis Group. Not for distribution. CHAPTER TWENTY-FIVE “WITHIN THIS WOODEN [2.]O” Shakespeare and new media in the digital age Brett Greatley-Hirsch and Michael Best NEW MEDIA, OLD PROBLEMS Between April and September 2013, a series of graffi ti artworks appeared on the streets of Glasgow. Headed by pixelated emoticons (the typographical representa- tions of facial expressions used to convey emotion or tone in electronic correspond- ence), the anthropomorphic graffi ti-fi gures bemoan their existence through selective quotation from Hamlet (Figure 25.1), posing questions to passers-by about “the fragmentation of complex emotions as they pass through technology” (Drew 2013).
    [Show full text]
  • Plutoed” Voted 2006 Word of the Year by American Dialect Society
    Allan Metcalf, Executive Secretary American [email protected] English Department MacMurray College Dialect Society Jacksonville, Illinois 62650–2590 Contacts for Word of the Year: Wayne Glowka (Georgia College and State University), Chair, ADS New Words Committee: [email protected], office (478) 445-4222, cell (478) 414-8578. Grant Barrett (Double-Tongued Dictionary, http://www.doubletongued.org/): [email protected], cell (646) 286-2260. David K. Barnhart (Lexik House): [email protected], (914) 850-8484. Contact for Name of the Year: Cleveland K. Evans, President, American Name Society, [email protected], (402) 557-7524 Hilton Anaheim: 714-750-4321. (For immediate release) January 5, 2007 “Plutoed” Voted 2006 Word of the Year by American Dialect Society In its 17th annual words of the year vote, the American Dialect Society voted “plutoed” as the word of the year, in a run-off against climate canary. To pluto is to demote or devalue someone or something, as happened to the former planet Pluto when the General Assembly of the International Astronomical Union decided Pluto no longer met its definition of a planet. Presiding at the Jan. 5 voting session were ADS Executive Secretary Allan Metcalf of McMurray College and Professor Wayne Glowka of Georgia College and State University, chair of the New Words Committee of the American Dialect Society. He conducts the column “Among the New Words” in the society’s quarterly journal American Speech. “It was good that the society focused on a genuine scientific concern,” Professor Glowka said. “Though I believe the nomination came in from outer space.” Word of the Year is interpreted in its broader sense as “vocabulary item”—not just words but phrases.
    [Show full text]
  • Raja SINGAPOREAN INTERNET MEMES 7 Ubiquity: the Journal Of
    Raja SINGAPOREAN INTERNET MEMES Ubiquity: The Journal of Literature, Literacy, and the Arts, Research Strand, Vol. 5 No. 1, Spring/Summer 2018, pp. 7-48 Ubiquity: http://ed-ubiquity.gsu.edu/wordpress/ ISSN: 2379-3007 Singaporean Internet Memes in Visual Culture © Pavithra Raja National Institute of Education Nanyang Technological University, Singapore Correspondence concerning this article should be directed to Pavithra Raja, National Institute of Education, Nanyang Technological University, 1 Nanyang Walk, Singapore 637616 Contact: [email protected] Ubiquity: The Journal of Literature, Literacy, and the Arts, Research Strand, Vol. 5 No. 1, Spring/Summer 2018 7 Raja SINGAPOREAN INTERNET MEMES Abstract Internet memes have been studied as digital artifacts in pop polyvocality (Milner, 2013b; Yoon 2016), and for vernacular creativity (Burgess, 2007; Milner, 2013a; Tannen, 2007). Educators’ engagement with memes is crucial to aid young students’ critical readings of them (Knobel & Lankshear, 2007). In late-authoritarian Singapore, memes have been studied for their popularity and as outlets for expression (Sreekumar & Vadrevu, 2013; Liew, 2015). In this study, I examined memes related to education using theories and methods of social semiotics (Kress, 2010; Kress & van Leeuwen, 1996), and Machin and Mayr’s (2012) Multimodal Critical Discourse Analysis to understand discursive and social practices surrounding Internet memes, and education, a perennial issue for Singapore. The analysis suggests Singaporean memes exhibit dense networks of intersemiotic meaning, sharing features of comic and sequential art in portraying local educational issues related to public pedagogy and hegemonic discourses. Intertextuality and humor featured in cultural representations, with global memetic vernacular and local languages. In the context of art education, meme literacy may help teachers equip students with skills to respond knowledgably to online visual culture.
    [Show full text]
  • E-Lit: What Is It? Revised & Expanded UCLA Edition, V2.01, 10.3.17, 3:15
    E-Lit: What Is It? Revised & Expanded UCLA Edition, v2.01, 10.3.17, 3:15-3:45pm UCLA ELIT 624206 800124 5 E-Lit: What is it? v2.01 October 3, 2017 By UCLA E-LIT 2017 For updates, Follow us on Instagram @uclaelit Electronic Literature: What Is It? V.01 N. Katherine Hayles (UCLA) http://eliterature.org/pad/elp.html Suzy Menazza: “What we have is 200 pages of incomprehensible nonsense” — that’s how UNFCCC Executive Secretary Yvo De Boer commented on the status oF the negotiations early this week during a meeting with NGO representatives here in Bonn, which included The Nature Conservancy. De Boer was reFerring to the new negotiating text For an international climate agreement, which includes a document drafted by the chair of the proceedings back in spring with additions submitted in June by the 192 countries discussing this new agreement. The result is a 199-page-long (and almost unmanageable) document — a combination oF old text, “new paragraphs or subparagraphs,” “alternatives to the original paragraphs” and “special cases” that comprise more than 2,000 brackets and are challenging even the most experienced delegates. Contents 1. Abstract 2. An abstract is a brieF summary oF a research article, thesis, review, conference proceeding, or any in- depth analysis of a particular subject and is often used to help the reader quickly ascertain the paper's purpose.[1] When used, an abstract always appears at the beginning of a manuscript or typescript, acting as the point-of-entry For any given academic paper or patent application.
    [Show full text]
  • Raja SINGAPOREAN INTERNET MEMES 7 Ubiquity: the Journal Of
    Raja SINGAPOREAN INTERNET MEMES Ubiquity: The Journal of Literature, Literacy, and the Arts, Research Strand, Vol. 5 No. 1, Spring/Summer 2018, pp. 7-48 Ubiquity: http://ed-ubiquity.gsu.edu/wordpress/ ISSN: 2379-3007 Singaporean Internet Memes in Visual Culture © Pavithra Raja National Institute of Education Nanyang Technological University, Singapore Correspondence concerning this article should be directed to Pavithra Raja, National Institute of Education, Nanyang Technological University, 1 Nanyang Walk, Singapore 637616 Contact: [email protected] Ubiquity: The Journal of Literature, Literacy, and the Arts, Research Strand, Vol. 5 No. 1, Spring/Summer 2018 7 Raja SINGAPOREAN INTERNET MEMES Abstract Internet memes have been studied as digital artifacts in pop polyvocality (Milner, 2013b; Yoon, 2016), and for vernacular creativity (Burgess, 2007; Milner, 2013a; Tannen, 2007). Educators’ engagement with memes is crucial to aid young students’ critical readings of them (Knobel & Lankshear, 2007). In late-authoritarian Singapore, memes have been studied for their popularity and as outlets for expression (Sreekumar & Vadrevu, 2013; Liew, 2015). In this study, I examined memes related to education using theories and methods of social semiotics (Kress, 2010; Kress & van Leeuwen, 1996), and Machin and Mayr’s (2012) Multimodal Critical Discourse Analysis to understand discursive and social practices surrounding Internet memes, and education, a perennial issue for Singapore. The analysis suggests Singaporean memes exhibit dense networks of intersemiotic meaning, sharing features of comic and sequential art in portraying local educational issues related to public pedagogy and hegemonic discourses. Intertextuality and humor featured in cultural representations, with global memetic vernacular and local languages. In the context of art education, meme literacy may help teachers equip students with skills to respond knowledgably to online visual culture.
    [Show full text]
  • Crisis Memes: the Importance of Templatability to Internet Culture and Freedom of Expression
    AJPC 2 (2) pp. 253–271 Intellect Limited 2013 Australasian Journal of Popular Culture Volume 2 Number 2 © 2013 Intellect Ltd Article. English language. doi: 10.1386/ajpc.2.2.253_1 sean rintel The University of Queensland Crisis memes: the importance of templatability to internet culture and freedom of expression abstraCt Keywords Crisis memes are the ghoulish and satirical posts that spread through social media crisis concurrently with serious journalistic reportage. They are folk productions that memes respond to challenging events based on thematic and structural templates of popu- image macro lar online image macros. This article explores how templatability is relevant to the templatability underpinnings, development, structure and value of crisis memes. The combination Internet culture of frivolity and ghoulishness that is typical of crisis memes may be criticized for social media not being reasoned discourse, reinforcing cultural divides and making use of copy- visual communication righted content without permission and in ways that the copyright holder may not freedom of expression wish. However, the value of crisis memes lies not in their content but rather their place as a public voice that sidesteps the constraints of traditional media and as an illustration of freedom of expression that may be threatened by increasingly restrictive copyright regimes. 253 AJPC_2.2_Rintel_253-271.indd 253 10/18/12 7:13:14 PM Sean Rintel introduCtion When natural disasters, political feuds, terrorist attacks and other crises arise, ghoulishly humorous posts created by users spread concurrently with seri- ous professional reportage. By the day after the Mail Online (9 August 2011) published a mobile phone picture of a hooded man defiantly displaying a bag of looted basmati rice, the image spread from Facebook (EgonAllanon, 2011) to Reddit (okanagandude 2011) accompanied by the text ‘I don’t always loot/but when I do, its cuz I need some basmati rice’ (Figure 1).
    [Show full text]
  • Extending Ethos in Digital Rhetorics
    Utah State University DigitalCommons@USU All Graduate Theses and Dissertations Graduate Studies 8-2020 Extending Ethos in Digital Rhetorics Andrew J. Hillen Utah State University Follow this and additional works at: https://digitalcommons.usu.edu/etd Part of the Communication Technology and New Media Commons, Social Media Commons, and the Speech and Rhetorical Studies Commons Recommended Citation Hillen, Andrew J., "Extending Ethos in Digital Rhetorics" (2020). All Graduate Theses and Dissertations. 7885. https://digitalcommons.usu.edu/etd/7885 This Dissertation is brought to you for free and open access by the Graduate Studies at DigitalCommons@USU. It has been accepted for inclusion in All Graduate Theses and Dissertations by an authorized administrator of DigitalCommons@USU. For more information, please contact [email protected]. EXTENDING ETHOS IN DIGITAL RHETORICS by Andrew J. Hillen A dissertation submitted in partial fulfillment of the requirements for the degree of DOCTOR OF PHILOSOPHY in Technical Communication and Rhetoric Approved: ______________________ ____________________ Keith Grant-Davie, Ph.D. Jared Colton, Ph.D. Major Professor Committee Member ______________________ ____________________ Rebecca Walton, Ph.D. Lynne McNeill, Ph.D. Committee Member Committee Member ______________________ ____________________ Erica Holberg, Ph.D. Richard S. Inouye, Ph.D. Committee Member Vice Provost for Graduate Studies UTAH STATE UNIVERSITY Logan, Utah 2020 ii Copyright © Andrew J. Hillen 2020 All Rights Reserved ABSTRACT Extending Ethos in Digital Rhetorics by Andrew J. Hillen, Ph.D. Utah State University, 2020 Major Professor: Dr. Keith Grant-Davie Program: Technical Communication and Rhetoric This dissertation investigated instantiations of the rhetorical concept of ethos on the social media platform Twitter. It was a mixed methods study, combining critical analysis of example tweets selected through iterative sampling with corpus analysis on six separate corpora of Twitter posts.
    [Show full text]
  • 950-953 Issn 2322-5149 ©2014 Jnas
    Journal of Novel Applied Sciences Available online at www.jnasci.org ©2014 JNAS Journal-2014-3-9/950-953 ISSN 2322-5149 ©2014 JNAS Methodology Abdolhamid Roodini Islamic Azad University, Science and Research Branch, Department of Political Science, Sistan and Baluchestan, Zahedan, Iran Corresponding author: Abdolhamid Roodini ABSTRACT: Effective Methodology is an effective theoretical approach from researcher’s point of view. This theoretical approach which defines methodology is also each other’s constraints. Typology is a knowledge which from the past three decades has undergone extensive theoretical changes and also undergone wide changes in the field of methodology. In this article we explain the critical approaches of oriented and post oriented structures and then their comparison. Keywords: Methodology. INTRODUCTION There is no doubt that analyst and researchers use theoretical approach for determining methodology which also semantically determines corpus studies. Typology which was basically introduced in the first three decades of the twentieth century by Saussure and Peres and sued via other analyst for thirty years emerged as the context of macro- structural and pragmatic approach. In this study to verify that the text deals with the structural approach we try to get the textual relations which is the basic approach. The second method under discussion was introduced via Anglo- American scholars on the basis of their own assumption and analysis of structural and post structural approach. CONSTRUCTIVIS METHODOLOGY IN TYOILIGY There is no doubt that oriented structure is considered as a great change in the study of humanity and is a positive aspect. There is a debate that oriented structure is either reading or methodological for bringing order and systemizing human experience in different fields of studies such as linguistics, anthropology, sociology, psychology and literary (Tyson 1999, page 198).
    [Show full text]